Samsung is committed to offering the latest features and technology based on deep consumer insights that millennials are increasingly editing photos before sharing them on social media. To this end, the advanced dual rear camera on Galaxy J8 delivers a unique camera experience. These features are powered by artificial intelligence that allows users to experiment with the foreground and background of an image, thereby delivering professional grade photographs. The dual camera delivers Samsung’s flagship ‘Live Focus’ feature where users can bring sharp focus to the foreground while blurring out the background. Users can adjust the level of background blur both before and after clicking a shot.

Galaxy J8 is priced at INR 18,990 and will be available from 28th June 2018 onwards. The devices will be available across retail outlets and online through Samsung’s e-shop and Paytm, Flipkart and Amazon in Blue, Black and Gold colors.

“At Samsung, our constant endeavour is to bring meaningful innovation in our products and services that can truly add value to the lives of consumers. Our signature Infinity display, Chat Over Video and Samsung Mall are already a hit amongst millennials and with Galaxy J8, we have focused more on the camera, which is one of the most used features for the millennial today. Two of the top three apps downloaded in India are photo editing apps. With the Galaxy J8, consumers can customize their images without any third party app and we are confident that they will love the flagship Live Focus feature and industry-first features like Portrait Dolly, Portrait Backdrop, and Background Blue shape, ” said Sumit Walia, Director, Mobile Business, Samsung India.

In order to deliver images that stand out on social media, Galaxy J8 comes with three new powerful dual camera features – Background Blur Shape, Portrait Dolly, and Portrait Backdrop. With Background Blur Shape, you can make the pictures talk by adding soft light effect in different contextual shapes. The Portrait Dolly feature delivers a moving GIF image with zoom movements in the background for a cinematic photography experience. The portrait backdrop mode gives a professional touch to photography by creating cool and funky backgrounds effects.

Galaxy J8 comes with Samsung’s signature Infinity display experience which transcends beyond hardware. It comes with an 18.5:9 Infinity display which provides nearly 15% more display area without increasing the overall size of the device. Samsung is the only brand to offer an Infinity Display powered by Super AMOLED technology which produces a rich viewing experience owing to best in class contrast ratio and superior color reproduction. To further enhance the infinity experience the physical home button has been swapped with software powered in-display home button and the fingerprint sensor has been placed on the back below the dual camera set up.

The infinity display experience is further boosted by the all new “Chat Over Video” feature which facilitates an uninterrupted and uncompromised video viewing experience while chatting, hence eliminating the need to compromise between video viewing or chatting. The transparent keyboard allows the user to continue watching the video while continuing to enjoy the video content.

Galaxy J8 also brings to consumers a unique differentiated online shopping and multitasking experience. J8 comes pre-loaded with Samsung Mall, a revolutionary new service for millennials. It uses Artificial Intelligence to let users shop by clicking a picture of the desired product and automatically getting results for the item across popular e-commerce platforms.

Galaxy J8 comes with a premium polycarbonate unibody and has a 6” HD+ super AMOLED Infinity display. It has sleek curves and an ergonomic design with elegant style and comfortable grip. The primary dual rear camera set up has 16MP with f/1.7 aperture and 5MP with f/1.9 aperture. The front camera is a 16MP setup with f/1.9. The new device also comes with the latest Android Oreo 8.0 operating system. Its performance is further bolstered by Snapdragon 450 processor which provides premium performance without draining the 3,500 mAh battery.

Galaxy J8 has a storage capacity of 4GB + 64GB memory (expandable up to 256 GB). Consumers buying Galaxy J8 through ICICI Bank credit and debit cards or Paytm Mall will get an additional cash back of INR 2,000. Moreover, all consumers activating their Galaxy J8 on or before 31st July 2018 can also avail a One Time Screen Replacement.

Online to Offline (O2O) Partnership

Samsung has also tied up with Paytm Mall in continuation of their industry-first O2O partnership. This partnership encourages consumers to buy on Paytm Mall while getting served by an offline retailer.

Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India launching Galaxy J&A Smartphones

The Infinity Design on the Galaxy J6, J8, A6 and A6+ gives users nearly 15% more display area without increasing the overall size of the device. This can be attributed to extremely thin bezels and by swapping the physical home button with software powered in-display home button. The finger print sensor also moves to the back of the device for added convenience. These changes in the display hardware deliver a 18.5:9 aspect ratio that provides an end to end viewing experience and more browsing space. All four devices come with Samsung’s Super AMOLED display technology that produces deeper contrasts and delivers the most vivid viewing experience. Samsung’s Infinity display experience is further strengthened by a new ‘Chat Over Video’ feature that facilitates an uninterrupted and uncompromised viewing experience while chatting.

“Galaxy J6, J8, A6 and A6+ are built for today’s millennial. These smart phones will set the standard for an unparalleled viewing experience with Samsung’s signature super AMOLED Infinity Display. These phones also get dual rear cameras that let users capture professional grade bokeh images and express themselves in a unique manner. Our latest ‘Make for India’ innovation Chat-over-Video allows uninterrupted viewing experience just the way millennials want it. We are also introducing a new youthful and vibrant blue color that shows that we listen to our young consumers who constantly seek stylish designs,” said Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India.

The Stylish Galaxy J6

The new smartphones have been designed to impress. Galaxy A series smartphones come with metal unibody and sleek design. The A6+ has a 6” FHD+ display, while Galaxy A6 sports a 5.6” HD+ display. Galaxy J series smartphones come with a premium polycarbonate unibody. The J8 has a 6” HD+ display, while J6 come with 5.6” HD+ display. All four smartphones have sleek curves and an ergonomic design with elegant style and comfortable grip.

Galaxy J6, J8, A6 and A6+ debut Samsung’s brand new ‘Make for India’ innovation that complements millennial requirements of uninterrupted video binging. Chat-over-Video allows consumers to chat through a transparent chat window and keyboard, while a video is still running. This new innovation eradicates the consumer pain point of chat interruptions while viewing content on their mobile devices. The other Make for India innovation, Samsung Mall app, brings a revolutionary new service for millennials. It uses Artificial Intelligence to let users shop by clicking a picture of the desired product and automatically getting results for the item across popular e-commerce platforms.

Galaxy J6, J8, A6 and A6+ sport best in class cameras that allow consumers to take beautiful shots or selfies anytime, anywhere. Galaxy A6+ and J8 come with dual rear cameras. The primary rear camera has 16MP and f/1.7 aperture, while the secondary rear camera has 5MP and f/1.9 aperture. With Live Focus, a flagship feature, you can take stunning portraits with background blur. The Dual camera also helps you adjust the background blur while taking a picture or even after taking the shot, leading to portraits that make you stand out. Galaxy A6 has a 16MP rear camera with f/1.7 aperture while J6 sports a 13MP rear shooter with f/1.9 aperture. The new smartphones are equipped with best in class low-aperture lenses, allowing consumers to capture sharp, clear photos in low light conditions, without sacrificing image quality no matter what time of day.

The front camera on Galaxy J6, J8, A6 and A6+ smartphones features an adjustable selfie flash, allowing consumers to snap stylish selfies, from day to night. Galaxy A6+ has a 24MP front shooter, while both Galaxy A6 and J8 sport a 16MP front camera. Galaxy J6 comes with 8MP front shooter. All front cameras have f/1.9 aperture to deliver the best low light camera performance in the industry. The front camera on these devices also enable face unlock as an additional security feature.

Galaxy J6, J8, A6 and A6+ not only have Infinity Display, stylish designs and great cameras but they also pack a punch when it comes to performance. These new smartphones come with Octa core processors. All smartphones come in 4GB/64GB RAM/ROM variants. The devices also come with Samsung’s advanced memory management feature that automatically directs content from social media applications to the external memory card.

Galaxy A6+ and J8 are powered by a 3,500mAh battery, while Galaxy A6 and J6 come with 3,000mAh battery and all the devices run on latest Android operating system – Android Oreo.

Industry First Online to Offline (O2O) Partnership

Samsung has also tied up with Paytm Mall in continuation of their industry-first O2O partnership. This partnership encourages consumers to buy on Paytm Mall while getting served by an offline retailer.This partnership will give consumers Rs 3,000 cashback on the Galaxy A6 and A6+ and Rs 1,500 on the J6 and J8 to anyone who chooses to pay through Paytm Mall at any of the 25,000 retail outlets where this offer is enabled.

Amit Sinha, COO-Paytm Mall, said, “We are excited to partner with Samsung for the launch of the new range of Samsung Galaxy smartphones on Paytm Mall and through 25,000 Samsung partnered offline stores. With our O2O model, we aim to create a network for brands to reach out to millions of consumers, thereby, optimizing the supply chain and also aiding in marketing.”

Price & Offers

Galaxy A6+, A6(4/64GB) & A6(4/32GB) are priced at Rs 25,990, Rs 22,990 and Rs 21,990 respectively. Consumers buying Galaxy A6+ and A6 through ICICI Bank credit cards or Paytm will get an additional cashback of Rs 3,000.

Galaxy J8, Galaxy J6 (4/64GB) and J6 (3/32GB) variants are priced at Rs 18,990, Rs 16,490 and Rs 13,990 respectively. Consumers buying Galaxy J8 and J6 through ICICI Bank credit and debit cards or Paytm will get an additional cashback of Rs 1,500.

Availability

Galaxy J6, A6 and A6+ will be available across our retail stores and Samsung eshop website from May 22. Galaxy J6 will also be available on Flipkart while the Galaxy A6 and A6+ will also be available on Amazon starting May 22. J8 will be available from July 2018 onwards. The devices will also be available on Paytm Mall. All the four devices will be available in Blue, Black & Gold colors.

To add to the excitement, Samsung is offering ‘One time Screen Replacement Offer’ for purchases till 20th June.