Samsung Electronics, global display leader and provider of the Official Art TV of Art Basel, today announced the launch of the Art Basel Miami Beach 2025 Collection, a curated digital exhibition spotlighting 24 contemporary artists who will be showcased at Art Basel Miami Beach from December 5-7,¹ available exclusively on Samsung Art Store.

“With the Art Basel Miami Beach 2025 collection, we wanted to bring the distinct energy of the show directly into people’s homes,” said Daria Greene, Head of Content and Curation for Samsung Art Store. “Each artwork carries its own cultural perspective, expanding the ever-growing collection we offer on Samsung Art Store.”

The Art Basel Miami Beach 2025 Collection features artwork by emerging and established artists from around the world, presented by seven of the world’s top galleries — Instituto de Visión, Kurimanzutto, Meredith Rosen Gallery, Nina Johnson, Vermelho, Sean Kelly and Charlie James Gallery. The hand-selected digital collection reflects the cultural richness and diverse voices that define contemporary art today.

Highlights include:

• Olinda Silvano, “Energía de la visión de Ayahuasca” (2022), presented by Instituto de visión
• The Pérez Bros., “Victoria Park” (2025), presented by Charlie James Gallery
• George Nelson Preston, “Apenas Cinco Semanas Da Kissama e as Colinas Do Brasil Nos Surpreenderam” (2019), presented by Nina Johnson
• Jennifer Rubell, “40 Hearts” (2018), presented by Meredith Rosen Gallery
• Aycoobo, “Luna Ilena” (2024), presented by Instituto de visión

This is the fifth Art Basel digital art collection featured on Samsung Art Store. As part of Samsung’s longstanding partnership with the show, each collection aims to reflect the global reach of artists and galleries showcased at Art Basel, bringing that discovery directly into homes worldwide across the Samsung 2025 TV lineup.

“Art Basel’s partnership with Samsung continues to expand the ways in which our galleries and artists can reach new audiences,” said Vincenzo de Bellis, Chief Artistic Officer and Global Director of Art Basel Fairs. “By bringing a curated selection from Art Basel Miami Beach into homes around the world, this initiative extends the fair’s artistic vision beyond the halls of the convention center and broadens the possibilities for discovery, engagement and visibility. We are delighted to see these works presented on Samsung Art Store, reflecting the depth of our exhibitors, the global resonance of their artists and the evolving formats through which contemporary art is experienced today.”

Samsung has led the global TV market for 19 consecutive years,² delivering the exceptional picture quality that fine art demands. Samsung Art Store features more than 4,000 works by over 800 artists, including the Art Basel Miami Beach 2025 Collection.

For more information, visit www.samsung.com.³

About Art Basel

Founded in 1970 by gallerists from Basel, Art Basel today stages the world’s premier art shows for Modern and contemporary art, sited in Basel, Miami Beach, Hong Kong, Paris and Qatar. Defined by its host city and region, each show is unique, which is reflected in its participating galleries, artworks presented and the content of parallel programming produced in collaboration with local institutions for each edition. Art Basel’s engagement has expanded beyond art fairs through new digital initiatives including Zero 10 the Art Basel App and through programs such as the Art Basel and UBS Global Art Market Report, the Art Basel Shop and the Art Basel Awards. For further information, please visit artbasel.com.

1. Art Basel Miami Beach is open to the public from December 5-7, following by-invitation-only access from December 3-4. ︎
2. Source: Omdia, Feb-2025 (Results are not an endorsement of Samsung). ︎
3. This press release has been updated for clarity. ︎

▲ Fred Tomaselli’s Irwin’s Garden (detail) (2023) shown on The Frame by Samsung. Photo: Samsung

The Samsung Art Store is available on The Frame, the best-selling lifestyle TV from Samsung that doubles as a piece of art. Subscribers around the world can experience gallery highlights from Art Basel, which joins other renowned collections such as those from The Metropolitan Museum of Art, The Museum of Modern Art and The Musée d’Orsay available on the Samsung Art Store. The latest partnership with Art Basel underscores Samsung’s commitment to making world-class art accessible to anyone with The Frame through its innovative platform. 

Samsung Art Store Subscribers Get an Exclusive Look

Art Basel Miami Beach is the premier global art fair of the Americas with cultural significance attracting thousands of art enthusiasts every year. For the first time, this exclusive experience is being delivered directly to the screens of millions of people through The Frame.

Ahead of Art Basel Miami Beach, Samsung Art Store subscribers will have access to a curated collection of 15+ select works from Art Basel’s galleries, some of which will be displayed at the highly anticipated fair, taking place from December 6-8, 2024 at the Miami Beach Convention Center. The collection features pieces from international contemporary galleries, including James Cohan, Kasmin, moniquemeloche, mor charpentier, Nara Roesler, Roberts Projects and Tina Kim, offering subscribers a unique, front-row look at some of Art Basel’s incredible works of art.

▲ Candida Alvarez’s Mostly Clear (detail) (2023) shown on The Frame by Samsung. Photo: Samsung

Founded in 1970 by gallerists from Basel, Art Basel is the world’s premier art fair for modern and contemporary art. This year in Miami Beach, Art Basel will bring together 286 leading international galleries from 38 countries to present artworks of the highest quality across all media — from painting and sculpture to photography and digital works. Art Basel will once again reaffirm its unparalleled position as a platform for discovery and encounters that drive the art world.

“Art Basel’s mission is to power the world of art by connecting leading artists and galleries with art loving audiences,” said Noah Horowitz, CEO of Art Basel. “Our collaboration with Samsung allows us to extend that reach like never before by broadening access to leading galleries and significant works from established artists to a new generation of emerging talents.”

Yong Su Kim, EVP and Global Head of Video Services and Partnerships at Samsung, echoed the excitement surrounding this partnership. “Art Basel represents the pinnacle of contemporary art, and we are thrilled to amplify that experience with leading display technology that brings art to millions of people,” Kim said. “Through the Samsung Art Store and the lifelike visuals of The Frame, we are making it possible for anyone to experience Art Basel and take part in an iconic cultural moment.”

Samsung Art Store Collectors Lounge To Feature Industry Panels, Interactive Activation and More

As the Official Display Partner of Art Basel Miami Beach, Samsung is hosting a dedicated Samsung Art Store Collectors Lounge from December 4-8 under the concept, “Bringing Art Home,” where attendees can enjoy remarkable artworks on The Frame’s museum-worthy display. In addition, visitors will see The Frame showcased with unique bezels in various colors and designs from DecoTVFrames, an official Samsung partner exclusively available for The Frame.

The Frame will also be installed throughout the fair to present visitors with a variety of vivid screen experiences.

In addition to its dynamic Collectors Lounge experience, Samsung is hosting a series of panel discussions featuring influential voices from the contemporary art world. These sessions include:

• Celebrating Women in Art and Technology — Innovation and Expression
  An engaging panel led by Daria Greene, Head of Global Curation at Samsung. This discussion celebrates the journey of female artists and innovators who are redefining the intersection of art and technology. Gain insights into how digital platforms are amplifying voices and breaking new ground in contemporary art.
• The Future of Digital Art — Innovation, Rights and Connectivity
  Explore the future of digital art in this thought-provoking panel, moderated by Maya Harris, Head of Business Development and Strategic Partnerships at Samsung. This session delves into how technology is reshaping artistic rights, accessibility and the ways institutions and artists connect with global audiences.

As the home for Samsung Art Store, The Frame has been refreshed in 2024 to deliver an even more complete artistic and aesthetic experience. That includes Pantone Validated ArtfulColor Certification,¹ the industry leading color experts. The Frame is the world’s first and only art TV to achieve this validation, ensuring natural and realistic visuals that wouldn’t look out of place in a gallery. It also sports an Anti-Reflection with Matte Display, helping you limit light distractions so your artwork appears even more true-to-life. The Frame hangs just like a picture flush against the wall and is available in class sizes ranging from 32 to 85 inches.

The Frame also delivers value-add features that you can only find from Samsung — the #1 global TV brand for 18 years and counting.² Samsung technology makes everything you watch look clearer and crisper, while you enjoy access to 2,700+ free channels, including 400+ premium channels on Samsung TV Plus.³ You can also game without a console through Samsung Gaming Hub,⁴ use your TV as your smart home hub and ensure your personal data is protected by Samsung Knox security.

¹ Pantone company provides a universal language of color, called Pantone Matching System, that enables color-critical decisions through every stage of the workflow for brands and manufacturers.
² Source: Omdia, Jan 2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.
³ Available for free on Samsung Smart TVs released after 2016, Galaxy devices, Smart Monitors, Family Hub refrigerators and the web.
⁴ Available games and content may vary by country and model and are subject to change without notice. Certain games require a separate controller. Internet connection and subscription may be required. Requires a Samsung account.