Samsung Electronics participated in the World Sleep 2025, joining industry experts and leaders at the biennial international forum dedicated to advancing global sleep health. Samsung showcased its latest advancements in wearable technology, which works seamlessly with the Samsung Health app to empower consumers in their pursuit of healthier and more balanced lives.

Visitors to the Samsung booth were offered an interactive experience to explore how its innovations can support better sleep and health. Attendees were given the opportunity to complete a short sleep survey to discover what type of sleeper they are – each of the eight sleep animal symbols represent a distinct sleep pattern with unique characteristics related to sleep duration, consistency, and awake time. The booth also highlighted the transformative potential of the Samsung Health Software Development Kit (SDK) — a powerful suite of developer tools that enables the secure and consent-based use of health data. SDK is a testament to Samsung’s continuous integration of technology into daily life to foster better health outcomes, particularly in the critical area of sleep.

“Sleep is a cornerstone of health, and at Samsung, we are committed to helping people understand and improve it,” said Jong Min Choi, Vice President of Health R&D, Samsung Electronics. “At World Sleep 2025, we are proud to demonstrate how our innovations can translate complex biometrics into clear, actionable insights that help individuals take meaningful steps towards better everyday well-being”.

During the Samsung symposium which focused on wearables and next generation technologies, VP Choi discussed the advancements that Samsung has made in delivering solutions that support health and wellness, detailing how its innovations are shaping the future of health.

Uncovering Health Habits in Southeast Asia and Oceania

Consumer research[1] conducted by Samsung across Southeast Asia and Oceania (SEAO) has shed light on some critical challenges concerning sleep and overall health. The findings indicate that adults in the SEAO region average only about 6 hours and 50 minutes of sleep per night, less than the seven to nine hours generally recommended by the National Sleep Foundation[2]. A deeper dive into the research reveals that 28% of respondents reported “an inability to switch off” as a key concern they have for sleep.

The survey also highlighted that stress levels are notably elevated among working adults aged 36–45. This demographic faces unique pressures, and the burden is particularly pronounced for women within this age group – many who are managing the demanding dual responsibilities of their careers and family life.

These insights underscore the need for greater awareness as well as practical and accessible health and sleep solutions, reinforcing the importance of Samsung’s efforts to develop products and features that provide insights on sleep, stress and fitness for better and more personalised wellness management.

Leading the Charge in Sleep Health

One of Samsung’s latest innovations in personalised health experiences is the Galaxy Watch8 series, newly launched in July 2025. This series introduces a suite of advanced features designed to elevate the effectiveness of sleep tracking and coaching.

The Bedtime Guidance feature offers personalised sleep recommendations that are crafted based on the Two-Process Model of Sleep Regulation – a well-established scientific framework that describes the interaction between homeostatic sleep drive and circadian rhythms. By leveraging this model, Bedtime Guidance[3] empowers users to proactively establish healthier sleep routines, promoting consistent and restorative sleep patterns.

Beyond helping users build better sleep habits, the Watch8 series offers a Sleep Apnea[4] feature which helps users over the age of 22 who have not been diagnosed with sleep apnea to detect signs of moderate to severe obstructive sleep apnea (OSA) over a two-night monitoring period, a common and chronic sleep condition that often goes undiagnosed and untreated. When users are alerted to signs of sleep apnea, they can take steps to seek medical attention and management for the condition, thereby mitigating potential long-term health risks.

In addition to helping users sleep better, the Galaxy Watch8 series incorporates Vascular Load[5] feature. When users wear the Watch8 for at least 4 hours each night for over 3 nights, it assesses your baseline and tracks your heart rate measurements over time. When your readings trend upward, you’ll receive thoughtful suggestions — maybe it’s time for more fresh foods, better sleep habits or managing daily stress.

The Galaxy Watch8 series represents a significant leap forward in empowering users to better manage their well-being through intelligent and personalised health monitoring.

Driving Everyday Wellness

Samsung’s new Watch8 Series also includes broader health and fitness capabilities. These include an Antioxidant Index[6] — introduced for the first time in a smartwatch — to measure carotenoid levels in the skin, and the Running Coach[7] to support fitness enthusiasts. There are also stress management tools, such as Mindfulness[8], guided breathing exercises, and holistic energy scoring[9].

These wellness capabilities reflect Samsung’s broader commitment to transforming fragmented health data into meaningful, personalised insights, empowering consumers to take control of their health in simple, everyday ways. By combining advanced sensor technology, AI-driven insights, and a holistic health ecosystem, Samsung continues to set new standards for how wearables can improve lives — one night’s sleep at a time.

[1] December 2024 via online surveys, with 18,168 respondents, aged 18 – 59 years old, in Australia, Indonesia, Malaysia, New Zealand, Singapore, Thailand, Philippines and Vietnam, conducted by Samsung.

[2] National Sleep Foundation: How Much Sleep Do You Really Need?

[3] Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder. Bedtime guidance is available on Android phone (Android 11 and above) requires Samsung Health app (v6.30.2 or later). It is based on 3 days of sleep analysis of user’s circadian rhythm and sleep pressure.

[4] The Sleep Apnea Feature is intended to detect signs of moderate to severe obstructive sleep apnea in the form of significant breathing disruptions in adult users 22 years and older, by tracking sleep twice over a ten-day monitoring period. It is intended for on-demand use. This feature is not intended for users who have previously been diagnosed with sleep apnea. This feature is not intended for use in the screening, diagnosis, treatment or management of sleep apnea and users should not use this feature to replace traditional methods of diagnosis and treatment by a qualified clinician. If a pattern of breathing disturbances is identified by this feature, or you experience any other symptoms of sleep apnea or any other breathing disturbance, consult a doctor.  The absence of a notification does not exclude the presence sleep apnea. ALWAYS FOLLOW THE INSTRUCTIONS FOR USE. IF SYMPTOMS PERSIST, WORSEN OR CHANGE UNEXPECTEDLY, TALK TO A HEALTHCARE PROFESSIONAL.

[5] Vascular Load is not a medical/therapeutic device. The Vascular Load feature estimates the changes in stress on your blood vessels compared to a baseline by tracking changes to the shape and size of your arteries. It is solely intended for fitness and wellness purposes only and is not intended for use in the diagnosis of disease or other conditions; or in the cure, mitigation, treatment or prevention of disease; or for the prevention or control of conception or pregnancy. Not suitable for users with cardiovascular disease or recovering from surgery. Samsung recommends that you consult with your doctor or physician before participating in any exercise program.

Requires Android phones (Android10 or above) and the Samsung Health app (v6.30 or above). Samsung account login required. To measure vascular load, it is required to wear Galaxy Watch (Galaxy Watch Ultra, Watch8 and later released Galaxy Watch series) when sleeping for at least 3 days out of recent 14 days. This is a Labs feature that you can preview before its official launch. If you don’t want to use this experimental feature, you can turn it off in Samsung Health settings.

[6] Service only available with Galaxy Watch Ultra, Galaxy Watch8 series, or later released Galaxy Watch Series. To measure, place the centre of your finger on the sensor at the back of the Watch and hold it for 5 seconds. While Anti-oxidant index can be measured using any finger, the thumb is recommended for the most accurate result. Repeat measurement due to uneven skin texture may lead to inaccurate results.

[7] Service only available with Galaxy Watch7 Series or later released Galaxy Watch Series. To use running coach program, user needs to take a running level test and get a level before starting the coach program.

[8] Mindfulness available on Android phones (Android 10 or above) and requires the Samsung Health app (Samsung Health app for mobile phones v6.29 or above, Samsung Health app for Galaxy Watch v6.30 or above). Samsung account login required. Mindfulness feature does not act as a medical/therapeutic device. It is solely intended for fitness and wellness purposes only and is not intended for use in the diagnosis of disease or other conditions; or in the cure, mitigation, treatment or prevention of disease. Samsung recommends that you consult with your doctor or physician before participating in any exercise program.

[9] Available on select Android phones (Android 10 or above), requires Samsung Health App (V6.27 or above) and Samsung Account login. User must register a Galaxy Watch (Watch4 or later) or Galaxy Ring. Not intended for use in detection, diagnosis or treatment of any medical condition. Measurements are for your personal reference only. Please consult a medical professional for advice.

What’s New:

• New features[1] include Bedtime Guidance[2], to help optimise your sleep habits; Running Coach[3], to help strategise your training; and Antioxidant Index[4], to help measure and track your body’s carotenoids.
• The new features are part of the One UI 8 Watch, which will be available on the newest Galaxy Watch series. Even before then, the features can be experienced through a beta program[5] to a limited number of Galaxy Watch users.[6]

Why it Matters: 

The goal of these new features is to help you build better daily habits, which can be challenging because they don’t develop instantly. It takes time to accumulate these behavior patterns, and meaningful changes are often only apparent after a long period. But the rewards are worth it.

• For example, eating unhealthy food may not immediately impact your health, but over time, it can have significant consequences.
• Conversely, adopting healthy habits may not show immediate results, but over time, they lead to positive changes in your body and mind.
• Samsung Health’s new features aim to help you develop better habits by motivating you through instant feedback. These features inspire you to maintain your habits by providing rewards or notices, demonstrating immediate impact of your behaviors.

“Sleep remains a cornerstone of our approach to health, as it influences physical and mental well-being, social relationships and even work performance,” said Dr. Hon Pak, Senior Vice President and Head of Digital Health Team, Mobile eXperience, Samsung Electronics. “Now, we envision our Galaxy Watch delivering holistic insights centered around sleep—insights that lead to meaningful changes in daily life. We believe this aligns with our vision of empowering you to lead healthier lives through proactive care and holistic health management.”

Explore New Health Features

Samsung Health’s[7] new features aim to help users develop better habits, using instant feedback as a motivating tool.

Bedtime Guidance 

A single night of restful sleep offers immediate health benefits, encouraging more proactive behavior changes and leading to a healthier tomorrow. This starts with a regular and optimal bedtime.

• We constantly seek to advance our sleep-related tools, which include sleep pattern analysis, sleep coaching, and optimising sleep environments.
• Now, we are providing additional tools for better sleep by suggesting an optimal bedtime based on your lifestyle and sleep patterns while sending reminders to help you stick to it.
• By analysing your past three days’ sleep patterns, the feature evaluates your need for sleep pressure and your circadian rhythm to calculate a bedtime that maximises alertness the next day.
• This feature is particularly helpful for those trying to optimise their sleep after periods of irregular bedtimes. For example, if you go to bed later than planned over several days, or have inconsistent sleep schedules between weekdays and weekends, the bedtime guidance will consider these factors to ensure you get enough sleep.

Running Coach 

While sleep is a precious time to cultivate and care for your health, managing your health during active moments is equally important. Running is one of the most basic and universally available fitness activities, and Samsung has long sought to support runners—offering features to help everyone stay active and achieve their fitness goals.

• Many runners face injuries due to over-pacing or are not optimally pushing themselves. Running Coach is designed to help runners safely complete marathons through optimised-intensity and injury-preventive training, making it ideal for beginners.
• Our new Running Coach feature delivers motivation and real-time guidance, creating a unique training program based on your fitness level to help you achieve your goals.
• Just wear your watch and run for 12 minutes; it will analyse your performance and running level from 1-10. You’ll receive a detailed training plan to help you complete a 5K, 10K, half marathon, or full marathon based on your level. Complete your training session, and you’ll level up and unlock your next running challenge.

Antioxidant Index 

When taking a holistic approach to health, we naturally focus on aging and inspiring healthy aging.

However, behavioral factors—such as drinking alcohol, smoking, UV exposure, stress and lack of sleep—can accelerate aging by increasing free radicals in the body. These free radicals damage cells and accelerate aging. Antioxidants—nutrients found in many healthy foods—are molecules that neutralise these free radicals, helping prevent chronic illnesses and promote healthy aging.

• Use Galaxy Watch to measure carotenoids, which are antioxidants found in green and orange vegetables and fruits, stored in your skin.
• These insights reflect behavioral changes—for example, drinking carrot juice can show changes in the index—providing motivation to adopt healthier habits.

Great health comes from the combination of many small changes—and with Galaxy Watch, it is now possible overnight.

[1] The Galaxy Watch is not a medical/therapeutic device. It is solely intended for fitness and wellness purposes only and is not intended for use in the diagnosis of disease or other conditions; or in the cure, mitigation, treatment or prevention of disease; or for the prevention or control of conception or pregnancy. Samsung recommends that you consult with your doctor or physician before participating in any exercise program. Please consult a medical professional for advice. Samsung account login required. Running Coach and Antioxidant Index are available on Android phones (Android 10 or above) and requires the Samsung Health app (v6.30.2 or later). Antioxidant index are Labs features that you can preview before its official launch. If you don’t want to use these experimental features, you can turn them off in Samsung Health settings.

[2] Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder. Bedtime guidance is available on Android phone (Android 11 and above) requires Samsung Health app (v6.30.2 or later). It is based on 3 days of sleep analysis of user’s circadian rhythm and sleep pressure.

[3] Service only available with Galaxy Watch7 Series or later released Galaxy Watch Series. To use running coach program, user needs to take a running level test and get a level before starting the coach program.

[4] Service only available with Galaxy Watch Ultra or later released Galaxy Watch Series. To measure, place the center of your finger on the sensor at the back of the Watch and hold it for 5 seconds. While Anti-oxidant index can be measured using any finger, the thumb is recommended for the most accurate result. Repeat measurement due to uneven skin texture may lead to inaccurate results.

[5] Users based in South Korea and the U.S. with Galaxy Watch (Galaxy Watch5 or later released Galaxy Watch series) are eligible to join the beta Program.

[6] Availability may vary by device model and market.

[7] Samsung Health and Galaxy Watch is not a medical/therapeutic device. It is solely intended for fitness and wellness purposes only and is not intended for use in the diagnosis of disease or other conditions; or in the cure, mitigation, treatment or prevention of disease; or for the prevention or control of conception or pregnancy. Samsung recommends that you consult with your doctor or physician before participating in any exercise program. Must be paired with a compatible Galaxy smartphone