Samsung’s immersive setup at India Mobile Congress 2025 showcasing the company’s ‘AI for All’ vision and innovations across connected living, education, and networks

Samsung, India’s largest consumer electronics brand, is redefining how people live, connect, and innovate through its vision of ‘AI for All’ at India Mobile Congress (IMC) 2025. Aligning with the theme “Innovate to Transform”, Samsung’s showcase at IMC 2025 brings to life the future of AI-powered living and sustainable connectivity.

The Samsung booth drew an overwhelming response from consumers and dignitaries, including Shri Jyotiraditya Scindia, Union Minister for Communications and Development of North Eastern Region, Shri Pemmasani Chandrashekhar, Minister of State, Ministry of Communications and Smt. Rekha Gupta, Chief Minister of Delhi. In addition, Dr. Neeraj Mittal, Secretary, Department of Telecommunications and Shri Sunil Kumar Sharma, Cabinet Minister for Electronics and Information Technology, Uttar Pradesh experienced the cutting-edge solutions on display. The dignitaries were welcomed by JB Park, President & CEO, Samsung Southwest Asia, who showcased Samsung’s latest AI-led innovations.

“India Mobile Congress is a celebration of innovation and the power of technology to transform lives. At Samsung, we share this spirit deeply. Our vision of ‘AI for All’ reflects our belief that artificial intelligence should empower every individual, business, and community across India. As we showcase our AI-led innovations at IMC 2025, we reaffirm our commitment to co-creating the future with India — one where technology drives inclusion, unlocks new opportunities, and helps people lead better, smarter lives”, said JB Park, President & CEO, Samsung Southwest Asia.

JB Park, President & CEO, Samsung Southwest Asia, demonstrates the power of Galaxy AI to Shri Jyotiraditya Scindia, Union Minister for Communications, at the Samsung booth during IMC 2025

As a pioneer in AI-driven technology, Samsung continues to shape the future by seamlessly integrating intelligence across devices. Samsung AI Home delivers proactive, cohesive experiences across categories — from smartphones and TVs to wearables and appliances. At the heart of this ecosystem, the SmartThings app connects Samsung products with thousands of partner devices, creating homes that not only work for users but also with them.

At IMC 2025, Samsung is showcasing its ‘AI for All’ vision through five immersive demo zones:

• Galaxy AI Zone – Highlights intuitive AI tools that boost personal productivity and make everyday life simpler.
• Command Centre Zone – Demonstrates secure, AI-driven systems for smart urban environments, strengthened by Samsung Knox security.
• SmartThings Zone – Focuses on connected living solutions that drive energy conservation, health, and sustainability.
• AI for Education Zone – Showcases an inclusive AI-enabled learning ecosystem empowering students and teachers across India.
• Samsung Network Zone – Showcases Samsung’s advanced 5G and AI-powered network solutions that enable ultra-fast connectivity, reliable performance, and scalable infrastructure for India’s digital future.

The Galaxy AI experience features flagship devices such as the Galaxy S25 Ultra, Galaxy Z Fold7, and Galaxy Z Flip7, equipped with intuitive tools like Live Translate, Note Assist, and Circle to Search. Complementing them are the Galaxy Watch7 and Galaxy Buds3 Pro, powered by Galaxy AI and Samsung Health, delivering personalized wellness and adaptive audio experiences.

Beyond homes and devices, Samsung’s commitment extends to AI for Education, where Galaxy devices and learning platforms equip students and educators to explore, learn, and innovate. This initiative strengthens India’s digital skills landscape and supports Samsung’s broader vision of an AI-enabled Bharat.

Through its leadership at India Mobile Congress 2025, Samsung reinforces its commitment to building a connected, intelligent, and sustainable India. By combining global expertise with India-focused innovation, Samsung continues to create technology that makes everyday experiences smarter, simpler, and more meaningful.

In partnership with Samsung Networks, Jio has built the world’s largest green-field and all IP based 4G LTE network, which supports over 340 million LTE subscribers as of August 2019.

At the event, the two companies present new business opportunities using 5G NSA mode, with advanced 4G LTE and 5G technology used in combination as a dual-connected mode network. These will demonstrate how innovations from the latest technology can benefit consumers, enterprises and the society.

“The unprecedented data growth and the mobile internet adoption and revolution that Jio brought to India has fundamentally changed the life of every Indian,” said Mathew Oommen, President of Reliance Jio Infocomm. “We as Jio, working closely with key partners like Samsung will ensure that we continue to help India leapfrog traditional technologies by advancing the existing 4G all-IP infrastructure and leverage the end-to-end fiber, 5G, and IoT ecosystems towards a digital infrastructure platform. This digital platform will deliver on the aspirations of all Indians, our businesses, and the emerging digital society that is fundamental to accelerating the digital economy and ensuring digital freedom for India.”

“Having superior LTE networks is a key asset for operators in moving towards the 5G era, and Jio has reached that compelling competency,” said Paul Kyungwhoon Cheun, Executive Vice President and Head of Networks Business at Samsung Electronics. “Samsung has been working in close cooperation with Jio to bring a digital transformation including the transition to 4G throughout India for over seven years. Samsung and Jio will continue to join forces in bringing next generation innovation across the country, harnessing the full 5G potential in driving further growth of a ‘Digital India’.”

5G Use Cases for Digital India

Samsung and Jio jointly highlight immersive and live applications of 5G that will demonstrate the value that 5G has to offer in India. The trial will feature solutions from Samsung Networks’ 5G product portfolio, including its 3.5GHz solution for 5G Massive MIMO Unit (MMU), its 28GHz Access Unit (AU) and CPE device, its virtualized radio access (vRAN) and core, and 5G mobile devices. Demonstrations will include:

• Virtual Classroom allows attendees to watch 360-degree virtual lecture taken from a classroom in Jio’s Reliance Corporate Park (RCP) in Mumbai.

• Massive Full High-Definition (HD) Content Streaming shows FHD video streaming on multiple smartphones (Galaxy S10 5G) simultaneously and 4K video streaming using multiple 5G tablets, which will showcase the unparalleled entertainment experience powered by 5G.

4G Use Cases for Public Safety Communications

Jio and Samsung will demonstrate a live “public safety network over LTE” featuring Mission-Critical-Push-To-X (MCPTX) communication. Conceptualized as “OneNet”, a potential India’s Emergency Communication Network, this will enable first responders to connect with each other using a broadband network in a controlled and “geo-fenced” manner.

Public Safety LTE (PS-LTE) using MCPTX goes beyond what was possible through legacy technologies in which they were limited to providing voice-oriented communications. By highlighting the use of LTE for real-time streaming of videos and high-definition images of scenes during emergencies, it enables multi-lateral communications to be connected at once to transfer video, images and voice simultaneously using multicast technology. As allowing the first responders and control towers to engage in highly effective communications, PS-LTE is enabled to make better decisions during time-critical situations.

As Jio has already built the largest and most advanced LTE network nationwide reaching every corner of Pan-India, MCPTX for PS-LTE is among the most effective ways to maximize the current LTE network to serve public safety for over 1.3 billion people.

Samsung is one of the first companies to launch a 5G commercial network in Korea and the U.S. in the first half of 2019 using its end-to-end 5G solutions ranging from chipsets, radios, core network solutions and smartphones for both mid-band and mmWave.

Galaxy Note8, the latest flagship from Samsung, has won the ‘Gadget of the Year’ award at the inaugural India Mobile Congress (IMC), 2017. India Mobile Congress awards recognize innovations and initiatives that have helped transform the ICT ecosystem.

Mr. Asim Warsi (right), Senior Vice President, Mobile Business, Samsung India receiving the ‘Gadget of the year’ award at the India Mobile Congress

Samsung, India’s biggest and most trusted smartphone brand, launched Galaxy Note8 in India on September 12, offering the next level Note for people who want to do bigger things. Galaxy Note8, Samsung’s most powerful smartphone, has received overwhelming response in India.

“At Samsung, we believe in inspiring the world and bringing meaningful innovation to help make lives better. With the launch of Galaxy Note8, we have further strengthened our leadership in the premium smartphone segment in India and this prestigious award bears testimony to our efforts. Our ear to ground approach led by innovative technologies across product and service categories have made Samsung a popular choice amongst consumers and it is a great honour to be bestowed upon with this recognition,” said Mr. Asim Warsi, Senior Vice President, Mobile Business, Samsung India.

With Galaxy Note8, consumers get a big, immersive Infinity Display that fits comfortably in one hand, S Pen to communicate in more personal ways, and Samsung’s best-ever true Dual Camera with dual Optical Image Stabilization (OIS) to capture stunning photos in all conditions.

Galaxy Note8 is designed for the way consumers lead their lives and lean on technology today. The incredible Note series loved by millions of consumers in India also comes with the revolutionary mobile payment service, Samsung Pay, and Samsung’s defense-grade security platform Samsung Knox.

Galaxy Note8 also comes equipped with Bixby’s voice capabilities, allowing consumers to experience a smarter way to interact with their smartphones. Staying true to Samsung’s legacy of ‘Make for India’, Bixby has been optimized to understand Indian accents.