Samsung Australia, in collaboration with one of Australia’s most beloved jeans brands, Dr Denim, have today announced the release of the ‘Z Flip Pocket Denim’, a limited edition run of jeans celebrating the unique folding form factor of the Galaxy Z Flip3.

Who needs big pockets? They take up too much space, they don’t look stylish, and the latest phones slip and slide inside them. Redesigned so that they exclusively fit the Galaxy Z Flip3, the Z Flip Pocket Denim jeans make big pockets a thing of the past.

Samsung has partnered with Dr Denim to do away with these bulky, unfashionable pockets, debuting one designed to snugly fit the new Galaxy Z Flip3, a device which folds to approximately half the size of a standard flat phone. Gone are the days of large, rectangular pockets that you can’t help but fill to the brim, Samsung and Dr Denim are declaring small, square pockets that better frame the legs the next big trend.

The perfect partner to a stylish, folding phone is a pair of equally stylish jeans that fit it perfectly, ensuring fashion lovers can have both style and practicality with a phone that perfectly fits into jeans without sticking out!

Hayley Walton, Head of Brand Marketing, Samsung Mobile, said, “Smartphones are often not pocket friendly, so we’ve leveraged Dr Denim’s style credentials to design jeans that shake up the pocket norm and perfectly fit our compact Galaxy Z Flip3. Our Galaxy Z Flip3 users expect the very best in design and pocketability, and what better to accompany our premium phones than the perfect pair of bespoke jeans.”

With no need for large pockets when using the stylish new Galaxy Z Flip3, the back pockets on the jeans have been removed, with one ‘flipped’ to the front thigh and scaled down to the exact dimensions of the Galaxy Z Flip3. The original front pockets have been stitched over with two statement Zs – a stylish nod to the innovative, foldable Galaxy Z Series.

The Limited Edition run of Z Flip Pocket Denim is capped at 450 pairs, designed by denim specialists Dr Denim, who are known for disrupting this classic wardrobe staple. And to make this exclusive edition statement piece even more attention grabbing, both the Galaxy Z Flip3 and Z Flip Pocket Denim arrive in bespoke, stylish packaging.

Mattias Friberg from Dr Denim said: “We wanted to take a classic, blue jean and rework it to create a modern and unique take that shows off the Galaxy Z Flip3. We feel the new Z Flip Pocket Denim is a welcome, if not limited, addition to the Dr Denim family and we’re thrilled to partner with Samsung to bring these stylish jeans to life.”

To further solidify Samsung’s foray into fashion with the Galaxy Z Flip Pocket Denim, industry heavyweight and acclaimed fashion photographer Pierre Toussaint was commissioned for this special collaboration to capture a suite of images, befitting of the world’s most coveted fashion pages.

The Z Flip Pocket Denim jeans retail for $1,499, with the Galaxy Z Flip3 included. Available in both men’s and women’s, the Z Flip Pocket Denim is available for purchase through Dr Denim’s website.

Samsung Australia, in collaboration with one of Australia’s most beloved jeans brands, Dr Denim, have today announced the release of the ‘Z Flip Pocket Denim’, a limited edition run of jeans celebrating the unique folding form factor of the Galaxy Z Flip3.

The Limited Edition run of Z Flip Pocket Denim will feature only 450 pairs, designed by denim specialists Dr Denim, who are known for disrupting this classic wardrobe staple. The Z Flip Pocket Denim jeans retail for $1,499, with the Galaxy Z Flip3 included.

Samsung has partnered with Dr Denim to do away with bulky, unfashionable pockets, debuting jeans designed to snugly fit the new Galaxy Z Flip3, a device which folds to approximately half the size of a standard flat phone. Gone are the days of large, rectangular pockets that you can’t help but fill to the brim, Samsung and Dr Denim are declaring small, square pockets that better frame the legs the next big trend.

The perfect partner to a stylish, folding phone is a pair of equally stylish jeans that fit it perfectly, ensuring fashion lovers can have both style and practicality with a phone that perfectly fits into jeans without sticking out!.

Redesigned so that they exclusively fit the Galaxy Z Flip3, the Z Flip Pocket Denim jeans make big pockets a thing of the past. The campaign launch is supported across film, digital, social and OOH.

Hayley Walton, Head of Brand Marketing, Samsung Mobile, said, “Smartphones are often not pocket friendly, so we’ve leveraged Dr Denim’s style credentials to design jeans that shake up the pocket norm and perfectly  fit our compact Galaxy Z Flip3. Our Galaxy Z Flip3 users expect the very best in design and pocketability, and what better to accompany our premium phones than the perfect pair of bespoke jeans.”

Mattias Friberg from Dr Denim said, “We wanted to take a classic jean and rework it to create a modern and unique take on these signature jeans to show off the Galaxy Z Flip3. We feel the new Z Flip Pocket Denim is a welcome, if not limited, addition to the Dr Denim family and we’re thrilled to partner with Samsung to bring these garments to life.”

Fee Millist and Cass Jam, Creative Directors at CHEP, said, “These jeans give Galaxy Z Flip3 users a chance to flaunt their allegiance.”

Available in both men’s and women’s styles, Z Flip Pocket Denim can be purchased through Dr Denim’s website where the customer can choose the colour of their accompanying, Galaxy Z Flip3.

Campaign Credits

Samsung Australia

Eric Chou – Director of Marketing

Tony Kolta – Head of Online

Kate Croft – Ecommerce Manager

Hayley Walton – Head of Brand Marketing IM

Alicia Malmur – Marketing Manager IM

Creative agency: CHEP

PR agency: Edelman

Design Partner: Dr Denim

Production company: Winifred

Photographer/Director: Pierre Toussaint

Executive Producer: Celia Nicholas

Offline Edit: The Editors

Online/VFX: Arc Edit

Sound: Rumble

In this guide, you will find six tips on how to use the Galaxy Z Fold3 5G and Galaxy Z Flip3 5G to add an element of fun to your next foodie experience!

“Today’s customers are multi-faceted, and we believe their technology should reflect their unique lifestyles,” said Stephanie Choi, SVP & Head of Marketing of the Mobile Communications Business at Samsung Electronics. “Galaxy Z Flip3 Bespoke Edition opens new experiences for customers to reflect who they are, through the technology they use the most.”

The Galaxy Z Flip3 empowers users to express themselves with a compact, iconic design and premium features. Since its launch, Galaxy Z Flip3 users have been drawn to the device’s unique customisation abilities including its flexible form factor, a creative array of accessories, and the ability to optimise their mobile experience with One UI. Responding to this demand, Samsung is expanding with new customisable colour combinations and special UX for users to further personalise their device with the Bespoke Edition, providing options not available anywhere else on the market.

To identify colour options, Samsung researched current and future colour trends and analysed sociocultural trends to anticipate changes in customer’s preferences and needs. Samsung also tested thousands of colour options and identified hues and that would perfectly complement each other — no matter the combination. The result is a palette of 49 possible colour combinations for Galaxy Z Flip3 Bespoke Edition. Customers can mix and match to create their own unique combination by choosing phone frame options of Black or Silver, and front and back colours of Blue, Yellow, Pink, White, or Black.

And because users’ style and taste continue to evolve, the Galaxy Z Flip3 Bespoke Edition colour combinations can be changed. In Australia, simply head into any Samsung Experience Store and redesign the Galaxy Z Flip3 Bespoke Edition as desired.

Customers can also customise Galaxy Watch4 series at the Galaxy Watch4 Bespoke Studio, by mixing and matching from a variety of Galaxy Watch4 series colours, sizes, and strap styles. Galaxy Watch4 series users will also get even more opportunities for personalisation through the latest software update[1], which features a host of new customisable watch face styles, a more tailored fall detection feature that enables users to adjust sensitivity, and a new “knock, knock” wrist motion that activates favourite or most-used apps and features.

Availability 

Customers can design and check out their Galaxy Z Flip3 and Watch4 Bespoke Edition at Bespoke Studio exclusively on Samsung.com. Bespoke Studio offers a fun and engaging experience with 360° previews of combinations and ways to download an image of the selections for easily shareable social content. Once the order is placed, devices are tailor-made and arrive in special edition packaging with a Bespoke Edition wallpaper and Cover Screen that matches the device’s colours for a fully coordinated look. Galaxy Z Flip3 Bespoke Edition also comes with a 2 year subscription of Samsung Care+[2]— With a two year subscription, you can swap your eligible device twice within the 2 year period, with a swap fee for each swap request.. The Galaxy Z Flip3 Bespoke Edition and Galaxy Watch4 Bespoke Edition will be available in Australia starting October 21st.

About Galaxy Z Flip3 5G

For those who want style that comes with function, the Galaxy Z Flip3 is the ideal device with its stylish, sleek, compact, and iconic design, enhanced camera features, and a larger Cover Screen[3] built for quick use on the go.  Unfold and snap a stunning selfie with Z Flip3’s studio-quality camera features with Flex mode, then add to your social feed, which scrolls smoother than ever with a 120Hz adaptive refresh rate.

* All specifications and descriptions provided herein may be different from the actual specifications and descriptions of the product. Samsung reserves the right to make changes to this page and the contents herein, including without limitation, functionality, features, specifications, GUI, images, videos, benefits, design, pricing, components, performance, availability, capabilities, and any other product information, without notice.

[1] Availability may vary by market or operator. The update will initially be available on Bluetooth versions of the Galaxy Watch4 series and will roll out to LTE versions shortly thereafter. Requires the latest version of the Galaxy Wearable app and Galaxy Watch4 plugin.

[2] Samsung Care+ is not an insurance product. T&Cs apply. Swap your device for a Like Mobile Device twice over 24 months from the Samsung Care+ subscription Start Date for an annual subscription. Swap Fee for all eligible devices is $149. Samsung Care+ does not cover lost or stolen devices.. Full information on Samsung Care+ is available at www.samsung.com/au/samsung-care-plus/

[3] Compared to Galaxy Z Flip 5G.

Take a look at some of the ways you can upgrade your #OOTD and keep up with the change of season trends with the Galaxy Z Flip3 5G’s accessories.

The Samsung Galaxy Z Flip has brought the clamshell form factor back in trend, showing how a modern and powerful smartphone can be fashionable, fun and still functional all at once.

The new Galaxy Z Flip3 5G has taken the clamshell smartphone – that has since amassed legions of fans across the world – to the next level. As Samsung’s most stylish phone yet, the Galaxy Z Flip3 boasts an improved seamless design, characterized by a new 1.9-inch Cover Screen.

It is also available in seven refreshing and chic colours[1], including Cream, Green, Lavender, Phantom Black, Gray, Pink and White! Coupled with numerous accessories, such as a Silicone Cover with Ring or Strap, a Clear Cover with Ring, a Leather Cover or an Aramid Cover, the Galaxy Z Flip3 takes personalization to the next level, empowering fans to fully express their bold and unique lifestyles. 

Over the years, Galaxy Z Flip users have creatively come up with ways to make the most out of the phone’s unique design. From being a personal pocket dressing buddy to a handy companion for creating social media content, read on to find out how you can experience the next level in the Flip revolution with the Galaxy Z Flip3.

1. Your pocket dressing buddy

It’s a common occurrence for most of us – you’re at the door, all dressed up and ready to go, but just need the final assurance that your look is flawless.

Sure, you can hold up your smartphone and rely on the selfie camera – but that leaves one awkward hand to do all the touching up.

The Galaxy Z Flip3 has you covered. Place it down on any surface opened at an angle and click on the Camera app. The intuitive Flex Mode[1] on the Galaxy Z Flip3 will show your image on the top half of the screen like a compact and enable you to do a quick fix on the spot without leaning the phone against another surface for support.

If you ever need a quick and discreet touch-up when you’re out and about, simply press the lock button twice to activate the selfie camera on the Cover Screen without even opening the Flip.

2. Your entertainment buddy

If you’re looking to catch a break in between daily tasks, you can use the Galaxy Z Flip3 to watch videos or scroll through social media feeds – at your favorite angles. Featuring a sturdy Hideaway Hinge that lets the Flip stay open and in place at various angles[2], the Galaxy Z Flip3 also packs upgraded Stereo Speakers and Dolby Atmos® for an immersive sound with clarity, depth and spatial effects, so you can listen to your favorite music and enjoy blockbuster movies in full cinematic sound.

3. Your ‘mini’ laptop

When you need to be productive, the folded design of the Galaxy Z Flip3 instinctively lends itself to multi-tasking with different apps on the top and bottom screen when the device is folded. With Multi-Active Window[4], you can now multi-task like a pro.

4. Your instant tripod

Enjoy the convenience and flexibility of taking hands-free selfies and videos to create even more content with the Galaxy Z Flip3. Whether you’re going live on Instagram with a mukbang video, filming the latest TikTok dance trend or just taking a group picture with friends, the Galaxy Z Flip3 has got you covered as it can stand on its own without additional props. Just click record!

5. Your discreet assistant

The compact and pocketable design of the folded Galaxy Z Flip3 fits snugly in your hand, the back pocket of your jeans, and even in small purses – making it the perfect companion for quick errands without ever getting in the way.

Plus, the new Cover Screen, now larger[5] at 1.9-inches with support for new widgets, Always On Display and message scrolling, lets you discreetly view notifications, switch music, make payments[6] and even take selfies without ever needing to flip open the device.

6. Your matching fashion accessory

Besides being small and sleek, the Galaxy Z Flip3 can also double up as an accessory for those looking to make a fashion statement. Customize the Cover Screen wallpaper to blend naturally with the watch face of the Galaxy Watch4 for a completely coordinated feel or choose from the variety of colors and Galaxy Z Flip3 accessories available to complement your look.

[1] Flex mode supported at angles between 75° and 115°. For your convenience, it may be difficult to maintain Flex mode while moving due to shaking or other movement. It is recommended to keep the phone stationary while in Flex mode.

[2] Flex mode supported at angles between 75° and 115°.

[3] IPX8 is based on test conditions for submersion in up to 1.5 meters of freshwater for up to 30 minutes. Refer to your phone’s user manual for care instructions and limitations.

[4] Multi-Active Window works with select applications; compatible apps growing through third party developers.

[5] Compared to Galaxy Z Flip.

[6] Payments via Samsung Pay; availability varies across countries

[1] Gray, white, pink available exclusively online