Samsung, India’s leading consumer electronics brand, today announced its ‘Made for India’ PLUS campaign that rewards consumers every time they purchase a Samsung television. This differentiated offering—built around viewing habits and purchase expectations—is designed to deliver value and smarter ownership experiences for Indian consumers. The PLUS campaign combines advanced display technologies with content access, service assurance, flexible financing and long-term software support, reinforcing Samsung’s commitment to creating future-ready solutions tailored for India.

The PLUS campaign builds on Samsung’s leadership as the world’s No 1 TV brand for 19 consecutive years. It spans Samsung’s Crystal UHD, Neo QLED and OLED television ranges. Consumers gain access to Samsung TV Plus that offers 150+ free national and international channels across entertainment, movies, news and regional content, with no subscriptions or downloads required.

“The ‘Made for India’ PLUS campaign reflects our deep understanding of Indian consumers and their expectation for greater value from their purchases. Today’s TV buyers are looking for more than just superior picture quality. They seek longevity, flexibility, smart experiences and trusted service. With PLUS, we bring together innovation, convenience and assurance in a single offering, making premium television experiences more accessible to Indian households,” said Viplesh Dang, Senior Director, Visual Display Business, Samsung India.

As part of the PLUS ecosystem, consumers get access to Samsung Care+ for enhanced after-sales service with up to five years of warranty coverage. This includes two years of comprehensive warranty starting at INR 599, supported by 100 percent genuine parts and Samsung’s nationwide service network.

Complementing this is Samsung Finance+, which enables flexible and paperless financing options, including zero percent interest plans. The simplified financing process is designed to reduce purchase barriers while offering convenience at the point of sale.

The PLUS campaign has been developed for India’s diverse consumption patterns, growing demand for large screens, and the need for reliable after-sales support. Samsung future-proofs consumer investments by integrating AI-powered viewing enhancements, extended software upgrades and Samsung Knox for safeguarding user data and privacy through features like Samsung Knox Vault.

This initiative underscores Samsung’s commitment to innovation, consumer-centricity and long-term value creation for Indian households and strengthens its leadership in the Indian television market by offering meaningful differentiation that goes beyond the screen.

Samsung, India’s largest consumer electronics brand, today announced its biggest festive campaign – ‘Super Big Celebrations’, which brings unmatched deals and rewards on premium big screen TVs that are powered by Vision AI. Valid until October 31, 2025, the campaign provides consumers the opportunity to upgrade their entertainment experience this festive season. Samsung has come up with exclusive offers, cashback, and rewards across its AI TV line-up as part of the campaign. Consumers will also benefit from price drops due to the reduction in GST rates.

During Samsung’s ‘Super Big Celebrations’, consumers can avail easy finance with EMIs starting at just INR 990 per month for up to 30 months, along with zero down payment options and 1 ‘EMI Off’ offer – all of which make upgrading to a premium big screen TV more convenient. Samsung is also offering up to 20% cashback on select bank cards, helping consumers save even more during the festive season.

Adding to the excitement, buyers of select big screen Samsung TV models will receive a complimentary Samsung Soundbar worth up to INR 92990 or AI TV worth up to 140490, creating a complete cinematic experience at home. To ensure long-term peace of mind, Samsung is extending a 3-year warranty on select big screen TVs. With offers spanning across 55”, 65”, 75”, 85”, 98”, 100” and 115” Vision AI-powered TVs, this festive season is the perfect time to bring home Samsung’s most advanced big screen innovations.

“With ‘Super Big Celebrations’, we are bringing Samsung’s most advanced Vision AI-powered big screen innovations to Indian homes. We are creating personalized, immersive experiences that redefine how consumers watch, connect, and celebrate together. For us, it is not just about making screens bigger, but about making entertainment smarter, more connected, and truly in tune with the evolving aspirations of Indian consumers. This festive season, we celebrate the trust you have placed in Samsung’s vision of making cutting-edge technology accessible to all, empowering every home,” said Viplesh Dang, Senior Director, Visual Display Business, Samsung India.

With Samsung Vision AI, users can now enjoy universal gesture control, AI-powered picture enhancement, generative art wallpapers, and real-time home insights, offering a smarter and more personalized viewing experience.

Samsung QLED TVs deliver 100% Color Volume with Quantum Dot technology for vivid, accurate, and consistent picture quality. Backed by TÜV Rheinland’s ‘Real Quantum Dot Display’ certification and cadmium-free materials, Samsung QLED TVs stand as Safe and Real QLED TV.

Consumers can explore these offers across Samsung.com, leading e-commerce platforms, and retail stores across India until October 31, 2025. This Diwali, Samsung invites families to celebrate bigger and brighter with its Vision AI-powered TVs that have been designed to bring everyone closer, create unforgettable moments, and make every celebration truly larger than life.

[L-R] Amit Kumar Jaiswal, Vice President, Software R&D, SRI-D, JB Park, President & CEO, Samsung SWA, Ghufran Alam, Vice President, DA Business, Samsung India

Samsung, India’s largest consumer electronics brand, today unveiled its vision for “AI Home: Future Living, Now” at its flagship BKC store in Mumbai. Samsung AI Home is a next-generation connected living ecosystem that unites appliances, devices, and services to deliver unmatched convenience, energy efficiency, and personalised experiences — all with security and privacy at the core.

At the heart of this launch is Samsung’s Future Living vision: unlocking a world where intelligence is not confined to a single device, but shared seamlessly across every screen, appliance, and service. AI Home embodies this vision through three foundational strengths — Samsung’s leadership in AI, the unmatched breadth of its device portfolio, and a trusted, secure ecosystem.

Imagine a home that knows you. The lights switch on as you arrive, the air conditioner adjusts to your perfect sleep temperature, the washing machine recommends the right cycle, and the TV queues up your favourite show — all automatically. Samsung AI Home makes this everyday reality possible, not just for a select few, but for everyone.

Aiming towards ambient intelligence, the system learns continuously from user behaviour and environmental cues to automate comfort, care, energy savings, and security. From an AC that adapts as you rest, to a fridge that suggests meals based on your dietary goals, to SmartThings-enabled devices syncing effortlessly in the background — every interaction is enriched with contextual, human-centred intelligence.

Future Living, Now in India

“At Samsung, we are not just imagining the future of AI; with the integration of Galaxy AI, Vision AI and Bespoke AI through our SmartThings ecosystem, we’re building it into people’s daily lives. With the launch of Samsung AI Home here, we are bringing Future Living into Indian homes — making everyday living more convenient, efficient, healthy, and safe. India is at the heart of this journey. Our three R&D centres in India are shaping exciting AI innovations here and taking them to the world. This launch reflects our deep commitment to shaping future lifestyles of millions of Indian families with meaningful and safer technologies,” said JB Park, President and CEO, Samsung Southwest Asia.

Samsung AI Home is built on experiences that are proactive and cohesive across categories. Galaxy AI, on your devices and wearables fuels on-the-go productivity and wellness, Vision AI brings natural language interaction and smart recommendations to your TV, and Bespoke AI appliances take the guesswork out of household chores. With a unified UI across devices, it all works together to create a home that not only works for you but works with you. And at the heart of it all is Samsung SmartThings App that connects Samsung products in addition to thousands of partner devices.

It’s a home that recognizes who you are, what you need, and what matters most. It’s Future Living, Now.

AI Home Experiences: Ease, Care, Save, Secure

Samsung AI Smart Home is built around four experiences that together redefine how families live. At its core is Ease — the power to simplify life by automating daily routines so seamlessly that it feels like having a personal concierge. Lights, temperature, and even household chores adjust themselves in anticipation, freeing up time and energy for what matters most.

Equally important is Care, which places wellbeing at the heart of the home. Through connected devices and services, AI Home supports healthier lifestyles — from personalised sleep settings and wellness checks to nutrition planning and even care for loved ones and pets.

The system also delivers tangible, measurable benefits through Save. With SmartThings Energy, homes become more efficient, reducing energy usage and cutting costs — washing machine energy consumption alone can drop by up to 70%^[1,2]. These intelligent savings not only lighten household expenses but also contribute to a greener planet.

Finally, Secure ensures that innovation never comes at the cost of safety. Samsung Knox Vault protects sensitive data at the hardware level, while Knox Matrix extends blockchain-based protection across the connected ecosystem, giving families confidence that their digital lives are as safe as their physical ones^[3].

Together, these four experiences make Samsung AI Home not just a collection of smart devices, but a true living environment — one that is intuitive, caring, efficient, and secure.

Know more about SmartThings: https://www.samsung.com/in/smartthings/

Disclaimers:
[1] Savings amount estimated based on tests performed by Samsung. Estimated savings may differ from users actual savings. https://www.samsung.com/uk/home-appliances/smartthings/energy/#energy
[2] Wi-Fi connection, Samsung account and SmartThings required. Can be applied when the selected washing temperature is 20~40°C. Max saving results from washing a 40 degree cycle as a cold wash. Savings based on internal testing on the WW11BB944AGB model in normal usage conditions. Results: Power consumption without AI Energy Mode = 0.539 KWh. Power consumption with AI Energy Mode = 0.145 KWh. Results may vary depending on the actual usage conditions.
[3] For further information see: Knox Vault | Fundamentals | Samsung Knox Documentation

Samsung, India’s largest consumer electronics brand, has announce its nationwide ‘Big Celebration, Bigger Screen’ campaign to celebrate the spirit of Independence Day. The campaign will run from August 1-31, 2025, across retail stores and online platforms, offering consumers the chance to upgrade their entertainment experience with irresistible deals on Samsung’s Vision AI Big TVs. Powered by Samsung’s Vision AI, these TVs deliver a refined and immersive home entertainment experience with intelligent picture, sound, and content optimization tailored to user preferences.

Over the years, Samsung has led the way in making festive shopping more rewarding for its consumers, As part of the promotion, customers purchasing select 55-inch and above models from Samsung’s Neo QLED, OLED, QLED, and Crystal 4K UHD TV range will receive a complimentary soundbar worth up to INR 93000 or even a TV worth up to INR 205000. These offers are a part of Samsung’s continued commitment to deliver cutting-edge technology, immersive viewing and unmatched value, making it the perfect time for families to bring home larger-than-life experiences.

Commenting on the campaign, Viplesh Dang, Senior Director and Head of Visual Display Business, Samsung India, said, “Independence Day is a time for families to come together and celebrate what makes India truly awesome. With ‘Big Celebration, Bigger Screen’ offers, we want to make this independence day even more special by enabling families to upgrade to Samsung’s AI-powered Big TVs, which deliver immersive picture quality, cinematic sound, and intuitive features powered by Vision AI. As we continue to lead the market in innovation, we remain committed to making our premium technology more accessible by democratizing the AI viewing experience for consumers across the country.”

To make the upgrade more affordable, Samsung has introduced a strong finance proposition under this campaign. Consumers can avail easy EMIs starting at just INR 2,990 and long tenure schemes of up to 30 months on select 55-inch and above TVs, making it easier to upgrade without compromise. Additionally, Samsung is offering up to 20% cashback across multiple bank partners, along with an exclusive 10% additional cashback for customers transacting via Samsung Axis Bank Credit Cards.

Consumers can walk into any Samsung retail outlet or visit Samsung.com to explore the full range of offers. So, whether users are watching the parade, a blockbuster movie, or simply gathering for a family moment, now is the time to bring home a bigger screen, with bigger reasons to celebrate.

Samsung, India’s largest consumer electronics brand, today announced the launch of its ultra-premium 2025 models of Neo QLED 8K, Neo QLED 4K, OLED, QLED TVs and The Frame lineup, bringing the revolutionary Samsung Vision AI technology to Indian consumers. At the heart of this launch is the new Samsung Vision AI that delivers an unparalleled home entertainment experience with next-generation AI capabilities. Staying true to its commitment to innovation, Samsung’s latest range redefines how users interact with screens, turning them into intelligent companions that enrich everyday living.

Samsung Vision AI – a cutting-edge technology framework – pairs AI-enhanced picture and sound for maximum performance with personalized experience. Samsung Vision AI is built on three pillars.

1. AI Mode optimizes picture quality and sound in real time by using advanced deep-learning algorithms that adapt to both content and ambient surroundings, ensuring stunning visuals and immersive audio every time.
2. AI Experience personalizes content discovery and settings by learning user preferences over time, delivering a smarter, more intuitive interaction.
3. Multi-Device Connectivity seamlessly connects the TV with smartphones, tablets, and other smart devices, enabling effortless content sharing, control, and continuity across the Samsung ecosystem.

“The role of the television in Indian homes has evolved – it’s no longer just about watching content, but about enabling connected, intelligent lifestyles. With the introduction of Samsung Vision AI across our widest-ever premium lineup, we are delivering a future-ready TV experience that goes beyond stunning visuals. Samsung Vision AI ushers in a truly personalized, AI-powered screen experience, where the viewer is more important than what’s being viewed. We are calling this shift ‘It’s Your Show’ – an experience where users are in complete control, with the TV adapting to their unique preferences, habits, and ecosystem. Our new AI TV lineup breathes new life into every frame, setting a new benchmark for cinematic excellence at home. With this new era of AI-powered screens, we are confident of accelerating next-generation TV adoption and strengthening our leadership in India’s premium television segment,” said Viplesh Dang, Senior Director, Visual Display Business, Samsung India.

Samsung Vision AI: Powering a New Generation of Smart, Personalized Entertainment Experiences

Samsung Vision AI represents a major leap in making screens smarter, more intuitive and deeply personal. It transforms televisions into adaptive hubs, responsive to their environment and user behaviours. They seamlessly blend into everyday life, making the TV an intelligent partner rather than just a display.

Several features come together to redefine the big screen experience-

Universal Gesture Control allows users to effortlessly navigate their Samsung Smart AI TV using simple hand movements, eliminating the need for a remote. This feature utilizes AI technology, and a connected Galaxy Watch to recognize gestures, allowing for intuitive control over various TV functions.

AI Upscaling Pro elevates lower-resolution content to near-8K quality, ensuring every detail is crystal clear. Powered by Samsung’s NQ8 AI Gen3 Processor, this feature sharpens images and enhances clarity, delivering a vivid and lifelike viewing experience.

Generative Wallpaper transforms idle screens into dynamic, personalized art canvases, creating visuals that match moods or occasions. Leveraging AI, this feature generates unique 4K images, allowing users to personalize their viewing experience with custom artwork. ​

Multi-Device connectivity keeps users updated about their living environment with real-time alerts and energy monitoring. Integrated with SmartThings, it provides real-time summaries of the home’s status and suggests necessary actions, enhancing peace of mind whether users are at home or away.

​

Pet and Family Care Mode provides peace of mind by detecting unusual activities of pets or family members and by automatically adjusting home settings for added comfort. Utilizing on-device AI, it can detect events such as a dog barking or a baby crying, alerting users when attention is needed.

Samsung’s Most Advanced AI-Powered Neo QLED 8K TV Redefines Visual Display Technology

Leading the 2025 AI TV lineup is the flagship Neo QLED 8K QN950F, designed to deliver the pinnacle of TV innovation. Powered by the advanced NQ8 AI Gen3 Processor, which employs 768 AI neural networks, this TV brings breakthrough features to life. Ensuring an exceptional viewing experience with crisp details, regardless of the input source, it is encased in an ultra-slim, minimalist Infinity Air design. The Neo QLED 8K QN950F is an object of beauty and a technological prowess, offering a truly immersive and sophisticated cinematic visual display.

The 8K AI Upscaling Pro feature intelligently analyzes and enhances any content to 8K quality, preserving details and textures with remarkable accuracy.

The Glare-Free technology ensures distraction-free viewing even in brightly lit spaces, reducing reflections without compromising colour or contrast.

Q-Symphony and Dolby Atmos combine to deliver a deeply immersive, multidimensional audio experience by perfectly synchronizing the TV speakers with compatible Samsung soundbars.

The ultra-fast 240Hz refresh rate ensures fluid motion and razor-sharp visuals, ideal for high-speed action, sports, and next-gen gaming.

AI Mode intelligently optimizes picture and sound based on content type and surroundings, delivering a customized viewing experience.’

The Neo QLED 8K is available in sizes of 85, 75, and 65 inches.

Lineup for All Entertainment Needs: Neo QLED 4K

The QN90F, QN85F, QN80F and QN70F models headline the Neo QLED 4K lineup. The QN90F features Quantum Matrix Technology Plus with 128 Neural Networks, Motion Xcelerator 165Hz, Glare-Free viewing and a powerful 60W 4.2.2 channel speaker system with Dolby Atmos and Q-Symphony for a cinematic audio-visual experience and Samsung’s signature Neo Slim design with Art Store and Generative Wallpaper support.

Samsung’s   2025 OLED TVs push performance further with NQ4 AI Gen3 Processor supported by 128 Neural Networks, Motion Xcelerator 165Hz, Glare-Free Viewing, and AI Motion Enhancer Pro for exceptional clarity in fast-moving scenes. These models support 100% Color Volume, are PANTONE Validated, and feature a minimalist Infinity One design with Attachable Slim One Connect to reduce clutter.

Samsung has also curated localized Smart Experiences for Indian consumers to include a range of services like gaming, entertainment, education and fitness.’

Cloud Gaming Service enables users to experience AAA games with Plug and Play – with no console or PC required.

Samsung Education Hub helps users to experience Big Screen Learning with live classes, making learning for your kids more interactive and immersive.

TV Key service upscales consumers as there is no requirement for a set-top box as it enables direct transmission of content through the cloud.

Samsung TV Plus provides 125+ national and international channels absolutely free with instant access to news, movies, entertainment and more.

The 2025 Samsung AI TVs come equipped with a built-in SmartThings hub, transforming the television into a central command centre for connected living. This integration allows users to effortlessly connect and control a wide array of smart devices. Additionally, SmartThings Energy offers insights into energy consumption patterns, promoting efficient energy use throughout the home. The platform’s ambient sensing capabilities analyse human movements and environmental sounds, allowing the system to adapt settings such as lighting and temperature to suit daily routines, thereby enhancing comfort and convenience. ​

Fortified with Samsung Knox, a comprehensive security platform that safeguards user data and privacy, high security standards are maintained. It detects and prevent unauthorized changes, blocks phishing websites to protect against malicious sites, and enhanced personal information protection through Samsung Knox Vault.

To ensure a future-ready and secure smart TV experience, Samsung’s 2025 AI TV lineup comes with 7 years of guaranteed OS upgrades at no additional cost. This industry-leading commitment extends the longevity of each device, keeping it up to date with the latest features, security enhancements, and performance improvements. Whether it’s advanced AI functionality or seamless SmartThings integration, consumers can enjoy a consistently premium experience year after year, making their investment in Samsung’s Vision AI-powered TVs truly future-proof.

Price, Offers & Availability

The 2025 lineup of Neo QLED 8K, Neo QLED 4K, OLED, and The Frame TVs will be available for pre-order from May 7, 2025 across Samsung retail stores, Samsung.com, and leading offline and online retail channels.

As part of the pre-order offer, consumers purchasing Neo QLED 8K, Neo QLED 4K, OLED TVs and The Frame can avail of exciting benefits, such as Free Soundbar worth up to INR 90990, cashback of up to 20%, Easy EMI with zero down payment, lowest EMI starting INR 2990 and up to 30-month EMI tenure. These offers are valid till May 28, 2025.

• Samsung’s Neo QLED 8K range starts from INR 272990
• Samsung’s Neo QLED 4K range starts from INR 89990
• Samsung’s OLED range starts from INR 154990
• Samsung’s QLED range starts from INR 49490
• Samsung’s Frame TVs range starts from INR 63990

The 2025 Samsung AI TV lineup is available in a wide spectrum of screen sizes, catering to every viewing preference and space requirement. The range includes 43″, 50″, 55″, 65″, 75″, 77″, 83″, 85″, 98″ and the ultra-large 100” and 115″. From compact personal entertainment zones to immersive home theatres, this diverse selection ensures there’s a perfect AI-powered screen for every room and need.

The Galaxy S25 series uses vision AI technology and the understanding of natural language to address these issues and provide a more intuitive mobile experience for users in their daily lives. When searching for a photo in their gallery, users can enter keywords that describe the situation — such as the date or locality, any objects present, any actions taking place and so forth — and Galaxy AI will analyze them to find matching photos. In addition, the flagship series boasts Auto Trim, a new video editing feature that can automatically select key segments from multiple videos and edit them into a separate video.

These features are the result of advanced research in visual technology and close collaboration. Samsung Newsroom met with developers from the Visual Technology Team of Samsung Research and the Visual Solution Team of the Mobile eXperience (MX) Business at Samsung Electronics to learn how the company developed even smarter photo and video experiences for Galaxy users.

Labeling Every Element in a Photo With AI-Powered Classification

Smartphones store a massive number of photos, with the average user having several thousand — or even tens of thousands — on their devices. As the number grows, it becomes increasingly difficult to find a specific photo right away. On the Galaxy S25 series, the Gallery app automatically tags and categorizes various elements in photos such as objects, people and localities, allowing users to quickly and accurately find the desired images. This is incredibly convenient for users who want to relive past memories or retrieve important information fast.

Keeping in mind that an effective search depends on classification, the developers tripled the number of tag types compared to that of the previous Galaxy series, fine-tuning photo subject recognition and labeling capabilities in the Galaxy S25 series. In addition, they expanded the scope of clustering, a technique that groups data for people recognition.

“By developing an image analysis engine and using zero-shot technology, we improved the performance so that the Galaxy S25 series can recognize object data it encounters for the first time,” said Hongpyo Lee from the Visual Technology Team at Samsung Research. “For people, we expanded analysis beyond facial features to include clothing, time and location, making it easier to group photos of the same person.”

Finding Photos With Conversational, Natural Language Through Gallery Search

Samsung also focused on enhancing natural language search performance in the Gallery. The company developed a search model that reflects frequently used phrases and various application cases, allowing users to find the photos they want using natural, conversational sentences instead of word-based searches.

“We leveraged a vision-language model that learns by associating images with text and used generative AI to automatically generate a wide range of sentences that users might enter,” Lee shared. “We also optimized and compressed the search model so it runs quickly on-device.”

“Building on our previous research, we successfully applied natural language processing capabilities to our products, including a context-aware image analysis engine and a large language model (LLM),” said Inho Choi from the Visual Solution Team of Samsung Electronics’ MX Business.

The developers also worked to deliver unbiased and more accurate search results. “We wanted to anticipate various usage scenarios and identify potential issues in advance so that malicious search queries wouldn’t lead to inaccurate results,” Choi explained. “Building a database of negative words, profanity and neologisms, and then conducting user tests to improve search accuracy was both the most challenging and rewarding part of the process.”

Editing Multiple Videos at Once With Auto Trim

Video editing is also becoming an increasingly important part of the gallery experience. While video is a popular form of media consumption, having video editing tools readily available and using them with ease is often not as simple as it seems. To address this, the Galaxy S25 series introduces a feature that makes editing much faster and more convenient through enhanced AI-powered video analytics. The Auto Trim feature extracts key scenes from multiple videos of the user’s choice to create a new short-form video.

It was important for Auto Trim to be able to quickly analyze videos up to 90 minutes long, generate an edited video and adjust the length of that new video. The developers achieved this through close collaboration, seamlessly integrating Samsung Research’s advanced technological expertise with the MX Business’ mobile optimization capabilities.

“Existing video analytics technologies have limitations, such as large model sizes, slow processing speeds and the uniform selection of key video segments,” said Seonghwan Kim from the MX Business’ Visual Solution Team. “We optimized the Galaxy S25 series’ video processing performance by testing and verifying multiple candidate solutions to deliver a fast and easy editing experience based on on-device AI.”

“We’ve introduced a feature that enables users to effortlessly identify key moments in videos, demanding significantly more data processing than photos, and tailor the duration of these edited segments to their preferences” explained Wonwoo Lee from Samsung Research’s Visual Technology Team.

“Getting Galaxy AI to identify highlights in videos with a level of sensitivity comparable to that of humans was a challenge, but by establishing the standards together, Samsung Research and the MX Business were able to significantly improve overall functionality.”

From Analyzing to Generating: Vision AI and Its Endless Possibilities

Samsung Electronics is researching a wide range of vision AI technologies, ranging from filming and editing technologies for smartphones to multimodal interaction technologies used in augmented reality (AR) and virtual reality (VR). The core of this research is the ability to quickly and accurately analyze subjects such as people and animals, as well as their surroundings, in videos on-device, and to recognize the meaningful moments in those videos. Through vision AI technology, Samsung aims not only to evolve typical smartphone features like shooting and viewing photos and videos, but also pioneer novel ways to consume content.

“We’re actively utilizing AI technology for fast, easy and high-quality editing in the video domain,” said Kim. “Samsung will focus on further developing the technology so that AI can better understand the context of video content, helping users reduce editing time effectively and generate edited videos that reflect the user’s intent — all without requiring professional editing skills.”

“By continuously advancing video analytics technology, we aim to develop even more innovative features that leverage the power to understand video content — such as video search, intelligent video editing effects and beyond,”said Wonwoo Lee. “Samsung will strive to develop cutting-edge vision AI technology that can be applied across a broad range of use cases.”

Gallery Search and Auto Trim are prime examples of how Galaxy AI enhances everyday life. As developers continue to advance the company’s image and video analytics technology, Samsung Electronics will deliver an expanding range of new experiences that make it easier and more intuitive for users to find and capture life’s key moments.