Focus on Simplicity
It is estimated that only 30 percent of the 900 million cell phone users in India are using a smartphone. There is a notable trend in the market of transitioning from a feature phone to a smartphone, and many of these users are experiencing the smartphone for the first time. Therefore, the Samsung Z1 focused on simplicity from the beginning, making it fun and convenient to use.

Based on the lightweight Tizen operating system, the Samsung Z1 offers prompt booting and fast data processing while boasting a simple interface and faster page-loading. Its enhanced processor can save your packet data by compressing web images and retrieving them faster while browsing the web.

Impressive hardware
The Samsung Z1 is packed with appealing features such as the 1.2GHz dual-core processor, 768 MB RAM and 4GB internal memory expandable up to 64GB. Long battery life is another stand-out with a 1,500mAh battery which enables up to 7 hours of video streaming and 8 hours of talk time. There’s also an Ultra Power Saving Mode which only enables ‘must use’ features when you need to save juice.

The Samsung Z1’s 3.15 mega pixel primary camera allows for users to capture images with strong quality, and it provide the Dream Shot which allows users to take selfies and add different frames for further effect.

Localization from top to bottom
Aside from the technical specs, Samsung Z1 also put a great deal of consideration into meeting the users’ actual needs. For example, to adjust to users’ dynamic needs, the Z1 supports dual SIM and 14 local languages for customers across India.

The Samsung Z1 also paid close attention to what the Indian market would consider convenient enjoyable features. As a result, the Z1 is one of the most affordable smartphones available and offers and array of localized entertainment apps along with a simple user interface with the Tizen OS.

The strength of the Samsung Z1’s content can be boiled down to two points. First, the Joy Box has a number of entertainment apps, which meet the expectations of Indian customers. For example, users can enjoy free music and live TV services on Club Samsung for a year, and access more than two million songs and music videos with a three-month subscription on Hungama. Bundled live TV and movies are also available for three months. Additionally, the Samsung Z1 can make consumer’s lives easier with its shopping, news and ticketing applications.

It is also easy to turn on the local FM radio and listen to your favorite programs, and the device provides various features such as the outdoor mode and the backlight function. Users can choose from 17 different holiday settings to change the background color whenever the mood strikes. This is designed to celebrate an Indian national holiday.

Strengthening the Tizen eco system

To further the progression of the Tizen App store, Samsung has promised to pass on 100 percent of net revenue from app sales and in-app purchases in the Tizen Store to developers for a year, to celebrate the Samsung Z1’s launch.

To date Samsung Z1’s versatility has drawn positive responses from Indian customers. Samsung will continuously make an effort to maintain its leading position in the Indian market based on the introducing high-quality products and strengthening its distribution network. What do you think of the Samsung Z1? Let us know in the comments below.

· Samsung announced the  launch of its first Tizen powered smartphone for India, the Samsung Z1.

Samsung Unveils the Samsung Z1, the First Tizen Powered Smartphone for Indian Consumers

Samsung Z1 expands the mobile entertainment experience with simple yet smart features

Samsung Electronics announced the launch of the first Tizen powered smartphone for India, the Samsung Z1. Appealing to millions of potential users in India, the Samsung Z1 offers exclusive benefits for localized entertainment apps and a simple user interface that makes mobility easier and more enjoyable, even for the first-time smartphone users.

Built on the lightweight Tizen platform, the Samsung Z1 delivers a faster boot time and quick access to apps, along with enhanced web performance to offer users faster page loading times with decreased data usage. The Samsung Z1 is equipped with long-lasting battery performance and also features ‘Ultra Power Saving Mode’ to ensure users can always stay connected, even at the minimal battery levels.

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“The smartphone market in India is rapidly evolving, with many consumers using their device as their screen of choice for content including videos, television programs and video games, as well as a range of apps,” said Mr. Hyun Chil Hong, President and CEO, Samsung India Electronics, “We have customized the Samsung Z1 to meet these unique, entertainment-focused needs of local Indian consumers for a personal and reliable mobile experience.”

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Quick and Efficient

The user interface on the Samsung Z1 is simple and easy to use, offering faster and smoother device performance when combined with the lighter Tizen platform. Powered by a 1.2GHz dual-core processor, 768 MB RAM and 4GB internal memory expandable up to 64GB with a microSD card, the device features dual SIM support and delivers a seamless and user-friendly smartphone experience. The new smartphone is equipped with a long-lasting 1500mAh battery enabling 7 hours of non-stop videos and 8 hours of talk time. The battery life has been further enhanced with the unique ‘Ultra Power Saving Mode’ which lets the phone remain operational in important situations, even at minimal battery levels.

Better Viewing and Camera Experience

The Samsung Z1 is equipped with a superior 4” WVGA PLS screen, made with advanced Samsung technology. The screen allows consumers to enjoy games, videos and other multimedia content to the fullest with crystal clear resolution. The smartphone is equipped with a 3.1 megapixel rear camera that allows high quality shots even in low light settings and a VGA front camera with an auto face detect feature to easily capture more natural selfies.

Ultimate Entertainment Content

Samsung sets a new standard in the mobile entertainment space by providing users with a wide range of free entertainment content spanning across categories such as music, movies, videos, mobile TV and radio. Samsung will launch a free entertainment package called ‘Joy Box’, giving users access to music, TV and movies. In addition, the Samsung Z1 will offer consumers free access to premium content available on Club Samsung. Users can stream and download from over 270,000 songs, and watch over 80 live TV channels.

For music lovers, Samsung has partnered with Hungama.com to deliver a wider selection of music streaming and downloading. Over two million Bollywood and English songs can be accessed for free for a period of three months. Samsung has additionally partnered with mobile Live TV service nexGTv and Box TV, bundled for three month, allowing consumers to watch their favourite TV shows and enjoy over 7000 Bollywood and Hollywood movies. All this access to content and services is worth around INR 1,750/- a year.

Send Help Message + Location Information

The Samsung Z1 is not just a smartphone for entertainment. It is equipped with features that enable users to quickly reach out for assistance in any emergency situation. The SOS alert is quick and simple to use – with just a press of the power button four times, the Samsung Z1 will send out ‘Help’ message to the user’s primary contacts and track the user’s location to provide necessary assistance.

Security/Antivirus

Samsung strongly believes that security must be one step ahead in smartphones, and continues to address today’s increasingly complex security challenges. The built-in AntiVirus protection on Samsung Z1 automatically checks for any viruses when users install an app, check email or receive an SMS. Text messages will also be checked for any sort of virus, smishing, phishing, and even pharming. If something is detected, AntiVirus notifies users that virus has been detected and allows them to delete the message without opening it. For enhanced security measures, consumers can also utilize Samsung Z1’s private mode to create their own private space where pictures and files can be saved.

Price and Availability

The Samsung Z1 is priced at INR 5,700/- and will be available in India from January 14^th in White, Black and Wine Red.

The Samsung Z1 customers can access the wonderful world of Internet, Apps and Social Networking on the 3G networks of Reliance Communications & Aircel. Users will get up to 500MB of 3G data free every month over a 6 month period allowing them to download & surf at will; thus make the fullest use of their Smartphone. With up to 3 GB of data over a 6 month period, Samsung has ensured tremendous & relevant value in the hands of the Samsung Z1 customer.

Samsung Z1 Product Specifications

* All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.