A total of 750 students were certified under the programme at the two centres in Visakhapatnam this year – 500 from Vignan College and 250 from DIET College – marking another milestone in Samsung’s mission to prepare India’s youth for a technology-driven future.

Celebrating Samsung Innovation Campus graduates in Andhra Pradesh

The felicitation ceremony at Vignan’s Institute of Information Technology, Visakhapatnam, was hosted on 12th December 2025 at Vignan College, Visakhapatnam, Andhra Pradesh. The event was graced by Chief Guests Dr. B. Ravi Kiran, MBBS & ACP – Cyber Crime CID, and Dr. Sudhakar Jyothula, Principal, Vignan College, along with Mr. Saroj Apato, Vice President – Strategic Partnerships, Electronics Sector Skills Council of India (ESSCI).​​

At Vignan College, 500 beneficiaries who had completed the course during the year were felicitated, including 250 students trained in Artificial Intelligence and 250 students trained in Coding & Programming. Students received their certificates in the presence of faculty members, dignitaries, and SIC partners, celebrating their successful completion of rigorous, industry-relevant training designed to enhance their employability in emerging technology domains.​​

On the same day, another felicitation ceremony was held at DIET College, Visakhapatnam, Andhra Pradesh. The event was honoured by the presence of Chief Guests Sri Dadi Ratnakar Garu, Chairman, DIET College and Dr. Rugada Vaikunta Rao, Principal, DIET College, together with Mr. Saroj Apato, Vice President – Strategic Partnerships, ESSCI.​​

At DIET College, 250 SIC beneficiaries were awarded certificates for successfully completing specialised training in Artificial Intelligence. The dignitaries congratulated the students for their achievement and emphasised the importance of advanced digital skills in driving local employment, innovation, and entrepreneurship opportunities across Andhra Pradesh.​​

Scaling future-tech skills across India

Samsung Innovation Campus strengthens India’s digital skilling ecosystem by training youth in Artificial Intelligence (AI), Internet of Things (IoT), Big Data, and Coding & Programming. Aligned with the Government of India’s Skill India and Digital India missions, the programme is being rapidly expanded to train 20,000 students across 10 states in 2025, nearly six times more than the previous year’s 3,500 students. The initiative also maintains a strong focus on inclusion, with women constituting 42% of participants nationally, reflecting Samsung’s commitment to equitable access to high-quality tech education. ​

Samsung is working with accredited training partners under the Electronics Sector Skills Council of India (ESSCI) and the Telecom Sector Skills Council of India (TSSC) to deliver high-quality technical training, soft-skills development and placement readiness. The programme particularly prioritises underserved, semi-urban and aspirational districts, ensuring that students from diverse socio-economic backgrounds can participate in India’s digital transformation.​

Strengthening India’s workforce through technology

Through initiatives such as Samsung Innovation Campus, Samsung Solve for Tomorrow and DOST (Digital and Offline Skills Training), Samsung continues to create pathways for employment, innovation and entrepreneurship for young Indians. These programmes reinforce the company’s long-term commitment to building a digitally skilled, innovation-ready and future-focused talent base that will power an Aatmanirbhar Bharat.​

Samsung, India’s largest consumer electronics brand, today strengthened Uttar Pradesh’s position as a rising technology talent hub with the felicitation of 550 students under its flagship Samsung Innovation Campus (SIC) programme at Noida International University.

As part of Samsung’s national mission to skill 20,000 youth in 2025, the newly certified batch includes:

• 150 students in Coding & Programming
• 400 students in Artificial Intelligence (AI)

This milestone takes the total number of SIC-trained students in Uttar Pradesh to 2,150 in 2025, marking strong progress toward the state’s 5,000-youth target and reinforcing its role as a digital-skills accelerator for India.

The ceremony was joined by Dr. Vikram Singh, Chancellor, Noida International University; Dr. Uma Bhardwaj, Vice Chancellor, Noida International University; and Mr. Saroj Aapto, Vice President, Strategic Partnerships, Electronics Sector Skills Council of India (ESSCI).

Rapid Expansion of Inclusive Tech Skilling

Samsung Innovation Campus is aligned with the Skill India and Digital India missions and is already active across 10 states. With strong participation from semi-urban and aspirational districts, the programme ensures access to cutting-edge learning for students from diverse backgrounds.

Key highlights of the nationwide programme

• Future-tech focus: AI, IoT, Big Data, Coding & Programming
• Strong inclusivity: 44% women participation
• Industry readiness: Soft-skills training & placement support via ESSCI

UP’s rapid adoption reinforces its position as a key contributor to India’s technology-led growth.

Building Workforce Pathways for Aatmanirbhar Bharat

Alongside SIC, Samsung’s DOST (Digital & Offline Skills Training) programme continues to support youth with retail and frontline job skills — fostering both employability and innovation.

Together, these initiatives strengthen Samsung’s long-term commitment to a skilled, innovation-ready, future-focused workforce in India.

Samsung, India’s largest consumer electronics brand, announced a major scale-up of its flagship Samsung Digital & Offline Skills Training (DOST) Sales Programme, under which 9,400 young people from underserved communities will be trained for frontline retail roles. The initiative reinforces Samsung’s commitment to building a skilled, future-ready workforce and advancing India’s vision of inclusive economic growth.

Since its launch in 2021, the DOST Sales Programme has created a strong talent pipeline for India’s fast-expanding organised retail sector. With DOST Sales 4.0, which commenced this year, Samsung is doubling down on its skilling mission in partnership with the Electronics Sector Skills Council of India (ESSCI) and the Telecom Sector Skills Council (TSSC).

“Samsung is deeply committed to empowering India’s youth to participate meaningfully in the nation’s growth story. The DOST Sales Programme, an industry-first initiative, is a focused 5-month training programme designed to equip young people, especially those from underserved communities with the confidence, knowledge and practical skills needed to thrive in today’s dynamic retail environment. With training enrolment increasing three-fold this year, DOST is helping shape a stronger, employment-ready talent pool at a time when digital adoption is accelerating and retail continues to evolve,” said Shubham Mukherjee, Head, CSR & Corporate Communications at Samsung Southwest Asia.

Structured, Industry-Ready Training Pathway

Each trainee undergoes a 120-hour online classroom module, led by certified trainers from ESSCI and TSSC, along with 60-hour training by Samsung Retail Sales Team. The curriculum covers:

• Customer interaction and communication
• Sales fundamentals and retail processes
• Product knowledge and demonstration skills
• Store operations and service excellence

During the 5-month on-the-job training (OJT) at Samsung retail stores nationwide, they gain hands-on experience in customer engagement, store processes, product education, and sales conversion and receive a monthly remuneration from Samsung to support their learning and training experience.

After assessment, eligible candidates receive a government-recognized National Skills Qualifications Framework (NSQF) aligned certification, enhancing their employability and opening pathways for long-term careers across India’s organised retail ecosystem.

Skilling the Next Generation of Retail Professionals

Through the DOST Sales Programme, Samsung provides young aspirants with the foundational skills required to build sustainable careers in consumer electronics retail. The structured curriculum prepares participants for roles as Sales Promoters—frontline experts who support customers with product information, demonstrations, and purchase decisions.

“ESSCI is proud to partner with Samsung for the DOST Sales Programme that strengthens India’s skilling ecosystem and empowers the youth. This collaboration creates real pathways to employment and fosters inclusive economic growth reinforcing our shared commitment to high-quality training, industry-aligned standards, and creating sustainable career pathways for India’s young workforce,” said Vinod Sharma, Chairman, ESSCI.

“At TSSC, our mission is to build a workforce capable of powering India’s fast-growing digital economy. Our partnership with Samsung under the DOST Sales Programme further augments our endeavour to deliver high-quality retail skilling and equip youth with industry-relevant competencies. The DOST programme ensures that skilling translates into meaningful employment opportunities, facilitates sustainable career pathways, and advances the inclusion of communities that have traditionally had limited access to structured skilling,” said Lieutenant General K H Gawas, CEO, TSSC.

Driving Impact at Scale: Skilling for Inclusive Growth

The DOST Sales Programme strengthens Samsung’s vision of Powering Digital India by supporting skill development at scale and ensuring young people from diverse social and regional backgrounds can access meaningful employment opportunities. By aligning with national skill development missions and collaborating closely with government-led Sector Skill Councils, Samsung continues to play a pivotal role in shaping India’s retail talent landscape.

DOST Sales 4.0 is yet another step in Samsung’s commitment to driving inclusive, sustainable growth by bridging skill gaps and helping India’s youth participate confidently in the country’s digital and economic transformation.

Samsung, India’s largest consumer electronics brand, today marked a major milestone in its flagship tech education initiative, Samsung Innovation Campus (SIC), by felicitating 1600 young participants in Gorakhpur.

The ceremony, held at the Yogi Baba Gambhirnath Prekshagrih Auditorium, was graced by the Honourable Chief Minister of Uttar Pradesh, Yogi Adityanath, who presented certificates to meritorious students and lauded the initiative’s contribution to future-ready education and digital inclusion.

Aligned with the Government of India’s Skill India and Digital India missions, Samsung Innovation Campus equips youth with essential skills in Artificial Intelligence (AI), Internet of Things (IoT), Big Data, and Coding & Programming. Samsung Innovation Campus, the company’s flagship CSR programme now spans 10 states, aiming to upskill 20,000 students nationwide in 2025 — a six-fold expansion over last year.

Nationally, the initiative has achieved 44% women participation, reflecting Samsung’s focus on inclusive and equitable skilling. In Uttar Pradesh, 5000 students would be provided training this year, which is about 25% of the national target — positioning the state as a frontrunner in driving digital empowerment and job-ready talent.

“At Samsung, we believe the future of India will be defined by its youth. Through Samsung Innovation Campus, we are not only educating the youth in technical skills but nurturing confidence, creativity, and problem-solving abilities — qualities that will help young people build meaningful careers and shape the nation’s digital transformation. The momentum we see this year — across 10 states and thousands of classrooms — reflects India’s deep hunger for learning and progress. Whether it is AI, and IoT, or Big Data and Coding & Programming these are not just skills of the future — they are the language of opportunity today. As a partner in India’s growth story, Samsung will continue to invest in talent, strengthen local ecosystems, and work closely with governments and skilling institutions to create a digitally empowered, innovation-led Aatmanirbhar Bharat,” said JB Park, President and CEO, Samsung Southwest Asia.

“Our young people are the foundation of Uttar Pradesh’s progress and the driving force behind India’s growth story. I am delighted to see global companies like Samsung coming forward to invest in their skills and aspirations. By learning emerging technologies such as Artificial Intelligence, Big Data, and IoT, our students are preparing to lead the industries of tomorrow. This initiative is not just about teaching technology — it is about opening pathways to livelihood, self-reliance, and dignity for our youth. Through this programme Samsung supports our vision of transforming Uttar Pradesh into a hub for skilled manpower and digital excellence. The success of these young people is a reflection of a confident, capable, and future-ready Uttar Pradesh,” said Yogi Adityanath, Hon’ble Chief Minister, Uttar Pradesh.

Samsung has partnered with the Electronics Sector Skills Council of India (ESSCI) under the National Skill Development Corporation (NSDC), to train students through accredited training partners. Samsung Innovation Campus was launched in India in 2022 and by 2024 it had trained 6,500 students training a total of 26,500 students by 2025. It now continues to expand its footprint with a strong focus on underserved and semi-urban communities.

Beyond technical learning, participants receive soft skills training and placement support to strengthen employability and workplace readiness.

Together with its Samsung Solve for Tomorrow initiative, Samsung Innovation Campus underscores Samsung’s long-term commitment to democratizing technology, building talent pipelines, and preparing India’s youth for a connected, innovation-driven future.

Samsung, India’s largest consumer electronics brand, today announced a major expansion of its flagship CSR programme, Samsung Innovation Campus (SIC), reaffirming its commitment to empowering India’s youth with future-ready skills while supporting the Government’s vision of Digital India and Skill India.

The skilling programme, will expand to 10 states this year, up from four in 2024. It will upskill 20,000 students in future-tech skills such as Artificial Intelligence (AI), Internet of Things (IoT), Big Data, and Coding & Programming during 2025, a six-fold increase over last year’s 3,500 students. Alongside technical training, the students will also receive instruction in soft skills to enhance workplace readiness, while eligible candidates will be supported with placement assistance in relevant industries.

“Samsung is proud to be a long-standing partner in India’s growth journey. Samsung Innovation Campus, which is aligned with the Government of India’s Skill India and Digital India initiatives, reflects our shared vision of harnessing technology to unlock opportunities for the youth. Through Samsung Innovation Campus, we are equipping India’s youth with future-ready skills, helping them prepare for the digital economy and drive the country’s progress. We remain committed to expanding access to skilling and employment opportunities, especially for students from underserved communities, and to support the Government’s vision of a digitally-empowered India,” said JB Park, President and CEO, Samsung Southwest Asia.

Strategic Focus on Scale and Inclusion

Samsung has signed a Memorandum of Understanding (MoU) with the Electronics Sector Skills Council of India (ESSCI) to train 10,000 students in emerging technologies across Uttar Pradesh, Karnataka, Andhra Pradesh, Telangana, and West Bengal. A second MoU with the Telecom Sector Skill Council (TSSC) will extend the programme to another 10,000 students in Tamil Nadu, Delhi, Haryana, Punjab, and Maharashtra.

A key emphasis this year will be on Uttar Pradesh and Tamil Nadu, with 5,000 students from each state set to receive training in future technologies. The initiative is designed to democratize access to future-tech skills by reaching both urban and semi-urban areas, ensuring that underserved communities are not left behind in India’s digital transformation.

Electronics Sector Skills Council of India (ESSCI) and Telecom Sector Skill Council (TSSC), both National Skill Development Corporation (NSDC)-approved entities, will implement the programme through their networks of accredited training partners and centres. Since its launch in India in 2022, Samsung Innovation Campus has trained 6,500 students in future technologies.

Samsung Innovation Campus: A Key Pillar of CSR in India

Samsung Innovation Campus is part of Samsung’s broader CSR strategy, alongside programmes such as Samsung Solve for Tomorrow, which encourages youth innovation and problem-solving for social good. Together, these initiatives are designed to improve access to education, foster creativity, and prepare India’s next generation to thrive in a technology-driven future.