Since 2002, Samsung Electronics has been sharing its philosophy and vision for the year ahead – and beyond – through a total of 6 keynote addresses at CES. At CES 2022, the first CES event to be held offline in two years due to the pandemic, Jong-Hee (JH) Han, Vice Chairman and CEO at Samsung Electronics, is set to walk onto the stage and present his keynote address under the headline ‘Together for Tomorrow’ to present the direction for technological development going forward.

Ahead of Han’s keynote at CES 2022, Samsung Newsroom has compiled the key topics and technological trends presented at Samsung’s CES keynote addresses between 2011 and 2020 to provide an insight into the evolution of the phrase ‘future technology’ what really means.

1. 2011: Human Digitalism

The main topic at Samsung’s 2011 CES keynote was the convergence of digital technology and human beings. Humanism, a philosophy that originated in the culture and arts fields, had recently reached the technology industry and become the latest trend. Illustrating this development, Samsung’s keynote that year centered on the concept of human digitalism, and throughout the address, the company advocated for the “reinterpretation of technology”, an idea that sees the values that human beings fundamentally pursue combined with advanced technologies.

BK Yoon, back then President and Head of Samsung’s Visual Display Business, outlined four guiding principles to underly human digitalism. These are: interacting with the world in an easy and convenient manner anytime, anywhere; creating products that blend naturally and seamlessly into consumers’ lifestyles; providing enjoyment through new discoveries; and pursuing corporate social responsibility that prioritizes the environment and pursuing a better tomorrow. The company also outlined its plan to apply this vision of human digitalism to all its technologies and products in order to bring about a new digital paradigm shift.

2. 2013: Mobilizing Possibility

In 2013, it was the very center of all electronic products – their components – that was gaining attention. Accordingly, in their CES keynote address, Samsung introduced its processor – the brain of their mobile devices – its energy-efficient memory solutions – which help reduce electricity usage – and YOUM, its next-generation flexible display line-up.

The keynote speech, delivered by Dr. Stephen Woo, back then President of System LSI Business of Device Solutions Division of Samsung Electronics, highlighted how society and consumers’ lives are set to benefit from the innovations generated when such advanced component technologies go beyond their boundaries and unite with various technological fields.

3. 2015: Unlocking the Infinite Possibilities of IoT

At its 2015 CES keynote address, Samsung presented its blueprint for what the era of IoT the company planned to realize will look like. Samsung’s blueprint envisioned a world in which all kinds of products would move forward together with digital technology. In addition, Samsung introduced its essential technologies for realizing this IoT-powered world, including ultra-small, energy-efficient and intelligent sensors and semiconductor chips. BK Yoon, back then President and Head of CE division, emphasized the importance of open platforms in order to achieve a true realization of this vision, and accordingly introduced the SmartThings platform, a hub for all kinds of smart devices and services.

4. 2016: IoT, In Sync With Real Life

In their 2016 keynote address, Samsung introduced stories of how IoT had become part of daily life to the audience. Samsung began the keynote by introducing the three key elements of IoT: performance, user environment and security. Dr. WP Hong, back then President of Samsung SDS and the Head of its Solution Business, introduced their innovative technologies, such as the Samsung Family Hub refrigerator which is a perfect example of IoT playing a role in the home environment. Samsung also affirmed its commitment to providing infinite value to its consumers by expanding its platform openness through cross-industry collaboration going forward.

5. 2020: Age of Experiences

At the beginning of a new decade, Samsung opened CES 2020 with a keynote address that heralded the beginning of a new age, the ‘Age of Experiences’ – the age in which personal preferences and experiences are foremost. The keynote speaker H.S. Kim, back then Samsung Consumer Electronics President and CEO, also shared the company’s vision for the electronics industry over the upcoming 10 years, which highlighted that, by merit of users that prioritize their experience and enjoyment of their products rather than just their ownership of them, personalized technologies able to satisfy each individual’s needs, smart homes and cities and robotic life companions are set to become more important. Samsung also emphasized in the keynote that it will become even more committed to expanding and advancing technologies by focusing on a better future for the users as the driving force and ultimate purpose behind their development.

And ‘Together for Tomorrow’ in 2022

At the upcoming CES 2022, Samsung is set to give its keynote address under the theme of the ‘Together for Tomorrow’, within which the idea that ‘technology should exist for humanity and the Earth’ is paramount.

Samsung is set to introduce its multifaceted efforts to contribute to making life on Earth more sustainable, and emphasize the need for everyone to participate in reducing climate change wherever they may be. The company will also be introducing its latest innovative technologies to help users enjoy even more enriched lifestyles based on optimized, customized service for each and every person, along with enhanced experiences of being connected to one another.

Samsung’s keynote address for at CES 2022 will be livestreamed online on the Samsung Electronics Newsroom website at 6:30 P.M. PST on January 4^th. Be sure to tune in to learn more about Samsung’s latest vision for how innovative technologies can change the world.

Samsung Electronics, the number one player in the gaming monitor market[1], recently announced the global launch of its next-generation Odyssey G9 curved gaming monitor. Unveiled at CES 2020, the G9 joins the G7 in the Odyssey lineup, which has reinvented the gaming experience by bringing together key elements of next-level game play: comfortable curvature, immersive interaction and incredible picture quality.

The Odyssey portfolio’s premium performance has been certified by TÜV Rheinland[2], a leading international certification organization, which recognized the Odyssey monitors with the industry’s best high performance 1000R Curved Display and “Eye Comfort” certificate. The Odyssey G9 is also the first monitor certified to support HRD10+[3], enabling it to deliver games and content in ground-breaking quality through a combination of Quantum dot technology and an HDR1000 panel.

Moreover, the innovative design of the Odyssey G9 won the CES 2020 Innovation Awards in the Computer Peripherals and Accessories category.

“Following our recent announcement of the Odyssey G7 curved gaming monitor, the G9 now joins the portfolio as the first dual QHD gaming monitor with 1000R curvature. This further solidifies Samsung’s leadership in the global gaming monitor market, with innovation happening at an unprecedented rate,” said Hyesung Ha, Senior Vice President of Visual Display Business at Samsung Electronics. “Samsung’s Odyssey G9 curved gaming monitor takes immersive gaming to the next level, giving any gamer the upper hand.”

Addressing gamers’ needs for lightning-fast speed, minimal distractions and maximum responsiveness, the G9 comes with Samsung’s latest display innovations. The 49-inch G9 is the world’s first Dual Quad High-Definition (DQHD; 5120×1440 resolution) gaming monitor that offers a deep and immersive 1000R curvature. The G9 is set to deliver a powerful combination of features under the hood, including rapid 1ms response time with a 240Hz refresh rate and crystal clear QLED picture quality for gaming in dual Quad High Definition (QHD). The Odyssey G9 further presents a groundbreaking gameplay experience, with dynamic and seamless action scene-by-scene enabled by NVIDIA G-SYNC® Compatibility and Adaptive Sync on DP1.4.

In Addition, the G9 pursues an innovative and futuristic design with a glossy white exterior. It also houses Infinity Core Lighting, which allows 52 different colours and five lighting effect options behind the display. The design and lighting effects stand out and complement any gaming setup.

The Samsung Odyssey G9, in addition to the Samsung Odyssey G7, will be available in Canada beginning July 30, 2020. For more information, please visit www.samsung.com/ca/monitors/gaming-monitor.

Product Specifications

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[1]Source: IDC Worldwide Quarterly Gaming Tracker, 2019 Q4 data.

[2]The Odyssey lineup received certification in 2020 from TÜV Rheinland, one of the world’s leading testing service providers, for the industry`s best high performance 1000R curved display as well as ‘Eye Comfort’.

[3]The Odyssey G9 was DisplayHDR 1000-certified in 2020 by VESA, demonstrating how it delivers games and content in groundbreaking quality through a combination of Quantum dot technology and an HDR1000 panel.

New flagship combines premium design, sophisticated picture quality, AI and an immersive sound experience

Samsung Electronics introduced today its next-generation QLED 8K line at CES 2020 in Las Vegas, offering a glimpse into the future of display technology. It combines cutting-edge innovations that make the viewing experience more immersive with new connected features and consumer lifestyles more integrated in order to deliver the ultimate home entertainment experience.

The 2020 QLED 8K lineup provides consumers with an unprecedented viewing experience and superb smart home integration. It leverages the power of enhanced AI (Artificial Intelligence) technology to improve audio, video and smart capabilities. Plus, it offers a range of smart features powered by Tizen, making it now easy for consumers to use voice commands and access new features like Tap View, Digital Butler and Samsung Health.

The ultimate expression of these different innovations is the new, flagship Q950TS QLED 8K TV which features surround sound audio, lifelike 8K resolution and a stunning, ultra-thin form factor.

“8K resolution is reshaping our industry. The demand for 75” + screens is increasing faster than any other segment in the market, and this is where 8K resolution matters the most,” Pat Bugos, Vice President of Sales and Marketing, Home Entertainment, Samsung Electronics Canada. “Our 2020 8K lineup showcases the potential for 8K to transform the way we experience TV. Its innovative smart features empower consumers to immerse themselves in their passions more seamlessly than ever before.”

Reinventing TV Design

The Q950 practically eliminates the bezel around the display to create a screen-to-body ratio of nearly 99 percent, the largest in the market. When watching from about ten or fifteen feet away, consumers experience a stunning Infinity Screen effect where the bezels seem to disappear. The result is an even more immersive viewing experience that eliminates the boundaries between the TV and its surroundings.

In addition, the Q950 is only 15 millimeters thin across the entire display. In combination with a completely flat back panel, the Q950 can lay flush against the wall or create a striking silhouette when placed on a media stand.

Redefining Picture Quality

The 2020 QLED 8K lineup reflects Samsung’s commitment to leading the industry in the implementation, adoption, and playback of 8K resolution. Every model in the lineup will meet the requirements of the 8K Association’s Certified Test Specifications as well as the CTA 8K Ultra HD Display Definition.^[1][2]

At the same time, the QLED 8K lineup is among the first in the industry to support the playback of native 8K content. In 2020, consumers will be able to enjoy and stream AV1 codec videos filmed in 8K on QLED 8K TVs. All Samsung TVs in the 2020 8K line will have this capability built-in.

And, Samsung is working with partners like YouTube to create pathways for streaming native 8K content.

In addition to building out the 8K ecosystem across the industry, the QLED 8K lineup helps consumers to experience the power of 8K resolution even when they are watching lower resolution content. Based on powerful Samsung semiconductor technology, the Q950’s next-generation Quantum Processor 8K features improved AI upscaling capabilities that use neural network deep learning to analyze and identify the characteristics of individual pixels. It then restores different elements of the image to create a pristine near-8K picture, regardless of the content source.^[3]

The Q950 also leverages the power of AI to ensure that nothing distracts viewers from their content. While traditional TV sensors can only adjust screen brightness based on the ambient light within the room, Adaptive Picture accounts for the distribution of light within the particular scene, ensuring that the TV can maintain a clear picture in both bright or dark rooms while still maintaining contrast.

Another common issue for consumers streaming content is the speed of their internet connection. AI ScaleNet ensures a smooth streaming connection by optimizing the available network bandwidth. It compresses content as it leaves the content provider and then restores it after it reaches the TV to effectively cut in half the bandwidth needed for consumers to stream content. Samsung Electronics is continuing to work with Amazon on this feature, utilizing AI ScaleNet from standard definition to 4K in Prime Video.

Reinvigorating Sound Performance

Since audio is as important as video when it comes to an immersive streaming experience, the Q950 delivers incredible TV audio. It features speakers on every side of the display, as well as sub-woofers in the back. When combined with Object Tracking Sound+, which uses AI-based software to match the movement of audio sound with the movement of objects on the screen, the Q950 can deliver crisp and clear 5.1 channel surround-sound.

The Q950 can also adjust the volume of dialogue in response to common sounds like a blender or vacuum cleaner. Active Voice Amplifier (AVA) helps to limit distracting sounds while watching TV by detecting these noises and automatically enhancing voice clarity for consumers.

Finally, the Q950 is uniquely capable of using its built-in speakers as an additional audio channel when connected to a 2020 Q Series soundbar like the Q800, a 2020 CES Best of Innovation honoree. Q-Symphony pairs the audio from both devices together to create a dynamic and multi-dimensional soundscape.

Reinventing the Viewing Experience

Consumers today have access to—and are consuming—more streaming content than ever before. That’s why the 2020 QLED 8K TV line offers unique features that help consumers to better enjoy their content and interact with their different devices.

In 2020, Bixby, the Samsung’s AI assistant, is getting even smarter. Consumers can use their TV to change the mood of a room. For example, if they tell Bixby to create a calm atmosphere, the TV will then display a relaxing backdrop on the screen. In addition, Samsung will offer multiple voice assistant options in order to provide consumers a choice by integrating Amazon Alexa and the Google Assistant into Samsung’s 2020 QLED 8K line. Now, users will enjoy easier access to the content they love with expanded smart home and TV control capabilities.

Reimagining Connected Living

The 2020 QLED 8K lineup accounts for the evolving ways in which consumers use screens today through innovative new features that integrate into modern lifestyles.

In addition, more consumers are using their mobile devices while watching content on their TVs, even though it can be difficult to see everything happening on both devices. Multi-View ensures that these consumers won’t miss a thing on either screen by projecting the screen of the consumer’s mobile device onto the TV alongside a separate window for their TV content. With 14 different layouts, users can customize their viewing experience from side-by-side viewing to picture-in-picture viewing together with several other options.

To create an even more streamlined experience for consumers, the Q950 also offers novel ways of mirroring your mobile device and controlling your home devices. Tap View empowers consumers to mirror their phone screens to the TV just by touching the two devices together. And with Digital Butler, consumer can now control more devices by using infrared technology to detect and control non-IoT devices within the home.

^[1] The 8K Association (8KA) is a cross-industry group focused on facilitating the growth of the 8K ecosystem The 8KA created performance criteria in concert with the association’s membership for 8K televisions. The 8KA currently has 16 members and expanding. Member companies like Samsung Electronics are able to promote 8K certified TVs after they are validated by the 8KA.

^[2] The Consumer Technology Association (CTA) is the trade association representing the consumer technology industry. The CTA currently has over 2000 members and expanding. Member companies like Samsung Electronics are able to promote product standards once certified by CTA.

^[3] 8K AI Upscaling enhances content to near-8K picture quality. Based on laboratory testing. Viewing experience may vary according to types of content and format. 8K AI Upscaling may not apply to PC connection, and certain conditions of Game Mode.

Samsung Electronics today announced the release of its latest external storage device – the Portable Solid State Drive (SSD) T7 Touch – which combines sleek, compact design with the fastest transfer speeds currently available based on the USB 3.2 Gen 2 standard. The new device also elevates data protection to the next level with an additional hardware security measure in the form of a built-in fingerprint sensor. 

“Consumers who are constantly on the go between work, play and passion projects want to be able to securely carry their content with them,” said Dr. Mike Mang, vice president of Brand Product Biz Team, Memory Business at Samsung Electronics.

Designed for both professional and casual users, Samsung’s T7 Touch provides enough capacity to store large numbers of pictures, games or 4K/8K videos whether on a PC, tablet, smartphone or game console[1], as well as the durability to take their content with them[2].

The T7 Touch offers a significant speed upgrade over previous Samsung storage solutions. With a read speed of 1,050MB/s and a write speed of 1,000MB/s[3], it is approximately twice as fast as its predecessor, the Samsung T5, and up to 9.5 times faster than external HDDs[4]. Moreover, the device can reach its maximum speed when used with the NVMe interface.

For an added layer of security, the T7 Touch brings the first built-in fingerprint scanner to Samsung SSDs on top of password protection and AES 256-bit hardware encryption. It also features a ‘Motion LED’, which allows the user to determine the status of the device with a single glance. Despite the considerable speed boost, hardware additions and solid metal (aluminum) casing, the new SSD still weighs in at a light 58 grams. The innovative nature of Samsung’s T7 Touch has been recognized at the 2020 Consumer Electronics Show by receiving a CES 2020 Innovation Award.

Available in a black or silver finish, the T7 Touch is offered in 500GB, 1TB and 2TB sizes, making it suitable for a wide range of use cases. To ensure reliable connectivity wherever the users may be, the drive comes with a USB Type-C-to-C cable and a USB Type-C-to-A cable, and is compatible with Windows, Mac and Android operating systems. The T7 Touch also includes a three-year limited warranty with manufacturer’s suggested retail prices (MSRP) of $129.99 for the 500GB, $229.99 for the 1TB and $399.99 for the 2TB, respectively. 

The T7 Touch will available in Canada on February 14, 2020 and this month, it is made available in over 30 countries worldwide. Following the release of the T7 Touch, the Portable SSD T7 is expected to be launched in Canada in the second quarter of this year. For more information, please visit samsung.com/ssd.

Samsung Portable SSD T7 Touch and T7 Product Specifications

  *The Samsung Portable T7 will be available in Canada in Q2 2020.

[1] Compatibility with host devices may vary. Some operating systems may require reformatting of the T7 Touch. Please find the compatible devices list on www.samsung.com/ca/support.

[2] Drop resistance from 2 meters, based on an internal free fall shock test conducted under controlled conditions. Based on laboratory testing.

[3] Performance may vary depending on host configuration. To reach maximum read/write speeds of up to 1,050/1,000 MB/s, respectively, the host device and connection cables must support USB 3.2 Gen 2 and the UASP mode must be enabled.

[4] Based on internal test results compared to a Samsung external HDD 1TB(HX-MTD10EA). Test system configuration: ASUS Z370 ROG MAXIMUS X APEX (USB 3.2 Gen 2 Type-C), Intel(R) Core i7-8700K CPU @ 3.70GHz (Coffeelake), OS-Windows 10 RS6.

[5] Software requires Windows 7 and higher, Mac OS X 10.10 and higher, or Android 5.1 (Lollipop) and higher. Older versions of the Windows, Mac, and Android operating systems may not be supported.

[6] Samsung Electronics shall not be liable for any loss, including but not limited to loss of data or other information contained on Samsung Electronics product or loss of profit or revenue which may be incurred by user. For more information on the warranty, please visit www.samsung.com/ca/portable-ssd.

Samsung Electronics today unveiled the latest edition of its Family Hub refrigerator with intelligent new features that automate meal planning and other daily tasks and deliver a more personalized experience. Family Hub for 2020 will enable families to more easily share life’s important moments with one another and control more of the connected devices within their smart home. 

“In the five years since we launched Family Hub, we have introduced innovations that reflect the new ways that busy, modern families are managing their daily lives,” said John Herrington, Senior Vice President, General Manager of Home Appliances, Samsung Electronics America. “The latest Family Hub is the most innovative yet, with more personalized, intelligent features that enable busy families to stay better connected to one another.”

The latest version of Family Hub is simple, sophisticated, and modern, making it the perfect addition to today’s connected kitchen. In response to years of consumer insights with Family Hub, the next generation delivers innovative features that people want the most: AI-enhanced cameras inside the refrigerator and improved, thoughtful meal planning and recipe suggestions tailored to personal preferences. The new Family Hub also enables families to share more types of media and entertainment together and brings a new level of control to the connected home.

Intelligent Meal Planning

Family Hub is now more streamlined and more personalized, meaning you’ll spend less time preparing your meals and more time enjoying them. It customizes the entire food experience for you—recommending Smart Recipes based on the dietary preferences you set, helping you come up with a weeklong Meal Plan based on your refrigerator inventory, and preparing your Shopping List with all the right ingredients. 

Family Hub’s ViewInside cameras have been upgraded with brand-new AI image recognition technology which automatically scans the products inside your fridge, identifies them, and sends you updates on items your family has added or depleted. Family Hub’s Meal Planner is also smarter, with the Quick Plan feature now offering a week’s worth of recommended recipes with just one click. 

Bring Your Family Closer

Since the launch of the Family Board last year, families have been using this virtual bulletin board to enhance life’s special moments and to share favourite songs and images for the whole family to interact with. Now, for the first time, the Family Board supports video clips so you can transfer videos from your smartphone to the refrigerator and relive important memories together.

To make sharing easier, Family Hub has also updated the SmartView feature, which mirrors content from connected Samsung TVs and Samsung mobile devices. With portrait mode, you can enjoy vertical smartphone videos as well as your favourite social media content on the full screen of Family Hub. With almost half a dozen options available, your family members can continue to enjoy music from their favourite music streaming apps.

Connect and Control Your Smart Home

The new Family Hub takes managing your smart home to the next level. You can monitor and control over 1,000 SmartThings-compatible products throughout your home: turn your lights on or off, see who’s at the front door, set the temperature, and lock the front door. And with the addition of the new SmartThings Video widget, you can now view multiple security cameras at-a-glance to keep an eye on your entire home from the kitchen.

The new Family Hub software enhancements will be available this spring. For more information about the product or Samsung Home Appliances, please visit http://www.samsung.com.

Samsung Electronics announced the “Age of Experience” at the opening keynote at CES. As the featured keynote speaker, Samsung Consumer Electronics President and CEO H.S. Kim heralded a decade of human-centric innovation that seamlessly combines hardware and software to create personalized experiences that make life more convenient, more enjoyable, and more meaningful.

The Age of Experience will transform how we care for ourselves and our family, how we can customize our homes to meet our individual needs, and how we can build safer, more sustainable intelligent cities. By showcasing its latest advances in intelligent robotics, AI, 5G and edge computing, Samsung offered a glimpse into the not-so-distant future in which these technologies will come together to offer richer, more adaptive experiences for consumers.

“In the Age of Experience, we need to re-think the space we have to accommodate our diverse and evolving lifestyles,” said H.S. Kim, President and CEO of Consumer Electronics Division, Samsung Electronics. “What makes Samsung’s approach unique is the fact that we have a very clear philosophy built around human-centered innovation. We build and create to solve problems and enhance people’s lives.”

The Next Level of Personal Care

At the core of Samsung’s human-centered vision is personalized care, enhancing the health and well-being of consumers by satisfying their individual needs. During his opening remarks, H.S. Kim unveiled Samsung’s vision of robots as ‘life companions,’ and introduced Ballie, a small, rolling robot that understands you, supports you, and reacts to your needs to be actively helpful around the house.

Sebastian Seung, Executive Vice President and Chief Research Scientist at Samsung Electronics elaborated on Ballie, explaining that its On-Device AI capabilities enable it to be a fitness assistant and a mobile interface that seeks solutions for people’s changing needs. It does all this while maintaining stringent data protection and privacy standards.

“We believe AI is the future of personalized care,” stated Dr. Seung. “We see on-device AI as central to truly personalized experiences. On-device AI puts you in control of your information and protects your privacy, while still delivering the power of personalization.”

Samsung is also showcasing advanced and personalized health solutions. For example, the company has collaborated with Kaiser Permanente to develop a home-based, virtual cardiac rehabilitation solution that pairs a Samsung smartwatch with a smartphone via Bluetooth. Samsung’s HeartWise application sends reminders to the patient to exercise, collects activity data, and continuously displays the patient’s heart rate during workouts. This data is automatically uploaded via the smartphone to the patient’s chart so that clinicians, case managers and physical therapists can track the patient’s progress and engage with them accordingly.

The program enables users to partake in cardiac rehabilitation at home without taking time out of their everyday lives to travel to a hospital or medical clinic. The positive results of the home-based cardiac rehabilitation program were published in the New England Journal of Medicine (NEJM) Catalyst last year. Going forward, Samsung will continue to develop human-centric healthcare solutions that cater to the unique needs of the individuals who rely on them.

A Home Tailored to You

Samsung also offered a peek into the future home. Federico Casalegno, Chief Design Innovation Officer of Samsung Design Innovation Center, stated that the home will offer unique, immersive experiences with cutting-edge innovations like AI, sensors and data analysis: “As a living organism, the intelligent home will be a deeply personal space, tailoring experiences for each of us, according to our personal needs.”

Dr. Casalegno highlighted how spatial boundaries of the physical and digital worlds are dissolving, transforming living spaces into bespoke experience-spaces, like an art gallery, yoga studio or other forms of imaginable space. Such blurring of the two realms, according to Dr. Casalegno, is what will transform the home in the next decade.

He led the first-ever immersive demonstration involving Samsung’s GEMS (Gait Enhancing & Motivating System) technology. The demonstration showed how consumers can use AR glasses to work out with a virtual personal trainer, climb a mountain or walk underwater, from the comfort of their living room, while GEMS aggregated and analyzed results to give personalized action recommendations.

Samsung also showed how a room can be transformed with a screen like its MicroLED display, a convergence of software, AI, IoT and hardware. “A screen is not a product – it’s your window to the world, allowing you to instantly connect to your loved ones and friends as if they are in the same room,” said Dr. Casalegno, emphasizing that smart rooms can provide boundless experiences. “People can see and experience almost everything in the world and even the unknown world through the screen.”

Samsung also discussed the evolution of the modern culinary journey where appliances become cooking partners – a personal chef, nutritionist, and shopping assistant rolled into one. Intelligent and innovative technology can customize the entire food experience for consumers—from thoughtful recipe suggestions and meal planning tailored to personal preferences and what’s on-hand, to seamless grocery shopping, delivery and cooking. The company also highlighted a growing station for garden produce at home, and Bot Chef, a robotic food preparation assistant.

Safer and More Sustainable Urban Life in Smart Cities

Pointing to increasing global urbanization, Samsung outlined its smart cities vision, where intelligent systems enabled by smart devices, platforms and data,will make city life much safer and easier. Emily Becher, Senior Vice President and Head of Samsung NEXT Global, said, “We have the tools and the knowledge to create intelligent systems that make living in the city more engaging, safe, and efficient – so that our children, and their children after that can love living in their cities as much as so many of us do today.” She added, “Smart cities that utilize AI, IoT and 5G will transform how we interact with the surrounding environment in ways that maximize convenience and enjoyment”.

With IoT technology expanding its reach beyond the home to all types of buildings, Samsung’s core vision lies in saving energy, cutting down emissions and helping to achieve sustainability as populations grow.

Smart buildings will also make life more connected and convenient. For example, smart building residents will be able to call elevators, turn lights off, manage deliveries or check for parking spots with a simple swipe or voice command. Intelligent appliances installed in smart buildings will request repairs and address problems before residents even notice the issue.

In realizing the goal of creating a smart city with smart buildings, Samsung emphasized the importance of open collaboration. The company is working towards building partnerships with builders and property managers like Greystar Real Estate Partners, a leading U.S.-based global real estate developer, with which it will devise smart building solutions. “With smart buildings, the residents’ experience will get smarter, more efficient, more effective, so they utilize less energy,” said Bob Faith, Chairman and CEO of Greystar. “Samsung has the ability to bring all the technologies together and that convergence of the technologies in one place is really critical.”

Samsung also demonstrated how the combination of 5G, edge computing and AI will transform the urban transportation experience. Becher shared the company’s vision to lead the new era of vehicles, with 5G technology enabling Vehicle-to-Everything communication, which will seamlessly connect cars to the rest of the city.

Becher added that smart cities combined with 5G will be able to provide experiences unimaginable a few years ago to communities. She noted, “Faster and easier digital connection with each other will strengthen our sense of community and create entirely new forms of interaction.”

Building A Better Place for All

Concluding his 2020 CES keynote address, H.S. Kim stressed that the company is focused on using technology to create a better place for all. He highlighted three key areas of importance for the company going forward: security and privacy, technology for good, and citizenship.

Kim made clear that as an industry leader, the company’s commitment to data security and personal privacy will not waver, and that the protection of security and privacy will be a top priority as technology advances. He stated that the most important thing is putting people in control over their information, “Samsung will never share your data with third parties without prior and direct consent from you.”

He further emphasized that Samsung Knox, the company’s defense-grade security platform, will continue to expand to protect a growing array of Samsung’s devices—from mobile and TVs to home appliances and more. “We will further ensure transparent data management and transfer by advancing our data protection efforts with on-device AI, edge computing, and blockchain technology.”

Samsung also showcased how it is innovating for good, with technologies like Relúmĭno, which can help the visually-impaired see; IGNIS, a tool that helps firefighters make their jobs safer; and GEMS that helps the elderly and disabled to move.

Samsung also underscored a key pillar of its CSR vision, “Together for Tomorrow! Enabling People,” by announcing the expansion of the Samsung Innovation Campus program in 2020. Leveraging the success of the many educational programs from the last decade, Samsung Innovation Campus provides the next generation with training on the latest AI, IoT, and cloud technologies. Samsung said the campus has educated more than 20,000 students from 13 countries since its launch in 2019 and will double in size this year.

By providing education for future generations, Samsung is furthering its philosophy that technology’s purpose is to solve social problems and empower people to achieve more to make a better world.

For more information about the details disclosed at CES 2020, including photos and videos, please visit news.samsung.com. Samsung’s CES booth #15006 is on Level 1 of Central Hall in the Las Vegas Convention Center and will be open from January 7 10:00 a,m. till January 10 4:00 p.m, 2020.

Samsung Electronics unveiled its latest lineup of MicroLED, QLED 8K and Lifestyle TVs ahead of CES 2020. With the introduction of new display sizes, 8K AI upscaling capabilities, innovative display orientation technology, and more, Samsung showcased how its 2020 lineups redefine immersion and revolutionize home integration. 

“Consumers use screens every day to work from home, exercise from home, and even shop from home. As our lifestyles continue to evolve, the TV screen is evolving with them to provide consumers access to their favorite content and real-time information whenever and wherever they want it,” said Jong-hee Han, President of Visual Displays at Samsung Electronics. “As part of our vision of ‘Screens Everywhere,’ we’re thrilled to deliver a more vivid and connected at-home viewing experience by incorporating AI-enabled features and 8K technology into our displays.”

MicroLED pioneering the home entertainment market

Samsung introduced the home-ready, modular MicroLED, which combines next-generation screen  technology with unprecented customization capabilities. Consumers are now able to personally experience how Samsung’s design and innovation engineering teams have reimagined the TV.

With 75 -,88-, 93- and 110-inch display sizes, MicroLED models are suited for a variety of homes and lifestyles. The new 88- and 150-inch MicroLED models introduce ultra-slim infinity designs, virtually removing all four sides of the bezels for a finish that blends right into any wall. And consumers can also connect multiple MicroLED panels together to create new combinations and adapt their TV for their specific space. 

MicroLED displays offer best-in-class picture quality. They deliver greater depth, better resolution, and higher clarity as well as a peak brightness of 5,000 nits. They also leverage upscaling abilities based on deep learning to deliver the highest-quality content, regardless of the source. The result is that these MicroLED displays provide an unparalleled sense of immersion for the at-home viewing experience.

8K QLED lineup expands with strengthened AI Quantum Processor 8K and design 

Samsung’s flagship Q950TS QLED 8K TV is the industry’s first 8K TV to combine a striking, ultra-thin form factor, premium 8K picture quality, and impressive surround-sound audio. Plus, the Q950TS introduces the ‘Infinity Screen,’ which produces a screen-to-body ratio of 99 percent to create an unprecedented viewing experience. 

With stunning 8K resolution, the Q950TS delivers the best LCD picture quality on the market. Equipped with the AI Quantum Processor 8K, it has built-in 8K AI upscaling and deep-learning capabilities that can automatically upscale non-8K content to pristine and true-to-life 8K resolution. With a feature called Adaptive Picture, it can also optimize the screen to both ambient conditions and individual images. And the AI Quantum Processor – the powerhouse behind the flagship display – is also helping to power Samsung’s open smart home platform, Tizen, enabling users to experience everything from enhanced picture quality to heightened usability to other connected home functions.

Further supporting the picture quality and design enhancements of the QLED 8K lineup, the 8K ecosystem continues to expand to provide seamless playback for 8K content from providers like YouTube. The adoption of AV1 codec allows for better compression rates, and enables the support of HDR10+ technology, image dimensionality, brightness optimization, and contrast ratio.

And building off of the picture quality amplification are the QLED 8K’s premium sound features – Q-Symphony, Object Tracking Sound+ (OTS+), and Active Voice Amplifier. These features maximize immersive sound by delivering dimensional and dynamic audio that corresponds with large screen viewing experiences. And when paired with the CTA “Best of Innovation”-winning HQ-Q800T soundbar, the TV’s speakers sync with the soundbar to serve as an additional audio channel and create a more dynamic soundscape.  

Lifestyle TV “The Sero” expands display possibilities across the global market

Samsung is also growing its portfolio of Lifestyle TVs with an expanded rollout of The Sero. The Sero, which means “vertical” in Korean, has the ability to pivot between horizontal and vertical orientations – just like a smartphone or tablet. Following its initial rollout in South Korea last year, Samsung is set to expand The Sero’s availability to several global markets in 2020 .

The Sero’s display orientation technology connects seamlessly with users’ mobile devices to smoothly and naturally display content in traditional horizontal formats, as well as vertical formats designed for mobile consumption. Consumers can expect to enjoy a variety of content – including social media, YouTube and other personal videos – in whatever display orientation mirrors their mobile device.

Geared toward millennial and Gen Z consumers, The Sero features a modern design that stands out in any space, and features a range of different display features for when it is not in use. A CTA “Best of Innovation” winner at CES, The Sero combines the cutting-edge functions of Samsung’s top-level displays while providing a new approach to home entertainment technology that meets the needs and habits of the growing mobile viewing audience.

“Consumers today expect TVs that can fully integrate into their individual lifestyles and Samsung is redefining the role of the screen creating delivering new digital services and creating new designs to enhance your life” said Grace Dolan, Vice President of Marketing Communication at Samsung Electronics America.

For more information on Samsung’s 2020 TV lineups, please visit https://www.samsung.com/. 

Samsung Electronics is continuing to set the standard for the modern home with a full range of award-winning innovations at CES 2020. These new smart appliances reinvent daily tasks, empowering people to spend their time focusing on the things that they love, with the people that they love, in a space that they love.

“At Samsung, our goal is to develop home appliances designed for the way we live now—appliances that blend modern design with innovative new technologies,” said Harry Choi, Senior Vice President, Digital Appliance Design Team & Lifestyle Labs, Samsung Electronics. “With these products, that’s exactly what we’re giving our consumers—the ability to choose from several home appliances that make their home lives more convenient, more connected, and more meaningful.”

Samsung’s expanded offerings reflect the new ways we’re living our lives at home: No longer just a place to rest and relax, the home is now a gym, an office, and a place for entertainment. Based on these changing trends, Samsung has been driving innovative new designs and reimagining what appliances do for us with products that are flexible, multifunctional, and set a new standard for personal style.

Modular, customizable designs that set new standards

• An innovative and beautifully designed refrigerator, the BESPOKE refrigerator establishes a completely new category of customized home appliances. Through the creative use of materials and colors, you can put your personal stamp of style on your kitchen. You can even customize the functions of the refrigerator with Flex Zone, a compartment that can be used as either a fridge or a freezer.
• Designed for small spaces, the Portable Slim Double Induction makes it easier to prepare meals anywhere in the kitchen—or even in another room in the home. It powerfully and precisely cooks with two induction burners, each with nine different power levels to suit any culinary need. The burners can function separately for sauté pans and pots or as one unified, larger surface when grilling or cooking with bigger cookware.

• Samsung’s new Cube Refrigerator series offers three new models of small refrigerators: Wine, Beer, and Beauty. These modular refrigerators come in a variety of stylish colors that blend seamlessly into any décor. Their unique, finished, stackable design means they can be placed anywhere in any room. And that includes the bedroom—with a special cooling technology, they are quiet enough to place comfortably in the space where you sleep.
• The Samsung Shoe Care System represents a first-of-its-kind innovation in home shoe care. It provides an easy and convenient, all-in-one solution that helps you care for some of your most valuable fashion investments, giving you the ability to deodorize, dehumidify, and dry your shoes with one convenient device. It helps your shoes last longer, look better, and feel fresher.

The awards highlight Samsung’s heritage of achievements in developing groundbreaking innovations that propel the industry forward. This year, Samsung’s award-winning honorees span a range of categories including Visual Displays, Gaming, Software and Mobile Apps, Embedded Technology, Tech for a Better World, Sustainability, Home AV Components & Accessories, Computer Hardware and Components, Health and Wellness, Fitness, Sports and Biotech, Wearables, Mobile Devices and Accessories, Computer Accessories, Home appliance and Smart Home.

“We are honored and humbled to once again be recognized for the ways that our consumer electronics and digital solutions impact consumers’ lives and push the boundaries of where technology can go,” said YH Eom, President and CEO of Samsung Electronics North America. “This year marks a new milestone for the number of Samsung honorees at CES, which I believe is a testament to the world-class Samsung team that is behind these innovative new solutions.”

The CES Innovation Awards are sponsored by the Consumer Technology Association (CTA), the owner and organizer of CES. Many of Samsung’s industry recognized products will be on display at CES 2020, which will take place January 7-10, 2020, in the Samsung booth (#15006) located in The Las Vegas Convention Center, Central Hall – Tech East.

Following are details of a selection of Samsung’s award-winning products:

Samsung Galaxy Fold – Galaxy Fold is a foldable device that has created an entirely new mobile category. It features the 7.3-inch Infinity Flex Display which folds into a compact device with a 4.6-inch cover display, giving users the best of a smartphone and a tablet, all in one device. The Galaxy Fold is a first-of-its-kind device featuring new materials and technologies. Users now have a powerful new way to watch videos and multi-task.

Samsung Galaxy Note10+ 5G¹ – A CES 2020 Best of Innovation winner, the Galaxy Note10+ 5G is purposefully-designed to let people harness the power of 5G networks to experience streaming, gaming and productivity in an entirely new way. With the reimagined S Pen, a pro-grade camera, and excellent specs, the Galaxy Note10+ 5G allows consumers to work the way they want, when they want it and showcase their creative spirit, all while tapping into the fastest networks available.

Samsung Galaxy Note10 / 10+ – Today’s Note users depend on their devices more than ever, turning to them as they shift from project to project, take on new challenges and pursue their passions. The Galaxy Note10 and Galaxy Note10+ give people the freedom to work the way they want, when they want it and showcase their creative spirit, all on-the-go. Packed with the Note’s most immersive display, a reimagined Intelligent S Pen, a pro-grade camera in their pocket and excellent specs, the Galaxy Note10 and Note10+ help users do more of what they love.

Samsung Galaxy S10 5G¹ – Samsung’s first 5G flagship phone, the Galaxy S10 5G offers a supercharged experience in the areas people care about the most: display, camera and performance. And, it’s ready for blazing-fast 5G connectivity. To take full advantage of 5G, the Galaxy S10 5G features a 6.7” Dynamic AMOLED display, the largest-ever in the Samsung S series; an advanced camera system, including 3D Depth Sensing lens with Time of Flight technology to shoot videos with stunning bokeh effect; and an intelligent 4,500mAh (typical)³ battery to power through hours of gaming and streaming. With the Galaxy S10 5G, download a full season of a TV show in minutes, play graphics-rich cloud games with virtually no lag, enjoy enhanced VR and AR experiences and more.

Samsung Galaxy A50 – The Samsung Galaxy A50 has everything you want in a smartphone at an accessible price point. Packed with advanced hardware and premium features, the Galaxy A50 is designed for the way people live: it offers a versatile camera with Ultra Wide and Depth lenses, a 6.4-inch immersive Super AMOLED Infinity-U display and a fast-charging, long-lasting battery.

Galaxy Watch Active2 – Galaxy Watch Active2 is Samsung’s latest smartwatch that combines holistic fitness and wellness capabilities with customizable fashion features to support your style. With the Samsung Health app at the core, Galaxy Watch Active2 delivers detailed and actionable information on fitness, sleep and more. Additionally, Galaxy Watch Active2 conveniently integrates with apps and services across the Galaxy ecosystem, perfectly accommodating a connected lifestyle.

Samsung Pay – Samsung Pay is already a convenient and rewarding way to pay and shop, and over the past year it’s evolved to help give people more control over their financial life. New features, like Tap&Pay², make it easier to pay for everyday things like subway rides and bus fares, while services like Samsung Pay Cash² and Money Transfer² powered by Travelex make it easier to manage money and send it to those who are abroad – all on the go.

Samsung 30.72TB PCIe Gen4 NVMe SSD – The 30.72TB PM1733 brings performance to a new level with a capacity solid state drive, providing Internet and Big Data infrastructure enablement that is critical to consumers in the rapidly expanding world of data analytics, AI analysis and IoT.

Samsung Global Goals App – Developed by Samsung in partnership with the United Nations Development Programme (UNDP), the smartphone app is both an educational tool and a platform to raise money for philanthropic causes that address some of the world’s biggest challenges. Users can learn more about how the Global Goals were created and details about each goal including background information and facts and figures about each specific topic. The Global Goals app also helps raise money for the Global Goals in two main ways: (i) it allows users to donate directly to the Global Goals via the app or UNDP website, and (i) it allows users to engage with ads on the app to donate 100 percent of the ad revenue generated by Samsung to the Global Goals. By leveraging technology we use every day to help make the world better, the ‘Samsung Global Goals’ app lets users do good and feel good, too.

¹Samsung Galaxy Note10 5G and Samsung Galaxy S10 5G are not available in Canada at this time.
²Tap& Pay, Samsung Pay Cash and Money Transfer are not available in Canada at this time.
³Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4400mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.