Samsung India today announced the launch of ‘Samsung Week’ 2026, a festival bringing together its connected AI ecosystem across Galaxy AI, Bespoke AI and Vision AI through SmartThings, with exclusive offers and benefits across its portfolio. Going live today on Samsung.com, the Samsung Shop App and at Samsung Exclusive Stores, Samsung Week offers discounts ranging from 31% to 60%, along with cashback of up to INR 25,000, across smartphones, tablets, laptops, wearables, accessories, TVs, monitors and digital appliances.

As part of ‘Samsung Week’ 2026, consumers can also access enhanced warranty benefits, including a one-year extended warranty with an additional two years at no additional cost on eligible products.

Built around the theme of ‘Your Companion to AI Living’, ‘Samsung Week’ 2026 brings together Samsung’s AI experiences across the devices and products that are part of consumers’ everyday lives. Galaxy AI supports more intuitive ways to communicate, create, and stay productive, while Vision AI enhances the viewing experience, and Bespoke AI brings greater intelligence and convenience to everyday home routines. Connected through SmartThings, these experiences come to life across Samsung’s AI-powered ecosystem, helping consumers experience a more connected approach to AI in their daily lives. The latest Galaxy devices bring Galaxy AI experiences across communication, productivity, creativity, and everyday tasks.

 During ‘Samsung Week’ 2026, eligible consumers can benefit from the highest online exchange value* and any-condition exchange when upgrading to select Galaxy devices. Galaxy Forever also offers eligible consumers long-term EMI options, while multi-bank cashback, first-purchase rewards, and loyalty benefits provide additional value across Samsung’s direct channels.

Consumers can avail up to 34% off on select Galaxy smartphones, including flagship Galaxy S series devices, Galaxy Z Fold8 Ultra, Galaxy Z Fold8, and a wide range of Galaxy A series and Galaxy M series smartphones. Customers can also avail instant bank discounts of up to INR 10,000^, along with multi-buy benefits of up to INR 9,500, Galaxy Forever benefits including up to 55% assured buyback and free Samsung Care+.

Consumers looking to expand their connected Galaxy experience can avail up to 60% off on select Galaxy tablets, wearables and accessories, along with instant bank discounts of up to INR 6,500^. Select first-time purchases on Samsung.com and the Samsung Shop App can also receive benefits of up to INR 2,000*, while eligible customers under the Student & Corporate Program can receive up to 5% off.

The latest Galaxy Book series laptops are available at up to 31% off, with instant bank discounts of up to INR 5,000^. First-time purchases on Samsung.com and the Samsung Shop App can receive additional benefits of up to INR 2,000*, while eligible customers under the Student & Corporate Program can receive up to 10% off.

In the visual display segment, select Micro RGB, OLED, Neo QLED, Mini LED, QLED and Crystal UHD TVs are available at up to 51% off. Additional benefits include free* TVs or soundbars on select models, free* bezels with select Frame TVs, exchange bonuses of up to INR 5,000+, zero-down-payment options and up to 12-month No Cost EMI options. Select TVs also come with a free 3-year comprehensive warranty (1 Year Standard + 2 Year Extended) during the limited-period offer. Samsung’s Vision AI experiences bring intelligent features to the viewing experience, with select TVs designed to optimize picture and sound based on content and the viewing environment.

Select audio products are also available with additional promotional benefits, including a 5% Add To Cart benefit up to INR 5,400* on eligible products.

Samsung’s digital appliances portfolio is available with offers across categories. Refrigerators are available at up to 48% off, along with Samsung Care+ benefits, instant cart discounts of up to INR 3,000*, Buy More, Save More benefits, up to 12-month No Cost EMI and a 10-year compressor warranty. Select products also come with long-term EMI options of up to 30 months, with the lowest EMI starting at INR 990. Bespoke Package benefits include 7.5% off on the purchase of two eligible products and 10% off on the purchase of three or more.

Washing machines are available at up to 49% off, supported by Samsung Care+ benefits, instant cart discounts of up to INR 2,000*, ‘Buy More, Save More’ benefits and Bespoke Package offers. Select products include a 10-year motor warranty, long-term EMI options of up to 30 months and lowest EMI starting at INR 890.

Select microwaves also come with no-cost EMI options, zero-down-payment offers, and a 5-year warranty on the enamel cavity.

Select air conditioners are available at up to 58% off, with a 5-year comprehensive warranty comprising one year of standard warranty and four years of extended warranty. Additional benefits include 5% off on the purchase of two eligible WindFree models, fixed EMI of INR 1,990 and long-term EMI options of up to 30 months.

Customers can also access up to 60% off on select monitors, including Odyssey OLED gaming monitors, with instant cart discounts of up to INR 5,000. Select monitors also feature Smart TV experiences with AI. Consumers can also benefit from Samsung Care+, which offers extended protection across select appliances.

Across categories, customers can access bank cashback and discounts of up to 22.5%^##, with maximum benefits varying by category. These include cashback of up to INR 25,000 on select panels, up to INR 20,000 on select video display products, up to INR 21,000 on digital appliances, up to INR 21,500 on refrigerators, up to INR 9,000 on washing machines, up to INR 6,000 on microwaves and up to INR 14,000 on air conditioners.

Customers can also access loyalty points of up to 2%, alongside exchange options, first-purchase benefits, Student & Corporate Program benefits and EMI options across eligible products and channels.

Consumers can visit Samsung.com, the Samsung Shop App, or their nearest Samsung Exclusive Store to explore the latest AI-powered devices and offers available during ‘Samsung Week’ 2026.

Combined offers D2C channel
Products / Category	Consumer Offer	Highlight Models
Smartphones	Up to 34% off on MRP Multi-Buy Benefits: Up to ₹9,500 Galaxy Forever: Up to 55% Assured Buyback + Free Samsung Care+ Up to ₹ 10000 instant bank discount^ on leading bank cards Up to ₹ 4000 off* on 1st time purchase on Samsung.com & Shop App Student & Corporate Program: Up to 5% Off	Galaxy Z Fold8 Ultra, Galaxy Z Fold8, Galaxy Z Flip8, Galaxy S26 Ultra, Galaxy S26, Galaxy A57 5G, Galaxy A37 5G, Galaxy A56 5G, Galaxy A36 5G, Galaxy A27 5G, Galaxy M17 5G, Galaxy M17e 5G
Laptops	Up to 31% Off on MRP Up to ₹ 5000 instant bank discount^ on leading bank cards Up to ₹ 2000 off* on 1st time purchase on Samsung.com & Shop App Student & Corporate Program: Up to 10% Off	Galaxy Book6 Ultra, Galaxy Book6 Pro, Galaxy Book6, Galaxy Book 5 360, Galaxy Book 5 Base
Tablets, Accessories & Wearables	Up to 60% Off on MRP Up to ₹ 6500 instant bank discount^ on leading bank cards Up to ₹ 2000 off* on 1st time purchase on Samsung.com & Shop App Student & Corporate Program: Up to 5% Off	Galaxy Tab S12 Ultra, Galaxy Tab S12+, Galaxy Buds4, Galaxy Buds4 Pro, Galaxy Watch8, Galaxy Tab S11 series, Galaxy Tab A11 series, Galaxy Tab S10 Lite, Galaxy Watch Ultra 2, Galaxy Watch 9 Series, Galaxy Buds Core
TVs	Up to 51% Off on MRP Free* TV or Soundbar on select TVs Free* TV worth 539990* on select TVs Free* Bezel with Frame TVs Free 3-Year Comprehensive Warranty (1 Year Standard + 2 Year Extended)* Limited period offer Multi buy offer get discount up to 41%* off on MRP20% off on CarePack Exchange Bonus up to ₹ 5000+Zero Down payment (CC + NBFC) Up to 12-month CC NCMI1 + 2-year Warranty on MRGB and OLEDFOC soundbar / Panel with Select SKUs	1.08 m (43) UE86H Crystal UHD, 1.38 m (55) M2 Mini LED TV, 1.38 m (55) M80H Mini LED TV, 1.63 m (65) LS03H Frame TV, 1.63 m (65) QN70H Neo QLED, 1.63 m (65) S95H OLED65″+ MRGB/ NeoQLED  / OLED
Audio	5% Add To Cart up to 5400*	Q-Series Soundbar 756W HW-Q990H 11.1.4ch Subwoofer & Rear Speaker (2026)
Refrigerators	Up to 48% off Samsung Care+ Offer: Get 3 Year Extended Warranty at the price of 1 Yr Extended Warranty Get Instant Cart discount up to ₹3000* Buy More Save More: Buy 2 get 5% extra Off* Up to 12-month CC NCMI10 years warranty on compressor Lowest EMI offer starting INR 990 Upto 30-month long term EMI Bespoke Package: Buy 2 and Get 7.5% Off, Buy 3 or more and Get 10% Off”	653 L Convertible Side by Side Refrigerator (RS76CG8003S9HL), 350 L Double Door Refrigerator with Twin Cooling Plus (RT38HG5C42S8HL), 419 L Double Door Refrigerator with AI Energy Mode (RT45HG6A43B1HL)SBS|FDR|FF>350
Washing Machines	Up to 49% Off on MRP Samsung Care+ Offer: Get 3 Year Extended Warranty at the price of 1 Yr Extended Warranty Get Instant Cart discount upto ₹2000* Buy More Save More: Buy 2 get 5% extra Off* Bespoke Package: Buy 2 and Get 7.5% Off, Buy 3 or more and Get 10% Off10 years warranty on motor Up to 18-month NCMI on Bajaj Up to 30-month long term EMILowest EMI Offer starting just INR 890″	9.0 kg Front Load Washing Machine with AI EcoBubble & Hygiene Steam (WW90DG5U24AXTL) 12 kg/7 kg Front Load Washer Dryer Combo, AI Wash (WD12FB8B94GBTL) 8.0 kg EcoBubble Top Load Washing Machine (WA80BG4441BGTL)FAFL/FATL >=10KG
Microwaves	Up to 12-month CC NCMI Zero Downpayment (8×0) Lowest EMI INR 9905 years warranty on Enamel Cavity	Convection microwave oven
Monitors	Up to 60% off on MRPon Odyssey OLED Gaming Monitors	80 cm (32) M9 UHD 4K OLED Smart Monitor featuring Smart TV experience with AI 80 cm (32) M7 UHD 4K Smart Monitor with Smart TV experience 1.24 m (49) Odyssey OLED G9 2K DQHD Gaming Monitor with 240Hz refresh rate
Air Conditioners	Up to 58% Off on MRP5 Years Comprehensive Warranty (1 Year Standard + 4 Years Extended Warranty) Buy 2 and Get 5% Off on WindFree 5 years comprehensive warranty Fixed EMI 1990Up to 30-month long term EMI	WindFree Inverter Split AC AR60H18D15WWindFree Inverter Split AC AR60H24D13W1.5T Hot and Cold
Bank Cashback	Bank Cashback Up to 22.5%with HDFC, ICICI, SBI and other leading Bank Cards (Up to ₹ 25000)

*T&C apply. Offer may be revised or withdrawn without prior notice. Offer provided by the Brand at its discretion and can vary model wise.

^Instant bank discount/cashback at the sole discretion of the issuer/NBFC. Instant bank discount/cashback may vary subject to product’s model & size.

^*Exchange at the discretion of retailer and exchange value varies basis model and condition of old device

^#Instant cart discount provided by the Brand at its discretion and will vary model wise.

^^ T&C apply. Extended warranty differs from product to product and is at the sole discretion of the brand.

** EMI provided by Bank/NBFCs at their sole discretion and terms, and may vary model wise.

^**Get up to 5% off on a combined purchase of 2 or more select Samsung products. Offer may be revised or withdrawn without prior notice & varies product to product – Refer detailed T&Cs.

##Applicable on Panels, TV, Refrigerator, Microwave, Washing machine and Air conditioners only

Samsung today announced the launch of its next-gen Infinite One-Way Cassette AC, designed for premium residential and commercial environments where comfort, aesthetics and intelligent cooling come together.

Designed for modern spaces, it features Ambient Edge Lighting with nine light modes, draft-free WindFree Cooling through 17200 micro-holes, and an ultra slim profile with13.8 cm depth, made of long-lasting ASA (Acrylonitrile Styrene Acrylate) material. Comes equipped with SmartThings control, AI comfort Mode and an Intertek certified antibacterial copper filter, supporting consistent cooling performance and healthier air.

“As consumer expectations evolve, modern spaces are looking beyond conventional cooling. They expect climate solutions that combine thermal comfort, intelligent technology and design. The Infinite One-Way Cassette AC reflects this evolution, introducing an innovative indoor climate solution in the Indian market that transforms air conditioning into an integral part of consumer experience,” said Vipin Agrawal, Head of SAC Business, Samsung India.

Designed Around Modern Living

The Infinite One-Way Cassette AC has been engineered to address three key requirements in premium spaces — comfort, aesthetics and air quality.

Its standout innovation is Ambient Edge Lighting, which transforms the AC into a design element rather than simply a cooling appliance. The system offers nine lighting modes inspired by the human circadian rhythm – designed around the natural day-night cycle of the human body – enabling users to tailor the ambience to different moments of the day.

Warm, Natural and Cool lighting options are each available in High and Low intensity settings, creating environments suited for relaxation, productivity or entertaining.  A Smart Lighting Intensity mode automatically adjusts brightness to blend naturally with the surrounding space.

WindFree Cooling for Draft-Free Comfort

The Infinite One-Way Cassette AC features Samsung’s upgraded Wide WindFree Technology, combining a panel twice as wide as the previous generation with an enhanced wide outlet featuring 17,000 micro-holes. Air is dispersed gently and evenly to create a comfortable “still air” environment, eliminating uncomfortable cold drafts while reducing operating noise and improving energy efficiency.

Cleaner, Healthier Air

The Infinite One-Way Cassette AC incorporates a Copper Anti-Bacterial Filter that captures airborne particles while helping reduce certain harmful bacteria by up to ¹99%. The filter also helps keep the heat exchanger cleaner, supporting consistent cooling performance and healthier air.

Built with a premium ASA exterior, the AC offers superior UV resistance and long-term durability, helping preserve its premium finish over years of use.

SmartThings Control

Users can connect their Infinite One-Way Cassette AC effortlessly via built-in Wi-Fi with the Samsung SmartThings app, eliminating the need for additional modules. They can monitor, manage and personalise their cooling experience directly from their smartphone, whether at home, in the office or on the move. Key SmartThings features include Voice Control, Edge Lighting control, Welcome Cooling, Energy Monitoring, Usage Pattern, Personalised Cooling with AI Comfort Mode and Pet Care.

Price and Availability

The Infinite One-Way Cassette AC Series is available in both VRF and Commercial Split (CAC) configurations to meet diverse architectural and cooling requirements across India.

The VRF configuration is available in the market in 2.8 kW, 3.6 kW, 5.6 kW and 7.1 kW cooling capacities while the Commercial Split (CAC) configuration is available in 3.5 kW, 5.2 kW and 7.1 kW cooling capacities at a starting price of ₹1,60,000 (inclusive of GST) through commercial AC channel partners nationwide.

1. Tested by Intertek / Data has been measured under specific testing conditions and may vary depending on environment factors and individual use.
   Test Standard: KS K 0693: 2016
   Test Strain: Bacteria-1: Staphylocccus aureus ATCC 6538 / Bacteria-2 : Klebsiella pneumoniae ATCC 4352
   Test time : 18hr
   It may vary depending on the actual environment
   The Filter performance is a test result for a filter unit, not a specific model. ︎

Galaxy Tab S12 Ultra and Tab S12+ feature immersive displays and come bundled with the ergonomically designed S Pen for effortless note-taking and precise editing. With easy access to professional-grade apps and versatile accessories, users can pursue their passions and progress toward their goals with ease. Combining portability with professional-grade power, the Galaxy Tab S12 series gives users instant access to powerful capabilities whenever inspiration strikes.

“The Galaxy Tab S12 series is designed for people who are constantly exploring new ideas, developing new skills, and bringing their ambitions to life,” said Jay Kim, Executive Vice President and Head of Customer Experience Office, Mobile eXperience (MX) Business at Samsung Electronics. “Built with industry-leading hardware, the Galaxy Tab S12 series pairs an expansive screen with the power of Galaxy AI — removing friction from complex tasks so users can stay focused on achieving impactful results.”

Peak Performance in an Ultra-Thin Design

The Galaxy Tab S12 series combines powerful performance and long-lasting battery life into a thin and light design, making it easy for users to achieve more, wherever ambition takes them. At a remarkably slim 5.1mm, Galaxy Tab S12 Ultra is Samsung’s thinnest Galaxy Tab, while delivering the most powerful performance of any Galaxy Tab to date, supporting productive use throughout the day. For example, users taking an online course alongside a full-time job can catch up on a lesson during the commute, then work through course exercises on the large screen at a café or library later in the day.

Both models are built to go the distance, allowing users to keep going without losing momentum. On a single charge, the all-day battery lasts up to 23 hours on Galaxy Tab S12 Ultra[2] and up to 21 hours on Galaxy Tab S12+[3], supporting long stretches of productivity anywhere. When it is time to recharge, the battery goes from 0% to 100% in about 95 minutes with the 45W adapter — minimizing downtime so users can get back to what they were doing.[4]

Beyond long-lasting battery life, the Galaxy Tab S12 series delivers the most powerful performance of any Galaxy Tab to date, keeping pace with even intensive tasks. The cutting-edge 3nm processor delivers up to 61% faster NPU processing, 19% faster CPU performance, and 17% improved GPU power compared to Galaxy Tab S11 Ultra.[5] In everyday use, that means users can take on more demanding tasks with increased speed and responsiveness. Whether rendering complex creative projects or watching a lecture while taking notes and asking AI for clarification — the experience stays responsive and fast with fewer interruptions to break their focus.

A newly designed 3D Vapor Chamber efficiently dissipates heat to support more reliable performance during demanding tasks, whether users are editing video or designing graphics for hours.[6] Engineered for resilience and durability to withstand the elements and give users peace of mind, the Galaxy Tab S12 series also comes with IP68-rated water and dust resistance.[7]

The Galaxy Tab S12 series comes with an expansive screen designed to help users think bigger and give ideas more room to unfold. Galaxy Tab S12 Ultra features a large 14.6-inch display, making it easy to explore complex topics and keep multiple perspectives in view. The Galaxy Tab S12+ features a larger 12.6-inch display and slimmer bezels than its predecessor, offering more screen space without sacrificing portability. Both models feature Dynamic AMOLED 2X displays reaching up to 1,600 nits of peak brightness[8] — delivering clear, vivid visuals indoors, or out. The upgraded seamless Vision Booster now adjusts brightness in real time based on lighting conditions for comfortable viewing.

Sound gets a major upgrade as well, with 4-channel spatial audio — twice as many channels as the previous generation — delivering a richer, more immersive experience whether users are streaming content, following a tutorial, or editing.

Making Everyday Tasks More Intuitive and Effortless

Building on an industry-leading hardware foundation, the Galaxy Tab S12 series turns its large screen into a flexible workspace that makes it easy to keep up with different tasks without missing a beat. Running Android 17 with One UI 9 and the latest Galaxy AI, it brings research, note-taking, creation, and AI assistance into one place, giving users more freedom to explore new ideas, capture what matters and put what they learn into practice.

Thanks to the Galaxy Tab S12 series’ immersive screen, users can split the screen into up to three sections in Multi Window layout. For example, users can take notes in Samsung Notes on one side while playing a lecture and opening an AI assistant on the other. As key takeaways or questions come up, users can capture them with the S Pen directly in Samsung Notes, while Note Assist[9] summarizes their notes[10] – all without pausing the lecture.

Both models come bundled with an ergonomic S Pen, offering precise, intuitive input for note-taking, annotating materials, and sketching concepts. For a more structured, professional workstation, the Pro Keyboard elevates productivity with a premium aluminum finish and a Galaxy AI Key that enables instant access to AI assistants, while the Book Cover Keyboard Slim delivers flexibility with comfortable viewing angles and an effortless typing experience.[11]

The Galaxy Tab S12 series helps users bring information together and get real-time support the moment curiosity strikes. The Galaxy Tab S12 series comes equipped with a six-month trial of Google AI Pro[12], providing expanded access to Google’s most capable AI models from day one. Users can ask Gemini about anything unclear or dive deeper into subjects they want to explore the moment a question comes up. With Gemini Notebook, users can bring together notes, images, recordings, and files in one workspace and create summaries, podcasts, and even quizzes to make key information easier to understand.

As exploration expands into deeper research, Samsung Browser helps users stay focused without losing track of what they have already discovered. By understanding webpage content, context across multiple tabs, and browsing history, it can summarize information across open pages or surface a relevant source viewed days earlier – helping users spend less time searching through past tabs and more time capturing the key insights that matter most.[13]

A Complete Ecosystem Designed To Take Skills and Creativity Further

The Galaxy Tab S12 series gives users the ideal place to put knowledge into practice, bringing together professional-grade apps[14] alongside benefits worth approximately $600[15] to help them take their skills further.

Adobe Photoshop[16] comes pre-loaded on the Galaxy Tab S12 series — a first for Android tablets — bringing pro-grade image editing and design to the tablet. The interface is optimized for tablets, and S Pen support makes it more intuitive to move ideas from hand to screen. Photoshop includes AI-powered features including AI Assistant[17] and generative AI features powered by Adobe Firefly like Generative Fill and Image to Video, helping creatives edit faster and effortlessly. Exclusively for the Galaxy Tab S12 series, users receive four months of free access to the Photoshop mobile plan.

Notability[18], newly pre-loaded on Galaxy Tab, helps users capture their ideas, organize notes, and build knowledge more efficiently with S Pen optimization and AI-driven study tools with a six-month free trial, plus 20% off the first subscription.

Goodnotes[19] delivers clean note-taking and organization with one year of free access and LumaFusion[20] enables professional-grade video editing, offered at a 66% discount. And Notion[21] supports flexible writing, planning, and organization with one month of its Plus plan free. Clip Studio Paint[22] brings precision drawing and painting tools for digital art with a six-month trial and 20% off the first subscription.

In addition to these apps, users can explore a broader range of options that support different needs. MyScript Math instantly solves handwritten equations and shows the steps behind each one, while MyScript Notes summarizes handwritten notes into study materials with built-in AI tools to explain concepts or generate quizzes. Noteshelf 3[23] offers customizable layouts for capturing and organizing ideas, while ArcSite[24] converts rough field sketches into precise CAD drawings.

Availability

The Galaxy Tab S12 series will be available starting Oct. 7 in select markets and offered in two colors, Gray and Silver.[25]

Built for lasting and confident use, Galaxy Tab S12 Ultra and Galaxy Tab S12+ support up to seven times of OS upgrades and security updates.[26]

For added peace of mind, Samsung Care+[27] offers comprehensive coverage tailored to users’ device needs, including fast repairs for accidental damage, extended warranty, and certified expert support available both at home and abroad.  Additionally, Galaxy mobile phone users running One UI 9 can easily check the Samsung Care+ status of their Galaxy Tab and enroll through the Warranty and care menu in the Settings. It provides quick access to warranty information, self-diagnostics, repair requests, and remote support for connected devices—all directly from the mobile phone.

For additional information, visit Samsung Newsroom, SamsungMobilePress.com, or Samsung.com.

Specifications

*Specifications may vary by market.

*All specifications and descriptions provided herein may be different from the actual specifications and descriptions for the product. Samsung reserves the right to make changes to this document and the product described herein, at any time, without obligation on Samsung to provide notification of such change. All functionality, features, specifications, GUI, and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation. The contents within the screen are simulated images and are for demonstration purposes only.

[1] Samsung Account login may be required to use certain AI features. Samsung does not make any promises, assurances, or guarantees as to the accuracy, completeness or reliability of the output provided by AI features. Availability of Galaxy AI features may vary depending on the country, region, OS/One UI version, device model, or phone carrier. Galaxy AI basic features provided by Samsung are free. Future releases may include enhanced features or new services that are offered on a paid basis. Different terms may apply for AI features provided by third parties. Galaxy AI basic features are those services listed under “Advanced intelligence” in the current Samsung Services Terms and Conditions. Galaxy AI service may be limited for minors in certain regions with age restrictions over AI usage.

[2] Typical value tested under third-party lab conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC61960 standard. Rated (minimum) capacity is 11374 mAh. Based on Samsung internal lab test conditions with pre-release version of given model connected to earphone via Bluetooth under default settings over LTE. Estimated against battery capacity and measured current over battery power consumption during video playback (video file resolution 720 p, saved on device), respectively. Actual video playback times vary by network connection, settings, file format, screen brightness, battery condition, and other factors.

[3] Typical value tested under third-party lab conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC61960 standard. Rated (minimum) capacity is 10392 mAh. Based on Samsung internal lab test conditions with pre-release version of given model connected to earphone via Bluetooth under default settings over LTE. Estimated against battery capacity and measured current over battery power consumption during video playback (video file resolution 720 p, saved on device), respectively. Actual video playback times vary by network connection, settings, file format, screen brightness, battery condition, and other factors.

[4] Super Fast Charging speed may vary depending on charging conditions and other factors. Galaxy Tab S12 series supports up to 45W wired charging. 45W power adapter sold separately. Use only Samsung-approved chargers and cables.

[5] The enhanced performance figures are based on a comparison of Galaxy Tab S12 Ultra to Tab S11 Ultra. Actual performance will depend on user environment, conditions, and pre-installed software and applications.

[6] The 3D vapor chamber on both Galaxy Tab S12 Ultra and Galaxy Tab S12+ helps heat dissipate faster and more efficiently than the flat vapor chamber on their respective predecessors, the Galaxy Tab S11 Ultra and Galaxy Tab S10+.

[7] Galaxy Tab S12 series and the included S Pen are rated IP68 under IEC standard 60529. Based on lab test conditions submersion in up to 1.5 meters of freshwater for up to 30 minutes (IP68). Not advised for beach or pool use. Water and dust resistance of device is not permanent and may diminish over time because of normal wear and tear. Dust resistance rating is tested under lab conditions by a third party: 2 kg of talc powder (max. diameter of 0.05 mm) per cubic meter was blown into a test chamber housing the device (air pressure within device kept below surrounding air) for 2 hours. Rated IP6X. Dust resistance may vary by actual usage conditions.

[8] Galaxy Tab S12 series supports peak brightness of 1,600 nits and outdoor brightness of 1,000 nits in High Brightness Mode.

[9] Note Assist feature requires a Samsung Account login. Available functions and features may vary by country, region, and language.

[10] The note must include a minimum of 200 characters for the summary function to work.

[11] Pro Keyboard and Book Cover Keyboard Slim sold separately. The products are available for Galaxy Tab S12 Series. Features and keyboard layout may vary by country, language, and device model. Galaxy AI Key can be assigned for select apps only. Pressing Alt + Galaxy AI Key provides the option to switch the AI assistant to Bixby, Gemini, or Perplexity. A network connection is required to use Bixby, Gemini or Perplexity. To launch Gemini using the Galaxy AI Key, Google Assistant needs to be updated to Gemini.

[12] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, AI Credits, and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Only available for ages 18+. Unless canceled earlier, Google One will charge $19.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro.

[13] Available functions and features may vary by country, region, language, and Samsung Browser version. The number of search queries may be subject to limitations. Accuracy of results is not guaranteed. Some features of Samsung Browser for Android require a network connection and Samsung Account login.

[14] App availability and the terms of service may vary by country and region.

[15] Includes free trial periods and first-subscription discounts for Adobe Photoshop, Notability, Goodnotes, LumaFusion, Notion, Clip Studio Paint, MyScript Notes, MyScript Math, Noteshelf 3, and ArcSite, plus a 6-month Google AI Pro trial. Actual value and availability may vary by country, region, market, and currency.

[16] Adobe Photoshop comes preloaded on Galaxy Tab S12 series in the Galaxy Picks folder. Adobe Photoshop for Tablet will be launched exclusively in the Galaxy Store for a period of at least six months starting Oct 7, 2026, after which Adobe may launch the app in other app stores. Galaxy Tab S12 series users are eligible to receive a 4-month free Adobe Photoshop premium mobile subscription, including 100 monthly generative credits.

[17] AI Assistant on Adobe Photoshop is beta version.

[18] Notability comes preloaded on Galaxy Tab S12 series in the Galaxy Picks folder. Galaxy Tab S12 series users are eligible to receive a 6-month free Notability subscription. Once the free full version period ends, an additional purchase is required for continuous use. App availability and the terms of service may vary by country and region.

[19] Goodnotes app comes with a 1-year free full version. Once the free full version period ends, an additional purchase is required for continuous use. App availability and the terms of service may vary by country and region.

[20] LumaFusion app is preloaded as stub, requiring users to click the icon and complete the purchase from Galaxy Store. All Galaxy device users can get a 66% discount when purchasing from Galaxy Store and receive a 1-month free Creator Pass subscription. 66% discount promotion limited until Nov 30, 2026.

[21] Notion app requires a separate download from Galaxy Store and comes with a 1-month free trial of the Plus&Notion AI for one newly created Notion workspace. App availability and the terms of service may vary by country and region.

[22] Clip Studio Paint membership required. Clip Studio Paint app comes pre-installed in select markets. The app can be downloaded from Galaxy Store and comes with a 6-month free trial for first-time users. Once the free trial period ends, paid subscription to a monthly or annual usage plan is required for continuous use. A 20% discount is available on the first subscription.

[23] Noteshelf 3 app requires a separate purchase for a Premium plan upgrade. A 30% discount on the upgrade is available only via Galaxy Store.

[24] ArcSite app requires a separate download from Galaxy Store and comes with a 1-month free trial for first-time users. Once the free trial period ends, paid subscription to a monthly or annual usage plan is required for continuous use. A 30% discount is available on the first monthly subscription. App availability and the terms of service may vary by country and region.

[25] Availability and timing may vary by market, carrier, or model. Color and model availability may vary depending on country, region, or carrier.

[26] Availability and timing of OS upgrades and security updates may vary by device model and market.

[27] Terms and conditions apply. Samsung Care+ coverage, service type and promotion details may vary by country/region and a deductible (service fee) may apply. To be eligible for Samsung Care+ promotion benefits, registration may be required. For detailed Samsung Care+ information, please visit https://www.samsung.com/samsung-care-plus/. Care at home & abroad: When in need of Samsung Care+ services during your travel, contact the visiting country/region’s local customer services center in advance for Samsung Care+ availability.

[28] Measured diagonally, Galaxy Tab S12 Ultra’s screen size is 14.6″ in the full rectangle and 14.5″ accounting for the rounded corners. Actual viewable area is less due to the rounded corners.

[29] Measured diagonally, Galaxy Tab S12+’s screen size is 12.6″ in the full rectangle and 12.5″ accounting for the rounded corners. Actual viewable area is less due to the rounded corners.

Samsung today announced that its Galaxy Tab S12 series will be available in India starting October 7. The Galaxy Tab S12 Ultra and Tab S12+, available in Gray and Silver colours, deliver Samsung’s most capable and versatile tablet experience to date, combining breakthrough performance, long-lasting battery life, and the latest Galaxy AI in an ultra-thin design.

Built for productivity

The Galaxy Tab S12 Ultra and Tab S12+ feature expansive Dynamic AMOLED 2X displays with peak brightness up to 1600 nits. Additionally, the Vision Booster feature on these tabs adjusts brightness in real time to ensure vivid visuals and comfortable viewing in any lighting.

With the 14.6-inch Ultra and 12.6-inch Plus model, users can split the screen into three sections in Multi Window layout for seamless multitasking. They can, for instance, take notes in Samsung Notes while streaming a lecture and accessing an AI assistant simultaneously.

At just 5.1mm slim, the Galaxy Tab S12 Ultra is Samsung’s thinnest Galaxy Tab yet, while the Galaxy Tab S12+ measures a comparable 5.3mm. Both devices pack an energy-efficient 3nm processor that delivers 61% faster NPU processing, 19% faster CPU performance, and 17% improved GPU power compared to its predecessor. This ensures smooth performance for demanding tasks like rendering creative projects or multitasking with lectures and note-taking.

The all-day battery lasts up to 23 hours¹ on the Ultra and 21 hours on the Plus, with rapid charging from 0% to 100% in just 95 minutes using the 45W adapter. Their newly designed 3D Vapor Chamber efficiently dissipates heat for reliable performance during extended use.

Engineered for durability, the Galaxy Tab S12 series is IP68-rated for water and dust resistance, ensuring resilience in various environments.

Sound is enhanced with 4-channel spatial audio that delivers a rich, immersive experience for streaming, tutorials, or editing. Both models come with an ergonomic S Pen for precise input. Productivity can be further enhanced with a Pro Keyboard Cover that turns these tabs into a professional workstation, complete with a Galaxy AI Key for instant access to AI assistants.

Loaded with apps

Running Android 17 with One UI 9, the Galaxy Tab S12 series integrates Galaxy AI for seamless task management. Note Assist summarises notes in real time, while a six-month trial of Google AI Pro provides access to Gemini for instant clarification and deeper exploration of topics.

The Samsung Browser enhances research efficiency by summarising open tabs and surfacing relevant sources. Adobe Photoshop is pre-installed for pro-grade image editing, Goodnotes offers clean note-taking with one year of free access, while LumaFusion enables professional-grade video editing at a 66% discount. Clip Studio Paint provides precision drawing tools for digital art with a six-month trial and 20% off the first subscription, and ArcSite converts rough sketches into precise CAD drawings. Exclusive benefits include four months of free Photoshop mobile plan access and discounts on subscriptions.

The Galaxy Tab S12 series supports up to seven OS upgrades and security updates. Samsung Care+ offers comprehensive coverage, including accidental damage repairs and extended warranty.

Specifications

Availability and offers

The Galaxy Tab S12 Ultra starts at INR 149999, while the Galaxy Tab S12+ starts at INR 129999. The Pro Keyboard Cover for the Galaxy Tab S12 Ultra costs INR 27999 while the Pro Keyboard Cover for the Galaxy Tab S12+ is priced at INR 26499.

Both models—Wi-Fi and 5G variants with 12GB RAM, and 256GB or 512GB storage options—will be available from October 7 via Samsung Exclusive Stores, partner stores, Samsung.com and other online platforms. 

Exciting Offers for Customers

To make the Galaxy Tab S12 series more accessible to customers, Samsung is offering a range of benefits across eligible channels:

Up to INR 5000 Bank Cashback*
Up to INR 5000 Upgrade Bonus²

Multi-buy benefits

INR 15000 off Tab + Smart Phone (Fold8/Ultra / Flip8 / S26Ultra/+ /S25Ultra/+) purchases*
15% off on Wearable (Buds4/Pro) + Tab purchase
30% off on Accessory (Pro Keyboard Cover) + Tab purchases
No-Cost EMI for up to 24 months through participating banks and NBFC partners

ProtectMax

For peace of mind, Galaxy Tab owners can opt for Samsung Care+ Service ‘ProtectMax’ which includes unlimited claims, global coverage and multiple plans³ to choose from:

Comprehensive Plan for 2 years, covering accidental and liquid damage
Accidental and Liquid Damage Plan for 1 year
Screen Protection Plan for 1 year
Extended Warranty Plan for 1 year

Galaxy Forever

Samsung has also introduced the Galaxy Forever programme for Galaxy Tabs for the first time, making them more accessible and affordable to consumers. This initiative is available for customers purchasing through Samsung Finance+ at Samsung Exclusive stores and Samsung.com, offering an extended ownership proposition with a Galaxy Forever pack priced at INR 12499.

Under this two-year programme, customers can own the Galaxy Tab S12 Ultra and Galaxy Tab S12+ by paying 75% of the device price along with the Galaxy Forever programme fee, spread over 24 EMIs. The programme provides eligible customers with structured options for device ownership and upgrade, including defined residual-value benefits.

This allows customers to return or upgrade their devices earlier than 24 months, based on the following buyback values⁴:
11-13 months: Assured buyback of 40%
14-24 months: Assured buyback of 25%

The Galaxy Forever programme also includes Samsung Care+, which offers up to two years of protection against accidental and liquid damage with no claim processing fees. This means customers do not need to purchase Samsung Care+ separately; it is part of the package.

1. Under ideal lab test conditions ︎
2. Offers are mutually exclusive and cannot be combined ︎
3. Costs vary as per plan chosen ︎
4. T&C Apply ︎

Launched in June 2026, Helix is an AI-enabling infrastructure provider that is designed to deliver integrated solutions across the entire value chain, including hyperscale data center development and operations, power generation (covering both baseload and flexible energy sources), transmission and distribution infrastructure, and fiber-optic networks.

Through Helix, hyperscalers can rapidly secure the large-scale, comprehensive infrastructure required to keep pace with exponentially growing AI demands.

Helix is led by Adam Selipsky, former CEO of Amazon Web Services (AWS) and is assembling a dedicated management team comprising leading experts from the data center and power industries. Helix also leverages the capabilities of KKR’s leading global infrastructure business with about 170 dedicated professionals.

Alongside Samsung, KKR, the Kuwait Investment Authority (KIA), NVIDIA, and US power company Vistra are also founding investors in Helix.

AI Data Centers Evolve Into Core Platforms for a New Industrial Ecosystem

AI data centers are rapidly evolving beyond simple facility investments into core business platforms. Today, they integrate diverse, high-value business models, including GPU-as-a-Service (GPUaaS), Sovereign AI, and colocation services.

The rapid expansion of these data centers is driving the creation of a massive, multi-sector ecosystem that spans power generation, cooling technologies, semiconductors, and finance. Samsung affiliates’ investment reflects a strategic commitment to securing next-generation AI leadership within this emerging infrastructure landscape.

As AI services integrate deeper into daily life and global industries, the need for data centers capable of processing massive compute workloads — and the specialized power infrastructure required to run them stably — is growing exponentially. If data centers are the production hubs of the AI era, power is the fuel that drives them. Consequently, the ability to secure both compute and power infrastructure simultaneously has emerged as a defining competitive advantage in the AI industry.

By targeting both data center deployment and the underlying power infrastructure, Helix’s investment strategy addresses the very core of this market competition. Recognizing that power availability is currently the greatest bottleneck in AI infrastructure, Helix plans to rapidly secure energy capacity through direct investments and strategic partnerships with major energy developers, including investor Vistra.

The investment this time is expected to serve as a pivotal milestone for Samsung’s affiliates, allowing them to leverage their world-class hardware and component expertise to build system- and infrastructure-level influence. Moving forward, Samsung is poised to expand its role from a traditional hardware component supplier to an active architect of the global AI infrastructure ecosystem.

Samsung’s Expertise Across the AI Infrastructure Stack Serves as Critical Anchor for Global AI Buildout

Samsung Electronics’ Device Solutions (DS) Division supports the global buildout with its state-of-the-art semiconductor solutions, responding to changes in global demand in a timely manner.

Samsung Electronics’ Device eXperience (DX) Division delivers a comprehensive portfolio of data center cooling products and solutions — from air cooling systems to coolant distribution units (CDUs) for liquid cooling — through FläktGroup, its data center HVAC specialist subsidiary acquired in 2025. It also operates 14 production sites worldwide and a supply and service network across 65 countries, giving it the speed and flexibility to meet hyperscalers’ demands for rapid capacity expansion.

Samsung C&T Engineering & Construction Group is actively driving the large-scale infrastructure projects as an engineering, procurement, and construction (EPC) contractor across data centers and power generation.

Samsung SDS is an IT solutions provider that also designs, builds and operates data centers and has recently ventured into the GPUaaS business. The company boasts the lowest power usage effectiveness (PUE) level in Korea which it applies both to its own data centers and to the Korea AI Computing Center (KOACC).

Samsung SDI is recognized for world-leading technology in uninterruptible power supplies (UPS) and battery backup units (BBUs), both essential to running data centers that operate high-performance servers 24 hours a day. It plans to explore new business opportunities in this field, where ultra-high-output, high-capacity battery technology is essential.

Through this investment, Samsung Electronics and its affiliates aim to accelerate global AI data center deployment alongside Helix, while maximizing collaborative synergies among participating companies.

Heart disease is the number one cause of death worldwide¹, which is why the World Health Organization (WHO) and the World Heart Federation recognize Sept. 29 as World Heart Day. It is a reminder that the choices we make today can make a meaningful difference tomorrow.

These choices don’t have to be big. From choosing when to go to bed to making time for even just 30 minutes of exercise, the small choices we make every day add up to a healthier lifestyle. The good news is that Samsung Galaxy Watch can help you make proactive prevention part of daily life. By monitoring your sleep, activity level, stress, and blood pressure, Galaxy Watch helps you better understand what’s happening in your body and what steps to take to ensure your heart is doing its job well.

Understanding Your Body at a Glance: Heart Health Score

The American Heart Association recommends looking at Life’s Essential 8² as key measures for improving and maintaining cardiovascular health: diet, exercise, sleep, weight, blood pressure, blood sugar, cholesterol and smoking cessation. But knowing what matters raises an important question: how do these factors change the choices we make every day?

Samsung Health’s Heart Health Score is designed to help you in this journey. It tracks and analyzes complex health indicators such as sleep duration, daily activity level, body composition and vascular load³, converting them into a single, simple score that anyone can intuitively understand and follow.

Think about what happens if you miss your daily exercise for a few days: your Galaxy Watch recognizes your moderate-to-high intensity activity level has decreased, reflects this change in a lower Heart Health Score, and makes a recommendation to go for a run. With convenient insights right from your wrist, Galaxy Watch delivers personalized insights that make it easier to recognize changes, understand your habits, and take the next step toward healthier ones.

Advanced Sensor Technology: From Measurement to Meaning

Samsung Galaxy Watches are equipped with an advanced BioActive Sensor which integrates three precision sensors in one: an optical heart rate sensor (PPG), an electrocardiogram sensor (ECG)⁴, and a bioelectrical impedance analysis sensor (BIA).

With calibration just once every four weeks using a home blood pressure monitor, you can easily check your blood pressure⁵ from your wrist anytime, anywhere. When you place your finger on the watch’s side electrode for just 30 seconds, the watch measures an electrocardiogram to detect signs of abnormal heartbeats like atrial fibrillation or ectopic beats. The Irregular Heart Rhythm Notification (IHRN)⁶ feature, which detects abnormal heart signals, monitors the user’s heart rhythm throughout the day and provides a proactive notification if abnormal signs are repeated.

Even small reminders like this have the power to save lives. In several countries, these notifications have led to early detection of risks such as atherosclerosis or myocardial infarction.

Around-the-Clock Care: How Galaxy Watch Proactively Monitors Your Health Even During Sleep

Your heart is a constant you can count on, and it works whether you’re awake or asleep. When you wear your Galaxy Watch to sleep, it analyzes five major vital signs: heart rate during sleep, heart rate variability⁷, respiratory rate, skin temperature, and blood oxygen saturation. These signals are compared against your personal baseline.

When you wake up, your Galaxy Watch will send a notification if it detects meaningful deviations from your baseline. By highlighting meaningful changes early, it gives you an opportunity to rest, recover or seek medical guidance before small issues become larger concerns.⁸

Heart to Heart: Connected Care That Adds Peace of Mind

Looking after your own heart is only one side of the story. From parents to partners, siblings to grandparents or even friends, the burden of caring for the hearts of those around you weighs heavily. Samsung Health’s Health Data Sharing⁹ function lightens the load by sharing agreed-upon data items (number of steps, blood pressure, heart rate, medication adherence, etc.) with loved ones.

You can check if your parents who live far away have completed their daily walk or taken their prescribed medication on time, just as if you were right there with them.

World Heart Day coincides with the seasonal transition when chilly winds begin to blow in the mornings and evenings. As the temperature gap between day and night widens, blood vessels constrict, sharply increasing the risk of cardiovascular disease.

The key to preventing heart disease lies not in reactive treatment, but in proactive habits of paying close attention to the subtle signals your body sends every day. Start managing your heart health with Galaxy Watch, a reliable health partner that stays with you around the clock.

1. Source: World Health Organization (WHO), “Cardiovascular diseases (CVDs)” Fact Sheet (July 31, 2025), “The top 10 causes of death” (Aug. 7, 2024). ︎
2. Source: American Heart Association (AHA), “Life’s Essential 8” (2022). ︎
3. Vascular Load feature measures the degree of stress placed on the cardiovascular system during sleep and displays the trend of change compared to a baseline value. It continuously analyzes changes during sleep to provide a comprehensive score ︎
4. Electrocardiogram (ECG) feature records and analyzes subtle electrical signals of the heart when the user places a finger on Galaxy Watch’s top button for about 30 seconds, detecting atrial fibrillation (irregular and rapid quivering) and ectopic beats (premature irregular beats). ︎
5. Blood Pressure feature measures systolic and diastolic blood pressure by analyzing pulse waveforms with Galaxy Watch’s optical (PPG) sensor. An initial measurement using a separate cuff-type blood pressure monitor is required, and recalibration is needed every 4 weeks (28 days). ︎
6. Irregular Heart Rhythm Notification (IHRN) feature detects irregular patterns that may indicate atrial fibrillation through pulse monitoring and provides an early alert. ︎
7. Heart Rate Variability (HRV) feature analyzes minute-to-minute variations in the intervals between heartbeats to show autonomic nervous system balance. It is automatically recorded during sleep and resting states. ︎
8. Heart Health Score and Vitals features are supported on the Samsung Health app (version 7.0 or higher) ︎
9. Health Data Sharing feature requires user consent, and users can independently choose which health data to share (including steps, workouts, sleep, weight, body composition, food intake, heart rate, stress, blood pressure, blood glucose, medication and vital signs) ︎

New Features Help Users Capture, Personalize, and Manage

One UI 9 introduces new ways to keep people in focus, tailor the information users see each day, and manage device care more easily.

My FanCam² automatically tracks a selected person in a recorded video and keeps them centered, intelligently reframing the footage as the scene moves. This allows users to turn dynamic moments into social-ready content with less manual editing. Whether it’s a child’s performance, a friend on the dance floor, or an exciting moment during a sporting event, users can instantly put the focus on the person they want to see.

• The new Generative and Editable Cards on Now Brief³ help users choose what appears in their daily summaries. Users can create cards across health, weather, and video so their daily brief reflects the information most relevant to them.
• Warranty and Care⁴ brings device support and protection directly into the Settings menu. Users can now check warranty coverage across connected mobile devices, run self-diagnostics, view repair estimates, and manage Samsung Care+ or book a service appointment with just a few taps.

Enhanced Capabilities Help Users Do More With Less Effort

One UI 9 builds on familiar Galaxy experiences to help users complete everyday tasks in fewer steps, with context-aware suggestions, timely creative prompts, and improvements to translation, scanning, and recording.

• Now Nudge⁵ can surface timely, context-aware suggestions across more moments in the Galaxy experience, helping users take the next step without breaking their flow. For example, when making plans over text, users can pull up reservation details or save a shared location without leaving the conversation.
• Creative Studio now suggests image-generation ideas based on relevant upcoming events. For example, when a friend’s birthday is approaching, users may see a prompt to create a themed image or greeting, allowing them to quickly create something meaningful for the occasion.
• Interpreter⁶ introduces a new Thread View that enables users to better follow translated conversations by quickly referencing earlier exchanges. In addition, faster translation in Conversation Mode and quicker playback with compatible Galaxy Buds help reduce delays, making conversations feel more natural and continuous.
• Document Scan now allows users to digitize challenging materials such as curved book pages and corner-folded papers with less manual adjustment. The large-screen-optimized views on compatible Galaxy devices, along with an improved Finger Eraser, help create cleaner and more usable scans.
• Voice Recorder presents summaries in a clearer, more structured format, using elements such as headings and tables to make key information easier to scan at a glance.

Enhanced Security and Privacy Help Users Stay Informed and in Control

One UI 9 continues Samsung’s approach to security and privacy with transparency, choice, and control built into the experience. The latest updates help users better understand when something may need their attention and make it easier to take action.

• Security Brief brings key security and privacy updates like alerts for malware, apps from unknown sources, and unnecessary permissions to Now Brief, helping users identify potential issues earlier and determine when action is necessary.
• Privacy Alerts⁷ use on-device AI to identify potential privacy risks, including unnecessary attempts to access permissions in the background, giving users greater awareness of how their information is being accessed.
• Scam Detection⁸ expands to additional countries⁹ and languages, bringing protection against potential scam calls to more Galaxy users across supported markets.

1. As of the publication of this press release, the official One UI 9 has been rolled out to Galaxy Z Fold8 Ultra, Galaxy Z Fold8, and Galaxy Z Flip8. The update is expected to gradually roll out to other Galaxy devices. ︎
2. My FanCam feature requires a Samsung Account login. Availability may vary by video. Not supported if there is no subject to track. Accuracy of results is not guaranteed. ︎
3. Now Brief feature requires Samsung Account login. Available functions and features may vary by country, region, language, device model, and app. Some features may require a network connection. Customized briefing content provided is based only on the personal information to which the user has consented. Accuracy of generated results is not guaranteed. ︎
4. Available features in Warranty and care menu may differ by country/region. Warranty information is available for devices linked to the user’s Samsung Account. Ask Bixby features and supported content may vary by country or language. Estimated repair cost availability may vary by device model/region. Samsung Care+ availability, coverage, pricing, and eligibility requirements may vary by country/region and a deductible (service fee) may apply. ︎
5. Now Nudge feature requires a Samsung Account login. Available functions and features may vary by country, region, and language. Text message prompts are available with certain third-party messaging apps, including Samsung Messages, Google Messages, and Google Chat. Split view supported apps may vary. Photo sharing in Now Nudge works by analyzing available image content. Accuracy of results is not guaranteed. ︎
6. Interpreter requires Samsung Account login. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed. Availability and supported features may vary by country, region, or carrier. Availability of supported languages may vary. ︎
7. Privacy Alerts is supported on Galaxy S26, S26 Ultra, S25, S25 FE, S24, S24 FE, S23, S23 FE, Galaxy Z Fold8 Ultra, Fold8, Flip8, Fold7, Flip7, Fol6, Flip6, Fold5, Flip5, Galaxy Tab S11 Ultra, Tab S11, Tab S10 Ultra, Tab S10 Plus, Tab S9 Ultra, Tab S9 Plus, and Tab S9. Privacy alerts, may not account for all relevant factors ︎
8. Availability may vary by country, region, language, device model, or OS/One UI version. ︎
9. Scam Detection will be available in Japan, Canada, and India. ︎

Samsung India today launched its 2026 Bespoke AI appliances lineup, designed to enhance and simplify consumers’ lives. At ‘The Brief Gurugram’, a cutting-edge experiential event, Samsung demonstrated how AI acts as a common thread across different product categories, connecting climate control, laundry, living room, and kitchen into an ecosystem capable of learning habits, automating tasks, and optimizing energy consumption through the SmartThings platform. With intuitive touchscreens, advanced voice intelligence, and inclusive design, the 2026 Bespoke AI appliances lineup offers a connected, easy-to-use, and secure smart home experience for everyone.

“Our 2026 Bespoke AI range is designed to understand diverse lifestyles so that they become your AI Home Companion to deliver real-world convenience. Samsung’s objective is to create an AI Home where technology adapts to the way you live — not the other way around. Our Bespoke AI appliances come with AI Vision, Samsung Knox solution, and inclusive design to make homes smarter, safer, and more human-centric. Every second Samsung appliance sold in India today is a Bespoke AI appliance and we are confident that our new lineup will continue to get consumers’ love and support,” said JB Park President and CEO Samsung Southwest Asia.

2026 Bespoke AI Home Appliance Lineup

• Family Hub Refrigerator with AI Vision built with Google Gemini¹: Equipped with contextual AI experiences like search for Video Recipes, the 32-inch Family Hub serves as a central space , Now Brief, Notes, schedules, and entertainment. Localised features include Family Care and Pet Care.
• Bespoke AI WindFree Pro Air Conditioner: A next-gen platform with AI-enabled controls and PM1.0 purification for superior air quality. It comes with scalable climate management via SmartThings + Home Appliance Remote Management [HRM].
• Infinite1-Way Cassette AC with WindFree: Designed for modern spaces, it features Edge Lighting with 9 light modes, draft-free WindFreeTM Cooling through 17200 micro-holes, and an ultra slim profile with13.8 cm depth, made of long-lasting ASA (Acrylonitrile Styrene Acrylate) material. Comes equipped with SmartThings control, AI comfort Mode and an Intertek certified antibacterial copper filter.

The 2026 Bespoke AI appliances are powered by Samsung’s AI Home screen, Bixby voice assistant, Knox security, and SmartThings connectivity, delivering personalized, energy-efficient, and secure smart home solutions for modern Indian households.

Built into select devices, the AI Home screen serves as a central hub for managing home appliances. The AI Home screen provides real-time insights, controls connected appliances, and supports entertainment and family communication—all from one interface. Its user-friendly design makes it easier to unlock the full potential of Samsung’s Bespoke AI appliances.

The upgraded Bixby voice assistant now supports voice commands and introduces Voice ID, which recognizes individual users and personalizes their experience. New SmartThings services like Family Care enhance safety by sending alerts in unusual situations, such as inactivity at scheduled times. Complementing this, Samsung’s Pet Care service helps owners look after their furry companions by enabling activity tracking, breed-based health insights, and timely reminders for walks and care routines through the SmartThings app.

Samsung is committed to delivering trusted, intelligent experiences. Enhanced Knox Security ensures multi-layered protection across devices, giving users peace of mind. Samsung’s software update service via SmartThings, now offers 7 years of updates, ensuring long-term value.

The Bespoke AI lineup is centred around four key pillars that define the consumer experience: AI Understands you, AI Adapts to you, AI Connects Your Home, and AI Cares for You.

AI Understands You: Making Everyday Living More Intuitive

The Bespoke AI lineup brings AI-powered appliances and SmartThings together to simplify everyday routines. The Bespoke AI Refrigerator Family Hub uses AI Vision and AI Food Manager to recognise food items, suggest recipes and help manage use-by dates. The ‘Now Brief’ feature provides personalised daily updates, including schedules, weather and family care information. Integration between SmartThings and Samsung Health also enables calorie-aware meal planning.

AI Adapts to You: Personalised Comfort for Better Sleep

The WindFree ACs bring personalised comfort to everyday cooling featuring AI Energy Mode for efficient, low-noise cooling. The ‘Wearable Good Sleep’ feature works with Galaxy Wearables to adjust AC settings based on individual sleep patterns, helping create a more comfortable sleep environment. Triple Motion Wings offer precise airflow control, allowing users to direct cooling where it is needed.

AI Connects Your Home: Bringing Appliances Together

With SmartThings built into select appliances, the Bespoke AI lineup enables connected experiences across the home. The Top Mount Refrigerator offers features such as Energy Saving mode and Power Cool/Freeze, while 2-in-1 Smart Conversion provides flexible storage options. Closet & Pantry Monitoring further extends connected home capabilities by helping households monitor their belongings.

AI Cares for You: Smarter Laundry and Appliance Care

The Bespoke AI Laundry Combo uses AI Wash & Dry to detect fabric types and adjusts the wash and drying cycle accordingly. A dedicated Pet Care Wash Cycle makes it easier to clean pet accessories, while Smart Forward Software Updates help appliances evolve with new features over time. SmartThings Home Care and Home Appliance Remote Management [HRM] further support convenient appliance monitoring and service.

With the evolution of the Bespoke AI ecosystem, Samsung reinforces its strategy of integrating artificial intelligence, connectivity, and security across different home appliance categories. The goal is to transform smart home automation into an increasingly intuitive, personalized, and efficient experience where devices work together to simplify consumers’ routines.

Price & Availability

The Infinite 1-Way Cassette AC is available in 3.6 kW, 5.2 kW and 7.1 kW cooling capacities, launching at a starting price of INR 160000 through authorised channel partners nationwide. The Family Hub is priced at INR  400690. The Bespoke AI WindFree Pro Air Conditioner is available at a price of INR 69990.

1. Google Gemini is provided by Google LLC. Service availability, supported functions and accuracy may vary by country, language, device model and OS/One UI version. Users must be 18 or older. Some functions may require additional app settings. Features or results may vary by subscription. ︎

Samsung India today announced the launch of the Galaxy S26 FE – the newest addition to the Galaxy S26 family that is engineered around the features that matter most to users.

The smartphone combines an enhanced camera experience, context-aware Galaxy AI, powerful everyday performance, and One UI 9. The Galaxy S26 FE brings together a 6.7-inch Dynamic AMOLED 2X display with up to a 120Hz refresh rate, an Exynos 2500 processor, a 4900mAh battery, and a versatile triple rear camera system, all packed into a slim and refined design.

“Galaxy S26 FE is designed to bring the best of the Galaxy experience to more consumers in India, with innovations that are meaningful to how they live, work, and create. With flagship camera capabilities, context-aware Galaxy AI, and powerful performance, we are bringing together the experiences consumers value most in a thoughtfully designed smartphone,” said Aditya Babbar, Vice President, MX Business, Samsung India.

A Camera Built for Every Moment

The Galaxy S26 FE’s enhanced triple rear camera system comprises a 50MP wide camera, a 12MP ultra-wide camera, and an 8MP telephoto camera with 3x optical zoom, alongside an enhanced 12MP front camera.

The smartphone brings My FanCam to the Galaxy FE series that allows users to select a person and automatically keep them centred in the frame as they move. The feature intelligently reframes video, making it easier to create social-ready content without extensive manual editing.

For users capturing moments on the move, Super Steady with Horizontal Lock delivers smoother, more level footage, whether recording travel experiences, fast-moving activities, or everyday moments. Samsung’s signature Nightography capabilities help users capture brighter and clearer images in low-light conditions, while Photo Assist makes it easier to refine images using natural language prompts.

With Gemini Omni, users can also create and edit video clips using photos and videos from their Gallery to turn everyday memories into ready-to-share content. Galaxy S26 FE includes a six-month Google AI Pro trial¹ for eligible users, unlocking expanded AI capabilities and 5TB of cloud storage.

Galaxy AI That Adapts to You

Galaxy S26 FE comes with the latest One UI 9² that brings a range of context-aware Galaxy AI experiences designed to make everyday interactions more intuitive.

The updated Now Brief offers more personalised information through customisable briefing cards, weather updates, and wellness insights. Users can also create their own cards with a simple prompt. Now Brief expands contextual suggestions across select third-party apps and notifications to help users access relevant information and take action throughout the day, including through Nudge.

Meanwhile, Circle to Search with Google now enables users to search for multiple items at once, making it easier to identify products, places, objects, and more.

Power and Performance for the Day

Galaxy S26 FE is equipped with a 4900mAh battery and supports 45W wired charging to reach up to 69%³ charge in around 30 minutes with a 45W adapter.

The 6.7-inch Dynamic AMOLED 2X display offers up to a 120Hz refresh rate, delivering smooth visuals for streaming, gaming, browsing, and creative work. With up to 1900 nits of brightness⁴, the display is designed to provide an immersive viewing experience across everyday use.

At the heart of Galaxy S26 FE is the Exynos 2500 processor⁵, built on a 3nm process that brings enhanced performance and AI capabilities to the device. The smartphone also carries an IP68 rating for water and dust resistance, adding durability for everyday use.

Designed to Last

Galaxy S26 FE is built for long-term use, supporting up to seven generations of OS upgrades⁶ and seven years of security updates from the global launch date, so users can enjoy the latest features and stay protected for years to come.

An upgraded Smart Switch makes moving to Galaxy easier than ever. Whether switching from an Android or iOS device, users can scan a QR code to wirelessly transfer data, including passwords, passkeys, call history, accessibility settings, and eSIM data, without the need for additional apps, making the setup process simpler and faster.

Together, these features ensure Galaxy S26 FE delivers a dependable, future-ready experience for users across India.

Price and Availability⁷

Customers purchasing the S26 FE can choose from the following offers:

1. Upgrade Bonus: Get up to INR 8000 as an upgrade bonus on exchange of your old device
2. EMI Option:  Enjoy up to 30 months of No-Cost EMI with select NBFC partners, along with an additional INR 3000 upgrade bonus
3. Bank Cashback: Receive INR 7000 cashback on major bank cards OR opt for a 12-month No cost Bank EMI.
4. For eStore purchases, customers can avail of an 18-month bank EMI
   
   

Please note that these offers are mutually exclusive, and customers can select only one option.

1. Trial availability is subject to regional restrictions, device registration, and Google’s eligibility criteria ︎
2. AI features subject to software updates, regional rollout and carrier approvals. Specific features may launch at different times ︎
3. Standard laboratory conditions ︎
4. High Brightness mode varies basis display settings and content ︎
5. Compared to previous Galaxy generations, actual performance may vary basis usage and settings ︎
6. Subject to device compatibility, carrier and regional requirements ︎
7. Availability, specifications, offers and pricing subject to change ︎

Samsung India is now offering the Galaxy S26 series — Samsung’s third-generation AI phones — as part of its Samsung Certified Re-Newed programme (CRN). Available on Samsung.com, Certified Re-Newed Galaxy S26 Ultra and Galaxy S26 devices are in like-new condition and at a great value.

By introducing the Galaxy S26 series to its Certified Re-Newed line-up, Samsung is now giving more customers the chance to experience its latest flagship innovations.

The Galaxy S26 Ultra features the most powerful hardware ever on a Galaxy S series device, an industry-leading camera system and the most intuitive, proactive and adaptive Galaxy AI experiences. It also introduces a built-in Privacy Display, which keeps content clear for the user while limiting what others can see.

Across the line-up, Galaxy S26 Ultra and Galaxy S26 handle complex tasks in the background, allowing users to focus on results, and bring the most intuitive, proactive and adaptive Galaxy AI experiences to more customers.

Every Certified Re-Newed Galaxy device is inspected, cleaned, refurbished and tested through a Samsung-certified renewal process to meet Samsung’s standards for quality, performance and reliability.

Where required, parts are replaced with genuine Samsung parts, and each device includes a Samsung-certified battery that meets Samsung’s quality standards. Devices are also reset to remove personal data and updated with the latest software before being made available to customers.

Every Certified Re-Newed Galaxy S26 series device comes with a one-year company warranty, giving customers added peace of mind when choosing a renewed Galaxy device through Samsung’s official programme.

Availability

Galaxy S26 Ultra and Galaxy S26 Certified Re-Newed devices will be available on Samsung.com and Samsung Shop app across India.

Availability, model line-up, colours, storage options, pricing, warranty terms and promotional offers may vary by market.