In line with the Samsung global CSR vision of ‘Enabling People’ and its mission of empowering future generations to achieve their full potential, the final phase of the campaign culminated in a digital-led movement, in which youths across the region joined #TeamUnstoppable by submitting their inspiring stories over various social media channels.

In Malaysia, over 1,500 individuals shared personal stories of how they overcame adversity in pursuit of their goals via Instagram and TikTok. The winners are unveiled today, selected for embodying the “do what others say you can’t” spirit of the campaign.

The Malaysian Grand Prize Winner’s Story

Link: https://www.instagram.com/tv/CTtr2x0AB3O/?utm_medium=copy_link

Username: @66grimmjow Overcoming Schizophrenia   It’s not impossible to do the impossible. Here’s a short biography where I grew up from, and lived to tell the tale struggling with one of the worst mental disorders known to mankind today.   Overcoming Schizophrenia, is not a difficult thing. If I can, you can too…   #TeamUnstoppableMY #DoWhatYouCant @samsungmalaysia #Samsung #Schizophrenia #MentalDisability #MentalIllness #MentalDisorders #Biography #Malaysia #Sydney #Australia #Struggle #Voices #ShortFilms #ShortFilm #Videos #ShortVideos

The grand prize winner, @66grimmjow, walked away with a brand-new Samsung Galaxy Flip3 worth RM3,999. In addition, 10 other individuals left their mark and took home the consolation prize, a UV sterilizer with wireless charger each. See appendix on their stories.

#TeamUnstoppable shines the spotlight on the passion, energy and aspirations of an entire generation of youths who are driving positive change in their communities. The campaign serves as a platform for like-minded individuals to share their own stories while motivating others to take action. Entries can be found via the #TeamUnstoppableMY and #DoWhatYouCant hashtags on Instagram and TikTok.

The campaign kickstarted in September with the premiere of an original film showcasing five inspirational young individuals across the region who have defied all odds in pursuing their passions. Locally, the untold story of Imran Aqil and how he overcame his stutter and the negative comments from online haters to become a successful content creator, actor and social volunteer was featured across Samsung’s YouTube page and social media channels. His story on overcoming obstacles to becoming unstoppable, can be viewed in a local film here.

#TeamUnstoppable was created in the spirit of Samsung’s most important core value – developing people. As a company that stands for innovation, exploration and freedom, Samsung will continue to support the next generation in pioneering positive social change and building a better world for all. For more information on the #TeamUnstoppable movement, please visit https://www.samsung.com/my/teamunstoppable/.

Samsung Electronics Co., Ltd today launched #TeamUnstoppable, its latest regional brand campaign rallying the Gen Zs and millennials of Southeast Asia to push their boundaries and pursue their passions. Aligned with Samsung’s vision to inspire the world with innovation and create a new future, #TeamUnstoppable serves as a platform for like-minded youths to share their inspiring stories and motivate others to take action.

Starting today, a new regional campaign film will make its premiere, showcasing five inspirational young individuals who are defying all odds in pursuing their passions with great success. This includes Imran Aqil from Malaysia, Margielyn Didal from the Philippines, Jacob Julian Lau from Singapore, Sarnt Sunbeary from Thailand and Truong Mỹ Anh from Vietnam. It is also part of the #TeamUnstoppableMY campaign in Malaysia.

“Southeast Asia is home to many young, creative individuals who have constantly defied the odds to redefine current norms and create new opportunities for their generation. As digital natives, these Gen Zs and millennials are adept at using the power of technology and social platforms to express themselves,” said Olivier Bockenmeyer, Regional Corporate Marketing Head, Southeast Asia and Oceania at Samsung Electronics.

“At Samsung, we pride ourselves on inspiring young minds and we hope to enable more youths in Southeast Asia to make a positive impact and improve communities. We created #TeamUnstoppable to spotlight successful young changemakers and inspire more young people to share their own unique stories of courage, perseverance and creativity. Through the #TeamUnstoppable campaign, we hope to create a movement and showcase how our youths are leveraging on innovative technologies and products to drive everyday, positive change across the region,” added Bockenmeyer.

The individuals featured in the regional campaign film were selected for embodying the ‘do what others say you can’t spirit’. These inspiring personalities have stepped out of their comfort zones to overcome social conventions under different circumstances. They are:

• Imran Aqil from Malaysia, a content creator, actor and social volunteer who is scaling his humanitarian missions to create a meaningful difference.
• Margielyn Didal from the Philippines, who is overcoming social conventions to succeed as a professional skateboarder and has won a gold medal in the 2018 Asian Games.
• Jacob Julian Lau from Singapore, who overcame introversion and self-doubt after choosing dance as his career.
• Sarnt Sunbeary from Thailand, a content creator and entrepreneur who is undaunted by the challenges associated with managing her popular milk and tea shop business.
• Truong Mỹ Anh in Vietnam, who embraced self-love and confidence to become a recognized singer who made her debut at 18.

#TeamUnstoppableMY in Malaysia

Following the regional launch of the #TeamUnstoppable campaign, Samsung Malaysia Electronics will be releasing a local film with Imran Aqil’s very own untold story on 7 September, to further engage and inspire the local youth community to share how they have pushed the boundaries in their own ways.

The final phase of the campaign, held from 7 September to 30 September 2021 will see Imran inviting users to submit their own ‘do what you can’t’ stories via TikTok or Instagram.

One grand prize stands a chance to take home a Samsung Galaxy Z Flip3, so they can continue capturing their Unstoppable moments and sharing it with like-minded peers and community via the #TeamUnstoppableMY and #DoWhatYouCant hashtags. There are also 10 consolation prizes up for grabs.

For more information on how you can join the #TeamUnstoppableMY movement, please visit: https://www.samsung.com/my/teamunstoppable/

To watch the regional campaign film, #TeamUnstoppable, please visit: https://www.youtube.com/watch?v=qaqyJEwdD5w&t=7s

In the spirit of this approach, Samsung is launching its own brand campaign to kick off a year that will both celebrate the 10th anniversary of Galaxy smartphones and set the foundation for the next decade of new, innovative and groundbreaking products.

The campaign flips the carefree lyrics of the classic song on its head by juxtaposing them with Samsung’s bold leadership stance: What we create today empowers you to create the future. The campaign builds on Samsung’s “Do What You Can’t” philosophy in a video that highlights potential breakthrough technologies – including seamless multi-device experiences, artificial intelligence, and radical new displays – and teases Samsung’s 5G products and foldable display technology to be launched later this year.

Whether you’re an entrepreneur, fashion designer or mobile gamer, Samsung is blazing the trail for change by bringing innovation to a wide variety of industries. Check out the video below to see how Samsung is reshaping the future for its users.

The Samsung Olympic Showcases are specifically designed to celebrate the excitement of the Youth Olympic Games, enabling visitors to create, capture and share their own experiences through activities that help spread #DoWhatYouCant to a young audience.

Over 5,000 daily visitors visited the two Samsung Olympic Showcases, which opened to the public in Buenos Aires – one at the Youth Olympic Park and the other at Abasto Mall – enabling everyone to establish meaningful connections through different experiences, and interact with Samsung’s latest technology, including Galaxy S9 and S9+, Galaxy Tab S4 and Gear IconX – paired with Galaxy S9 and S9+.

Candelaria Costa, a local student from Buenos Aires, said, “The Samsung Olympic Showcase has a lot of fun activities that keep everyone entertained. I just finished the Galaxy Fitness Cycling Challenge against my friend, and I liked it a lot. I also experienced virtual reality for the first time and now I’m a big fan!”

Young Olympic fans race each other at the Galaxy Fitness Cycling Challenge while visiting the Samsung Olympic Showcase at the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018.

Young Olympic fans receive Samsung-themed eco bags and participate in the Samsung Pin promotion by completing a variety of interactive experiences while visiting the Samsung Olympic Showcase at the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018.

Young Olympic fans participate in the Super Slow-mo Football Challenge and embrace the Olympic Spirit while visiting the Samsung Olympic Showcase at the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018.

Young Olympic fans are all smiles as they experience the high-speed thrill of Winter Ride 4D motion virtual reality at the Samsung Olympic Showcase at the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018. The film is displayed through the Samsung Galaxy smartphone and compatible Gear VR.

Young Olympic fans stop by the Samsung Olympic Showcase during their visit to the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018. In collaboration with the International Olympic Committee (IOC), Samsung sponsored the Buenos Aires 2018 Youth Olympic Pass giving the public free access to all competitions as well as more than 1,200 cultural activities.

Young Olympic fans learn more about Samsung’s mobile technology at the Interactive Table at the Samsung Olympic Showcase at the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018.

Young Olympic fans show off their soccer skills as they experience Shoot-out motion virtual reality at the Samsung Olympic Showcase at the Olympic Park in Buenos Aires during the Youth Olympic Games Buenos Aires 2018. The experience is displayed through the Samsung Galaxy smartphone and compatible Gear VR.

About the Youth Olympic Games

The Youth Olympic Games (YOG) are an international multi-sport event for young athletes between 15 and 18 years old of an educational and cultural nature, with the objective of promoting Olympic values in Youth. The celebration of the event, which takes place every four years (in its two editions, winter and summer, which take place alternately every two years), is promoted by the International Olympic Committee (IOC). The Youth Olympic Games Buenos Aires 2018 will take place between October 6 and 18 and will involve 4,000 athletes from 206 countries.

About Samsung’s Involvement in the Olympic Games

Samsung began its Olympic Games involvement as a local sponsor of Olympic Games Seoul 1988. Beginning with Olympic Winter Games Nagano 1998, the company extended its commitment to the Olympic Movement as the Worldwide Olympic Partner in the Wireless Communications Equipment category, providing its proprietary wireless communications platform and mobile devices. These innovative mobile technologies provide the Olympic Community, athletes and fans around the world with interactive communications and information services. Samsung hosts various Olympic campaigns to share the excitement of the Olympic Games with people around the world and enable everyone to participate in the Games through its innovative mobile technology. Samsung’s commitment as a Worldwide Olympic Partner continues through to Tokyo 2020 in the Wireless Communications Equipment and Computing Equipment category.

“The belief that the world holds endless possibilities begins at a young age, which makes it even more important that we support the youth of today who are pushing the limits to #DoWhatYouCant,” said Younghee Lee, CMO and Executive Vice President, Samsung Electronics. “Samsung is committed to the Olympic Movement and we’re looking forward to providing exciting experiences powered by our latest technology to young fans at Buenos Aires 2018.”

To celebrate the Youth Olympic Games, Samsung is offering immersive and interactive visitor experiences at the Samsung Olympic Showcases, which highlight the latest wireless communications products and technologies, including Galaxy S9 and S9+, Gear IconX – paired with Galaxy S9 and S9+ and Galaxy Tab S4. For twelve days, two showcases will be open to the public in Buenos Aires – one at the Youth Olympic Park and the other at Abasto Mall–enabling everyone to participate in the Youth Olympic Games through Samsung’s innovative mobile technology.

Samsung Olympic Showcase located in Youth Olympic Park (top) and Samsung Olympic Showcase located in Abasto Mall

During the Youth Olympic Games, fans, athletes and visitors of the Samsung Olympic Showcases will be able to interact with Samsung’s latest technology and establish meaningful connections through a variety of activities, including:

• • Experiential Activations: Fans and consumers will be exposed to comprehensive and accessible experiences powered by Samsung technology such as the Interactive Table, My Emoji Gallery, Super Slow-mo Football Challenge, and Galaxy Fitness.
  • Immersive VR Experience: Unique 4D VR offerings powered by Galaxy S9 and S9+ will be available where fans can step outside their comfort zones with exhilarating Kayaking, Rowing, and Winter Ride experiences.
  • Mobile Products and Accessories Experiences: The Samsung Olympic Showcases will provide opportunities to test out Samsung products including the Galaxy S9 and S9+, Gear IconX – paired with Galaxy S9 and S9+, and Galaxy Tab S4.

At the Samsung Olympic Showcases, fans will also have a chance to celebrate the Olympic Spirit, and participate in the Samsung Pin promotion by completing a variety of interactive experiences, and collect up to 7 specially designed sport and culture themed pins.

As part of its goal to spread the Olympic Spirit and to help fans participate in the biggest multisport and cultural celebration in the world, Samsung is distributing the Buenos Aires 2018 Youth Olympic Pass at designated Samsung Stores. With the Pass, the public has access to the four Youth Olympic Parks and the competition stadiums, as well as more than 1,200 cultural activities free of charge. Nearly 600,000 requests for the Pass, which comes in the form of an electronic bracelet, have already been processed.

“Samsung’s many activations at the Youth Olympic Games Buenos Aires 2018 will allow all visitors to capture their unique experiences and share the Olympic Spirit around the world,” said IOC President Thomas Bach. “By bringing its innovative technology to young athletes and fans from across the globe, Samsung is celebrating the power of sport.”

Samsung began its Olympic Games involvement as a local sponsor of the Olympic Games Seoul 1988, and extended its commitment to the Olympic Movement as a Worldwide Olympic Partner at the Olympic Winter Games Nagano 1998. Youth Olympic Games Buenos Aires2018 will be held October 6-18, 2018 in Buenos Aires, Argentina.

About the Youth Olympic Games

The Youth Olympic Games (YOG) are an international multi-sport event for young athletes between 15 and 18 years old of an educational and cultural nature, with the objective of promoting Olympic values in Youth. The celebration of the event, which takes place every four years (in its two editions, winter and summer, which take place alternately every two years), is promoted by the International Olympic Committee (IOC). The Youth Olympic Games Buenos Aires 2018 will take place between October 6 and 18 and will involve 4,000 athletes from 206 countries.

About Samsung’s Involvement in the Olympic Games

Samsung began its Olympic Games involvement as a local sponsor of Olympic Games Seoul 1988. Beginning with Olympic Winter Games Nagano 1998, the company extended its commitment to the Olympic Movement as the Worldwide Olympic Partner in the Wireless Communications Equipment category, providing its proprietary wireless communications platform and mobile devices. These innovative mobile technologies provide the Olympic Community, athletes and fans around the world with interactive communications and information services. Samsung hosts various Olympic campaigns to share the excitement of the Olympic Games with people around the world and enable everyone to participate in the Games through its innovative mobile technology. Samsung’s commitment as a Worldwide Olympic Partner continues through to Tokyo 2020 in the Wireless Communications Equipment and Computing Equipment category.

Samsung has embraced this transformation in Galaxy S9/S9+ with a touch of Disney magic and GIPHY fun. With the roll-out of these all-new AR Emojis – and a range of other new messaging innovations – the Galaxy S9/S9+ makes chatting with friends more fun than ever before. Along with improved hardware, the AR Emojis have turned the camera into a dashboard that makes creating and remixing your shareable moments even easier.

Bring Disney Magic to Life

Have you ever wanted to meet the most famous mouse in the world? Samsung’s latest partnership with Disney is bringing your favorite characters to life with an all-new set of Disney-themed AR Emojis.

Users can now use Mickey Mouse, Minnie Mouse, or Donald Duck AR Emojis by downloading the Disney characters from their camera and hitting record. The new Disney characters add to the variety of AR Emojis already available including your own personal My Emoji avatar and other cartoon characters.

AR Emojis use deep learning and facial recognition technology to map more than 100 facial features to produce a 3D replica, allowing users to create fun, customized messages to send to friends. So, whether you want to make your friends laugh as a silly rabbit, or tell them you love them as Mickey Mouse, there are more options than ever before on the Galaxy S9/S9+. Samsung and Disney plan to continue releasing more classic characters throughout the year, including favorites from The Incredibles, Frozen, and Zootopia.

Share More, Share Easier

Nothing captures a sarcastic quip or reaction like a good emoji or GIF. In fact, they are so good at capturing our emotions we send over 1 billion GIFs every day. With the Galaxy S9/S9+, Samsung has made them more customizable and shareable than ever before. The My Emoji feature automatically generates 18 emotions and saves them as custom stickers that are easily accessible from your Samsung Keyboard, along with other pre-loaded emojis and stickers. For now, there are 18 different custom stickers, but new updates will bring the total to 54. Since they use the AGIF format, you can share them with anyone, no matter what kind of smartphone they have.

Third-party applications also support My Emoji stickers through use of the Samsung Keyboard, so no matter the platform you use, you can send any of your custom emojis to friends and family. Besides the wide variety AR Emoji brings to your chats, Samsung has partnered with GIPHY so that sending your GIFs is even easier. So, if you’re just chatting with friends, or making a sarcastic quip to mom and dad, now you can send GIFs right from your Samsung Keyboard.

The new Samsung Keyboard features 30 categories of GIFs to choose from including happy, fun, thumbs up, and OMG. Whether you’re sassy, silly, or sarcastic, there is a GIF for you.

Choose from More Emojis Than Ever

While the Face with Tears of Joy may have captured the comedic highs and tragic lows of a generation, the time to update our emoji repertoire has come. Samsung has answered that call by adding more than 200 new emojis to the Samsung Keyboard.

In addition to the new emojis, Samsung has also opted for a redesign of the classic icons already available.

Whether you want to cheer up a friend, say “hello” to mom, or reach out to a lost connection, the Galaxy S9/S9+ brings you a plethora of options to express yourself, proving once again that it is built for the way we communicate today.

“We are reaching out to this generation of doers, people who go out and make things happen. We want them to know that if the phone in your pocket can do anything, so can you. When the opportunity to support our first national figure skater Julian Yee came about, we jumped at the chance because Julian is a prime example of what it means to Do What You Can’t. Against all odds, Julian is today an Olympic contender in a sport that isn’t even common in Malaysia – and for that we are very proud of him and we hope others would see him as an inspiration to achieve greater things,” said Mr Yoonsoo Kim, President of Samsung Malaysia Electronics.

“Just like how Julian was able to achieve what many thought was unrealistic, we decided to remain in that spirit, and produce a beautiful and creative video from a mobile device. Both Julian and the video have shown us at Samsung that with the right mindset, attitude and support, Doing What You Can’t is something very attainable after all,” Mr Yoonsoo Kim added.

In view of the coming Olympic Winter Games PyeongChang 2018, Samsung prepared a short feature film entitled “Julian and His Magical Skates”, a special tribute to the rising star. The video was fully recorded and illustrated with the Samsung Galaxy Note8 and its S Pen, further cementing Samsung’s progress in innovation and of doing the impossible.

The Galaxy Note8 is Samsung’s ultimate productivity device, the very tool to help you push boundaries and break past your limits. With its one-of-a-kind S Pen, it allowed the creative team behind the video to bring the beautiful illustrations to life. Thanks to its large and gorgeous Infinity Display, there was a clear canvas big enough for the artists to place their quality work on.

Mr Chan Woei Hern, Executive Creative Director of Ensemble Worldwide Malaysia, who was commissioned to produce this brand film, shared that, “The best technologies are often the simplest ones.  Like a pair of skates or the S Pen. Two seemingly ordinary tools, but in the right hands or in Julian’s case, feet, it can capture people’s attention and imagination. As we heard Julian’s story, we wanted to get into the mood of Do What You Can’t as well. And that meant scripting, sketching and creating the story entirely from scratch with a Galaxy Note8 and S Pen. That’s the magic of technology at work. We’ll be releasing a behind-the-scenes video soon, shot entirely on a Galaxy Note8 as well, so everyone can experience the journey as we brought the video to life.”

“My story is a tale of Do What You Can’t because I really did; and I want to remind everyone out there that young or old, you CAN achieve your dreams and you will be surprised that you CAN actually do what you never thought you could. With innovations and advanced technology in today’s world to help make things easier, none of us should be held back by “ifs”, “buts”, or “maybes”. We should all have that burning spirit to achieve the impossible – and from here on out, it should be “yes”, “can”, and “Do What We Can’t”!” said Julian Yee.

“Julian and His Magical Skates” is the telling of Julian’s journey to the Olympic Winter Games PyeongChang 2018, and a reiteration of Samsung’s “Do What You Can’t” message to inspire others to break barriers to fuel meaningful progress and realise their dreams.

To view the short feature titled “Julian and His Magical Skates”, visit http://www.samsung.com/my/magicalskates/. Let’s bookmark this video as a reminder to continue pursuing what we are passionate about, and to continue supporting Julian as he represents Malaysia on the global Olympic stage.

Mr Yoonsoo Kim, President of Samsung Malaysia Electronics, opening the media session with a congratulatory note to Julian

The team and inspiration behind the short feature film “Julian and His Magical Skates” From left: 1. Chan Woei Hern, Executive Creative Director, Ensemble Worldwide Malaysia 2. Dato Roh Jae Yeol, Corporate Affairs Director, Samsung Malaysia Electronics 3. Julian Yee, Malaysian Olympic Figure Skater 4. Irene Cheow, Julian Yee’s mother 5. Elaine Soh, Chief Marketing Officer, Samsung Malaysia Electronics 6. Michael Hopfes, Julian Yee’s coach

(From right) Elaine Soh, Julian Yee, Chan Woei Hern, and Jin Lim from JinnyBoyTV discussing the significance of “Julian and his Magical Skates” and what it means to Do What You Can’t

Julian Yee proves that the impossible is possible with innovative technologies such as the Samsung Galaxy Note8