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		<title>Bespoke AI Refrigerator &#8211; Samsung Global Newsroom</title>
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            <title>Bespoke AI Refrigerator &#8211; Samsung Global Newsroom</title>
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				<title>Samsung To Unveil AI Vision Built With Google Gemini at CES 2026</title>
				<link>https://news.samsung.com/global/samsung-to-unveil-ai-vision-built-with-google-gemini-at-ces-2026</link>
				<pubDate>Mon, 22 Dec 2025 08:00:00 +0000</pubDate>
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				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Bespoke AI]]></category>
		<category><![CDATA[Bespoke AI Refrigerator]]></category>
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									<description><![CDATA[Samsung Electronics today announced that it will unveil its latest kitchen appliances lineup at CES 2026, including the latest iterations of its Bespoke AI refrigerator, over-the-range (OTR) microwave and slide-in range at CES 2026. Alongside refreshed designs across the lineup, the company will highlight meaningful improvements to vision-based AI functionality enhanced with Google Gemini and […]]]></description>
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<figure class="wp-block-image size-full"><img width="1000" height="563" src="https://img.global.news.samsung.com/global/wp-content/uploads/2025/12/19171141/Samsung-Digital-Appliances-CES-2026-Bespoke-AI-Refrigerator-Google-Gemini_main1.jpg" alt="" class="wp-image-168261" /></figure>



<p>Samsung Electronics today announced that it will unveil its latest kitchen appliances lineup at CES 2026, including the latest iterations of its Bespoke AI refrigerator, over-the-range (OTR) microwave and slide-in range<sup data-fn="1b80dec4-d759-4cb9-8993-e280e935f9f3" class="fn"><a href="#1b80dec4-d759-4cb9-8993-e280e935f9f3" id="1b80dec4-d759-4cb9-8993-e280e935f9f3-link">1</a></sup> at <a href="https://www.ces.tech/" target="_blank" rel="noreferrer noopener">CES 2026</a>. Alongside refreshed designs across the lineup, the company will highlight meaningful improvements to vision-based AI functionality enhanced with Google Gemini and Google Cloud, showing how these innovations simplify everyday tasks and elevate the overall kitchen experience.</p>



<p>“In pioneering the application of vision-based AI technology, Samsung has led innovation in the kitchen appliance market,” said Jeong Seung Moon, Executive Vice President and Head of R&D Team for Digital Appliances (DA) Business at Samsung Electronics. “Samsung will reach a new level of innovation through this collaboration with Google Cloud and will utilize these ongoing initiatives to continue to deliver better consumer experiences in the upcoming year.”</p>



<p></p>



<h2 class="wp-block-heading"><strong>Introducing Samsung’s Latest AI Vision-Equipped Refrigerator</strong></h2>



<p>At CES, Samsung will present a new Bespoke AI Refrigerator Family Hub, equipped with the upgraded AI Vision. The feature’s key upgrade is its functions built with Google Gemini, which marks the first time that it is being integrated into a refrigerator.</p>



<p>Previously, it could recognize up to 37 types of fresh food and 50 types of pre-registered processed food on-device.<sup data-fn="4f5071b0-060a-4e56-b100-b821e34a5ca0" class="fn"><a href="#4f5071b0-060a-4e56-b100-b821e34a5ca0" id="4f5071b0-060a-4e56-b100-b821e34a5ca0-link">2</a></sup> The latest version ready to be unveiled at CES is built to unlock its existing limitations to recognize more food items, offering a comprehensive and flexible experience.</p>



<p>It is planned to even recognize processed foods without separate registration, automatically registering their names to increase convenience. Additionally, Samsung aims to make it detect user-labeled items, foods stored in personal containers can be added to the food list.</p>



<p>With ingredients being identified more accurately, managing the food list becomes clearer and easier than before, broadening people’s food-related experiences. At CES, Samsung plans to showcase the enhanced capabilities and new use cases of AI Vision, demonstrating the future of a truly personalized AI kitchen.</p>



<p></p>



<h2 class="wp-block-heading"><strong>Enhanced Wine Management With the New Samsung Bespoke AI Wine Cellar</strong></h2>



<p>Samsung will exhibit the new Bespoke AI Wine Cellar, designed to incorporate an AI Vision built with Google Gemini similar to that of the Bespoke AI Refrigerator.<sup data-fn="cd2c6f48-b97e-488d-b53d-c9e175f0945f" class="fn"><a href="#cd2c6f48-b97e-488d-b53d-c9e175f0945f" id="cd2c6f48-b97e-488d-b53d-c9e175f0945f-link">3</a></sup></p>



<p>When users store or remove wine bottles from the wine cellar, a camera positioned at the top of the unit will recognize the labels and tracks bottles, updating the SmartThings AI Wine Manager<sup data-fn="09751dd2-8fd6-4cc0-8df8-93a074ae2311" class="fn"><a href="#09751dd2-8fd6-4cc0-8df8-93a074ae2311" id="09751dd2-8fd6-4cc0-8df8-93a074ae2311-link">4</a></sup> accordingly. The system will also be able to distinguish the specific shelf and compartment where each bottle is placed, allowing users to easily check locations without searching manually. Through the AI Wine Manager, users will be able to look up wine information more conveniently and receive suggestions on pairings based on the type of wine in their inventory, making wine curation more intuitive and personalized.</p>



<p></p>



<h2 class="wp-block-heading"><strong>Unified Kitchen Aesthetic With an Upgraded Stainless Look  </strong></h2>



<p>Samsung is also introducing a lineup of French Door refrigerators, slide-in ranges and new OTR microwave models, offering consumers an updated aesthetic and a cohesive stainless-look option for creating a unified kitchen design.</p>



<p>The new Bespoke AI 3-Door French Door refrigerator features a zero clearance fit, which can be installed with side gaps of approximately 4mm.<sup data-fn="8824b2bb-1f8f-409b-b20c-770bfa7baa05" class="fn"><a href="#8824b2bb-1f8f-409b-b20c-770bfa7baa05" id="8824b2bb-1f8f-409b-b20c-770bfa7baa05-link">5</a></sup> Additionally, its door depth has been reduced by 50mm compared to the conventional 3-Door model,<sup data-fn="0cfb86e3-e998-40f3-80ad-69de6daa0ee0" class="fn"><a href="#0cfb86e3-e998-40f3-80ad-69de6daa0ee0" id="0cfb86e3-e998-40f3-80ad-69de6daa0ee0-link">6</a></sup> enabling full access to drawers and food items with the doors wide open.<sup data-fn="c8a99c98-4b27-4635-880b-c84a003f8285" class="fn"><a href="#c8a99c98-4b27-4635-880b-c84a003f8285" id="c8a99c98-4b27-4635-880b-c84a003f8285-link">7</a></sup> The AutoView — a transparent door — allows users to easily check items stored in the fridge.</p>



<p>The upgraded slide-in range features a completely refreshed design with a stainless-look finish across the control panel, knobs and door. It adopts a new bar handle style, along with a Precision Knob that provides enhanced safety.</p>



<p>Samsung will unveil two different types of OTR microwaves: the Air-Fry OTR and the DualVent OTR. The most significant change comes from the revised hood structure of the DualVent model. Typically, the depth of a cooktop on the range extends farther than that of an OTR, making it difficult for the hood to capture smoke from the front burners. Samsung’s new dual vent system addresses this by adding a front ventilation wing in addition to the bottom ventilation, significantly improving the capture rate compared to the previous model.</p>



<p>Visitors at Samsung’s booth at CES 2026 will be the first to see these new innovations. Learn more about Samsung’s CES activities <a href="https://news.samsung.com/global/ces-2026" target="_blank" rel="noreferrer noopener">here</a>.</p>



<hr class="wp-block-separator has-alpha-channel-opacity" />


<ol class="wp-block-footnotes"><li id="1b80dec4-d759-4cb9-8993-e280e935f9f3">This article contains products and features currently in development. The plans, timelines and specifications described are forward-looking and subject to change without notice. Their future availability is not guaranteed. <a href="#1b80dec4-d759-4cb9-8993-e280e935f9f3-link" aria-label="Jump to footnote reference 1"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li><li id="4f5071b0-060a-4e56-b100-b821e34a5ca0">As of April 2025, AI Vision can recognize 37 food items like fresh fruits and vegetables. If the food is not recognizable, it may be listed as an unknown item. AI Vision cannot identify or list any food items in the fridge door bins or freezer. It recognizes food items based on deep learning models, which may be updated periodically to improve accuracy. AI Vision also recognizes packaged food items that have been saved by the user, and up to 50 items can be saved with designated names. Packaged items are limited to those that keep a certain packaged form. <a href="#4f5071b0-060a-4e56-b100-b821e34a5ca0-link" aria-label="Jump to footnote reference 2"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li><li id="cd2c6f48-b97e-488d-b53d-c9e175f0945f">The recognition functionality is only available for shelves with withdrawal capability. For wine input and output, the label must be exposed to the top camera for proper recognition. Additionally, the multi-pantry drawer provides food storage functionality and information about the food items stored in these drawers is provided as a separate image <a href="#cd2c6f48-b97e-488d-b53d-c9e175f0945f-link" aria-label="Jump to footnote reference 3"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li><li id="09751dd2-8fd6-4cc0-8df8-93a074ae2311">Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. Both devices must be signed in with the same Samsung account. <a href="#09751dd2-8fd6-4cc0-8df8-93a074ae2311-link" aria-label="Jump to footnote reference 4"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li><li id="8824b2bb-1f8f-409b-b20c-770bfa7baa05">Minimum required installation space for a custom built-in setup: [Width] 916 mm or more (Ensure a minimum gap of 4 mm on the left/right sides), [Height] 1798 mm or more (Ensure a minimum gap of 20 mm at the top). <a href="#8824b2bb-1f8f-409b-b20c-770bfa7baa05-link" aria-label="Jump to footnote reference 5"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li><li id="0cfb86e3-e998-40f3-80ad-69de6daa0ee0">Compared to our conventional model without zero clearance fit feature (RF32CG5400**) <a href="#0cfb86e3-e998-40f3-80ad-69de6daa0ee0-link" aria-label="Jump to footnote reference 6"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li><li id="c8a99c98-4b27-4635-880b-c84a003f8285">The refrigerator door can be open up to 108°, but it depends on the installation environment. <a href="#c8a99c98-4b27-4635-880b-c84a003f8285-link" aria-label="Jump to footnote reference 7"><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/21a9.png" alt="↩" class="wp-smiley" style="height: 1em; max-height: 1em;" />︎</a></li></ol>]]></content:encoded>
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				<title>Samsung’s Home Appliances Become the First Products To Receive BSI IT Security Label Through Korea-Germany Mutual Recognition Arrangement</title>
				<link>https://news.samsung.com/global/samsungs-home-appliances-become-the-first-products-to-receive-bsi-it-security-label-through-korea-germany-mutual-recognition-arrangement</link>
				<pubDate>Tue, 09 Sep 2025 17:00:29 +0000</pubDate>
								<media:content url="https://img.global.news.samsung.com/global/wp-content/uploads/2025/09/Samsung-Digital-Appliances-Bespoke-AI-Jet-Bot-Steam-Ultra-Bespoke-AI-Refrigerator-BSI-IT-Security-Label-KISA_thumb728.jpg" medium="image" />
				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Bespoke AI Jet Bot Steam Ultra]]></category>
		<category><![CDATA[Bespoke AI Refrigerator]]></category>
		<category><![CDATA[BSI]]></category>
		<category><![CDATA[IFA]]></category>
		<category><![CDATA[IFA 2025]]></category>
		<category><![CDATA[KISA]]></category>
		<category><![CDATA[Knox Matrix Trust Chain]]></category>
		<category><![CDATA[Knox Vault]]></category>
                <guid isPermaLink="false">https://bit.ly/4mV6sGX</guid>
									<description><![CDATA[Samsung Electronics announced that its latest robot vacuum cleaner, the Bespoke AI Jet Bot Steam Ultra,1 as well as the Bespoke AI Refrigerator,2 have been granted the BSI IT Security Label. This milestone follows the mutual recognition arrangement (MRA) signed between the Korea Internet & Security Agency (KISA) and Germany’s Federal Office for Information Security […]]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics announced that its latest robot vacuum cleaner, the Bespoke AI Jet Bot Steam Ultra,<sup>1</sup> as well as the Bespoke AI Refrigerator,<sup>2</sup> have been granted the BSI IT Security Label. This milestone follows the mutual recognition arrangement (MRA) signed between the Korea Internet & Security Agency (KISA) and Germany’s Federal Office for Information Security (BSI).</p>
<p>The MRA enables mutual recognition of cybersecurity evaluation results for labeled products, helping companies accelerate market access while ensuring a high level of trust across borders. Through this arrangement, Samsung’s products that pass KISA’s Certification of IoT Cybersecurity (CIC) could be granted equivalent recognition under BSI’s labelling scheme.</p>
<p>“We are honored to be the first to be mutually-recognized under the Korea-Germany MRA,” said Jeong Seung Moon, Executive Vice President and Head of the R&D Team for the Digital Appliances Business at Samsung Electronics. “We will continue to prioritize robust IoT security so that users can enjoy the convenience of AI-powered home appliances with greater confidence.”</p>
<p>At IFA 2025 in Berlin, KISA and the BSI held a ceremony to celebrate the newly labeled products and the official signing of the MRA. The ceremony took place at the BSI booth at IFA, with BSI, KISA and Samsung DA’s key representative.</p>
<h3><span style="color: #000080"><strong>KISA Certification of IoT Cybersecurity (CIC)</strong></span></h3>
<p>CIC evaluates products in categories such as robot vacuums, smart home cameras and connected appliances, assigning one of three levels — Lite, Basic or Standard — based on their ability to protect against digital threats.</p>
<p>Last year, Samsung became the first company to earn the highest “Standard” grade from KISA for its robot vacuum cleaner.<sup>3</sup> And as of now, it remains the only brand to hold the grade.</p>
<p>The new robot vacuum cleaner<sup>4</sup> and refrigerators<sup>5</sup> recently received the “Standard” grade in CIC, which is a designation reserved for devices equipped to withstand advanced hacking attempts.</p>
<h3><span style="color: #000080"><strong>Enhanced Security for Connected Homes</strong></span></h3>
<p>The robot vacuum cleaner and refrigerators feature a range of enhanced security technologies, enabling safer and smarter home automation. In addition to Samsung Knox, which protects devices against malware and external threats, the model brings:</p>
<ul>
<li><strong>Knox Matrix Trust Chain</strong> — monitors the security status of all interconnected SmartThings devices to detect and prevent potential breaches.<sup>6</sup></li>
<li><strong>Knox Vault</strong> — stores sensitive user data, such as personal information and authentication credentials, in a physically isolated secure chip.<sup>7</sup></li>
</ul>
<p>With these solutions, users can make use of AI features like AI Object Recognition<sup>8</sup> of Bespoke AI Jet Bot Steam Ultra and SmartThings<sup>9</sup> connectivity with trust, since their privacy and device security are rigorously protected.</p>
<p>Samsung showcased both products, along with other innovations in AI and home appliance connectivity, at IFA 2025 in Berlin.</p>
<p><img class="alignnone size-full wp-image-165441" src="https://img.global.news.samsung.com/global/wp-content/uploads/2025/09/Samsung-Digital-Appliances-Bespoke-AI-Jet-Bot-Steam-Ultra-Bespoke-AI-Refrigerator-BSI-IT-Security-Label-KISA_main1.jpg" alt="" width="1000" height="560" /></p>
<p><img class="alignnone size-full wp-image-165442" src="https://img.global.news.samsung.com/global/wp-content/uploads/2025/09/Samsung-Digital-Appliances-Bespoke-AI-Jet-Bot-Steam-Ultra-Bespoke-AI-Refrigerator-BSI-IT-Security-Label-KISA_main2.jpg" alt="" width="1000" height="562" /></p>
<p><span style="font-size: small"><em><sup>1</sup> VR90F01EBG/WD<br />
<sup>2</sup> RM90F67CECEF<br />
<sup>3</sup> VR7MD97716G<br />
<sup>4</sup> VR90F01SAG<br />
<sup>5</sup> RM90F91D1W, RM90F91B1W<br />
<sup>6</sup> Currently applied to all Wi-Fi enabled appliances launching in 2025 and planned to be expanded to chosen models that launched in 2024 from September 2025.<br />
<sup>7</sup> Currently applied to Bespoke AI Jet Bot Steam Ultra and appliances with 7-inch or 9-inch AI Home, and AI Family Hub<img src="https://s.w.org/images/core/emoji/16.0.1/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /> screen launching in 2025, except Bespoke AI Oven.<br />
<sup>8</sup> Based on our deep learning model trained using a predefined set of data and may yield incomplete or incorrect information. New datasets may be introduced to our learning model from time to time to enhance its accuracy. Object recognition may be affected by an object’s shape or the environmental conditions. Only certain object types can be recognized. Stained Area Recognition needs to be activated beforehand via the SmartThings App. A Wi-Fi connection and Samsung account are required.<br />
<sup>9</sup> Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.</em></span></p>
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				<title>Samsung Digital Appliances Earns Its First TÜV Nord IoT Security Certification</title>
				<link>https://news.samsung.com/global/samsung-digital-appliances-earns-its-first-tuv-nord-iot-security-certification</link>
				<pubDate>Tue, 26 Aug 2025 08:00:28 +0000</pubDate>
								<media:content url="https://img.global.news.samsung.com/global/wp-content/uploads/2026/08/Samsung-Digital-Appliances-IFA-2025-First-T%C3%9CV-Nord-IoT-Security-Certification_Thumb728.jpg" medium="image" />
				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Bespoke AI Jet Bot Steam]]></category>
		<category><![CDATA[Bespoke AI Refrigerator]]></category>
		<category><![CDATA[Bespoke Jet Bot Combo]]></category>
		<category><![CDATA[IFA]]></category>
		<category><![CDATA[IFA 2025]]></category>
                <guid isPermaLink="false">https://bit.ly/4mOrkiw</guid>
									<description><![CDATA[Samsung Electronics today announced that two series of robot vacuum cleaners, the Bespoke AI Jet Bot Steam1 and the Bespoke Jet Bot Combo,2 and Bespoke AI Refrigerators3 have received IoT security certification from TÜV Nord, a global certification organization based in Germany. This marks the first time Samsung’s digital appliances have received TÜV Nord security […]]]></description>
																<content:encoded><![CDATA[<p><img loading="lazy" class="alignnone size-full wp-image-164687" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/08/Samsung-Digital-Appliances-IFA-2025-First-T%C3%9CV-Nord-IoT-Security-Certification_main1.jpg" alt="" width="1000" height="560" /></p>
<p>Samsung Electronics today announced that two series of robot vacuum cleaners, the Bespoke AI Jet Bot Steam<sup>1</sup> and the Bespoke Jet Bot Combo,<sup>2</sup> and Bespoke AI Refrigerators<sup>3</sup> have received IoT security certification from TÜV Nord, a global certification organization based in Germany.</p>
<p>This marks the first time Samsung’s digital appliances have received TÜV Nord security certification, further underscoring the company’s leadership in both home appliance technology and data security.</p>
<p>“As the global focus on smart home security intensifies, Samsung continues to deliver robust protection through our Knox security platform,” said Jeong Seung Moon, Executive Vice President and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. “This certification validates the strength of our security technologies, and we will continue to enhance differentiated protection to safeguard customer data.”</p>
<p>TÜV Nord is a globally renowned institution, acknowledged as an IECEE-accredited National Certification Body. The certification is based on the <a href="https://www.etsi.org/newsroom/press-releases/1789-2020-06-etsi-releases-world-leading-consumer-iot-security-standard" target="_blank" rel="noopener">ETSI EN 303 645 standard</a>, established by the European Telecommunications Standards Institute (ETSI), which defines security and privacy requirements across the lifecycle of consumer IoT devices — from design and development to distribution and operation. Key criteria include data encryption, authentication and access control, secure software updates, personal data protection and vulnerability management.</p>
<p>The European market is already tightening security requirements with updates to the Radio Equipment Directive (RED) and upcoming implementation of the Cyber Resilience Act (CRA). Against this backdrop, TÜV Nord certification demonstrates Samsung’s readiness to meet evolving international standards and its commitment to protecting users in connected environments.</p>
<p>Samsung has strengthened its home appliances with a wide range of Knox security technologies that safeguard user data through multiple layers of protection. These include the verification of unauthorized firmware modifications when the device is turned on. Additionally, all monitoring video footage and user commands from the robot cleaner are encrypted and only decrypted at their intended destination.<sup>4</sup></p>
<p>The certified 2025 Bespoke AI Refrigerators and the Bespoke AI Jet Bot Steam further enhance security capabilities by integrating Knox Matrix and Knox Vault. Knox Matrix enables mutual security checks between devices, ensuring users are promptly alerted in the event of data theft risks. Knox Vault secures sensitive personal information, such as passwords, by processing and storing it on a dedicated hardware subsystem.</p>
<p>The Bespoke AI Jet Bot Steam will be unveiled at IFA 2025 in September. The Bespoke Jet Bot Combo and Bespoke AI Refrigerators already being rolled out in select markets globally.</p>
<p><span style="font-size: small"><em><sup>1</sup> VR90F*******, VR80F*******, VR70F*******<br />
<sup>2</sup> VR7MD97****/**, VR7MD96****/**<br />
<sup>3</sup> RM90F**B***, RF90F**A***, RF90F**E***, RM90F**C**, RM90F**D**, RM90F**E**, RM90F**X*, RF90F**B***, RF**DB99***, RF**DB95***, RF**DG9H***<br />
<sup>4</sup> Available on Samsung devices running Android 11 or later, and may not work on some devices.</em></span></p>
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				<title>Samsung Releases New Refrigerator Software Update To Improve User Convenience</title>
				<link>https://news.samsung.com/global/samsung-releases-new-refrigerator-software-update-to-improve-user-convenience</link>
				<pubDate>Wed, 11 Jun 2025 08:00:33 +0000</pubDate>
								<media:content url="https://img.global.news.samsung.com/global/wp-content/uploads/2025/06/Samsung-Digital-Appliances-Bespoke-AI-Refrigerator-Software-Update-Voice-ID-Bixby_thumb728.jpg" medium="image" />
				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[AI Family Hub]]></category>
		<category><![CDATA[AI Home]]></category>
		<category><![CDATA[AI Home Appliances]]></category>
		<category><![CDATA[Bespoke AI]]></category>
		<category><![CDATA[Bespoke AI Refrigerator]]></category>
		<category><![CDATA[Bixby]]></category>
		<category><![CDATA[Voice ID]]></category>
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									<description><![CDATA[Samsung Electronics announced today that it has started rolling out a software update to introduce new features for its Bespoke AI Refrigerators with screens,1 which is launching in 2025. Designed to enhance the user experience, the update includes the Voice ID feature provided by Bixby, which was unveiled at Welcome to Bespoke AI global launch […]]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics announced today that it has started rolling out a software update to introduce new features for its Bespoke AI Refrigerators with screens,<sup>1</sup> which is launching in 2025. Designed to enhance the user experience, the update includes the Voice ID feature provided by Bixby, which was unveiled at Welcome to Bespoke AI global launch event in March.</p>
<p>“Our primary goal for this year is to realize an AI Home that adapts intuitively to the user,” said Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. “We aim to enhance the user experience through continuous software upgrades for existing products, taking us one step closer to a true AI Home experience.”</p>
<h3><span style="color: #000080"><strong>New Update: Bixby and Samsung TV Plus</strong></span></h3>
<p>The Voice ID feature<sup>2</sup> is a new multi-voice recognition function provided by Bixby.<sup>3</sup> It identifies users’ voices registered either on the refrigerator or a Galaxy mobile device, enabling personalized features based on the recognized user. This allows consumers to personalize shared home appliances for individual use, offering greater convenience and functionality.</p>
<p>For example, Bixby intelligently switches to each user’s Samsung account based on the recognized user. Users can check their registered schedules on the calendar,<sup>4</sup> or their photos<sup>5</sup> using simple voice commands. Also, they can trigger an alarm on their phone to check its location, even when the device is set to silent mode.<sup>6</sup></p>
<p>The Voice ID feature also enables seamless interactions with the refrigerator screen for users who utilize vision enhancements on their Galaxy mobile phones. Even without a request to switch accounts, Bixby automatically switches accounts with general conversations for these users. It then synchronizes the appliance’s display modes with the settings on the user’s mobile phone, such as color inversion or grayscale.<sup>7</sup></p>
<p><img loading="lazy" class="alignnone size-full wp-image-162387" src="https://img.global.news.samsung.com/global/wp-content/uploads/2025/06/Samsung-Digital-Appliances-Bespoke-AI-Refrigerator-Software-Update-Voice-ID-Bixby_main1FF.jpg" alt="" width="1000" height="563" /></p>
<p>Additionally, Samsung has introduced a new way to activate Bixby on the screen. Previously, users could activate Bixby by clicking the Bixby icon on the screen or through voice commands. When the screen is off, an additional option has been added to activate Bixby by double-tapping the display. Users can make the most of this feature by selecting their preferred method in the settings.</p>
<p>The update is being applied to Bespoke AI Refrigerators with AI Family Hub launching in 2025 first,<sup>8</sup> with availability coming after the completion of the latest software update on AI Family Hub screens or SmartThings.</p>
<p>Additionally, Samsung plans to gradually apply this update to the Bespoke AI refrigerators with AI Home<sup>9</sup> in the second quarter of 2025. For refrigerators with AI Home, the update expands the service area for Samsung TV Plus, as well. Previously available in only South Korea and the United States, the service will extend to Canada, Brazil, Australia, Mexico and India. Thanks to the update, it is expected that consumers will be able to easily enjoy entertainment features right from their kitchen with Samsung TV Plus.</p>
<p><span style="font-size: small"><em><sup>1</sup> Refers to the refrigerators with AI Family Hub, and 9-inch AI Home screens<br />
<sup>2</sup> Each user must register for a Samsung Account on screen appliances in advance. Voice ID should be registered either on the refrigerator, or Galaxy mobile devices and then transferred to the refrigerator. (Limited to Galaxy S24 and subsequent models where Voice ID can be registered.)<br />
<sup>3</sup> Bixby is Samsung’s brand of Internet of Things (IoT) voice assistant. Bixby service availability may vary depending on the country. Bixby recognizes certain accents/dialects of English (US, UK, Indian), Chinese, Korean, French, German, Italian, Spanish (Spain, Latin America) and Portuguese (Brazil). User interface may change and differ by device. Availability of Bixby features and content providers may vary depending on the country/carrier/language/device model/OS version. A Samsung account log-in and network connection (Wi-Fi or data network) are required.<br />
<sup>4</sup> To use calendar feature, users need to either register their schedule directly on the refrigerator or link their mobile phone calendar in advance. Only Google or Microsoft calendars saved under a Google or Microsoft account can be synced with the Bespoke AI Refrigerator with AI Family Hub. (Refrigerators with AI Home support Google Calendar only.)<br />
<sup>5</sup> Gallery feature is supported only for users who have saved photos to OneDrive cloud storage via the Samsung Gallery app on a Samsung mobile phone.<br />
<sup>6</sup> To enable the service, a preset is required in the SmartThings Find.<br />
<sup>7</sup> When a user registers a device through the SmartThings app, a one-time sync notification may appear via a plug-in. If the user signs into their Samsung account on a refrigerator and related settings are stored in the cloud, this data may be transmitted once to the device. Screen settings can be modified at any time, and any changes will be saved and remain in effect unless manually updated.<br />
<sup>8</sup> Timeline may vary depending on the service region or model.<br />
<sup>9</sup> AI Home refers to the 7’’ or 9’’ LCD screen on the product. Does not mean all services available on the AI Home are AI or generate information or outcome using AI. Certain functions accessible through the AI Home utilize AI-based algorithms, which can be updated periodically to improve accuracy. AI-based algorithms may generate incomplete or incorrect information.</em></span></p>
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