They say that spring cleaning is good for the soul, not to mention good for your health. Those words ring true now more than ever thanks to cutting-edge appliances that make it easy to rid your home of pesky pollutants, germs and allergens for spring cleaning season.

We are all doing more these days to keep our homes safe from pollutants. Three out of five respondents in a recent Samsung survey reported that they had taken steps to beef up their cleaning routines – particularly at entry points – by disinfecting packages and washing their hands and clothing as soon as they got home. In addition, nearly two-thirds of parents surveyed said they felt overwhelmed by the need to maintain a clean home.

By quickly and efficiently eliminating all kinds of invisible irritants, Samsung’s latest home appliances offer the peace of mind that comes with a clean home. Follow along as we explore how these dynamic devices allow you to annihilate allergens and keep your space spick and span.

Bust Dust With Ease With the Samsung Jet and Clean Station

The Samsung Jet cordless stick vacuum cleaner adds new meaning to the phrase “powerful clean.”

Capable of generating an industry-leading 200W of suction – more than enough power to remove dust and dander from shaggy carpets – the Samsung Jet not only helps users keep their home spotless, but can also help them breathe cleaner air. That’s because the vacuum’s best-in-class 5 Layered filtration system traps 99.999 percent of dust and allergens¹ that would likely be released back into the air with other vacuums.

Lightweight and versatile, the Samsung Jet features a number of easily swappable heads that enable it to clean not just floors but also soft surfaces like mattresses and drapes, where microscopic dust and pests are known to gather. The vacuum’s telescoping shaft places virtually any surface within reach, allowing you to give everything from high corners to deep crannies a thorough clean.

The Samsung Clean Station is the perfect companion for the Samsung Jet, offering an innovative solution for emptying the vacuum’s dustbin. Roughly 400 times² more hygienic than conventional dustbins, the Clean Station features an airtight design that automatically empties the vacuum’s canister and prevents fine dust from being released into the air.

Breathe Easier With the Whisper-Quiet Cube Air Purifier

Speaking of air, spring is a time when we should be especially mindful of airborne irritants. It’s during this season that, with pollen wafting in the air – not to mention airborne germs and viruses – and allergens like dust mites and pet dander collecting in our homes, air purifiers become all the more important.

Just how much are these indoor allergens affecting our air quality? According to the Asthma and Allergy Foundation of America, eight out of 10 people in the U.S. are exposed to dust mites at home, while six out of 10 are exposed to pet dander. On top of that, concentrations of some pollutants can be two to five times higher indoors than outdoors. Those figures become all the more alarming when you factor in the fact that, as noted by the U.S. Environmental Protection Agency, the average American spends approximately 90 percent of his or her time indoors.

Samsung’s Cube Air Purifier was designed to help users breathe easier at home. The Cube’s 3 stage True HEPA Filtration System eliminates up to 99.97 percent of ultrafine dust,³ while its Activated Carbon Deodorization Filter removes various odors and potentially harmful gases from the air. It also features the world’s first Wind-Free air purification system, which, unlike other air-purifying technologies, does not produce loud noises or cold drafts.

Spruce Up Your Spring Wardrobe With the AirDresser

As the weather begins to warm, we start to pack up our winter clothes and break out our spring and summer wardrobes. However, before placing all your coats, padded jackets and winter bedding in storage, it’s always a good idea to give those items a quick freshening up.

Now, rather than washing heavy fabrics that take ages to dry, or packing up the car for a trip to the dry cleaner, you can pop your garments into Samsung’s AirDresser to give them a quick and thorough clean. The AirDresser combines powerful steam and air to remove up to 99 percent of bacteria, dust mites and odors.⁴ It also relaxes light wrinkles from the inside out, and dries clothes with gentle, low heat, which reduces the risk of heat damage and shrinking.

Once you’ve finished cleaning and storing your winter wear, the AirDresser allows you to freshen up your spring and summer outfits in a flash, without putting everything in the wash.

¹ Tested based on IEC 62885-2, CL.5.11 using the Max mode by SLG Prüf- und Zertifizierungs GmbH. Results may vary depending on actual usage. “Dust” refers to particles in the size range of 0.5 to 4.2µm. “Allergens reduction” based on the Allergy UK Seal of Approval by BAF (British Allergy Foundation).

² Fine dust emission level tested when emptying the dustbin. Based on PM10 concentration (µg/m3), maximum level compared with the Samsung VC7000. Based on UL tests. Results may vary depending on individual use.

³ The filter media has over 99.97% dust collection efficiency, based on a particle size of 0.26 ㎛, as specified by 42 CFR part 84.

⁴ Based on testing by Intertek: 1) Using Sanitize cycle, eliminates 99.9% of E. coli and S. aureus and 99% of house dust mites on cotton fabric; 2) using Normal cycle, eliminates 99% of isovaleric acid, 4-ethenylpyridine, valeraldehyde, and tetrachloroethylene.

This is where Samsung’s revolutionary AirDresser comes in. The Samsung AirDresser is a garment refreshing device that provides users with effective and efficient care for their personal belongings. Check out the infographic below to learn more about the Samsung AirDresser and just what exactly it can do for you.

These special items generally can’t be washed in the washing machine, while taking them to the dry cleaner on a frequent basis can prove expensive and time-consuming. In the face of these issues, Samsung is delivering a solution that is bringing about a new era of garment care.

Released in a range of territories in 2020, the Samsung AirDresser delivers a range of clothing care solutions to ensure that your garments are kept in tip-top shape. Whether you need to make sure your suits always look pressed for work, ensure your chiffon dress is steamed and sanitized in a delicate manner or refresh your kids’ uniforms in a pinch, the AirDresser has your back.

Using powerful air and steam to remove odors, relax wrinkles, refresh and dry your clothes, the AirDresser brings truly comprehensive clothing care to the home environment, all in a sleek, appealing package. What’s more, Samsung’s AirDresser is suitable for a wide range of users, delivers proven benefits in all seasons and boasts a range of smart features to make maintaining your clothes more convenient than ever before.

Below, we outline the expansive range of features that the AirDresser is delivering to consumers as Samsung brings powerful performance to clothing care.

Comprehensive Revitalization and Drying With a Touch of Fragrance

For consumers with busy lifestyles, ensuring that their clothes are fresh and ready to take out and wear when needed is very important. Thankfully, the Samsung AirDresser has them covered. In addition to refreshing clothes with the JetSteam and JetAir features, the AirDresser offers powerful deodorization for your clothing. Able to comprehensively break down and separate odor-causing particles from clothes (including 99% of sweat and smoke odors¹), the AirDresser leaves clothes fresh and odor-free. Check out the video below to see just how the AirDresser’s innovative JetSteam feature thoroughly cleanses your clothing.

And once your clothes are refreshed, the AirDresser ensures that your garments are comprehensively dried and ready to be taken out and worn. While the AirDresser’s HeatPump Drying technology administers gentle and cost-effective drying, the solution’s Upper JetAir technology combines with the Lower HeatPump to employ air circulation that reduces damage and shrinkage to clothing. What’s more, once your clothes are fresh and dry, the AirDresser’s Fragrance Kit feature provides you with the option to add a perfume of your choosing to your clothing.²

Making Wrinkly, Contaminated Clothing a Thing of the Past

With AirDresser, untidy wrinkles in your clothing become a distant memory. In addition to treating garments with powerful steam that smoothes out wrinkles, the AirDresser employs a weight kit system that helps to relax wrinkles in your garments from top to bottom. Independent testing by Intertek has shown that the use of Samsung AirDresser leads to 100% of wrinkles being removed from woolen garments and approximately 80% being removed from rayon items.³

More pollutants cling to our clothes than we realize. Fortunately, Samsung’s AirDresser employs a number of methods to thoroughly refresh your clothing inside and out. These include the Air Hangers, which disperse air through the hangers that your garments are hung on to revitalize your clothing from the inside. Meanwhile, the JetAir feature treats your clothing with air from both the top and bottom to ensure that no patch of fabric is missed. And the AirDresser does this all quietly and discreetly, delivering comprehensive clothing rejuvenation with minimal noise and vibration. Take a look at the video below to see how JetAir and AirHanger technology combine to revitalize your garments.

Smart Control for Ease of Use

And best of all, the AirDresser’s host of powerful features are now accessible wherever you are with the Samsung SmartThings app.⁴ Features accessible through SmartThings include ‘Care Recipe’, which recommends cycles according to your clothing’s fabric type, ‘My Closet’, which allows you to manage your garment list and usage history and ‘Cycle Management’, through which you can download and add new cycles to your AirDresser’s repertoire. With SmartThings you can get cycle recommendations for a wide range of different fabric types, receive diagnoses from the AirDresser itself if the product encounters a problem and even utilize Bixby to control your AirDresser remotely with voice commands.⁵ Watch the video below to find out just how SmartThings is complementing the use of the AirDresser with intelligent usability.

As the world continues to change, and users increasingly demand more of their home environments, top-notch clothing care remains a priority for consumers everywhere. With the AirDresser, Samsung is delivering an aesthetic product to complement your home that allows you to ensure your garments stay fresh, presentable and fragrant from wherever you are.

¹ Based on testing by Intertek.

² Users must provide their own perfume. Strength of fragrance may vary depending on the perfume used.

³ Based on independent testing by Intertek, using a normal course according to KS K 0891 and ISO 9867. Wool fabric wrinkle recovery efficiency was 100 %  and rayon fabric wrinkle recovery efficiency was 80 %  after using the AirDresser.

⁴ SmartThings not compatible with some tablets and other select devices.

⁵ Bixby only supported in US English, UK English, French, German, Italian, Spanish and Chinese.

And Samsung’s home appliances are keeping abreast of this trend by offering smart, stylish ways to establish a home environment that is uniquely designed to match your tastes and needs. Below, we introduce three Samsung appliances that are bringing a whole new level of personalization to some of the home appliances that we rely on most.

Customize Your ‘Stylish’ Lifestyle

Rethink what a refrigerator can be with Samsung’s Bespoke refrigerator line. Bespoke allows you to curate the refrigerator that’s right for you, with a variety of types and colors that you can mix and match. Do you do a lot of your grocery shopping in the frozen foods aisle? Bring on an extra-large freezer. Changing the wallpaper in your home? Tailor the color of your refrigerator to match. Whatever your needs and décor of choice, Bespoke fits seamlessly into your lifestyle to make keeping food fresh more stylish than ever.

Bespoke is expanding across the globe, and will soon be available in the European market. Check out the video below to see how the Bespoke line can be customized for you:

Customize Your ‘Smart’ Lifestyle

An intelligent washing machine that learns about you – we said, why not? Samsung’s latest washer and dryer lineup, launched in Europe in August, comes with an industry-first cycle recommendation feature that analyzes your preferences and offers laundry advice. Tired of having to select the cotton cycle each time, or scrolling through to find the right mode for your athletic wear? Give the WW9800T washer a spin, and let the machine find the best settings for you each time you turn it on. And with AI Wash, your smart washer can set optimal water and detergent levels based on smart sensors that automatically gauge each load.

For even more deeply personalized recommendations, use Laundry Planner and Laundry Recipe, which are connected to your phone via SmartThings. There, you can set wash times to fit your schedule – no more running back home to catch the laundry right when it finishes. With Laundry Recipe, you can find the best mode for your wash by entering the specific items included in your load.

Best of all, these intuitive controls and smart recommendations actually make it easier to use your washing machine, not harder. Top off your revitalized laundry experience with Auto Cycle Link, which will automatically set a paired dryer to the right settings to follow your specific wash.

Customize Your ‘Hygienic’ Lifestyle

It always pays to be wary of the pollutants in the air, dust on our floors and allergens in our clothing that can negatively affect our home environments. But every home is different, and no single solution is a perfect fit for all. That’s where Samsung’s revolutionary AirDresser comes in, offering a whole new personalized experience with over 20 different modes that utilize powerful steam to sanitize and deodorize.

But today’s consumers are looking for ways to sanitize more than just their clothing, which is why the AirDresser offers excellent care for all types of fabric items, including bedding and children’s soft toys. Now, you can enjoy high-quality, gentle sanitizing care for both delicate and often-used fabric items without having to visit the dry cleaner.

Need some advice on the best ways to clean your garments? Fire up SmartThings to find recommendations tailored to you. The ‘Care Recipe’ feature recommends the best mode for cleaning each of your items, while ‘My Closet’ suggests courses of action for your specific fabric types. What’s more, ‘Special Course’ allows you to download additional cleaning modes and cycles with settings that are tailored to specific garment types to ensure the utmost care is taken.

* Bespoke will initially launch in Europe in four color options, with more offerings to be released over time.

** Bespoke will initially only offer the 1-door unit in the Nordic region. As the line launches in more regions across Europe, an increasing number of models will be released.

JaeSeung Lee, Head of Digital Appliances, Samsung Electronics

Recalibrating Our Strategy in a Changing World

The home has always been a central part of lives – it is, after all, where we begin and end most of our days. But now, as many people around the world practice social distancing, home becomes more important than ever.

The pandemic has resulted in all of us re-assessing the spaces in which we live along with the ways we operate and prioritize things in our daily routines. This had led to many people reorienting their lifestyles, personal and professional, to lead the most healthy, sustainable and productive lifestyle possible, whatever the situation they may be in.

Such changes of mindset and habits are in line with the vision Samsung Electronics has for its digital appliances division, one of moving beyond simply manufacturing appliances and towards becoming a truly consumer-centric lifestyle brand. We look to innovate so that consumers can enrich their home experiences and express their own personalities through our appliances in this changing world.

The Home as a Flexible, Personalized Space

As our consumers spend more and more time at home, the boundary between places of work and places of relaxation has shifted and people are increasingly repurposing their space to serve as multi-function spots – be they as a vacation spot, a party room, a makeshift gym, an office space, a bar or a cafe.

Today, the concept of the “home” has become more flexible so as to include all kinds of individual lifestyles and habits. Naturally, we felt that it was time for appliances to evolve in the same way, too.

The Era of Customizable Home Appliances

With our customizable home appliances, Samsung has pioneered a new age in the history of domestic gadgets based on the belief that today’s appliances should go beyond simply helping users complete their housework and that they must take the lead in innovating the lifestyles they fit into. We are constantly listening to our consumers and innovating our portfolio accordingly in a way that will allow us all to reflect our actual lifestyles – no matter how they may change, now or in the future.

Our Bespoke refrigerator line is the forerunner of this new direction. The concept started with on fundamental question: the average consumer users their refrigerator for ten years, a period of time in which so much can change, so way shouldn’t their refrigerator be able to change with them? Getting married, moving to a new city, having children, getting a new job – all of these changes can result in new needs, want and requirements for users of their domestic appliances. Therefore, for each change, the Bespoke line offers a variety of types, colors, and finishes that can answer the call.

However, the Bespoke line is not the only Samsung product to offer such personalization; this capability has expanded beyond refrigerators with our new line of laundry devices that are designed to adapt to user preferences with each use. Equipped with artificial intelligence, the new WW9800T washer learns user-preferred settings and combines this knowledge with big data to recommend the best cycle for optimal washing.

Our AirDresser also serves as a customized garment care solution for a diverse range of lifestyle needs, such as cleaning, sanitizing, or de-wrinkling. Whether your main cleaning priority is your suit jackets, your evening dresses, or your baby’s soft stuffed toys, the AirDresser has a cycle for you to gently steam and sanitize, keeping your lifestyle hygienic. When desiging the AirDresser, we merged sleek, contemporary design with high-performance technology, opening up a whole new appliance category capable of addressing the increasing consumer demand for health and hygiene-conscious products at home.

Keeping Hygiene Top of Mind for Both Indoors and Outdoors

We at Samsung are aware that the pandemic has made consumers much more aware of the need to maintain and manage best-practices hygiene routines, both for themselves personally and also within their homes.

This recent heightened demand for cleanliness has boosted our vacuum cleaner sales in the Latin American region by 350% compared to the previous year. Our global air purifier sales have also increased by 410% from January to July this year compared to the same timeframe last year. What this has led to is that in addition to creating innovative new products like the AirDresser, Samsung is looking closely at its entire existing portfolio through the lens of hygiene, as well.

For example, Samsung’s Clean Station took aim at an inconvenience that most of us accepted as being unavoidable: having dust fly back into the air whenever we emptied our vacuum cleaners’ dustbins. Pairing seamlessly with the Samsung Jet stick vacuum cleaner, the Clean Station lets consumers empty their dustbins right into a disposable bag with the touch of a button – and with no dust escaping back into the air.

Sustainability is Here to Stay

As they spend more time at home, consumers have also become more acutely aware of how their daily habits, including the use of home appliances, can impact the environment. Consumers today are challenging us to be bolder in our pursuit of eco-friendly, energy-efficient, sustainable products that align with their personal values surrounding environmental conservation.

For example, in the midst of the current pandemic, consumers are now shopping for groceries fewer times a week but buying in bulk when they do. This means that many consumers are looking for larger refrigerators but don’t want to see their electricity consumption spike. Samsung’s new RB7300 BMF refrigerator maximizes storage capacity with Samsung’s SpaceMax and applies eco-friendly structures to improve energy efficiency by 30%.

Furthermore, our new lineup of high efficiency washing machines and dryers also reduces washing time by up to 50% and energy usage by 20% thanks to Samsung’s proprietary QuickDrive technology. Additionally, with our EcoBubble technology that is capable of activating detergent even in cold water, consumers can save additional energy that may have been used to heat water.

Looking Ahead: Innovation That Reflects Our Users

Samsung is committed to developing appliances that do more than just clean, cool, and purify. Our trusted home appliances are now being upgraded to the next level with Samsung’s leading IoT and artificial intelligence capabilities which allow our products to communicate with their users and vice versa. Digital appliances are set to evolve into digital “assistants” that understand our patterns of behavior and work to create a home environment optimized for each household.

By continuing our close collaborations with internal research organizations as well as external experts, we hope to introduce home appliances that will truly understand you and your home.

We will always challenge ourselves to find the next big technical breakthrough and deliver on higher performance for users, but we know that technology without purpose leads to nowhere. We will always have our doors open to our consumers and put consumers at the center to create appliances that truly enrich each user’s lifestyle.

As we cook at home more and more, little kitchen-related inconveniences and chores are also increasing in frequency and breaking into everyday routines. For example, cleaning grease on a gas stove, once a task undertaken only occasionally, can become a burden when done too regularly – one that can even put you off from using the stove.

Samsung Electronics is committed to reducing such user inconveniences by considering right from the start of the design process which features are needed to answer consumer needs. For example, Samsung’s AddWash Front Load Washer lets you put extra items of clothing into the machine after a cycle has started, and Samsung’s Virtual Flame feature for its electric stovetop cookers glows just like a real flame to alert users to the heat of the cooker and prevent accidents.

In fact, many Samsung appliances feature all kinds of useful functions that have been specifically designed to maximize convenience for consumers. You may have been missing out on some of these handy features – so read on to learn about these multi-level functionalities available across Samsung’s extensive range of appliances.

Level 1: Features to Help You View Your Appliances at a Glance

#Keep Everyone Safe with Virtual Flame

Modern induction cooktops let you cook up delicious meals without the mess occasionally experienced when using gas cooktops. However, there is one potential inconvenience – without fire, it’s sometimes difficult to see whether the stovetop is burning hot or cold.

This is why Samsung developed the Virtual Flame functionality, which glows just as a real flame does to alert users to the heat of the cooker. LED surface lights illuminate pans placed on the stovetop to provide the visual of a gas cooker – still with all the precision of induction cooking. This innovative feature helps those cooking stay safe in a busy kitchen and also keeps children away from open flames.

#Manage Your Food Conveniently with Refrigerator Icons

As we pack our refrigerators with more and more groceries, keeping things organized can be difficult, and we can end up forgetting where we put what. Some food may even go to waste as it sits out of sight, packed away at the back of the bottom shelf. Keeping your fridge organized by food type is also a good idea because some types of foods keep better when stored together.

To make this process easier, drawers in Samsung refrigerators are marked with specific, intuitive icons. Users can find dedicated icons for meat, fish and frozen foods in the freezer compartment and icons for vegetables and fruits in the main refrigerator. With these icons, you can find the food you are looking for when you need it without wasting time.

#Angled Displays for Easy Inspection

In most homes, dishwashers are placed underneath a countertop to maximize space. One inconvenience from this low height placement is that users have to bend down every time they want to check the dishwasher clock. This is why Samsung designed its front-side time display¹ to be angled upwards just under the dishwasher’s handle – meaning that you can easily check on your dishwasher load’s progress quickly without straining your back.

#Dedicated Lights for Convenient Clothes Retrieval

Tired of having to deal with misplaced socks after every laundry load? Samsung’s washing machines feature a special light on the internal drum to let you see clearly what is inside and help you get every last piece of clothing out. Located on the upper right side of the drum, the light brightly illuminates the entire drum so that you can quickly and safely check the contents of the machine.

Level 2: Built-in Functionalities that Let You Do More

#Add to a Wash Even When the Cycle Has Started

We have all had moments where we have loaded up and started our washing machines – only to later find a sock or a T-shirt left behind on the bedroom floor.

With Samsung’s AddWash Front Load Washer, you no longer have to wait until the next round of laundry to wash everything you initially wanted to get clean. The washer comes with a dedicated door on the top of the machine that lets you insert extra socks or other items of clothing into the machine, even when a cycle has already started.

#Open Up your Bespoke Refrigerator Without Obstruction

Conventional freestanding refrigerators command a lot of space, especially because users have to make room for the doors to swing open – often, this means refrigerators have to be placed protruding from the rest of the kitchen.

To help users enjoy a refrigerator experience that can suit any space, Samsung’s Bespoke refrigerators feature a specific rotation axis and maximum opening angle of 90°. That means that the refrigerator can be installed like a built-in product without requiring extra room and will not crash into the other kitchen furniture around it when the doors are opened. The Bespoke’s inner drawers are also specially designed to slide smoothly out of the module without hitting the doors for utmost ease of use.

What’s more, if you need to change the location of your Bespoke refrigerator, you can reverse the way the door swings out² or move the handle to make accessing your food as easy as possible.

#Clean Easily with Magnetic Induction Control Knobs

With Samsung’s induction cooktop, you can enjoy cutting-edge digital technology without sacrificing the familiarity of analog. The cooktop is designed with digital touch controls but also comes with removable magnetic knobs for those who prefer old-school controls. When cleaning the cooktop, users can easily remove the knobs to wipe down the surface without obstruction.

Furthermore, these knobs can be used to tell if your pots and pans are magnetic-grade stainless steel so that you can make the most of your induction cooktop. Place a knob near the base of the pan to see if it sticks – if it does, your pan will work well on Samsung’s induction cooktops.

#Keep the Air Fresh with Auto Clean

Worried about keeping the air inside your air conditioner clean? Let your appliance do the work for you. The Auto Clean function on Samsung’s Wind-Free air conditioner automatically maintains air quality with a three-step process. First, the air conditioner will blow air for 10 minutes to remove any moisture, then check internal humidity using sensors, and continue drying for up to an additional 20 minutes to prevent the build-up of bacteria and odors. Thanks to this automatic and time-saving process, you can rest easy knowing that the air inside your home is hygienic and clean.

Level 3: Hidden Features that Add Convenience Without You Noticing

#Effortlessly Keep Your Samsung Jet Upright

Clutter is one of the things that make a house a home, and while stacks of books or beautiful plants might fill us with comfort when we walk through the door, they can stand in the way of thorough cleaning when vacuuming.

When taking the time to move them out of the way to get in all the nooks and crannies where dust might have settled, it can be a hassle to prop up your vacuum cleaner against a nearby wall or piece of furniture to stop it from falling. A small detail built into the Samsung Jet’s design can help make this easier.

The Samsung Jet features four rubber pads on its battery, strategically placed so that when you lean it against a vertical object such as a wall, it is able to rest securely without the risk of falling or the need for a stand.

#Prevent Water Leakage with the Samsung AirDresser

Samsung’s AirDresser effectively removes lingering dust and odor from your clothes by blasting powerful jets of steam from top to bottom. The steam comes from a water tank inside the wardrobe, and given that AirDressers are usually stored in bedrooms, closets or other rooms without drainage systems, a water leak can quickly become a serious problem.

This is why Samsung’s AirDresser has been designed with a three-stage safety system to block unwanted water flow and prevent leaks. The appliance’s door also features a durable rubber gasket to enhance its sealing capability, and the lower part of the AirDresser features a protruding design to keep all water inside the device.

Level 4: Functionalities Tailored to Suit Lifestyles Around the World

#Cook Indian Cuisine to Perfection

Fashioned specifically for Indian users, Samsung has designed a range of microwave ovens and refrigerators that can help with the preparation of over 250 Indian foods which can be operated by solar energy where required. The microwave ovens have been equipped with the ‘Masala & Sun Dry’ feature to help users easily and conveniently prepare the spices and dried fruits that are often used in Indian home cuisine.

Furthermore, the Curd Maestro Refrigerator is the world’s first fridge specially designed to help users make and store curd in just three easy steps, with dedicated compartments for culture mixing, fermentation and curd storage for the convenient preparation of curd in any weather or season.

#Keep Air Conditioners Working Effectively in Every Climate

In tropical regions like Southeast Asia, a common problem faced by users is having lizards and other small insects and pests crawl into air conditioning units to rest on the circuit board. These small animals can cause outsized damage by short-circuiting the unit. Samsung’s air conditioners have been designed to address this problem, with outdoor units adopting a ribbed, lizard-proof structure with gaps smaller than 1 millimeter to prevent any unwanted visitors infiltrating the unit.

Tropical regions are not the only areas that Samsung has developed specialized appliances for. In areas like the Middle East, where temperatures can soar during the summer months, Samsung air conditioners are equipped with durable compressors that can maintain performance even at 68°C (154°F)³. Users can stay comfortably cool with Samsung’s Wind-Free technology without having to worry about their air conditioner giving out in extreme heat.

¹ Available on the following models sold in the U.S.: DW80R9950US, DW80R9950UG, DW80R9950UT

² BESPOKE 1-door and BMF models only

³ Based on internal testing of compressor UG9TK3150F and UG91TK2150F

As we find ourselves spending more and more time indoors, attention has turned worldwide to solutions that can help us keep our homes clean as easily as possible. From removing particulate matter from any room to keeping your clothes and bedcovers free of unwanted mites, Samsung’s home appliances¹ are capable of keeping every corner of your house free of dust and allergens. So how can you make the most out of these innovative devices? Read on to see how you can easily incorporate them into your daily routine.

Refresh Your Garments With AirDresser

Washing your hands after coming home is a key part of best-practice hygiene, but you may still be concerned about the dust, bacteria, viruses and allergens that can linger on clothes after going outdoors. Sanitizing your clothes as soon as you get home is a surefire way to ensure peace of mind.

Samsung’s AirDresser is an easy way to freshen up garments that are difficult to wash on a regular basis, including coats, padded jackets, and suits. The AirDresser’s Jet Air and Air Hangers blast powerful gusts of air through your garments to thoroughly clean them inside and out. For an extra-thorough clean, you can also use the AirDresser’s Sanitize cycle with JetSteam. The technology has been certified by Intertek to remove 99.9% of bacteria from garments,² and JetSteam has also been given the Seal of Approval by the British Allergy Foundation (BAF) for being able to effectively reduce house dust mites, fungi, and bacteria-related allergens.³ Reduce any lingering germs with the AirDresser’s internal temperature of up to 70°C (around 160°F).

Remove Ingrained Dirt With Samsung Washers

For those deep-seated germs or mites in your clothing, Samsung’s washing machines have a range of options to keep any fabric fresh.

First, Samsung washers use steam to fight off any bacteria clinging to clothes. The Hygiene Steam cycle of Samsung washing machines has been awarded the BAF’s seal of approval for its effective reduction of house dust mites, cat and dog dander, grass pollen and fungi allergens.⁴ Intertek has certified this cycle to remove 99.9% of bacteria,⁵ and it has also been certified by SMEC and CHEARI in China to remove more than 99.99% of bacteria.⁶

For a washing machine to be at peak performance, keeping the tub fresh at all times is essential. The Eco Drum Clean+ cycle in Samsung washers has been certified by Intertek to remove more than 99.9% of biofilm (bacterial buildup) on Samsung washers’ tub-insert carriers. For models with a Self Clean+ function, ultra-intense jets of high-temperature water will remove 99% of bacteria⁷ that can accumulate inside the drum. This built-in feature of the washing machine also removes the need for users to buy cleaning agents for utmost practicality and convenience.

Keep Dishes Safely Sterilized With a Samsung Dishwasher

* 99.99% elimination certification limited to DW80M9***U* and DW80R9***U* models, sold in the U.S.

Dishes, cups and other utensils come into direct contact with your mouth, meaning that it is imperative to keep them clean and hygienic after every use. With a Samsung dishwasher, you can harness the sterilization power of water at a temperature of 70°C (around 160°F), the optimal temperature to kill any lingering bacteria or viruses, when washing your dishes – and all without any plastic deformation. Intense vertical jets blast fresh tap water for a more sanitary clean. The Sanitize option in certain models⁸ has been certified according to NSF Standard 184 by Intertek to eliminate 99.99% of lingering food bacteria to put your mind at ease.

Breathe Easier With Clean, Filtered Air

To take care of air quality inside the home, Samsung’s Cube Air Purifier is the perfect solution. Its True HEPA filter can collect 99.97% of 0.3㎛(micrometer)-sized⁹ nano-particulate matters, some of the trickiest particles to catch, before they have a chance to circulate in your home. Furthermore, the Cube Air Purifier can effectively remove pollen and other ultrafine particles that cause respiratory diseases or allergies and also helps remove numerous kinds of odors and harmful gases. The Cube has been independently certified as being asthma & allergy friendly by the Asthma and Allergy Foundation of America and AHAM Verifide so you can be sure to breathe freely.

Samsung’s Wind-Free air conditioners also do their part in keeping the air hygienic in addition to keeping the temperature cool without unpleasant drafts or noise. The Wind-Free air conditioner is able to filter up to 99.9% of viruses and bacteria that pass through its Tri-Care Filter, as verified by Intertek.¹⁰

Catch Every Last Particle With the Samsung Jet

The Samsung Jet, Samsung’s premium cordless vacuum cleaner, features intense suction power of up to 200W¹¹ for deep cleaning. As well as removing dust, the Samsung Jet also catches miniscule particles such as pollen, mold and pet dander to help you keep your floors, surfaces and air free of unwanted particulates.

Another unique benefit of using the Samsung Jet is that the entire vacuuming process, from start to finish, can be undertaken without mess. The Samsung Jet features an ultrafine dust filter¹² that catches 99.999% of micro dust, meaning that dust will not escape back out into the air once trapped. The vacuum is also equipped with a Clean Station that keeps dust from being released back into the air during the device cleaning process.

All you need to do is place the vacuum’s dustbin on top of the Clean Station, where Air Pulse technology uses internal air pressure to empty the dustbin. Thanks to this innovative technology, the number of particles that conventionally escape back into the air during the emptying process is reduced by over 400 times.¹³

¹ Products and specifications may vary by region.

² The Sanitize cycle eliminates 99.9% of 2 types of bacteria (E.coli and S.aureus) as per testing by Intertek.

³ The Sanitize cycle eliminates 99% of house dust mites as per testing undertaken by Intertek and the BAF certification.

⁴ The removal of allergens from house dust mites is based on the BAF’s test report for the Hygiene Steam cycle.

⁵ The removal of 99.9% of certain bacteria, including Staphylococcus aureus and Escherichia coli is based on Intertek’s test report for the Hygiene steam cycle. Individual results may vary.

⁶ Over 99.99% reduction in Escherichia coli and Staphylococcus aureus using the GB21551.5-2010 test method. Models tested include WD7800N, WW7800M, WD6800N, WW6800M and WD/WW6500N, sold in China.

⁷ According to testing by Intertek of the Self Clean+ cycle on the WF6000R

⁸ Certified models include DW80M9***U* and DW80R9***U*, sold in the U.S.

⁹ Based on a HEPA filter performance test undertaken by an international certification agency using a particle size of 0.26㎛, as specified by 42 CFR part 84

¹⁰ Verified by Intertek testing samples of Samsung AR9500T in a continuous airflow condition (to KS K 0693:2016 protocol using bacteriophage MS2 virus ATCC 15597-B1 & E. coli strain C3000 ATCC 15597) and the antiviral Tri-Care Filter (to Samsung-defined test criteria using S. aureus ATCC 6538 & K. pneumoniae ATCC 4352). MS2 virus ATCC 15597-B1, Staphylocccus aureus ATCC 6538 & Klebsiella pneumoniae ATCC 4352 bacteria are among those removed.

¹¹ Suction performance based on internal testing using the international standard (IEC62885-2. cl.5.11) on Handy/Max mode. Individual results may vary depending on each usage situation.

¹² Particles-trapping performance based on internal testing using the international standard (IEC62885-2. cl.5.11) on Handy/Max mode. Individual results may vary depending on each usage situation.

¹³ Verified by Underwriters Laboratories (UL), a safety certification company based in the U.S.

“Technology and innovation are in our DNA at Samsung. We listen carefully to the things that consumers tell us they want for their modern, connected homes,” said John Herrington, Senior Vice President, General Manager of Home Appliances, Samsung Electronics America. “As we designed these new products, we considered every single detail—from color to user experience—in order to ensure we’re offering families innovations that make their daily lives more convenient, more efficient, and more meaningful.”

Samsung has become the #1 home appliance brand because it continues to innovate with premium appliances that complement the way we live today. Each of these new appliances can be customized to fit users’ spaces and match their lifestyles.

New Slide-in Ranges with Intelligent Controls  

In just a few short years, Samsung has become a leader in cooking innovation in the U.S.² by pushing the boundaries of what’s possible, introducing innovative new technologies, and offering design and performance solutions that make the time people spend in the kitchen more efficient.

Samsung is making further progress in time efficiency with a new lineup of slide-in ranges that make cooking more convenient. The new ranges offer a reimagined user experience that simplifies your cooking and brings out your full potential as a home chef. Certain models of the slide-in ranges can be controlled with popular voice assistants, which you can instruct to preheat the oven while you’re mixing ingredients for a meal.³ The ranges also learn your preferences and cooking habits—the more you use it, the better it understands your needs. So, if you frequently set your oven to a certain temperature to bake your family’s favorite cookies, it will suggest that temperature first when you preheat your oven.

The slide-in ranges’ simple, clean lines and elegant design lends a built-in look to your kitchen, and its easy installation means you don’t have to go through a full remodeling project. In order to ensure it blends harmoniously with the rest of your kitchen décor, you can choose from black stainless, stainless, or the new Tuscan stainless models. And, with a redesigned control panel and minimal buttons, the slide-in ranges’ simple, intuitive interface presents only the information you need while cooking. Its fingerprint-resistant exterior is easy to keep clean, and its ergonomically designed knob gives you better grip and control.

The slide-in ranges offer you a healthier way to cook, with air frying capabilities, and the precision cooking that home chefs need. With up to 23K BTU Dual Power burners—the highest in the category—you have the versatility to quickly boil water or precisely melt chocolate at the desired temperature.

The slide-in ranges bring you the peace of mind that you would expect at home. Because they’re connected, you can remotely monitor and adjust cooking times or temperatures from your smartphone, even when you’re in the family room instead of the kitchen. The ranges also give you the ability to search for recipes through the SmartThings app and send your selected recipe’s cooking mode directly to your oven to streamline meal prep.

The slide-in range lineup offers an option for every family’s needs. The lineup includes gas, electric, induction, and dual fuel models, including Samsung’s FlexDuo feature, which allows you to choose between having one oven or two.

A Family Hub for Everyone

Samsung is leading the U.S. market as the #1 brand in refrigeration,⁴ and the Family Hub, which reimagined the form and function of the refrigerator, is the primary reason why. With every new generation of Family Hub, Samsung has introduced new innovations—and new models—that bring families closer together, simplify their meal planning, and give them more control over their smart homes.

Now, there is truly a Family Hub for everyone with the new stylish side-by-side refrigerator. Its modern form and premium built-in look—as well as its elegant flat doors, minimal dispenser, and recessed handles—blend seamlessly with your existing kitchen appliances and cabinetry. Whether you choose a black stainless or stainless model, it will come with a fingerprint-resistant finish that’s easy to keep clean.

Each model has a redesigned interior, with large capacity designed to fit more groceries. And those groceries will stay fresher for longer, because, with All-Around cooling technology, multiple vents throughout the interior keep food evenly cooled and fresh. And you’ll be able to see everything clearly, with bright LED lights that beautifully illuminate the interior of your refrigerator. Its high-capacity icemaker saves shelf space for your frozen items because of its minimal in-door design.

Family Hub brings families closer together and streamlines communication. It helps you create your own culture of sharing through the Family Board—a digital bulletin board where everyone can easily stick notes, photos, or videos they want to share on display. With View Inside, you can view what’s inside your fridge anywhere, anytime. Family Hub also offers enhanced Smart View, providing a more seamless screen mirroring experience from Galaxy phones and TVs, making it a source of endless entertainment in the kitchen. And with the SmartThings app, Family Hub becomes the remote control for your smart home—letting you instantly connect, monitor, and control all of your smart appliances and Works with SmartThings smart items, including multiple cameras at a single glance.

A New Standard of Personal Care with AirDresser

Samsung is setting new standards for personal care at home with an easy, convenient, all-in-one solution that helps you care for some of your most valuable investments—your clothing—and transforms a mundane chore into something you no longer have to worry about.

AirDresser uses steam technology to smooth out wrinkles, remove odors, and sanitize your clothes, so that they look and feel fresh—and are ready to wear—in just under 48 minutes. AirDresser can even send you alerts when your clothes are ready via the SmartThings app, and you can even remotely monitor, control, and download additional clothing care options through the app.

And because it doesn’t require a water line, AirDresser can fit into the spot that is most convenient for you, whether that’s your closet, your bedroom, or any other part of your home.

In the first half of the year, Samsung’s new side-by-side refrigerator—available in multiple models, including Family Hub—will be available at major retailers nationwide and online in the U.S, and AirDresser will be available on www.samsung.com. The new slide-in ranges will be available in the second half of the year.

All of these innovations are on display at Samsung’s KBIS exhibit, located at Booth C6307 in the Las Vegas Convention Center, from January 21-23. For more information about Samsung’s Builder Solutions, please visit www.samsungbuilder.com.

¹ TraQline, Number 1 market share of large U.S. home appliance from 2016 to current (Q3 2019)

² TraQline, Number 2 market share of cooking appliances from 2016 to current (Q3 2019)

³ Voice assistants are compatible with Samsung’s SmartThings app; compatible with Android and iOS devices.

⁴ TraQline, Number 1 market share of refrigeration appliances from 2016 to current (Q4 2019)

“We’re proud to lead the home appliance industry by offering innovative products for every type of customer, and for every type of home, whether it’s your first apartment or your dream home,” said John Herrington, Senior Vice President, General Manager of Home Appliances, Samsung Electronics America. “We’re excited to be back at KBIS to demonstrate how our personalized, connected products simplify everyday tasks so that you can spend more time doing what you love, with the people you love, in the space you love.”

Our living spaces are evolving. Home is no longer viewed as just a kitchen, a living room, and a bedroom. It’s where our friends and family members gather to share and relax with one another. At the same time, the boundaries between our physical and digital worlds are shrinking.

Samsung offers home appliances that eliminate those boundaries, allowing customers to make their living spaces anything they need, and want, them to be. And these appliances are just as beautiful as they are functional—no matter which type of product you are looking for, you will find design and color options that complement your personal style and match your home’s décor.

At KBIS 2020, Samsung will highlight connected products and, more importantly, curated experiences—an ecosystem of intelligent products that make household tasks more convenient than ever, freeing you up to do the things you enjoy most. That means ranges you can control via your favorite voice assistant, so you can adjust the time or temperature while you’re busy chopping vegetables. And it means personal care products that keep your most valuable fashion investments fresh, clean, and ready-to-wear.

All of the Samsung home appliances on display offer customers control over their connected devices, including the one at the center of the smart home: the Family Hub. Family Hub enables families to share life’s important moments with one another and manage the smart devices within their home. You can order groceries, share videos from your smartphone, view multiple cameras at-a-glance, and even be notified when your laundry is done—all on the screen of your refrigerator.

There will also be the new side-by-side refrigerator lineup, the new French door refrigerator lineup, the new slide-in range lineup, 4-Door Bespoke refrigerator, Jet stick vacuum cleaner, and AirDresser, showcased at the booth this year.

In addition to offering solutions for homeowners, Samsung will also display solutions for the home builder industry. As the builder segment has grown, Samsung has invested heavily in products and programs specifically for the home builder, designer, and distributor businesses. With industry-leading design, performance, and connectivity, Samsung is uniquely positioned to provide everything builders need to deliver the experiences that their customers expect from them. Samsung helps builders convert a prospect into a closing—and does it with the broadest, deepest lineup of home appliances, from entry-level to premium.

The latest Samsung innovations will be on display at Booth C6307 in the Las Vegas Convention Center. For more information about Samsung Home Appliances and Connected Living, please visit www.samsungbuilder.com.