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		<title>Dual Cook Flex Oven &#8211; Samsung Global Newsroom</title>
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            <title>Dual Cook Flex Oven &#8211; Samsung Global Newsroom</title>
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        <currentYear>2019</currentYear>
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		<description>What's New on Samsung Newsroom</description>
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				<title>The Samsung Club des Chefs Kitchen Heats Up with AI Assistance at IFA 2019</title>
				<link>https://news.samsung.com/global/the-samsung-club-des-chefs-kitchen-heats-up-with-ai-assistance-at-ifa-2019</link>
				<pubDate>Fri, 06 Sep 2019 18:30:39 +0000</pubDate>
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				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI Into the Future]]></category>
		<category><![CDATA[Club des Chefs]]></category>
		<category><![CDATA[Dual Cook Flex Oven]]></category>
		<category><![CDATA[Dual Flex Zone Plus]]></category>
		<category><![CDATA[Family Hub]]></category>
		<category><![CDATA[IFA 2019]]></category>
		<category><![CDATA[Samsung Bot Chef]]></category>
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									<description><![CDATA[On September 6, Samsung joined forces with Michelin star-winning chefs Michel Troisgros and Michel Roux Jr. for the latest iteration of its Club des Chefs show at IFA 2019 – this year, with the exciting addition of Samsung’s latest smart kitchen innovation, the AI kitchen-assistant robot Bot Chef. Samsung’s top-of-the-line Future Kitchen, welcomed over 100 […]]]></description>
																<content:encoded><![CDATA[<p>On September 6, Samsung joined forces with Michelin star-winning chefs Michel Troisgros and Michel Roux Jr. for the latest iteration of its Club des Chefs show at IFA 2019 – this year, with the exciting addition of Samsung’s latest smart kitchen innovation, the AI kitchen-assistant robot Bot Chef. Samsung’s top-of-the-line Future Kitchen, welcomed over 100 eager guests and IFA visitors for its presentation of the latest in culinary innovation technology.</p>
<p><img class="alignnone size-full wp-image-112564" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_thumb1000.jpg" alt="" width="1000" height="563" /></p>
<h3><span style="color: #000080"><strong>Intelligent Recommendations for Informed Cooking</strong></span></h3>
<p>For this year’s IFA Club des Chefs cooking show, Chef Michel Roux Jr. was in charge of preparing the appetizer and dessert while Chef Michel Troisgros took responsibility for the entrée.</p>
<p>Chef Roux Jr. used the Quick View Inside feature of the Samsung Family Hub refrigerator to quickly and easily check what ingredients were available inside the refrigerator. Quick View Inside is an upgraded feature of the latest version of the Family Hub that lets users use the refrigerator’s View Inside feature no matter what page or app they have been visiting. Chef Roux Jr. demonstrated to the audience that Quick View Inside was accessible simply by dragging down the upper scroll bar of the refrigerator’s screen with three fingers, an intuitive upgraded user interface feature.</p>
<div id="attachment_112566" style="width: 1010px" class="wp-caption alignnone"><img aria-describedby="caption-attachment-112566" class="wp-image-112566 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_2.jpg" alt="" width="1000" height="665" /><p id="caption-attachment-112566" class="wp-caption-text">Chef Roux Jr. (right) demonstrates the time-saving qualities of Family Hub, which allowed him to easily and quickly check what ingredients were inside the refrigerator ahead of preparing his dishes.</p></div>
<h3><span style="color: #000080"><strong>Minimized Cooking Time, Maximum Efficiency</strong></span></h3>
<p>Moving on to the preparation of his two dishes, Chef Roux Jr. took advantage of the flexibility offered by Samsung’s Dual Cook Flex Oven as he was able to simultaneously bake choux buns for the dessert whilst also cooking the appetizer, a pissaladière. Given that choux buns require a hotter cooking temperature than a pissaladière, Chef Roux Jr. was able to cook the two dishes separately in the upper and lower compartments of the Dual Cook Flex Oven, meaning they could cook independently yet at the same time at different temperatures. Chef Roux Jr. was also able to check on each dish in its separate compartment without disturbing the other, thanks to the Dual Cook Flex Oven’s versatile Flexible Door.</p>
<div id="attachment_112567" style="width: 1010px" class="wp-caption alignnone"><img aria-describedby="caption-attachment-112567" class="wp-image-112567 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_3.jpg" alt="" width="1000" height="570" /><p id="caption-attachment-112567" class="wp-caption-text">Chef Roux Jr. explains to the MC and the Club des Chefs audience how the Dual Cook Flex Oven saves users time thanks to its separate upper and lower compartments.</p></div>
<p>When it came to Chef Troisgros’ turn to prepare his entrée, Chef Troisgros was able to minimize food preparation time thanks to the Dual Flex Zone Plus’s cooktop, which meant that he could cook potatoes two different ways simultaneously – one in a pot and one in a wide steamer. The audience was impressed with how, thanks to its expansive, open dual-zone surface, the Dual Flex Zone Plus offers chefs maximum efficiency and flexibility when cooking with different sizes of cookware at the same time.</p>
<h3><span style="color: #000080"><strong>AI-Powered Kitchen Assistance with Bot Chef</strong></span></h3>
<p>For the preparation of the sauce of the entrée, the Club des Chef’s latest sous-chef made its appearance — Samsung Bot Chef. The audience was impressed to see how Samsung’s AI-powered kitchen assistant robot — also called a cobot — was able to independently work on a variety of tasks, including seasoning the sauce with salt, stirring the contents of the pan and even taking hold of a utensil and offering up a spoonful of the sauce for the Chefs to taste.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-112568" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_4_F.jpg" alt="" width="1000" height="590" /></p>
<div id="attachment_112569" style="width: 1010px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-112569" class="wp-image-112569 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_5_F.jpg" alt="" width="1000" height="545" /><p id="caption-attachment-112569" class="wp-caption-text">Bot Chef assists Chef Troisgros (center) in preparing a sauce by taking hold of a utensil and stirring, top image, and seasoning the pan’s contents with salt.</p></div>
<p>The audience was eager to hear from the event MC and Chefs how Bot Chef uses an extensible AI-powered system that users can command, with new skills available via download from Samsung’s robot skills ecosystem. Bot Chef can be instructed either by simple voice command or through app-based controls, and is able to assist with tasks throughout the cooking process, from preparation – cutting or stirring food – to plating and seasoning. <span style="text-decoration: line-through"></span></p>
<p>During Bot Chef’s presentation, the Club des Chefs cooking show audience witnessed not only how this innovative artificial intelligence-assisted technology helped with cooking, but also how Samsung’s mobile ecosystem capabilities create a seamless connectivity throughout the cooking process across Samsung’s home appliance devices.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-112570" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_6.jpg" alt="" width="1000" height="665" /></p>
<p><img loading="lazy" class="alignnone size-full wp-image-112571" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_7.jpg" alt="" width="1000" height="665" /></p>
<h3><span style="color: #000080"><strong>Premium Connectivity for the Modern Kitchen</strong></span></h3>
<p>As the show was drawing to a close, the MC invited Chef Troisgros and Chef Roux Jr. to join her for a selfie to commemorate the event. The photo was then easily transferred from a Samsung smartphone to the Family Hub’s Family Board to be displayed for all.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-112562" src="https://img.global.news.samsung.com/global/wp-content/uploads/2019/09/IFA-2019-CdC-Cooking-Show_main_8.jpg" alt="" width="1000" height="560" /></p>
<p>The audience left the cooking event full of ideas as to how Samsung’s smart kitchen appliances, driven by AI and IoT functionality, can seamlessly integrate into their own kitchens. Thanks to their premium contemporary design and intelligent support capabilities, Samsung smart kitchens are creating brighter futures for busy modern families today.</p>
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				<title>How Samsung’s Cook Story has Changed the Kitchen Experience in Poland</title>
				<link>https://news.samsung.com/global/how-samsungs-cook-story-has-changed-the-kitchen-experience-in-poland</link>
				<pubDate>Tue, 16 Oct 2018 15:00:24 +0000</pubDate>
								<media:content url="https://img.global.news.samsung.com/global/wp-content/uploads/2018/10/cookstory-poland_thumb704.jpg" medium="image" />
				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Cook Story by Samsung]]></category>
		<category><![CDATA[Dual Cook Flex Oven]]></category>
		<category><![CDATA[Family Hub]]></category>
		<category><![CDATA[Michel Troisgros]]></category>
		<category><![CDATA[QuickDrive]]></category>
		<category><![CDATA[Samsung Electronics Poland]]></category>
                <guid isPermaLink="false">http://bit.ly/2RSxTmn</guid>
									<description><![CDATA[Cook Story by Samsung recently welcomed guests, such as the esteemed Chef Michel Troisgros, to celebrate its first anniversary. Since September 2017, when Cook Story by Samsung first opened its doors in Warsaw, Poland, nearly 3000 guests have visited the space showcasing Samsung’s premium home appliances. Hundreds of dishes have been created in the showroom’s […]]]></description>
																<content:encoded><![CDATA[<p><span>Cook Story by Samsung recently welcomed guests, such as the esteemed Chef Michel Troisgros, to celebrate its first anniversary. Since September 2017, when Cook Story by Samsung first opened its doors in Warsaw, Poland, nearly 3000 guests have visited the space showcasing Samsung’s premium home appliances. Hundreds of dishes have been created in the showroom’s first year, as participants uncovered new places on the culinary map. </span></p>
<p><span>The popularity of the space is indicative of the company’s strength in both the Polish and European premium appliances markets, as Samsung continues to hold significant market shares in the region.</span></p>
<div id="attachment_105566" style="width: 715px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-105566" class="size-full wp-image-105566" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/10/cookstory-poland_main_1.jpg" alt="" width="705" height="470" /><p id="caption-attachment-105566" class="wp-caption-text">Chef Michel Troisgros demonstrates his culinary expertise at Cook Story’s first anniversary event</p></div>
<h3><span style="color: #000080"><strong>Delighting in Discovery</strong></span></h3>
<p><span>The space brings together modern Samsung solutions and a passion for cooking. At the space, chefs and guests alike can use a range of innovative Samsung appliances. The Dual Cook Flex Oven, for example, allows cooks to partition the oven to bake two dishes simultaneously, in different modes and at different temperatures. </span></p>
<div id="attachment_105565" style="width: 715px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-105565" class="size-full wp-image-105565" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/10/cookstory-poland_main_2.jpg" alt="" width="705" height="470" /><p id="caption-attachment-105565" class="wp-caption-text">Olaf Krynicki, Head of Communication at Samsung Electronics Poland, explains Samsung’s vision for the kitchen, introducing intelligent home appliances that make life easier, such as the Family Hub refrigerator</p></div>
<p><span>Visitors to Cook Story by Samsung also have the opportunity to experience the smart Family Hub refrigerator. The appliance connects to other smart devices in the house, via a touchscreen panel, giving users the ability to manage their home more effectively, as well as providing an ideal environment for storing food, with intuitive tools that make it easy to plan and prepare meals.</span></p>
<h3><span style="color: #000080"><strong>A Hub of Innovation</strong></span></h3>
<p><span>As the largest home appliance market in Eastern Europe, Poland is an apt setting for the experience showroom, Cook Story by Samsung. The country represents one of key markets for Samsung, from which the company also operates a production base, supplying appliances to Europe.</span></p>
<div id="attachment_105570" style="width: 715px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-105570" class="size-full wp-image-105570" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/10/cookstory-poland_main_3.jpg" alt="" width="705" height="470" /><p id="caption-attachment-105570" class="wp-caption-text">Samsung has operated a production base in Poland since 2010</p></div>
<p><span>In particular, Samsung’s QuickDrive<img src="https://s.w.org/images/core/emoji/16.0.1/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /> washing machine has experienced success in the Polish market. The washing machine dramatically reduces the amount of time it takes to do laundry, without compromising performance. Since 2012, Samsung has also had the largest share of both the Polish and the global refrigerator markets. </span></p>
<p><span>As Samsung confirms its commitment to the home appliances market in Europe, the company has also showcased its built-in and premium home appliances at key events this year, such as <a href="https://news.samsung.com/global/samsung-showcases-ground-breaking-technologies-shaping-the-future-of-connected-living-at-ifa-2018" target="_blank" rel="noopener">IFA</a> in Berlin and <a href="https://news.samsung.com/global/samsung-showcases-its-latest-innovative-appliances-at-eurocucina-2018" target="_blank" rel="noopener">Eurocucina</a> in Milan.</span></p>
<p><span>Reflecting on the overall growth of Samsung’s premium appliances in the European market, Vice President of Samsung’s Digital Appliance Business, Taehwan Hwang said: “Samsung’s experience showroom, Cook Story, highlights our innovative technologies, as well as the way our built-in and premium home appliances reflect the demands of local consumers. We constantly strive to create products with real value for users.” </span></p>
<div id="attachment_105569" style="width: 715px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-105569" class="size-full wp-image-105569" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/10/cookstory-poland_main_4.jpg" alt="" width="705" height="470" /><p id="caption-attachment-105569" class="wp-caption-text">Troisgros presenting a cooking demonstration at Cook Story by Samsung. He served guests his “Saumon à l’oseille” and “Pana-fritta au cèpe” at the event</p></div>
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				<title>How Samsung is Bringing the Trendsetting Kitchen to Life at IFA 2018</title>
				<link>https://news.samsung.com/global/how-samsung-is-bringing-the-trendsetting-kitchen-to-life-at-ifa-2018</link>
				<pubDate>Sun, 02 Sep 2018 02:00:08 +0000</pubDate>
								<media:content url="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa2018-cooking-show_thumb704.jpg" medium="image" />
				<dc:creator><![CDATA[Samsung Newsroom]]></dc:creator>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Club de Chef]]></category>
		<category><![CDATA[Dacor]]></category>
		<category><![CDATA[Dual Cook Flex Oven]]></category>
		<category><![CDATA[Family Hub]]></category>
		<category><![CDATA[IFA 2018]]></category>
                <guid isPermaLink="false">http://bit.ly/2LODeXP</guid>
									<description><![CDATA[At IFA 2018 on August 31, Samsung teamed up with Michelin-starred chefs Michel Troisgros and Davide Oldani to host the Samsung Smart Life Recipe cooking show. The event showcased the very latest of Samsung’s AI-enhanced kitchen appliances in a beautifully rendered, top-of-the-line modern kitchen, designed in collaboration with Nolte. Over 70 IFA guests took part, […]]]></description>
																<content:encoded><![CDATA[<p>At IFA 2018 on August 31, Samsung teamed up with Michelin-starred chefs Michel Troisgros and Davide Oldani to host the Samsung Smart Life Recipe cooking show. The event showcased the very latest of Samsung’s AI-enhanced kitchen appliances in a beautifully rendered, top-of-the-line modern kitchen, designed in collaboration with Nolte. Over 70 IFA guests took part, eager to see the chefs concoct delicious meals prepared to perfection with the help of Samsung’s smart kitchen appliances.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104582" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_1.jpg" alt="" width="705" height="470" /></p>
<h3><span style="color: #000080"><strong>Intelligent Recommendations for Chefs</strong></span></h3>
<p>Chef Davide Oldani was in charge of the appetizer while Chef Michel Troisgros provided the main dish and dessert. In order to decide what to prepare, the chefs used the <strong>View Inside</strong> function on the Family Hub to look at ingredients without having to open the refrigerator.</p>
<p><img loading="lazy" class="wp-image-104583 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_2.jpg" alt="" width="705" height="470" /></p>
<p>The chefs then reached out to the audience for a volunteer to take a look at the <strong>Smart Recipe</strong> offerings of the Family Hub with them. Smart Recipe is a novel intelligent function that recommends menu options for you based on the shelf life of the ingredients stored within, accommodating its suggestions to users’ tastes and preferences. Chef Troisgros (pictured above) praised its resourcefulness, noting that the strategic nature of the Smart Recipe function meant that no ingredient would be wasted.</p>
<p><img loading="lazy" class="alignnone wp-image-104584 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_3.jpg" alt="" width="705" height="470" /></p>
<p>Chef Troisgros confessed to the audience that the Family Hub was his personal favorite feature for its aesthetic quality, intelligent suggestions and the usability of the screen – perfect for messy cooking sessions.</p>
<p>With the volunteer having reviewed the screen and expressed their preference for something with passion fruit, Chef Troisgros announced that he would create a Swiss meringue dessert with a passion fruit filling arranged in the shape of a sunflower, “inspired by the expansive sunflower fields of my home in France.”</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104585" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_4.jpg" alt="" width="705" height="470" /></p>
<p>When it was his turn to use the Family Hub, Chef Troisgros told the audience: “the ‘window’ function of the Family Hub is perfect for getting the most out of your food. Eliminating the need to open the fridge door frequently, ingredients inside are kept fresh and at their best for longer.” The <strong>View Inside</strong> function even lists the expiration dates of the products, ensuring your ingredients are prepared when at their best.</p>
<p>Chef Oldani then utilized the Family Hub’s <strong>Smart Recipe</strong> function to settle on a unique bruschetta appetizer, regaling the audience with the fascinating story behind the evolution of the bruschetta recipe and even providing guests with a special Italian tomato water taster. Chef Troisgros then decided on a dynamic recipe of his own for the main course, ‘Le Jaune Ivre de Rouge’; a baked potato with egg yolk and parma ham in a red wine sauce.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104586" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_5.jpg" alt="" width="705" height="470" /></p>
<h3><span style="color: #000080"><strong>Precise Cooking for Any Recipe</strong></span></h3>
<p>As the chefs got down to cooking, the audience was amazed when both of the chefs were able to cook their dishes, with different cooking times and temperatures, simultaneously with the <strong>Dual Cook Flex Oven.</strong> Chef Troisgros made the point that the Dual Flex makes the cooking process so much less stressful; “with many dishes to prepare at once, it can be stressful to know when and what to do. But at least with appliances like the Dual Flex, people can be more confident with the assistance these smart features provide.”</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104587" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_6.jpg" alt="" width="705" height="470" /></p>
<p>In addition to this helpful dual function, Chef Troisgros informed that audience that the Dual Cook Flex Oven automatically maintains the temperatures of both its compartments to ensure each dish is cooked to perfection, a feature critical to food preparation.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104577" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_7.jpg" alt="" width="705" height="470" /></p>
<p>As the chefs moved along to the stovetop cooker, the audience watched in awe when, as Chef Oldani switched on the hob on, the hood automatically activated and the <strong>Virtual Flame </strong>function lit up. <strong>Virtual Flame</strong>, which glows just like a real flame to alert users to the heat of the cooker, is particularly useful in a family home to keep children away from open flames. Chef Oldani was quick to inform the audience that this feature was his favorite; “Chefs can get a feel for the temperature of the appliance and also stay safe in a busy kitchen.”</p>
<h3></h3>
<h3><span style="color: #000080"><strong>Premium Design, Smart Function</strong></span></h3>
<p>The built-in smart kitchen that was used during the cooking show is a collaboration between Samsung and German premium furniture company Nolte, with Samsung’s latest smart appliances fitting seamlessly into the luxurious design and décor of Nolte’s signature kitchen furnishings. The sleek design and sophisticated layout of the cooking space attracted many guests’ attention.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104578" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_8.jpg" alt="" width="705" height="470" /></p>
<p>This year’s Samsung’s built-in kitchen booth was also designed with other luxury furniture brands including Italy’s LUBE, which are shown in the ‘Premium Kitchen Zone’ alongside Nolte products, and at luxury built-in brand ‘Dacor Zone’, attendees are able to peruse some of these innovative designs. The IFA kitchen is a testament to how Samsung smart kitchen appliances with AI and IoT can harmonize seamlessly with kitchen furnishings. Samsung has also collaborated with renowned brands including Scavolini and Veneta Cucine, and participated at exhibitions like EuroCucina to strengthen its commitment to building world-class premium appliances.</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104645" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_9_FF.jpg" alt="" width="705" height="470" /></p>
<p>The smart kitchen zone was enhanced by luxury built-in kitchen appliance brand Dacor for a seamless finish incorporating the premium smart appliances into the kitchen space fluidly.</p>
<p>Having finished their meals, audience members expressed their wonder at the delicate tastes of each course, all cooked to perfection with Samsung’s intelligent kitchen appliances. Audience member Michael Wasiau especially appreciated the experimental nature of Chef Oldani’s bruschetta course, made with such simple ingredients as discovered in the Family Hub fridge.</p>
<div id="attachment_104588" style="width: 715px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-104588" class="wp-image-104588 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_10.jpg" alt="" width="705" height="211" /><p id="caption-attachment-104588" class="wp-caption-text">Audience members Michael Wasiau and Thea Frosshoph</p></div>
<p>Other audience members found the cooking show informative, as it highlighted the practice usage features like Smart Recipe can offer; “I usually check myself what’s in the fridge to see what I can make,” said Thea Frosshoph. “So, when cooking, besides getting creative myself and thinking ‘okay, what am I going to make today?’ I can find some cooking inspiration with what’s available.”</p>
<p><img loading="lazy" class="alignnone size-full wp-image-104580" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_11.jpg" alt="" width="705" height="470" /></p>
<p>The audience left the cooking show inspired to make their own meals effortlessly with the help of the Samsung smart appliance ecosystem. “We are focused on bringing kitchens to life with smart technology that simplifies everything and creates new lifestyle opportunities,” affirms BK Kang, Executive Vice President of Digital Appliance Business at Samsung.</p>
<div id="attachment_104581" style="width: 715px" class="wp-caption alignnone"><img loading="lazy" aria-describedby="caption-attachment-104581" class="wp-image-104581 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/09/ifa-2018-cooking-show_main_12.jpg" alt="" width="705" height="470" /><p id="caption-attachment-104581" class="wp-caption-text">From left: Chef Davide Oldani, BK Kang, Chef Michel Troisgros and presenter Louise Houghton</p></div>
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