▲ Zhu Jinshi’s This Triptych is as Gorgeous as the Autumn in a Scented Room (2023) shown on Neo QLED 8K by Samsung.

Samsung Electronics, the Official Art TV of Art Basel, today announced that it is bringing contemporary masterpieces from galleries exhibiting at Art Basel Hong Kong 2025 to a global audience. Starting today, subscribers of the Samsung Art Store, a premium digital art platform exclusively available on Samsung TVs, will have access to a curated collection of 23 select works from Art Basel’s galleries, some of which will be displayed at the highly anticipated fair, taking place from March 28-30,¹ 2025 at the Hong Kong Convention & Exhibition Centre.

The Samsung Art Store is home to 3,000+ works from world-renowned museums, galleries and artists. Subscribers can explore expertly curated masterpieces in stunning 4K resolution to bring the program of Art Basel galleries into their homes. The Art Basel Hong Kong collection includes renowned artworks such as Zhu Jinshi’s “This Triptych is as Gorgeous as the Autumn in a Scented Room,” Ticko Liu’s “Enduring as the Universe,” Jimok Choi’s “Shadow of the Sun,” Bae Yoon Hwan’s “Green Bear,” and more.

“Samsung Art Store is making fine art more accessible than ever, bringing the premier artworks presented by leading international galleries at Art Basel Hong Kong directly into people’s homes,” said Bongjun Ko, Vice President of Samsung Electronics’ Visual Display Business. “We are proud to expand this experience to more Samsung TV owners worldwide, allowing them to enjoy world-class artwork in stunning 4K quality with just a few clicks.”

Bringing the Art Basel Experience to Samsung TVs

▲ Ticko Liu’s Enduring as the Universe (2024) shown on Neo QLED 8K by Samsung.

Art Basel stages the world’s premier art shows for modern and contemporary art, sited in Hong Kong, Basel, Paris and Miami Beach. Through the Samsung Art Store, a curated selection of these masterpieces is now available beyond the exhibition halls, allowing art lovers worldwide to experience select artworks presented by leading international galleries at Art Basel – all from the comfort of their homes.

To further highlight the intersection of art and technology, Samsung will present an interactive lounge, titled ArtCube,² at Art Basel Hong Kong on March 28-30. The showcase will demonstrate how The Frame, MICRO LED and Neo QLED 8K redefine digital art experiences by displaying artwork, including those from the Art Basel collection in breathtaking detail. Under the theme “Borderless, Dive into the Art,” ArtCube visitors will engage with Samsung Art Store’s exclusive collections, bridging the gap between physical and digital art.

In addition to its ArtCube Lounge experience, Samsung presents a series of panel discussions highlighting influential voices from the contemporary art scene. Daria Greene, Head of Content and Curation at Samsung leads each engaging one-on-one dialogue. The conversations feature Hayley Romer, Chief Growth Officer of Art Basel, and Marc Dennis, an American artist known for his hyper-realistic paintings.

Expanding Samsung’s Digital Art Leadership

While previously exclusive to The Frame and MICRO LED, the Samsung Art Store will soon be available on 2025 Samsung AI-powered Neo QLED and QLED TVs,³ as part of Samsung’s mission to bring world-class art to an even bigger audience. In addition to the Art Basel Hong Kong collection, Samsung will continue its partnership with one of the world’s most prestigious art fairs by introducing exclusive artworks from Art Basel’s Basel and Paris collections later this year.

“We are proud to partner with Samsung Art Store on the 2025 Art Basel Hong Kong collection – extending Art Basel Hong Kong’s best-in-class cultural experience beyond the halls of the show, and creating new, year-round opportunities for ever broader audiences to engage with Art Basel’s distinguished international program of galleries and their artists,” said Noah Horowitz, CEO of Art Basel.

The Art Basel Hong Kong collection features works from 17 globally acclaimed artists, including Jimok Choi, Bae Yoon Hwan, Stephen Wong Chun Hei, Ticko Liu, Alasie Inoue, Tromarama, Damian Elwes, Zhu Jinshi, Nakai Katsumi, Cao Yu, Hamra Abbas, Nabil Nahas, Owen Fu, Sophie von Hellermann, Chow Chun Fai, Gillian Ayres and Gongkan.

For more information, visit www.samsung.com.

* The content has been revised to provide more accurate information.

About Art Basel
Founded in 1970 by gallerists from Basel, Art Basel today stages the world’s premier art shows for Modern and contemporary art, sited in Basel, Miami Beach, Hong Kong, and Paris. Defined by its host city and region, each show is unique, which is reflected in its participating galleries, artworks presented, and the content of parallel programming produced in collaboration with local institutions for each edition. Art Basel’s engagement has expanded beyond art fairs through new digital platforms including the Art Basel App and initiatives such as the Art Basel and UBS Global Art Market Report and the Art Basel Awards. Art Basel’s Global Lead Partner is UBS. For further information, please visit artbasel.com.

¹ Event is open to the public from March 28-30, after VIP opening from March 26-27.
² Samsung Lounge ‘ArtCube’ will be located in L3, the main exhibition floor inside the Hong Kong Convention and Exhibition Center.
³ For models Q7F and above.

Samsung Canada, in collaboration with Canadian artist Nicolas Abtan, has launched Re:Frame, an innovation art installation showcasing 3D art pieces integrated with Samsung’s The Frame TV, blending cutting-edge technology with contemporary local art. The installation runs from October 5^th through October 20^th, 2024, between the hours of 12:00-8:00 PM, at The Well (486 Front Street West) in Toronto.

“Toronto’s art scene is a core part of the city’s culture, serving as a hub for creativity and innovation,” said Nicolas Abtan. “Collaborating with Samsung on these special pieces allowed me to blend my art and technology, two things I’m deeply passionate about. This installation is truly unique, and I can’t wait to show it off to everyone.”

Samsung’s Re-Frame installation invites Canadians to experience how technology transforms art into a new, accessible dimension. Art lovers can meet Nicolas Abtan while experiencing his dynamic 3D art creations, brought to life on The Frame. Visitors will also have the chance to win a 55″ The Frame TV with one of four of Nicolas Abtan’s 3D art pieces displayed in the Re:Frame collection. Visitors can fill out a form via QR code on site for a chance at winning. The winners will be drawn on October 22 and announced on Samsung Canada’s Instagram and TikTok pages later this month.

“Through our partnership with Nicolas Abtan, Samsung is not only supporting Toronto’s local art scene, but showcasing a new way for people to create, and interact with our best-in-class technology,” said Pat Bugos, Senior Vice President, Consumer Electronics, Samsung Canada. “Thank you to Nicolas for being such a collaborative and creative partner. We’re excited to show off his pieces on The Frame.”

The Frame transforms any space into a gallery through immersive 4K QLED technology. With the Art Mode feature, users can display their favourite pieces of art with lifelike clarity and Pantone validated colours.

To explore The Frame, visit https://samsung.com/ca/tvs/the-frame.

Samsung Electronics Co., Ltd. today announced a new partnership with FlexIt, a wellness solution that makes exercise more convenient and accessible. Starting this month[1], FlexIt will bring personal trainer-based fitness content to Samsung smart TV users through the new lifestyle hub Samsung Daily+[2]on Samsung Tizen OS.

On the FlexIt app’s online portal, users can find, book and pay for exclusive one-on-one virtual fitness sessions directly on their TVs. With a camera connected — whether it be via a supported webcam[3] or a smartphone — virtual FlexIt wellness and trainers[4] provide real-time feedback, adjust workouts, and offer form modifications to foster a supportive workout environment.

The FlexIt app helps users approach their wellness in a holistic way; in addition to workout content, FlexIt offers nutrition training, low-impact wellness activities like meditation and yoga, and physical and occupational therapy. By working virtually with a trainer who understands their personal fitness journey and wellness goals, users craft a routine that suits their needs and lifestyle, all from the comfort of their home or any other location with a connected device.

By providing services such as FlexIt, Samsung Daily+ is paving the way for the future of virtual wellness experiences through its convenience and accessibility to build productive and convenient daily routines. Samsung Daily+ serves as a new lifestyle hub for smart TV users, allowing them to conveniently enjoy a wide range of premium lifestyle services and features — such as home fitness, video calls, and more — using one single interface.

During CES® 2024, Samsung gave consumers an early look at Samsung Daily+ and the FlexIt app on its 2024 Neo QLED 8K. Richard Friedman, FlexIt’s Senior Vice President of Technology, joined the Samsung team in Las Vegas to showcase how the FlexIt app integrates with Samsung TVs. Samsung Daily+ is also a 2024 CES Innovation Awards Honoree, having been recognized as a unique smart home service with an open ecosystem that integrates third-party services.

For more information on health offerings on Samsung’s TV lineup, visit Samsung.com.  

About FlexIt

FlexIt has revolutionized the fitness and wellness industry through its innovative technology, offering a comprehensive approach to holistic well-being for consumers and enterprises. Its core solution centers around live, one-on-one, two-way personal health and wellness sessions with fitness and wellness experts, accessible through both web and app platforms. FlexIt’s platform goes beyond just fitness training, embracing holistic well-being through nutrition coaching (led by registered nutritionists with a focus on weight loss), low-impact wellness activities (yoga, meditation, stretching, and dance), health coaching, and physical and occupational therapy (covering preventive, pre/post-natal, senior, and recovery), offering 28 health modalities on the platform.

Our comprehensive and innovative approach has earned us recognition within the industry. FlexIt has been selected for the Best Budget-Friendly Coaching App of 2023 by Women’s Health, the Best Personal Trainer Apps of 2023 by Forbes, and the Best Fitness Apps in 2023 by Oprah Daily and has been awarded by Men’s Health, Inc. 5000, US News & World Report, among many others.

_

[1] Availability varies by model and region. The FlexIt app will be available through Samsung Daily+ on all 2024 TV models: Neo QLED 8K, 4K, OLED, UHD (above DU7000), and The Frame. OS upgrade is scheduled to be provided for select 2023 TV models during the second half of 2024. 2022 and 2021 TV model users can download the FlexIt app through the app store.

[2] Starting this year, Samsung Daily+, a hub for lifestyle experiences, provides a wide range of services and in one single interface. With Samsung TVs at the center of the home, users can enjoy the benefits of the latest innovations and seamless connectivity between devices in their day-to-day lives

[3] Logitech Webcam (C930e, C922 PRO STREAM WEBCAM, C925E, C920s Pro HD Webcam, HD Pro Webcam C920, C920-C, C930c, HD Pro Webcam C920, StreamCam), Samsung (SC-FD100B)

[4] English- and Spanish-speaking FlexIt health professionals and trainers

Samsung Electronics today announced that it is collaborating with New York City’s Metropolitan Museum of Art to bring some of the museum’s most treasured works of art to The Frame. The selection of The Met’s iconic artworks will be unveiled today on Samsung Art Store[1] — which enables users of The Frame to transform their space by displaying more than 2,300 pieces of art, including works from the most distinguished artists, museums, and industry tastemakers.

Samsung Art Store users can choose from 38 pieces across  from the The Met’s various storied curatorial departments, including the American Wing, Asian Art, Egyptian Art, European Paintings, Islamic Art, and more. The offering features high-resolution digital reproductions of esteemed artworks across a variety of cultures and time periods housed at The Met.

For example, some of the beloved works of art that Samsung Art Store users can display in their homes include Edgar Degas’ “The Rehearsal of the Ballet Onstage” (circa 1874); Vincent van Gogh’s “Sunflowers” (1887); Paul Cézanne’s “Still Life with Apples and Pot of Primroses” (circa 1890); and Georges Seurat’s “Circus Sideshow” (“Parade du Cirque”) (1887-1888). Owners of The Frame can also display images of ancient artifacts such as an Egyptian wedjat eye amulet[2] (circa 1070-664 B.C.), and medieval treasures including “The Unicorn Rests in a Garden” (1495-1505), the famed French and South Netherlandish textile from the Unicorn Tapestries. Celebrated Japanese artworks such as Katsushika Hokusai’s “Under the Mannen Bridge at Fukagawa” (circa 1830-1832) as well as Utagawa Kuniyoshi’s “Concise Illustrated Biography of Monk Nichiren: Calming the Stormy Sea at Tsunoda in Exile to Sado Island” (1835-1836) are also available. The collection also features historically significant American artworks like Emanuel Leutze’s “Washington Crossing the Delaware” (1851).

“Since its founding in 1870, The Met has been dedicated to bringing art and culture to the daily lives of visitors and art enthusiasts around the world,” said Josh Romm, Head of Global Licensing and Partnerships at The Met. “Our collaboration with Samsung activates this mission in a new and modern way, allowing consumers to enjoy iconic works from The Met’s collection at home. As users explore the selection and choose works to display, this program will create a new dialogue about art, creativity and technology.”

The Met’s objective to reveal new ideas and unexpected connections across time and cultures through its collections makes for a fitting collaboration with Samsung Art Store, one of the largest digital platforms of its kind.

Showcasing art from museums and galleries around the world to users of The Frame across 42 countries, the Samsung Art Store explores centuries of art, from old masters like Botticelli, Leonardo, Goya and Van Gogh to contemporary artists like Shinique Smith and many more through diverse monthly programming. 

“The Samsung Art Store is honored to partner with The Metropolitan Museum of Art to bring world renowned artworks into millions of homes worldwide,” said Sang Kim, EVP and General Manager of the North America Service Business, Samsung Electronics. “At Samsung, we’re constantly working to redefine the entertainment experience through technological innovation, and we’re delighted to partner with such an iconic institution to enable [Frame]users for the first time to enjoy The Met’s culturally significant works of art via a modern digital canvas from the comfort of their homes.”

Samsung Art Store is available on The Frame by Samsung – a 4K Smart TV with a billion shades of colour and a picture frame bezel that delivers vivid, lifelike TV when it’s on and beautiful art when it’s off. Its Matte Display reduces light reflections for a canvas-like finish, allowing users to  showcase digital collections from Samsung Art Store along with personal photography and artwork. Users can also choose from a collection of picture frame-like TV bezels to customize their space and can upgrade the included slim-fit wall mount to the new auto-rotating wall mount[3] to display content vertically or horizontally, so stunning artworks can be viewed as intended.

About The Met

The Metropolitan Museum of Art was founded in 1870 by a group of American citizens — businessmen and financiers as well as leading artists and thinkers of the day — who wanted to create a museum to bring art and art education to the American people. Today, The Met displays tens of thousands of objects covering 5,000 years of art from around the world for everyone to experience and enjoy. The museum lives in two well-known sites in New York City — The Met Fifth Avenue and The Met Cloisters. Millions of people also take part in The Met experience online. Since its founding, The Met has always aspired to be more than a treasury of rare and beautiful objects. Every day, art comes alive in the Museum’s galleries and through its exhibitions and events, revealing both new ideas and unexpected connections across time and cultures.

About Samsung Art Store

Samsung Art Store, the world’s largest art platform for TVs, enables users of The Frame by Samsung to continuously transform any space with over 2,300 pieces of digital art from more than 800 artists in partnership with world-renowned museums, galleries, and leading art ecommerce platforms.
Samsung Art Store thoughtfully curates digital art collections to appeal to every taste, from holiday-inspired works to images by old masters such as Botticelli and Leonardo, famed artists including Dalí, and contemporary creators such as Cody Cobb, Saya Woolfalk, and Shinique Smith. 

 —

[1] A single user subscription for Samsung Art Store costs $7.99/month CAD or $79.99/year CAD. Only available on the Frame.

[2]A wedjat eye amulet is an ancient Egyptian amulet that represents the healed eye of Horus, an ancient Egyptian god. The eye is often depicted as a cross between a human and falcon eye.

[3] The auto-rotating wall mount is sold separately and is compatible with the 2022-2023 models of The Frame in 43”, 50”, 55”, and 65” class screen sizes.

Samsung Electronics today announced the launch of The Frame-Disney100 Edition to commemorate Disney’s 100^th anniversary. Available in 55, 65 and 75-inch class models, this limited edition of The Frame features a sleek branded bezel, 100 special pieces of art from the Disney collection[1], and a Mickey Mouse-inspired remote, designed to delight Disney fans all over the world[2].

“We are thrilled to offer this one-of-a-kind edition of The Frame to celebrate Disney’s landmark 100^th anniversary,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “These collaborations serve as an exciting way to spotlight The Frame’s distinct features, which revolutionized how we use our screens and consume content. We hope this unique edition of The Frame allows more people to experience the wonderful viewing experience the TV has to offer.”

The Frame-Disney100 Edition exemplifies a delightful blend of Samsung technology and Disney creativity. Upon powering on the TV, viewers are greeted by a Samsung x Disney100 onscreen logo. The TV also features exclusive bezels in the Disney100 signature colour — platinum silver metal[3] — paired with a special Disney edition remote as a nod to Disney’s most beloved character, Mickey Mouse.

▲ The Frame-Disney100 Edition with a Mickey Mouse-inspired SolarCell remote

The Frame-Disney100 Edition also comes with 100 pieces of dedicated art from Disney that you can access directly on the Samsung Art Store. With content from Walt Disney Animation Studios, Pixar Animation Studios, Marvel, Lucasfilm and National Geographic, Disney fans can curate and showcase a gallery of their most beloved characters and content right on their TV.  With Samsung Art Store, you can also enjoy beautifully curated collections from leading international museums such as the Louvre, Tate, and more, as well as artists from Monet and Van Gogh[4]. Samsung Art Store makes it easier than ever to bring the art gallery experience directly into your home, and this new curated Disney collection offers even more captivating pieces to choose from.

▲ 100 pieces of Disney artwork included with The Frame-Disney100 Edition. © Disney/Pixar. © 2023 MARVEL

Since its launch, The Frame has redefined content consumption by turning traditional displays into stunning works of art. The TV’s slim design and matte display has been noted by fans around the world as an excellent addition to match home and interior design preferences, while its premium 4K QLED picture quality breathes new life into art and media consumption.

For more information on The Frame and to purchase The Frame Disney100 Edition while supplies last, please visit www.samsung.com.

 —

[1] Samsung Account is required to enjoy Disney content and complimentary artworks. The Disney100 art pieces are available in static image format.

[2] The Frame-Disney100 Edition is available in the United States, Canada,  Europe, Korea and Latin America.

[3] Platinum refers to colour

[4] Art Store subscription required to access full selection.  Fees apply to subscription service.  Art pieces in the Art Store are subject to change without prior notice.  The Art Store may not be available in some countries.

Samsung Newsroom sat down with Marta Di Gioia, a member of the Brand Licensing department’s research team, to discuss insights into the visionary partnership.

▲ The V&A’s Ceramic Staircase

▲ The V&A’s Madejski Garden

▲ The V&A’s main entrance on Cromwell Road. Photo by James Medcraft

Expanding and Spotlighting the Museum’s Collections

Can you tell us about your role at the V&A?

As a member of the Brand Licensing department’s research team, it is my responsibility to shine a light on the museum’s holdings. I cater to the specific research requirements of licensees while maintaining the distinctive aesthetic of the V&A brand, capturing the essence of the institution’s unique narrative and the creativity displayed across its collections.

Collaborating To Enhance Access to Art and Inspire Creativity

How has the partnership between the V&A and the Art Store evolved from its inception?

Since 2018, this collaboration has broadly expanded access to art, enthralling art lovers and revolutionizing the way customers view the V&A’s collections. Together, the V&A and Samsung have unveiled more content and artworks — spanning centuries, continents and artistic movements so that customers can enjoy them from the comfort of their own homes.

How do you choose appropriate pieces from the V&A’s expansive collection for The Frame?

The V&A Brand Licensing team explores the museum’s magnificent archives for striking images and diverse selections of assets that resonate with the Art Store audience. Some pieces of art and design are simply perennial favourites. Others are chosen so that viewers can explore the background of each piece, unearthing narratives and storylines about the artist’s intentions.

▲ The Great Wave off Kanagawa, Katsushika Hokusai (1760–1849), Japan, about 1831

▲ Design for a printed cotton, William Kilburn (1745–1818), England, 1788–92

Could you tell us about the “V&A: Ocean Treasures” curation for The Frame?

“V&A: Ocean Treasures,” launching in July to celebrate summer, is an eclectic selection of art featuring the themes of marine flora and fauna, romantic seascapes and glamorous holidays. The images in this collection span photography, illustrations, watercolours and oil paintings, embodying the artistic style and techniques of the different centuries in which they were created.

▲ The Brig on the Water, Gustave Le Gray (1820–84), France, 1850s

▲ Discomedusae – Jellyfish, Ernst Haeckel (1834-1919), Art Forms in Nature, Germany, 1899-1904

▲ L’Immensité, Gustave Courbet (1819–77), France, 1869

How does the V&A’s licensing program build upon the museum’s mission to make art accessible to all and inspire creativity?

The V&A’s award-winning licensing program began over 25 years ago and currently has more than 95 licensees worldwide. As we illuminate our collections by supplying tailor-made research, supporting design processes and shining a light on the fascinating story behind each artwork, we strive to make the museum’s celebrated holdings more accessible to a new and wider audience.

▲ Design for a printed cotton, William Kilburn (1745–1818), England, 1788–92

Out of the more than 20 works of art selected for the Art Store, which three pieces look the most impressive on The Frame?

“Tiffany 3” by Nigel Quiney, “London by Gaslight” by Paul Martin and the Victorian collage of seaweed specimens are some of the most impressive pieces from the V&A’s Art Store portfolio as they perfectly capture the breadth of the museum’s collections.

▲ Tiffany 3, Nigel Quiney, London, 1968

“Tiffany 3” is a 1968 pattern for wrapping paper by English designer Nigel Quiney (b.1939). Quiney’s psychedelic patterns epitomise vibrant Pop Art from the era of Swinging London through his use of psychedelia, as well as Art Nouveau and Art Deco influences.

▲ London by Gaslight, Paul Martin (1864–1944), London, 1896

“London by Gaslight” is a monotone photograph by Paul Martin displaying Piccadilly Circus at night in 1896. This image is part of the extraordinary Royal Photographic Society Collection — a significant component of the V&A’s world-class photography collection partly showcased in the museum’s newly expanded Photography Center.

▲ Seaweed specimens, Britain, 1878

“Seaweed Specimens,” a collage of pages from a Victorian scrapbook, is featured in July’s “V&A: Ocean Treasures” collection. The scrapbook is particularly interesting because it includes 30 sheets of well-preserved pressed seaweeds with each specimen named, reflecting the interest in amateur botany that developed in the 19th century and giving us a view of leisure pursuits and domestic pastimes of the time.

Preserving Art of the Past While Paving the Way for Art of the Future

What impact do you think recent technological advancements have had on the art world?

Recent technological advancements have broken down geographical barriers, allowing museums and galleries to digitally showcase their collections to a worldwide audience, while virtual reality and augmented reality have revolutionized traditional exhibition spaces. This blurring of the physical and digital realms has enriched the viewer’s engagement, making art more accessible and engaging for all.

▲ Typhoon, Nigel Quiney, London, 1969

What part does digital art and design play in the V&A’s permanent collections?

With a forward-thinking vision, museums are spearheading innovative initiatives to captivate and immerse visitors in the realm of digital artistry like never before. The V&A recognizes the profound impact of digital art and design on contemporary culture and seeks to showcase and celebrate their significance within its diverse collection.

The transformative power of technology can shape contemporary artistic expression, foster dialogue and inspire visitors to explore the intersections of art, design and digital innovation.

Visit the Samsung Art Store in The Frame to explore more of the V&A’s collection.

Images © Victoria and Albert Museum, London

Street art – which often incorporates elements of its surroundings and nature – has been finding its place in digital media as display technology and picture quality have rapidly evolved in recent years. Through partnerships with artists like Logan Hicks, Samsung Art Store has been bridging the gap between public art and everyday consumers, bringing intricate details, expressions and impressions closer to users than ever.

Samsung Newsroom had the privilege of connecting with Logan to discuss his creative process and inspiration and how his partnership with Samsung Art Store helped push the boundaries of his craft.

Inspiration and Influences: From Baltimore to California and Beyond

Q: Could you tell us a bit about yourself and your career as an artist? How did you come to work with stencils?

After running a successful commercial screen printing business, I decided to focus on my art and moved from Baltimore to California. I tried hand-cut stenciling and fell in love. The process is similar, but stencils are painstaking and not exact. I embraced this challenge and learned to create deep detail with multiple layers.

Logan Hicks is a highly acclaimed artist based in New York, renowned for his intricate photorealistic urban landscapes. By using multiple layers of stencils, he seamlessly blends urban aesthetics with extreme precision and detail.

Q: What is your passion that inspires your art?

Travel is both my inspiration and antidepressant. Seeing new countries, people, places and cultures has always helped keep my eyes open to how utterly fantastic the world is. After I travel, I am always excited to get back into the studio.

I also find a lot of inspiration in New York City. The way the city changes throughout the day and year — it has a life of its own. During the pandemic, it was especially interesting to see a vibrant city empty. It was eerily beautiful.

Q: Could you walk us through your artistic process from the photographs you start with to the final product?

I don’t usually go into detail about my process just because it’s easy to confuse the process for the product. About 75% of my time making art is the laborious process of image preparation, stencil cutting, bridging the stencils, etc. To explain briefly, I take photos, break them down into various levels of contrast, cut them out, spray them on top of each other and then carefully paint the lights. My stencils aren’t the kind that you can just roll over a solid coat of paint – I slowly bring out the image with small sprays of paint that I build up.

Q: What is your favourite step in your artistic process?

My favourite step is creating and choosing a mood for my artwork. Will my scene be exacting or painterly? Will it depict the solitude of the evening or the vibrancy of a bright day? One set of stencils can be painted in many ways, and I like figuring out which one is best.

Q: What partnerships have you worked on over the years that stand out to you?

I find that the most successful partnerships are the ones that have the least direction, at least for me. Finding a company that grants freedom to do what I want is paramount for a successful collaboration. A few that come to mind are the Bowery Wall I painted for the Goldman family in New York and a partnership with Porsche for their electric car at Scope Art Fair.

Logan Hicks X Samsung Art Store

Q: Why did you choose to partner with the Art Store?

An artist only has two reasons to continue: to make art and to present the art to an audience. For me, Samsung Art Store was an outlet to showcase my art — it was a new approach to displaying my art, and for that reason, I found it interesting. Living spaces these days continue to get smaller and smaller, so I saw this as a way of sharing multiple artworks instead of hanging them on limited walls.

Q: How does displaying your work on The Frame compare to other media you’ve worked with (e.g., canvas, brick/concrete walls, billboards)?

Good art should be able to translate to various mediums: canvas, walls or digital. The Frame was an interesting platform just because you don’t have control over where it will be hung or what household will download what artwork. — it was fun to find out which of my pieces had the most universal appeal. When you make work for a specific location (like with a mural), you have to consider the neighborhood, lighting, surface of the wall, etc. The success of a mural is based on your ability to adapt to the environment. With The Frame, though, it was a case of plucking those works off the wall and putting them into a digital space — the attention was 100% on the artwork that was created instead of the environment that it lives in.

Q: How does your signature technique of blending colours through aerosol contribute to the visual appeal of your work when displayed digitally?

I hope the audience can appreciate my work on multiple levels. For example, you only observe the subject matter at a distance before you start noticing the details as you get closer. Once you’re inches from it, the execution becomes clear — from the way the colours blend to the tiny dots of aerosol paint that make up the surface of the image.

My work has nuances that are difficult to see on traditional digital displays. I’ve been happy with how the matte display of The Frame picks up details of the spray paint and the subtle colour changes.  The display offers the opportunity to experience the work from various distances as if it exists on a wall or canvas.

Q: You already have experience in creating large-scale murals worldwide in places like Istanbul, Miami, Baltimore, New York, Tunisia, Paris, etc. How does the Art Store partnership expand the global reach and accessibility of your work to audiences beyond that?

I easily forget that 99.9% of the world won’t have the opportunity to see my work in person. When I paint a mural, it’s usually in larger metropolitan areas and in cities where I already have some sort of connection. So, I like to extend my reach to people who may not live in the places I paint. With this approach, someone in the rural outback of Australia has access to my pieces just as someone in the heart of Manhattan does.

Q: What are your top three picks you would recommend to consumers to display on The Frame? Please give us a very brief explanation of each.

▲ The Entrance, 2019

This painting is the front of Monet’s house. I visited Monet’s Garden for the first time and instantly felt like I was in a different land — flowers surrounded me like a green fog, and the smell of flowers filled the air. Standing in front of Monet’s house, I imagined what it would have been like to live there. I think about how this was what Monet saw every morning as he walked the garden and returned to his house.

▲ Giverny, 2019

This piece is also from Monet’s Garden. What I loved the most about the garden is that it’s very rare that you can stand in the same place where a masterpiece was created. I’ve grown up seeing Monet’s paintings in my art history books, on TV and in movies. But when I visited the garden, I realized that I was in the painting. I was standing where Monet once stood as he painted, and suddenly his artwork made more sense to me. Of course, he painted his garden! How can you visit heaven and not memorialize it in a painting?

▲ Axon, 2018

I have a soft spot for Paris: the culture, food, art and architecture. I love it all. This painting is a scene that you see when you walk outside the Gare De Lyon train station. I can remember when I took the photo that I used as inspiration for this piece. My friend asked me, “Why would you take a picture of the street? It’s ugly. It is the train station that is beautiful.” The wonderful thing about being a tourist is that everything is new and fresh.  To me, the street was just as beautiful as the train station. That is the power of a good painting – it can enchant the most boring scenes.

The Intersection of Technology and Creativity

Q: As an artist known for your traditional artistic techniques, how do you navigate the intersection between traditional art forms and the digital world?

Art is a language, and learning to speak it in different arenas is critical to the success of an artist. I don’t put too much thought into what is traditional and what isn’t. I just try to consider what the work will look like scaled down to the size of The Frame. I try to think about what pieces have enough complexity to remain on the screen in someone’s space for an extended period.

Q: What unique opportunities does the digital art platform offer for artists like yourself?

The main opportunity I see for the digital space is access to a new audience. Someone may not spend thousands on my painting, but they may download an image of it. I’d like to think that sometimes that may even translate into someone then going out and buying a physical copy of a painting.

It’s also a great way to reach an audience that does not traditionally go to galleries. Art is most successful when people can see a little bit of themselves in it, regardless of whether that is a feeling, experience, thought or mood. That isn’t limited to an art museum attendee. Finding people and connecting with them through art is something that can be done on a much larger scale through a digital platform.

I love the opportunity to reach new audiences who may not have appreciated art before. The art world can sometimes be guarded; The Frame gives new fans an opportunity to consider living with art.

Visit the Samsung Art Store in The Frame to explore more of Logan Hicks’s collection.

Samsung Electronics Co., Ltd. today announced that its 2023 Neo QLED^[1] and Lifestyle TV^[2] lineups received the ‘Circadian Rhythm Display’ certification[3] from Verband Deutscher Elektrotechniker (VDE), a leading electrical engineering certification institute in Germany. The certification underscores Samsung’s commitment to developing technology and products designed with  consumers being top of mind.

(From left) Seokwoo Yong, EVP and Deputy Head of Visual Display Business at Samsung Electronics and Sven Ohrke(Öhrke), Management of Marketing and Sales at VDE Institute.

This certification recognizes that Samsung TV’s Eye Comfort mode provides an optimal viewing experience for consumers spending more time indoors by automatically balancing light exposure and colour temperature to mimic natural outdoor light.

The circadian rhythm has a cycle of inhibiting melatonin secretion for dynamic activities during the day while activating its release for a comfortable sleep at night. Melatonin is a hormone known to help you sleep well.

VDE’s certification validates the benefits of Eye Comfort mode on users’ circadian rhythm by measuring circadian stimulus at different illuminance levels and assessing the impact on melatonin suppression. The certification process complies with the Circadian Stimulus method based on the research results of the Lighting Research Center in the U.S.

This is one of many verifications Samsung TVs have received representing ongoing efforts to put users and their experience front and center of product design. Previously, Samsung TVs have received ‘Eye Care’ certification from VDE[4] and ‘Glare-Free’ validation from UL[5], along with ‘Pantone Validated’ and ‘SkinTone Validated’ certifications from Pantone[6], both signifying that certified Samsung screens satisfy the organization’s colour accuracy standards.

—

[1] For models Q70C and above

[2] The Frame, The Serif and The Sero

[3] Certificate ID# 40056275

[4] Certificate ID# 40054736

[5] Certificate ID# V563481

[6] https://news.samsung.com/global/interview-how-samsung-electronics-achieved-industry-first-pantone-validated-recognition-for-hdr-displays

The newest brand campaign from Samsung continues with three new video spots showcasing the real, meaningful connections Canadians can make using Samsung technology. In the latest campaign spots, basketball star athlete Fred VanVleet, creative producer Mr. KOA, and content creator Isabelle Cheng, are leaning into their personal passions and crafts to illustrate how Canadians can “Do The SmartThings!” with connected devices that seamlessly work together.

Whether interacting with a fan, tackling a photo shoot, or creating delicious-looking food content, Fred, Isabelle, and Mr. KOA are all utilizing the power of Samsung products and SmartThings to make these experiences more efficient and enriching. We recently caught up with the stars of the videos to learn more about the meaningful connections they experienced with others through Samsung technology.

In the latest spot, up and coming basketball star and Team Canada athlete, Deniya Prawl, plays video games on her Neo QLED TV online with another gamer – not knowing that on the other end of the line is the star athlete Fred VanVleet, who surprises her with a call on her Samsung Galaxy Z Flip4. You can watch the latest video here.

We sat down with Deniya, Isabelle and Mr. KOA to learn more about their experiences with Samsung’s meaningful connections campaign, and how they themselves continue to leverage connectivity in their everyday lives.

What role does Samsung technology play in helping you perfect your craft?

Mr. KOA: The Samsung Galaxy lineup’s ease of use and customization features not only help me get all my work done efficiently, they make things look the way I want to, and make my experiences enjoyable.

Isabelle Cheng: My phone is central to my job as a food-focused content creator! I love my Samsung Galaxy S22 Ultra.

Deniya Prawl: My Samsung TV helps me watch all of my favourite basketball games, learning from other amazing players.

How does technology help you balance your day-to-day life?

Mr. KOA: I live a very fast-paced and extremely unpredictable lifestyle. I absolutely rely on technology to keep me organized, to help edit and design work, as well as visual capabilities to present to clients.

Isabelle Cheng: To be honest, I would be completely lost without technology. I use my Samsung Galaxy Watch Active to track my sleep, workouts, and even make sure I get enough water – especially helpful when I’m busy. For work, I always tell people I live and die by my calendar. Being able to have all my appointments and other info at my fingertips on my phone is critical.

Deniya Prawl: Because I’m a basketball player, it’s so important for me to study the game. Watching games or footage from practice using technology helps improve my IQ and learn different moves.

Can you tell us about your experience building connections in your vignette?

Mr. KOA: Being surprised by my cousin on my Samsung Galaxy Z Flip4 was definitely an unexpected but welcome surprise – especially when we met in person! I recently made the decision to pick up my entire life and move from Toronto to LA at the start of this year. The transition has been quite challenging, and I hadn’t seen friends or family for almost a year. Being able to connect so easily and quickly was incredible.

Isabelle Cheng: I was able to connect with a good friend of mine that moved to Vancouver. When someone who is important to you moves across the country it can be difficult. I was so shocked when she surprised me on video chat as I was expecting someone else. It was easy to connect the Galaxy Z Flip4 to Samsung The Frame TV so I could chat comfortably on such a large screen. Even better was when she ended up surprising me in person!

Deniya Prawl: It was a great experience to connect with Fred live using my Galaxy Z Flip4! I’ve watched him play for so many years and I’m a huge fan – I was so surprised and grateful for the experience.

Provide an example of a meaningful connection that technology has enabled for you.

Mr. KOA: I recently launched a dating card game called THE FIRST DATE GAME. Thanks to technology, the game has been able to reach thousands of people – all from something I created at home.

Isabelle Cheng: Over the past two years, technology was essential to help me stay connected to my friends and loved ones who I wasn’t able to see. Having technology makes those times feel a lot less lonely until you’re able to hug in-person again.

Deniya Prawl: A lot of my family lives in Jamaica, and they all use Samsung devices, which helps us communicate with each other despite the distance.

Samsung has long been innovating across its mobile, home entertainment, home office and digital appliance products, to help Canadians curate intuitive, integrated experiences. To learn more about Samsung’s meaningful connections campaign, click here.

For interior designer Stacey Cohen, televisions have rarely served as statement pieces in her work as often as they have since Samsung introduced its line of Lifestyle Screens.

From TVs that double as art, transforming a family room into a gallery space, to portable screens that bring versatility to the backyard, the primary suite, and the kitchen, Cohen put Samsung Lifestyle Screens on impressive display recently at her luxury Toronto showhome.

“Samsung Lifestyle Screens truly enhance any interior and provide homeowners with a simple solution to avoid that traditional black rectangle look on the wall,” said Cohen, the founder and principal designer at Stacey Cohen Design. “Samsung has really pushed the envelope with these Lifestyle Screens and has made our interior design work even more interesting. I especially love how customizable each product is, including the chic white bezel on The Frame TVs.”

At a recent private event hosted by Cohen and Pat Bugos, Senior Vice President of Consumer Electronics at Samsung Canada, guests were introduced to the range of Lifestyle Screens and how they easily integrate into any space at home, elevating not only the décor, but also the home entertainment experience while still being functional and user friendly.

That “black rectangle look” is no more with The Frame, which boasts a matte screen to beautifully render a wide selection of world-class artwork, turning the once traditional television into a work of art when the TV is off in “Art Mode.” The TV also features customizable, magnetic bezels to change the screen’s frame to complement any space.

For interior design lovers, Cohen placed The Serif in the guest bedroom. The eye-catching floor stand makes this statement piece feel like a work of art in a gallery space. Entertaining guests is also fun and interactive with The Sero, a mobile optimized screen that lets you enjoy your mobile content on a bigger display rotating from landscape to portrait mode. The Sero also has wheels so it can go where the party does, making it a versatile addition to any home.

Bring entertainment outdoors – rain or shine – with The Terrace, an outdoor TV that offers durability and a premium viewing experience in your home’s outdoor spaces. At Cohen’s showhome, the TV is beautifully displayed in a gorgeous pergola. Boasting portability again is The Freestyle, a fun and portable e-projector that lets you tilt, point and play. Cohen also turned her patio into an outdoor home movie theatre with The Premiere, an ultra-bright, 4K laser projector that can turn a wall into 130 inches of screen.

“It was a treat to have Stacey Cohen showcase our versatile, user-friendly and beautiful lineup of Lifestyle Screens,” said Bugos, Senior Vice President of Consumer Electronics at Samsung Canada. “These products were designed to be top-tier tech as well as a great addition to interior design plans, so it was a pleasure to see that vision come to life at her showhome.”

For more information about Samsung Lifestyle Screens, please visit Samsung.com/ca.