Samsung Electronics Canada is excited to announce the grand opening of its new Samsung Experience Store at Scarborough Town Centre (STC), on Friday, February 21,further solidifying Samsung’s dedication to growing its retail footprint across Canada.

“We’re thrilled to introduce this interactive shopping experience to Scarborough and our dedicated customers,” said Krista Collinson, Head of Direct-to-Consumer Division. “This store offers a unique chance to experience new technology, including the new Galaxy S25 series and innovations like Samsung Health, Now Brief and Live Translate. Samsung Health provides personalized insights on sleep, activity, and heart rate, while Live Translate seamlessly removes language barriers in calls and messages. We’re excited for the community to explore how our connected devices and its new features can enhance daily life for Canadians.”

Located in the heart of Scarborough, the new store serves as a central hub for customers to explore Samsung products in an engaging environment. Beyond retail, the store provides expert-led services, including device repairs, troubleshooting, small business support, and Samsung’s Order Online—allowing customers to browse the full product catalog available on Samsung.com/ca.

“Building on the success of our Samsung kiosk at Scarborough Town Centre, we’re proud to open the Samsung Experience Store – reinforcing our ongoing commitment to enhancing the shopping experience for Canadians,” said Brian Shin, Samsung Electronics Canada Inc. President & CEO. “This store is more than just a retail space—it’s a destination to discover new technology and receive expert support to make the most of Samsung’s products.”

Customers can enjoy exclusive promotions, giveaways, and live demonstrations, including Sketch by Galaxy AI, Live Translate and Now Brief.

Store Location:
Scarborough Town Centre
300 Borough Drive, Unit 0759, Scarborough, ON

Two Samsung Experience Stores reopening this fall will offer customers in Ontario and British Columbia a vastly transformed shopping experience featuring interactive displays and a dazzling design.

The revamped stores at Yorkdale Mall in Toronto and Metrotown Mall in Burnaby now boast stunning interiors and enhanced retail offerings. Consumers will enjoy an immersive digital experience, surrounded by sleek displays spotlighting the latest innovative Samsung products. Each location will have new repair service centres, a new mobile transaction station, customer product training areas, designated spaces for quick and convenient pickup of online orders, and offer an opportunity to test the newest exciting Samsung technology including Galaxy Z Fold3 and Galaxy Z Flip3 5G smartphones. The stores will offer the latest in personalization and customization with the Bespoke edition for both the Galaxy Z Flip3 5G and the latest Galaxy Watch4.

The Yorkdale store reopens today, and the Metrotown Mall store is reopening in mid-November.  The temporary store at Metrotown Mall, which is located on the upper level of the shopping centre, will remain open until renovations of the main store are complete.

Just in time for the Holiday Season, these two new Samsung Experience Stores will make shopping easier and more enjoyable.

“Even with all the modern-day conveniences of online shopping, customers still crave an elevated in-store experience, and that desire is heightened this time of year for many Canadians,” said Krista Collinson, Head of Direct to Consumer and Retail Excellence. “We’re proud to offer our customers the option to buy online, but our stores remain the most exciting way to physically experience our products. Samsung Experience Stores are not simply an in-person version of our website, but a premium, personalized shopping experience with on-site product experts and access to the latest innovations in the industry.”

Samsung Canada is committed to providing consumers with seamless retail offerings that align with the expectations of online or in-store pickup and result in memorable omnichannel experiences. Samsung offers customers an endless aisle, offering the latest in Frame lifestyle TVs, Gaming monitors and the newest Bespoke Appliances. The new store design and flow help Samsung meet consumer expectations around safety protocols without losing the stunning aesthetics and design for which the brand is known.  

The health and safety of our customers and employees continues to be our top priority. When visiting a Samsung Experience Store, we request all consumers follow in-store social distancing protocols and wear a facial mask or covering. During peak traffic periods, customers may be asked to wait in line before entry into the store or Service Centre.

There are seven Samsung Experience Stores located across Canada in some of the country’s biggest and busiest shopping centres, including:

• Metropolis at Metrotown, 4700 Kingsway, Unit 1132, Burnaby, BC
• Southgate Centre (Kiosk), 5015 – 111 STREET NW, Unit K9, Edmonton AB
• CF Sherway Garden, 25 The West Mall, Unit 3020, Toronto, ON
• Yorkdale, 3401 Dufferin Street, Unit 508, North York, ON
• CF Toronto Eaton Centre, Unit C3-002, Toronto, ON
• Scarborough Town Centre (Kiosk), 300 Borough Dr, Unit 0759K, Toronto, ON
• Montreal Eaton Centre, 705 Sainte-Catherine St. W, Montreal QC H3B

For more information on Samsung Canada’s retail locations, visit www.samsung.com/ca/ses