In the rhythm of daily life, moments come and go in the blink of an eye — often leaving one with the desire to capture the beauty, emotions and essence of these experiences in a snapshot to reminisce and look back on in the future.

In this first of a three-part series on how Galaxy AI[1] transforms everyday life, discover how Galaxy’s advanced camera experience integrates with intelligent processing for stunning outputs, transforming ordinary shots into lasting masterpieces.

Whether you’re exploring the outdoors, at a family gathering or simply taking quick snaps to share with friends online, Galaxy AI is your creative companion that helps you seize every opportunity to enhance your photos effortlessly and add that much-needed touch of magic.

Perfect Your Photos

Add in creative elements with Drawing assist

When you’re flipping through vacation photos with friends, there’s always that one great shot which captured the moment in all its glory, encapsulating the fun and excitement with your favorite group of people. And when you want to do something special and gift them a picture momento from one of your shared adventures, why not add a personal touch to make the photo extra fun – like sketching in a crown to celebrate them.

With Galaxy AI’s Drawing Assist[2] that brings ideas to life through sketches, text or image prompts, you can add in creative elements like crowns, balloons and more, with the option to choose from different styles like Watercolor, Illustrations, Sketch, Pop Art, and 3D Cartoon.

Remove the Clutter, Focus on What Matters

Move, erase or enlarge objects and let Generative Edit rebuild the background seamlessly

Ever captured a beautiful moment with a loved one then realised the shot was marred by a distracting element like passersby, or some unsightly mess that draws the eye away from what truly matters? Editing this to perfection might seem daunting especially if you have ever been frustrated by tools that erase unwanted objects but leave you with a blurry, unnatural mess.

Enter Photo Assist[3] which helps you move, erase or enlarge objects. You can also adjust angles and fill in backgrounds with AI-powered precision thanks to Generative Edit[4] which analyses the image and regenerates it accordingly. This means that when you remove an element, Generative Edit can rebuild the background seamlessly, ensuring the edited image looks so natural you can hardly tell it has been modified.

The all-new Suggest Erases feature also makes editing smarter and simpler by proactively suggesting elements to be removed with the tap of a button – for example, identifying passers-by, so you never miss the chance to refine your favorite shots.

Harness Limitless Creativity

Transform your portraits using AI generated styles with Portrait Studio

Looking for a way to jazz up your profile image on social media? Whether it’s a boring headshot or images of your pets, easily edit and enhance the shot with Portrait Studio[5]. With this feature, you can choose from styles like artistic painting, 3D cartoons, fisheye or professional-quality portrait to create a frame-worthy masterpiece with one quick tap.

Ready to take on the art of the do-over? Check out the recently launched Galaxy Z Fold7 which allows you to leverage its large, unfolded screen to curate your next masterpiece with Side-by-Side Editing and Show Original that presents real-time comparison of original and edited versions, or the Galaxy Z Flip7, a pocket-sized selfie studio[6] that enables you to capture crisp and detailed selfies right from the FlexWindow which can then be further enhanced with Galaxy AI.

Your journey to transform photos and videos into next level content starts with Galaxy AI, where studio-quality enhancements can all be done in the palm of your hand, no extra tools required.

[1] Galaxy AI features are currently free of charge, with any specific plans for premium AI services to be decided in close coordination with our partners. There are currently no plans to charge for Galaxy AI features, however different terms may apply to other AI features provided by third parties, at the end of 2025.

[2] Drawing assist feature requires a network connection and Samsung Account login. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.

[3] Samsung Account may be required to use certain AI Photo Assist features. Edit Suggestion is compatible with JPG, PNG. GIF and MP4 formats. Edit results may vary depending on the photography or filming condition. Images generated by the Live Effect feature will be saved in MP4 format. Editing with Generative Edit results in a resized photo up to 12MP. Editing with Portrait Studio results in a resized photo up to 9MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. Accuracy of results is not guaranteed.

[4] Generative Edit feature for Photo Assist requires a network connection and Samsung Account login. Editing with Generative Edit may result in a resized photo. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.

[5] Requires Samsung Account, Wi-Fi connection or mobile data. Portrait Stuido may generate unexpected results. Feature activated when it recognises a face in the image. May not work if the person’s entire face cannot be seen clearly. Editing with Portrait Studio results in a resized photo up to 9MP. A visible watermark is overlaid on the image output upon saving in order to indicate that it is generated by AI. The accuracy and reliability of the generated output is not guaranteed.

[6] Results may vary depending on light condition and/or shooting conditions including multiple subjects, being out of focus or moving subjects.

Technology is evolving at high speed, becoming more intelligent by the second. These rapid advancements have brought Galaxy AI[1] to life, unlocking new levels of productivity, creativity and communication. But as mobile AI grows more capable, it also raises new concerns about privacy and control.

Samsung is addressing both in two key ways: by designing Galaxy AI experiences with built-in safeguards that protect user data from the ground up, and by applying AI to strengthen mobile security and privacy protections. While both approaches are essential, building AI that handles data responsibly remains the most urgent priority.

Transparency and choice are the principles driving this work. That’s where Galaxy’s intuitive, easy-to-use privacy settings come in, helping you understand what data is used in AI processing, how it’s handled, and how you can control it. These protections empower you to make your own rules for your mobile experience — and to stay safe while you do.

Advanced Settings for Advanced AI

This freedom of choice comes into play for Galaxy AI experiences. With AI increasingly becoming a part of what we do, it’s only natural to want more control over how your personal data is used in relation to it. Enter Galaxy AI privacy safeguards: a set of policies and protections that go above and beyond to make sure you’re informed and protected when leveraging Galaxy AI.

One of the ways we champion user control is through our powerful suite of AI tools that can operate on-device[2], keeping your data securely in your hands. Whether you’re using communication tools like Live Translate[3] and Interpreter[4] to break down language barriers, or editing tools like Audio Eraser[5] to stretch the limits of creativity, inputs are kept within the confines of your phone. These features offer a safe, responsive mobile experience that runs directly on your device, right at your fingertips — working alongside Galaxy AI’s privacy protections to give you greater visibility and control over your data.

Since launching Galaxy AI, our vision has been driven by a commitment to openness and user choice. That’s why we chose a hybrid approach, introducing a powerful combination of on-device and cloud-based AI. This ensures seamless usability and allows users to benefit from the full power of AI for even the most complex tasks. Advanced features such as Generative Edit[6] offer on-device capabilities and also tap into cloud-based AI as needed for more processing-intensive edits. With Galaxy, all AI experiences are designed with your privacy in mind — even those that utilise remote servers. No matter what feature or what settings you choose, personal data is never stored long-term or used for AI training — whether processed on-device or on the cloud. Plus, with Advanced Intelligence settings[7], managing your privacy is as simple as tapping a button. You can even choose how your personal information is processed, including the option to disable online processing for AI features.

Privacy is the foundation of Galaxy AI, and thanks to our growing list of on-device AI features alongside powerful settings options, so is user control.

Intuitive Controls for Enhanced Visibility

In addition to AI-powered features, it’s critical that selecting privacy settings be easy and intuitive, no matter which mobile experience you choose. Galaxy’s Security and Privacy dashboard enables ultimate control over your data, including who sees it and how it is used, with a fool-proof interface. You can do it all — from viewing and updating app permissions, controls and data-sharing functions, to identifying which data could be at risk through intuitive safety status icons. With Permission Usage, you can even keep track of which apps may have recently accessed your data. This level of behind-the-curtain visibility across settings is unique to Galaxy, making it easier than ever to see how all Galaxy experiences are secured and built to function according to your preferences.

Another cornerstone of Galaxy privacy settings is Auto Blocker[8], a key feature that empowers you to secure your mobile devices without sacrificing usability. Auto Blocker protects your device by checking for malware and other security threats, while blocking malicious activity. It prevents unauthorised app installations, blocks commands and updates via USB, and mitigates zero click attacks with Message Guard.

For those looking for an even stronger line of defense against today’s cyber threats, Maximum Restrictions[9] offers an additional suite of device protections. These added measures offer an extra layer of user control, giving you the choice to block 2G service and prevent data from being intercepted when connected to unsafe networks. They also prevent unintended automatic reconnection to certain Wi-Fi networks that may be less secure.

With Samsung Knox protection and privacy settings that are easy to understand, you hold the power to decide how your data is handled — whether shared or kept completely on-device. Looking ahead, Samsung will further advance AI-powered security technologies to make privacy protections smarter, more adaptive, and even more seamless. And as AI continues to evolve, Samsung remains committed to building secure experiences rooted in transparency and choice — now and in the future.

[1] Galaxy AI features are currently free of charge, with any specific plans for premium AI services to be decided in close coordination with our partners. There are currently no plans to charge for Galaxy AI features, however different terms may apply to other AI features provided by third parties, at the end of 2025.

[2] Samsung Account login required. Processing data only on your device allows advanced intelligence features to operate locally, rather than online. Enabling this option may limit the functionality of certain AI features that rely on online data processing for advanced capabilities.

[3] Network connection and Samsung Account required. Currently limited to select languages only. See website for full list of available languages. Live Translate feature must be enabled and language package must be downloaded prior to use. Only available on the pre-installed Samsung Phone app and certain supported apps. Supported apps include Whatsapp, Google Meet, Facebook Messenger, Instagram and Signal. List of supported apps may vary from country. Translation might not be accurate

[4] Samsung Account required. Currently limited to select languages only. See website for full list of languages. Language package must be downloaded prior to use. Translation might not be accurate.

[5] Results may vary per video depending on how sounds present in the video. Samsung Account login required. Six types of sound can be detected; voices, music, wind, nature, crowd and noise. The actual sound detection may vary depending on audio source, and the condition of the video. Accuracy of results is not guaranteed.

[6] Generative Edit feature for Photo Assist requires a network connection and Samsung Account login. Editing with Generative Edit may result in a resized photo. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.

[7] Availability may vary by device model, OS and/or market.

[8] This feature helps provide defense, blocking unauthorised app installs, restricting command-based attacks and mitigating risks.

[9] Maximum Restrictions prevents automatic, unintended reconnection to less secure networks, which may include Open, Opportunistic Wireless Encryption (OWE) or Wired Equivalent Privacy (WEP). This protects users from device traffic that may be exposed or intercepted.

For the first time in the series, the device offers a 200 MP ultra-high-resolution main camera and the powerful Snapdragon 8 Elite for Galaxy processor.

Also equipped with a ProVisual Engine boasting more than 160 AI-powered imaging technologies, Galaxy Z Fold7 seamlessly merges flagship camera performance and intelligent processing in a versatile foldable design.

From filming vivid night videos to capturing more of the world with its ultra-wide lens, here’s how the thinnest and lightest Z Fold yet is built to keep up with your creative vision.

200MP Sensor: Next-Level Clarity in Virtually Every Frame

[1]

At the heart of the Galaxy Z Fold7’s camera system lies its 200 MP wide-angle camera, the same found in Galaxy S25 Ultra and the highest-ever resolution sensor in the Z Fold series. With it, you can now capture almost every nuance of a scene, from the rich textures and colours of clothes in your holiday photos to the delicate contours of the vast landscape behind you. Here are some of the key benefits of the Galaxy Z Fold7’s wide-angle camera:

• Captures shots that are brighter and more detailed than those taken with Galaxy Z Fold6, ensuring every image is vivid, textured and ready to share.
• Maintains image quality at 2x optical-grade zoom, delivering sharp, clear results even when digitally zooming in — so you can reframe or crop images without sacrificing detail.
• A shutter speed that is faster, enabling you to take crisp, detailed photos of important moments.

Looking to highlight the intricate details of your latest artwork or piece of jewellery? The enhanced 12 MP ultra-wide lens on Galaxy Z Fold7 now supports auto focus, enabling macro photography, so you can take close-ups with exceptional sharpness and depth. To maintain precise focus at close range, the device leverages Dual Camera Depth Calibration — a system that intelligently gauges subject distance and seamlessly switches between the wide and ultra-wide cameras when needed. This allows you to achieve consistent sharpness without manually changing cameras. The addition of autofocus to the ultra-wide camera further enhances accuracy, making it easier than ever to shoot detailed close-ups with clarity.

Fit the Whole Crew in Wide-Angle Selfies

Getting everyone in the frame no longer means stretching your arm to the limit or asking the group to back up. The enhanced 100-degree front camera on the main display captures more of the scene so you can easily fit everyone in the shot. Features and upgrades include:

• Front camera photos that are wider and clearer compared to those taken with Galaxy Z Fold6.
• The camera uses Wide Distortion Correction, which automatically adjusts proportions and reduces distortion when faces are near the edges of frames, allowing everyone to look more natural in wide shots.
• More natural skin texture on photo subjects, thanks to AI-driven adjustments optimized for the selfie experience.
• Enhanced HDR processing for portraits that prioritizes the subject for more true-to-life rendering.
• AI-powered filters letting you fine-tune your photos based on contrast, saturation and colour temperature to achieve a look that blends natural aesthetics with artistic expression.

Light Up Night Shoots With the ProVisual Engine

Grainy and blurred night videos are a thing of the past with Galaxy Z Fold7.

Galaxy Z Fold7 shines brightest after dark, thanks to its AI-powered ProVisual Engine that processes images faster[2] and optimizes every scene.

The energy of an evening concert or a night out with friends can be recorded in stunning clarity. By analysing movement and light in real time, Galaxy Z Fold7 reduces noise effectively and delivers crystal-clear results — even in challenging low-light conditions:

• Enhanced Nightography leverages an advanced Spatio-Temporal Filter that analyses pixel data in both individual and multiple When analysing across multiple frames, it separates the subject from the background to reduce background noise. Footage quality is further refined as noise is removed based on continuous pixel patterns within individual frames. The result is sharper, clearer night footage with natural light and fine detail.

Videos get a further boost from the introduction of advanced 10-bit HDR video recording:

• Overall colour expression is enhanced with richer contrast and a wider dynamic range compared to standard 8-bit recordings.
• Galaxy Z Fold7 supports Hybrid Log Gamma (HLG[3]), ensuring broad compatibility with regular displays and TVs.

LOG video recording is supported as well — particularly useful for creators who want more flexibility during post-production. Videos can be edited with greater ease, thanks to:

• The 10-bit High Efficiency Video Coding (HEVC[4]) codec for advanced compression and editing freedom.
• The ability to fine-tune colour grading using Samsung Look-Up Table (LUT[5]), right from the device.

A Portable Editing Studio Right in Your Hands

With Galaxy Z Fold7, there’s no need to get back to your desk before editing content. The device itself is your own portable creative studio, with its large display allowing you to edit like a pro — anytime, anywhere with precision like never before:

• Generative Edit, enhanced with a refined AI model and more advanced prompt processing compared to Galaxy Z Fold6. The upgrade allows you to effortlessly remove unwanted objects — along with related elements such as shadows or reflections — adjust angles, and naturally fill in backgrounds, resulting in polished, professional-quality photos.
• Through Galaxy AI’s scene-understanding capabilities, Suggest Erases proactively suggests edits like removing passersby or other distractions in photos for flawless, clean shots.

• Side-by-Side Editing lets you compare original and edited versions of your photos in real time for quick editing on the go.

• Improved with advanced AI prompt engineering, Portrait Studio helps pet lovers and portrait enthusiasts alike refine images to capture vibrant expressions and striking profiles.

Unfold Your Creativity

The Galaxy Z Fold7’s next-generation camera and editing tools make creating high-quality content simpler, faster and more intuitive than ever before. More than just a foldable, Galaxy Z Fold7 takes your craft to new heights as your personal creative assistant.

[1] Images shown have been digitally retouched.

[2] The Galaxy Z Fold7 processes images faster than the Galaxy Z Fold6.

[3] Hybrid Log-Gamma is an HDR standard that provides backwards compatibility with non-HDR monitors such as SDR, while also achieving a wider colour range for HDR monitors.

[4] High Efficiency Video Coding (HEVC) is a video compression standard designed to offer improved video quality and a higher average bitrate reduction than its predecessor, Advanced Video Coding (AVC).

[5] Samsung Look-Up Table (LUT) is a pre-defined set of colour adjustment values that can be applied to footage during post-production to achieve the desired visual style and colour representation.

In this piece, Samsung employees across Southeast Asia and Oceania (SEAO) share their personal stories about favourite local dishes with vibrant photos of delectable flavours and textures!

[1] Fees may apply to certain AI Features at the end of 2025.

[2] Feature is available through ‘Extra Raw’. Download the ‘Expert Raw’ app from the Samsung Galaxy Store.

[3] Samsung Account may be required to use certain AI Photo Assist features. Edit Suggestion is compatible with JPG, PNG. GIF and MP4 formats. Edit results may vary depending on the photography or filming condition. Editing with Generative Edit results in a resized photo up to 12MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. Accuracy of results is not guaranteed.