To celebrate International Women’s Day, we asked six inspiring colleagues from Samsung Malaysia to share what motivates them and the technology that empowers them to succeed. Here are their stories.

Khaizanita Binti Zakaria, Power Woman

Leading a team in a fast paced industry while managing a family requires a strong set of skills. Khaizanita understands the demands she has to meet on a daily basis and believes today’s women are amazing.

“We wear so many different hats today as a worker, supervisor, team player, mom, wife, daughter, sister, friend, tax payer, hence our ability to multitask is far greater. Our lives may be split between being the loving, caring, supportive woman domestically and the leader at work,” said Khaizanita.

Helping her manage work and life is the Galaxy Z Fold3 5G that lets her multitask with ease. With the Z Fold3’s Flex mode features, she can join a video call using the devices top screen while checking her meeting notes on the bottom, making her work efficiently and effectively.

She’s also relies on the Jet Bot AI+ to keep her home clean. The smart robotic vacuum cleaner uses cutting-edge object-recognition technology to scan an object and expertly navigate around the house. Using the SmartThings App[1] on her Galaxy Z Fold3, she can schedule which rooms to clean. Giving her more time to spend with family instead of chores.

Angel Ng Xin Ying, Next Gen Storyteller

Dancer and content creator, Angel believes young women should be fearless and always take a chance to learn and try new things.

“Now is the time to try, explore and improve on your interests, soft and hard skills. Women today should no longer be judged on certain things that were considered unwomanly in the past.”

Angel’s Galaxy S21 FE and her Galaxy Watch4 are her favourite products to make her everyday epic. ­­

“I currently love the S21 FE the most, mainly because of its aesthetic and camera. Plus, the lavender pastel version is one of my favourite colours! It has enhanced my content creation as I can now produce beautiful content and record dance covers that look professional and flawless.”

“I’m also really amazed with the Galaxy Watch4’s ability to measure body composition conveniently. I believe I’m healthier than ever before now. I try to avoid sitting the whole day at work, as the watch will remind me to move around between hours”, said Angel.

Emma Ho, Avid Explorer

Avid reader, Emma Ho seeks to learn and explore the world as much as possible. She understands that life experiences can shape our perspectives.

“It’s important to recognise that we all have different realities. My reality in urban KL is very different from the reality of a woman in rural Kelantan, for example. As much as our similarities matter, so do our differences. What I would like, moving forward, is for women to empathise with and understand each other better. Otherwise, there wouldn’t be much credibility when we claim to speak or demand on behalf of women.”

Emma is working on the roll-out of an exciting new product for Malaysians, which she believes will help them see their world in a different perspective, more or less.

“The Freestyle is the world’s first, truly personal projector. I owned a projector back when I was in university, but no way does it compare to the technology that we have now. The portability and versatility of The Freestyle breaks the boundaries of traditional screens and enables you to invent and enjoy new methods of entertainment.”

Suzanna Ng, Travel Enthusiast

When she’s not travelling the world and learning about new cultures, Suzanna is at the forefront of a fast changing industry where she constantly seeks new opportunities for growth. The nature of the environment means she’s constantly improving and learning.

“Samsung is at the forefront of an ever-changing industry. So I’ve been given a great opportunity to grow into my potential and am constantly seeking to improve and stay relevant. I enjoy working on track towards our overall objective,” said Suzanna.

To help her stay on track, she has her functional yet stylish Galaxy Z Flip3 5G that lets her express her individuality while multitasking to the next level. With the Multi-Active Window feature, she can play a video, look up the information in it and respond to her team all at the same time. Its compact form, various colour options and accessories allow her to customise her device to express herself.

Qistina Binti Zainir, Fearless Skater

When she’s not roller skating in the park, Qistina is getting her skates on as a Management Associate in Samsung Malaysia. She passionately believes women must continue to speak strongly, to bring issues that affect them to the forefront.

“Today we’re not immediately or completely shut down from speaking about women’s issues more publicly, more casually, and more regularly. It’s liberating to be able to educate the people around me as a result of the ability to speak more freely about women’s issues.”

Qistina’s go-to product is her Galaxy Buds Pro which she pairs with her Galaxy A52s 5G.

“I’m quite a fan of the Galaxy Buds Pro. The sound quality is pretty amazing and the housing is small and compact so it’s easy to carry around. The Active Noise Cancelling feature immensely upgrades my content watching experience!” said Qistina.

Agnes Wong, Dedicated Achiever

To make her mark in a fast-paced environment, Agnes understands the challenges and rewards that come with working in a major brand that’s reshaping the world.

“To be successful in a cutting edge company, I have to love variety, I have to be entrepreneurial and explore different possibilities and I have to modify and improve on the ways I tackle problems. This is the exciting part of my job – doing things that haven’t been done before and continuously pushing the envelope,” said Agnes.

To power through her day, Agnes relies on her Galaxy S22 Ultra 5G which is equipped with the latest 4nm processor, so she can enjoy unrivaled performance on her most-used apps, for work or entertainment. The Galaxy S22 Ultra 5G’s powerful battery also ensures she has full day of use in a single charge.

And when she needs a larger screen for work, she can use Quick Share with the Galaxy Tab S8 Ultra to share photos, videos and devices between devices fast and seamlessly. Giving her the tools to do more.

She adds, “Women are resilient. No matter what life throws at us, we rise above and thrive.”

[1] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

Today, Samsung has the widest range of 5G-enabled smartphones – from the affordable Galaxy A22 5G, to the flagship Galaxy S21 Ultra 5G – that offers something for every type of mobile user, letting you share more, play more and do more.

Whether you’re an avid gamer, content creator, round-the-clock hustler or just someone looking for the essentials, 5G unlocks the possibilities of a next-level mobile experience by enabling an unprecedented increase in data speed, and a reduction in latency.

Read on to find out which 5G device is ideal for you:

The Content Creator/Social Media Maven

You keep up to date on the latest social media trends by the minute and you know when a fad has reached its peak. When out and about, you keep your eyes peeled for content to entertain your social media audience.

You demand a lot from your smartphone – it must capture content at FHD or even 4K quality, and, at the same time, be powerful enough to edit content on the go. More importantly, your smartphone needs to be able to upload content fast, or stream content live without lag.

The 5G Device for you: Samsung Galaxy S21 Ultra 5G

Recently recognized as the Best Smartphone of 2021 at the Global Mobile Awards for its stunning display and best-in-class camera, it’s not hard to see why the Galaxy S21 Ultra 5G is the perfect smartphone for content creators!

Equipped with a 108-megapixel camera, the highest resolution possible on a smartphone, the Galaxy S21 Ultra 5G captures so much detail that you can pinch out on each image and reveal even more shots within![1]

The Galaxy S21 Ultra 5G boasts the option of shooting videos in an industry-leading 8K resolution[2]  – video quality so high, you can pull epic high-resolution photos straight from video. No need to choose between shooting video or stills – you now have infinite content options within a single take!

Once you’ve picked your picture perfect shots and stills, the industry-leading display of the Galaxy S21 Ultra 5, which features a 6.8″ screen, super smooth 120Hz Display and dynamic AMOLED 2 lets you edit your content with optimal clarity and to the finest of details with the help of the S Pen stylus.

The 5G Advantage
For social media enthusiasts who enjoy interacting with followers over live streams, 5G connection speeds ensure the highest quality even when streaming “live,” with close to no lag.

Superior resolution videos and photos require more storage. The Galaxy S21 Ultra 5G comes equipped with storage sizes up to 512GB, but should you run out of space, 5G network speeds mean that you can now instantaneously save large files in the cloud. Have fun and capture your best moments liberally, without the worry of storage space constraints!

The always-on executive   

Who are you?

Career is the biggest priority in your life. Driven by an always-on mindset, you are ever-ready to jump into a virtual meeting, reply to emails and work on documents at any time. Adept at dealing with multiple tasks at once, you need a phone that can keep up with you as you take on the world.

The 5G Device for you: Samsung Galaxy Z Fold2 5G

A trailblazer in its class, the Galaxy Z Fold2 5G is a cutting-edge foldable smartphone with a 6.2-inch screen[3] that unfolds to reveal a 7.6-inch foldable display[4].

With the capability to run up to three apps at once, the Multi-Active Window[5] feature allows you to respond to emails, review documents and iron out details with your team over chat, all from a single screen.

For instances when you need to jump on a meeting while away from your computer, The Galaxy Z Fold2’s Hideaway Hinge makes hands-free conference calls a breeze with Flex Mode[6] [7]. Simply unfold your phone to the desired angle, set it on your desk, and you can talk with colleagues while jotting down notes. With its 10MP front camera, you’ll always appear crystal clear on the other end of the video call.

The 5G Advantage
5G connectivity lets you make the most out of the cutting-edge features of the Galaxy Z Fold2, fulfilling your need for optimal productivity on-the-go, at any place.

With 5G speeds, you can be assured of remote virtual meetings with little to no glitches or lags[8]. Additionally, you’ll no longer require a desktop to download and edit large documents such as PowerPoint slides and Excel spreadsheets. The superior download speeds of a 5G network, coupled with its wide screen allows you to work at full efficiency, all day.

The Avid gamer

Who are you?

A hardcore gamer, you indulge in your favorite mobile games at every opportunity. Above all, you value ultra-fast gaming speeds with low latency, and a high-resolution screen that lets you enjoy your games to the fullest.

The 5G Device for you: Samsung Galaxy A52 5G

Tailor-made for gamers, the Galaxy A52 5G is equipped with an expansive 6.5-inch[9] FHD+ Super AMOLED display reaching 800 nits[10] for clarity even in bright daylight, letting you game anytime and anywhere.

Game Booster[11], a dedicated interface with an easy-to-reach menu, optimizes your gaming experience by learning your usage patterns to optimise battery, temperature and memory, while Frame Booster gives graphics smooth, life-like motion. Meanwhile, Eye Comfort Shield[12] reduces blue light, letting you game for hours on end while keeping your eyes protected.

The 5G Advantage
With advancements in 5G wireless technology bringing high speeds and virtually no lag, you can enjoy your favorite games at optimal resolution and latency, with close to no disruptions in real-time.

Beyond the mobile games available today, a 5G smartphone is also equipped to support the gaming advancements of tomorrow. This includes games hosted on cloud-based gaming platforms, which brings console-level processing power and latency to your fingertips, as well as VR and AR games – all of which are set to be a reality in the near future.

The no-frills smartphone user

When it comes to a smartphone, you care about the basics the most – being able to connect with your loved ones, and carry out essential tasks such as grocery shopping, navigating, and booking a ride-hailing service.

The 5G Device for you: Samsung Galaxy A22 5G

Equipped with an Octa-core processing power with up to 8GB of RAM for fast and efficient performance, the Galaxy A22 5G is all you need for daily tasks at hand.

The 6.6-inch Infinity-V Display of Galaxy A22 5G, along with its FHD+ display technology, makes your everyday content look better— whether you’re connecting with loved ones over a video call, or just casually browsing the internet.

The 5G Advantage
5G promises to elevate the daily mobile experience for all – and this includes the no-frills smartphone user, who can now enjoy crystal clear video calls, and browse the internet seamlessly anytime and anywhere.

At just RM999.00, the Galaxy A22 5G brings cutting edge 5G technology to everyone, as one of the most affordable 5G smartphones in the market today.

The Knox advantage
Beyond the nifty features of Samsung’s suite of 5G mobile devices, users can enjoy their devices with peace of mind with the integration of Samsung Knox within their devices. Built into the phone’s hardware and software from the start, Samsung Knox protects your phone from the minute it’s turned on, from the chip up. Offering multi-layered security, it defends your most sensitive information from malware and malicious threats, giving you more confidence in your data and app permissions.

The Future is Here with Samsung 5G

5G-enabled smartphones offer a generational leap in experience, with significantly superior connection speeds that optimizes the hardware and software capabilities of today’s powerful devices. There is no better time than now to work smarter and play harder with your 5G smartphone!

[1] Maximum image cropping is subject to display resolution and the original image size.

[2] 8K video can only be shot in 24 frames per second (FPS)

[3] Measured diagonally, the screen size is 6.2″ in a full rectangle and 6.2″ accounting for the rounded corners. The actual viewable area is smaller due to the rounded corners and camera hole.

[4] Measured diagonally, the screen size is 7.6″ in a full rectangle and 7.5″ accounting for the rounded corners. The actual viewable area is smaller due to the rounded corners and camera hole.

[5] Certain applications may not support Multi Active Window.

[6] The hinge hardware supports Flex mode at angles between 75° and 115°. For your convenience, Flex mode can also be set to activate before or after 75° and 115°. It may be difficult to maintain Flex mode while moving due to shaking or other movement. It is recommended to keep the phone stationary while in Flex mode.

[7] Certain applications may not support Flex mode.

[8] Requires optimal 5G connection. 5G services are only supported in 5G network enabled locations. Actual speed may vary depending on country, carrier, and user environment.

[9] Measured diagonally, the screen size is 6.5″” in the full rectangle and 6.3″” accounting for the rounded corners. Actual viewable area is less due to the rounded corners and the camera hole.

[10] In case the adaptive brightness is set ‘On’ in the setting. When the display is exposed to over 20,000 lux as recognized by the brightness sensor of the phone, such as under environments with lots of ambient light or direct sunlight, it may increase up to 800nits brightness. The brightness values measured by the sensor may differ depending on the angle of light.

[11] Game Booster compatibility may vary by game.

[12] Galaxy A52 5G (SM-A526)’s display received Eye Care Certification by SGS based on its ability to reduce the harmful effects of blue light. This certification can be found on https://www.sgs.com.

Users of the latest Galaxy A Series devices can now seamlessly and securely share music with their friends’ Galaxy devices and Galaxy Buds thanks to such features as Music Share and Buds Together, removing the fuss of switching Bluetooth connections or sharing earbuds.

You can also keep tabs on your belongings, from your Galaxy devices to your wallets to your pets, with the new SmartThings Find and Galaxy SmartTag features, which let you check your items’ locations easily and quickly.

Learn more about the awesome new range of Galaxy ecosystem and connectivity features available on the latest Galaxy A devices in the videos below.

Users can get more of what they love done on their Galaxy A52, A52 5G or A72 thanks to the devices’ vivid Super AMOLED displays that support up to 800 nits brightness and Eye Comfort Shield, meaning that the screen can be viewed comfortably regardless of lighting conditions.

What’s more, in order to help users enjoy their smartphone’s display without interruption, the new Galaxy A52, A52 5G and A72 devices come with screen refresh rates of 90Hz and 120Hz respectively.¹

Learn more about the latest Galaxy A Series devices’ display in the video below.

¹ The Galaxy A52 and A72 offer a screen refresh rate of 90Hz. The Galaxy A52 5G offers a screen refresh rate of 120Hz

In order to provide more users with the most powerful camera experiences possible, the Galaxy A52, A52 5G and A72 come with rear quad cameras. From a 123-degree field of vision on the Ultra Wide Camera and the bokeh effect of the Depth Camera on the A52 and A52 5G to the 64MP high-resolution of the Main Camera and the A72’s precise Tele Camera, you can enjoy steady and sharp shooting experiences whether from close up or far away.¹

The latest Galaxy A Series devices also feature innovative Galaxy flagship camera features such as 4K Video Snap, Scene Optimizer, Optical Image Stabilization, Night mode, Pro Video mode – and more.

Take a look at the videos below to learn more about the awesome camera experience available on the Galaxy A52, A52 5G and A72.

¹ Galaxy A52 and A52 5G devices come with Main, Ultra Wide, Macro and Depth rear quad cameras. Galaxy A72 devices come with Main, Ultra Wide, Macro and Tele rear quad cameras.

Right from the beginning of the manufacturing stage, the latest A series devices have been tested on their water and dust resistance to ensure full functionality. Learn more about how Samsung brought this Galaxy foundational feature to the A series in the video below.

In this 4-part Galaxy Tech Talk series, Samsung is spotlighting the latest Galaxy A52, A52 5G and A72 device innovations, as explained by Samsung employees. Stay tuned for the next installment.

Samsung Electronics Co., Ltd today unveiled the Samsung Galaxy A52 and A72, making powerful innovation accessible to everyone. The latest Samsung Galaxy A series lets you communicate and express yourself with an awesome camera, immerse yourself in a clear viewing experience with a smooth scrolling display, and enjoy greater peace of mind with innovative Galaxy foundation features including water resistance and a long-lasting battery. The Galaxy A series will also expand your mobile experience by providing access to the wider Galaxy ecosystem of connected devices, such as Galaxy Buds Pro, Galaxy SmartTag, and Galaxy Tab[1].

“Samsung strives to give consumers what they want and need most. That’s why we set out with a vision for the Galaxy A series to democratize Galaxy innovations for everyone,” said Dr. TM Roh, President and Head of Mobile Communications Business, Samsung Electronics. “The Galaxy A52 and A72 encapsulate the Galaxy brand philosophy with cutting-edge innovations, services and features at an accessible price.”

Create, communicate and express yourself with an awesome camera

Samsung has set the bar high for camera quality, and the Galaxy A52 and A72 are no different. By making exciting camera innovations available for the new Galaxy A series, you can enjoy more fun and versatile photos and videos.

• Versatile Camera Experience – Shoot vivid and crisp photos and videos with ease thanks to a versatile quad camera with 64MP high-resolution. Instantly turn your favorite moments from 4K videos into 8MP high-resolution images with 4K Video Snap. Scene Optimizer uses AI to shoot with optimal settings for 30 categories of images and backgrounds such as food, landscapes, and pets.
• Stable day or night – Whether filming the latest dance trend or capturing a new skateboard trick, OIS (optical image stabilization) ensures pictures and videos come out sharp and steady. No need to miss an important moment anymore because of low lighting. Night mode uses multi-frame processing, resulting in a bright and crisp image even in the dark.
• Fun content capture – Add style and unique flair to content using AR Emoji and My Filter. Additionally, you can now apply AR Lenses from Snapchat with Fun Mode[2] when snapping content from the native camera app.

See and be seen with an awesome display and refined design

Samsung enhances experiences and style with a vivid display and sophisticated design to fit and reflect your life.

• Brighter and Smoother – Enjoy your favorite show on Samsung’s beloved Super AMOLED display. Now with 90Hz on the Galaxy A52 and A72, the scrolling experience is even smoother. Keep watching and scrolling social media posts even when outside thanks to an increased 800nits luminance.

• Comfortable viewing experience – The display is also ‘Eye Care’ certified[3], and automatically adjusts the display’s color temperature based on smartphone usage patterns to reduce eye fatigue with ‘Eye Comfort Shield[4]’.
• Refined design – The new Galaxy A series features a refreshed design that is simple yet purposeful with a soft-edge design and minimal camera housing.

Expand your experiences thanks to the power of the awesome Galaxy ecosystem

The new Galaxy A series experience is enhanced by the seamless connections and new opportunities offered through the Samsung Galaxy ecosystem.

• Stay organized and connected – SmartThings connects to and controls thousands of devices in a smart home environment right from the Galaxy A series—including wearables, tablets, PCs and TVs. Additionally, SmartThings Find locates your paired devices with more intuitive and detailed directions, and Galaxy SmartTag[5] Bluetooth locator can find non-connected devices or belongings by attaching it to what matters most. So you can connect and control thousands of devices from your Galaxy A series.
• Enjoy music together without hassle – Whether participating in a joint workout at home or catching up on the latest podcast with friends, connect and listen to music together. Music Share simply syncs a phone with a friend’s device to share music without speaker pairing. Also, pair phones with two sets of Galaxy Buds devices and listen together with Buds Together.
• Connect and share with ease – Quick Share lets you easily send pictures and videos without size limitation to nearby Galaxy devices so you can get quick approval before posting a group selfie. With Private Share[6], you can change your mind whom to share with, or revoke the photos and videos even after sharing with just one tap.

Expect more and get more with awesome Galaxy foundation

The new Galaxy A series comes with the Galaxy essentials that all Galaxy users deserve to have.

• Peace of mind – Take chances and get messy without worry as the Galaxy A52 and A72 are water and dust resistant[7] with an IP67 Protect the things that matter with built-in Samsung Knox[8]—Samsung’s defense-grade security system that safeguards personal information and data in real-time.
• Two-day battery – Capture, create, and consume without slowing down with a large battery capacity that lasts two days[9] with A52’s 4,500mAh and A72’s 5,000mAh battery capacity[10].
• Enjoy premium essentials – The Galaxy A52 and A72 are equipped with the Galaxy essentials including stereo speakers and external memory up to 1TB^[11]. Enhance the stereo speakers experience with Dolby Atmos for a rich soundscape filled with up-leveled depth and detail. Also, the redesigned One UI 3 helps enable more intuitive experiences and consistent interactions by increasing speed, reducing distractions and highlighting important information.

• Support sustainability – Samsung regularly evaluates products, packaging and operations to discover new ways to improve our efforts to promote sustainability. The Galaxy A52 and A72 uses pulp mold and paper to minimize unused space and material use for the packaging[12].
• Software updates – Samsung always aims to provide Galaxy users with an up–to-date mobile OS, and this is now expanded to the A series. The Galaxy A52 and A72 will support software upgrades for three generations, and regular security updates for a minimum of four years[13].

Availability

The new Galaxy A Series will be available in Awesome Violet, Awesome Blue, Awesome Black, and Awesome White[14]

For more information about the Samsung Galaxy A52 and A72, visit www.samsungmobilepress.com, news.samsung.com/my/ or www.samsung.com/my/smartphones/.

Product Specifications

[1] Galaxy Buds Pro, Galaxy SmartTag, and Galaxy Tab sold separately.

[2] Availability may vary by markets and carriers.

[3] SGS, the world’s leading certification company, awarded Galaxy A series’ display the Eye Care Certification based on its ability to reduce the blue light. This certification can be found on www.sgs.com.

[4] Eye Comfort Shield is ‘off’ by default, and must be turned on in Settings.

[5] Galaxy SmartTag sold separately.

[6] Private Share enables more secure sharing with blockchain-based encryption technology and works between Galaxy smartphones with Android P or later. App download required to send/receive Private Share link. After sharing, senders can revoke the files from receivers.

[7] Galaxy A72 and Galaxy A52 are rated as IP67. Based on test conditions for submersion in up to 1 meter of freshwater for up to 30 minutes. Not advised for beach, pool use and soapy water. In case you spill liquids containing sugar on the phone, please rinse the device in clean, stagnant water while clicking keys. Safe against low water pressure only. High water pressure such as running tap water or shower may damage the device.

[8] Availability varies by device.

[9] Estimated against the usage profile of an average/typical user Independently assessed by Strategy Analytics between 20 – 31 January 2021 in UK with pre-release versions of SM-A725, SM-A525, SM-A325, SM-A326 under default setting using LTE and 5G Sub6 networks (NOT tested under 5G mmWave network). Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged, and many other factors.

[10] The Galaxy A52 LTE have a 4,500mAh batter, and the Galaxy A72 has a 5,000mAh battery.

[11] SD Card sold separately.

[12] These materials are PEFC (Programme for the Endorsement of Forest Certification), SFI (Sustainable Forestry Initiative) and FSC (Forest Stewardship Council) certified

[13] *After the initial phone release. Availability of security updates may vary by device and market. The lists of security update models are subject to change and will be reviewed on a periodic basis. For further details, please refer to Samsung Mobile “Security Updates” https://security.samsungmobile.com/workScope.smsb

[14] Available colors may vary by country.