An epitome of luxury, The Wall brings a new level of immersive viewing and ensures consumers can experience never seen before picture quality in the comfort of their homes, with 0.8mm pixel pitch technology. It has been designed for those who constantly seek exceptional luxury experiences. Now every video, movie, or sporting event can be made larger than life with Samsung The Wall.

The ground-breaking large-format modular LED display is ideal for even the brightest areas of luxury spaces. With a depth less than 30mm, the slim, bezel-less infinity design along with customizable deco frames allows the display to blend seamlessly into its surroundings, ensuring no disruption to the desired ambience.

The Wall delivers a revolutionary viewing experience with true black, true color and Samsung’s AI picture enhancement, high brightness, and high contrast in any luxury home, corporate or high-end retail environment.

“Luxury is about offering a customized experience. With The Wall, we set out to create a product unlike anything else — matching the lifestyle and taste of those looking for the most exclusive and premium visual experiences in their personal and professional spaces. We are excited about this next step in our roadmap to the future of display technology, and the remarkable viewing experience it offers to consumers,” said Puneet Sethi, Vice President, Consumer Electronics Enterprise Business, Samsung India.

Behind the Greatness of MicroLED Display Technology

Based on research into the lifestyles of consumers and their preferences, The Wall goes beyond just image quality and provides a personalized user experience.

Whether viewing a classic movie, an anticipated sporting event or the latest console game, AI up-scaling, Quantum HDR technology, peak brightness of 2,000 nits and 120Hz video rate provide a rich and superior visual experience that is second-to-none.

Thanks to the 100,000-hour lifetime of its self-light emitting diodes, The Wall is designed to never turn off, but to change into a digital canvas best matching the owner`s interior needs and personal mood. When the screen is not used, the Ambient Mode can display a variety of curated art from paintings, photographs and video art to customizable pictures with digital frames – that best suit the homeowner’s tastes.

The Wall comes equipped with Quantum Processor Flex enabled with the AI picture quality engine. This delivers optimized picture quality scene-by-scene, regardless of the original source resolution. Quantum Processor Flex is a machine learning based picture quality engine that analyzes millions of image data to automatically calibrate the original low resolution image according to the display. It can be connected to any OS through a physical HDMI input, thus, providing ease of usage to the customers.

The Wall also comes in a Professional version that is geared toward high-end businesses and retail spaces, and, like The Wall Luxury, is completely customizable.

Comprehensive Product Line-Up

The Wall Luxury

The Wall Luxury is tailor made for home cinema and gaming with Ambient & Entertainment Mode and has all the relevant smart TV features. It comes with a display controller. The Wall exemplifies how consumers can customize their television sizes and shapes to suit their needs. The screen can adapt to serve different purposes, such as creating a wall-size display for multiple spaces.

The Wall Pro

The Wall Pro is geared towards high-end businesses and retail spaces, and, like The Wall Luxury, it is completely customizable. The stylish design of The Wall will modernize any corporate lobby, museum, art gallery or luxury retail space. The Wall Pro is highly reliable and efficient. The display controller, supplied with The Wall Pro, has all relevant business features that are required by an enterprise.

Price and Availability

The price of Samsung’s The Wall will range from INR 3.5 crore to INR 12 crore (exclusive of taxes) for 146-inch, 219-inch and 292-inch variants and will be available in India from December 5, 2019.

The Wall Luxury will be exclusively available at Samsung Executive Briefing Centre in Gurgaon. Private viewings are available upon reservation from 5 December 2019.

Learn More about The Wall:
https://displaysolutions.samsung.com/the-wall

On September 23, The Wall Luxury will be on display as part of the Trunk Show by the Italian luxury fashion brand Colombo Via Della Spiga, held at the illustrious, 5-star Hôtel Ritz Paris, one of the world’s preeminent luxury hotels. The event takes place on the first day of Paris Fashion Week and also features Colombo’s new crocodile collection.

Currently showcased at shopping destinations such as Harrods in the UK, The Wall Luxury will also be on display at MYS (Monaco Yacht Show) starting from September 25 as part of a co-exhibition with Bond Technology Management at the Quai Albert Ier area, stand number AL1. Set in the iconic Port Hercules in the principality of Monaco, MYS provides the ultimate showcase for industry influencers of the most reputable superyacht builders, award winning yacht designers, luxury suppliers.

“The Wall Luxury integrates the very latest in design and technology trends,” said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “This display is built for a luxury lifestyle, perfect for those looking for the most exclusive and premium visual experiences to incorporate into their living spaces — from luxury homes to superyachts and beyond. It’s unlike anything else available in the market today.”

Now available globally, The Wall Luxury represents the latest application of Samsung’s modular MicroLED technology, which can be custom-tailored to any size and aspect ratio and immediately enhance the aesthetic of any space.

The display goes beyond image quality improvement, transforming how digital technology integrates into and enhances its environment. Combining the world’s leading audio and automation systems, The Wall is designed to never turn off. When not in use, the display transforms into a digital canvas matching the owner’s preferences. Ambient Mode can display a variety of curated art from paintings, photographs and video art to customizable pictures with digital frames that enhance any space.

The Wall Luxury is configurable and customizable to a variety of sizes and ratios from 73-inches in 2K definition, 146-inches in 4K, to 292-inches in 8K. With a depth of less than 30mm, the slim, bezel-less infinity design and customizable décor frames allow the display to blend seamlessly into its surroundings without disrupting the desired vision within and beyond the screen.

The Wall Luxury provides real scale and full immersion for everything from sports, movies, live concerts and all other entertainment options. Equipped with a Quantum Processor Modular, AI-upscaling picture quality engine, HDR10+, peak brightness of 2,000 nits and a 120Hz refresh rate, this innovative display delivers a rich and unmatched visual experience.

To learn more about The Wall Luxury, please visit https://displaysolutions.samsung.com/led-signage/the-wall.