Samsung Electronics Co., Ltd. today announced the rollout of a new AI experience with Gemini Live, bringing real-time visual conversations with AI to Galaxy users. The feature will begin rolling out on April 7, starting with the Galaxy S25 series available for any users free of charge.

Through AI-powered assistance, Galaxy users can more naturally engage in conversational interactions that make everyday tasks easier. Just press and hold the side button to show Gemini Live[1] what you see while simultaneously interacting with it in a live conversation.

Imagine picking out an outfit or reorganizing a closet. Gemini Live can now make those everyday decisions easier. By simply pointing the camera, users can get suggestions on how to categorize items and optimize space, or share their screen while browsing online retailers to receive personalized style advice. With the ability to see what the user sees and respond in real time, Galaxy S25 series feels like a trusted friend who’s always ready to help.

“Together with Google, we are marking a bold step toward the future of mobile AI, delivering smarter interactions that are deeply in sync with how we live, work and communicate,” said Jay Kim, Executive Vice President and Head of Customer Experience Office, Mobile eXperience Business at Samsung Electronics. “With this new visual capability, Galaxy S25 series brings next-generation AI experiences to life, setting new standards for how users engage with the world through their devices.”

On April 7, Gemini Live with camera and screen sharing capabilities will start rolling out to all Galaxy S25 series users at no additional cost. For more information about Galaxy S25 series, please visit: Samsung Newsroom, Samsungmobilepress.com and Samsung.com.

[1] Check responses for accuracy. Compatible with certain features and accounts. Internet connection required. Available to users 18+.

Google Cast integration enhances guest entertainment with a personalized and effortless streaming experience

Samsung Electronics Co., Ltd., a global leader in display technology, today announced it will showcase its highly anticipated 2025 hotel TV lineup at Integrated Systems Europe (ISE) 2025 in Barcelona. The new lineup combines sophisticated designs, innovative in-room entertainment features, and a unified platform, reinforcing Samsung’s commitment to redefining the premium hotel experience.

“Our 2025 hotel TV lineup is designed to elevate the guest experience with personalization at its core,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “Hotels can customize their room’s ambiance with The Frame’s Art Mode, offer seamless streaming with Apple Airplay and the newly added Google Cast, and enable convenient control of the room environment through SmartThings Pro, all tailored to individual guest preferences.”

Redefining Hotel Aesthetics With The Frame

Samsung’s 2025 lineup introduces the award-winning The Frame (model name HL03F)^[1] as a hotel TV, bringing stunning 4K QLED picture quality with vivid colours, deep contrasts and lifelike visuals to every room, all while maintaining a sleek and sophisticated design that transforms interiors. With its innovative Art Mode, The Frame allows hotel managers to customize guest rooms and surroundings by displaying a curated selection of modern or classic artwork — or even other tailored images such as hotel-branded visuals — when the TV is not in use.

Combined with an Anti-Reflection Matte Display that limits light interference and a Slim-Fit Wall Mount that enables the TV to sit flush against the wall like a true art piece, The Frame elevates hotel aesthetics with a unique blend of luxury and personalization.

As the official visual display sponsor of Art Basel, The Frame reflects Samsung’s dedication to combining cutting-edge technology with timeless design. Its introduction sets a new benchmark for hotels seeking to deliver a refined, personalized and visually captivating experience for their guests.

Enhancing Guest Experiences With Google Cast for Seamless Streaming

2025-Samsung-Hotel-TV-works-with-Google-Cast

Samsung’s 2025 hotel TV lineup, along with the 2024 HBU8000, takes in-room entertainment to the next level by supporting Google Cast^[2] for secure, seamless, in-room streaming. Guests will be able to easily cast their favorite content directly from their Android and iOS devices to the TV without the need for additional dongles or login requirements. The connection process is quick and straightforward, utilizing QR codes for instant pairing.

“We’re thrilled to bring Google Cast to Samsung TVs, extending the convenience of seamless content sharing to both hospitality and consumer models,” said Tiger Lan, Google’s senior director of engineering for multi-device experiences. “Whether guests are enjoying their favorite shows and playlists on hotel TVs or streaming effortlessly at home, this collaboration ensures users have reliable, personalized access to their content wherever they are.”

The lineup also supports Apple AirPlay,^[3] allowing hotel guests to securely connect their iOS and iPadOS devices to the TVs in their rooms for an effortless streaming experience.

Unlike traditional systems, both Apple Airplay and Google Cast can be used independently of third-party system integrator (SI) requirements, simplifying installation for hotels and reducing infrastructure demands.

Streamlining Hotel Operations With a Connected Ecosystem

Samsung’s 2025 hotel TV lineup introduces a fully connected ecosystem designed to enhance operations and elevate guest experiences. With Tizen 9.0, guests benefit from an intuitive and seamless interface that simplifies access to streaming apps, smart room controls, and personalized services, creating a more enjoyable and connected stay.

For hotel operators, LYNK Cloud offers a powerful cloud-based solution that combines customizable content delivery, remote device management and over-the-top (OTT) entertainment. Equipped with an e-commerce platform, it enables guests to perform service interactions such as ordering room service, booking hotel amenities, and accessing a digital concierge. Simultaneously, hotel managers gain valuable insights to personalize guest content and deploy targeted promotions across rooms or properties globally, driving operational efficiency and guest satisfaction.

SmartThings Pro further strengthens IoT connectivity by enabling secure and centralized control of Samsung Hospitality TVs, Smart Signage, air conditioning systems and more. With a scalable dashboard and customizable application programming interfaces (APIs), SmartThings Pro allows hotel IT teams to monitor performance, manage devices across multiple units, and seamlessly integrate with existing systems.

^[1] The functionality of The Frame in the hotel TV lineup may vary from the consumer version.

[2] Google Cast is a trademark of Google LLC. Google Cast supports Android 6 and above and iOS 14 and above. Availability may vary by device, software version, and region.

^[3] AirPlay is compatible with iOS 11, iPadOS 13, macOS Mojave 10.14, and later versions. Availability may vary by device, software version, and region.

New technology set to transform home entertainment with innovative 3D audio experiences

Samsung Electronics Co., Ltd. today announced the integration of Eclipsa Audio — a groundbreaking 3D audio technology developed in partnership with Google — into its 2025 TV and soundbar lineup. By empowering creators to craft dynamic, immersive audio content and enabling seamless playback on Samsung TVs, Eclipsa Audio brings captivating audio and visual experiences closer to consumers than ever before.

“We are proud to lead the industry with the integration of Eclipsa Audio into our 2025 TV and soundbar lineup,” said Taeyong Son, Executive Vice President and Head of the R&D Team, Visual Display Business, Samsung Electronics. “This innovation opens new possibilities for immersive audio experiences and reinforces our commitment to shaping the future of home entertainment.”

Innovating the Home Entertainment Experience

Samsung, the global leader in the TV market for 18 consecutive years[1], is redefining home entertainment with the integration of Eclipsa Audio. Samsung TVs are poised to make this new technology accessible to more consumers.

Eclipsa Audio allows creators to adjust audio data such as the location and intensity of sounds, along with spatial reflections, to create an immersive three-dimensional sound experience.

As the first in the industry to adopt Eclipsa Audio, Samsung is integrating the technology across its 2025 TV lineup — from the Crystal UHD series to the premium flagship Neo QLED 8K models — to ensure that consumers who want to experience this advanced technology can choose from a wide range of options.

Expanding Content and Playback

Starting in 2025, creators will be able to upload videos with Eclipsa Audio tracks to YouTube. Viewers with 2025 Samsung devices will be able to watch YouTube videos with premium spatial audio.

To ensure consistent audio quality, Samsung and Google are working with the Telecommunications Technology Association (TTA) to create a certification program for devices using Eclipsa Audio, in an effort to ensure that consumers experience the highest standards of sound fidelity.

“We believe that Eclipsa Audio has the potential to change the way we experience sound,” said Jim Bankoski, Vice President of Engineering, Google Chrome. “We are excited to see how the creator community uses it to create new and innovative audio experiences.”

_

[1] Source – Omdia, Jan 2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk

What once seemed like science fiction has become a reality as eXtended reality (XR) transforms how we engage with the world around us.

XR is an umbrella term for technologies that use digital elements to extend or alter reality by merging the physical and digital worlds together. This includes virtual reality (VR), augmented reality (AR), mixed reality (MR) as well as other similar technologies yet to be developed. XR offers infinite possibilities, creating a dynamic spatial canvas where users’ sight, sound and motion combine to interact with the outside world. A world that will unlock unprecedented experiences across core areas of life, from working and learning to entertainment, gaming and even health and wellness.

We have always placed the user experience at the core of our innovation. It is our responsibility to bring the best possible technology and experience to our users, and we demonstrated this commitment by introducing and democratizing Galaxy AI. Grounded in mobile AI leadership, we truly believe now is the time to unlock the potential of XR. With the power of multimodal technology, our XR enables the most natural and intuitive interactions with the world. Supported by the broader Galaxy ecosystem, this technology will empower and transform your everyday life – in a way that only we can deliver.

We are also making our vision a reality through open collaboration with industry leaders like Google and Qualcomm, culminating in the creation of an entirely new Android XR platform. For many years, we have worked side-by-side with partners, designing, integrating, and optimizing technology — and this next project is one of our most ambitious endeavors yet.

By uniting forward-thinking ideas with industry-leading expertise, we can ensure a robust and scalable platform that offers a wide range of content. From the Galaxy ecosystem and Google’s suite of apps to partnership with third-party developers, every XR interaction will be incredibly enriched.

Available for both headsets and glasses, this new platform leverages the power of Gemini by bringing together a conversational user interface (UI) and a contextual understanding of the world around you. It offers cutting-edge capabilities beyond gestures or a controller, utilizing voice and natural conversation to elevate the experience. With these accurate, personalized interactions, the platform will be your helpful AI assistant.

Code named “Project Moohan”, the first headset designed for Android XR is poised to bring this experience to life in the near future. The name “Moohan”, meaning ‘infinity’ in Korean, connotes our belief in delivering unparalleled, immersive experiences within an infinite space. Equipped with state-of-the-art displays, Passthrough capabilities and natural multi-modal input, this headset will be your spatial canvas to explore the world through Google Maps, enjoy a sports match on YouTube, or plan trips with the help of Gemini. All these experiences come with lightweight, ergonomically optimized hardware designed to ensure maximum comfort during use.

“XR has quickly shifted from a distant promise to a tangible reality. We believe it has the potential to unlock new and meaningful ways to interact with the world by truly resonating with your everyday lives, transcending physical boundaries,” said Won-Joon Choi, EVP and Head of R&D, Mobile eXperience Business. “We are excited to collaborate with Google to reshape the future of XR, taking our first step towards it with Project Moohan.”

“We are at an inflection point for the XR, where breakthroughs in multimodal AI enable natural and intuitive ways to use technology in your everyday life”, said Sameer Samat, President of Android Ecosystem, Google. “We’re thrilled to partner with Samsung to build a new ecosystem with Android XR, transforming computing for everyone on next-generation devices like headsets, glasses and beyond.”

The possibilities of XR are infinite – and we’re only getting started.

With Google Messages on Android, and now with the latest version of iOS supporting RCS[1], the benefits are now available beyond the Android ecosystem when messaging across platforms[2]. This wider adoption takes the industry one step closer to a universal seamless messaging experience, helping improve how users connect around the world.

The Journey to a More Open World of Communication

With a belief that open industry standards enable new possibilities across the entire device ecosystem, Samsung has worked closely with Google for years with the aim of establishing RCS as a universal standard that improves the messaging experience through usability and security-enhancing features.

“We’ve been working with Google on RCS for years to provide users with a seamless, connected messaging experience,” said Patrick Chomet, EVP and Head of Customer Experience, Mobile eXperience Business at Samsung Electronics. “This wider adoption takes us into a new era of compatibility, and we’re thrilled to see the benefits of RCS messaging in the hands of more people.”

“We have worked hard for years to make RCS the standard for improved cross-platform messaging, and Samsung has been instrumental in the growing adoption of RCS,” said Sameer Samat, President of Android Ecosystem at Google. “With their insights into what consumers expect from their devices, we’ve been able to truly modernize the messaging experience.”

More Seamless Communication for All

With RCS, users enter a world of rich, seamless messaging — one that is fast becoming the norm. The key benefits of RCS when messaging with iOS devices include:

• • High-quality media sharing[3]: Users can send high-resolution images and videos across Android and iOS devices, making it easier to share special moments in greater detail and clarity.

• • Text Reactions: Users can react to messages with emoji or other expressions, similar to social media, making conversations even more interactive and personal.

• • Enhanced group chats: In group chats, users can add or remove other users regardless of whether they use Android or iOS.

RCS is enhancing communications for users everywhere. As the world becomes more interconnected, this open, collaborative approach across the industry will be a key factor in helping enable better experiences for all.

[1] Availability of service varies by region or carrier.

[2] All members of a chat must have RCS enabled. Requires Google Messages for Android users, and iOS 18 or later for iPhone users. Encryption is only available for Android-to-Android communication.

[3] Image quality may vary. Turn off “Send photos faster” within Google Messages settings for higher resolution images.

Samsung Electronics Co., Ltd. today announced the availability of Circle to Search with Google for select Galaxy A series devices[1], furthering the availability of Galaxy AI to even more devices in the Galaxy ecosystem. This enhancement underscores Samsung and Google’s dedication to providing the best of mobile technology to as many users as possible. Circle to Search’s innovative search experience will also come to Galaxy Tab S9 FE and Tab S9 FE+, where large displays and Galaxy S Pen bring a new dimension to discovery.

Circle to Search has quickly become a Galaxy fan favourite since launching on the Galaxy S24 series, offering a transformative experience of discovery that goes beyond traditional search methods. As it expanded to more Galaxy devices, including the latest Galaxy Z Flip6 and Z Fold6, Circle to Search has continuously evolved to enhance its usability and intuitiveness, including adding full-page translation, homework help, and QR and barcode scanning capabilities.

Circle to Search is a new way to search using a simple gesture – without switching apps. When Circle to Search is enabled, users can simply circle, highlight or tap anywhere on the screen to select the text, image or video they want to search.^[2] This feature — the result of a deep collaboration with Google — embodies the company’s long-standing commitment to openness and collaboration. With AI-powered results offering rich information and context, Circle to Search elevates the search experience to a new level of ease and excitement.

For more information about the Galaxy A series and Galaxy Tab S9 FE series, please visit: https://www.samsung.com/global/galaxy/

[1] To be available sometime in August 2024 for the following models: Galaxy A54 and A35.

^[2] Results may vary depending on visual matches. Requires internet connection. Users may need to update Android to the latest version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps. Availability of the service varies by country and language. Accuracy of results is not guaranteed.

Samsung Electronics Co., Ltd. today announced an expanded partnership with Google to take smart home interoperability to the next level. In the coming months, Samsung Galaxy phone and tablet users will be able to easily onboard Matter-compatible devices to both the SmartThings and Google Home ecosystems.

Until now, smart homeowners have experienced challenges using their devices across multiple ecosystems. Connecting devices between ecosystems often involved many steps across multiple apps to link accounts, which did not always work in both directions. This meant users had to remember which apps and interfaces they could control or automate a particular device. The Matter standard’s multi-admin capabilities provide the foundation for connecting devices directly to multiple apps and ecosystems, giving consumers more flexibility and choice.  Samsung and Google are building on multi-admin, allowing users to seamlessly find, choose to connect and control Matter-enabled devices through SmartThings or Google Home apps on Android.

When users go into the SmartThings app, they will be made aware of Matter devices that have been set up with Google Home and will be given a choice to easily onboard those devices to SmartThings, and vice-versa. Now, whether users want to control their smart home on their SmartThings app or a Google Nest Hub, the devices will always be there. Users won’t have to manually add each of their devices one at a time or worry about which ecosystem their device has been set up on first.

“As the largest Android developer, Samsung values its strong partnership with Google. Providing users with greater flexibility through this new multi-admin feature is a natural progression in our evolution as partners, allowing us to better support our massive existing and potential user base with both Samsung and Google products,” said Jaeyeon Jung, Corporate Vice President and Head of SmartThings, Mobile eXperience Business at Samsung Electronics. “Both SmartThings and Google are committed to user choice and giving consumers the power to control their own devices. This collaboration furthers that commitment by enhancing the user experience and promoting transparency between ecosystems.”

“With the launch of Matter, we understand there will be new expectations, when it comes to smart home connectivity. We are proud to partner with Samsung Electronics to offer new and existing smart home users their first glimpse into what the future of the smart home looks like and the ease of use that comes with it,” said Matthew McCullough, Vice President, Product Management, Android Developer from Google.

Samsung and Google’s Matter multi-admin feature will be rolled out in the coming weeks. For more information about SmartThings, please visit www.smartthings.com.

Working closely with Google, Samsung inspired a change in user behaviour, with measurable growth in face-to-face video communication to help enhance human connection.

Watch below to learn more about how Samsung and Google are working together to help Canadians discover the benefits of seamless hardware and software innovations.   

Samsung Electronics Canada today announced the Samsung Chromebook 4 and Chromebook 4+ are now  available for purchase at Samsung Experience Stores^[1] and online at Samsung.com/ca.

Delivering powerful performance and sleek design at accessible price points, the Chromebook 4 and Chromebook 4+ offer a portable, reliable, and cost-effective way to quickly tap into the Google experience. Featuring a light and compact design, the Chromebook 4 lineup from Samsung provides users the ability to stream, work, create and play on a fast, more secure device designed to take with you.

“The Samsung Chromebook 4 lineup pushes the boundaries of convenience and value for Canadians,” said Jennifer Safruk, VP, Mobile Business, Samsung Electronics Canada. “We are proud to bring consumers an affordable solution to fulfil at-home, work and school needs.”

Sleek, Modern Design

With the simple, but sophisticated look of a premium device that features no visible screws, these new sleek Chromebooks provide a seamless aesthetic and functional experience. Thanks to slim, high-quality hardware, both the Chromebook 4 and Chromebook 4+ are convenient to take with you when you’re on-the-go. The Chromebook 4 comes with an 11.6” screen and weighs 1.18 kg, while the Chromebook 4+ offers a larger, 15.6” screen while remaining equally thin and weighing just 1.7 kg.

Both devices have also undergone extensive testing to ensure they are as solid as sleek. Featuring military-grade durability,^[2] the Chromebook 4 lineup is built to withstand drops.

The Chromebook 4 lineup also features long-lasting battery life, providing up to 12 hours^[3] on the Chromebook 4 and up to 10 hours^[4] on the Chromebook 4+. So, whether you’re working, web-surfing, studying, or streaming, you can power through your day on a full charge that quickly recharges on a USB-C charger.

Performance with Value

The Samsung Chromebook 4 line represents a new standard of value, combining high-level performance at a competitive price point. It excels on all standard measures of portability, usability, and performance. With up to 32GB storage, 4GB memory, and a powerful Intel® Celeron® Processor N4000, you can store more and do it faster.

The Chromebook 4 lineup is also equipped with the latest standard in wireless connectivity with Gigabit Wi-Fi capabilities^[5], allowing you to stream high-definition content, load webpages, and transfer gigabytes of data in a flash so you can get your content instantly and enjoy it immediately.

With USB-C port functionality built in not just for power, but for high-speed data transfer, at a rate of up to 5 Gbps, you can upload your presentation files in a snap. And since you can connect your Chromebook 4 or 4+ to a 4K monitor, you can switch to Ultra-HD for that presentation, TV show, or game anytime.

The Google Experience

The Chromebook 4 lineup offers all the benefits of a Chromebook, allowing consumers to create and collaborate with the Google ecosystem, surf the web on Chrome, and take advantage of Google Play Store offerings. And, with Samsung hardware innovations bringing exceptional power and connectivity, plus a sleek and lightweight build, the Chromebook 4 and Chromebook 4+ offer a convenient and affordable Chromebook experience.

And your connection to Google can now be achieved using your voice. The Chromebook 4 and 4+ come with the Google Assistant built-in. Whether you want to update your calendar or reply to a message, make a note or check the news, just say “Hey, Google…”

Canadian Availability

The Samsung Chromebook 4, starting at $359.99 (our regular price) in Platinum Titan, and Samsung Chromebook 4+ in Satin Grey, starting at $459.99 (our regular price), are available for purchase today, February 12, 2021, at samsung.com/ca, Samsung Experience Stores and select retail partners across Canada.

In regions where in-store shopping is not available, Samsung Experience stores offer curbside, storefront^[6] and centralized pick-up. Reserve online at https://shop.samsung.com/ca/ and arrange your pick-up from a Samsung Experience Store in Canada. Samsung Experience Store locations are as follows:

• CF Sherway Gardens
• CF Toronto Eaton Centre
• Metropolis at Metrotown
• Montreal Eaton Centre
• Scarborough Town Centre (Samsung Kiosk)
• West Edmonton Mall
• Yorkdale Shopping Centre

Eligible customers can also receive 0% financing on a Chromebook 4 or Chromebook 4+ device for $0 down and 0% interest for up to 36 months with approved credit. Experience affordable Samsung technology in a way that fits your budget.^[7]

Peace of Mind with Samsung Care+

With a Samsung Care+ Plan, Canadians can experience a total care service for their new Galaxy Smartphone, Laptop, Tablet or Wearable device. You’ll be protected for up to two years against physical or liquid damage and mechanical malfunction or defects, with a team of dedicated Galaxy experts available to help you get back on track^[8].

Canadians can purchase Samsung Care+ with their new Samsung Chromebook or within 60 days of their Chromebook purchase date. To learn more, please see https://www.samsung.com/ca/offer/samsung-care-plus/

Door to Door Repair Service Across Canada

Enjoy convenient pick-up, speedy repair and contactless delivery to your home. If you need service support for your Samsung devices, you can arrange convenient Door to Door service pick-up through 1-800-SAMSUNG, LIVE CHAT or text us at WECARE (932 273). This convenient Door-to-Door service includes free pick up and return shipping and is available for both In- and Out-of-Warranty customers. Coverage may vary. For more information on Door to Door Repair Service, please visit https://www.samsung.com/ca/support/stayhomestaysafe/

For more information about the latest Samsung devices including specifications: news.samsung.com/ca/ or samsung.com/ca/.

For more information about the Samsung Chromebook 4 and 4+: https://www.samsung.com/ca/pc/all-pc/?chromebook.

Samsung Chromebook 4 and 4+ Product Specifications

*All specifications and descriptions provided herein may be different from the actual specifications and descriptions of the product. Samsung reserves the right to make changes to this page and the contents herein, including without limitation, functionality, features, specifications, GUI, images, videos, benefits, design, pricing, components, performance, availability, capabilities, and any other product information, without notice.

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[1] In regions where in-store shopping is not available, Samsung Experience stores offer curbside, storefront and centralized pick-up. Reserve online at https://shop.samsung.com/ca/ and arrange your pick-up from a Samsung Experience Store in Canada. Storefront only available at CF Toronto Eaton Centre. Subject to change. Samsung also offers convenient pick-up, speedy repair and contactless delivery to your home. If you need service support for your Samsung devices, you can arrange convenient Door to Door service pick-up through 1-800-SAMSUNG, LIVE CHAT or text us at WECARE (932 273). This convenient Door-to-Door service includes free pick up and return shipping and is available for both In- and Out-of-Warranty customers. Coverage may vary. For more information on Door to Door Repair Service, please visit https://www.samsung.com/ca/support/stayhomestaysafe/

[2]  US Military Standard Compliant (MIL-STD-810G) MIL-STD-810: Environmental Engineering Considerations and  Laboratory Tests is a United States Military Standard that emphasizes tailoring an equipment’s environmental design and test limits to the conditions; MIL-STD-810G tests include: transit drop, vibration, high temperature, temperature shocks, freezing, dust, humidity, low pressure.

[3] Measured according to Google Scenario (Power Load Test) criteria. (Tested Product Specifications: Intel® CeleronTM Processor N4000 / 4GB Memory / 32GB eMMC). Based on average battery life under typical usage conditions. Average expected performance based on typical use. Actual battery life depends on factors such as network, features selected, frequency of calls and voice, data and other application usage patterns. Results may vary. Weights vary depending on manufacturing process.

[4] Measured according to Google Scenario (Power Load Test) criteria. (Tested Product Specifications: Intel® CeleronTM Processor N4000 / 4GB Memory / 32GB eMMC). Based on average battery life under typical usage conditions. Average expected performance based on typical use. Actual battery life depends on factors such as network, features selected, frequency of calls and voice, data and other application usage patterns. Results may vary. Weights vary depending on manufacturing process.

[5] Only available where Gigabit Wi-Fi is supported. Availability of Gigabit Wi-Fi support may vary depending on country or region.

[6] Storefront only available at CF Toronto Eaton Centre. Subject to change.

[7]  0% financing for up to 36 months applies to eligible customers who meet the minimum amount applicable for PayBright financing of $300 (before taxes and fees), on approved credit. You may not be eligible for 0% interest plan and your monthly payment amount, the interest you will pay, and the loan terms available depend on your personal credit profile. Monthly payments may include a monthly Processing Fee of $6.95. Eligible Samsung Products are: Smartphone devices, laptops, cases, tablets, wearables, chargers, AKG audio, and SmartThings products in all models and colours. Financing provided by PayBright or its partner, Easy Financial. All transactions are subject to approval by PayBright or its partner, Easy Financial. Financing offers may vary from time to time. Financing offers may vary for customers in the Province of Quebec. See www.paybright.com/faq for more information.

[8] Terms and Conditions apply. For full Terms and Conditions, please see https://support-ca.samsung.com/secaew/consumer/ca/terms

Samsung Electronics recently announced that Google Assistant will join the suite of voice assistants currently available on 2020 Samsung Smart TVs, providing viewers with enhanced control and discovery abilities. Available alongside Amazon Alexa and Bixby, Google Assistant is now fully integrated into Samsung Smart TVs and requires no additional downloads, hardware, or installation. The suite of leading voice assistants is now available on all 2020 Samsung 4K and 8K QLED TVs, Crystal UHD TVs, The Frame, The Serif, The Sero and The Terrace, and is compatible with viewers’ existing voice assistant ecosystems.

Make Control and Discovery Effortless

Thanks to a wider range of voice assistant options, Samsung Smart TV users now have faster access to their favourite entertainment, real-time answers on screen, and the ability to seamlessly control their smart home devices with a voice assistant of their choosing. By activating voice commands, users can easily browse channels, adjust the volume, control playback, open apps and much more.

“Since the 2018 launch of Bixby, Samsung consumers have increasingly relied on voice assistants on our Smart TVs to streamline their day-to-day experiences at home,” said Pat Bugos, Vice President of Sales and Marketing, Home Entertainment, Samsung Electronics Canada. “Samsung continues to deliver a connected home experience, enabling consumers to ask more of their Smart TVs with technology supporting multiple voice assistants, such as Google Assistant and Amazon Alexa.”

Entertainment lovers can now use their preferred voice assistant to discover new content instantly with an effortless search by genre, director or actor. In addition to finding new TV programs and films to watch, viewers can ask Alexa, Bixby or Google Assistant to provide the weather forecast, find out the latest game scores or play their favourite tunes. With Google Assistant, viewers will also have access to the Google services they know and love to help streamline their days, including Google Search, Photos, Maps, Calendar and more.

“By bringing Google Assistant to Samsung Smart TVs, we want to connect your living room with the rest of the smart home and help you better manage your day, across your favourite Google services,” said Jack Krawczyk Director, Product Management for Google Assistant. “With our collaboration with Samsung, we are able to offer help from Google assistant to more people around the world right from the big screen.” 

Users can add another hub to any room in the house with Samsung Smart TVs, which can now be used to control the lights, set the thermostat, set an alarm or perform any other tasks under the command of a household’s existing voice assistant.

“Amazon Alexa on Samsung Smart TVs is designed to delight customers with an enhanced entertainment experience. Beyond navigating video and music content with ease, customers can also connect their Alexa built-in TVs with over 100,000 smart home devices, to make everyday tasks more convenient,” said Aaron Rubenson, Vice President of Alexa Voice Service and Alexa Skills. “Our collaboration with Samsung continues to bring customers the convenience of voice control on Smart TVs while giving customers access to their voice service of choice.”

Samsung Smart TVs Speak Your Language

Since the integration of Amazon Alexa across Samsung’s Smart TVs earlier this year, voice assistant support has been made available to Samsung Smart TV users in 14 countries globally, including Canada. 

Google Assistant will be available in Canada beginning in December 2020. For more information, please visit samsung.com/ca/.