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		<title>D2PF &#8211; Samsung Global Newsroom</title>
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            <title>D2PF &#8211; Samsung Global Newsroom</title>
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				<title><![CDATA[Technology for Tomorrow’s Data:  Samsung and Western Digital Collaborate To Kindle More Robust Data Storage Ecosystems]]></title>
				<link>https://news.samsung.com/global/technology-for-tomorrows-data-samsung-and-western-digital-collaborate-to-kindle-more-robust-data-storage-ecosystems</link>
				<pubDate>Wed, 20 Apr 2022 09:00:14 +0000</pubDate>
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				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Semiconductors]]></category>
		<category><![CDATA[D2PF]]></category>
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		<category><![CDATA[Zoned Storage]]></category>
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									<description><![CDATA[Due to a proliferation of innovative digital technologies and applications stemming from AI/ML, IoT, the edge and the cloud, we are now producing colossal amounts of information daily. Moreover, all signs indicate that demand for digital storage will continue to grow at unprecedented levels for decades to come.   To provide greater storage efficiencies and […]]]></description>
																<content:encoded><![CDATA[<p><span>Due to a proliferation of innovative digital technologies and applications stemming from AI/ML, IoT, the edge and the cloud, we are now producing colossal amounts of information daily. Moreover, all signs indicate that demand for digital storage will continue to grow at unprecedented levels for decades to come. </span></p>
<p><span> </span></p>
<p><span>To provide greater storage efficiencies and value for customers managing data at scale, Samsung Electronics and Western Digital, two of the world’s largest storage providers, have <a href="https://news.samsung.com/global/samsung-and-western-digital-begin-far-reaching-collaboration-to-drive-standardization-of-next-generation-storage-technologies-for-broader-ecosystem-support-and-customer-adoption" target="_blank" rel="noopener">recently partnered</a> to help usher in the standardization of next-generation data placement, processing and fabrics storage technologies (D2PF), including <a href="https://blog.westerndigital.com/what-is-zoned-storage-initiative/" target="_blank" rel="noopener">Zoned Storage</a>.</span></p>
<p><span> </span></p>
<p><span>The two companies believe the adoption of next-generation storage standards is the most effective way to ensure that hardware and software can be effectively combined within the system stack to maximize performance and functionality while reducing costs. In bringing this vision to fruition, Samsung and Western Digital are encouraging a wide-ranging industry collaboration among storage stakeholders. Through collaboration, the companies can help assure customers that storage ecosystem vendors support the new technology standards and system architectures for efficiently handling today’s data workloads as well as tomorrow’s.</span></p>
<p><span> </span></p>
<p><span> </span></p>
<h3><span style="color: #000080"><strong>The Reality of Today’s Data Infrastructures</strong></span></h3>
<p><span>We are well into the zettabyte (ZB) era, a period characterized by quantities of data so vast that understanding it has become trickier than ever. The mind-numbing amounts of data being produced today emphasizes the urgency of rethinking how data centers and cloud infrastructures are designed and operated.   </span></p>
<p><span> </span></p>
<p><span>Amid this backdrop of hypergrowth looms the potential for fragmentation around standards and systems that could delay the ecosystem’s efforts to meet growing storage demands. </span></p>
<p><span> </span></p>
<p><span>“We have entered into a golden era for data consumption, analytics and storage<strong>.</strong> One of the surest ways to undo all that good would be if the industry were to implement conflicting systems and standards,” said Cheolmin Park, Vice President of Memory Global Sales & Marketing at Samsung Electronics. “From AC versus DC in the old electric wars to Betamax versus VHS, history teaches us that industries which lack clear standards and formats see periods of missed opportunities and wasteful spending. The adoption of effective standards will minimize complexity, drive out inefficiency and reduce the cost of products and services, which benefits vendors and end-users alike. If data storage is to meet the future needs of end-users, what the industry needs now is broad consensus on </span>Zoned Storage.<span>”</span></p>
<p><span> </span></p>
<p><span> </span></p>
<h3><span style="color: #000080"><strong>Focusing on the Future of Zoned Storage </strong></span></h3>
<p><span>As part of Samsung and Western Digital’s agreement, the companies are focusing their initial efforts on creating a healthy ecosystem and solid application support around Zoned Storage. </span></p>
<p><span> </span></p>
<p><span>Currently, large-scale data infrastructure relies on tens of thousands of solid-state drives (SSDs) and hard-disk drives (HDDs). With such massive scale and the vast amounts of data that these systems manage, even the smallest data placement inefficiencies in system architecture or storage devices can result in burdensome costs.</span></p>
<p><span> </span></p>
<p><span>Zoned Storage is an open-source, standards-based initiative that enables data center storage infrastructure to scale efficiently and effectively. For hyperscale cloud and enterprise vendors, some of which possess ZB-scale storage needs, Zoned Storage will help to improve asset utilization, lower latency and reduce costs. </span></p>
<p><span> </span></p>
<p><span>Zoned Storage is comprised of two technologies: Shingled Magnetic Recording (SMR) in HDDs and Zoned Namespaces (ZNS) in SSDs. At the core of Zoned Storage are devices such as ZNS SSDs. These drives divide their address space into distinct zones, streamlining the drive architecture by equipping the host with the ability to place data in the appropriate zone. </span></p>
<p><span> </span></p>
<p><span> </span></p>
<h3><span style="color: #000080"><strong>Future-Forward Technology for a Data-First World</strong></span></h3>
<p><span>As an innovative storage solution, Zoned Storage has unconventional data-writing rules. Zones can be written sequentially starting from the beginning of a zone, and the data within a zone cannot be arbitrarily overwritten. Therefore, it is highly important that the industry aligns around the host software stack that enables storage systems to optimally leverage the power of Zoned Storage. This host-device model alignment is a crucial theme of the overall initiative. Samsung, Western Digital and other ecosystem partners are committed to contributing required software components that will enable Zoned Storage to thrive via the open-source community. </span></p>
<p><span> </span></p>
<p><span>Implementing Zoned Storage on the host allows system software and hardware to work in unison with much greater efficiency. ZNS reduces the need for over-provisioning and can eliminate difficulties connected with Quality of Service (QoS) variability and write amplification. As a result, the solution can increase capacity thanks to a higher device density and provide sustained performance even when a device is close to full capacity. Furthermore, ZNS boasts greater endurance than traditional storage methods as the data does not need to be constantly rewritten. </span></p>
<p><span> </span></p>
<p><span>Whether a device is SAS-SATA (HDD or SSD) or NVMe<img src="https://s.w.org/images/core/emoji/16.0.1/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /> SSD, Zoned Storage can be highly effective, and will enable more efficient system-wide performance management for everyone’s benefit. </span></p>
<p><span> </span></p>
<p><span>“The implementation and continued development of Zoned Storage will empower the storage industry to strike a balance between cost, latency and performance through the use of intelligent architectures,” said Wim De Wispelaere, Vice President, Strategic Initiatives at Western Digital. “As an industry, we are at a point where we must align around the technologies and systems that will drive data storage in the near future and for decades to come — in the most intelligent and efficient way possible.” </span></p>
<p><span> </span></p>
<p><span> </span></p>
<h3><span style="color: #000080"><strong>For the Benefit of All</strong></span></h3>
<p><span>This collaboration between Samsung and Western Digital reflects both companies’ belief that critical new standards are needed for the storage sector to keep pace with data demand.  </span></p>
<p><span> </span></p>
<p><span>The two companies have already launched an initiative involving Zoned Storage devices including ZNS SSDs. As part of an effort to enable open and scalable data center architectures, they founded the <a href="https://www.snia.org/tech_activities/work/twgs" target="_blank" rel="noopener">Zoned Storage Technical Work Group, </a>which SNIA approved in December 2021, and are working with the Linux Foundation to set up a similar project workgroup. Within these industry organizations, Samsung and Western Digital will help to define high-level models and frameworks for any innovative Zoned Storage technology. </span></p>
<p><span> </span></p>
<p><span>ZNS is the first of numerous D2PF collaborations designed to pave the way for innovative new data centers and cloud services. Samsung and Western Digital are committed to enabling a high degree of cooperation among key stakeholders in generating storage solutions that nicely suit a data-first world, </span>along with everyone in it.</p>
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				<title><![CDATA[Samsung and Western Digital Begin Far-Reaching Collaboration To Drive Standardization of Next-generation Storage Technologies for Broader Ecosystem Support and Customer Adoption]]></title>
				<link>https://news.samsung.com/global/samsung-and-western-digital-begin-far-reaching-collaboration-to-drive-standardization-of-next-generation-storage-technologies-for-broader-ecosystem-support-and-customer-adoption</link>
				<pubDate>Wed, 30 Mar 2022 09:00:46 +0000</pubDate>
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				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Press Release]]></category>
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                <guid isPermaLink="false">https://bit.ly/3wHwpCB</guid>
									<description><![CDATA[Samsung Electronics and Western Digital (Nasdaq: WDC) today announced that they have signed a memorandum of understanding (MOU) for a unique collaboration to standardize and drive broad adoption of next-generation data placement, processing and fabrics (D2PF) storage technologies. The companies will initially focus on aligning their efforts and creating a vigorous ecosystem for Zoned Storage […]]]></description>
																<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-131364" src="https://img.global.news.samsung.com/global/wp-content/uploads/2022/03/Samsung-Western-Digital-Zoned-Storage-main1.jpg" alt="" width="1000" height="563" /></p>
<p>Samsung Electronics and Western Digital (Nasdaq: WDC) today announced that they have signed a memorandum of understanding (MOU) for a unique collaboration to standardize and drive broad adoption of next-generation data placement, processing and fabrics (D2PF) storage technologies. The companies will initially focus on aligning their efforts and creating a vigorous ecosystem for Zoned Storage solutions. These steps will enable the industry to focus on countless applications that ultimately create greater value for customers.</p>
<p>This marks the first time that both Samsung and Western Digital have come together as technology leaders to create widespread alignment and stimulate awareness for important storage technologies. Focusing on enterprise and cloud applications, the partnership is expected to spur a range of collaborations around technology standardization and software development for D2PF technologies like Zoned Storage. With this collaboration, end-users can have confidence that these emerging storage technologies will have support from multiple device vendors as well as from vertically integrated hardware and software companies.</p>
<p>“Storage is the essential foundation for how people and businesses consume and use data. To enable today’s needs and tomorrow’s next big ideas, we must innovate, collaborate and keep pace as an industry in bringing new standards and architectures to life,” said Rob Soderbery, EVP and GM, Flash Business Unit at Western Digital. “In order for a technology ecosystem to be successful, overall frameworks and general solution models must come together so they do not suffer from fragmentation, which delays adoption and adds unnecessary complexity for software stack developers.”</p>
<p><img class="alignnone size-full wp-image-131365" src="https://img.global.news.samsung.com/global/wp-content/uploads/2022/03/Samsung-Western-Digital-Zoned-Storage-main2.jpg" alt="" width="1000" height="309" /></p>
<p>Soderbery added, “For years Western Digital has been laying the foundation for the Zoned Storage ecosystem by contributing to the Linux kernel and open-source software community. We are excited to bring these contributions to this joint initiative with Samsung in facilitating wider adoption of Zoned Storage for users and application developers.”</p>
<p>“This collaboration is a testament to our relentless effort to exceed customers’ needs now and in the future, and holds special meaning in how we anticipate it will actively grow into a larger basis of engagement for Zoned Storage standardization,” said Jinman Han, Corporate EVP, Head of Memory Sales & Marketing at Samsung Electronics. “Our collaborative efforts will embrace hardware and software ecosystems to ensure that as many customers as possible can reap the benefits of this highly important technology.”</p>
<p>The two companies have already kickstarted an initiative around <a href="https://zonedstorage.io/" target="_blank" rel="noopener">Zoned Storage</a> devices, including ZNS (Zoned Namespaces) SSDs and SMR (Shingled Magnetic Recording) HDDs. Through organizations such as SNIA (Storage Networking Industry Association) and the Linux Foundation, Samsung and Western Digital will define high-level models and frameworks for next-generation Zoned Storage technologies. With a commitment to enable open and scalable data center architectures, they have founded the Zoned Storage TWG (Technical Work Group), which was approved by SNIA in December 2021. The group is already defining and specifying common use cases for Zoned Storage devices, as well as host/device architecture and programming models.</p>
<p>In addition, this collaboration is expected to serve as a starting point to expand zone-based (e.g. ZNS, SMR) device interfaces, as well as future-generation, high-capacity storage devices with enhanced data placement and processing technologies. At a later stage, these initiatives will be expanded to include other emerging D2PF technologies such as computational storage and storage fabrics including NVMe<img src="https://s.w.org/images/core/emoji/16.0.1/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /> over Fabrics (NVMe-oF).</p>
<p><span style="font-size: small"><strong><u>About Western Digital</u></strong></span></p>
<p><span style="font-size: small">Western Digital creates environments for data to thrive. As a leader in data infrastructure, the company is driving the innovation needed to help customers capture, preserve, access and transform an ever-increasing diversity of data. Everywhere data lives, from advanced data centers to mobile sensors to personal devices, our industry-leading solutions deliver the possibilities of data. Western Digital data-centric solutions are comprised of the Western Digital®, SanDisk® and WD® brands.</span></p>
<p><span style="font-size: small">For more information about Zoned Storage, please visit <a href="https://zonedstorage.io/" target="_blank" rel="noopener">ZonedStorage.io</a>.</span></p>
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