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		<title>NVIDIA &#8211; Samsung Newsroom Canada</title>
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            <title>NVIDIA &#8211; Samsung Newsroom Canada</title>
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		<description>What's New on Samsung Newsroom</description>
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				<title>Samsung Advances AI in Mobile Networks With NVIDIA</title>
				<link>https://news.samsung.com/ca/samsung-advances-ai-in-mobile-networks-with-nvidia?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Fri, 21 Mar 2025 12:28:17 +0000</pubDate>
						<category><![CDATA[Network Solutions]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[5G vRAN]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI-RAN]]></category>
		<category><![CDATA[Mobile World Congress 2025]]></category>
		<category><![CDATA[MWC 2025]]></category>
		<category><![CDATA[MWC25]]></category>
		<category><![CDATA[NVIDIA]]></category>
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									<description><![CDATA[Samsung Electronics today announced that the company is working with NVIDIA to advance AI-RAN technologies. The collaboration underscores Samsung’s commitment]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics today announced that the company is working with NVIDIA to advance AI-RAN technologies. The collaboration underscores Samsung’s commitment to fostering a robust ecosystem and diversifying the computing platforms available. This endeavor aims to support a smooth and easy adoption of AI in mobile networks by expanding the ecosystem of Central Processing Unit (CPU) and bolstering partnerships with Graphics Processing Unit (GPU) companies.</p>
<p>&nbsp;</p>
<p>To maximize and bring the power of AI into Radio Access Networks (RAN), Samsung has made significant technological progress leveraging its in-house AI and radio expertise since the beginning of 2024. One of the pivotal milestones achieved was the interoperability between Samsung’s O-RAN compliant virtualized RAN (vRAN) and NVIDIA’s accelerated computing, which took place in Samsung Research’s lab in late last year. Samsung has successfully demonstrated a proof-of-concept to verify how NVIDIA’s accelerated computing can be seamlessly integrated into software-based networks to help enhance AI capabilities.</p>
<p>&nbsp;</p>
<p>This achievement further solidifies Samsung’s strides in moving ahead with its unique innovation of combining AI and RAN. With the baseline, Samsung can seamlessly deliver AI-RAN by integrating its vRAN (virtualized Distributed Unit, vDU) with NVIDIA’s accelerated computing into a commercial-off-the-shelf (COTS) server where Samsung’s vRAN software is installed.</p>
<p>&nbsp;</p>
<div id="attachment_11741" style="width: 1010px" class="wp-caption aligncenter"><img class="size-full wp-image-11741" src="https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/NIVIDIA-Image-1.jpg" alt="" width="1000" height="1626" srcset="https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/NIVIDIA-Image-1.jpg 1000w, https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/NIVIDIA-Image-1-346x563.jpg 346w, https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/NIVIDIA-Image-1-768x1249.jpg 768w, https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/NIVIDIA-Image-1-630x1024.jpg 630w" sizes="(max-width: 1000px) 100vw, 1000px" /><p class="wp-caption-text">▲ At Mobile World Congress (MWC) 2025, Samsung showcased its real-world vRAN combined with NVIDIA’s accelerated computing.</p></div>
<p>&nbsp;</p>
<p>In addition, the companies will continue to explore the best-of-breed combinations of AI-RAN options leveraging Samsung vRAN with NVIDIA’s Grace CPU and/or GPU based AI platform using Compute Unified Device Architecture (CUDA) technologies. All of these are optimal for each network deployment environment — from rural, sub-urban to dense urban.</p>
<p>&nbsp;</p>
<p>At MWC 2025, Samsung presented its leadership in AI-For-RAN innovations, as exemplified through two AI-RAN demonstrations, endorsed by the AI-RAN Alliance and developed in collaboration with various members including NVIDIA. The demonstrations included AI-based physical uplink shared channel (PUSCH) estimation and non-uniform modulation, showing a glimpse in innovative ways to infuse AI into mobile networks.</p>
<p>&nbsp;</p>
<div id="attachment_11687" style="width: 1010px" class="wp-caption aligncenter"><img class="wp-image-11687 size-full" src="https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/Newsroom-Image-2-e1742581178794.jpg" alt="▲ (From left) NVIDIA Senior Vice President for Telecom Ronnie Vasishta and Samsung Electronics Executive Vice President &amp; Head of R&amp;D June Moon" width="1000" height="562" srcset="https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/Newsroom-Image-2-e1742581178794.jpg 1000w, https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/Newsroom-Image-2-e1742581178794-728x410.jpg 728w, https://img.global.news.samsung.com/ca/wp-content/uploads/2025/03/Newsroom-Image-2-e1742581178794-768x432.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /><p class="wp-caption-text">▲ (From left) NVIDIA Senior Vice President for Telecom Ronnie Vasishta and Samsung Electronics Executive Vice President &amp; Head of R&amp;D June Moon</p></div>
<p>&nbsp;</p>
<p>“While AI is reshaping the telecommunications landscape, Samsung is helping operators to build the right network architecture and environment where AI can thrive, all powered by our proven and AI-powered vRAN,” said<strong> June Moon, Executive Vice President, Head of R&amp;D, Networks Business at Samsung Electronics</strong>. “This collaboration with NVIDIA signifies our continued efforts to expand GPU and CPU ecosystem, and we look forward to exploring more possibilities in the future.”</p>
<p>&nbsp;</p>
<p>“AI-RAN is a critical technology that delivers transformative gains in network utilization, efficiency and performance, while enabling new AI services,” said <strong>Ronnie Vasishta, Senior Vice President for Telecom at NVIDIA</strong>. “Samsung is a frontrunner in AI-RAN development. Their vRAN expertise and software integrated with the NVIDIA’s AI accelerated computing will accelerate the path to AI-native wireless networks.”</p>
<p>&nbsp;</p>
<p>As one of the founding members of the AI-RAN Alliance forged in 2024, Samsung is actively participating in advancing AI-RAN technologies with academic institutions and industry leaders like NVIDIA. As an elected Vice Chair of Board of Directors as well as the Working Group #3 (AI-on-RAN), Samsung is leading industry towards AI-powered next-generation networks.</p>
<p>&nbsp;</p>
<p>Samsung’s end-to-end software-based network architecture is the optimal foundation to easily deploy and adopt AI across every layer of the network. As such, Samsung can empower operators with its flexible networks and sharpen their competitive edge to stay at the front of the AI era. This advancement opens doors for utilizing network infrastructure not only for mobile communications but also for processing general workloads, providing a data center-like network architecture that will present new business opportunities.</p>
<p>&nbsp;</p>
<p>Samsung has pioneered the successful delivery of 5G end-to-end solutions, including chipsets, radios and cores. Through ongoing research and development, Samsung drives the industry to advance 5G networks with its market-leading product portfolio, from vRAN 3.0, Open RAN, core to private network solutions and AI-powered automation tools and applications. The company currently provides innovative network solutions to mobile operators and enterprises that deliver boundless connectivity to hundreds of millions of users worldwide.</p>
]]></content:encoded>
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					<item>
				<title>Samsung Electronics Delivers Premium HDR Gameplay with HDR10+ GAMING Standard Support for Its New Screens</title>
				<link>https://news.samsung.com/ca/samsung-electronics-delivers-premium-hdr-gameplay-with-hdr10-gaming-standard-support-for-its-new-screens?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Tue, 04 Jan 2022 12:50:47 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TV & Audio]]></category>
		<category><![CDATA[2022 Neo QLED]]></category>
		<category><![CDATA[CES 2022]]></category>
		<category><![CDATA[GAMING standard]]></category>
		<category><![CDATA[HDR10+]]></category>
		<category><![CDATA[HDR10+ GAMING standard]]></category>
		<category><![CDATA[NVIDIA]]></category>
		<category><![CDATA[NVIDIA GeForce]]></category>
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									<description><![CDATA[Samsung provides HDR10+ GAMING support for hassle-free, accurate HDR gameplay experience with low-latency, VRR (Variable Refresh Rate) and over 120Hz Game]]></description>
																<content:encoded><![CDATA[<h3 style="text-align: center;"><em>Samsung provides HDR10+ GAMING support for hassle-free, accurate HDR gameplay experience with low-latency, VRR (Variable Refresh Rate) and over 120Hz</em></h3>
<h3 style="text-align: center;"><em>Game developers and hardware manufacturers are excited to support new gaming opportunity </em></h3>
<p>Samsung Electronics recently announced that select 2022 4K and 8K TVs and gaming monitors will support the new HDR10+ GAMING standard, delivering an immersive, ultra-responsive HDR gaming experience to gamers. The new, cutting-edge HDR gameplay will be unveiled at CES 2022, together with a list of 4K and 8K game titles, respectively, all powered by NVIDIA GPUs.</p>
<p>&nbsp;</p>
<p>“We are extremely proud to announce that the new HDR10+ GAMING standard will be adopted by Samsung’s 2022 Neo QLED and QLED lineup with the Q70 TV series and above and gaming monitors, allowing users to enjoy a game-changing experience through cutting-edge visuals and richer, life-like images,” said <strong>Seokwoo Yong, Executive Vice President and Head of R&amp;D Team, Visual Display Business at Samsung Electronics</strong>. “Samsung will continue to invest in users’ viewing experiences as technology continues to advance and provide enhanced new features and capabilities.”</p>
<p>&nbsp;</p>
<h3><strong>Advanced HDR Technology Maintains the Artistic Intent of Game Developers </strong></h3>
<p><img class="aligncenter size-full wp-image-5445" src="https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING-Standard_main1.jpg" alt="" width="1000" height="563" srcset="https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING-Standard_main1.jpg 1000w, https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING-Standard_main1-728x410.jpg 728w, https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING-Standard_main1-768x432.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>This new standard, developed by HDR10+ Technologies, LLC, gives game developers the tools they need to provide gamers with a compelling and consistent HDR gaming experience without the need for manual calibration across a variety of display technologies for various input sources, including consoles, PCs and more.</p>
<p>&nbsp;</p>
<p>Samsung’s 2022 TV and gaming monitor lineup (with the exception of FHD monitor models) will support the HDR10+ GAMING standard by allowing automated HDR calibration that provides stunning picture quality to meet game developers’ demand. This translates into an amazingly responsive and accurate gaming experience.</p>
<p>&nbsp;</p>
<p>By removing the need for manual settings when games are loaded, something previously only possible with movie and television content, the game engine automatically optimizes video game content in real-time. This feature ensures details in the dark shadows and preserves the brightest highlights so that gamers can see and react to everything on the screen. It also configures the display to “true reference mode”, providing better colour, also without the need for gamers to spend additional time with game settings.</p>
<p>&nbsp;</p>
<p>Several gaming companies, including Saber Interactive, are expected to showcase their HDR10+ GAMING titles during the upcoming CES 2022.</p>
<p>“We are very excited to help usher in a new era of video game picture quality. By adopting HDR10+ GAMING, gamers of all ages will enjoy cutting-edge visuals for the best overall gaming experience,” said <strong>Todd Hollenshead, Head of Publishing at Saber Interactive</strong>. “The HDR10+ GAMING standard is genuinely raising the bar, and we are proud to be at the forefront of bringing it to market with games like Redout 2, the fastest 8K anti-gravity racer ever made, and with Pinball FX, the king of digital pinball, brought to life in a brand-new way.”</p>
<p>&nbsp;</p>
<p>Game Mechanic Studios is also showcasing their HDR10+ GAMING title “Happy Trails and the Kidnapped Princess,” which will be available in 2022.</p>
<p>&nbsp;</p>
<h3><strong>HDR10+ Continues to Expand with Industry Support and Adoption for Premium HDR Experiences</strong></h3>
<p><img class="aligncenter size-full wp-image-5446" src="https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING_1.jpg" alt="" width="1000" height="563" srcset="https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING_1.jpg 1000w, https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING_1-728x410.jpg 728w, https://img.global.news.samsung.com/ca/wp-content/uploads/2022/01/HDR10-GAMING_1-768x432.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p>HDR10+ brings superb picture quality by optimizing brightness and contrast scene-by-scene or frame-by-frame, with accurate colour expression.</p>
<p>&nbsp;</p>
<p>Introduced four years ago, HDR10+ has built robust support across the industry, with 128 partners and over 4,000 supported devices, including TVs, projectors, smartphones and tablets from more than 28 manufacturers. HDR10+’s metadata also offers flexible reference tone and mapping curve definition for content creators, allowing them to deliver more impactful images exactly as they intended them to be seen.</p>
<p>&nbsp;</p>
<p>In addition, NVIDIA GeForce RTX 30 Series, RTX 20 Series, and GTX 16 Series GPUs will support the HDR10+ GAMING standard with drivers scheduled for release in 2022.</p>
<p>&nbsp;</p>
<p>“NVIDIA GeForce gamers can enjoy a brighter, more vivid and consistent HDR gaming experience on their monitors or TVs from the support of the new HDR10+ GAMING standard,” said <strong>Vijay Sharma, Director of Product Management at NVIDIA</strong>.</p>
<p>&nbsp;</p>
<p style="text-align: center;"><em>For more information on Samsung’s upcoming 2022 product portfolio and features, please visit <a href="https://www.samsung.com/ca/">www.samsung.com</a>.</em></p>
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