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Samsung Unveils Experiential Virtual Playground ‘Space Tycoon’ on Roblox

July 12, 2022

Samsung Electronics today announced the launch of Samsung Space Tycoon (“Space Tycoon”), a virtual playground built inside the global metaverse platform Roblox. Space Tycoon is a virtual space where users can create and play games and share experiences using Samsung Electronics’ products together with alien characters in space, taking design and functionality cues from business simulation ‘tycoon’ genre.

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