Samsung, India’s largest consumer electronics brand, today announced the launch of Galaxy M17e 5G. The smartphone will be available for sale on Samsung.com, Amazon, and select retail outlets starting March 20 at a starting price of INR 13999.

The Galaxy M series is among Samsung’s most popular smartphone line-ups, and the Galaxy M17e 5G builds on this legacy. It delivers reliable performance and everyday usability across key smartphone features—a smooth display, long-lasting battery, efficient performance, capable cameras, and intelligent software—to meet the dynamic needs of young Indian consumers.

“The Galaxy M17e 5G delivers innovations and experiences that matter most to the Gen Z. These value-conscious young users demand devices with extended battery life, smooth app performance, high-quality photography, and intelligent features that enhance productivity,” said Akshay S Rao, Director, MX Business, Samsung India. “With a high-refresh-rate display, a bigger battery, a power-efficient 5G processor, a 50MP camera system, integrated AI tools, and long-term software support, the Galaxy M17e 5G ensures a dependable smartphone experience that this generation seeks.”

Galaxy M17e 5G sports a 6.7-inch screen with a 120Hz refresh rate, ensuring every scroll, swipe, and tap feels effortlessly smooth. Whether you are streaming your favourite OTT content or browsing social media, the display renders visuals with accurate colours and sharp clarity. Available in Vibe Violet and Blitz Blue, the Galaxy M17e 5G blends sleek aesthetics with functional design. Its durable Glass Fibre Reinforced Polymer (GFRP) back and robust build, rated against dust and water ingress, make it a reliable companion for young users with an active lifestyle, while its ergonomic 8.2mm slim profile ensures a comfortable in-hand feel.

Galaxy M17e 5G comes with robust 6000mAh battery to keep up with your lifestyle. From extended casual gaming sessions to binge-watching marathons and long video calls, it powers through the entire day for uninterrupted productivity and entertainment. Optimised by One UI 8, the Galaxy M17e 5G intelligently manages power consumption, ensuring your device lasts longer through the day.

The Galaxy M17e 5G is engineered for seamless multitasking and stable performance, thanks to its MediaTek Dimensity 6300 5G processor. Whether streaming, gaming, or navigating through apps, the integrated ARM Mali-G57 GPU ensures smooth multimedia playback without compromising battery life.

You can capture every moment perfectly with the 50MP main camera, which is capable of vibrant and crisp photos in any lighting condition. Paired with a depth camera, it creates stunning portraits with professional-grade focus. The 8MP front camera ensures sharp selfies for your social media and clear video calls for work or connecting with family.

Powered by Samsung’s One UI 8.0 on Android 16, the Galaxy M17e 5G simplifies everyday interactions. With features like Large Folders for better app organisation and the Now Bar for real-time updates, multitasking has never been easier. Integrated Google Gemini AI and Circle to Search bring intelligent capabilities to your fingertips, from text generation to planning assistance.

Samsung understands that your security is paramount in the AI era. Galaxy M17e 5G is equipped with advance features like the Auto Blocker and Samsung Knox Vault, so that your sensitive information remains protected. With six generations of OS upgrades and six years of security updates, your device evolves with your needs. Backed by one of India’s largest service networks—over 3300 service touchpoints—the Galaxy M17e 5G ensures you are always close to support if you need it.

Pricing

Galaxy M17e 5G will be available starting at INR 13999 for its 4/128GB variant and INR 15499 for its 6/128 GB variant.

Samsung, India’s largest consumer electronics brand, announced the launch of its new range of AI-powered QLED TV and Crystal Clear 4K UHD TV, available on Amazon, Flipkart, and Samsung.com starting May 1, 2025.  Designed to deliver the ultimate home entertainment experience, the new lineup includes the QLED series – QEF1, equipped with cutting-edge AI technology, and the Clear 4K UHD series – UE81, UE84, UE86, engineered to provide exceptional clarity, color, and detail for an immersive viewing experience.

At the center of the launch is the QLED TV, featuring Real and Safe Quantum Dot Technology to deliver stunning color accuracy and durability. Featuring True Quantum Dots for unparalleled color precision, these TVs are also free from Cadmium, a harmful substance known to be a cancer-causing agent, ensuring both safety and superior performance.

Powered by Samsung’s latest Q4 AI Processor, the TV analyzes and optimizes content in real-time with sharper visuals, clearer sound, and a more personalized viewing experience. Leveraging Samsung Vision AI, it intelligently enhances picture quality by recognizing scenes, objects, and faces for lifelike details, while also ensuring precise color volume with Pantone Validated Colors for true-to-life hues. To ensure peace of mind, the TV is secured with Samsung Knox Security, protecting users’ data and connected devices. Additionally, the new lineup offers access to Endless Free Content, delivering a world of entertainment with no additional Cost.

Samsung’s new UHD models deliver crystal-clear 4K resolution, powered by the advanced Crystal 4K Processor, ensuring sharp and vibrant visuals. With 4K Upscaling, the models also enhance lower-resolution content to near 4K quality. Featuring PurColour, they offer lifelike colors for a truly immersive viewing experience. The integrated OTS Lite technology delivers dynamic sound with virtual top channel audio, creating an enriched audio experience. With access to endless free content, these models make premium entertainment accessible to a broader audience.

Viplesh Dang, Senior Director, Visual Display Business, Samsung India, said, “At Samsung, we continuously push the boundaries of innovation to deliver products that redefine home entertainment. With launch of our AI-enhanced QLED and Crystal Clear 4K UHD TVs, we are elevating the viewing experience for consumers, offering advanced entertainment. These models, powered by Samsung Vision AI, deliver intelligent scene recognition for enhanced picture quality, making every frame more immersive. This launch reflects our dedication to delivering intelligent viewing experiences to more homes, meeting the evolving needs of our consumers with innovation, convenience, and reliability”

Customers can look forward to benefits like discounts of up to 35%. The new Samsung Online TV lineup is available with 12 month No Cost EMI starting at just INR 3,333/month for QLED models and INR 2,500/month for UHD models. Customers can also avail an instant bank cashback of up to INR 3,000.  With innovative features and exclusive launch offers, this new range is set to transform living spaces into cinematic hubs.

 Key Features of QLED TV

Real and Safe QLED

Samsung’s Real and Safe QLED TVs are built with 100% Color Volume-certified Quantum Dot technology, delivering vibrant, lifelike visuals. Certified for safety by trusted global institutions, these TVs are also free from Cadmium, a harmful substance known to be a cancer-causing agent, ensuring a healthier and worry-free viewing experience for all.

Q4 AI Processor

The Samsung Q4 AI Processor enhances the TV viewing experience by intelligently optimizing both visuals and sound in real time. It upscales content to detailed 4K resolution, ensuring an immersive experience tailored to the surroundings and the content being viewed.

Pantone Validation

Pantone Validation guarantees superior color accuracy by meeting Pantone’s stringent testing standards. This validation ensures the authentic reproduction of Pantone colors and skin tones, providing an immersive viewing experience that mirrors the creator’s original vision.

Samsung Vision AI

Samsung Vision AI brings intelligent enhancements to TVs with real-time AI upscaling, smart features like Generative Wallpaper, and SmartThings. It adapts visuals, sound, and interactions based on the environment and user needs. Advanced AI capabilities offer a truly personalized and immersive viewing experience.

Samsung Knox Security

Samsung Knox is Samsung’s commitment to security, providing defense-grade protection across devices. It offers a comprehensive suite of security features, customizable to meet diverse business needs. With Knox, businesses can confidently safeguard their data and operations.

SmartThings

The SmartThings app on Samsung TVs allows you to control and automate your TV and other smart devices, enhancing your home experience. By using SmartThings, you can control appliances, lights, and security cameras directly from the TV. To set it up, simply navigate to the SmartThings option in the TV’s menu and follow the prompts to connect your devices.

Key Features of Crystal Clear 4K UHD TVs

Crystal Processor 4K

The Crystal Processor 4K provides enhanced picture quality with precise colour mapping. This powerful processor ensures that every shade of colour is displayed as intended, offering a lifelike 4K resolution for all content.

PurColor

With PurColor, consumers can enjoy an above and beyond experience while watching their favorite content by enjoying real life color expression on the screen. It enables the TV to express a vast range of colors for optimal picture performance and an immersive viewing experience. With One Billion True Colors, this distinctive technology brings reality to the TV screen, with existing colors being showcased in their original state.

Multi Voice Assistant

Consumers can pick their favorite voice assistant that is built-in into the new Crystal Vision 4K UHD TV for an advanced control in their connected home. They can choose between Bixby or Amazon Alexa and cherish an optimal home entertainment experience from the coziness and comfort of their living couch.

OTS Lite

OTS Lite (Object Tracking Sound Lite) uses Samsung’s AI algorithms to track on-screen movements and precisely match sound locations using multi-channel speakers. 3D surround sound with our virtual top channel audio allows you to be immersed in the audio experience.

Samsung, India’s largest and most trusted consumer electronics brand, brings back its unique consumer loyalty program ‘Samsung Home’, in association with Amazon and Flipkart. This program has been designed to reward Samsung loyalists by offering them affordability benefits and acknowledging their preference for Samsung products.

Under ‘Samsung Home’ program, consumers buying any Samsung Galaxy or consumer durable product can avail 5% off up to INR 2,500 while buying second and subsequent Samsung products till 30^th September, 2022. This offer on second and subsequent purchase can be availed on Samsung televisions, air conditioners, refrigerators, washing machine, and dishwashers.

‘Samsung Home’ program is available on both Flipkart and Amazon. Consumers who bought any Samsung product on Flipkart on or after April 21^st, 2022 can avail this offer. Consumers who bought Samsung products on or after May 18^th, 2022 on Amazon can also avail this offer.

“Samsung Home program recognises Samsung brand loyalists across the country and incentivises them for trusting the brand and choosing Samsung products. This program is an opportunity for the consumers to renovate their living space as per their taste and upgrade it with premium technology. The program is applicable on a wide array of products and through this, we are confident to address the evolving needs and demands of our customers,” said Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India.

How to avail the ‘Samsung Home’ loyalty program-

• The first Samsung product purchase should be made before August 15, 2022, on Flipkart and Amazon
• Post the first purchase, Samsung Home program gets activated automatically
• Consumers can plan their second and subsequent purchase of Samsung’s latest Televisions, Washing Machines, Refrigerators, Air Conditioners, or Dishwashers till September 30, 2022, on Flipkart and Amazon
• To avail this benefit, there should be a gap of 14 days between first and second purchase, and no gap is required between second and third purchase on Flipkart. Consumers can avail this offer on second and third purchase on Flipkart.
• For Amazon, there should be a gap of minimum 10 days between every purchase and consumers can avail this offer on all subsequent purchases of eligible Samsung products on Amazon within the offer period
• In the second and subsequent purchase, a maximum of two units per category can be purchased by the customers under this offer

Samsung, India’s largest and most trusted consumer electronics brand and the world leader in flash memory, has announced exclusive festive offers on its wide range of external and internal solid state devices (SSDs) and Micro SD cards during the much awaited Flipkart Big Billion Days and Amazon Great Indian Festival.

Elevating the festivities, these storage devices will be available with discounts, attractive finance schemes, no cost EMIs, and cashback. Flipkart Big Billion Days sale starts October 16 while the Amazon Great Indian Festival starts October 17.

External SSDs

During this period, consumers buying PSSD T7 Touch, a great combination of sleek, compact design and fastest transfer speeds with a built-in fingerprint sensor for next level of security, will be offered at a special price of INR 9,999, INR 14,999 and INR 34,999 for 500GB, 1TB and 2TB sizes, respectively. PSSD T7 will be offered at INR 6,999, INR 12,999 and INR 28,999 for 500GB, 1TB and 2TB sizes, respectively.

PSSD T5, a high speed, compact, durable and password protected portable SSD, will be available for INR 5,999, INR 10,999 and INR 22,499 for 500GB, 1TB and 2TB sizes, respectively.

Internal SSDs

The SATA based internal SSD 860 EVO will be available for INR 3,299, INR 5,299, INR 9,999 and 22,999 for 250GB, 500GB, 1TB and 2TB sizes, respectively while the NVME/PCIe based internal SSD range 970 EVO Plus that reaches sequential read/write speeds up to 3,500/3,300 MB/s can be bought for INR 4,299, INR 6,799 and INR 11,999 for 250GB, 500GB, and 1TB, respectively. The 870 QVO, Samsung’s latest 2nd generation QLC SSD, will be offered at INR 8,499 and INR 15,999 for 1TB and 2TB sizes, respectively.

Memory Card

Offering more space and higher speed, Samsung EVO Plus microSD cards will be offered at a special price of INR 419, INR 649, INR 1,199, INR 2,999 and 6,499 for 32GB, 64GB, 128GB, 256GB and 512GB storage variants, respectively.

All above offers will be applicable on both Flipkart and Amazon sale.

“With Work from Home being a large part of the new normal, there has been a spike in demand of storage devices. As a consumer centric brand, our aim is to deliver unparalleled experience and technology that meets our consumers’ expectations. We are confident that our festive offers will make our consumers’ life easier and add more joy to the festivities,” said Akash Saxenaa, Senior Director, Enterprise Sales, Samsung India.

PRODUCT LINE-UP

EXTERNAL SSDs

PSSD T7 Touch: The PSSD T7 touch boasts of a sleek design, offers up to 2TB storage, USB 3.2 (Gen 2, 10Gbps) with backward compatibility interface, and up to 1,050MB/s download speed. The device, additionally, runs Samsung Portable SSD Software 1.0, support UASP mode and connectivity options, including USB type-C-to-C and USB type-C-to-A. For security, there is password protection S/W and fingerprint scanner. The drive will be available at a starting price of INR 8,999.

PSSDT7: PSSD T7 is a lightweight drive that offers incredible speed of USB 3.2 Gen 2. The embedded PCIe NVMe technology facilitates sequential read/write speeds of up to 1,050/1,000 MB/s. The hardware can be secured with an AES 256-bit encrypted password. The drive will be available at a starting price of INR 6,999.

PSSD T5: PSSD T5 drive uses the company’s latest 64-layer V-NAND technology that enables it to deliver transfer speeds of up to 540MBps with encrypted data security. It provides 4.9 times faster speed than external HDD products and features optional 256-bit AES encryption. The drive will be available at a starting price of INR 5,999.

INTERNAL SSDs

SSD 870 QVO: SSD 870 QVO gives up to 8GB storage and achieves the maximum SATA interface limit of 560/530 MB/s sequential speeds with improved random speed and sustained performance. Intelligent TurboWrite accelerates write speeds and maintains long-term high performance with a larger variable buffer. The capacity of the 870 QVO doubles its reliability up to 2,880 TBW. The drive will be available at a starting price of INR 8,999.

SSD 860 EVO: SSD 860 EVO comes with V-NAND and a robust algorithm-based controller, and this fast and reliable SSD comes with a wide range of compatible form factors and capacities. The 860 EVO performs at sequential writes up to 520 MB/s* with Intelligent TurboWrite technology, and sequential reads up to 550 MB/s. The drive will be available at a starting price of INR 3,299.

SSD 970 EVO PLUS: SSD 970 EVO transforms high-end gaming and streamlines graphic intensive workflows with the Phoenix controller and Intelligent TurboWrite technology. Get stunning sequential read/write speeds of 3,500/2,500 MB/s. The drive fits up to 2TB onto the compact M.2 (2280) form factor. The drive will be available at a starting price of INR 4,299.

Under Samsung Delight Offers, consumers can buy refrigerators starting at INR 19,790 with discounts up to 25%, 10% instant bank discount, exchange benefits of up to INR 12,000 and no cost EMI as low as INR 1,650.

Samsung will provide these offers on its entire range of Frost Free refrigerators which includes the recently launched Curd Maestro refrigerators, Double Door refrigerators with Base Stand Drawer and Convertible refrigerators. These models are equipped with 10-year warranty on the compressor and Digital Inverter Technology with stabilizer free operation allowing the refrigerator to run on a home inverter as well as solar energy with reduced power consumption, and will be available in a variety of colour and design options.

“As a consumer centric brand, Samsung is committed to deliver best-in-class products with meaningful innovations. The consumer focus is shifting towards refrigerators that offer convenience, more storage space and energy efficiency. We are partnering with Flipkart and Amazon this summer to offer exciting Samsung Delight Offers on our Global Number 1 Frost Free refrigerators that are designed for Indian homes,” said Piyush Kunnapallil, Director – Online Business, Consumer Electronics, Samsung India.

Price and Availability

Samsung’s Frost Free range of refrigerators, starting at INR 19,790 with discounts up to 25%, 10% cashback (instant bank discount (with SBI Credit Card on Flipkart and Amex & RBL Credit Card on Amazon), exchange benefits of up to INR 12,000 and no cost EMI as low as INR 1,650 will be available during Flipkart Big Shopping Days and on Amazon Summerfest from March 19-22, 2020.

Features of Samsung’s Frost Free Refrigerator Range

Curd Maestro: Innovation for Everyday Home

Curd Maestro refrigerator transcends the conventional refrigerator landscape in India beyond food storage and food preservation. Curd Maestro addresses the problems of curd making which are complex, time taking, and tricky.

Curd Maestro refrigerator ensures that nothing comes in the way of you and your precious family time, enabling curd preparation in five to six hours — five hours for soft curd, six hours for thick curd. One needs to boil and cool the milk and mix the curd culture manually while Curd Maestro does the most crucial part of the job — fermentation. It will not only ferment the curd but will store it too.

Curd Maestro makes curd with the same consistency each time and eliminates all the hassle of curd making in different weather conditions.

Smart Convertible Refrigerators

Smart Convertible 5 in 1 Twin Cooling refrigerators come with five modes — Normal, Extra Shopping, Vacation, Seasonal, and Home Alone. The conversion modes are not only the perfect solution to different storage needs but every mode also saves energy. Twin Cooling Plus is a truly independent cooling system, with separate airflows in both the fridge and freezer, preventing unpleasant smells from foods moving between the fridge and freezer.

The Normal mode enables optimal cooling both in the fridge and the freezer that helps getting ice faster. Extra Shopping mode comes with an added convenient feature that turns the freezer into the fridge to provide more space. Seasonal Mode & Vacation Mode give an option to turn off the freezer for seasonal requirements. Also, the usage of the freezer can be continued while you are travelling, by keeping your freezer on even when the fridge is switched off. Home Alone Mode lets users switch off the fridge space and use the freezer as a mini fridge.

Frost Free Refrigerator with Base Stand Drawer

The latest Samsung Frost Free refrigerators have been uniquely designed for Indian homes to offer extra capacity. Consumers can now store non-perishable vegetables in the Base Stand Drawer. This drawer gives the refrigerator a tall boy design preferred by Indian consumers. Now you can keep your vegetables, such as onions and potatoes at room temperature with ease without worrying about using extra baskets or wasting kitchen space.

New Design Patterns

Catering to the need for varied designs and patterns, the line-up will be available in new design patterns that add to the aesthetic value of the products.