This contribution, voluntarily raised by the employees from their individual salaries, is over and above the INR 20 crore donation made by the Company to the PM CARES Fund and other state funds, as part of the commitment to the country’s battle against Covid-19.

Samsung, India’s most trusted brand, and the country’s biggest consumer electronics and smartphone maker, is also one of the country’s largest employers. The Company started operations in India in 1995, and has remained a flag-bearer of ‘Make in India’ since then, with two factories-in Noida and Sriperumbudur, near Chennai-three R&D Centers and one Design Center, with 200,000 partner retail stores across the country. The Company’s Noida factory is the largest mobile factory in the World and India’s largest mobile phone exporter. Almost every Samsung device sold in India is made in India, by Indian employees.

Samsung believes in the philosophy of ‘Make in India, Make for India and Make for the World’.

The voluntary contribution by the employees is a testament to the same commitment, and takes roots in the Samsung values of People and Co-prosperity, among the other values such as Excellence, Change and Integrity.

The Company remains committed to assist the local communities in these trying times, and beyond, through various citizenship initiatives. In the last two months, Samsung India has provided hospitals in Noida with medical equipment required in the preventive drive against the pandemic. This includes thousands of Preventive Masks and Personal Preventive Equipment (PPE) kits: Surgeon Gowns, Face Masks, Gloves, Preventive Eye wear, Hood Cap and Shoe Covers. The Company has also equipped hospitals and at other healthcare facilities with a large number of Infra-red Thermometers and Public Address systems. Along with these, Air Purifiers that are vital to improve the ambient air quality in medical facilities, have also been provided.

In Noida, and in two districts of in Tamil Nadu, Samsung has also supported the local administration, local police and migrant workers with daily essentials such as food packets and grocery.

Deliveries of Digital X-ray and Digital Ultrasound machines that Samsung provides to government hospitals as part of its Samsung Smart Healthcare citizenship program were also hastened. The most recent deliveries of the equipment have been to hospitals in Noida, Rajkot and Pune that have been designated as Covid-19 facilities. The Samsung Digital X-ray and Digital Ultrasound machines have aided in quick diagnostics.

Samsung customers can also carry out hassle-free transfer to the PM CARES Fund directly from their Galaxy smartphones by clicking on the PM CARES Fund option on the Samsung Pay application.

Sanjay with his mother: Do What You Can’t

“She was not comfortable using the smartphone–as it involves touches on the screen. And she never understood why the rest of the family were, at times, hooked on to their devices,” says Sanjay. But over the last few days, Sanjay’s mom has turned into a smartphone fan. She is doing video calls with Sanjay’s siblings who aren’t able to meet her. She is video calling her sister in Jammu, whose son is stuck (as a crew member) on the Grand Princess cruise ship on the coast of San Francisco. And she has been witnessing how Sanjay is paying her doctor’s fee, and other bills, through his smartphone.

“We all understand the predicament of our seniors. But once that barrier is overcome, they know how helpful the smartphone can be. During the lockdown, most of us must have felt the same way,” he adds.

Sanjay now expects people to use their smartphone services more meaningfully. As they delve deeper into the digital world, they need more trusted and secured devices. Like Samsung phones, which are protected by defense-grade KNOX security.

The smartphone’s utility will also rise from a hygiene point of view–the lesser the touch, the better. For instance, consumers will use Samsung Pay to make contactless payments on card machines (instead of handing out the credit or debit card). Galaxy users can also use it to make payments through wallets and UPI, with a swipe of the finger on their personal device.

Also Read:  A Day With My Galaxy: How to Get the Best Out of It

Sanjay, who spent his initial years in Samsung at SRI-Bengaluru, Samsung’s biggest research centre outside Korea, before moving to the Two Horizon Center head-office in Gurugram, played a leading role in localising and launching Samsung Pay, the only contactless phone payment service in India that can be used on both, Magnetic Secure Transmission (MST) and Near Field Communication (NFC) technology-enabled card machines.

Samsung Pay is the first smartphone-based UPI Payment application launched in India. It also integrated several digital wallets, and recently added the national toll payment app FASTag into it, making it a ‘super payment app’ for all consumers.

‘We will delve deeper into the Digital World’

The team recently enabled Samsung Pay for consumers to pay directly to the PM CARES Fund via the app.

Also Read:  Join the Fight against COVID-19, Donate to PM Cares Fund using Samsung Pay

“You really don’t need to worry if you forget your wallet and cash back home. If you have your phone with Samsung Pay on it, you can make credit and debit card payments, and even UPI or wallet payments using your smartphone, and without having to touch any other object,” Sanjay explains.

“And now that my mom is comfortable using the smartphone, I really want her to experience Samsung Pay some day. It is a sheer joy to see how people react when they make a payment by just tapping their phone on the card machine. It’s like some magic.”

A significant achievement of the digital services team in India that Sanjay leads was to localise the Galaxy Store, loading it with top local content, games as well as themes. The ‘Make for India’ Galaxy Store is now available in 14 regional languages giving local app and content developers better discovery and reach.

The team also repositioned the ‘My Galaxy’ app as a unique platform for curated content—videos, music and games—for Indian consumers. They recently added a K-Pop section that has been a run-away hit among millennials. ‘My Galaxy’ has seen significant uptick in content consumption at a time when a large number of people in India are working remotely from home.

What’s his take on work from home? Sanjay quips he has an added role now! At home, he gets to decide how his family members use data, and when. “It is challenging and fun in equal measures. I have back-to-back video conferences, my wife works from home and our kids attend online classes. A typical weekday starts with identifying how to ensure Wi-Fi connectivity for all. I have to ensure that no data is diverted for entertainment during office hours, even if that means changing Wi-Fi password at times,” says Sanjay, with the effervescent smile on his face.

Three Mantras

• Think differently
• Keep reading
• Stay healthy

In our continuous endeavour to support the fight against Covid-19, Samsung today pledged a contribution of INR 20 crore to the Union and State governments in India. Samsung will be donating INR 15 crore to the PM Cares Fund, and INR 5 crore to the states of Uttar Pradesh and Tamil Nadu, to support the country’s challenge against the pandemic.

In addition, Samsung employees across India are putting together their personal contribution. The Company will match the employee contribution and donate the total amount to the PM Cares Fund in the coming weeks.

These new measures come on the back of Samsung’s support to local administration and community in Noida, where the Company has provided hospitals with medical equipment required in the preventive drive against the pandemic. So far Samsung has provided thousands of Preventive Masks and Personal Preventive Equipment (PPE) kits to hospitals. PPE kits are an essential preventive healthcare utility and each kit includes: Surgeon Gown, Face Mask, Gloves, Preventive Eye wear, Hood Cap and Shoe Cover.

We are also supporting the authorities at hospitals and at other facilities by providing a large number of Infra-red Thermometers and Public Address systems. Along with these, Air Purifiers that are vital to improve the ambient air quality in medical facilities, are also being provided.

Over the last few weeks, Samsung has hastened deliveries of Digital X-ray and Digital Ultrasound machines that it provides to government hospitals as part of its Samsung Smart Healthcare citizenship program. As part of the program, Samsung also provides training to technicians on how to use these machines. The most recent delivery of the equipment has been to a hospital in Noida that has also been designated as a Covid-19 facility for the region. The Samsung Digital X-ray and Digital Ultrasound machines will aid in quick diagnostics.

In Noida, Samsung is also supporting the local administration and local police in providing food packets to local communities on a daily basis.

At Samsung, our commitment is to stand strong with the nation during these testing times. In our endeavour to enable individuals to support the cause, we have updated our Samsung Pay platform to allow seamless donations for the PM Cares Fund. Consumers can contribute directly to the PM Cares Fund through Samsung Pay by clicking on the PM Cares Fund option.

Even as operations at our service centers and customer call centers have been suspended, our commitment to serving our consumers remains intact. We are full of hope that our Service Vans will soon be back in action, covering the diverse terrain of India and reaching your doorstep.

Until then, we urge consumers to connect with us through our online Live Chat feature ( https://bit.ly/2wPfyR) for any product queries or email us (https://www.samsung.com/in/support/email/). Consumers can track their repairs at: https://www.samsung.com/in/support/your-service/track-repair/

Samsung salutes all professionals working tirelessly on the frontline of this battle.

In our endeavour to enable you to support the cause, we have updated our Samsung Pay platform to allow seamless donations for the PM Cares Fund, set up by Prime Minister Narendra Modi.

If you are using a Samsung Galaxy smartphone and are a Samsung Pay user, you can now directly contribute to the PM Cares Fund by clicking on the PM Cares Fund option in Samsung Pay.

Transactions to the PM Cares Fund are powered by government-backed instant real time payment system Unified Payments Interface or UPI.