In a sea of aesthetically perfect Instagram feeds, you need to raise the stakes and create content that will make them go, “Aweeeesome!” And now, flagship-like camera capabilities you’ve always been dreaming of comes to the all-new Galaxy A series!

Nightography gets awesome

For the first time ever, Samsung introduces best-in-class Nightography capabilities to the new Galaxy A54 5G. Say good riddance to noisy and blurry nighttime shots because the 56% wider pixel size on the camera lets you capture the awesome, with vivid and clear photos and videos in low light conditions.

Meanwhile, the Auto Night feature on both the Galaxy A54 5G and Galaxy A34 5G automatically transitions to ‘night mode’ by measuring the amount of light around the object. Go camera cray awe-night long and relive the wild parties #withGalaxy.

Whether people want to capture the perfect selfie or connect through super-smooth video calls, the Galaxy A54 offers astonishing detail thanks to the 32MP front camera.

Ready, steady, shoot

Blur-less night photos and steady, crisp videos are within reach thanks to the upgraded Enhanced Imaging on both the Galaxy A54 5G and Galaxy A34 5G cameras. The 1.6x wider OIS mechanically moves the image sensor in response to any shaking detected, while the VDIS which is upgraded to 833Hz on the Galaxy A54 and 500Hz on the Galaxy A34, digitally reduces the level of blurring or distortion in videos caused by unsteady movements.

Additionally, both models come with an Auto Framing feature, which automatically adjusts the angle of view and zooms in up to five people when you’re recording a video. What’s more, the Galaxy A54 5G offers Precise Focusing, which shoots sharp low light shots and films with the 100% All-pixel AF that quickly finds the focus.

Post-production party

Turn any photo and video from drab to fab with the AI Image Enhancer on the Galaxy A54 5G and Galaxy A34 5G. The enhanced Photo and GIF Remaster makes magic with an improved image detector with a new engine optimised for low light, HDR, noise, and more. The newly added GIF Remaster reduces the noise level for clearer GIF quality. Work the enhanced Object Eraser to remove unwanted shadows, reflection, and photobombers with improved segmentation and inpainting performance.

The Galaxy A series enables seamless sharing with Quick Share and One Drive, so that you can keep on editing photos and videos anywhere, on any Galaxy device.

Versatile and accessible to all, the Galaxy A54 5G and Galaxy A34 5G is your gateway to premium experiences, with awesome Galaxy flagship-features that you’ll absolutely love. Experience the awesome awe-day and awe-night now!

• Samsung Galaxy A54: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Samsung Galaxy A34: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme

Play in Awe-Day

Expand your Galaxy   Even if you stay in all day, your Galaxy just got a whole lot bigger. Link to Windows[1] on your Galaxy A54 5G and Galaxy A34 5G gives you a more powerful and seamless multi-device experience to maximise productivity and expand your creativity without stepping into your office or workspace. Collaborate better with Quick Share to seamlessly send files or photos to both Galaxy and non-Galaxy devices with links or QR codes. Don’t let busyness rain on your parade; with Modes & Routines, you can set personalised automation so that your phone will do the little things, like read notifications aloud, activate eye comfort shield, keep the screen awake for certain apps, and more!
	Bring the cinema to you   When all you want to do is bum at home, but you still want a cinematic experience, the Galaxy A54 5G and Galaxy A34 5G will bring scenes with true-to-life colours right to your couch. Feast your eyes on vibrant details with the FHD+ Super AMOLED display on an expansive 6.4-inch[2] on the Galaxy A54 and 6.6-inch[3] on the Galaxy A34. Immerse in enriched stereo sound with improved loudness and deep bass, and significantly improved sound quality by Dolby-engineered stereo speakers.
Good game   Adventure in magical lands and dodge evil cyborgs on the Galaxy A54 5G and Galaxy A34 5G all day. Gamers will love the upgrade to CPU and GPU performance with power and speed for better gaming and app launching. The improved 120Hz refresh rate will keep your graphics looking sharp. And 1,000 nits that’s 25% brighter than the previous model, plus Vision Booster[4], you can game in your garden and still enjoy the awesome visibility and a vibrant screen.

Go out Awe-Night

Palm-sized studio in your pocket   Nightography is now on the Galaxy A54 5G with a larger sensor to make each shot bright, while Auto Night transitions to ‘night mode’ by measuring the amount of light around the object. Improved 1.6x wider OIS and 4.2x/2.5x higher VDIS helps you take shake-free photos and films, even on the go. Shoot sharp low-light shots and films with the 100% All Pixel AF that quickly finds the focus. Awesome AI Image Enhancer amps up the fun letting you remaster photos or erase unwanted objects!
Battery that goes on longer   The awesomely long 5,000mAh battery life[5] on the Galaxy A54 5G and Galaxy A34 5G lasts up to two days[6]. Play from day to all night long without worrying about the next charge, so you can travel light without bringing a power bank or charger. Enable the adaptive power saving mode to enhance the overall battery performance.

* All images simulated for illustrative purposes.

Check out Galaxy A54 and Galaxy A34 today:

• Samsung Galaxy A54: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Samsung Galaxy A34: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme

[1] Users must link their Samsung Galaxy device to Windows PC through ‘Link to Windows’ on phone and Your Phone App on PC and follow the set-up prompts, including being signed into the same Microsoft account. Link to Windows is preloaded on select Samsung Galaxy devices. PC (Your Phone App) requires Windows 10 or above. Your Phone requires Samsung Galaxy device to be on and connected to the same Wi-Fi network as the PC.

[2] Measured diagonally, the screen size is 6.4-inch in the full rectangle and 6.3-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.

[3] Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.

[4] Vision Booster: Tone mapping technology for enhanced visibility against strong illumination in outdoor circumstances.

[5] Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among battery samples tested under the IEC 61960 standard. Rated capacity is 4,905mAh.

[6] Actual battery life varies by network environment, features and apps used, frequency of calls and messages, the number of times charged, and many other factors. Estimated against the average usage profile compiled by Strategy Analytics. Independently assessed by Strategy Analytics between 2023.01.19-01.30 in UK with pre-release versions of SM-A546 under default setting using 5G Sub6 networks, LTE and Wi-Fi.***Image simulated for illustrative purposes.

A best friend stays by your side through thick and thin, day and night. A best friend is there for all your biggest moments and major milestones. That best friend is your Galaxy A phone. With the all-new Galaxy A54 5G and Galaxy A34 5G, what you have is so much deeper than a friendship… it’s an AWESOMESHIP!

With you Awe-Day

Best friends know you inside and out – all your habits, all your quirks – just like Modes & Routines on the Galaxy A54 5G and Galaxy A34 5G. Modes & Routines takes care of the little things awe-day, so you don’t have to! With clever automation, you can “set the tone” of your friendship, like automatically running music, maps, and rejecting calls in Driving mode, automatically muting your phone in class or setting it to ring aloud at home, reading your notifications aloud, toggling between WiFi and mobile data, activating eye comfort shield when you use e-readers or browsers, and more!

Your phone bestie helps you bring your ‘A’ game to university with Link to Windows[1] so that you can complete your assignments more efficiently. This feature lets you instantly access your notifications, texts, calls, photos, mobile apps and screen right on your Windows PC, so that you don’t have to constantly switch between two devices. And with Samsung Wallet, who needs to even bring cash or cards? You can pay for stuff conveniently and easily on the one phone to rule them all!

What’s even more awesome is that you can do all this for up to two days[2] on a single charge. With the largest battery in the Samsung smartphone range at 5,000mAh[3], the Galaxy A54 5G and Galaxy A34 5G are the friends that spur you to do more, as you chase your passions with extra time for streaming, sharing, gaming, and on and on and on.

With you Awe-Night

Go from working awe-day to playing awe-night with the best-in-class Nightography and AI capabilities on the Galaxy A54 5G. For the first time ever, Samsung makes this awesome mobile experience accessible through the popular Galaxy A series to deliver stunning day or night images with clear quality.

The Galaxy A54 5G’s 32MP front camera offers astonishing detail for slaps selfies or super-smooth video calls. Make it a night to remember with Night mode to capture more details in dark or low light conditions by increasing the camera’s pixel size. Improved optical image stabilization (OIS) and video digital image stabilization (VDIS) combats shakiness and blur for steady and crisp videos.

It’s also easier to remove unwanted shadows and reflections, thanks to the enhanced editing tools and faster, more sophisticated processor on the latest devices. Make memories and friendships that’ll last a lifetime with the Galaxy A series.

With you Awe-ways

For a longer and stronger friendship, the Galaxy A54 5G and Galaxy A34 5G offer up to 4 generations of OS upgrades and 5 years of security updates and 2 years[4] warranty. These features allow you to access the latest software and security to maximise your smartphone’s lifecycle.

The 1+1 Year extended warranty when you purchase the Galaxy A54 5G and Galaxy A34 5G goes beyond the standard warranty. This is a testament to Samsung’s confidence towards the durability of every one of their mobile devices. With these assurances, you know that your Galaxy A series phone will by your side in all ways.

Let’s be friends! Start a friendship with Galaxy A54 5G and Galaxy A34 5G today:

• Samsung Galaxy A54: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Samsung Galaxy A34: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme

[1] Users must link their Samsung Galaxy device to their Windows PC through ‘Link to Windows’ on phone and Your Phone App on PC and follow the set-up prompts, including being signed into the same Microsoft account. Link to Windows is preloaded on select Samsung Galaxy devices. PC (Your Phone App) requires Windows 10 or above. Your Phone requires Samsung Galaxy device to be on and connected to the same Wi-Fi network as the PC. Some mobile apps may restrict content to be shared on other screens or may require a touch screen to be able to interact with them. Some apps on phone screen may require subscription and Actual UI may be different.

[2] Estimated against the usage profile of an average/typical user. Independently assessed by Strategy Analytics between 2022.01.20-01.31 in UK with pre-release versions of SM-A536 under default setting using LTE and 5G Sub6 networks (NOT tested under 5G mmWave network). Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged, and many other factors.

[3] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,860mAh. Actual battery life may vary depending on network environment, usage pattern and other factors. Actual battery life, charging time, and usage time may vary depending on the network environment, usage patterns, amount of calls and messages, charging frequency, and other factors.

[4] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

Samsung Electronics today unveiled the Galaxy A54 5G and Galaxy A34 5G, two innovative smartphones that advance Samsung Galaxy’s commitment to designing awesome mobile experiences. These new additions to the popular Galaxy A series will help users shoot steady and crisp videos, see clearly even in bright conditions, and do more of the things they love with battery life that lasts more than two days[1].

“Cutting-edge mobile experiences are increasingly essential to everyday life,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “With continuous enhancements to the Galaxy A series, we’re ensuring that more people around the world can access our transformative innovations.”

Take Awesome Day and Night Photographs, Enhanced with Creative Editing Tools

The Galaxy A54 5G and Galaxy A34 5G deliver stunning images with clear quality even in bright conditions, making use of Samsung Galaxy’s leading Nightography and AI capabilities. Whether people want to capture the perfect selfie or connect through super-smooth video calls, the Galaxy A54 5G offers astonishing detail thanks to the 32MP front camera.

The new smartphones produce video with amazing clarity, combatting shakiness and blur with improved optical image stabilization (OIS) and video digital image stabilization (VDIS). Even with unsteady hands or when filming on the go, users can be confident about capturing awesome content. For adventures after dark and in low light conditions, Night mode helps users to capture more detail by broadening the camera’s pixel size.

Users can also now remove unwanted shadows and reflections for the first time in Galaxy A series, thanks to the enhanced editing tools.

Experience Awesome Performance with Vivid Display, Fast 5G and Long-Lasting Battery

Both devices feature immersive Super AMOLED displays, 6.4-inch[2] on the Galaxy A54 5G and 6.6-inch[3] on the Galaxy A34 5G. Both displays have been upgraded for astounding outdoor visibility, even under bright sunlight. With the enhanced Vision Booster and an upgraded 120Hz refresh rate, the displays will keep up with users as they move between different lighting conditions.

Galaxy A54 5G and Galaxy A34 5G also offer up to 4 generations of OS upgrades and 5 years of security updates, as well as 2 years[4] of warranty. These features allow users to access the latest software, security, and warranty to maximize the smartphone lifecycle.

Stay Connected Without Compromising Security

Enhanced mobile experiences rely on advanced security. With Samsung Knox, data is kept under lock and key with defense-grade mobile security. The Galaxy A54 5G and Galaxy A34 5G give users access to the Security and Privacy Dashboard, which makes it easy to see how apps are tracking data and enables simple ways to stop unwanted data collection. When users want to share important files that contain sensitive or personal information with the ultimate level of privacy and control, there’s Private Share[5]. This enables users to share files only to designated receivers within time limits and with screenshots disabled.

The Galaxy A54 5G and Galaxy A34 5G are also compatible with the Samsung Galaxy ecosystem to provide seamless connectivity between devices.

Availability

The Galaxy A54 5G will be available in four colour options, including Awesome Lime, Awesome Graphite, Awesome Violet, and Awesome White. The Galaxy A34 5G will be available in four colour options, including Awesome Lime, Awesome Graphite, Awesome Violet, and Awesome Silver.

For more information about new Galaxy A series, please visit:

• Samsung Galaxy A54: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a54-5g-green-256gb-sm-a546elgdxme
• Samsung Galaxy A34: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a34-5g-silver-256gb-sm-a346ezsexme

[1] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,860mAh. Actual battery life may vary depending on network environment, usage pattern and other factors. Actual battery life, charging time, and usage time may vary depending on the network environment, usage patterns, amount of calls and messages, charging frequency, and other factors.

[2] Measured diagonally, the screen size is 6.4-inch in the full rectangle and 6.3-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.

[3] Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.

[4] Standard 1 Year + 1 Year extension of warranty. Samsung reserves the right, in its sole discretion, to change, modify, update, add, discontinue, remove, revise, delete or otherwise change any portions of the terms and conditions.

[5] Private Share features require both the sender and receiver to have Galaxy mobile devices with Android 9 or later and the Private Share app.