Security and privacy are issues that keep some of us awake at night. In this day and age, people, especially those who are born into a world of tech like Gen Z, are deeply conscious about how we use our data, or should we say, how others use our data… and what the consequences are if we don’t. You’ll be relieved to know that there are ways that you can take back control of your security and privacy without going off the grid and disappearing into legend like Bigfoot.

Boss of your own Permissions Manager

Have you ever talked about a product with a friend, only to see an ad for that exact product pop up on your phone later? Or walked by a street, then get an ad for a restaurant in that specific area? Then it’s time to crack down on your apps’ access to your data.

For that, you’ll want go to Permissions Manager on your Galaxy A series. As its name suggests, Permissions Manager is for you to be the boss of which apps get access to your camera, microphone, location, and other things. Choose whether you want to allow access all the time, only when using the app, ask every time, or deny.

You’re one in a million

Your Galaxy A series will also give you security suggestions, like strengthening your p@s$w0rD!!!!! or setting biometrics for screen lock. If you want to be absolutely sure that no one can access your smartphone, whether it’s a nosy friend or pickpocket, then biometrics is the strongest way to safeguard your Galaxy A series. You can choose fingerprint or facial rec, because you’re one in a million. No one else can get in but you, VIP!

Share with care

The Private Share feature on the Galaxy A series ensures that you can share files privately and prevent recipients from resharing by creating read-only versions and blocking screenshots. You can also set expiration dates for files. Use your weapons!

542, just for you

You can get 5 years of security updates, 4 times Android OS updates, and a 2-year warranty on the Galaxy A54 5G, Galaxy A34 5G and Galaxy A24. This means you will continue to get security patches, performance and stability improvements for a worry-free ownership experience. These upgrades keep your smartphone up to date with the latest security technology for much longer after their initial purchase, thus increasing their value as well.

Get awesome freebies when you purchase the Galaxy A24

From now until 30 June 2023, get free 1-Year Extended Warranty[1] worth RM99 and a free clear case[2] worth RM79 when you purchase the Galaxy A24.

Want a mid-range smartphone that gives you the closest thing to premium, minus the large price tag, then come meet the Galaxy A series today:

• Galaxy A54 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Galaxy A34 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme
• Galaxy A24: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a24-green-128gb-sm-a245flgwxme/

[1] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

[2] SKU: EF-QA245CTEGWW. While stocks last. Terms and conditions apply.

Mid-range smartphones today offer better balance between price and performance. They pack flagship-like features, including powerful cameras, and they don’t cost an arm and a leg. Now, that’s a sound investment! And at the top of this category, the Galaxy A series stands apart from the rest. Here’s why the Galaxy A series is the king of the mid-range kingdom.

You get the best-in-class Nightography on the Galaxy A54 5G

The quest for an awesome camera is universal for every consumer across all smartphone ranges. Cameras have become a main way of communicating and connecting with everyone around us, because photos and videos speak a thousand words. Want to send your love to family and friends thousands of miles away? Send them a photo. Want to remember your greatest achievement or proudest moment? Commemorate it in a video. Need to share work with a colleague, just snap and WhatsApp.

The Galaxy A54 5G camera is equipped with best-in-class Nightography, a flagship feature that brings Samsung Galaxy’s leading camera innovation to a versatile, yet affordable device. Nightography ensures that every stunning shot you capture is bright and crisp, even under low light conditions. Next time you’re out to hit the neon-est nightspots, bring out the big guns! Thoughtful design and flagship-like features on the Galaxy A series, make it a super versatile smartphone that’s your gateway to premium.

You get 542 for greater value than other smartphones

With the Galaxy A24, Galaxy A34 5G, and Galaxy A54 5G, you get 5 years of security updates, 4 times Android OS updates, and a 2-year warranty[1]. In comparison, most other mid-range smartphones offer up to 3-4 years of security updates, while other Android devices typically offer 2-3 years of OS updates. These upgrades keep them up to date with the latest technology for longer after their initial purchase, therefore extending their lifespan and increasing their value.

Not to mention, the Galaxy A34 5G, and Galaxy A54 5G are rated IP67[2], while almost all other mid-range models are only rated IP54 and below.

You get the full Galaxy Experience

In addition, you can enjoy the full Galaxy Experience on the Galaxy A series – features that can only be found on Samsung’s Galaxy devices. Quick Share makes sharing family videos, holiday snaps, work collaborations, music, ideas more magical. You can Quick Share files from your Galaxy A series to any device, including non-Galaxy devices, via links or QR codes, without pairing devices.

Modes & Routines automates your smartphone, so that you don’t have to keep fiddling with the settings anymore. You can set highly personalised actions and outcomes, adapting it to your daily habits and routines.

Link to Windows[3] lets you access your smartphone’s screen on your PC to read your notifications, make calls, use apps, and copy files from one device to the other. Imagine how seamlessly and conveniently you can work all day if you only need to look at one screen to attend to tasks!

And lastly, live life on the fast lane with Samsung Wallet, where you can store payment cards, loyalty cards, vouchers, and health passes[4]. Every time you make a transaction with Samsung Wallet, you can earn rewards points and use them in Samsung e-Store or claim exclusive rewards from partner brands. Level up from Bronze to Silver to Gold to enjoy further discounts.

Get awesome freebies when you purchase the Galaxy A24

From now until 30 June 2023, get free 1-Year Extended Warranty[5] worth RM99 and a free clear case[6] worth RM79 when you purchase the Galaxy A24.

Want a mid-range smartphone that gives you the closest thing to premium, minus the large price tag, then come meet the Galaxy A series today:

• Galaxy A54 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Galaxy A34 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme
• Galaxy A24: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a24-green-128gb-sm-a245flgwxme/

[1] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

[2] Based on lab test conditions for submersion in up to 1 meter of freshwater for up to 30 minutes. Not advised for beach or pool use. Water and dust resistance of device is not permanent and may diminish over time.

[3] Users must link their Samsung Galaxy device to their Windows PC through ‘Link to Windows’ on phone and Your Phone App on PC and follow the set-up prompts, including being signed into the same Microsoft account. Link to Windows is preloaded on select Samsung Galaxy devices. PC (Your Phone App) requires Windows 10 or above. Your Phone requires Samsung Galaxy device to be on and connected to the same Wi-Fi network as the PC.

[4] Item that can be added to Samsung Wallet varies by country.

[5] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

[6] SKU: EF-QA245CTEGWW

Kuala Lumpur, 7 April 2023 – Samsung Malaysia brings the new generation Galaxy A54 5G and Galaxy A34 5G to stores nationwide. Everybody’s favourite affordable and versatile Galaxy A series is here to rock your world with awesome mobile experiences to more Malaysians Awe-Day, Awe-Night.

Bring your A-game to work with Awe-Day features like Quick Share, Modes & Routines, Link to Windows, and Samsung Wallet. Let loose and play Awe-Night with best-in-class Nightography on the Galaxy A54 5G and AI Enhanced Camera for vivid photos with incredible details in the dark. At your side Awe-Day and Awe-Night, the Galaxy A series is far more than just a smartphone – it’s the friend you’ve always wanted to live awesome!

Grab the AWESOME at a store near you

Starting 7 April 2023, you can get your hands on the Galaxy A54 5G and Galaxy A34 5G at any Samsung Experience Stores, Samsung Authorised Retailers, Samsung Online Store and Samsung Brand Stores on Shopee and Lazada.

*Including 8GB RAM Plus.

Those who purchase these models from now until 30 April 2023 can enjoy these awesome deals:

• Get a free casing[1] and a 2-Year Warranty[2] when you purchase either the Galaxy A54 5G or Galaxy A34 5G.
• Enjoy 30% purchase-with-purchase on a travel adapter[3] when you purchase the Galaxy A54 5G, Galaxy A34 5G, Galaxy A14 LTE, or Galaxy A14 5G.
• Get the Galaxy Buds2[4] at only RM149 with the 70% purchase-with-purchase deal when you buy the Galaxy A54 5G.

The smartphone that offers up to 5 years security updates, 4 times OS updates, and 2-Year Warranty[5] stays in good hands. Upgrades to its camera with 1.6x wider OIS and higher VDIS up to 833Hz ensure that you’ll always capture steady, crisp videos even on the go. You’ll also love the awesome 5,000 mAh[6] battery that lasts more than two days[7] so that you can do more!

Treat your eyes to the spacious Super AMOLED displays that’s 25% brighter than the previous model, with enhanced Vision Booster[8], and improved 120Hz refresh rate for the smoothest gaming moves. The Galaxy A series is also the perfect companion to your Galaxy Watch5 and Galaxy Buds2 Pro for a truly seamless Galaxy experience awe-ways.

Stay tuned to Samsung Malaysia’s social media channels for more updates!

Instagram: www.instagram.com/samsungmalaysia/

Facebook: https://facebook.com/SamsungMalaysia/

Ready to make a new friend? Check out the Galaxy A series today:

• Samsung Galaxy A54 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Samsung Galaxy A34 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme

[1] Galaxy A34 5G Card Slot Cover (EF-OA346TBEGWW) and Galaxy A54 5G Silicone Cover (EF-PA546TBEGWW). On a first-come-first-served basis and while stocks last. Terms and conditions apply.

[2] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

[3] Customers are entitled to purchase one (1) unit of selected travel adapter when they purchase participating models. On a first-come-first-served basis and while stocks last. Terms and conditions apply.

[4] Customers are entitled to purchase one (1) unit of Galaxy Buds2 when they purchase the Galaxy A54 5G. On a first-come-first-served basis and while stocks last. Terms and conditions apply.

[5] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

[6] Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.

[7] Actual battery life, charging time, and usage time may vary depending on the network environment, usage patterns, number of calls and messages, charging frequency, and other factors.

[8] Tone mapping technology for enhanced visibility against strong illumination in outdoor circumstances.

 

Name: Ashley Z

Age: 23

Star sign: Pisces

Work: Freelance content editor. Works in a co-working space, from home, or the café down the road.

Loves: Her cats, Luna and Nova.

Pet peeves: Traffic and single-use plastic.

Phone: Samsung Galaxy A54 5G

9.00pm Night out with friends   Ashley snaps away with her Galaxy A54 5G’s camera as her friends pose by the neon lights. The new Nightography feature on the Galaxy A54 5G makes every shot pop with vivid colours and incredible details, even in the dark. They laugh and jostle as Ashley starts recording them, but the upgraded 1.6x wider OIS and higher VDIS up to 833Hz ensures that the video is steady and crisp despite the movements. They will love reliving these memories thanks to the Galaxy A54 5G camera that captures awesome low-light photos and videos awe-night!

12.00am Back home   Back home, Ashley scrolls through her photos and videos of the night. She perfects every shot with edits using Photo Remaster on her Galaxy A54 5G. The camera’s intuitive AI-powered capabilities reduces blur and noise, while increasing the resolution of every photo. Ashley easily removes unwanted shadows, reflections, and photobombers from each image with Object Remover. This feature is a total lifesaver and she doesn’t have to spend as much time waiting for the perfect shot anymore. After editing awe-night, Ashley hits the sack. Tomorrow will be another awesome day with her Galaxy A54 5G!

	8.00am OTW to work   Ashley jumps into his car. Her Galaxy A54 5G turns on Driving mode in Modes & Routines, automatically playing music. As she hits traffic, her phone reads a text aloud, so that she can keep her eyes safely on the road, and not on her phone.   Ashley arrives at work and her phone automatically goes into Work mode, turning the volume to silent. When she goes home later, it will switch to Home mode, turning the volume up.   Ashley also has Sleep mode which turns on Dark mode and Power Saving to save on battery life; Exercise mode, to minimise distractions when Samsung Health app is open so she can focus on her workout; and Relax mode, which activates ‘Do not disturb’, so that she can read or watch movies in peace.   Ever since switching to the Galaxy A54 5G, Ashley hasn’t had to bother with these little details, as Modes & Routines automates her phone settings awe-day!
11.00am Meeting a client   Ashley meets with her client, Ariff, a lifestyle influencer. She shows him the creative mobile videos she developed entirely on her Galaxy A54 5G. “Good stuff! Can you Quick Share that?” asks Ariff. Ashley selects the files and taps Quick Share. Everything transfers to Ariff’s phone in an instant!   Ashley shares everything through Quick Share now, whether to nearby Galaxy devices, or any device at all, including non-Galaxy ones via links or QR codes. Quick Share makes work awesome by sending photos, videos, music, and files super conveniently awe-day.
2.00pm Working hard for the money   Ashley looks at her Galaxy A54 5G screen mirrored on her PC with Link to Windows[1]. With this awesome Galaxy Experience, she can read her notifications, send and receive text messages, make calls, and access photos directly on her PC, without even looking her phone.   Link to Windows helps Ashley focus better while working on her PC. The feature gives her a powerful and seamless multi-device experience to maximise productivity awe-day.
	4.00pm Grabbing a snack   Hungry for a snack, Ashley heads to the food truck downstairs and buys kuih. Tap tap, she pays with Samsung Wallet awe-day on her Galaxy A54 5G. Ashley has been using only Samsung Wallet to pay for all her purchases in order to earn points to use on the Samsung e-Store. With every level up of her account, Ashley gets to enjoy awesome discounts when she buys Samsung products!

Pre-order your Galaxy A54 5G | Galaxy A34 5G

Pre-order the Galaxy A54 5G and Galaxy A34 5G from 24 March to 6 April 2023 to get a free Galaxy Buds Live worth RM549 and 1+1 Year[2] Extended Warranty.

Pre-order at Samsung Experience Stores, Samsung Authorised Retailers and Samsung Online Store, and unleash a world of awesome mobile experiences today.

Go Awe-Day and Awe-Night like Ashley. Pre-order your Galaxy A54 5G and Galaxy A34 5G today:

• Samsung Galaxy A54 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Samsung Galaxy A34 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme

[1] Users must link their Samsung Galaxy device to Windows PC through ‘Link to Windows’ on phone and Your Phone App on PC and follow the set-up prompts, including being signed into the same Microsoft account. Link to Windows is preloaded on select Samsung Galaxy devices. PC (Your Phone App) requires Windows 10 or above. Your Phone requires Samsung Galaxy device to be on and connected to the same Wi-Fi network as the PC.

[2] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.