Samsung Z4 is debuting in India on May 19, making the country the first market where the Tizen-powered smartphone goes on sale. The 4G smartphone combines performance and essential features with a simple user experience, making it the perfect device for first-time smartphone users.

“With more than 500 million feature phone users, India has immense potential for smartphone upgrade. As the market leader, we at Samsung consider it our priority to facilitate this journey towards smartphones. Our affordable Tizen series has been instrumental in catalyzing the smartphone upgrade and with Z4, we will offer yet another compelling product to affordable segment consumers,” Mr. Asim Warsi, Senior Vice President, Samsung India Electronics, said.

Double Camera, Double Style

Samsung Z4 comes with ‘double’ the usual benefits in terms of camera, flash and style. It sports a 5MP front flash camera for selfies in all-light conditions. The dual LED flash on the 5 MP rear camera clicks brighter images even in low light conditions. Users get editing options within the camera view finder and features like beauty mode, live filters and profile template ensure social media-ready enhanced images.

Samsung Z4’s 4.5” screen allows consumers to enjoy games, videos and other multimedia content to the fullest. The 2.5D glass gives the front display a refreshed look and comfortable grip. To maximize the style quotient, an additional black back cover is provided inbox for all users to enjoy both gold and black styles on the same device.

The user interface on Samsung Z4 is simple, easy to use and optimized for seamless performance. The smartphone comes with a 1.5 quad core processor, 1 GB RAM and 8 GB internal memory, which is further expandable up to 128 GB. It is fuelled by a 2050 mAh long-lasting battery.

‘Make for India’ Features

Samsung Z4 comes with Tizen OS, which gives clutter free and effortless mobile experience to users. The smartphone also comes with ‘Make for India’ features that provide localized solutions for Indian consumers.

The S bike mode lets consumers ride tension free, while encouraging responsible riding. Samsung’s unique ‘Ultra Power Saving mode’ keeps the phone operational even at minimal battery levels. The ‘My Money Transfer’ feature lets users do offline banking on most popular banks of India.

Samsung Z4 gives users the option to access latest news in their preferred local language with just a swipe on their home screen. The calendar on Z4 can be automatically synced with future events to give users reminder notifications and seamless access to event updates from the calendar itself.

Price

Samsung Z4 will be available for INR 5,790, starting May 19th in mobile stores across India. Besides the gold back cover on the device, all users will get an additional back cover inbox.

Samsung India, the country’s number 1 smartphone maker, ended 2016 on a high note, with record sales of mobile phones. Samsung’s cutting-edge technology and “Make for India” innovations, which provide local flavour in the fiercely-competitive domestic market, are some of the reasons behind Samsung’s strong showing in 2016.

The revolutionary S bike mode is among the “Make for India” features that Samsung unveiled last year. Launched in March 2016, the S bike mode encourages responsible riding and ensures a tension-free ride.

It is also the perfect embodiment of Samsung’s vision, which is the pursuit of meaningful innovations to make people’s lives better.

To develop the S-bike mode, Samsung engineers spent hours studying consumers’ phone usage behaviour. It was then that they realized that incoming calls are a major distraction to millions of bikers. A majority of bikers would snug their phones up in their helmets to take calls, putting their lives at danger. The findings of Samsung’s research became the basis of development of the S bike mode.

Just why most Galaxy J series users love S bike mode

Seven months after its launch, the S bike mode remains the only dedicated phone safety feature for two-wheeler riders in India, with an adoption rate of 50 per cent among Galaxy J series smartphone users.

The S bike mode sports an intuitive user interface, allowing users to see a log of call notifications, while the mode is enabled. It also has a Smart Reply feature, where selected contacts will receive an auto-SMS with an estimate of when the user is likely to be available for a call. This feature works on the basis of trip destination entered by the user. There is also a dashboard of time and distance travelled using the S bike mode.

Samsung integrated its cutting edge innovation with the Galaxy J3, which is the first affordable segment device equipped with NFC hardware, necessary to activate the S bike mode.

It’s a hardly a surprise then that the Galaxy J series is the most selling affordable smartphone in the country. The S bike mode is the perfect example of an innovation that is really meaningful and useful to people.

How the S bike mode Works

Step 1 – Quick Activation: Galaxy J3 has in-built NFC hardware and the device ships with an S bike mode NFC Tag. This tag can be affixed at a convenient place (e.g. helmet or a fuel tank) and the user can gently tap the device on this tag to activate/deactivate the S bike mode. The user also has the option to use the quick panel to activate/deactivate this feature.

Step 2 – Urgent Call Alert System: All callers hear a pre-recorded message that informs callers that the Galaxy J3 user is riding a two-wheeler and is unable to take the call. The S bike mode user does not get any notification that there was an incoming call (to avoid distraction). In case the call is urgent, the caller may choose to press 1, which allows urgent calls to go through.

Step 3 – Motion Lock: This feature ensures that if the S bike mode user decides to take the urgent incoming call, he will need to bring his bike to a halt to be able to answer the call. The phone will not allow the incoming call to get answered owing to motion lock. This safety feature is designed to encourage responsible riding.

S Bike Rally

Samsung India marked the beginning of a three-day consumer awareness programme today by flagging off the ‘S Bike Rally’ in Srinagar.

Organised in association with the Jammu and Kashmir Traffic Police, the rally was flagged off by Mr. Mohandeep Singh, Vice President Sales, Mobile & IT, Samsung India Electronics and Mr. Masood-ul-Zaman, SSP Traffic, Srinagar, with forty bikers. The bikers, along with pillion riders, were escorted by eight traffic police bikers from The Lalit Grand Palace hotel to Traffic Control Room headquarter covering fifteen prominent traffic signals on the first day of the rally.

Mr. Mohandeep Singh, Vice President Sales, Mobile & IT, Samsung India Electronics, said, “We are delighted to flag off ‘S Bike rally’ in Srinagar in partnership with Jammu & Kashmir traffic police. This unique consumer engagement initiative promotes responsible riding amongst youth, especially bikers. Samsung has always strived to bring meaningful innovations for its consumers and our revolutionary S Bike Mode in our Galaxy J series smartphones ensure peace of mind while riding for bike riders.”

The second day of the initiative will cover ten petrol pumps and seven bike dealers where information on responsible riding and S Bike mode in Samsung’s J series smartphones will be shared with visitors. On the third day, a workshop will be organised in top four colleges of Srinagar to educate the youth about harmless driving measures. SSP-Traffic will attend and oversee these two workshops personally.

Samsung S Bike Mode is a unique feature aimed at encouraging motorcycle riders to not use mobile phones while driving. Once enabled, the S Bike Mode automatically replies to calls with pre-recorded messages in 14 languages, ensuring tension free riding.

How the S bike mode Works

S bike mode was developed and built into the Galaxy J3, J5 (2016) and J7 (2016) following extensive market research aimed to create innovations that are really meaningful and useful to people.

This is how it works:

• Step 1 – Quick Activation: Galaxy J3 has in-built NFC hardware and the device ships with an S bike mode NFC Tag. This tag can be affixed at a convenient place (e.g. helmet or a fuel tank) and the user can gently tap the device on this tag to activate/deactivate the S bike mode. The user also has the option to use the quick panel to activate/deactivate this feature.
• Step 2 – Urgent Call Alert System: All callers hear a pre-recorded message that informs callers that the Galaxy J3 user is riding a two-wheeler and is unable to take the call. The S bike mode user does not get any notification that there was an incoming call (to avoid distraction). In case the call is urgent, the caller may choose to press 1, which allows urgent calls to go through.
• Step 3 – Motion Lock: This feature ensures that if the S bike mode user decides to take the urgent incoming call, he will need to bring his bike to a halt to be able to answer the call. The phone will not allow the incoming call to get answered owing to motion lock. This feature is designed to encourage responsible riding.

The S bike mode also sports an intuitive user interface where users can see a log of call notifications while the mode is enabled. It also has a Smart Reply feature where selected contacts will receive an auto-SMS with an estimate of when the user is likely to be available for a call basis a trip destination entered by the user.