Today, Samsung Electronics Australia has announced the latest addition to its lineup of Flip Interactive Displays. The new WM75A (75” model) has been designed specifically to enhance safety for those working, learning and teaching in collaborative environments, in the office or the classroom.

The 75” Flip joins the existing product line up of 55”, 65” and 85” interactive displays that have been adopted in both corporate and educational settings across Australia. The new Flip includes features designed to enhance safety with Samsung’s exclusive shatter-protection film which helps to keep the screen intact in the event of an accident, and a UL-certified bacteria resistant Antimicrobial Coating, designed to help stop the spread of germs. Flip is driving the next generation of learning, delivering multimedia content and interactivity.

“The Flip range of interactive displays, not only continues to expand in sizes, but also innovate with new features that are focused on meeting the ever-changing needs of our partners in this new working environment,” said Phil Gaut, Director of Display and Memory Solutions at Samsung Australia. “Collaboration among students in the classroom, or among colleagues in the office, has become even easier and more engaging – Flip’s interactive and visual features bring everything from classwork annotation, or office brainstorming to life.

The Flip delivers ultra high definition (UHD) 4K picture quality and inspires brainstorming through smooth pen-to-paper writing modes allowing users to write, annotate and erase on any background source content. Flip delivers an intuitive experience with straightforward navigation and seamless scrolling of up to 20 pages of writing space. It also builds collaboration through synchronised screen viewing of devices, allowing for real-time content sharing and control. It is also compatible with third-party education solutions, streamlining the process of connecting to school information systems through built-in Open Pluggable Specification (OPS) slots.

“Students are more confident when it comes to using technology and work more collaboratively using the Flip,” said Brendan Hodge, Teacher at Lang Lang Primary School catchment. “Engagement levels with students have risen significantly, as they’re more likely to remain focused on classroom tasks. The Flip has acted as a powerful instrument in cultivating their imaginations and bringing their thought-processes and ideas to life.”

For ease of use, Samsung’s Flip range offers multiple connectivity options to help users easily access their content from any device. The Flip can easily recognise any plugged-in source, including USB, HDMI, DP, OPS, and wireless screen sharing. Users will also have access to web browsing to source online content and be able to play videos and view sources without the need to preload content in advance. Furthermore, the Samsung Flip 75” and 85” models ensure that confidential information or classified documents remain in the right hands. Using its reinforced, 6-digit lock system, each manager can safeguard sensitive presentations, lock the display and remove critical content from view. Samsung understands that during the time of digital transformation, security is of the utmost importance and this solution meets those needs.

Samsung’s Flip is the culmination of several years of refinement and design innovation to help meet the needs of modern-day digital work and educational environments, fostering greater collaboration, ideation and productivity.

Samsung’s Flip is available now from Samsung authorised resellers or directly through: https://www.samsung.com/au/business/display-opt-in/

Samsung Electronics Australia has today unveiled the future of home entertainment, with its most impressive TV portfolio to date.

Debuting in 2021 is the revolutionary Neo QLED range, a completely new innovation from Samsung that delivers the ultimate in picture quality for big screen TVs. Samsung will also launch an expanded QLED 4K line-up and lifestyle TV portfolio with a brand new The Frame.

Samsung, the global leader in TV for 15 consecutive years1, will continue to build on its success in 2021 with its latest range of televisions. From its flagship Neo QLED 8K TV through to its entry level Crystal UHD and lifestyle line-up, the range underscores Samsung’s commitment to delivering the best home entertainment experience at a range of prices and designs to suit every Australian home.

Neo QLED: The pinnacle in big screen TV

Neo QLED delivers a quantum leap in TV display with the flagship 8K (QN900A) and 4K (QN90A) models – pushing the large screen experience to the next dimension through a complete new light source to deliver deep blacks, vibrant colour and incredible sound wrapped in a stunning design.

“What we watch and how we watch it has changed, and as we enter our 15th year as market leader¹, it is our role to continue to provide industry pioneering innovations that is designed for the way we live,” said Jeremy Senior, Vice President of Consumer Electronics, Samsung Australia.

“Neo QLED technology is a game-changer for big screen TVs in Australia, we’ve reengineered how the picture comes to life. We know Australians are buying bigger TVs and that picture quality is the number one consideration for many customers when upgrading, Neo QLED will offer incredible contrast, colour and brightness to deliver an unparalleled viewing experience” continued Mr Senior.

This new technology is taking QLED to the next level enabled by a new light source, Quantum Mini LED, which is precisely controlled by Quantum Matrix Technology and Neo Quantum Processor, a powerful picture processor optimised for Neo QLED.

The exclusive Quantum Mini LED is 1/40 of the thickness of a standard Samsung LED, which is achieved by replacing the traditional Samsung LED module lens with a Micro Layer that allows for more precise light control in a smaller package. The Quantum Matrix Technology then enables ultra-fine and precise control of the densely packed LEDs.

Neo QLED TVs are packed with more light sources than other Samsung LED TVs providing ultimate control in producing a picture quality to elevate the big screen experience.

Samsung’s Neo QLED 8K TV (QN900) will also feature Samsung’s Infinity Design —a nearly bezel-less screen providing an immersive viewing experience in a sleek design and form factor.

The Neo QLED 8K’s attachable Slim One Connect box offers a fresh new design to assist with cable management, it can now be attached to the TVs or sit separately on a cabinet, allowing for an easier install and cleaner aesthetic.

The Neo QLED 8K TV also packs in several premium, room-filling audio features, including Object Tracking Sound (OTS) Pro which offers dynamic sound corresponding to the movement of objects on screen. SpaceFit Sound is designed to analyse the installed TV’s physical environment and output immersive sound tailored specifically to your space at home.*

Pioneering Lifestyle TV Category: A TV design for every home

Samsung continues to reimagine the role of TV in the home and deliver innovative new ways consumers can experience content, art and stunning design in 2021.

Samsung’s extensive lifestyle TV range will see a brand new The Frame, alongside new design forms and software updates across the range. The Frame will feature a significantly slimmer profile, new bezel options and The Art Store continues to add new works, now offering 1,400 pieces from world-renowned galleries, allowing you to transform your home into your own personal gallery.2

Samsung’s award-winning lifestyle product portfolio will continue to range The Premiere, the ultra short throw triple laser 4K smart projector which transcends the at home cinema experience, The Sero, The Serif and The Terrace TV which is built for outdoor entertainment3, delivering 4K QLED picture and Smart TV features.

“As the lifestyles, viewing habits, and home entertainment demands of Australians evolve, so to do the features and technology across our Samsung TV lineup. With near-endless options for customisation, Samsung’s lifestyle TV portfolio continues to redefine the category, how a TV can be used and incorporated beautifully into a home,” explains Jeremy Senior.

Innovations in Sustainability

Samsung’s eco packaging solution will be brought to all TV products to responsibly manage waste created from product purchases by allowing customers to repurpose TV boxes into small-scale pieces of furniture.

The award-winning sustainable packaging design extends to the solar cell-powered remote control, which is predicted to assist in preventing the wastage of around 99 million AAA batteries globally over the course of seven years of TV usage4.

“We will also see the introduction of a sustainable TV remote, partially made out of recycled plastic that will charge via solar or indoor lighting to assist with reduced disposable battery waste.5” explains Jeremy Senior.

Samsung’s 2021 TV range will be available through various retail outlets nationally from Friday 5 March.

For more information on the 2021 TV range and specifications, visit the Samsung website.

Pricing and Availability

SERIES                                    SKU                               DESCRIPTION                     RRP

Neo QLED 8K                 QA85QN900AWXXY              85″ QN900A                      13,999

QA75QN900AWXXY              75″ QN900A                      10,499

QA65QN900AWXXY             65″ QN900A                      7,579

QA85QN800AWXXY             85″ QN800A                      10,499

QA75QN800AWXXY              75″ QN800A                      7,579

QA65QN800AWXXY             65″ QN800A                      5,599

Neo QLED 4K                 QA75QN90AAWXXY              75″ QN90A                         6,399

QA65QN90AAWXXY             65″ QN90A                         4,899

QA55QN90AAWXXY             55″ QN90A                         3,849

QA50QN90AAWXXY             50″ QN90A                         2,899

QA85QN85AAWXXY              85″ QN85A                         7,579

QA75QN85AAWXXY              75″ QN85A                          5,249

QA65QN85AAWXXY              65″ QN85A                         4,429

QA55QN85AAWXXY              55″ QN85A                         3,379

QLED                                   QA65Q80AAWXXY                 65″ Q80A                           3,489

QA55Q80AAWXXY                 55″ Q80A                           2,679

QA85Q70AAWXXY                 85″ Q70A                            5,829

QA75Q70AAWXXY                  75″ Q70A                            3,499

QA65Q70AAWXXY                 65″ Q70A                            2,799

QA55Q70AAWXXY                 55″ Q70A                            2,209

QA85Q60AAWXXY                 85″ Q60A                           4,619

QA75Q60AAWXXY                  75″ Q60A                           2,889

QA65Q60AAWXXY                  65″ Q60A                          2,189

QA55Q60AAWXXY                  55″ Q60A                           1,729

Crystal UHD                   UA85AU8000WXXY               85″ AU8000                     3,389

UA75AU8000WXXY               75″ AU8000                      2,259

UA65AU8000WXXY               65″ AU8000                      1,689

UA55AU8000WXXY               55″ AU8000                      1,349

UA50AU8000WXXY               50″ AU8000                     1,129

UA43AU8000WXXY               43″ AU8000                     1,017

FHD                                      UA32T5300AWXXY                32″ T5300                         619

The Frame                        QA75LS03AAWXXY                75″                                       4,079

QA65LS03AAWXXY               65″                                       2,899

QA55LS03AAWXXY               55″                                       2,329

QA50LS03AAWXXY               50″                                      1,979

QA43LS03AAWXXY               43″                                      1,629

QA32LS03TBWXXY                32″                                      919

The Premiere                 SP-LSP9TFAXXY                     9 SERIES                            10,999

SP-LSP7TFAXXY                     7 SERIES                             5,999

The Terrace                    QA75LST7TAWXXY                 75″                                       10,999

QA65LST7TAWXXY                65″                                       7,999

QA55LST7TAWXXY                55″                                       5,999

The Sero                            QA43LS05TAWXXY                43″                                       2,329

The Serif                         QA55LS01TAWXXY                 55″                                       2,099

QA43LS01TAWXXY                 43″                                       1,499

¹ Source – Ombia Jan – 2021. Ranking in terms of shipments. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk. https://news.samsung.com/global/samsung-named-no-1-global-tv-manufacturer-for-15-consecutive-years

² Compared to previous Frame models. Bezels sold separately. Supplied with 20 artworks. Additional artworks available for purchase or via subscription. Internet connection required.

³ Install undercover, protected from direct sunlight and severe weather.

⁴ Figures and product information based on internal research and sourced from news.samsung.com

⁵ SolarCell Remote contains about 24% recycled content.

Samsung Electronics showcased its 2021 lineup of MICRO LED, Samsung Neo QLED, lifestyle TVs, monitors, and soundbars at its virtual Unbox & Discover event. As people spend more time at home, Samsung’s latest innovations let consumers get the most from their screens—allowing them to work efficiently, communicate effectively, and explore their personal passions.

“At Samsung, we are proud to constantly innovate to improve consumers’ everyday lives. Over the past year, technologies that were once ‘nice to have’ became a need, as our homes became offices, schools, gyms, and more,” said James Fishler, Senior Vice President, Home Entertainment Division, Samsung Electronics America. “The role of the TV in our lives has grown—and in 2021, Samsung continues to redefine the role of TV around the needs and passions of consumers.”

For decades, TVs were seen simply as a way to watch movies and shows; now, TVs are serving as conference rooms and fitness hubs. By taking advantage of many features for the first time this past year, people are re-examining the role that their TV plays in their lives.

Beyond Samsung’s innovative approach to new features, our leadership in picture performance has made Samsung the number one global TV manufacturer for 15 consecutive years. In 2021, Samsung continues to break new ground to offer consumers extraordinary viewing experiences.

MICRO LED Comes Home

With superb brightness, deep blacks, and breathtaking image quality, MICRO LED technology offers a groundbreaking viewing experience that lasts. Its inorganic LEDs help prevent burn-in and ensure the screen stays vibrant over its lifetime.

In 2018, Samsung introduced MICRO LED in the form of “The Wall”—a configurable system of modules that can reach an astounding 292 inches for an experience like no other. With its inherent flexibility, “The Wall” requires professional installation in the home or office.

In 2021, Samsung brings all the power of MICRO LED technology in the form factor of a traditional TV experience. Now, consumers can take home the cinematic experience in a beautiful edge-to-edge screen design, with no need for professional assembly and installation. MICRO LED is available in 110’’ and 99’’ sizes globally beginning at the end of March; an 88’’ size is launching this fall; and a 76’’ is on the future roadmap.

MICRO LED can become 4 screens in one. With 4Vue (Quad View), consumers can watch up to four sources of content simultaneously. Keep up with multiple sports at once, or stream a walkthrough while playing a video game. MICRO LED brings true-to-life picture quality at an enormous scale—out of the box.

Samsung Neo QLED Fits Any Home and Every Passion

As people turn to TVs as an outlet for their passions, Samsung developed Samsung Neo QLED to enhance the viewing experience, no matter what you are watching. The Samsung Neo QLED viewing experience is defined by our Neo Quantum Processor, and new Quantum Mini LEDs. At just 1/40^th the size of conventional LEDs, Quantum Mini LEDs allow for ultra-fine light control. With deep blacks, bright lights, and upscaling technology smarter than any Samsung TV has ever offered, Samsung Neo QLED delivers an ultra-realistic picture—whether you are watching a football game, or playing one on your gaming console.

Samsung Neo QLED also offers features that level up gaming. Samsung is proud to be the Official TV Partner of Xbox Series X in the United States and Canada. With Xbox and Samsung renewing their multi-year agreement this year, the two companies will continue working together to offer an unbeatable gaming experience. Samsung Neo QLED and QLED offer cutting-edge capabilities that make them a phenomenal companion to next-gen gaming with Xbox Series X. In addition, Samsung Neo QLED and QLED let you see virtually every detail with incredible 4k clarity, a silky-smooth 120 frames per second, and a low 5.8ms response time.

In order to further deliver optimized gaming performance to the 2021 Samsung Neo QLED and QLED line, Samsung has also partnered with AMD to develop the first TV with Freesync Premium Pro support for both PC and console games to deliver a truly exceptional HDR gaming experience. Additionally, Samsung’s new Game Bar helps players quickly monitor critical aspects of play. You can use it to access Samsung’s Super Ultrawide Gameview, which brings ultra-wide aspect ratios—traditionally only available on gaming monitors—to the TV.

For those with a passion for fitness, Samsung Neo QLED brings athletic training and healthy living to the home. Last year, when people weren’t able to go to the gym, many sought ways to stay fit at home. Samsung Health, a comprehensive fitness and mindfulness platform launched in the spring of 2020, met this need. Samsung Health helped us stay fit with partner apps for every style of fitness and health, along with seamless connectivity to mobile devices and wearables.

In 2021, Samsung Health adds the benefit of a Smart Trainer. With an optional camera sold separately, the Smart Trainer utilizes AI to analyze your posture and provide real-time feedback to improve your form as you follow instructional videos.

In 2021, Samsung Neo QLED’s 8K models (QN800A and QN900A) will be available in 65’’, 75’’, and 85’’ sizes, while the 4K models (QN90A and QN85A) will reflect an even wider selection, starting at 50’’.

TV Technology That Reflects Your Style Indoors or Outdoors

Consumers today expect experiences tailored to their needs, personal tastes, and style. The Lifestyle TV category offers screens designed for every consumer and every space—in and outside the home.

The Frame transforms the TV into a work of art that can be personalized to fit your aesthetic and decor. With new partnerships in the Art Store,¹ like NAVA Contemporary and Etsy, The Frame features more original artwork to match individual tastes. It also includes AI-based auto-curation technology that recommends artwork based on your selections. Curate your own personal art collection with a growing library of over 1,400 pieces of art from world-renowned institutions. The Frame also features increased photo storage space from 500 megabytes in 2020 to 6 gigabytes in 2021, so you can store up to 1,200 photos (all) in UHD quality. From beloved classics to stunning photography, the Art Store gives you access to a variety of content to personalize your space.

In 2021, there are new ways to customize the Frame itself—from new mounting options like the Slim Fit Wall Mount to five bezel options and more from third party providers. Additionally, we have made the 2021 Frame slimmer than ever: just 24.9 millimeters thick, about the same depth as an actual picture frame. It’s just as appealing off as when it’s on.

Samsung is also offering a new way to display the 2021 Frame, with My Shelf, a new accessory releasing globally later this year that lets you create a tailored wall with personal touches to complement your screen and décor. My Shelf can be attached to the 55 inch, 65 inch, and 75 inch Frame sizes, and will be available in four different colors: beige, white, brown, and black.

For those who miss the movie theater experience, The Premiere, the industry’s first triple laser projector with 4K resolution, represents the next stage in home cinema—all in a compact package. Traditional beam projectors can be clunky and difficult to set up—and even if they offer a big screen, the resolution is sometimes far below an ordinary TV. The Premiere’s minimalist design, with rounded edges and a fabric finish, fits neatly into any home. To help consumers use the Premiere anywhere in their home, we are going to be offering rollable screens optimized for the Premiere later this year on Samsung.com. Just position the Premiere around 5 inches or further from a monotone wall or ALR screen, and break out the popcorn.

In 2020, Samsung took its industry-leading picture performance from inside the home to the yard—just as consumers were looking to get outdoors. With The Terrace, our first outdoor TV, consumers can enjoy the picture quality, audio performance, and smart features they expect from Samsung outside. And they can do so worry-free; The Terrace is weather-resistant, with an IP55 rating to protect against water and dust. It is also simple to install, and easy to connect to cable service and a Wi-Fi network. The Terrace is available in 55”, 65”, and a new 75” Full Sun model² is coming in time for summer.

Screens Suited for Every Need – From Productivity to Play

In 2020, the relevance of the monitor at home changed dramatically. For many, this meant additional screens for multiple needs. Suddenly, a screen that was used to shop online or surf social media became critical to daily life, as consumers used it to make the most of work, school, and play.

To fulfill this demand, the Smart Monitor is Samsung’s first “do-it-all” monitor—uniting the best of monitor and TV. Smart Monitor is compatible with Wi-Fi, Bluetooth, Wireless DeX, and Apple AirPlay 2, letting consumers work from anywhere without needing to connect to a PC. With AirPlay 2, customers can stream, control, and share their favorite content directly from their iPhone, iPad, or Mac to their monitor. When you need to relax, you can enjoy your favorite shows by turning on the Smart TV platform and accessing your preferred streaming apps. Smart Monitor helps consumers stay productive when they need to be—and entertained when they need a break.

In 2020, the Odyssey G9 gaming monitor generated a lot of buzz—this year, Samsung is leveling up the experience with a Quantum MiniLED display and premium gaming features. The 1000R screen curvature, combined with Quantum MiniLED display technology, gives gamers an experience unlike any other. The new G9 joins Samsung’s full lineup of curved and flat Odyssey gaming monitors.

To enable a new way of learning and working while staying safe, we are introducing the Samsung Interactive Display FLIP 75-inch,a digital whiteboard you can write, draw, and edit on. The Flip offers connective features for hybrid working and learning to help consumers succeed—whether in the classroom, the office, or at home. With optimized 4K picture quality and easy-to-read visuals, a team of up to 20 can work simultaneously to sync personal devices for real-time content sharing. The Flip allows users to see a coworker’s or teacher’s presentation as if they were there in person—offering the ability to work together while staying safe. Designed to foster greater collaboration, increase productivity, and enable a seamless exchange of ideas, the 75-inch display joins the 55-inch, 65-inch, and 85-inch display.

Sound That Matches the Visual

While Samsung TVs offer incredible sound from the tiniest of speakers, nothing rounds out the home theater experience like the addition of a Samsung soundbar. The 2021 Q Series lineup includes exclusive Q-Symphony tech, syncing audio from the Samsung TV to deliver enhanced 3-dimensional sound. The soundbar even measures its environment to project audio precisely where it needs to be.

For a full, deep and rich immersive experience, the Q950A boasts the industry’s first 11.1.4 channel sound bringing you right into the center of the action. Its new Bass Boost feature allows users to add “more boom” with a simple click. For those who play music from their mobile devices, Tap Sound makes it as simple as tapping a device to the soundbar. And the Q950A works with multiple voice assistants, including Amazon Alexa and Bixby—making it easy to take full control of the listening experience.

Passions, Style, Tastes, and Needs

In 2021, Samsung complements your passions, adjusts to your tastes, and delivers performance that enhances all experiences. From the pinnacle of luxurious performance in MICRO LED, to the aesthetic appeal of The Frame, Samsung redefines the role of the TV in your home—at a time when the TV is more relevant than ever.

For more information on Samsung’s TV products, please visit www.samsung.com.

* Product availability may vary by region.

¹ Art Store subscription required to access full selection. Fees apply to subscription service.

² Panel protected up to 6 hours in sunlight at 700 watts and 104 degrees Fahrenheit; brightness may decrease to protect panel with other high temperature and sunlight conditions.

Samsung Electronics Australia has announced the release of its all new 4K Ultra Short Throw laser projector, The Premiere – providing Australians with a big picture cinematic experience in the comfort of their own home.

The Premiere will be available in 2 models; the LSP7T single laser projector offering up to 120-inch screen size and the LSP9T which boasts triple laser technology with an up to 130 inch image size.¹

The Premiere LSP9T is the world’s first HDR10+ certified projector, delivering revolutionary contrast and detail from bright and dark scenes with a peak brightness of up to 2,800 ANSI lumens².

“It’s no secret that Australians want the ultimate in-home entertainment and big screen experience. The Premiere offers a massive 130-inchesof 4K picture quality from its innovative ultra-short throw triple laser projection technology, recreating the experience of the movies at home. With its compact design and big sound, if you’re looking for a truly cinematic experience this is the ideal projector for your theatre or living room.”

“We’re committed to providing Australians with a rich and diverse portfolio of AV products that meet the changing tastes and experiences of households – we’re excited to revolutionise the projector category with The Premiere,” said Jeremy Senior, Vice President of Consumer Electronics, Samsung Australia.

With its ultra-short throw laser technology, The Premiere can be positioned up close to the wall1 – allowing the sleek and compact design to neatly fit into a living room arrangement, and also allow for the unit to be moved easily away from the wall to adjust the screen size. Setup is quick and easy with no obtrusive installations.

With 2,200 lumens of brightness in the LSP7T and 2,800 in the LSP9T, The Premiere delivers incredible brightness with defining detail.² The Premiere also supports Filmmaker Mode – the first of its kind for a projector – which helps remove motion smoothing and other post-processing treatments allowing Aussies to watch movies as the creators intended

While The Premiere is bright and versatile enough to be used on a white wall in a semi-lit room, for the best picture quality experience it’s recommended to be paired with a CLR projection screen from Elite Screens.⁴ Using a CLR screen designed for ultra-short throw projectors absorbs ambient light while also reduces ceiling reflections, thus maximising the contrast and clarity of the image for the best experience possible.

The Premiere LSP9T boasts two built-in woofers, two tweeters and Samsung’s Acoustic Beam technology, providing powerful room-filling surround sound whether viewers are enjoying their favourite TV show, movie, or sports game.

This smart projector also comes equipped with Samsung’s Smart TV hub as well as a TV tuner, plus mobile connectivity features such as Tap View and Mobile Mirroring.3

Designed to fit seamlessly into your space with its premium and compact design, The Premiere looks great even when it is switched off, with no black screen left behind. The textile finish by Kvadrat delivers a stylish and minimalist design that blends into a variety of living room settings and arrangements.

The Premiere also comes with Samsung’s built-in voice assistant Bixby and Amazon’s Alexa, allowing you to control the projector using only your voice.⁵ While Samsung’s built-in Game Mode takes gaming action to a new level delivering smooth images and lightning-fast motion, minimising input lag so you can immerse yourself in the action on the big screen.

The Premiere builds on Samsung’s expanding range of lifestyle TVs, including the newly released outdoor TV, The Terrace along with The Frame, The Serif and The Sero.

The Premiere is available from today at leading retailers and online at www.samsung.com.au

LSP9T RRP $10,999

LSP7T RRP $5,999

¹ The LSP9T must be at least 11.3cm from the wall (and at least 23.8cm from the wall for a 130” image size). The LSP7T be at least 24.7cm from the wall (and at least 149.4cm from the wall to project a 120” image size).

² Typical brightness based on internal testing in dark room (100 nits) and is subject to change according to viewing environment or specific conditions. Samsung recommend projecting onto a projector screen or a plain white wall in dark room for best experience.

³ Internet required. Data and subscription charges may apply. Apps may be subject to change without notice. Compatible Samsung devices that support SmartThings Application only.

⁴ Screen sold separately. The use of a CLR screen for ultra-short distance projectors is recommended to improve brightness and contrast compared to projecting onto a wall. Image quality will vary, depending on quality of the source content and room lighting conditions.

⁵ Voice commands recognise English, French, Spanish, German, Italian, Chinese and Korean. Not all accents, dialects and expressions recognised. Supported languages may differ between Bixby and Alexa Voice Assistants. Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates.

Samsung Electronics Australia has today expanded its lifestyle television offering with the launch of The Terrace QLED 4K TV and Soundbar, a new category that takes the indoor home entertainment experience outdoors. Available in 55, 65 and 75-inch models, The Terrace is built for outdoor entertainment1 and delivers Samsung’s industry-leading QLED technology, Smart TV features and a powerful audio experience.

“As a nation we love the outdoors and entertaining, especially as we come into summer, and The Terrace brings outdoor entertainment to life,” explains Hass Mahdi, Director of Audio Visual, Samsung Electronics Australia. “With a crystal clear QLED display and advanced Anti-Glare Technology, The Terrace is ideal to watch the big game with mates over a BBQ, or enjoy a family movie night on a warm summer’s evening.”

“The home is our sanctuary. Now more than ever as we adjust to life in the absence of large sporting events, live entertainment, and big gatherings – there is a demand for entertainment at home on the big screen”.

Built for Outdoor Entertaining

Offering a 4K resolution QLED display with 2,000 nits brightness (that’s three times the brightness of a TU8000 Samsung TV), it delivers clear visibility in outdoor conditions, whatever time you choose to turn it on. The Terrace also has an IP552 weather resistance rating3, which means you can take the action outside with peace-of-mind, and enjoy a new kind of match day or movie night. Additionally, The Terrace includes Samsung’s advanced Anti-Glare Technology which helps stop reflections and glare getting in the way of the action.

The display is also perfect for sports fans; with a high 200Hz Motion Rate which is ideal for fast-moving content. Whether you’re manning the BBQ or sitting by the garden, the Wide Viewing Angle will help ensure you’re not missing out on the action.

Smart TV Experience Australians Know and Love

Bringing the same experience Australians expect from some of Samsung’s QLED 8K and 4K models, The Terrace comes with coveted features including Multi View* and Tap View^ for mobile connectivity, built-in voice assistants including Bixby and Alexa, Wi-Fi, and Bluetooth connectivity. Allowing Aussies to watch, listen, and play their favourite content
at the touch of a button, with access to leading apps including Netflix, YouTube, Foxtel, Kayo and Disney+⁵. Intelligent Mode adapts picture and sound to the TV’s surroundings4 so no matter how loud your mates get on match day, you’ll still enjoy incredible picture and sound quality.

TV and Sound in Harmony

The Terrace Soundbar boasts powerful sound that compliments an outdoor TV entertainment experience.⁶ Featuring a sleek, one-body design and IP55 level weather-resistance², The Terrace Soundbar can be mounted to a wall, or directly to The Terrace TV. It boasts a crisp 3.0 channel audio and Distortion Cancelling technology to provide clear sound to enhance your next outdoor movie night, whilst the wide range tweeters help ensure that every area is a sweet spot. The Terrace TV also has Wi-Fi and Bluetooth connectivity, allowing it to be paired with The Terrace Soundbar or other devices wirelessly for a hassle-free installation.

Added Extras

Designed perfectly for undercover entertaining spaces, The Terrace offers a durable design with an included wall mount. To protect your new prized possession when not in use it comes with a dust cover included with every purchase. The Terrace TV also comes with a weather resistant remote that can control both the TV and Soundbar.⁷

Pricing and Availability

The Terrace is available at leading retailers nationally and online at www.samsung.com.au from October, 2020. To be first in line, you can pre-order now from Harvey Norman, JB Hi-Fi and The Good Guys.

The Terrace 4K QLED TV – 75-inch                    $10,999 RRP

The Terrace 4K QLED TV – 65-inch                    $7,999 RRP

The Terrace 4K QLED TV- 55-inch                      $5,999 RRP

The Terrace Soundbar                                            $1,299 RRP

¹ Recommend installation undercover, protected from direct sunlight and severe weather.

² An IP55 rating means that under test conditions the product is protected against quantities of dust that could interfere with the normal operation of the product but is not fully dust tight. It is also protected against low pressure water jets projected by a nozzle (6.3mm) from any angle with limited ingress. According to accredited test results, individual results may vary. Note: IP55 rating does not mean that the device is waterproof.

³ Operates smoothly at temperatures between -30 to 50⁰. Recommended that The Terrace is installed undercover, and is not exposed to severe weather conditions such as heavy rain and thunderstorms. Recommend wipe down after exposure to water or dust and the cover is used at all times when not in use.

⁴ Picture and sound quality of upscaled content will vary depending on quality and resolution of source content.

⁵ Internet required. Data and subscription charges may apply. Apps may be subject to change without notice.

⁶ Soundbar sold separately.

⁷ Remote has IP56 rating meaning that the device is protected against dust and strong jets of water with limited ingress under certain defined test conditions. According to accredited test results, individual results may vary. Note: IP56 rating does not mean the product is waterproof.

*Feature is available on Android 6.0 and higher mobile devices that support Mirror Casting and Apple devices compatible with Apple AirPlay2.

*Compatible Samsung devices that support Smartthings Application only. Smartthings App may be required to be installed and running on phone to utilze feature. Service may not be available at launch or time of purchase

Samsung Electronics Australia has today announced the local launch of its 2020 QLED TV range, featuring its most advanced, stylish, and expansive portfolio to date. As a pioneer in 8K technology, Samsung continues its commitment to innovation and making high quality 8K and 4K experiences. With smart AI upscaling, enhanced in-TV audio, and a broad range of large-format panels (over 75-inches), Samsung is offering the ultimate entertainment experience from the comfort of your own home.

Big Screens, More Options, and Smart AI Upscaling

This year’s flagship model, the Q950T, boasts an ultra-thin profile and boundless Infinity Display allowing the picture to etch right to the edge, offering nearly 99 per cent pure screen. The introduction of 85-inch QLED TV models is in response to Australian’s demand for big-screen in-home experiences at a range of price points. Samsung’s AI upscaling is now more advanced than ever with a new Quantum Processor, offering pixel-by-pixel image enhancement, enabling the panel to adapt to the viewer’s favourite content or external environment to deliver an amazing picture.

“Australians continue to demand bigger and better entertainment experiences from the comfort of their homes which is why we’re launching our widest range of TVs that feature the best in immersive visual and audio innovation,” said Hass Mahdi, Director of Audio Visual Division, Samsung Australia. “Along with breaking new ground in QLED 8K and 4K TV innovation, Samsung is also offering more options in design across our lifestyle TV range with new additions to our iconic offerings in The Frame, as well as The Serif, which seeks to transform the traditional role of the TV in the home.”

Innovation in TV Audio Experiences and Soundbar Integration

The 2020 QLED 8K TV range introduces an innovative new Samsung TV audio experience with Object Tracking Sound + (OTS+): an in-panel technology that tracks the on-screen action from scene to scene. This technology emits sound from speakers in the top, bottom and sides of the rear of the TV, and is projected to reflect off nearby surfaces to deliver an incredible immersive experience that puts you right in the middle of the action.

Q-Symphony technology also enables seamless cooperation between this innovative new TV sound technology and Samsung’s Q Series soundbars to deliver an extra layer of richness and audio detail. Q-Symphony technology then synchronises sound between these TVs and Samsung Q Series Soundbars for extra richness and a truly immersive surround sound experience.

“Samsung understands the critical importance of immersion when enjoying the latest TV experiences,” said Mahdi. “We have invested in two new innovations, OTS+ and Q-Symphony, in order to transform the audio experience that our TVs offer both standalone and when used with our latest soundbars.”

Bolstering Samsung’s support for gaming enthusiasts, select QLED TVs also include Dynamic Black Equaliser technology, which is designed to ensure clear visibility in dark scenes; Mobile View

Mode to enable multi-tasking on screen; and AMD Freesync compatibility, which delivers seamless and swift action with low input lag.

The new 2020 range also supports a choice of voice-activated assistants, allowing users to choose their preference between Bixby, Google Assistant or Alexa; while panels starting from the Q70T

offer an advanced new Ambient Mode that enables users to select and search by voice, as well as automatically choose music, video, or a daily ambient routine to match their mood.

Pioneering the Lifestyle TV Category

In addition to this expansive 8K and 4K offering, Samsung is also continuing its commitment to delivering new lifestyle experiences. The Frame, which has the ability to turn its screen into a beautiful piece of artwork when not in use and has three customisable bezels options; brown, beige and white, for seamless integration to blend into the aesthetics of the home. Alongside the existing range of sizes of 55-inch and 43-inch, The Frame now also comes in an expanded offering of 75-inch, 50-inch, and 32-inch. The Frame continues to use Samsung’s QLED technology to offer a stunning picture quality.

Also, Artworks from The Frame’s Art Store can now be selected manually or searched via voice activation, making it easier than ever for to bring a selection of 1,200 artworks to life in their home. The Ronan and Erwan Bouroullec-designed The Serif TV, will also now feature the same updated Smart Hub functionality as the rest of the QLED TV range and will be available in 43-inch and 55-inch models. Samsung also announced an addition to their Lifestyle TV portfolio, The Sero. The Sero, which means “vertical” in Korean, has the ability to pivot between horizontal and vertical orientations – just like a smartphone or tablet. The Sero’s display orientation technology connects seamlessly with users’ mobile devices to smoothly and naturally display content in traditional horizontal formats, as well as vertical formats. Consumers can expect to enjoy a variety of content – including social media, movies and other personal videos – in whatever display orientation mirrors their mobile device.

“As the lifestyles, viewing habits, and home entertainment demands of Australians evolve, so too do the features and technology across our Samsung TV lineup, from the latest big-screen experiences and audio immersion of our new 8K and 4K QLED TVs, to the seamless integration into our homes of our innovative lifestyle TV range, with The Frame, The Serif, and The Sero,” said Mahdi.

Pricing and availability

Samsung’s new range will be available through various retail outlets nationally with the following recommended retail prices:

QLED 8K

Q950T

85-inch             $TBC

75-inch             $TBC

65-inch             $TBC

Q800T

82-inch             $TBC

75-inch             $TBC

65-inch             $TBC

55-inch             $TBC

QLED 4K

Q95T

75-inch             $6,999

65-inch             $4,649

55-inch             $3,499

Q80T

85-inch             $7,549

75-inch             $5,249

65-inch             $3,499

55-inch             $2,549

Q70T

85-inch             $6,399

75-inch             $4,049

65-inch             $2,699

55-inch             $2,099

Q60T

75-inch             $3,349

65-inch             $2,199

55-inch             $1,729

Lifestyle

The Frame

75-inch             $4,649

65-inch             $3,149

55-inch             $2,299

50-inch             $1,949

43-inch             $1,599

32-inch             $919

The Serif

55-inch             $2,099

43-inch             $1,499

Crystal UHD

TU800

82-inch             $3,939

75-inch             $2,589

65-inch             $1,699

55-inch             $1,369

50-inch             $1,129

43-inch             $1,019

Please note, pricing and availability for QLED 8K and The Sero will be announced at a later date. For more information on the 2020 AV range, visit the Samsung website.

 Samsung Electronics Australia has announced its first Onyx Cinema LED screen in Australia, unveiling a 14-metre screen at HOYTS Entertainment Quarter in Moore Park, Sydney. Another 10-metre screen will be installed in March 2020 at HOYTS Highpoint in Melbourne.

Onyx Cinema LED technology transcends the visual experience and performance reliability of the traditional projector-based solutions, which have been the industry standard for more than 120 years. Samsung’s Onyx brings the visual power of LED technology to the ‘big screen’, offering an unbelievable, immersive cinema experience.

“Through Samsung Onyx and our partnership with HOYTS, we are bringing the cinema of the future to Australia,” said Phil Gaut, Director Consumer Electronics Display Division, Samsung Electronics Australia.

“As the film industry continues to evolve, we have developed new cinema LED technology that gives our entertainment partners an edge to enhance the movie-going experience for their customers. Onyx brings Samsung’s heritage in screen innovation to the cinema and delivers detail-rich picture quality and colour spectrums that maintain colour accuracy for a range of hues and brightness levels.

“We’re proud to partner with HOYTS to launch the next generation of cinema in Australia.”

The Samsung Onyx LED screen showcases cinematic content with deep blacks, brilliant LED picture quality and an impressive contrast ratio. By bringing the visual power of LED picture quality, Samsung Onyx offers powerful, compelling and memorable content. The displays installed at HOYTS combine 4K resolution, HDR picture quality and peak brightness level of 146fL — nearly 10 times greater than what is possible with standard projector technologies.

HOYTS is a leader in the entertainment industry with more than 50 locations across Australia and New Zealand. The HOYTS Entertainment Quarter situated in Moore Park will act as HOYTS’ flagship cinema location, hosting major Australian blockbuster premieres and red-carpet events.

“We’re always looking for new ways to stay ahead of the game and provide our guests with something unexpected,” said Damian Keogh, CEO and President of HOYTS Group. “That’s why we’re leading the way by incorporating Australia’s first Onyx Cinema LED screens into our cinemas. These screens are a total game-changer, providing a movie and entertainment experience unlike anything our guests have seen before.”

Samsung’s Onyx LED screens are installed in several major cities across the world, through partnerships with Pacific Theaters in Los Angeles, USA, Capital Cinema in Beijing, China, and Arena Cinemas’ Sihlcity Theatre in Zurich, Switzerland.

For more information about Samsung Onyx, visit: https://displaysolutions.samsung.com/led-signage/onyx.

Samsung Electronics Australia has today expanded its lifestyle television offering with the launch of the Serif TV, a new category of Samsung TV that delivers a completely new format in design, functionality, and aesthetic for Australian homes.

Designed to create a focal point in the décor of the home, the Serif TV was developed through a collaboration with two of the world’s most esteemed industrial designers, Ronan and Erwan Bouroullec. The Paris-based Bouroullec brothers specialise in creating furniture through their approach to industrial design.

The iconic “I” shape profile of the Serif beautifully integrates into your personal style and interior décor. And, with its seamless and harmonious design you now have the freedom to place your TV anywhere in a living space either using the metal stand (included with the product) or placed on a counter or traditional TV stand.

“Serif TV is a completely new way for Australians to think about how televisions can play a role in the décor of the home as it combines brilliance in industrial design, the latest in Samsung QLED panel technology, and a format that delivers a harmonious integration with its surrounds,” said Hass Mahdi, Director for Audio Visual, Samsung Electronics Australia. “The Serif extends Samsung’s evolving lifestyle TV range and builds on the success of The Frame, as well as our wider QLED 4K and 8K TV ranges.” 

QLED Picture Quality

In addition to its harmonious design, the Serif harnesses Samsung’s advanced QLED technology to offer stunning picture quality, delivering remarkable colour with incredible brightness and vibrancy. The inclusion of support for HDR10+ video formats optimises the contrast of each scene, ensuring the viewer can see the clearest and crispest details in a range of natural and artificial lighting conditions. 

Ambient Mode

The Serif panel also offers an update to Samsung’s iconic Ambient Mode function which transforms the TV panel when switched off from normal viewing mode.* Ambient Mode on the Serif offers two exclusive Bouroullec created designs (Fabric and Leaf) which are available in five different colours (blue/black, white, salmon, olive, and light blue).

With Serif TV’s latest Ambient Mode features, customers can analyse the colour and pattern of its surroundings to display complementary imagery and themes. Customers can also choose to display a range of images from six categories or simply show the time or the latest weather updates.

*Ambient Mode performance may vary depending on where the TV is installed including wall designs, patterns or colours.

Samsung Smart TV

While offering the benefits and user functionality that is synonymous with Samsung’s Smart TV Hub, Serif TV introduces the use of Near Field Communication (NFC) which enables users to play music from their compatible smartphone by placing their device on the TV.* By simply resting their compatible Android smartphone on the right of the Serif’s top panel to connect, users can begin streaming their favourite tunes to the Serif’s powerful 40W 4ch speakers.

Offering Bixby, Google Assistant, Amazon Alexa, and Apple Airplay 2 functionality, the Serif also enables Australians to control their SmartThings-enabled devices directly from its screen, which acts as a control centre to manage smart appliances and security functions in the home.**

The Samsung Serif comes in an immaculate white finish and two sizes – 55-inches and 43-inches.

*This feature works with all Android devices that support Near Field Communication (NFC) wireless information sharing. Connects using Bluetooth v5.0.

**SmartThings is compatible with selected devices. Please see samsung.com/au/SmartThings/.

Pricing and availability

The Samsung Serif is available today from the Samsung website and select Harvey Norman and Good Guys locations for the following recommended retail prices.

• Samsung Serif 55-inches – $2,399
• Samsung Serif 43-inches – $1,599

Discover more about the Samsung Serif here: https://www.samsung.com/au/theserif/

The Wall and its Micro LED technology will be on display at Integrate where Samsung will showcase its continued commitment to breaking new ground in developing impactful and immersive display experiences. Samsung will also showcase a range of technological transformations in Micro-LED, QLED 8K, and 4K formats.

Director of Display and Memory Solutions.at Samsung Australia, Phil Gaut, comments “Samsung Electronics has been at the forefront of the evolution of professional signage and has led the display market for ten consecutive years in terms of market share. The launch of The Wall in Australia is a major development for what we are able to provide our customers and partners. It is technology people need to see to believe.

“With its innovative design and unique features, The Wall Luxury offers a display solution that is free from traditional restrictions of size and space. With perfect black and pure colours, users will experience the magnitude of The Wall’s picture quality, while its radiant design is a perfect fit for any luxury space enhancing the environment’s beauty, sophistication and elegance”. Gaut concluded.

Unlike traditional large format displays that feature crystal layers and backlights, The Wall Luxury employs millions of small, self-emitting LED pixels to create accurate and pure colour representation. The large-format, modular display is configurable to various business and luxury residential environments, and size varies from 73” (2K) to 292” (8K) without compromising performance.

Samsung will also showcase at Integrate its approach to drive business growth through state-of-the-art digital display, in close collaboration with partners. A key focus for Samsung’s participation at Integrate will be to profile how the brand is thinking beyond the conventional notion that signage is a one-sided advertisement that feeds information to the audience. Displays can tell stories and amplifiy ideas.

As part of the showcase at Integrate, Samsung will also showcase its new 98” QLED 8K Signage, which was recently crowned with multiple industry awards, along with a host of Samsung’s latest dynamic and versatile commercial displays, including its 2019 4K UHD signage line-up, Semi-Outdoor OMN/OMN-D Series, Full-Outdoor OHF Series and its interactive digital flip chart, the Samsung Flip.

Attendees of Integrate are invited to experience Samsung’s industry leading display solutions first-hand at Stand E24, 27-29 August at the Melbourne Convention and Exhibition Centre.

Further information on Samsung’s display products and solutions: https://www.samsung.com/au/business/. Quote or sales enquiries, please email: businessdesk@samsung.com

Fact Sheet: Samsung display products at Integrate

The Wall Luxury

• As a next-generation display, The Wall is a large-format modular display that redefines the visual experience. Equipped with a flexible configuration that is customisable to a variety of sizes and aspect ratios from 73” (2K) to 292” (8K).

• The Wall is ideal for luxury residences and business purposes. Equipped with a slim, bezel-less infinity design, and a sleek and seamless surface, the display blends subtly into its surroundings and is a perfect fit for luxury spaces.

• The modular display delivers perfect black levels for incredible contrast and immaculate detail, through the fusion of an exceptionally black base with a unique ultra-low reflection technology.

• Powered by Samsung’s industry-leading picture quality engine, The Wall’s innovative Micro LED chip technology provides quality colour purity, with advanced HDR and HDR 10+ capabilities to render optimum brightness and accurate grayscale expression for true-to-life imagery experience.

• With cutting-edge picture quality and radiant design, The Wall provides a truly innovative and opulent display experience that is setting the standard of display technology in Australia.

QLED 8K Signage

• Offering one of the highest resolutions in the market and supported by AI upscaling technology, QLED 8K signage is a truly remarkable solution for businesses looking to display impactful content like never before. Businesses and advertisers alike are now able to produce content at a lower cost and resolution, and display in near 8K quality to capture the attention of potential customers.

• The new streamlined design, at less than 40mm deep, provides hassle-free installation by adopting Samsung’s advanced optical technology and blends into different environments in both portrait and landscape mode.

• With a resolution of 7,680 x 4,320 pixels, individual pixels in an image can become imperceptible to the human eye. The display also features HDR10+.

• QLED 8K Signage was named the winner of the AV News Award in the Digital Signage Innovation of the Year category and the Best of Show award at Integrated Systems Europe 2019 given by industry publication installation.

QMR/QMBR Series

• The latest QMR and QBR series 4K displays feature five models ranging from 43’’ to 75” in size. The series uses Samsung’s Intelligent Picture Quality technology to elevate content delivery in different settings. This refined presentation transforms content from different sources to UHD-level quality and optimises on-screen text and imagery with crisp edges and fine detail.

• he addition of an intelligent upscaling engine and IPX5 dust-proof validation, the series is also embedded with the KNOX security solution and Wi-Fi capabilities for seamless, secure wireless management.

• Developed with shopping centres, large retail stores and airports in mind, the QMR series has 500 nit brightness and a non-glare panel.

• Alternatively, the QBR series which was created for smaller retail outlets, commuter stations and passenger terminals, has 350 nit brightness.

• Both series have been upgraded from the previous, including smaller bezels and a symmetric design.

OMN/OMN-D Series

• The OMN-D series is a double-sided display that is perfect for storefront and indoor display.

• Increasing sales opportunities both in and out of the store simultaneously, the OMN/OMN-D series in-window displays are available in both 46” and 55” sizes and give businesses an eye-catching display solution with vivid and crisp content and excellent visibility, even in direct sunlight.

• The OMN/OMN-D series features a high contrast ratio of 5,000:1 in a slim and neat design. With Wi-Fi embedded and only requiring one electric power cord and one LAN cable to power up, the series reduces unsightly cord clutter and can increase energy efficiency.

• Both displays feature dust-proof IP5X-validation and three-step overheat protection for durable performance, along with their own embedded solution, MagicINFO S6 powered by Tizen 4.0 for streamlined content management. The displays are optimised for a wide range of retail businesses from restaurants to department stores and more.

Samsung Flip 65”

• The Samsung Flip 65” allows teams to work smart, fast and efficiently. The Samsung Flip is the latest in Samsung’s line of digital flipcharts, offering great collaboration capabilities in an easy to navigate display.

• Featuring a no-gap wall mount, the display sits flush against any wall for an aesthetically pleasing, streamlined solution.

• The Samsung Flip 65” maintains content in UHD picture quality to enable seamless meetings in the digital era and supports connectivity via HDMI, Bluetooth and Wi-Fi.

• From multi-functionality features including intelligently storing meeting notes, preventing the need to stop the conversation to save each page, to intuitive features like “merge to roll” where users can capture, crop and edit any external information including images, documents, and web pages, the user-friendly nature of the Samsung Flip 65” means it is a versatile alternative to analogue boards and handwritten notation.

Samsung Electronics Australia has today announced the local availability of its 98-inch QLED 8K TV, its largest TV available in Australia. QLED 8K delivers pin-sharp picture quality, remarkable design, innovative smart features and for the first time in Australia, 8K resolution. The 98-inch QLED 8K introduces incredible depth and detail creating an immersive and premium cinematic experience that needs to be seen to be believed.

“As the pinnacle of our TV range, the 98-inch QLED 8K is the ultimate in home entertainment. This TV delivers levels of immersion and picture quality the likes of which Australians have rarely seen,” said Jeremy Senior, Head of Consumer Electronics at Samsung Australia.

As Australians embrace larger screens, the 98-inch QLED 8K TV is for those looking for a superior first of its kind home cinema experience, with minimal compromise of pixelation, which could occur in lower-resolution panels of the same scale.

Samsung QLED 8K uses the power of machine learning to analyse and upscale low-resolution content to stunning 8K, while also allowing for playback of native 8K content. Whether watching content through a streaming service, set-top box, HDMI, USB or even mobile mirroring, Samsung’s proprietary AI technology can recognise and upscale content, regardless of the native resolution, to pristine 8K resolution.

According to Senior, QLED 8K is challenging people’s perceptions of what is possible with TV technology: “This is a TV like no other. The clarity is breath taking and it is something that needs to be experienced in person. We encourage Australians to head in-store to see Samsung’s latest innovation in TV technology.”

The 98-inch QLED 8K is available now for $99,999 and is available nationally through selected retailers. For more information on the panel or Samsung’s QLED 8K and 4K range visit the Samsung Electronics Australia website.