Samsung, India’s largest consumer electronics brand, today announced the launch of its 2023 range of air conditioners, including its premium WindFree air conditioners. The new range addresses consumers’ demand for a powerful air conditioner that combines fast cooling, clean air, energy efficiency and convenience with great aesthetics, effortlessly.

The WindFree technology has been designed to eliminate harsh cold air draft and disperses air through 23,000 micro holes at a speed of 0.15 m/s that promises 43% faster cooling, for powerful cooling and perfect comfort. The new range includes 36 WindFree air conditioner models.

Designed to blend in with the home décor seamlessly, the new line-up comes in beautiful dual tone design and is available in two new colours – Rose Grey and Airy Mint, apart from the White colour panel. Priced at INR 35,599 onwards, the new line-up is available across all leading retail stores and online on Flipkart and Amazon, and Samsung.com.

To enable a clean indoor environment, the in-built air purifier in select models of the new range comes with a 4-in-1 PM2.5 air filter with advanced filtration technology. 4-in-1 Care Filter provides optimal protection by filtering out ultra-fine dust and sterilizing bacteria, viruses and allergens. It reduces up to 90% harmful bacteria, up to 99% viruses and up to 98% allergens (tested by Intertek).

In a world of smart connected devices, Samsung has also taken the AI features a notch higher in select models in its new range. In addition to smart features such as Welcome Cooling and Voice Control, Samsung’s Wi-Fi-enabled air conditioners, including those from the WindFree series, now offer AI Energy Mode. This intelligent cooling feature uses AI to analyze the user’s preferred temperature and room condition before switching to the most effective mode and saving up to 20% of energy.

The WindFree Good Sleep mode creates an ideal temperature without an unpleasant cold air flow and saves up to 69% energy compared to the normal cooling mode.

Overall, the new range allows consumers to save up to 77% energy thanks to features like the WindFree Energy Saving Motion Detect Sensor, Digital Inverter Boost and AI Energy mode.

“We are excited to introduce our new line-up of air conditioners, which provides powerful cooling and perfect comfort. These air conditioners are not only powerful cooling machines but also come with various features such as multi-stage filtration, low energy consumption and intelligent AI-enabled controls that adjust the cooling based on the room temperature to take consumers’ experience a notch higher. Besides, the WindFree series has a unique ‘no wind’ feature that gently and quietly distributes cool air,” said Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India.

Apart from WindFree air conditioners, Samsung also has introduced 38 other models. The 5 in 1 Convertible Series offers customized operations ranging from 40% to 120%, including Home Alone Mode, which operates at 40% cooling capacity, Eco Mode (60%), Pleasant Mode (80%), Normal Mode (100%), and Party Mode (120%).

The other models also feature inbuilt Wi-Fi, PM 2.5 4-in-1 Care Filter, AI Energy Mode and Geometric & Floral patterns.

Price & Availability

Priced at INR 35,599 onwards, the new line-up is available across all leading retail stores and online on Flipkart and Amazon, and Samsung.com.

Consumers can also get 5% cashback across retail stores and Samsung.com on all leading bank cards.

The new range comes with one year of Comprehensive Warranty, 5 years of Extended Warranty on PCB, and 10 years Warranty on Inverter Compressor.

Key Features of WindFree ACs

WindFree Cooling

Wind-Free Cooling gently and quietly disperses air through 23,000 micro air holes, so there is no unpleasant feeling of cold wind directly on skin. Its advanced airflow also cools a wider and larger area more evenly. It comes with Samsung’s 3-step Fast-Cooling mode, which can cool a room 43% faster than its conventional air condition unit.

Energy Saving with Digital Inverter Boost technology

Save money every day with highly energy efficient WindFree Cooling. When operating in Wind-Free mode, the outdoor unit consumes minimal power – using up to 77% less electricity than the Fast-Cooling mode. Digital Inverter Boost technology maintains the desired temperature with less fluctuation.

Enhanced Wi-Fi

The new range comes with in-built Wi-Fi that allow consumers to easily manage their ACs for an enhanced experience. Consumers can connect their WindFree AC seamlessly with Samsung’s SmartThings app by using in-built Wi-Fi, thus allowing them to change settings or switching it on/off using Bixby voice assistant, Alexa and Google Home.

The Welcome Cooling feature helps optimize cooling using AI Auto Cooling in the SmartThings app and cools the room before the user reaches home. Further, the WindFree AC range saves up to 77% energy, thanks to the WindFree technology.

Additionally, equipped with Motion Detect Sensors, these air conditioners automatically go into an energy-saving mode if no movement is detected for 20 minutes, saving up to 43% energy. When no human motion is detected for about 20 minutes, WindFree mode gets activated, and the set temperature can change to up to 28 degrees Celsius. But as soon as it detects activity, the previous operation restarts.

AI Auto Cooling

Apart from the cooling capabilities, the new line-up also offers convenience by optimizing the cooling process using AI Auto Cooling feature, thus allowing consumers to use their air conditioner more efficiently. Through its analysis of room conditions, user-preferred temperatures, cooling modes, and even the outdoor climate, it automatically switches to the most appropriate settings, thus saving the consumer from the hassle of manually operating the air conditioner.

Clear Air Quality

The new lineup of WindFree ACs is equipped with PM 1.0 filter that provides clean air by filtering out ultra-fine dust and sterilizing viruses and bacteria. This is a Semi Permeable filter that is washable and reusable, making it extremely cost-effective.

The Wind-Free AC also boasts of PM 2.5 (4-in-1) Care filter, which keeps the air hygienic, maintain the unit’s performance, and collect up to 98.8% of harmful bacteria, selected viruses, and allergens efficiently. Its 4-in-1 Care filter collects fine dust (PM2.5).

The warm, bright summer days are here, and so is the scorching heat. This time of the year calls for an air conditioner that is powerful yet gentle at the same time. As more people are working from home, having a comfortable room temperature is important. Samsung understands this need and has launched its new range of WindFree AC that is powerful yet gentle.

The WindFree AC features 23,000 micro holes that blow a gentle breeze at a speed of 0.15 m/s and prevents a strong cold draft. It also features PM 1.0 filter and FreezeWash technology that sterilizes bacteria and traps allergens. But that’s not the end of the super cool features that the AC comes packed with.

Samsung WindFree AC also comes with a host of smart features that make its users’ lives easier. Let us take a look at all the smart features that make the AC smarter than ever:

AI Auto Cooling: With the smart AI Auto Cooling feature, the WindFree AC can optimize the cooling based on the owner’s usage behaviour and living conditions. It automatically switches to the most appropriate cooling mode based on preferred temperature and outside temperature.

Welcome Cooling: With this feature, the WindFree AC can cool the room before you reach home with geo-fencing.

Motion Detect Sensor: If there is no movement in the room for 20 minutes, the Motion Detect Sensor automatically switches AC to WindFree mode to save energy. Users can also set it to blow air away from them or follow wherever they move.

Integration with SmartThings app: The WindFree AC can be connected seamlessly with the SmartThings app to control the AC directly from a smartphone. This adds more convenience for its users’ lives.

Support for Voice Assistant: The WindFree AC support Bixby voice assistant, Alexa and Google Home. This enables you to control your WindFree AC just with your voice.

Forget about summer chills, it’s all about sweet dreams from here on –

The WindFree AC features 23,000 micro holes that blow gentle breeze at the speed of 0.15 m/s that ensures comfortable cooling without blowing a strong cold draft. The AC also comes with Freeze Wash technology that removes dirt and bacteria from the heat exchanger for easy do-it-yourself maintenance at home. Moreover, it also features several other smart features like AI Auto Cooling, geofencing based Welcome Cooling function, Motion Detect Sensor, support for voice assistants like Bixby, Alexa and Google Home.

The WindFree AC also comes with advanced filters like PM 1.0 that sterilize 99% of the bacteria and Tri-Care Filter that traps viruses and allergens as well. It also features Easy Filter+ that makes cleaning a very easy job for the user.

Let’s take a look at all the cool features that make the WindFree AC a cooling genius!

To ensure clean indoor air, it comes with PM 1.0 filters that sterilize 99%* of bacteria and the Freeze Wash feature that removes dirt and bacteria from the heat exchanger for easy do-it-yourself maintenance at home.

WindFree ACs also connect seamlessly with Samsung’s SmartThings app using Wi-Fi allowing you to change settings or switch it on/off using Bixby voice assistant, Alexa and Google Home. You can also optimize cooling with smart AI Auto Cooling and automatically cool the room even before you reach home with the geo-fencing based Welcome Cooling feature.

WindFree AC takes minimum effort to clean. It doesn’t need any disassembly and can be done through the remote. It freezes and defrosts the heat exchanger to clean itself and uses the drain hose after the wash, saving you the trouble of throwing the water separately.

Excited much? Bring your WindFree^TM AC now to experience noise-free gentle cooling at home.

• No need to reassemble after disassembly. It starts with the remote control or mobile app. You can also check the current progress with the display.
• No need to throw away the water separately. Drain it easily through the hose.
• Alerts you on your smartphone every 480hr, when it’s time for a clean.
• No need to call service for periodic cleaning as it prevents the indoor unit from getting dirty.