Iconic Imagery From a Cultural Phenomenon

Since its debut in 2016, “Stranger Things” has been one of the defining titles behind Netflix’s rise as the world’s leading entertainment service. The series became a global megahit, driving viewership and conversation across regions and generations. Following the release of Season 5, Part 1 on Nov. 27, 2025, it ranked No. 1 in 91 countries and recorded 59.6 million views in its first five days, marking the strongest opening performance for an English-language series on Netflix to date. It also became the first series in Netflix history to place all five seasons in the Global Top 10 at the same time, holding that record for five consecutive weeks. All episodes from the final season are now streaming globally, only on Netflix.

Samsung’s exclusive content inspired by Season 5 builds on that momentum. Available from Jan. 12 through Feb. 22, the collection includes a special theme and five wallpapers featuring live-action characters and settings from the show, including Hawkins and the Upside Down. Reflecting the unique atmosphere of the show, the visuals allow fans to bring elements of the series into their everyday lives.

A Long-Standing Partnership Celebrating Great Storytelling

Samsung and Netflix have a long-running partnership, bringing compelling, high-quality content inspired by some of the world’s best-loved shows. The latest collaboration follows their recent partnership to offer special themes for the worldwide hit film “KPop Demon Hunters,” while the companies previously worked together to celebrate the launch of Season 4 of “Stranger Things.”

1. The special theme package is available for download on Galaxy smartphones running Android OS versions 15-16 and may not be supported on certain models. Wallpapers are available for download on Galaxy smartphones running Android OS versions 8 or later. The theme and wallpapers are available for a limited time and may be changed or withdrawn at any time without notice or liability due to circumstances at Samsung or Netflix. ︎

The KPop Demon Hunters theme collection composed of Lock Screen, Home Screen, AOD, Phone Screen, Message Screen and Icons, includes eleven special designs inspired by the film unique visual identity.¹ The set features one special theme package spotlighting the in-universe K-pop groups HUNTRIX, along with ten character-based wallpapers² highlighting fan favorites such as Rumi, Zoey, Jinu, Derpy and Sussie.

The themes are designed to provide a consistent and visually engaging user experience across Galaxy devices. Closely aligned with the creative direction of the film, each theme enhances the overall look and feel of the interface while maintaining Galaxy’s standards for performance and usability.

The collaboration reflects Samsung’s ongoing commitment to expanding content-based experiences that enrich everyday life for Galaxy users. The company will continue to explore creative partnerships to deliver engaging and personalized UX that resonates with global audiences.

Availability

The themes will be available from 10:00 a.m. on Aug. 13 to 11:59 p.m. on Sep. 12 local time via a dedicated promotion page in the Galaxy Store.³ Existing Netflix users can unlock the themes simply by launching the Netflix app⁴ through the promotion page in the Galaxy Store. Users without the Netflix app are directed to the Netflix app download page in the Galaxy Store. After installation and launch of the app, they can download the KPop Demon Hunters Theme and Wallpaper through the promotion page.⁵

¹ The special theme package is only compatible with Galaxy smartphones running Android OS 15 or later, and may not be supported on certain models. (This theme cannot be installed or applied on tablets.)
² Wallpaper themes are compatible with Galaxy smartphones running all versions of Android OS, and may not be supported on certain models.
³ Available in South Korea, United States, United Kingdom, France, Germany, Brazil, Mexico, Canada, Hong Kong, Taiwan, Indonesia and Türkiye. (Due to local circumstances, the promotion start date may vary.)
⁴ After switching devices, the theme may be reinstalled on any compatible running OS 15 or OS 16, provided the total number of installations does not exceed ten (10) devices.
⁵ This theme and its wallpapers are temporary and may be changed or withdrawn at any time, without notice or liability, due to circumstances at Samsung or Netflix.

Industry-Leading User Acquisition for Developers and Publishers

In November 2024, Samsung officially commercialized its mobile cloud gaming platform in North America — providing developers and publishers with efficient new ways to reach millions of Galaxy device users while allowing players to instantly access games without waiting or downloading.

The platform is already demonstrating significant value within the gaming community, as highlighted by a recent case study from VIZOR, the developer behind mobile title Klondike Adventures. After launching Klondike Adventures on Samsung’s mobile cloud gaming beta in July 2024, VIZOR experienced substantial growth in user acquisition — with millions of new players joining in less than a year. Additionally, the 60-day return on ad spend (ROAS) for VIZOR’s campaigns on Samsung’s platform was 25% higher than its standard ROAS for comparable campaigns during the same period.

“VIZOR is constantly looking for new channels to attract players to its flagship game, Klondike Adventures,” said Helen Kostina, Chief Marketing Officer of VIZOR. “The results we have achieved together with Samsung’s mobile cloud gaming platform have exceeded our expectations, proving the potential of cloud technology. Moving forward, Samsung will remain an important part of our strategy to reach a wider audience.”

“Our cloud gaming platform is changing the mobile landscape for both publishers and players,” said Jong Woo, Vice President and Head of Game Services at Samsung Electronics. “By converting an ad click directly into gameplay and eliminating the need for app store downloads, we are significantly increasing top-of-funnel conversion rates for publishers’ user acquisition campaigns and driving higher returns on their advertising investments. This increased efficiency is redefining how publishers scale their games while expanding the user base on Galaxy devices. For players, eliminating the wait time for downloads and installations also provides a new kind of discovery and play experience — one that is easy, instant and fun.”

A New Approach to Performance Metrics in Cloud Gaming

Samsung’s mobile cloud gaming platform also introduces a new cloud-based attribution solution in collaboration with leading mobile measurement partners (MMPs).

Traditionally, user acquisition campaign attribution has depended on apps being installed and opened directly on a user’s device. This approach has been the industry standard for game publishers to track new app installs from their ad campaigns, allowing them to measure ROI based on the overall monetization of acquired users.

With cloud gaming, players can instantly jump into gameplay without installing an app — disrupting traditional attribution models. To address this challenge, Samsung partnered with leading MMP AppsFlyer to develop a first-of-its-kind solution that attributes an ad click and the resulting cloud-based gameplay as an app install.

“Cloud gaming is transforming how players access and experience games, and attribution needs to evolve alongside it,” said Adam Smart, Director of Product, Gaming at AppsFlyer. “AppsFlyer has partnered with Samsung to redefine what an install means in a cloud environment. As our technologies evolve, our measurement capabilities must adapt as well. Together, we have pioneered an entirely new way for developers and publishers to track and optimize ad campaign performance — without requiring players to physically install a game.”

Beyond initial attribution, the cloud-based solution allows developers and publishers to track in-game performance including purchases.

New Benefits and Opportunities With Galaxy Store

Unlocking the benefits of Samsung’s mobile cloud gaming platform on Galaxy devices is seamless, thanks to its integration with the existing Galaxy Store infrastructure. Developers and publishers can leverage Samsung’s suite of SDKs and tools to easily build on the platform. Furthermore, the platform supports existing in-game monetization models for a smooth transition and full compatibility with current operations.

Building on this commitment to developers and publishers, Samsung is updating its public terms to put more revenue back into their hands — introducing an 80/20 revenue share model for games on the Galaxy Store. This structure also applies to titles built on Samsung’s cloud gaming platform, providing even greater opportunities for partners. The new revenue share model will take effect on May 15, 2025.

Samsung’s mobile gaming ecosystem — spanning its cloud platform and the Galaxy Store — provides premium promotional support and direct distribution to millions of pre-loaded Galaxy devices worldwide. This integrated approach drives unmatched efficiency and profitability for both developers and publishers.

Those interested in learning more about the Galaxy Store terms and expanding their mobile game distribution with Samsung’s cloud technology can visit Samsung’s Developer page.

For more information and updates on the Galaxy Store, visit https://galaxystore.samsung.com/games.

It is a common adage that it takes 30 days to make a habit, and at a time when personal hygiene is more important than ever, best-practice hygiene should form part of everyone’s daily habits.

According to the research conducted by the University of New South Wales and published in 2015 by the American Journal of Infection Control (AJIC), people touch their face 23 times an hour on average, of which 10 touches are to the eyes, nose or mouth – the main pathways that can lead to bacterial or viral infection. This connection between our hands and our faces makes hand washing the most basic step in personal hygiene; the American Center for Disease Control and Prevention (CDC) even calls it a “do-it-yourself” vaccine, and the United Nations (UN) has, since 2008, designated October 15 as Global Handwashing Day.

In order to help people get into the habit of properly washing their hands, Samsung has, on April, launched a Hand Wash application for wearable users. The app is available for download on the Galaxy Store for Gear S3, Gear Sports, Galaxy Watch, Galaxy Watch Active and Galaxy Watch Active2¹ users. Read on to learn how the app can help you engage in best-practice hand hygiene throughout the day.

Setting the Standard for Hand Washing

While awareness has increased the importance of washing one’s hands frequently and thoroughly, opinions can differ on what ‘frequently and thoroughly’ actually means in practice. This is why Samsung has developed an app to provide a clear guide on how, and how regularly, users should be washing their hands. The Hand Wash app, discoverable by searching ‘Hand Wash’ in the Watch section of the Galaxy Store, helps users to remember to wash their hands at regularly scheduled intervals throughout the day.

Establishing Your Routine

So, how frequently should we be washing our hands? A 2020 study by University College London (UCL) found that handwashing 6-10 times a day was linked to a lowered infection risk. But as we go about our busy days, it is not always easy to remind ourselves to keep up with this regular washing routine.

To help you engage in regular handwashing, the Hand Wash app includes an alarm function; users can select the Reminders button to add or modify the timings of their alarms. For example, users can set an alarm that will notify them every two hours so that they can be sure to wash their hands at regular intervals. The number of alarms each user sets will then correspond to a target number on the app’s dashboard.

Washing Your Hands Thoroughly & Properly

It takes longer than you may think to wash your hands thoroughly. The World Health Organization (WHO) recommends washing your hands for at least 20 seconds – roughly the time it takes to sing the ‘Happy Birthday’ song twice. But of course, singing or humming along every time you go to wash your hands is not always practical.

This is where the countdown function of the Hand Wash comes in useful. The countdown is 25 seconds long, including 5 seconds for applying soap and 20 seconds for scrubbing. Once you receive the alarm notification that it is time to wash your hands, you can easily tap and swipe your Watch to start the counter, which will provide haptic feedback as well graphics once the timer starts. Furthermore, all Galaxy Watches are waterproof, so there is no need to remove the watch once you go to wash your hands.

Keeping Track of Your Personal Hygiene

While setting regular alarms is a good way to maintain your handwashing habit, of course there could be times between these intervals where other instances arise that require you to keep your hands hygienic, such as visiting the bathroom, preparing food and having a meal.

On the Hand Wash app’s dashboard, users can easily keep track of how long it has been since they last washed their hands, as well as review their daily handwashing target number and how many times they have washed their hands so far in a day. If users find themselves washing their hands before their next scheduled reminder alarm, users can just tap the ‘Wash now’ button before washing their hands to disable the upcoming alarm.

Monitoring Progress on a Weekly Basis

Maintaining a habit means committing to it over time – and committing to wash your hands at least 6-10 times a day is no exception.

To help build their handwashing habit, users can utilize the Hand Wash Trend Tracking function of the app, which logs each day’s handwashing occurrences and provides a weekly average.

Follow the 6 Steps of Handwashing

To effectively prevent the spread of germs, the way you wash your hands is just as important as the frequency of doing so. When washing your hands, you should not only scrub your palms, but also the areas in between the fingers and the backs of the hands. The following 6 steps are a best-practice guide to ensure that you clean your hands properly and thoroughly.

¹ Users are required to download the latest Watch software in order to use the Hand Wash app.

Samsung makes customizing your Galaxy easy with a variety of wallpapers, fonts, themes, and watch faces available in the Galaxy Store. Here’s how you can add a personal flair to your device.

Make It Your Galaxy

Whether you’re celebrating the new year or just want to personalize your Galaxy device, the store has something for everyone. Simply open the Galaxy Store and navigate to the “My Galaxy” menu and you will find a wide range of customization options.

Themes will give your entire device a makeover with new skins for your icons, backgrounds, and even fonts.

While themes will change the general appearance of your phone, the wallpaper is simply the background image on your home screen. The Galaxy Store also features a wide variety of wallpapers to choose from to customize your home screen.

For Galaxy Watch users, the store also offers a massive library of custom watch faces to personalize your favorite wearable. Whether you want to track health stats or go with something more fashion-forward, the Galaxy Store has thousands of watch faces to choose from.

Best of 2019

Customization was popular throughout the Galaxy Store in 2019 as tech increasingly became an important part of fashion and individual expression. In February 2019, Samsung consolidated its themes and apps under the Galaxy store, which is now home to a growing number of themes and watch faces. Thanks in part to these additions, the store has also seen its customer base grow rapidly over the last year.

Last year saw a burst in popularity of the colorful and unique themes in the Galaxy Store from designers around the world. The most popular theme categories were simple, nature, colorful, and cute.

Cogul Planet Inc.’s goofy, Siba-inspired theme, Siba  Rich_Premium Free Sound Pack S10, captured the trend perfectly.

“2019 was happier because many users loved the theme I created,” said Cogul Planet Inc.’s lead designer. “We will continue to create themes that make people laugh and touch their hearts in the future.” In addition to cute characters, black and blue themes were also popular throughout the year.

The deep black and rich bronze tones of Sebastian Wolodkiewicz’s [SW] Luxury Gear theme are one such example, featuring a steam-punk aesthetic that was popular among Galaxy Store users. The black and blue trend wasn’t just limited to themes, as users also sought rich blues and dark blacks for their wallpapers.

Some designers, such as studio 1624, embraced the darker side of the trend. The studio’s Urban Rain video wallpaper turns your phone into a rain-streaked window, for those that love the melancholy of a rainy afternoon. Other designers used the color trends to create bold works of art in their wallpapers. Bergen Themes’s high-contrast, Live Colorfully HD, wallpaper was a hit in the Galaxy Store last year. Watch faces, on the other hand, focused more on health and wellness. Users preferred watch faces that allowed them to track health and wellness stats easily right from their wrist.

The MD153 New Hybrid Watch Face from Matteo Dini capitalized on this trend by allowing users to track everything they need in one watch face. Featuring a calendar, heart rate monitor, step counter, and both digital and analog clocks, it has something for everyone. Even more luxurious watch faces included health and wellness features.

Designer Tatyana Galkina went with a more luxury look for the Golden Floral watch face that was among the most popular in the Galaxy Store last year. Adorned with golden and purple flowers, the watch face allows its users to track their daily steps and heart rate in addition to the time and battery levels. Other watch faces focused on seasonal trends.

Looking for a way to personalize your own Galaxy devices? Head to the Galaxy Store to find more wallpapers, themes, and watch faces that best suit your style. The Galaxy Store comes pre-installed on all Galaxy phones and can be reached on your home screen or in the Samsung folder.

Every gamer knows the pain of reaching that critical point in a story or boss battle only to realize they have an important appointment to get to. Now you’ll never have to miss a beat with PlayGalaxy Link, a streaming service available from the Galaxy Store on the Galaxy Note10 that allows you to bring your PC games with you on the go.

The new service goes beyond cloud gaming, which has dominated the industry in 2019, by allowing you to stream your game library to your device if you already have a powerful PC. With PlayGalaxy Link, Samsung is achieving a new level of gaming, enabling you to create a customizable streaming experience by connecting the Galaxy Note10 to your own powerful PC and the games you already own.

Introducing PlayGalaxy Link

Whether you’re in transit to work, outside in the park, or chilling on the couch, you can use the PlayGalaxy Link app on the Galaxy Note10 to connect to your PC using Wi-Fi or mobile data (4G/5G) and pick up right where you left off in the game.

When accuracy matters most, lag and latency will be less of a problem as PlayGalaxy Link is designed with a P2P connection which provides you with simplicity for better performance without a relay server. The service also uses Adaptive FPS to ensure better connectivity even in poor network environments. However, it should be noted that speeds are dependent on your network connection and reliability will vary depending on local network providers and regional stability. You will also find major improvements to the longevity of their gaming sessions and device performance.

Without the need for local storage or graphics performance, you get high-fidelity gaming while only using about as much battery as streaming video. Since PlayGalaxy Link uses a PC to power your gaming session, the Galaxy Note10 avoids becoming hot and dropping frame rates as a result. PlayGalaxy Link is also compatible with all graphics card manufacturers, allowing you to get the best experience out of their gaming stations when linked to the app.

Best of all, PlayGalaxy Link is expanding the opportunities for gaming on the go by opening up a library of PC exclusive titles for your mobile device. Whether you’re into casual side-scrollers or hardcore RPGs, you can extend your gameplay with both a game controller¹ or a traditional keyboard connection.

Setting Up PlayGalaxy Link

Getting started with PlayGalaxy Link is easy. All you have to do to get set up is install the PlayGalaxy Link app² on both your PC and Galaxy Note10, add your games, and then start streaming. For a better experience, you can connect wired or Bluetooth-enabled controllers to your device.

Since the app uses your computer to stream games, the bulk of the processing is done on your home computer. As a result, the better the specs your computer has, the better your PlayGalaxy Link experience will be. Check out the infographic below to see the recommended computer specs and a guide to setting up the PlayGalaxy Link app.

The PlayGalaxy Link Beta has launched and is now available in South Korea, US, UK, Canada, Italy, the Netherlands, France, Singapore, and Russia. In addition to the Galaxy Note10, Galaxy S10 owners can now download the MR software update to access PlayGalaxy Link. The update will be coming to the Galaxy Fold, Galaxy S9, Galaxy Note9, and Galaxy A90 in early December 2019.

¹ Game controller may only be purchased in the USA and Korea through the Samsung Mobile Accessory Partnership Program.

² Stub download will be available via Galaxy Store. The Stub icon will be shown in the Game Launcher app.

Samsung Electronics today announced that in partnership with Mobeewave, a pioneer in contactless mobile card payment acceptance, the company will deploy NFC-enabled contactless payment acceptance on mobile devices worldwide starting October 15, 2019.

Over the past several months, the two companies have worked together on a pilot in Canada, testing Samsung POS, a secure, mobile-based, Point Of Sale (POS) solution. Samsung POS enables merchants to accept debit and credit payments by tapping contactless cards, Samsung Pay, Apple Pay, and Google Pay wallets onto Samsung NFC-enabled devices – without dongles, cables or other additional hardware.

The pilot generated over 10,000 downloads of Samsung POS, driven by transactions micro-merchants and small businesses in a variety of industries looking to grow their revenue by accepting card payments.

Merchants who want to accept mobile payments can easily download the Samsung POS app from the Galaxy Store or Google Play Store and go through a simple sign-up process within the app to register as a merchant.

Samsung also provides simple payment solutions for consumers through the Samsung Pay digital wallet, enabling them to pay with their device in Samsung Pay launched countries. Samsung POS now allows the company to provide a frictionless and cost-effective POS solution to businesses.

“We’re excited to launch this solution with our strategic partner, Mobeewave. Their patented contactless payment processing platform is the only mobile-based solution accepting Mastercard, Visa and Interac transactions in pilot in Canada. Mobeewave has passed numerous certification and security processes, to deliver a highly secure payment acceptance solution to merchants in a variety of verticals. Their proprietary technology allows us to launch this new solution on a global scale,” said Sunny Park, VP and Head of Service Operation Group, Mobile Communications Business at Samsung Electronics.

“Together with Samsung, we’re creating a brand-new market segment with an opportunity to offer the untapped micro and small business market with an easily accessible, highly secure, low-cost and easy-to-use mobile payment acceptance solution. There are an estimated 25 million micro-merchants and approximately 5.5 million small merchants worldwide^*, many of whom are unable to grow their business due to a lack of easily accessible and affordable payment acceptance services. We aim to drive incremental revenue for these businesses through our secure solution,” added Maxime de Nanclas, co-Founder, Mobeewave.

Samsung and Mobeewave will be deploying their solution first in Canada from October 15, 2019, and plan to expand globally starting in 2020.

^*Source: https://www.worldbank.org/en/topic/smefinance

About Mobeewave

Mobeewave is a global pioneer in contactless payment acceptance solutions. Its patented contactless payment processing platform, SDK and apps are the only mobile-based solution accepting Mastercard, Visa and Interac transaction in pilot in Canada. With offices across four continents, and over 70 employees, Mobeewave provides fintech innovation to banks, payment service providers, SaaS businesses, ISVs and marketplaces, as well as transit companies around the world. Find out more at www.mobeewave.com.

Available starting September 28^th, 2019, the new Glow skin joins an expanding roster of Samsung’s exclusive Fortnite content.  Last year the two companies celebrated the game’s Android launch with the Galaxy Skin available only on the Galaxy Note9 and Galaxy TabS4. The partnership then expanded earlier this year with the launch of the iKONIK skin and accompanying dance move, Love Scenario, which were developed with K-Pop star Jung Chanwoo of the band iKON for the Galaxy S10.

Offered on a wider range of devices, the new Glow skin will be based off last year’s Fate skin but will include a new color combination based on the Galaxy Note10’s Aura Glow color. The partnership reflects Samsung’s growing focus on delivering users cutting-edge gaming experiences and the global success of Fortnite.

Since launching in 2017, the game has become a cultural phenomenon, reaching more than 250 million registered players at the beginning of 2019 and generating over $2 billion worldwide across all platforms. The partnership provides Samsung with store exclusivity, with the Android version of the game only available through the Galaxy Store and the Epic Games website, a recognition of Samsung’s devices as the gold standard of mobile gaming. The Galaxy Note10 is the company’s latest and greatest offering, with a suite of features that make training to be the next Fortnite world champion a breeze.

The Galaxy Note10’s Game Booster, an AI-based predictive performance enhancer, analyzes your playing habits, as well as data from publishers including Epic Games, to optimize your gaming experience depending on your unique individual needs. For those into graphic intense RPGs, Game Booster will optimize your device for better graphics and frame rates, while casual gamers will get a boost in battery performance so you can game for your entire commute with plenty of juice left over. On top of these software innovations, the Galaxy Note10 also has significant hardware improvements.

Equipped with a powerful, smarter battery that optimizes power consumption based on individual usage patterns, you never have to worry about sacrificing game time for battery life. For those graphic-intense games that tend to heat up your phone, the Galaxy Note10 also comes with the world’s slimmest vapor chamber. At just 0.35t, the ultra-thin vapor chamber fits within the device’s thin, sleek design and regulates heat to stabilize your device and prevent frustrating lags caused by overheating.

With both LTE and 5G options, Galaxy Note10 users can take full advantage of their carrier’s fastest network speeds, ensuring you always get a smooth experience gaming on the go. Combined with a powerful CPU and GPU for rendering those stunning graphics, Samsung has signified that mobile gaming is central to their design.

¹ Fortnite Glow skin will be available for owners of the Galaxy S7, Galaxy S8, Galaxy S9, Galaxy S10e, Galaxy S10, Galaxy S10+, Galaxy S10 5G, Galaxy Note8, Galaxy Note9, Galaxy Note10, Galaxy Tab S4, Galaxy TabS6, Galaxy A9, Galaxy A70, Galaxy A80, and Galaxy A90

Samsung Health recently expanded its language support of its Mindfulness service in collaboration with Calm², the number 1 sleep and meditation app. Now more people can easily access a variety of guided programs in different languages, from English to German, French, and Spanish. To make sure you stay relaxed this season, here are some helpful tips for using Samsung Health to manage your stress.

Make Time for Mindfulness

When stress levels rise, meditation and mindfulness practices are a great way to unwind. Studies have shown that mindfulness can improve your overall well-being, reduce anxiety and depression, and even improve physical health.

Mindfulness techniques include everything from quiet meditation, breathing exercises and directed attention. Through the Samsung Health app, you can enjoy a variety of mindfulness and meditation activities to help you get back into the swing of work and school.

Keep Calm and Carry On

Just open the Samsung Health app, select ‘Discover’, and tap ‘Mindfulness’. From there you can select guided meditation programs, Sleep Stories, and a wide selection of relaxing music. And that’s not all – using Galaxy wearables³, like the Galaxy Watch Active2, you can pause and play meditation sessions and measure your stress levels before and after to see how much your stress levels have improved.

The latest Samsung Health app can be downloaded via the Samsung Galaxy Store or Google Play Store⁴. To find out more about Samsung Health, please go to:
https://www.samsung.com/global/galaxy/apps/samsung-health/.

¹ Available on smartphones running Android M OS, including Galaxy S, Galaxy Note, and Galaxy A.

² Source: Calm

³ Available on Galaxy Watch Active and Galaxy Watch Active2

⁴ Availability may vary by region.

How would you like to be woken up in the morning by your favorite Hallyu star? With the Galaxy series’ Celebrity Alarm feature launched this March, which allows users to customize the sound of their alarm from a range of Korean celebrities’ voices, now you can be.

With Celebrity Alarm, users of devices¹ can set their phone notification and alarm noises to the voice of their favorite Korean celebrities. Celebrity Alarm currently features the voices of 21 fan favorites, including ITZY, Daniel Kang, Dae-hwi Lee, Ji-hoon Park, Seventeen, NU’EST, Monsta X, GFriend and Apink – and this number is constantly growing.

The Celebrity Alarm feature functions not only as a customized alarm clock, but also provides notification alerts for various day-to-day scenarios – users can get the day of the week and current time alerts in a celebrity’s voice. If Bixby is enabled, users can also receive daily weather information from their favorite stars.

Not only does Celebrity Alarm provide you with a unique way to receive daily alerts, but the stars’ messages also vary depending on the weather, day of the week and the time. For example, if the weather is cold, Eun-woo Cha may greet you with “It’s very chilly outside, are you wearing warm clothes?”, and on Monday mornings, Dae-hwi Lee will greet you with “It’s a fresh Monday morning. Life is not a problem to be solved but a gift to be enjoyed. Begin the best day of your week!”.

Celebrity Alarm is available for purchase in the Galaxy Store². Once a user’s desired celebrity voice has been downloaded, it will automatically be saved in a device’s alarm sound list – this is then customizable from within the settings of the Clock app. Once a user has set an alarm, they can choose their desired celebrity voice by clicking on ‘Alarm Sound’ → ‘Celebrity Alarm’ → ‘Selected Voice’, or ‘Alarm Sound’ → ‘Bixby Alarm’ → ‘Selected Voice’ if Bixby is turned on.

The Celebrity Alarm app is available in 11 Asian countries, including Korea, China, Japan, Thailand, Vietnam, Malaysia and Indonesia, and will be expanded to more countries, languages, devices and celebrity features in the near future. The Sample Celebrity Alarm can be played in languages other than Korean³ when played by a user on a device local to their country of residence.

¹ Celebrity Alarm is supported on the Galaxy S10e, S10, S10+, S10 5G, S9, S9+, N9, S8, S8+, N8, Note FE, A8(2018), A9(2018), A9 Pro, A7(2018), A6 Plus, A6, A50, A30, A10, J6, J4 Plus, Jean2, Tab A, Tab S4 and Tab S5e. To use Celebrity Alarm, update the ‘Clock App’ to the latest version (v10.0.02.20) and update to P OS.

² Each voice selection is priced at 2.20 USD for 90 days.

³ The Celebrity Alarm app supports simple greeting messages by Korean celebrities in nine languages (Korean, Mandarin Chinese, Cantonese Chinese, Japanese, English, Thai, Indonesian, Vietnamese and Malay) through the ‘Sample Celebrity Alarm’ sound. The simple greeting message in English is supported in Singapore and the Philippines. Please note that the official content service only supports Korean.

The Galaxy S10 line’s camera plays a unique role across the range’s devices; not only does it take top quality photos and videos, but it also provides users with the opportunity to be creative with their background wallpapers thanks to the placement of the front camera hole.

Harnessing the creativity this display characteristic unlocks, Samsung Electronics and Disney recently launched a new range of background wallpaper options. Following on from the Disney AR Emojis released last year, Samsung and Disney have brought fan-favorite characters from Disney and Pixar’s The Incredibles and Walt Disney Animation Studios’ Frozen and Zootopia right to the home screens of the Galaxy S10.

One of the groundbreaking innovations the Galaxy S10 line features is its full-screen experience, made possible by the Infinity-O Display that covers, bar the camera hole, the entire front side of the device. Thanks to precise laser cutting techniques, the camera has been tucked away into the right hand side of the display to eliminate distractions for a cinematic viewing experience.

Since the launch of the Galaxy S10 line, many eye-catching and creative wallpaper designs have emerged. Users themselves have been creating and sharing their own background wallpapers custom-designed for the Galaxy S10’s Infinity-O Display, taking advantage of its unique design, camera hole placement and the impressive screen real estate on offer.

Samsung wallpapers are available to purchase on the Galaxy Store, and the special Disney collaboration range of wallpapers are downloadable free of charge for Galaxy S10 users.¹ Samsung plans to expand the options for Infinity-O background wallpapers further through various collaborations in the near future.

¹ Disney wallpapers are available for the Galaxy S10 and Galaxy S10e. Wallpaper availability may vary by region and device model.

An all-in-one, cross-device video creation and publishing solution, Premiere Rush features an intuitive interface that simplifies video editing into just a few easy steps. Premiere Rush provides content creators with all the tools they need to easily craft professional-grade video content.

As a result of Samsung’s partnership with Adobe, Premiere Rush for Samsung is fully optimized for Galaxy smartphones¹.

Professional Videos, On Your Terms

Premiere Rush harnesses the powerful capabilities of Premiere Pro, optimized for mobile devices. With premium features such as customizable Motion Graphics templates, AI-powered audio clean up, graphics creation and audio mixing, Premiere Rush allows users to cut and edit professional-grade videos and vlogs with ease.

Users can capture high-quality videos directly inside the app and begin editing them immediately by dragging and dropping clips on the multitrack timeline. They also have the ability to freely adjust audio, color saturation, title placement, transitions, voiceovers and more, all from the main interface. Furthermore, users can access built-in, fully customizable animated title templates right from within the app itself. And with easy resizing options, a video can be proportioned for whichever social destination the user desires. All videos and edits are automatically synced to the cloud, so users can work on their videos anywhere, anytime, on any device.

Premiere Rush for Samsung

Premiere Rush for Samsung comes with a full suite of features specially optimized for Samsung devices¹. Special features include GPU optimization for improved editing performance, meaning that exporting videos on the Galaxy S10 is now 70% faster than on previous devices², as well as HDR10+ support and Samsung DeX support to allow users to extend and optimize their workspace options.

Galaxy users who become monthly Premiere Rush subscribers will receive unlimited video exports, 100GB of cloud storage, and a 20% discount for one year³, taking the subscription price down to 7.99 USD a month.

A free starter trial version is also available, giving Galaxy users access to all Premiere Rush features, the use of desktop and mobile apps, 2GB of cloud storage, the ability to create an unlimited number of projects and export up to three projects.

Adobe Premiere Rush for Samsung is available on the Galaxy Store and will be expanded to more Galaxy devices in the near future.

¹ Available on Galaxy S9, Galaxy Note9 and Galaxy S10 series devices. Galaxy S9 and Galaxy Note9 users are encouraged to update to P OS for GPU optimization.

² With Premiere Rush for Samsung, exporting videos on the Galaxy S10 is 70% faster than on the Galaxy S9 before P OS update

³ Available until January 2020

A Store Tailored to Your Needs

Galaxy Store is a premium app market created just for Galaxy devices. The market is a one-stop shop for all your digital Galaxy purchases, allowing you to personalize your device with an array of apps and themes, ranging from Galaxy-exclusive content, to partner apps that provide a diverse range of services.

With Galaxy Store, users can purchase and select a variety of themes and fonts to customize their Galaxy device with a style that suits them via the “My Galaxy” tab, which is accessible directly from the store. Users can also download new camera filters, add a little creative flair to their messages and photos with stickers and stamps, or install new edge panels for even more convenient navigation. A comprehensive collection of apps is available for download from the store, allowing users to tailor their digital ecosystem to match their lifestyles. Galaxy Watch and Samsung Gear users can also adjust their watch faces and download apps directly from the phone using the “Watch” tab in the Galaxy Store, while gamers can use the platform’s “Games” tab to discover the hottest mobile games.

Custom-Curated, AI-Recommended

To create an engaging way to browse for new apps and content, the marketplace has been totally redesigned. The app curates a theme that introduces users to new content that might interest them, with videos to provide more detailed information on the topic. Users can also use lists and themes to easily search for popular or recommended content, in categories such as photos, news or travel.

Galaxy Store has enhanced the recommendations feature, adding an AI-based analysis tool to the user-oriented UI, so when you access the store, you will see a personalized page that recommends content based around your previous interests. Users who enjoy gaming will be shown the latest in mobile games, while health-conscious users will find recommendations for lifestyle and fitness apps. In addition, Galaxy Store makes recommendations based on seasons, holidays and events throughout the year.

Access a Premium Gaming Experience

With the aim of bringing even more premium experiences to your smartphone, Samsung is now offering enhanced masterpiece gaming content like Asphalt 9, Black Desert Mobile, PUBG Mobile, and New Romance of the Three Kingdoms on Galaxy. The new Galaxy Store offers exclusive in-app purchases and other discounts for popular games^*. New titles and other premium content are continuously added to the roster.

^* Availability may vary by region.