Samsung Electronics today announced that its 2025 OLED TV lineup will feature NVIDIA G-SYNC compatibility, delivering ultra-smooth gameplay, low latency, and enhanced responsiveness to meet the needs of gaming enthusiasts worldwide.

With NVIDIA G-SYNC compatibility, Samsung’s 2025 OLED TVs synchronize the TV’s refresh rate with the GPU’s frame rate, reducing screen tearing and stuttering for a seamless and immersive gaming experience.¹ Paired with Samsung’s Motion Xcelerator technology, which supports refresh rates up to 165Hz, gamers can enjoy exceptionally fluid visuals and sharp clarity during fast-paced action scenes.

“With the addition of NVIDIA G-SYNC compatibility and our most advanced gaming features yet, Samsung’s 2025 OLED TVs deliver elite-level performance for even the most competitive players,” said Kevin Lee, Executive Vice President of the Visual Display Customer Experience Team at Samsung Electronics. “By building on our leadership in display innovation and integrating real-time AI enhancements, we’re redefining what gamers can expect from a TV — on and off the battlefield.”

The new lineup also supports AMD FreeSync Premium Pro, ensuring broad compatibility and adaptive sync performance across a range of GPUs. Additional core gaming features include Auto Low Latency Mode (ALLM) to minimize input lag and deliver instant response, and Samsung Gaming Hub, which provides instant access to console and cloud-based gaming platforms, including Xbox and NVIDIA GeForce NOW.

To further elevate gameplay, the 2025 OLED TVs introduce AI Auto Game Mode, which intelligently analyzes game genres and scene content in real time to automatically optimize picture and sound settings — eliminating the need for manual adjustments. Gamers can also take advantage of the Game Bar, a pop-up interface that allows quick access to key settings without exiting the game.

While engineered for elite gaming, Samsung’s OLED TVs also deliver a premium cinematic and connected home experience as well. Features such as AI Upscaling, Glare Free screen technology, and SmartThings integration ensure immersive visuals and effortless control in any environment.

The NVIDIA G-SYNC compatibility feature will be available on Samsung’s flagship S95F model and will subsequently roll out to additional models in the 2025 OLED lineup.

For more information on Samsung OLED TVs, please visit www.samsung.com.

¹ NVIDIA G-SYNC compatibility requires connection to a compatible NVIDIA graphics card and may require enabling VRR settings in both the TV and GPU driver settings. Performance may vary depending on system configuration.

Read on to learn about some of the main innovations covered at SDC23 that are enhancing users’ lives.

Enriching Customer Experiences: Innovating Platforms and Enhancing Ecosystems

Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Device eXperience (DX) Division at Samsung Electronics, kicked off the event by highlighting how the growing number of Samsung devices around the world drives innovation within the company.

“Over 500 million Samsung products are sold every year, and the number of people using Samsung accounts exceeds 600 million. To us, this is both a huge asset and a profound responsibility,” he stated. “Samsung’s innovations connect countless people, products and services. I believe that if you join this journey of innovation, we can create greater opportunities and a brighter future together.”

Touching on the main advancements to Samsung’s suite of devices and applications — including the SmartThings ecosystem, Bixby virtual assistant, Samsung Knox security platform and more — Han expressed how collaboration has helped bring many of the company’s products to life.

“The possibilities we can realize together are endless because as developers, we share the engines of innovation and collaboration,” he said.

Building Meaningful Home Experiences Through Enhanced Partnerships

Jaeyeon Jung, Executive Vice President and Head of SmartThings, Device Platform Center at Samsung Electronics, discussed Samsung’s ongoing commitment to increasing interoperability between devices and expanding the SmartThings home ecosystem — focusing on the company’s support for open home standards such as Matter and the Home Connectivity Alliance.

“We are building experiences that promote the whole family’s well-being by keeping us all connected during the busyness of everyday life,” she said.

Through Multi Hub Network and SmartThings Home API, Jung showcased the newest additions to the SmartThings platform that provide access to a growing list of devices, apps and services. By utilizing its wide network of partnerships and tapping other industry leaders, Samsung aims to enable users to live more digitally integrated lives – both inside and outside their homes.

Bixby: Setting a New Standard for the Samsung Ecosystem

Enhancing at-home experiences means using the most advanced technologies to tailor them to each user’s needs and tastes. Anil Yadav, Head of Bixby Lab at Samsung Research¹ America, underlined Samsung’s future vision for Bixby and how the company is working to create more intelligent and comfortable spaces for the future.

Thanks to deeper home integration, Bixby will intuitively respond to users’ commands based on their unique preferences — making smart homes that much smarter for individuals and their families. Additionally, Bixby will seamlessly route user commands to the appropriate device, creating a harmonious multi-device home ecosystem.

“This combination of personalization and adaptation ensures that every interaction with Bixby will be optimized, easy and convenient,” he said.

Providing a Safe, Secure and Convenient Cross-Device Environment

Since multi-device networks can be prone to hacks and breaches, forward-thinking security solutions are more necessary than ever. With this in mind, Samsung has been reinforcing its security solutions to anticipate evolving digital threats.

Shin Baik, Engineer of Security Team, Mobile eXperience (MX) Business at Samsung Electronics, emphasized the need for comprehensive security solutions in an expansive and highly connected device network.

“It’s time to look beyond today’s solutions and start building a better-protected future,” he said.

Baik spotlighted the company’s proprietary security innovations containing the latest features. These include:

Samsung Knox Matrix — which comes with updates to Credential Sync — enabling end-to-end encryption to backup or restore data on the Samsung Cloud. If a server is compromised or account details are stolen, user data is protected as data can only be encrypted or decrypted through the user’s device.

Mobile devices with One UI 6 will have access to passkeys — a digital credential technology that uses biometric recognition as authentication on websites and applications — marking a significant step towards a password-less future.

Beyond flagship mobile devices, Samsung Knox Vault is being expanded to Samsung Neo QLED 8K TVs in 2023, and Galaxy A series smartphones that launch with One UI 6 or later² in 2024 — protecting more customers and their devices.

Tizen Reboot: Paving the Path for the Decade Ahead

Hobum Kwon, Vice President of Platform Team at Samsung Research, unveiled advancements to Tizen, Samsung’s Linux-based open-source operating system, and how the company is rebooting it for a new generation of devices.

“We’re always thinking of how to expand the Tizen Ecosystem — and as a result, the platform has a reliable and adaptable architecture built on our commitment to open innovation,” he said.

Recently, Samsung expanded Tizen to operate on new home appliances with larger displays, such as washing machines and ovens, to enrich the user experience by providing graphic information, convenient UI and useful video content. Alongside the expansion of applicable product lines, Samsung will boost developer support through a unified Tizen Software Development Kit (SDK) that includes a 2D and 3D combined graphics engine and a new Samsung Experience Services feature.

Tizen Screen: Your Window to a World of Possibilities

Bongjun Ko, Executive Vice President of Application Software R&D Group, Visual Display (VD) Business, revealed how Samsung is elevating the Tizen TV experience for users in their day-to-day lives.

“Whether it’s through a TV or smartphone while you wait for your train, these screens are part of our daily lives,” he said. “This is why we, at Samsung, are always innovating to deliver best-in-class experiences with Tizen, starting with the biggest screens in your home.”

Ko shared that Samsung Gaming Hub is now available on a variety of Tizen-supported screens such as The Freestyle 2^nd Gen and Odyssey Neo G9 as well as 2022 and 2023 Samsung Smart TVs. Taking social interaction to new heights, Chat Together connects users with friends in chat rooms while they are watching their favorite shows, movies and sports. What’s more, the platform is adding Relumino Mode to Samsung TVs to create a more accessible and immersive viewing experience for those with low vision.

Tizen is opening its doors to a broader ecosystem of partners and developers, offering robust support and a dynamic environment to revolutionize how people connect, play and interact via screens.

Expanding the Galaxy Experience With One UI 6

One of the main highlights was the reveal of One UI 6, a transformative user experience designed for Galaxy devices. Sally Hyesoon Jeong, Vice President of Framework R&D Group, Mobile eXperience (MX) Business, introduced this innovative upgrade, focusing on enhanced usability and intelligent photo and video editing. One UI 6 includes a fresh, intuitive look and feel with a revamped Quick panel, redesigned app interfaces and a stylish, exclusive typeface: One UI Sans.

Additionally, One UI 6 will analyze photos in the Gallery using AI features — such as Photo Remaster and Object Eraser — to suggest the most relevant editing options, helping users enhance their photos quickly and more precisely. Likewise, with Samsung Studio and its multi-layer video editing features, users have greater control when editing their content to freely add effects such as text, stickers and music with the video editing timeline.

Jeong also announced the highly anticipated Galaxy SmartTag2. With a compact design, improved battery life and IP67 rating for dust and water resistance, the SmartTag2 is set to redefine how users keep track of their belongings — giving more people greater peace of mind.

Building a Digital Health Ecosystem Through Connected Care at Home

Hon Pak, Vice President of Digital Health Team, Mobile eXperience (MX) Business, highlighted the importance of fostering strong connections among devices, data, consumers and services for more optimized digital health experiences.

“Our vision for Samsung Health is to build a healthier future for everyone,” he said. “It starts from the same place where many of you started your day today — at home.”

Samsung’s vision is recognized through strategic partnerships aimed at strengthening the digital health ecosystem. Samsung Privileged Health SDK provides access to the Samsung BioActive Sensor, giving partners increased flexibility to develop powerful, health-sensing capabilities in their applications. Samsung Research launched Samsung Health Stack 1.0 to support researchers with critical tools to advance their studies. The App SDK included in Samsung Health Stack 1.0 provides developers with the building blocks to streamline participant data collection, and Web portal provides researchers with a dashboard to monitor and manage research progress in an organized and easily readable way.

Additionally, Samsung partnered with the MIT Media Lab to focus on cutting-edge research in sleep and mental health monitoring. Together, they will develop novel, scientifically validated and accessible solutions that help people sleep better and improve their health, well-being and daytime performance. The collaboration highlights Samsung’s commitment to bolstering the wellness industry and enhancing the lives of users.

Savoring the Future of Cooking With Food AI

Nick Holzherr, CEO of Whisk, Head of Samsung Food Platform, expressed how new AI-enabled customer experiences will help people not only eat better but also make “Food Your Way.”

Samsung Food makes it easier for users to share their favorite dishes with the community and follow their favorite food content creators. With the app, users can explore new levels of customization and convenience in the kitchen, from grocery shopping and personalized recipe recommendations to automated cooking settings.

“Over the coming year, we’ll continue to grow our device connectivity across Samsung’s appliances, watches and phones,” he said. “I’m super excited about how we can bring software and hardware together to create value for our Samsung customers!”

Smarter Living, Every Day

To close out the presentation, JH Han returned to the stage to offer a final word on the company’s vision for the future of hyper-connected living. Leveraging its industry partnerships, Samsung is committed to redefining how individuals interact with technology — striving to make daily life more connected and convenient for users everywhere.

“Samsung’s new products and technologies need to be anchored by a solid ecosystem,” he said. “We are committed to fostering mutual growth with all the developers and partners here.”

Watch the video below to see the complete recording of the SDC23 keynote.

¹ Serving as Samsung Electronics’ advanced R&D hub, Samsung Research leads the development of future technologies for the company’s Device eXperience (DX) Division.
² Samsung Knox Vault availability may vary by model.

Samsung, the global number one TV brand for 17 consecutive years, today announced the launch of its OLED TV range with Neural Quantum Processor 4K in India that deliver deep blacks, clean whites and lively colours. All models of Samsung OLED TV range will be manufactured in India.

Samsung OLED TV range consists of two series S95C and S90C. Both series come in three sizes 77-inch, 65-inch and 55-inch starting from INR 169,990. Starting today, the OLED TV range will be available at leading retail stores across India, and online on Samsung.com.  

“We are pushing the boundaries of innovation with our new range of OLED TVs. We have made OLED TVs better by combining Neural Quantum Processor 4K with OLED panels to deliver outstanding picture quality. The launch of new OLED TVs will enable us to further strengthen our leadership in the premium TV market,” said Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India.

Outstanding Picture Quality

Samsung OLED TVs come with Neural Quantum Processor 4K for an ultimate entertainment experience that delivers incredible detail and unbelievable screen brightness.  Using Neural Quantum Processor with 4K Upscaling, everything displayed on the screen is transformed to incredibly sharp 4K resolution irrespective of the original resolution. This processor utilises AI-based algorithms to analyze content on a scene-by-scene basis, and HDR OLED+ optimises each frame so that you can enjoy exceptional details.

Samsung OLED TVs are the world’s first OLED TVs to be validated by PANTONE® for delivering a wide range of colours. This validation ensures consumers can experience not only realistic but accurate expression of 2,030 Pantone® colors and 110 skin tone shades, while watching their favorite content.

These TVs also come with the intelligent EyeComfort Mode that adjusts the brightness level depending on the surrounding light and optimizes the overall picture quality for pleasant viewing experience.

Sound that Enthralls

Samsung OLED TV range is equipped with wireless Dolby Atmos® and OTS+ enabling sound following the object on screen offering a complete and immersive experience. That’s not all, consumers can enjoy a concurrent sound experience that transcends them right at the middle of their favorite content with Q Symphony, which allows TV and Soundbar speakers to work in cohesion.

High on Style Quotient

Samsung OLED TV is an ideal choice for any interior space to make it look splendid. These TVs come with Infinity One Design that lets consumers dive into their favorite movies, shows, sport or gaming with edge-to-edge picture. Flaunting a stunning design that beautifully syncs with the modern trend of minimalistic look, the television has an almost unnoticeable bezel that enables a complete and immersive viewing experience without any interruption. Plus, the sleek edges adorn the home interior with grandeur.

These TVs are an epitome of minimalism with Attachable One Connect Box that helps consumers go clutter-free. It is easy to tuck on the back of your TV or place it neatly on the side.

Samsung has been spearheading eco-conscious technologies ensuring sustainability in its offerings. In line with this, Samsung OLED comes with the sleek SolarCell Remote that has minimalistic keys. The remote is completely battery-free and can even be charged with indoor lighting or electromagnetic waves that are generated from various home devices such as WiFi routers.

Holy Grail of Gaming

Samsung OLED TVs are equipped with the Motion Xcelerator Turbo Pro for constantly creating crisp visuals and dazzling fast speeds for high-velocity gaming. It also virtually omits input lags and motion blur delivering up to 144Hz refresh rate. With impressive gaming features such as Game Bar, Mini Map Zoom, and Virtual Aim Point, among others, game enthusiasts can be rest assured of enjoying every bit of thrill that comes out of high-speed gaming.

Seamless Connected Living Solution

The new range comes with a built-in IoT Hub with Calm Onboarding feature and IoT-enabled sensors for light and sound. You can connect and control all surrounding smart devices with the help of your TV.

Samsung’s OLED TVs allow you to stay connected with your friends and family. With an easy-to-use SlimFit Cam that can be plugged on the top of the TV without compromising its design and appearance, you can do video calling or hold conferences on the TV screen Via Google Meet.

Price & availability

Samsung’s OLED TV range consists of two series – S95C & S90C – and both come in three sizes  77-inch, 65-inch and 55-inch at a price starting from INR 169,990. The new range will be available at leading retail stores across India and online on Samsung.com.

Consumers can get up to 20% cashback on leading bank credit cards and can also avail easy EMIs starting at INR 2,990.

All OLED TV models come with a 2-year warranty.

Samsung’s wide portfolio of offerings helps users build their own tailored experiences with the devices they use every day, with more intuitive technology than ever before. This year, Samsung takes one step further in its ever-evolving journey to simplify consumers’ everyday lives with seamless multi-device integration across its entire ecosystem through its smart home platform SmartThings.

“In 2023, we are pushing boundaries of innovation to offer consumers more than just premium picture quality, but a holistic, premium device experience tailored to what they need and want out of their connected home,” said Cheolgi Kim, EVP of Visual Display Business at Samsung Electronics. “With SmartThings, our advanced technology is seamless and intuitive, making life more sustainable, accessible and enjoyable everyday.”

Premium and Connected Experiences With Neo QLED

Samsung’s latest suite of Neo QLED 8K and 4K televisions provide consumers with premium options that suit every need. Neo QLED picture quality is powered by Samsung’s advanced Neural Quantum Processor, which supports the Quantum Mini LED-lit TV with 14-bit processing and AI upscaling, enabling features such as Shape Adaptive Light Control and Real Depth Enhancer Pro for a three-dimensional, lifelike picture.

Samsung’s 2023 Neo QLEDs also go beyond just a clear picture, with a high-resolution panel and Samsung’s proprietary algorithm that power Samsung’s new Auto HDR Remastering. It uses AI deep learning technology to analyze and apply real-time High Dynamic Range (HDR) effects on Standard Dynamic Range (SDR) content on a scene-by-scene basis, making SDR content brighter and livelier for absolute immersion.

In addition, SmartThings users no longer need to purchase a separate SmartThings dongle to connect and control Zigbee and Thread devices. In 2023, the SmartThings Zigbee & Matter Thread One-Chip Module will be directly built into Samsung products. And for the ultimate connected device experience, SmartThings automatically syncs devices for easier control of not just Samsung devices but also third-party appliances and IoT devices¹ for seamless connections.

• Chat Together: Users can easily enter a live chat group to share thoughts and react in real-time with others who are also watching the same content.
  
• ConnecTime: Make it easier to take video calls from connected devices, providing a larger platform for video calls on the TV and a seamless transition to a smaller device if a user wants to walk away and transfer the call to another screen. 
• 3D Map View: Designed to let users conveniently control and monitor connected devices, Samsung’s 3D Map View provides users a bird’s eye view of their home and all of their SmartThings devices at-a-glance.

Broadening Viewing Options With MICRO LED and Samsung OLED

The 2023 MICRO LED lineup offers new models ranging from 50 to 140-inches² to provide consumers with a breadth of options for unparalleled picture quality and screen experience. Thanks to its modular nature, MICRO LED is not bound by shape, ratio and size, making it completely customizable to fit a consumer’s desired set up. In addition, it comes without bezels, so regardless of configuration, the boundary between screen and real life is seamless.

And to provide consumers with even more viewing options, Samsung’s 2023 OLED lineup is now available in 55, 65 and the new ultra-large 77-inch models. Samsung’s latest OLED lineup comes with Quantum Dot technology that has been developed for Samsung’s Neo QLEDs as well as Neural Quantum Processors to retain OLED technology’s core strengths while simultaneously improving limitations in its brightness and color representation.

The expanded lineup comes with a 144Hz refresh rate and all of Samsung’s smart features, including Samsung Gaming Hub. And for the first time on an OLED TV, Samsung OLEDs come with AMD’s FreeSync Premium Pro certification for the ultimate OLED gaming experience.

Finally, to expand viewing options, Samsung offers Samsung TV Plus on all of its Smart TV lineup. The free ad-supported TV (FAST) and video-on-demand service deliver over 1,800 channels globally, including over 50 owned & operated channels, reaching 24 countries and 465 million devices globally across the company’s TV and mobile devices. It is 100% free and doesn’t require any downloads, subscriptions or additional devices.

Explore a New World of Gaming With Samsung Gaming Hub

The Samsung Gaming Hub, the new home for gaming on Samsung Smart TVs, offers users unlimited access to thousands of their favorite games from partners such as Xbox, NVIDIA GeForce NOW, Amazon Luna and Utomik with no downloads, storage limits or consoles required. Moreover, it is the most intuitive gaming experience where players can simply switch on their TVs and play.

Samsung Gaming Hub, which was launched last year, delivers incredible picture quality and an entirely new way to approach gaming — with multitasking, expanded partnerships and 4K streaming. Players can even watch multiple types of content at the same time.

In 2023, upgrades for GameBar 3.0 with MiniMap Sharing³ and Virtual Aim Point elevate the experience for every type of gamer. MiniMap Sharing enables players to see the minimap of their game at-a-glance on any display, while Virtual Aim Point, designed for first-person shooters (FPS), allows players to view more noticeable crosshairs in any game so they can make the perfect shot.

The Samsung Gaming Hub is also available on Samsung smart monitors and gaming screens — including the Odyssey series. With Odyssey Ark, gamers can rotate their screens vertically or horizontally based on their desired orientation and enjoy immersive games with a 55-inch 1000R curved screen and powerful sound.

Elevate Your Lifestyle With Expanded Lifestyle Lineup and New Features

Consumer’s lifestyle needs are constantly shifting. To navigate this landscape, Samsung has unveiled new lifestyle products and features to elevate the user experience to another level, allowing consumers to customize the way they view and experience screens.

• The Premiere 8K: In 2023, Samsung is introducing a new iteration of its laser projector, The Premiere 8K. The ultra-short throw projector lineup now comes with an 8K model, giving users the same ultra-large screen in even higher resolution. It supports a maximum screen size of 150-inches for a massive screen with exquisite resolution to match.
• The Freestyle with Smart EDGE Blending: The Freestyle is the ultimate flexible device, allowing consumers to watch whatever they want wherever they want. In 2023, users can take advantage of the new Smart EDGE Blending feature, which allows users to use two of the devices and watch content in a 21:9 configuration with no manual lining up or adjusting. The 2023 Freestyle will also support Samsung Gaming Hub for more entertainment on the go.
• New UI and Accessories: In 2023, Samsung is introducing a new and improved Samsung Art Store with features such as previews at-a-glance and extended content offerings, which mimic the experience of visiting a gallery or museum. Also new is a metal bezel option for a modern and luxurious look on The Frame. Samsung’s latest TV lineup can be mounted with the optional Auto Rotating Wall Mount & Stand, which brings the automatic rotation and vertical media viewing experience of The Sero to other TVs, including The Frame and Neo QLEDs.

Everyday Sustainability With Samsung Screens

In line with the latest environmental strategy announced in 2022, Samsung is consistently working with partners and customers to be eco-conscious, providing a broader impact throughout the product’s lifecycle. As a result, each step is made more eco-conscious, from making the manufacturing process more efficient to reducing packaging and changing how consumers use their products.

• Recycled Materials: For the 2023 lineup, Samsung will replace 20% of the bracket parts used for the SolarCell Remote with recycled ocean-bound plastic. In addition, the main parts of the power board use recycled aluminum cans and copper, replacing approximately 12% of the original materials used.
• Reducing Manufacturing Impact: Samsung designed a light-weight injection mold that requires fewer materials, with a structure that can be repurposed, bringing down the overall energy consumption and raw materials needed for production.
• AI Energy Saving Mode: Through SmartThings, Samsung’s 2023 TVs support AI Energy Saving Mode, helping users save more energy in new ways. SmartThings Energy Service on TVs helps reduce carbon footprint of connected devices with simple changes, such as automatic switches to energy saving mode on specific devices when not in use. And with 3D Map View, it will be easier to get a holistic overview of connected devices and put energy saving ideas into practice.
• Eco-Packaging: In 2023, Samsung Eco-Packaging will come with minimal print, so less ink is consumed in its production, and Samsung will use paper tape to reduce the use of plastic in its packaging. Additionally, package sizes will be reduced to lower overall carbon emissions.

Multidimensional Soundscape and Audio Quality With AI

A premium screen experience would only be complete with ultra-immersive audio. While Samsung TVs come with impressive built-in speakers, they also have powerful audio features and devices to enhance the viewing experience for something truly cinematic.

• AI Sound Remastering: In 2023, Samsung’s flagship TV and soundbar offer Sound Remastering, which utilizes AI to remaster each sound object to ensure voices are clear, environmental sounds are totally enveloping and that each component is just the right volume.
• New Soundbars: In addition to the flagship soundbar, HW-Q990C, with 11.1.4 channel sound supporting Dolby Atmos, the ultra-slim HW-S800B offers powerful immersive sound in Dolby Atmos from a 3.1.2 channel device that is just 40mm tall and 38mm deep. It is easily placed with any TV and still offers clear sound with punchy bass.
• Q-Symphony: A new iteration of harmony between the TV and soundbar, 2023 new Q-Symphony will provide vastly evolved sound for which the soundbar taps into the TV’s Neural Processing Unit to analyze audio signals and process each sound for more detail than ever before.

In 2023 by pairing Samsung TVs with Samsung Soundbars, these devices will offer the most powerful, customizable and personalized ecosystem available to date.

To learn more about Samsung’s 2023 products which Samsung is announcing at CES 2023, please visit www.samsung.com/firstlook,⁴ where you can register to get the latest updates and special offers throughout 2023.

* All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability and capabilities of the product are subject to change without notice or obligation. Availability of the above-mentioned products, services and features may vary by region.

¹ SmartThings will support Matter and HCA in 2023. This will enable SmartThings users to add a thousand of compatible devices seamlessly into their SmartThings Home Environment.
² Samsung’s MICRO LED lineup will be offered in 50, 63, 76, 89, 101, 114 and 140-inches in 2023.
³ MiniMap Sharing will be available via software update in the first half of 2023.
⁴ Participating Countries only: U.S., U.K., Germany, Turkey, Australia, Korea and India.

New offerings in the Odyssey, ViewFinity and Smart Monitor lineups at CES^® 2023 will deliver unmatched image quality and a range of innovative features for people looking to work, play and live through their monitor display.

Samsung is revolutionizing the ultra-wide display category by launching the Odyssey Neo G9, the world’s first single monitor with dual ultra-high definition resolution. This innovation is a testament to Samsung’s industry-leading position in delivering the most immersive and lifelike gaming experience available on the market.

“We are introducing the future of gaming monitors with our Odyssey Neo G9, making each game more lifelike with innovative features and picture quality on a new scale,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “CES is the perfect place to showcase our innovations that can take not only gamers but also graphic designers or TV fans to the next level while providing personalized experiences across a range of integrated smart apps.”

Odyssey Neo G9: The World’s First Dual UHD Gaming Monitor

The Samsung Odyssey Neo G9 Gaming Monitor (Model Name: G95NC) lets gamers see new levels of detail with an unparalleled field of view. The gaming monitor delivers 7,680×2,160 resolution and a 32:9 aspect ratio in one screen for the first time.

Its 1000R curved 57” screen uses quantum mini LED technology with VESA Display HDR 1000 specification to deliver superior imaging in any gaming environment, from shadows to bright scenes. The Matte Display reduces light reflection on the screen, minimizing distractions during the most intense gaming sessions.

It also boasts the world’s first DisplayPort 2.1 support, which transfers data approximately twice as fast as the previously used DisplayPort 1.4. In addition, the new DP2.1 allows lossless industry-standard Display Stream Compression (DSC) to transmit information without distortion.

The Odyssey Neo G9 also supports a refresh rate of 240Hz so that gamers will not miss a thing during fast-paced gameplay.

Odyssey OLED G9: Brighter Whites, Deeper Blacks and Near Infinite Color Contrast

The Odyssey OLED G9 (Model Number: G95SC) is the latest addition to the Odyssey lineup, featuring a dual quad-HD 49” 1800R curved display with a 32:9 ratio. Its quantum dot technology OLED lighting is controlled pixel-by-pixel, allowing a near-infinite color contrast ratio.

The OLED screen illuminates each pixel separately and does not rely on a backlight, allowing a 1,000,000:1 dynamic contrast ratio while delivering true RGB and true black without color filters.

For smooth gameplay, the Odyssey OLED G9 also features a 0.1ms response time and 240Hz refresh rate to eliminate lagging and skipping.

The Odyssey OLED G9 also uses apps from partners like Prime Video, Netflix and YouTube through Smart Hub, which allows users to enjoy various over-the-top content using an internet connection without the need for a PC.

It is also equipped with Samsung Gaming Hub, an all-in-one game streaming platform that allows gamers to discover and play games in the cloud from partners such as Xbox and NVIDIA GeForce Now without needing a console or to download games.

ViewFinity S9: Smart Color Calibration Designed for Creative Professionals

The ViewFinity S9 (Model Number: S90PC) is Samsung’s newest addition to its monitor lineup. It features a 5K 27” screen for the first time and is optimized for creative professionals such as graphic designers and photographers. Its 5,120 x 2,880 resolution, combined with its wide color gamut of 99% DCI-P3, provides crisp and true-to-form details, and its average Delta E ≦2¹ color accuracy also produces clear and precise color representation, even in complicated or nuanced visual environments.

The monitor’s built-in Color Calibration Engine ensures precise screen color and brightness, allowing users to adjust white balance, Gamma and RGB color balance for perfect accuracy with their smartphones through the Samsung Smart Calibration application. The Matte Display limits light reflection and glare to minimize distractions while working.

Smart Monitor M8: Bringing Productivity, Entertainment and Personal Life Together

The Smart Monitor M8 (Model Number: M80C) features stylish and slim design and now comes in a new 27” size in addition to the existing 32” size, both with 4K resolution. It comes in four color options that allow this monitor to fit in any room: Daylight Blue, Spring Green, Sunset Pink or Warm White.

The height-adjustable stand with tilt support gives users the best angle. The screen can now pivot 90 degrees, which helps users view long documents with less scrolling. It also meets VESA mount compatibility standards to help save space and retain a clutter-free environment.

The Smart Monitor M8 can connect, control and manage hundreds of compatible connected devices through the built-in SmartThings Hub, including lights, cameras, doorbells, locks, thermostats and more. Samsung plans to expand device choices and usability by supporting Matter functionality and Home Connectivity Alliance standards from this year onwards.

Mouse control functionality has been added to many of the Smart Monitor’s over-the-top apps, including SmartThings and the Smart Hub, for a new level of convenient control without a remote.

Users can use the Smart Monitor M8 to get instant access to Prime Video, Netflix, YouTube and other over-the-top services through Smart Hub. They can also easily access Samsung Gaming Hub, the all-in-one game streaming platform.

The new My Contents feature provides users with helpful information at a glance. When the monitor is on standby mode and detects a registered smartphone through low-power Bluetooth, it shows the user’s personalized photos, schedule and more on the screen. The monitor returns to standby mode when the phone moves out of range.

In addition, the Smart Monitor M8 is also protected by Samsung Knox Vault, which encrypts personal data and keeps stored files and information isolated from the device’s main operating system to safeguard it from attacks.

¹ Delta E is the standard calculation metric which correlates the human visual judgment of differences between two perceived colors. Delta E ≦2 color accuracy means superior, accurate color reproduction, achieving better than the eye can see color difference.

*The content was revised on Mar 4, 2024 to provide more accurate information.

To discuss these changing industry trends and the future of consumer preferences, Samsung Newsroom sat down with Kang-il Chung, Vice President and Head of Future Planning Group at Samsung’s Visual Display Business. Read on to learn more about how Samsung’s continuous TV innovations keep up with rapidly changing consumer lifestyles.

“The Samsung Gaming Hub combines Samsung’s leadership in streaming technology with our experience in creating the industry’s most cutting-edge hardware, removing the barriers to entry so people can just play,” said Won-Jin Lee, President and Head of the Service Business Team at Samsung Electronics. “With expanding partnerships across leading game streaming services and expert curated recommendations, players will be able to easily browse and discover games from the widest selection available, regardless of platform.”

Where Gaming Comes Together

Powered by Tizen, Samsung Gaming Hub allows players to instantly access the games they love from industry-leading partners such as Xbox, NVIDIA GeForce NOW, Google Stadia, Utomik, and coming soon, Amazon Luna in addition to their gaming consoles and PC, all in one convenient place.² Players can use their favorite accessories, such as Bluetooth headsets and controllers with the Samsung Gaming Hub without the need to purchase new hardware — making it easier to access games than ever before. Additionally, users will be able to see expertly curated recommendations based on the latest and most popular games.

The Samsung Gaming Hub also seamlessly integrates music and streaming services to provide access to more entertainment options during gameplay, with easy connection to Twitch, YouTube and Spotify directly on the Gaming Hub experience menu. Players can get the latest gaming news, watch tutorials, play their favorite music and podcasts and view trailers from the most anticipated games all from the new and convenient Gaming Hub.

Streaming Innovation Meets Incredible Processor and Picture Quality

Players can also look forward to an amazing gaming experience thanks to advanced motion enhancements and latency reducing technology across Samsung’s 2022 Smart TV lineup and 2022 Smart Monitor Series. Samsung’s latest lineups introduce faster decoding and optimized buffer control technology which reduces the input lag by more than an average of 30 percent compared to the previous models.

Additionally, Samsung’s latest AI upscaling technology optimizes game graphics, providing incredible 4K and 8K resolution with high color accuracy and sharpness.

For more details, visit the Samsung Gaming Hub page.

¹ Gaming Hub is available in the following countries/regions: US, Canada, UK, Germany, France, Spain, Italy, Korea and Brazil.
² Service availability for partners may vary by region. 

#1 : Creating Positive Change: ‘Together for tomorrow’

#2 : Everyday Actions for Sustainability

#3 : Samsung X Patagonia: Addressing the Microplastics Problem

#4 : Bringing Screens Everywhere With The Freestyle

#5 : A Next-Level Experience: Samsung Gaming Hub and Odyssey Ark

#6 : Create Your Own Bespoke Home

#7 : Make Your Devices Truly Yours With #YouMake

#8 : Introducing Samsung Home Hub and SmartThings Hub

#9 : Empowering 21 Million People To ‘Reach Beyond Their Dreams’

Samsung Electronics today unveiled its vision for the future, “Together for tomorrow”, during a pre-show keynote event at CES 2022. Keynote speaker Jong-Hee (JH) Han, Vice Chairman, CEO and Head of DX (Device eXperience) Division at Samsung, highlighted the company’s efforts to usher in a new age of togetherness, with customizable experiences that reflect consumers’ evolving lifestyles, and innovations that mark progress for both society and the planet.

The company’s “Together for tomorrow” vision is one that empowers everyone to create positive change and drives collaborations that address some of the planet’s most pressing challenges. The keynote illustrated how Samsung plans to make its vision a reality by introducing a range of sustainability initiatives, purposeful partnerships, and customizable and connected technologies.

“I’m excited for you to be a part of our vision to see how innovation can create positive change, [and] to join us and work together for tomorrow,” said Han. ”These developments will make sustainability part of your product experience, enabling you to live a more sustainable life.”

Building a Sustainable Future

At its core, Samsung’s vision for the future is built on what the company calls “everyday sustainability.” It is a concept that inspires Samsung to put sustainability at the heart of everything it does. The company has been realizing its vision by adopting new, low-impact product manufacturing practices, footprint-reducing packaging and a more sustainable customer experience, and by responsibly disposing of products at the end of their lifecycles.

Samsung’s efforts to reduce carbon emissions throughout the production cycle have also earned recognition from the Carbon Trust, the world’s leading authority on carbon footprint. Last year, the company’s Carbon Trust-certified memory chips helped reduce carbon emissions by nearly 700,000 tons.

Samsung’s efforts in this area extend well beyond semiconductors and include expanding the use of recycled materials. To introduce everyday sustainability to more products, Samsung’s Visual Display Business plans to use 30 times more recycled plastics than it did in 2021. The company also revealed plans to expand its use of recycled materials to include all mobile products and home appliances over the next three years.

In 2021, all of Samsung’s TV boxes included recycled materials. For this year, the company revealed that it will be expanding the use of recycled materials to include the boxes’ interior packaging as well. Now, recycled materials will be incorporated into Styrofoam, box holders and plastic bags. The company also announced the global expansion of its award-winning Eco-Packaging program. The expansion of the program, which transforms cardboard boxes into cat houses, side tables and other useful furniture items, will include packaging for home appliances such as vacuum cleaners, microwave ovens, air purifiers and more.

Samsung is also building sustainability into the ways that customers experience its products. Such experiences will be integral to empowering people to reduce their carbon footprint and make positive changes together for a better tomorrow. As an example, the company introduced notable enhancements to its first-of-its-kind SolarCell Remote, which eliminates battery waste with a built-in solar panel that can be charged during both day and night.

The enhanced SolarCell Remote gets electricity from radio frequencies in devices like Wi-Fi routers.¹ “What’s more, it will be included in more Samsung products – like new Samsung TVs and home appliances – with the goal of eliminating more than 200 million batteries from landfills.² When you line them up, it is the distance from right here, Las Vegas, to Korea,” said Han.

In addition, by 2025, Samsung plans to make all of its TVs and phone chargers operate on near-zero standby power, so that the products will consume almost no energy when not being used.

E-waste is another big challenge for the electronics industry, which is why Samsung has collected more than five million tons of e-waste since 2009. For mobile products, last year, Samsung launched Galaxy for the Planet, a sustainability platform that was created to bring about tangible climate action and minimize devices’ environmental footprints throughout their lifecycles.

“These are important steps,” said Han, “but we cannot achieve our goals alone. We believe open innovation and collaboration are keys to fighting climate change and protecting our environment.” With this in mind, Samsung announced that its eco-conscious technologies like the SolarCell Remote will be made open source, so that others can utilize them for their new devices too.

Samsung’s decision to make such technologies openly available reflects a commitment to innovation – and to everyday sustainability – that transcends industries. The collaboration with Patagonia that Samsung announced at the keynote demonstrates the type of innovation that can result when companies – even those from entirely different industries – come together to address environmental issues. The innovative solution that the companies are designing will help fight plastic pollution by enabling Samsung washing machines to minimize microplastics from entering waterways through laundry cycles.

“This is a serious problem, and not one we can solve on our own,” said Vincent Stanley, Director of Philosophy at Patagonia. Commending the hard work and dedication of Samsung engineers, Stanley described the working relationship as “a perfect example of the kind of collaboration we all need to help turn the tide of climate change and restore nature to health.”

“We are thrilled about this collaboration, but our work won’t stop there,” added Han. “We will continue to explore new partnerships and collaborations, aiming to address the challenges facing our planet.”

Empowering Users With Customized Experiences 

In addition to describing steps it is taking to advance everyday sustainability, Samsung outlined various ways it is advancing technology to cater to consumers’ diverse needs. Understanding that each person is unique and wants to customize their devices to suit their lifestyle, Samsung strives to find ways to help people redefine their relationships with everyday technologies. This people-first approach to innovation is a key pillar of the company’s “Together for tomorrow” vision.

The platforms and screens that Samsung unveiled at the event reflect the ‘Screens Everywhere, Screens for All’ era that Han alluded to at CES 2020. The Freestyle is a lightweight and portable screen that gives you a cinema-quality experience no matter where you are. Featuring AI-enabled sound, built-in streaming apps and a host of useful Smart TV accessibility features, The Freestyle can be set up virtually anywhere and projects up to 100 inches.

The Samsung Gaming Hub, meanwhile, offers an all-in-one platform for discovering and playing cloud and console games, and is set to launch on the company’s 2022 Smart TVs and monitors. Lastly, The Odyssey Ark is a 55-inch, flexible and curved gaming screen that takes immersion to the next level with a multi-view experience that allows users to play games, video chat with friends and watch gaming videos at the same time.

To introduce more tailored product experiences to consumers’ homes, Samsung announced the rollout of even more customization options for its Bespoke lineup of home appliances. This includes new Bespoke options for Samsung’s Family Hub and French 3-Door and 4-Door refrigerators, alongside dishwashers, ranges and over-the-range microwaves. Samsung is also introducing new products like the Bespoke Jet vacuum and Bespoke Washer and Dryer, expanding the lineup to every room in the home to offer consumers more ways to customize their space to suit their style and needs.

Samsung is constantly exploring ways to harness customization to help users get more out of their devices. The #YouMake Project represents the culmination of those efforts empowering consumers to choose and customize products based on what matters most to them, so they can enjoy a more personalized experience across their devices. Announced at the keynote, the initiative expands Samsung’s Bespoke vision beyond home appliances and brings it to life in the company’s smartphones and large-screen devices.

Ushering in an Era of Seamless Connectivity

Building a better future together for tomorrow requires more than building customization and sustainability into the core of Samsung’s products – it also requires seamless connectivity. During the keynote, Samsung demonstrated its commitment to ushering in an era of truly seamless connected experiences by highlighting its collaborations with partners as well as its next-gen products.

Unveiled for the first time at CES, the all-new Samsung Home Hub takes connected home experiences to the next level with a SmartThings service that integrates with AI-connected appliances to simplify home management. Samsung Home Hub combines six SmartThings services into one convenient device that gives users complete control over their smart home and makes it easier to manage household chores.

To enable different types of smart devices to work better with each other, Samsung announced plans to make SmartThings Hub a built-in feature of its 2022 TVs, Smart Monitors and Family Hub refrigerators. Doing so will help make connected living experiences more accessible and seamless for everyone.

Pointing to the need to offer consumers the best smart home experience regardless of brand, Samsung also announced its role as a founding member of the Home Connectivity Alliance (HCA), which brings together various smart home appliance manufacturers. The organization aims to foster greater interoperability between devices across brands to give consumers more choice, and to enhance the security and safety of products and services.

“As a global coalition of smart home appliance manufacturers, HCA members share a belief that connected ecosystems and digital technology will allow us to further develop product experiences that are elegant, hyper-personalized and truly smart for our consumers,” said Katherine Shin, Vice President of Customer Experience at Trane Technologies. “The HCA invites any global manufacturers with a similar vision for efficiency, interoperability and innovation to come and build with us.”

Samsung’s keynote underlined a deep commitment to corporate social responsibility that continues to characterize its approach to innovation. That commitment is not only realized in the company’s technologies, but also in its dedication towards programs that empower the next generation to bring about the changes they want to see in the world. By nurturing young people’s development and building skills for the workplaces of tomorrow, programs like Solve for Tomorrow and Samsung Innovation Campus are turning dreams into action.

“Today, I’m honored to share that Samsung’s programs to empower the next generation have now reached more than 21 million people since 2012,” said Han. “This is the better tomorrow we all seek: enabling people to reach beyond their dreams, a planet protected so others can experience its wonders, [and] innovation as the spark for change.”

For more information, including images and videos of the products Samsung is announcing at CES 2022, please visit news.samsung.com/global/ces-2022.

¹ For radio frequency harvesting, a physical proximity of SolarCell Remote to a 2.4 GHz Wi-Fi router is required.

² Estimate is based on expected sales volume and average usage period of related products.