▲ Bespoke AI Laundry Vented Combo_Dark Steel

Samsung Electronics Co., Ltd. today announced the addition of the Bespoke AI Laundry Vented Combo¹  – an All-in-One Washer and Electric Dryer with a 7-inch AI Home touchscreen – to its lineup of Bespoke AI Laundry appliances. The combined unit eliminates the need to transfer laundry between washing and drying, while also bringing fast drying performance and intelligent functionality that makes laundry remarkably convenient.

Samsung has continued to innovate in the laundry room to offer consumers a wide array of washer and dryer models for spaces of all sizes and layouts. The Bespoke AI Laundry Ventless Combo was a standout in 2024, raising the bar for all-in-one washer-dryers. The new Bespoke AI Laundry Vented Combo builds on its innovation and success, giving consumers another stylish and convenient space-saving option.

“At Samsung, our mission is to create smart home solutions that make life easier, more efficient and more sustainable, elevating home space to the next level in both performance and style,” said Jeong Seung Moon, EVP and Head of R&D Team for Digital Appliances Business at Samsung Electronics. “The Bespoke AI Laundry Vented Combo brings exceptional time-saving efficiency to the laundry room in a compact all-in-one solution.”

Convenient, Time Saving Functionality

▲ Bespoke AI Laundry Vented Combo_SuperSpeed

The Bespoke AI Laundry Vented Combo is a powerful model that washes and dries clothes completely in a single machine in just 68 minutes² when using the Super Speed cycle. Its roomy 5.3 cu. ft. Ultra Capacity drum lets users do more laundry in a single load, and its vented design uses the internal heater and fan to move hot air through clothes and vent out moisture, ensuring clothes are dried quickly and thoroughly.

And with Samsung’s AI Bubble technology^{3 4}, users can enjoy clean clothes, cycle after cycle. Water, air and detergent combine to create a cleansing foam that seeps into fabrics for an effective wash. To tackle tough stains without spending time pretreating them, the Steam Wash cycle comes into action. The drum releases steam to thoroughly saturate the load and ensure an effective deep clean

Effortless Operation

▲ Bespoke AI Laundry Vented Combo_Lifestyle

Like the other products in Samsung’s Bespoke AI Laundry lineup, the Vented Combo automates the process of washing and drying clothes, streamlining laundry routines and making it faster, easier experiences. Its intuitive 7-inch AI Home display is simple to use and gives a quick access to the Combo’s settings for effortless operation. And for those busy moments when the user is multi-tasking or has their hands full, convenient Voice Control capabilities let them give commands to turn the Combo on or off, access settings and more⁵.

Samsung’s AI Opti Wash & Dry technology uses powerful AI sensors to detect soil levels and fabrics, automatically adjusting settings as needed during the cycle to deliver a better wash and dry⁶. For added convenience, the Flex Auto Dispense System automatically dispenses detergent for up to 47 loads⁷ — or users can choose to split the compartment, so it dispenses up to 34 loads of fabric softener and 25 loads of detergent. And when the clothes are finished drying, the Auto Open Door pops open, allowing leftover moisture to evaporate, so clothes are fresh and dry when taken out.

And with built-in Wi-Fi connectivity, users can also get end-of-cycle alerts and remotely start, stop or delay the Combo from their mobile phone, using the SmartThings app⁸.

Innovations To Improve Energy Efficiency

▲ Bespoke AI Laundry Vented Combo_Lifestyle1

The Bespoke AI Laundry Vented Combo is engineered for seamless sustainable living. As an ENERGY STAR® Certified washer-dryer, it meets the standards set by the U.S. Environmental Protection Agency (EPA) for delivering energy efficiency⁹.

SmartThings Energy allows them to monitor power consumption for improved control over their energy usage¹⁰. They can also turn on AI Energy Mode to have the Vented Combo automatically optimize its energy consumption and reduce usage by up to 30%¹¹. The Vented Combo is also equipped with Samsung’s Less Microfiber cycle setting, which allows users to gently clean synthetic textiles while reducing up to 39% of microfibers released during a cycle¹².

Availability and Pre-Orders

Samsung’s Bespoke AI Laundry Vented Combo will be available in Brushed Black in Canada. For those who prefer the ventless version, the Bespoke AI Laundry Ventless Combo with Heat Pump is available in Dark Steel.

The Bespoke AI Laundry Vented Combo is now available for pre-order in the U.S and Canada

¹ Based on using a Super Speed cycle only with a 10 lb. DOE load (cotton 50% + polyester 50%). Individual results may vary based on actual load content.
²Based on using a Super Speed cycle only with a 10 lb. DOE load (cotton 50% + polyester 50%). Individual results may vary based on actual load content.
³Detection and sensing capabilities are available for AI Opti Wash & Dry and Bedding cycles only, and based on our deep learning models trained using predefined set of data and may yield inaccurate or incorrect results. New datasets may be introduced to our learning models from time to time to enhance its accuracy.
⁴Tested with AI Ecobubble vs. normal water-based detergent using the AHAM test.
⁵Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. Bixby availability may vary depending on the country. Bixby only recognizes certain accents and dialects of English (U.K.), English (U.S.), English (India), French (France), German (Germany), Italian (Italy), Korean (South Korea), Mandarin Chinese (China), Spanish (Latin America), Spanish (Spain) and Portuguese (Brazil).
⁶Fabric sensing operates for 8 lbs (3.6kg) and under. Based on AI algorithm using IEC 8 lbs (3.6kg) load. To prevent wear, wash like fabrics together. Results may vary.
⁷Expected number of loads: Detergent compartment can hold general detergent for up to 25 loads. Flex compartment can hold one of the following: softener for up to 34 loads, general detergent for up to 22 loads or specialty detergent for up to 29 loads. Actual results may vary depending on individual use.
⁸Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
⁹Visit www.energystar.gov for more information on ENERGY STAR® guidelines.
¹⁰Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
¹¹AI Energy mode is available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. It can be applied on Towels, AI Opti Wash & Dry, Heavy Duty, Super Speed, Small Load cycles only when the selected washing temperature is ‘hot’. Energy usage savings is based on internal laboratory testing with IEC 8lb load (3.6 kg) except for Small Load cycle (IEC 4lb load (1.8 kg)). Results may vary depending on the actual usage conditions. It may reduce the washing performance on an AI Opti Wash & Dry cycle with light laundry to support fabric care.
¹²Based on testing by the Ocean Wise Plastics Lab using a 2kg load of 100% polyester hoodies, comparing the Synthetics cycle on a Samsung conventional model 27″ washing machine with US design and the Less Microfiber cycle. Results may vary depending on the actual clothes and usage conditions. Applicable to wash only.

As consumers turn to online sources for the latest trends and home décor tips, Samsung Canada and Pinterest recently launched their co-branded campaign on the platform, marking Samsung Canada’s first time utilizing the platform’s Trend Badge feature, to help bring awareness to its Bespoke appliances.

According to Pinterest’s insights, Canadians have increased searches for beautiful kitchens by 37% over the last three months[1]. Through this new Trend Badge initiative, Samsung Canada aims to reach consumers who want to curate their ideal kitchen sanctuary with customisable Bespoke appliances.

Pinterest is a destination for home decor and DIY, with millions of Pinterest users visiting the platform every month[2] to find fresh inspiration and to shop products. Samsung Canada’s new campaign, consisting of four different static ads, will enable home decor lovers looking for kitchen inspiration to click through and explore the colourful range of Bespoke appliances that Samsung offers to help bring their interior vision to life. The Bespoke lineup offers users the ability to customise their appliances to create a design that reflects their personality and home aesthetic.

Pinterest’s Trend Badge is the platform’s insights-driven advertising solution that enables brands to tap into the top themes, with inspirational content and ideas that Pinterest users are commonly searching for. It offers advertisers the opportunity to own a particular trend on Pinterest and be the only brand to have the Trend Badge on Pins for the idea in that country. This allows brands to inspire Pinterest users with the very ideas they are searching for with relevant, of-the-moment content.

Mutesi Ntazinda, Senior Telco & Tech Partner Manager at Pinterest says, “Pinterest users are planners, and in recent months we’ve seen an increase in searches for fresh kitchen inspiration as people look to elevate their homes in a way that works for them and their lifestyle. With ‘modern kitchen designs’ specifically being front of mind for Canadians this year, we’re delighted that our insights can help Samsung inspire people with the very products they’re looking to buy, that will make those dreams a reality.”

Pat Bugos, Senior Vice President of Consumer Electronics, Samsung Electronics Canada, said: “Insights are essential to ensuring content is both engaging and effective for consumers, which is why we’re delighted to be working with Pinterest on a campaign that leverages our Bespoke appliances as creative inspiration. Our Bespoke lineup offers customers a personalised appliance that suits their style and thanks to the platform’s trend data, we can see that the desire for personalized spaces has grown. With the launch of our Trend Badge campaign, we’re excited to inspire Pinterest users to bring their kitchen dreams to life through Bespoke.”

Each month, more than 465 million people around the world visit Pinterest to make inspired purchasing decisions for their everyday life.[3] It’s where they get inspiration, find new dreams, plan and shop for the moments that matter most.

For more information on Samsung Bespoke, please visit Samsung.com.

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[1] Pinterest internal search data from 29 June 2023 to 21 Sept 2023.

[2] Pinterest, global analysis, Q4 2022.

[3] Pinterest, global analysis, Q4 2022.

Samsung Electronics Co., Ltd. announced the launch of Samsung Food, a personalized, AI-powered food and recipe platform.

Releasing in eight languages[1] in 104 countries around the world, Samsung Food will offer comprehensive food experiences through more than 160,000 available recipes, acting as a personalized assistant that helps users discover new dishes, create tailored meal plans and order ingredients online. The service will also help users control their cooking appliances, while giving step-by-step guided cooking and allowing users to share their favorite recipes on social media.

Building on the foundation of Samsung’s wide range of cooking appliances and food services, Samsung Food uses AI technology to go beyond existing capabilities and deliver a food platform that truly adapts to the needs and lifestyles of its users. To accomplish this, Samsung Food draws from the extensive database of Whisk, a smart food platform acquired by Samsung Next in 2019 that leverages advanced technology called Food AI, which suggests meals based on user preferences and food seasonality.

“The food we enjoy and the way we prepare it are central to our daily lives, and we all love to cook and eat together,” said Chanwoo Park, Executive Vice President and Head of the Service Biz Group of the Digital Appliances Business at Samsung Electronics. “By connecting digital appliances and mobile devices across the Samsung ecosystem and assisting users from shopping list to dinner plate, Samsung Food is using advanced AI capabilities to deliver a highly personalized, all-in-one food experience that users can control straight from their palms.”

Food Your Way: Recipe Exploration and Personalization, AI-enhanced Meal Planning, Kitchen Connectivity and Social Sharing

Samsung Food’s wide range of features support users every step of the way during the meal planning and cooking process, spanning four key areas: recipe discovery and personalization, tailored meal planning, connected cooking and social sharing functions.

For recipe discovery, Samsung Food lets users save recipes to their personal digital recipe box anytime and from anywhere. The app analyzes recipes, standardizes their format and organizes them to create shopping lists based on their ingredients. In addition to mobile devices, users can also access the Samsung Food service with their Bespoke Family Hub refrigerators[2]. Opened from the Family Hub touchscreen, Samsung Food provides recipe recommendations based on a list of available food items managed by the user.[3]

Samsung Food also comes with a Personalize Recipe function, enabling the app’s Food AI to directly change a saved recipe to better reflect users’ dietary requirements. For example, users can convert a recipe into a vegan or vegetarian version or make other changes to create a recipe that is more nutritionally balanced or incorporates in-stock ingredients. Users will even be able to create fusion recipes, such as Korean versions of Italian dishes, and adjust cook time or skill level of recipes.

To create individualized daily meal plans for users, the app makes AI-created recommendations based on user data[4], dietary preferences and favorite cuisine types and lets users add them to their meal planner. Nutritional breakdowns of ingredients are available at any time, and users can add items to their Samsung Food shopping list then send it straight to a retailer’s e-commerce checkout[5].

With connected cooking, seamless Samsung Food connectivity lets users set timers, preheat ovens[6] and send recipes’ cook settings straight to appliances[7] through step-by-step guided cooking modes, all from their portable devices. Starting with the Bespoke Oven, Samsung plans to connect numerous appliances – including Bespoke induction ranges and Bespoke microwaves – to Samsung Food by the end of the year to expand convenience for users in the kitchen.

It’s easy for users to get social with Samsung Food by sharing their favorite dishes with the community, creating and publishing their own recipes and following their favorite food content creators.

From Samsung Health Incorporation to Vision AI: Upcoming Features for Samsung Food

Beyond Samsung Food capabilities available at launch, Samsung will continue adding new features and services to the app for an even more seamless and comprehensive personal food experience.

By the end of the year, Samsung plans to offer Samsung Health integration with Samsung Food so that users will be able to receive suggestions for diet management. The seamless syncing of information such as BMI, body composition and calorie consumption with Samsung Food will help users to hit health goals and maintain a balanced diet.

Planned for implementation in 2024, Vision AI technology will enable Samsung Food to recognize food items and meals photographed through the camera and provide details about them, including nutrition information. By analyzing food items, the app can recommend the best recipes to use them with, save these recipes to the user’s collection and add the required ingredients to a shopping list, all in a few taps.

As a part of Samsung’s ever-growing family of services, Samsung Food represents the next step in the comprehensive yet highly bespoke experience Samsung customers can enjoy in their own home. Samsung Food strives to further extend the ease that is possible with a smart, connected kitchen of Samsung home appliances, and will continue to be updated with new features following its official launch.

To download Samsung Food on any smartphone platform, please visit https://get.samsungfood.com/download.

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[1]The app supports English (US), English (UK), German, Spanish (Spain), Spanish (Mexico), French, Italian, and Korean. Supporting languages can be added in few years.

[2] All models of Bespoke Family Hub refrigerators support Samsung Food service with Wi-fi connection and Samsung account connection.

[3] A Personalized recipe feature for Family Hub will arrive later this year via updates.

[4] Your personal details, including your age, height, weight, gender and activity level, can be entered into Samsung Food.

[5] As of now, the service is available in some countries/regions. The available retailers will vary depending on your country/region, which is automatically detected based on your IP address.

[6] This function is only available for the Bespoke Oven connected to SmartThings. The function may not work in some ovens.

[7] Connected cooking feature on Samsung Food is only available with Samsung kitchen appliances connected to SmartThings.

Samsung Electronics today announced the upcoming launch of the Samsung Bespoke Jet AI, the company’s most powerful cordless stick vacuum yet with up to 280W[1] of suction power, a self-emptying enhanced All-in-One Clean Station and artificial intelligence (AI)-based functionality. The Bespoke Jet AI will be available in Canada with preorders starting in June.

Featuring 280W model,[2] the Bespoke Jet AI is available in a sleek Satin Black colour.

“The Bespoke Jet AI is designed for every lifestyle thanks to its world-class suction power and AI-based cleaning services capable of automatically optimizing to each environment,” said Junwha Lee, Executive Vice President and Head of the Customer Experience Team of Digital Appliances Business at Samsung Electronics. “With the Bespoke Jet AI, Samsung is delivering an intelligent cordless stick vacuum that empowers users to undertake their lifestyles in premium fashion.”

Samsung’s Most Powerful and Longest-Running Cordless Stick Vacuum Yet

The Bespoke Jet AI features the powerful HexaJet Motor which, with up to 280W of suction power and a maximum consumption power of 730W, makes it Samsung’s most powerful vacuum motor to date. This ultra lightweight motor, weighing in at only 150g, provides a comfortable cleaning experience while still providing a 25% increase in suction power compared to the previous model[3], as well as a motor efficiency of 52%.

In order to allow users to clean for longer without stopping to charge, the Bespoke Jet AI offers up to 100 minutes of usage, the longest single battery runtime of any Samsung cordless stick vacuum. Its 4,500mAh battery features 80% more capacity than the previous model and has been optimized to retain 70% of its performance for up to 500 cycles.^[4]

The Bespoke Jet AI also features a selection of brushes and other accessories. The Active Dual Brush offers efficient cleaning on all types of floors and built-in LED lighting to highlight dust in dark spots.

AI-Based Cleaning for an Exceptional Intelligent Cleaning Experience

With its all-new AI mode that harnesses Samsung’s AI Optimum Tech, the Bespoke Jet AI provides a more effective cleaning experience while catering to a diverse range of environments. The Bespoke Jet AI cordless stick vacuum cleaner features an AI verification from UL Solutions, a leading independent safety science organization. Its AI Cleaning Mode allows it to determine floor type in order to provide both optimized cleaning and maximum battery efficiency.

With AI Cleaning Mode, the Bespoke Jet AI will first detect the brush load it has encountered through its suction motion controller, as well as the air pressure through its pressure sensors. This data will then be analyzed in order to classify the floor type it is placed on, and the resulting algorithm will be automatically applied in order to provide the optimal suction power and brushroll speed.[5]

The Bespoke Jet AI’s AI Cleaning Mode is capable of reducing battery consumption by up to 14% and can boost maneuverability by up to 6% when used with the Active Dual Brush.[6]

In addition to the Bespoke Jet AI’s AI Cleaning Mode, SmartThings and Smart Wi-Fi connectivity let users customize their vacuum and its functions while maintaining peak performance through the smart self-diagnosis function, providing more effective cleaning experiences.

More Hygienic Experiences With An Upgraded All-in-One Clean Station

The Bespoke Jet AI’s upgraded All-in-One Clean Station harnesses Air Pulse technology to automatically empty the dustbin for quicker and more hygienic cleaning. When the dustbin is being emptied, the All-in-One Clean Station’s Air Spin Edge technology spins the Spinning Cyclone at a blade rate of up to 1,000 RPM to drain waste, including any remaining hair that may be stuck in the dustbin’s grille.

The enhanced All-in-One Clean Station can automatically shut its cover after every disposal and offers more powerful dust management performance with a 99.999%[7]  Multi-layered Filtration System for trapping fine dust  for more efficient dustbin emptying.

The Bespoke Jet AI will be available for pre-order in Canada on Samsung.ca beginning in June 2023. Visit Samsung.ca today to learn more and sign up to receive a $100 e-voucher to redeem toward the purchase of a Bespoke Jet AI Vacuum[8].

The launch of the Bespoke Jet AI signifies Samsung’s focus on growing its presence within the global stick vacuum market by providing consumers with more solutions that combine premium design with convenient usability.

*Content has been revised as of July 17, 2023 to provide more accurate information.

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[1] Based on internal testing, in accordance with the IEC62885-4: 2020 standard. Measured at the inlet of the non-motorized tool when the dustbin is empty, using Jet Mode and a large capacity battery that is fully charged.

[2] Bespoke Jet AI 280 model will be available in Australia, Europe, Canada and the U.S. Bespoke Jet AI 250 model will be available only in Australia.

[3] Compared to 210W suction power of Bespoke Jet

[4] Maintains 70% capacity after 500 cycles of use, based on the battery package capacity (4500mA). 1 cycle: Full discharge after being full charged (100% ~ 0%). Results may vary depending on usage. Based on internal testing.

[5] Brushroll speed adjustment only applicable to the Jet Dual

[6] * AI Cleaning mode related functions/performance will be continuously updated and upgraded through SmartThings. SmartThings is available on Android and iOS devices. A Wi-Fi connection and Samsung account are required. ** Based on internal testing when using the Active Dual Brush, in accordance with the global average ratio of the floor composition – wooden floor 76% and carpet 24%. It achieves the same cleaning performance as Mid mode with 2% or less difference in cleaning efficiency, in accordance with the IEC 62885-2 Cl. 5.1 and 5.3 standard. The battery consumption was measured based on the actual amount of power consumed while using the vacuum cleaner for 35 minutes from a fully charged state. Based on internal testing.

[7] Based on internal testing, in accordance with the IEC 62885-2, CL.5.11 standard. Results may vary depending on the actual usage conditions.

[8] https://www.samsung.com/ca/bespoke-jet-ai-signup/?u

Bespoke Life 2023 will showcase Samsung’s commitment to transforming customers’ lives through sustainability, connectivity and design, delivering streamlined convenience and sustainable innovations that enrich customers’ daily routines.

Be sure to tune in to the global livestream to learn more. Bespoke Life 2023 will be streamed live on Samsung Newsroom, Samsung.com and Samsung Canada’s official YouTube channel on June 7 at 10:00 EDT.

Whether you’re a basketball fan, foodie or art lover, there is something for everyone in the upcoming fifth season of How Hungry Are You?, hosted by Serge Ibaka, which premieres November 14 across Sportsnet properties, including Sportsnet 360, SN NOW and Sportsnet’s YouTube channel. Presented by Samsung Bespoke, the series serves up a fresh lineup of incredible guests, eclectic dishes, and great conversation.

The six-episode season will highlight an exciting new addition: Samsung Bespoke kitchen appliances. With a focus on design and customization, Samsung Bespoke features appliances that can be personalized via an array of colour combinations to fit individual design preferences. At the heart of the collection is the Samsung Bespoke Refrigerator, available in 11 colours and three finishes, all of which boast interchangeable outside panels to reflect various personal styles. How Hungry Are You? viewers will have an opportunity to spot Samsung Bespoke’s different colour combinations throughout the series.

“We’re thrilled to partner with Sportsnet for the fifth season of How Hungry Are You? as a presenting sponsor and elevate the show’s unique culinary experience with stylish new kitchen appliances,” said Pat Bugos, Senior Vice President of Consumer Electronics at Samsung Canada. “Samsung Bespoke is more than a home appliance – it’s a statement piece, and like the show’s creative dishes, it’s a piece of art.”

Launched in 2018, How Hungry Are You? has amassed a loyal following of fans off the basketball court with its unique format. Featuring celebrity guests sampling unfamiliar and “interesting” dishes like pig brain and caterpillar gyros, the show delivers entertaining, one-of-a-kind interviews you won’t find on other cooking programs.

“Fans are in for a special treat with the new season of How Hungry Are You? as we showcase a roster of all-star personalities experimenting with more exciting and unexpected foods,” said Anthony Attard, VP Sales, Sportsnet. “This program exemplifies how Sportsnet successfully connects audiences and brands through engaging integrated content. Our partnership with Samsung Bespoke not only complements the show’s creative approach to cuisine, but delivers a colourful setting for hosting entertaining conversations in the kitchen.”

Watch previous episodes of How Hungry Are You? free on SN NOW. For more information about Samsung Bespoke, please visit Samsung.com/ca.

Bespoke Home 2022 will showcase Samsung’s latest Bespoke products and services that are set to provide users with customizable, flexible and innovative home solutions able to match their daily lifestyles and changing needs.

Be sure to tune in to the global livestream to learn more. Bespoke Home 2022 will be streamed live on Samsung Newsroom, Samsung.com and Samsung YouTube on June 7 at 10:00 EDT.

Samsung Electronics Co., Ltd. today unveiled its vision for the future, “Together for tomorrow,” during a pre-show keynote event at CES 2022. Keynote speaker Jong-Hee (JH) Han, Vice Chairman, CEO and Head of DX (Device eXperience) Division at Samsung, highlighted the company’s efforts to usher in a new age of togetherness, with customizable experiences that reflect consumers’ evolving lifestyles, and innovations that mark progress for both society and the planet.

The company’s “Together for tomorrow” vision is one that empowers everyone to create positive change and drives collaborations that address some of the planet’s most pressing challenges. The keynote illustrated how Samsung plans to make its vision a reality by introducing a range of sustainability initiatives, purposeful partnerships, and customizable and connected technologies.

“I’m excited for you to be a part of our vision to see how innovation can create positive change, [and] to join us and work together for tomorrow,” said Han. ”These developments will make sustainability part of your product experience, enabling you to live a more sustainable life.”

Building a Sustainable Future

At its core, Samsung’s vision for the future is built on what the company calls “everyday sustainability.” It is a concept that inspires Samsung to put sustainability at the heart of everything it does. The company has been realizing its vision by adopting new, low-impact product manufacturing practices, footprint-reducing packaging and a more sustainable customer experience, and by responsibly disposing of products at the end of their lifecycles.

Samsung’s efforts to reduce carbon emissions throughout the production cycle have also earned recognition from the Carbon Trust, the world’s leading authority on carbon footprint. Last year, the company’s Carbon Trust-certified memory chips helped reduce carbon emissions by nearly 700,000 tons.

Samsung’s efforts in this area extend well beyond semiconductors and include expanding the use of recycled materials. To introduce everyday sustainability to more products, Samsung’s Visual Display Business plans to use 30 times more recycled plastics than it did in 2021. The company also revealed plans to expand its use of recycled materials to include all mobile products and home appliances over the next three years.

In 2021, all of Samsung’s TV boxes included recycled materials. For this year, the company revealed that it will be expanding the use of recycled materials to include the boxes’ interior packaging as well. Now, recycled materials will be incorporated into Styrofoam, box holders and plastic bags. The company also announced the global expansion of its award-winning Eco-Packaging program. The expansion of the program, which transforms cardboard boxes into cat houses, side tables, and other useful furniture items, will include packaging for home appliances such as vacuum cleaners, microwave ovens and more.

Samsung is also building sustainability into the ways that customers experience its products. Such experiences will be integral to empowering people to reduce their carbon footprint and make positive changes together for a better tomorrow. As an example, the company introduced notable enhancements to its first-of-its-kind SolarCell Remote, which can help eliminate battery waste with a built-in solar panel that can be charged during both day and night.

The enhanced SolarCell Remote gets electricity from radio frequencies in devices like Wi-Fi routers[1]. “What’s more, it will be included in more Samsung products – like new Samsung TVs and home appliances – with the goal of eliminating the equivalent of more than 200 million batteries from landfills[2]. When you line them up, it is the distance from right here, Las Vegas, to Korea,” said Han.

In addition, by 2025, Samsung plans to make all of its TVs and phone chargers operate on near zero standby power, so that the products will consume almost no energy when not being used.

E-waste is another big challenge for the electronics industry, which is why Samsung has collected more than five million tons of e-waste since 2009. For mobile products, last year, Samsung launched Galaxy for the Planet, a sustainability platform that was created to bring about tangible climate action and minimize devices’ environmental footprints throughout their lifecycles.

“These are important steps,” said Han, “but we cannot achieve our goals alone. We believe open innovation and collaboration are keys to fighting climate change and protecting our environment.” With this in mind, Samsung announced that its eco-conscious technologies like the SolarCell Remote will be made open source, so that others can utilize them for their new devices too.

Samsung’s decision to make such technologies openly available reflects a commitment to innovation – and to everyday sustainability – that transcends industries. The collaboration with Patagonia that Samsung announced at the keynote demonstrates the type of innovation that can result when companies – even those from entirely different industries – come together to address environmental issues. The innovative solution that the companies are designing will help fight plastic pollution by enabling Samsung washing machines to minimize microplastics from entering waterways through laundry cycles.

“This is a serious problem, and not one we can solve on our own,” said Vincent Stanley, Director of Philosophy at Patagonia. Commending the hard work and dedication of Samsung engineers, Stanley described the working relationship as “a perfect example of the kind of collaboration we all need to help turn the tide of climate change and restore nature to health.”

“We are thrilled about this collaboration, but our work won’t stop there,” added Han. “We will continue to explore new partnerships and collaborations, aiming to address the challenges facing our planet.”

Empowering Users with Customized Experiences

In addition to describing steps it is taking to advance everyday sustainability, Samsung outlined various ways it is advancing technology to cater to consumers’ diverse needs. Understanding that each person is unique and wants to customize their devices to suit their lifestyle, Samsung strives to find ways to help people redefine their relationships with everyday technologies. This people-first approach to innovation is a key pillar of the company’s “Together for tomorrow” vision.

The platforms and screens that Samsung unveiled at the event reflect the ‘Screens Everywhere, Screens for All’ era that Han alluded to at CES 2020. The Freestyle is a lightweight and portable screen that gives you a cinema-quality like experience no matter where you are. Featuring AI-enabled sound, built-in streaming apps and a host of useful Smart TV accessibility features, The Freestyle can be set up virtually anywhere and projects up to 100 inches.

The Samsung Gaming Hub, meanwhile, offers an all-in-one platform for discovering and playing cloud and console games, and is set to launch on the company’s 2022 Smart TVs and monitors. Lastly, The Odyssey Ark is a 55-inch, flexible and curved gaming screen that takes immersion to the next level with a multi-view experience that allows users to play games, video chat with friends, and watch gaming videos at the same time.

To introduce more tailored product experiences to consumers’ homes, Samsung announced the rollout of even more customization options for its Bespoke lineup of home appliances. This includes new Bespoke options for Samsung’s Family Hub and French 3-Door and 4-Door refrigerators, alongside dishwashers, ranges, and over-the-range microwaves. Samsung is also introducing new products like the Bespoke Jet vacuum and Bespoke Washer and Dryer, expanding the lineup to every room in the home to offer consumers more ways to customize their space to suit their style and needs.

Samsung is constantly exploring ways to harness customization to help users get more out of their devices. The #YouMake Project represents the culmination of those efforts empowering consumers to choose and customize products based on what matters most to them, so they can enjoy a more personalized experience across their devices. Announced at the keynote, the initiative expands Samsung’s Bespoke vision beyond home appliances and brings it to life in the company’s smartphones and large-screen devices.

Ushering in an Era of Seamless Connectivity

Building a better future together for tomorrow requires more than building customization and sustainability into the core of Samsung’s products—it also requires seamless connectivity. During the keynote, Samsung demonstrated its commitment to ushering in an era of truly seamless connected experiences by highlighting its collaborations with partners as well as its next-gen products.

Unveiled for the first time at CES, the all-new Samsung Home Hub takes connected home experiences to the next level with a SmartThings service that integrates with AI-connected appliances to simplify home management. Samsung Home Hub combines six SmartThings services into one convenient device that gives users complete control over their smart home and makes it easier to manage household chores.

To enable different types of smart devices to work better with each other, Samsung announced plans to make SmartThings Hub a built-in feature of its 2022 TVs, Smart Monitors and Family Hub refrigerators. Doing so will help make connected living experiences more accessible and seamless for everyone.

Pointing to the need to offer consumers the best smart home experience regardless of brand, Samsung also announced its role as a founding member of the Home Connectivity Alliance (HCA), which brings together various smart home appliance manufacturers. The organization aims to foster greater interoperability between devices across brands to give consumers more choice, and to enhance the security and safety of products and services.

“As a global coalition of smart home appliance manufacturers, HCA members share a belief that connected ecosystems and digital technology will allow us to further develop product experiences that are elegant, hyper-personalized, and truly smart for our consumers,” said Katherine Shin, Vice President of Customer Experience at Trane Technologies. “The HCA invites any global manufacturers with a similar vision for efficiency, interoperability and innovation to come and build with us.”

Samsung’s keynote underlined a deep commitment to corporate social responsibility that continues to characterize its approach to innovation. That commitment is not only realized in the company’s technologies, but also in its dedication towards programs that empower the next generation to bring about the changes they want to see in the world. By nurturing young people’s development and building skills for the workplaces of tomorrow, programs like Solve for Tomorrow and Samsung Innovation Campus are turning dreams into action.

“Today, I’m honored to share that Samsung’s programs to empower the next generation have now reached more than 21 million people since 2012,” said Han. “This is the better tomorrow we all seek: enabling people to reach beyond their dreams, a planet protected so others can experience its wonders, [and] innovation as the spark for change.”

For more information, including images and videos of the products Samsung is announcing at CES 2022, please visit news.samsung.com/ca/ces-2022.

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[1] For radio frequency harvesting, a physical proximity of SolarCell Remote to a 2.4 GHz Wi-Fi router is required.

[2] Estimate is based on expected sales volume and average usage period of related products.

Samsung Electronics Canada today announced the Galaxy Z Flip3 Bespoke Edition: the latest way for Canadians to express their unique personality through their mobile device. Delivering up to 49 new customizable colour combinations, the Galaxy Z Flip3 Bespoke Edition brings the Bespoke experience to mobile for the first time, complemented by the Canadian launch of the Galaxy Watch4 Bespoke Studio for a complete bespoke Galaxy experience.

“Today’s customers are multi-faceted, and we believe their technology should reflect their unique lifestyles ,” said Stephanie Choi, SVP & Head of Marketing of the Mobile Communications Business at Samsung Electronics. “Galaxy Z Flip3 Bespoke Edition opens new experiences for customers to reflect who they are, through the technology they use the most.

Since the launch of Galaxy Z Flip3 5G in August, users have been drawn to the device’s unique customization abilities, its flexible form factor, a creative array of accessories, and the ability to optimize their mobile experience with One UI. With Galaxy Z Flip3 Bespoke Edition, Canadians can now design and custom order their Galaxy Z Flip3 device, choosing between a Black or Silver phone frame and Blue, Yellow, Pink, White or Black front and back colours to create a device that best reflects their personal style. Samsung tested thousands of colours to identify hues that complement each other, for a total of 49 combinations through the Bespoke Studio exclusively available on Samsung.ca.

Galaxy Watch4 Bespoke Studio

A smartwatch is a powerful way to showcase your personal esthetic as a subtle means of self-expression that’s visible right on your wrist. Now exclusively available on Samsung.ca, Canadians can customize their own Galaxy Watch4 series device through the Galaxy Watch4 Bespoke Studio by mixing and matching from a variety of Galaxy Watch4 colours, sizes and strap styles. By selecting and combining body and strap components as they wish, Canadians can build their unique Galaxy Watch4 with over 1,000 potential combinations[1] available.

In addition, Galaxy Watch4 Series users will also get more opportunities for personalization through an upcoming software update^[2], delivering new customizable watch face styles and a new “knock, knock” wrist motion that activates favourite or most-used apps and features.

About the Galaxy Z Flip Series

For those who want style that comes with function, the Galaxy Z Flip3 5G — together with the Galaxy Z Flip3 Bespoke edition — are stylish, sleek, compact, and feature an iconic design, enhanced camera features, and a larger Cover Screen^[3] built for quick use on the go. Unfold and snap a stunning selfie with studio-quality camera features with Flex mode, then add to your social feed. Scrolling is smoother now thanks to a 120Hz adaptive refresh rate.^[4]

Canadian Availability

The Galaxy Z Flip3 Bespoke Edition and Galaxy Watch4 Bespoke Studio are available in Canada starting October 20, 2021.

• Galaxy Z Flip3 Bespoke Edition: Available in 256GB in Black or Silver phone frame options and front and back colours of Blue, Yellow, Pink, White, or Black, for $1,399.99 (our regular price).
• Galaxy Watch4 Bespoke Studio: Available for Galaxy Watch4 Bluetooth models and Galaxy Watch4 Classic Bluetooth models with over 50 watch straps to choose from. Pricing starts at $329.99 (our regular price) for the Galaxy Watch4 40mm Bluetooth model and $459.99 (our regular price) for the Galaxy Watch4 Classic 42mm Bluetooth model.

Customers can design and purchase their Galaxy Z Flip3 Bespoke Edition at Bespoke Studio, or Galaxy Watch4 Bespoke Studio for Galaxy Watch4 users, exclusively on Samsung.ca. Bespoke Studio offers a fun and engaging experience with previews of combinations and ways to download an image of the selections for easily shareable social content. Once the order is placed, devices are tailor-made and arrive in special edition packaging.

For more information please see:

• Galaxy Bespoke
• Galaxy Z Flip3 Bespoke Edition
• Galaxy Watch4 Bespoke Studio

Trade-In Offers

Canadians can trade in their old smartphone until December 31, 2021 and receive a credit of $150 towards the purchase of Galaxy Z Flip3 Bespoke Edition.[5] This trade-in program is supported exclusively on Samsung.ca.

Canadians can also trade in their old smartwatch or fitness band until January 1, 2022 and receive a credit of $50 towards the purchase of a Galaxy Watch4 or Galaxy Watch4 Classic, including devices customized through the Galaxy Watch4 Bespoke Studio.[6]

Peace of Mind with Samsung Care+

With a Samsung Care+ Plan, Canadians can experience a total care service for their new Galaxy Smartphone, Laptop, Tablet or Wearable device. Users will be protected for up to two years against physical or liquid damage and mechanical malfunction or defects, with a team of dedicated Galaxy experts available to help them get back on track.^[7] 

Canadians who purchase the Galaxy Z Flip3 Bespoke Edition on Samsung.ca between October 20 and December 31, 2021 will receive a Bonus Samsung Care+ 1 Year plan which can be selected at checkout.[8]

To learn more, please see https://www.samsung.com/ca/offer/samsung-care-plus/

Premium Care Service

Your Galaxy Z Flip3 Bespoke Edition device comes with dedicated customer care services designed specifically to deliver the best customer service experience to our valued customers. Specially trained experts are available 24/7 via live chat or by phone 9am-9pm EST at 1-888-970-FOLD to provide you with personalized and exclusive support for your device. Visit www.samsung.com/ca/support for more information

Door to Door Repair Service Across Canada

Enjoy convenient pick-up, speedy repair, and contactless delivery to your home. If you need service support for your Samsung devices, you can arrange convenient Door-to-Door service pick-up through 1-800-SAMSUNG, Live Chat or text us at WECARE (932 273). Customers can also request a self-service repair and book simply through the Your Service portal found online at www.samsung.com/ca/galaxy-repair to arrange a convenient Door-to-Door device pick-up to their home. Pick-up and return of the Galaxy device is free of charge. Service is available for both In- and Out-of-Warranty customers. Coverage may vary. For more information on Door to Door Repair Service, please visit https://www.samsung.com/ca/galaxy-repair

For more information about the latest Samsung Galaxy devices including specifications: www.samsung.com/ca/

 _

[1] The number of combinations available may vary depending on the country or region in which the Galaxy Watch Design Studio is available.

[2] Availability may vary by market or operator. The update will initially be available on Bluetooth versions of the Galaxy Watch4 series and will roll out to LTE versions shortly thereafter. Requires the latest version of the Galaxy Wearable app and Galaxy Watch4 plugin.

[3] Compared to Galaxy Z Flip 5G.

[4]   Available only on Main Screen.

[5] Certain conditions apply. Receive a trade-in promotional credit of $150, in addition to the trade-in value of the Eligible Trade-in Product, when you:

(i) purchase eligible Galaxy Z Flip3 Bespoke Edition device between October 20th, 2021 and December 31st, 2021 (the “Offer Period”) online at http://www.samsung.com/ca/; and
(ii) complete the trade-in of your eligible old smartphone (the “Eligible Trade-In Product”) by December 31st, 2021; and
(iii) ship the Eligible Trade-in Product within 14 calendar days of receiving the waybill

Selection and availability may vary. While quantities last. No rain checks. No cash value. $150 credit based on completing the trade-in of an Eligible Trade-In Product and purchasing Galaxy Z Flip3 Bespoke Edition. Offer is subject to change or cancellation without notice, cannot be combined with any other offer and is available to Canadian residents only. Offer provided by Samsung Electronics Canada Inc. See https://www.samsung.com/ca/offer/ for Full Terms and Conditions.

[6] Certain conditions apply. Receive a trade-in promotional credit of $50, in addition to the trade-in value of the Eligible Trade-in Product, when you:

• purchase eligible Galaxy Watch4 Classic / Galaxy Watch4 device between October 6th, 2021 and January 1st, 2022 (the “Offer Period”), from a participating authorized Canadian retailer or carrier, a Samsung Experience Store in Canada or online at http://www.samsung.com/ca/; and

• complete the trade-in of your eligible old smartwatch / fitness band (the “Eligible Trade-In Product”) by January 1st, 2022; and

• ship the Eligible Trade-in Product within 14 calendar days of receiving the waybill

Selection and availability may vary. While quantities last. No rain checks. No cash value. $50 credit based on completing the trade-in of an Eligible Trade-In Product and purchasing Galaxy Watch4 Classic / Galaxy Watch4. Offer is subject to change or cancellation without notice, cannot be combined with any other offer and is available to Canadian residents only. Offer provided by Samsung Electronics Canada Inc. See https://www.samsung.com/ca/offer/ for Full Terms and Conditions.

[7] Terms and Conditions apply. For full Terms and Conditions, please see https://support-ca.samsung.com/secaew/consumer/ca/terms

[8] Terms and conditions apply. Offer available exclusively at Samsung.com/ca. Offer available October 20, 2021 – December 31, 2021. Now when you purchase any Galaxy Z Flip3 Bespoke Edition (SM-F711W1BEXAC, SM-F711W1CEXAC, SM-F711W1DEXAC, SM-F711W1EEXAC, SM-F711W1FEXAC, SM-F711W1GEXAC, SM-F711W1HEXAC, SM-F711W1IEXAC, SM-F711W1JEXAC, SM-F711W1KEXAC, SM-F711W1LEXAC, SM-F711W1MEXAC, SM-F711W1NEXAC, SM-F711W1OEXAC, SM-F711W1PEXAC, SM-F711W1QEXAC, SM-F711W1REXAC, SM-F711W1SEXAC, SM-F711W1TEXAC, SM-F711W1UEXAC, SM-F711W1VEXAC, SM-F711W1WEXAC, SM-F711W1XEXAC, SM-F711W1YEXAC, SM-F711W4AEXAC, SM-F711W4BEXAC, SM-F711W4CEXAC, SM-F711W4DEXAC, SM-F711W4EEXAC, SM-F711W4FEXAC, SM-F711W4GEXAC, SM-F711W4HEXAC, SM-F711W4IEXAC, SM-F711W4JEXAC, SM-F711W4KEXAC, SM-F711W4LEXAC, SM-F711W4MEXAC, SM-F711W4NEXAC, SM-F711W4OEXAC, SM-F711W4PEXAC, SM-F711W4QEXAC, SM-F711W4REXAC, SM-F711W4SEXAC, SM-F711W4TEXAC, SM-F711W4UEXAC, SM-F711W4VEXAC, SM-F711W4WEXAC, SM-F711W4XEXAC, SM-F711W4YEXAC – regular price $1,399.99) (each an “Eligible Galaxy device”), you’ll receive a bonus Samsung Care+ 1 Year Bonus Plan for your selected Samsung Galaxy Z Flip3 Bespoke Edition device ($200 value) (“Samsung Care+ 1 Year Bonus Plan”) with your purchase. While quantities last. No rain checks. Offer has no cash value and is not transferrable. Limit of one (1) Samsung Care+ 1 Year Bonus Plan per Eligible Galaxy device purchased. To redeem this offer, visit Samsung.com/ca and add your Eligible Galaxy device to your cart, and then add the Samsung Care+ 1 Year Bonus Plan at time of checkout. Open to Canadian Residents only. Samsung reserves the right to change or cancel the promotion without notice.

Full terms and conditions for the Samsung Care+ 1 Year Bonus Plan are available at http://pages.samsung.com/ca/promotions/English/samsungcareplus_bespokeoneyearoffer_EN.pdf and French is available at http://pages.samsung.com/ca/promotions/French/samsungcareplus_bespokeoneyearoffer_FR.pdf

Content created in partnership with Toronto Star

Putting the “person” back into “personal technology,” Samsung unveiled a number of innovative new experiences at the recent Consumer Electronics Show (CES) — held virtually for the first time in its 54-year history — many of which focused on where Canadians are spending most of their time: at home.

From breathtaking televisions and connected appliances to next-generation smartphones and even domestic robots, Samsung’s vision of a “Better Normal for All” paints a picture of deeper personalization, adaptive artificial intelligence (AI) and smart integration — all to empower people to find their best version of a new normal — together with a commitment to a more accessible and sustainable future.

Personalization

Evidenced by its CES showing, Samsung is placing the consumer at the centre of the action. It’s made Micro LED available in a traditional TV form factor for the first time, delivering a stunning visual experience on an ultra-large, next-generation screen. It uses tiny LEDs that allow for better (and more controllable) brightness and contrast — with unprecedented flexibility.

During the past year, we have all witnessed the pivotal role technology has played in helping us carry on with our lives and stay connected to each other. Samsung has taken QLED to the next level by enabling displays to have precise control of the individual LED pixels with its new Neo QLED. The 8K and 4K Neo QLED models offer smart features that expand the role of the TV and adapt to the ever-changing needs in fitness, entertainment and the home office.

Versatility is important when it comes to technology. With the multi-view option, you can split the screen up to four ways on Micro LED or Neo QLED 8K for the purpose of watching various content, such as a news channel with scrolling headlines in one quadrant, a hockey game in another, a TV show (with audio) in a third and a TV guide in a fourth.

Acknowledging that many Canadians are now using their space in a shared capacity during the pandemic, Samsung Health Smart Trainer on Samsung 2021 TVs is a service that turns your home into a personalized gym experience. On your screen, you’ll see the video of a coach (and your form, as well) and receive real-time feedback on your progress, how many reps are left, and more. With Bixby-enabled voice control, you can ask for recommended classes based on your tastes, and Bixby also remembers your preferred style of workout, intensity and trainer.

That same level of customization is also evident in the Galaxy S21 Series 5G smartphone, also unveiled during CES.

With a new bold and iconic design and pro-grade camera and video capabilities, the Galaxy S21 Series 5G is the smartphone lineup that empowers you to share your world and connect with the things and people that matter most. The Galaxy S21 Series 5G smartphone comes in three models to fit your lifestyle and feature needs and is available in new and exciting colours to reflect your unique personality and style.

Beyond the living area, Samsung personalization extends into the kitchen with the Samsung Bespoke Refrigerator. “With Canadians spending more time at home, the kitchen has become increasingly central to their lifestyle. Families are investing in appliances that truly reflect their tastes and respond to their needs,” said Pat Bugos, VP/Head of Consumer Electronics, Samsung Electronics Canada. The Samsung Bespoke Refrigerator is a unique blend of personalized aesthetic with premium refrigeration. It features customizable outside panels in a variety of colours, materials and finishes to reflect your personal style, together with customizable and convertible compartments on the inside.

If you own a Samsung Family Hub Refrigerator, on the other hand, you might take advantage of SmartThings Cooking (available via the SmartThings app). SmartThings Cooking is a collection of recipes seen on a large screen at the front of the appliance that are tailored to your personal preferences or diet (such as vegan) as well as ingredients currently in your fridge. When you tap on something you’d like to make, swipe through step-by-step instructions — and then send instructions from the fridge to a compatible Samsung oven to preheat at the correct temperature (note: a Wi-Fi connection and Samsung Account are required).

Artificial Intelligence

While there’s AI in Samsung televisions, appliances and smartphones, the company dominated the buzz at CES with its look at futuristic human-centric robots.

Samsung Bot Handy, for example, is a domestic robot prototype that can roam around a home to perform chores such as pick up clothes from the floor, set the table or load dirty dishes into a dishwasher. It can even pour a glass of wine.

While very much a conceptual demonstration rather than a ready-to-ship product at this point, the tall and thin Bot Handy will be powered by AI, a camera and a versatile arm to accomplish all its tasks.

While Bot Handy is designed to service your home, Samsung Bot Care will be created to assist homeowners.

Bot Care leverages AI to recognize and understand your behaviours in an effort to be a more effective personal companion such as measuring your heart rate, breathing and more — and can alert users when they need to take their medicine. For elderly users who might live alone, it could notify caregivers, such as remote family members, if someone is experiencing an emergency. While still in its research and development stage, it’s a glimpse into the future of personal self-care.

Responsible tech

At CES 2021, Samsung discussed its deeper commitment to sustainability. Together with investing in people — ranging from STEM-focused educational programs to comprehensive accessibility features for greater inclusion — Samsung has vowed to create more eco-conscious products and packaging.

For example, AI-powered washing machines can save water and power by optimizing water, detergent and wash cycles.

Upcoming TVs from Samsung will include a remote made entirely out of recycled plastic — and won’t require batteries as it will charge via overhead lighting. In 2021, Samsung will also bring its eco-packaging solutions to all TV and soundbar products.

Finally, Galaxy Upcycling at Home is a program that reimagines the lifecycle of an older Galaxy phone, allowing the user to transform it into a new device with a new purpose, such as turning it into a baby monitor or security camera.

As a global leader in technology, breaking down barriers to a better future will continue to be pivotal to Samsung’s mission as it puts people, society and the planet at the centre of its work.