Samsung Gear Fit2 Pro and Gear Fit2 allow users to get more out of their workouts and meet their fitness goals with detailed-yet-concise fitness information. Samsung remains committed to improving the user experience of its wearables through software updates and the GPS fitness bands’ latest update is set to improve the way data is displayed.

The update makes tracking fitness goals even easier by connecting the sports bands’ new Weight Management and Fitness Program functions to your phone’s Samsung Health application. Weight Management displays your daily exercise and food consumption, helping you to keep tabs on calories in and calories out. Fitness Program allows you to connect your sports band to your smartphone and sync with your TV, as you access, follow and control exercise video content from your device.

Several changes have been made to streamline the way information is shown. The Workout Screen is now easier to read, offering a clear view of three pieces of workout data at a time, which can be customized from options including distance traveled, calories burned, duration of an exercise, and the user’s heart rate, depending on the type of exercise. Additionally, your favorite exercises can be stored as presets on the new Multi-workouts widget, offering you speedier access to them when you’re ready to get started. What’s more, the Health Summarywidget displays your total exercise for the day, so that you check your progress with one swift glance.

The latest software update for Gear Fit2 Pro and Gear Fit2 is available to download via the Samsung Gear app.

“The key to living a healthy life is to keep moving and stay active; and as such, we want to drive people to enjoy a dynamic and balanced life in a smart and seamless way. Now with the new Gear Sport, an aspirational timepiece of daily use, and the new Gear IconX, the cord-free earbuds to help fill their workout regime with music, these two devices are set to help people of varying fitness levels meet their fitness goals. These devices are stylish, durable and functional that complement your lifestyle all round, from work to play to fitness,” said Mr KM Liew, Head of IT & Mobile Business, Samsung Malaysia Electronics.

The New Gear Sport: A new versatile smartwatch to support an active and balanced lifestyle 

More than just a smartwatch, The Gear Sport is a personal fitness coach that helps users get the most out of everyday activities. It provides the ultimate all-round fitness experience, keeping track of daily movements and workouts systematically. The Gear Sport is water resistant with a 5 ATM[1] rating and advanced swim tracking capabilities to measure key swim metrics for better results. With its sleek, ergonomic form that can be worn in a variety of colourful and easily changeable standard 20mm straps, it is perfect for any occasion so users can effortlessly transition from the gym to a night out with friends.

The Gear Sport is also functional, allowing users to balance business and fitness needs anytime. Users can keep track of their work, such as replying emails, as well as their fitness goals simultaneously, all in one single device. Available in Blue and Black, the Gear Sport is equipped with Gear foundational functions that include a control of Samsung IoT-enabled devices through Samsung Connect and Samsung Pay capabilities.

The New Gear IconX: Comfortable fit, cord-free earbuds that provides complete freedom in your ears

The Gear IconX are cord-free earbuds that provide a secure and comfortable fit, making daily commute more enjoyable and helping active users get more from their workout. The updated design comes in Black and is even more ergonomic and lightweight, making it effectively secure, comfortable and stylish to use. For fitness enthusiasts, the Running Coach function with voice feedback is readily available to motivate users based on the pace set, just like a personal fitness coach.

Furthermore, an improved long-lasting battery ensures that users always have access to the features they need and music they love. Music can be enjoyed on and offline by transferring songs from a Samsung smartphone or PC, or accessing favourite tunes through Bluetooth connectivity. The Gear IconX is also the newest connection to Bixby. With a simple tap and hold of the earbud, users can control their music, playlist and smartphone through voice command – without even having it in your hand. The Gear IconX is available in 3 colours – black, gray and pink.

Gear Fit2 Pro: An advanced GPS fitness band with swim tracking capabilities

Completing Samsung’s wearables offering is the Gear Fit2 Pro, an upgraded GPS sports band with industry-leading swim tracking capabilities that makes an ideal companion for swimming laps or playing in the pool. Launched in September 2017 with the Galaxy Note8, the new Gear Fit2 Pro features advanced built-in GPS tracking to capture the users’ run or ride with accurate activity tracking, making every move count. Samsung’s Under Armour partnership provides users with access to the brand’s popular fitness apps that offer a connected experience via exclusive features including activity, nutrition and social functions. Available in Liquid Black and Diamond Red, its versatile design also makes it a stylish accessory.

The new Gear Sport and new Gear IconX will be available in Samsung Experience Stores from 1^st December 2017 onwards at a retail price of RM1,299 and RM799 respectively; while the Gear Fit2 Pro retails at RM799. With every purchase of Gear Sport from 1^st to 31^st December 2017, customers will receive two (2) complimentary Gear straps worth RM198 and a Limited Edition Watch Collector Box worth RM299, while stocks last.

For more information on the Gear Sport – http://www.samsung.com/my/wearables/gear-sport

For more information on the Gear IconX – http://www.samsung.com/my/wearables/gear-iconx-2017

For more information on the Gear Fit2 Pro – http://www.samsung.com/my/wearables/gear-fit2-pro

[1] Gear Sport have ISO 22810:2010 certification for 5 ATM rating of 50 meters (165 feet) under specific conditions. This means that both devices are resistance to rain or shower and may be used for shallow-water activities like swimming in a pool. However, the Gear Sport should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth. If the device or your hands are wet, they must be dried thoroughly prior to handling.

First in Malaysia to strap on the Gear Sport, participants accepted the Gear Up Challenge for an all-round fitness experience.

Julian Thean, Head of Product Marketing, IT and Mobile Business, Samsung Malaysia Electronics introducing the new Gear devices.

Samsung’s Product Trainer, Austin Ng, explaining the key features of the Gear Sport, Gear IconX and Gear Fit2 Pro.

Participants in a team workout during the High Intensity Interval Training (HIIT) at Lot 10.

Youtuber Jinnyboy breaking a sweat at the Gear Up Challenge.

Participants battling and burning calories at the Galaxy Fitness Station.

Kuala Lumpur, 21 September 2017 – The next level Note has arrived! Excitement filled the atmosphere at Pavilion Kuala Lumpur as fans gathered to witness the official launch of Samsung’s most advanced device of the year, the Samsung Galaxy Note8. Dubbed as the ultimate productivity tool that drives achievers to do bigger things in work and life, the Galaxy Note8 is a combination of powerful features and ground-breaking innovations.

“People are consistently striving to do bigger and better things; and their relentless passion and spirit to achieve more has inspired us to design the new Note to ultimately help people reach their goals and potentials. The new Galaxy Note8 features a refined design, an enhanced S Pen, a best-in-class dual camera, and innovative entertainment and productivity capabilities to help people do bigger things. It is more than just a smartphone — it is a device that works the way we live, and empowers us to make things happen,” said Mr KM Liew, Head of IT & Mobile Business, Samsung Malaysia Electronics.

While the innovative features and the sleek design of the Galaxy Note8 stole the hearts and minds of tech enthusiasts, it was the special appearance of Korea’s Running Man ace, Song Ji-Hyo that captured the attention of invited guests and sent the crowd into a rapturous cheer. Addressing the crowd at the launch event, the Korean gameshow star was on a mission to show Malaysian fans a new form of communication using the Galaxy Note8’s newest S Pen feature, Live Message.

“I’ve always been a huge fan of the Galaxy Note series so as soon as I heard Samsung was launching the Galaxy Note8 in Malaysia, I immediately got on board. This was the perfect opportunity for me to engage with my Malaysian fans and show them what I’ve been practising back home! Communication today has evolved tremendously compared to when we had limited options. With today’s technology, we can express ourselves in ways we never could before; and this makes communicating so fun and exciting! Check out all my fun giftographs I designed with the Note8’s S Pen!” exclaimed Song Ji-Hyo at the Galaxy Note8 launch event.

With the Galaxy Note8, Samsung continues to showcase its heritage in both hardware and software innovation. Built on the Galaxy foundation users have come to know and love, the phone offers an optimal user experience with a large form factor that easily fits in one hand, innovative display design and technologies, and a line-up of thoughtfully designed accessories.

Enjoy and Do More on the Infinity Display

The Galaxy Note8 has the biggest screen ever on a Note device, yet its narrow body makes it comfortable to hold in one hand. The 6.3-inch Quad HD+ Super AMOLED Infinity Display lets you see more and scroll less. The Galaxy Note8 gives you more room to watch, read and draw—making it the ultimate multitasking smartphone.

Note users have long been able to do more with Multi Window. With the Galaxy Note8, the new App Pair feature lets you create a custom pair of apps on the Edge Panel and simultaneously launch two apps with ease. Watch a video while messaging your friends or dial into a conference call with the number and agenda in front of you.

A New Way to Communicate with the S Pen

Since its introduction, the S Pen has been one of the Note’s defining features. With the Galaxy Note8, the enhanced S Pen unlocks entirely new ways to write, draw, and interact with the phone and communicate with friends. It has a finer tip, improved pressure sensitivity, and features that enable users to express themselves in ways that no other stylus or smartphone ever has.

When communicating with text just isn’t enough, Live Message allows you to reveal your unique personality and tell expressive stories. With the Galaxy Note8, you can now share animated texts or drawings across platforms that support animated GIFs. It’s a whole new way to communicate with the S Pen—adding lively and emotional connections that bring your messages to life.

The Always On Display allows Galaxy users to stay on top of their notifications without unlocking their phone. And with the Galaxy Note8, it’s even more powerful. Screen off memo allows you to take up to one-hundred pages of notes as soon as you remove the S Pen, pin notes to the Always On Display and make edits directly from the Always On Display.

For overseas travels or when you come across a website in a foreign language, the improved S Pen Translate feature lets you hover over text to quickly translate not only individual words, but entire sentences in up to 71 languages, and instantly convert units and foreign currencies.

Better Pictures with Galaxy Note8’s Best-in-Class Camera

For most consumers, one of the things they look for when purchasing a new device is the camera. Samsung set the standard for smartphone cameras and with the Galaxy Note8; we are delivering our most powerful smartphone camera yet.

The Galaxy Note8 is the first smartphone with two 12MP rear cameras with Dual Optical Image Stabilisation (OIS) on both the wide-angle and telephoto lenses. Whether you are exploring a new city or running around your backyard, OIS lets you capture sharper images.

For more advanced photo-taking, the Galaxy Note8’s Live Focus feature lets you control the depth of field by allowing you to adjust the bokeh effect in preview mode and after you take the photo. In Dual Capture mode, both rear cameras take two pictures simultaneously and allow you to save both images; one close-up shot from the telephoto lens and one wide-angle shot that shows the entire background.

The wide-angle lens has a Dual Pixel sensor with rapid Auto Focus, so you can capture sharper, clearer shots even in low-light environments. The Galaxy Note8 is also equipped with an industry-leading 8MP Smart Auto Focus front-facing camera for sharp selfies and video chats.

Galaxy of Features and Services

The Galaxy Note8 is built on the Galaxy legacy—a collection of unique features and capabilities that, together, have redefined the mobile experience:

• Water and Dust Resistance: Four years ago, Samsung introduced the first Galaxy device with water resistance. And today, you can take your Note almost anywhere you want with water and dust resistance (IP68^*) on the device and the S Pen. You can write even when the display is wet.
• Fast Wireless Charging: Two years ago, Samsung introduced the first Galaxy device with wireless charging. The Galaxy Note8 supports the most advanced wireless charging capabilities yet, so you can get a quick, convenient charge without having to mess around with ports or wires.
• Security: The Galaxy Note8 offers a choice of biometric authentication options—including iris and fingerprint scanning. Samsung Knox provides defense-grade security at the hardware and software layers and with Secure Folder, keeps your personal and professional data separate.
• Powerful Performance: With 6GB RAM, a 10nm processor, and expandable memory (up to 256GB), you have the power you need to browse, stream, play games, and multitask.
• Innovative Mobile Experiences: Samsung DeX enables a desktop experience, powered by your phone. You can keep your files on your device, conduct work on the go, and use Samsung DeX when you need an even bigger screen. The Galaxy Note8 includes Bixby, a smarter way to use your phone; it learns from you, improves over time, and helps you get more done.

Beyond Phone Experience

Beyond the essential features and typical phone experiences, the Galaxy Note8 elevates the experience for premiere mobile connectivity and entertainment with the new Gear VR with Controller (RRP: RM499). Enabling convenient one-handed control and navigation, the controller provides better motion interaction when accessing interactive VR content. With improved lenses, ergonomics, and expanded compatibility, the new and improved Gear VR headset challenges the very concept of virtual reality, redefining the limits of what it is capable of.

Adding on to the Galaxy ecosystem, the Galaxy Note8 pairs seamlessly to the brand’s latest GPS sports band, the enhanced water-resistant Gear Fit2 Pro, to help users stay motivated, maintain a healthy lifestyle and achieve their fitness goals. A device that makes every move count, the new Gear Fit2 Pro features advanced built-in GPS tracking to capture your run or ride with accurate activity tracking. On top of its new swim and heart rate monitoring capabilities, Gear Fit2 Pro’s Super AMOLED curved 1.5-inch display and a high-resolution colour touchscreen make real-time updates and notifications easier to read.

Users can leave their physical wallet behind with Samsung Pay, turning their Galaxy Note8 into a digital wallet they can use almost anywhere they would use a credit or debit card. With more than 870 worldwide banking partnerships, Samsung Pay has processed more than 240 million transactions to date. Samsung Pay has also added a growing number of loyalty, membership and gift cards, and it continues to add innovative new features like Deals, which shows coupons and discounts at nearby stores that users can redeem instantly.

“We want to build on the success of Samsung Pay by giving new users even more reasons to try it out – not to mention, thank our existing customers for using a service they already love. That is why we are excited to offer Samsung Pay users a first-of-its-kind rewards programme for a mobile payments platform: Samsung Rewards,” said Mr KM Liew, Head of IT & Mobile Business, Samsung Malaysia Electronics.

Samsung Rewards works just like a points-based credit card rewards program. Every time you make a purchase with Samsung Pay, you earn rewards points. Samsung Rewards also has loyalty tiers with point multipliers – you can earn double, triple, or even quadruple points, depending on how often you use the service each month. In conjunction with the Galaxy Note8 launch in Malaysia, Samsung Malaysia Electronics is rewarding Galaxy Note8 users with 450 welcome points!

The Galaxy Note8 is available in Malaysia beginning 21^st September 2017. Offered at the recommended retail price of RM3,999 (inclusive of 6% GST), the Galaxy Note8 is available in three colour options – Midnight Black, Orchid Gray, Maple Gold.

For more information on the product and promotions, please visit

http://www.samsung.com/my/smartphones/galaxy-note8/.

*Water resistance rating is based on test conditions of submersion in up to 1.5 metres of fresh water for up to 30 minutes.

Event Pictures:

KM Liew describes the Galaxy Note8 as the ultimate productivity tool that drives achievers to do bigger things in work and life.

Note Experts at the Galaxy Note8 launch event demonstrating the S Pen’s Live Message feature.

Julian Thean and Song Ji-Hyo taking a selfie with fans at the Galaxy Note8 launch.

Song Ji-Hyo trying out the Live Message feature on her group selfie.

Fans of Song Ji-Hyo crowd the concourse area of Pavilion Kuala Lumpur to catch a glimpse of the Korean beauty.

A happy new Galaxy Note8 owner receiving her free exclusive phone cover autographed by Song Ji-Hyo.

Note fans queued faithfully outside Pavilion, waiting to purchase Samsung’s new Galaxy Note8.

One of the first customers to receive a free Gear VR with controller after purchasing the Galaxy Note8.

Tremendous turnout of fans and media at Pavilion Kuala Lumpur for Malaysia’s launch of the Samsung Galaxy Note8.

Samsung Galaxy Note8 Specs:

Kuala Lumpur, 21 September 2017 – Samsung Malaysia Electronics today presents the new Gear Fit2 Pro, an upgraded GPS sports band with smart features that is made for all the ways you work out. This new Gear device assist with a range of activities, from robust fitness tracking to nutrition and sleep monitoring, as well as motivational coaching, to help users stay motivated and maintain a healthy lifestyle.

“At Samsung, we celebrate the everyday athlete – whether you’re going for a light jog, or training for your next triathlon. We have a long history of embracing choice and innovation, and the Gear Fit2 Pro is designed to help consumers of varying fitness levels meet their goals and aspirations. We want to help remove the stigma that fitness trackers are complex and for only the most intense of workouts,” said KM Liew, Head of IT and Mobile Business, Samsung Malaysia Electronics.

Truly water resistant, the new Gear Fit2 Pro is 5 ATM certified (which allows it to be submerged at a depth of up to 50 meters in fresh and salt water) and boasts industry-leading swim tracking capabilities, making it an ideal companion for swimming laps or playing in the pool.

Users of this fitness device will also be able to enjoy variety and diversity, thanks to the Gear Fit2 Pro’s third party fitness apps compatibility. To date, there are several Under Armour applications customised for Samsung’s new fitness device such as MyFitnessPal, MapMyRun, Endomondo, and UA Record. The Samsung Gear Fit2 Pro remains unique in this respect, as it is currently the only fitness band that supports fitness apps developed by third party developers.

In addition to that, the new Gear Fit2 Pro features advanced built-in GPS tracking to capture your run or ride with accurate activity tracking. With improved accuracy on its top-of-the-line heart rate monitoring system, the Gear Fit2 Pro continuously monitors your heart rate – whether it is enjoying a stress-free nap or an invigorating cycling class. The automatic activity detection built into the device is in tune with your body and tracks every movement, regardless of whether you are Walking, Running, Cycling or performing Dynamic Activities such as dancing and basketball.

With the lightest design yet, the Gear Fit2 Pro helps you go further without weighing you down. The new watchband is available in two colour combinations, Liquid Black and Diamond Red, is designed to blend seamlessly with workwear and active-wear, while its large Super AMOLED curved 1.5-inch display and a high-resolution color touchscreen makes it easier to view notifications or send texts.

The Gear Fit2 Pro will make its debut in Malaysia at the Galaxy Note8 roadshow from 21^st to 24^th September 2017. The Gear Fit2 Pro is priced at RRP RM799 and available for purchase at all Samsung Experience Stores nationwide.

For more details, visit http://www.samsung.com/my/wearables/gear-fit2-pro.

Kuala Lumpur, 5 September 2017 – Samsung Electronics today used its presence at IFA 2017 in Berlin to showcase its latest consumer products and innovative technology that are helping make the impossible tomorrow’s ‘new normal’. During its press conference, held at Tempodrom in Berlin, Samsung highlighted its focus on the craftsmanship and connectivity of its products, along with partnerships that are enabling its technology to rapidly set new standards.

“Samsung’s innovation is inspired by consumers and designed to make an immediate difference,” said David Lowes, Chief Marketing Officer for Samsung Electronics Europe. “This innovation is based on craftsmanship, clever connectivity and championing the impossible. As technology increasingly plays a role in every part of our lives, we’re creating products and services that adapt to consumers and set the tone for what becomes their ‘new normal’.”

New Lifestyle Standards in Visual Display

Samsung continued to revolutionize the visual display industry at IFA 2017, with the release of a new 43-inch version of The Frame that was first unveiled earlier this year. Previously available in 55- and 65-inch sizes, the design-led TV experience is the ideal fit for the living room or other sized rooms in the home.

Samsung has partnered with leading galleries and museums such as the LUMAS, Saatchi Art, and Sedition to further enhance The Frame as an art-centric device within the home. Samsung also announced a new partnership with the Prado museum, as well as plans to acquire approximately 1,000 prominent art pieces that can be enjoyed in The Frame’s Art Store in near future. Users will be able to choose from an expanded selection of art, making the most of their TV even when it isn’t in operation.

In addition to the Art Store, the Samsung Collection of specially curated art pieces and the My Collection feature, which allows consumers to project their own personal images onto the screen, gives consumers even more options to visually customize their space, wherever they choose to place The Frame within the home.

Along with The Frame, Samsung presented plans to expand the QLED TV line-up to Europe, as it continues to grow its leadership within the premium TV market. The Q8F model, a flat version of the curved Q8C model, will be launched in Europe in 55 and 65-inch sizes. This model will be a part of the largest TV line up in Europe, which consists of 14 full QLED TVs, in curved and flat models, ranging from 49-inch to an ultra-large 88-inch.To further amplify its premium line of QLED TVs, Samsung has also entered into a partnership with Panasonic and 20^th Century Fox to proliferate HDR 10+ technology. In the months to come, Samsung will continue to expand partnerships to include Hollywood studios, content providers, and game developers.

Samsung also introduced the world’s largest QLED gaming monitor – the CHG90, which measures 49-inches, with a 178-degree ultra-wide viewing angle. The CHG90 offers a full and immersive view of gaming action, expanding the visual capabilities of a gaming monitor without sacrificing speed.

The Craftsmanship for Meaningful Innovation in Appliances

Samsung’s new home appliances introduced at IFA 2017 are designed with a single aim in mind: to make a meaningful difference in people’s lives with brilliant innovations they come to rely on.

For example, the need to design around real-life problems was displayed with the launch of Samsung’s new washing machine with QuickDrive technology. Samsung’s QuickDrive technology cuts washing time by half and energy use by 20 percent*, offering consumers the time-saving solution, without compromising washing performance. Its unique Q-Drum^TM consists of a large main drum and a plate in the back that rotates independently. Unlike conventional washers that move clothes repeatedly up and down over the course of the cycle, the QuickDrive moves clothes from top to bottom in the drum but with an added dimension. The plate in the back of the drum introduces a back and forth movement, making a dynamic action powered by double forces that quickly and gently remove dirt to deliver an intense and complete wash cycle.

Samsung introduced the innovative concept called AddWash^TM at IFA in 2015, which allows users to add clothes to a washing machine during an active cycle. QuickDrive takes innovation one step further by offering a new level of convenience and performance. This is the type of technology that Samsung says will eventually become the “new normal” – technology we soon will be unable to live without.

In line with the key theme of Craftsmanship, Samsung also revealed the POWERstick PRO^TM cordless vacuum cleaner. Providing the ultimate cleaning solution, the POWERstick PRO^TM guarantees powerful cleaning performance, easy maintenance and a long-lasting battery. It features an industry-leading 150 watts of suction power and 40-minutes of battery time—twice as long as traditional batteries—with a battery lifespan of five years. It also boasts Flex Handle that folds up to 50 degrees, letting users clean hard-to-reach spaces, such as the below furniture, with less effort.

Samsung will also expand the voice capability of its Family Hub refrigerator to countries in Europe on a phased basis this year, starting with British English, German, French, and Italian. Family Hub will also be integrated with Samsung Connect, letting users control a wide variety of IoT-ready smart appliances regardless of their operating system.

Cleverly Connected for Life on the Move

The new normal for wearable technology isn’t just an activity tracker that counts your steps – it’s about enhanced connectivity to deliver an entire wellness manager and make our lives healthier. At IFA 2017, Samsung unveiled three new wearable devices.

The versatile smartwatch, the Gear Sport, takes on board the functionality that users want from a fitness gadget today. It is packed with features for people who see no boundary between their life and their wellness. It includes built-in GPS, run-pacing features and nutrition tracking.

With a focus on connectivity, the ever-growing connected ecosystem also brings about the need for more control. The Gear Sport can control the Samsung IoT-enabled devices, act as a remote control for a PowerPoint presentation or Samsung Gear VR, and pay for goods via Samsung Pay (NFC Only).

Samsung also launched the Gear Fit2 Pro – an advanced GPS fitness band. It features a beautifully curved 1.5” Super AMOLED display and is able to track various activities – whether on land or in the pool. For the new swimming capabilities, Samsung partnered with swimming expert Speedo to create Speedo On, the first Speedo wearable app that accurately tracks pool exercises. Everything from measuring the number of strokes or lap times, to tracking which stroke the user is doing is all possible on the 5ATM certified** Gear Sport and Gear Fit2 Pro with the Speedo app.

Daily activity can be supplemented with updated Under Armour and Spotify partnerships. Both devices provide access to Under Armour’s fitness apps including Under Armour Record, MyFitnessPal®, MapMyRun® and Endomondo for activity, nutrition, sleep and fitness tracking functions – these apps provide users with a holistic picture of their health and fitness. The Gear IconX (2018) cord-free earbuds complete the line-up of wearable devices launched by Samsung at IFA 2017.

Leading the Standardization of IoT Technologies; Convergence with HARMAN

Samsung has been leading the standardization of global IoT technologies as a diamond member of the Open Connectivity Foundation (OCF). Samsung is the first in the industry to receive the OCF certification for its smart TVs, Family Hub refrigerators and air conditioners, and intends to expand the certification to all of its home appliances throughout the year.

The OCF certification will allow for open compatibility between the different products of member companies. In addition to Samsung, more than 390 companies have joined the OCF, with 20 billion IoT products to be synchronized with the OCF standard in three years.

Samsung’s ongoing partnership with HARMAN is also fortifying its big picture for the new normal. Following six months of partnership, Samsung is now the global leader in connected car technology, with more than 50 million cars on the road worldwide powered by HARMAN and Samsung technology.

The partnership is focused on creating audio and visual experiences that just a short while ago, would have been considered impossible. For example, Samsung’s new HDR LED screen for cinemas, measuring more than 10 meters or 34 feet across, delivers unrivalled picture quality and is brought to life by the audio technology of HARMAN Professional Solutions, together with Samsung AudioLab. The powerful combination of Samsung and HARMAN aims to reinvent both mobility and entertainment, taking the new and making it normal.

*Tested on WW8800M compared with Samsung WW8500K. Saves 50% time on Cotton (40℃, half load) and eCotton cycle with washing performance within ±2%. Saves 20% energy on Cotton (40℃, half load) and Super Speed cycle (40℃, 5kg load), based on Intertek data.

**Gear Sport and Gear Fit2 Pro have ISO 22810:2010 certification for 5 ATM rating of 50 meters (165 feet) under specific conditions. This means that both devices are safe to wear while walking in the rain or showering, and may be used for shallow-water activities like swimming in a pool or ocean. However, the Gear Sport and Gear Fit2 Pro should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth.

The new Gear devices assist with a range of activities – from robust fitness tracking to nutrition and sleep monitoring, as well as motivational coaching as a lifestyle companion. By introducing new smart capabilities and easy-to-use features, and by partnering with leading names in tech and fitness, Samsung is helping consumers go beyond fitness and accomplish big things.

“At Samsung, we celebrate the everyday athlete – whether you’re going for a light jog, or training for your next triathlon. We have a long history of embracing choice and innovation, and our wearables are designed to help consumers of varying fitness levels meet their goals and aspirations. We want to help remove the stigma that fit can only mean one thing and that fitness trackers are complex and for only the most intense of workouts,” said DJ Koh, President of Mobile Communications Business, Samsung Electronics. “Our new Samsung Gear wearables help consumers ‘go beyond fitness’ and enjoy an active, balanced and fulfilled life in a smart and seamless way.”

As part of this updated line-up, Samsung created new capabilities for Gear Sport and Gear Fit2 Pro:

• Industry-Leading Water Resistance and Swim Tracking: An ideal companion for any swim – from laps to playing in the pool – these devices are 5 ATM[1] certified for water resistance. Now with Speedo’s latest swimming training app, Speedo On[2], the Gear Sport and Gear Fit2 Pro also allow you to easily track key swim metrics including lap count, lap time, stroke type and more.
• Top-of-the-line Heart Rate Monitoring: With improved accuracy, the devices offer advanced real-time heart rate monitoring. They help you continuously monitor your heart activity – whether it’s enjoying a stress-free nap or an invigorating cycling class.
• Premium Partnerships: Daily activity can be supplemented with updated Under Armour² and Spotify² Both devices provide access to Under Armour’s fitness apps including Under Amour Record, MyFitnessPal®, MapMyRun® and Endomondo[3] for activity, nutrition, sleep and fitness tracking functions – these apps provide users with a holistic picture of their health and fitness. Spotify’s Offline mode lets you listen to your favorite music online, offline or even without your smartphone so you can enjoy your favorite tunes regardless of location.
• Auto Activity Detection: Automatic activity detection built into the devices are in tune with your body and can recognize the following categories of activities: Walking, Running, Cycling and performing Dynamic Activities that could include dancing to basketball.
• Personalized Motivation: You can customize your own wellness plan with tailored goals and alerts.

Gear Sport: A new versatile smartwatch to support an active and balanced lifestyle 

Gear Sport is stylish, yet practical with a minimalistic, circular bezel, Super AMOLED 1.2-inch display and improved user interface that makes it easy to view information, even when on-the-go. With Gear Sport, users can work to achieve health and wellness goals, and receive nutrition management alerts and activity recommendations even when they are offline.

Designed with military-level durability, it can handle a wide-range of environments. With its sleek, ergonomic form that can be worn in a variety of colorful and easily changeable standard 20mm straps, it is perfect for any occasion so you can effortlessly transition from the gym to a night out with friends. Gear Sport will be available in Blue and Black and also includes Gear foundational functions:

• Control of Samsung IoT-enabled devices through Samsung Connect
• Act as a remote control, whether for a PowerPoint presentation or Samsung Gear VR headset
• Pay for goods with a flick of the wrist via Samsung Pay (NFC Only)[4]

Gear Fit2 Pro: An advanced GPS fitness band

In addition to the new swim and heart rate monitoring capabilities, the new Gear Fit2 Pro features advanced built-in GPS tracking to capture your run or ride with accurate activity tracking. Gear Fit2 Pro’s Super AMOLED curved 1.5-inch display and a high-resolution color touchscreen make real-time updates and notifications easier to read. The all-new secure, ergonomic band is light weight and comfortable to use for all activities. Available in Black and Red, its versatile design also makes it a stylish accessory.

Gear IconX: Comfortable fit, cord-free earbuds

IconX cord-free earbuds let you effortlessly listen to your favorite music – making your daily commute more enjoyable and helping you get more from your workout. Music can be enjoyed on and offline by transferring songs from a Samsung smartphone[5] or PC, or accessing your favorite tunes through Bluetooth connectivity. The earbuds are also your newest connection to Bixby.[6] With a simple tap and hold of the earbud you can use your voice to control your music or your phone – without even having it in your hand.

The updated design comes in Black and is even more ergonomic and lightweight so they are effectively secure, comfortable and stylish to use. For the fitness enthusiast, the Gear IconX automatically tracks your running routines, and also features the standalone Running Coach function which can be activated by simply tapping the earbud to provide in-ear audio[7] exercise status updates – in real-time and without your phone. With a fast-charging and improved battery life of up to five hours of music streaming or seven hours of standalone music playback, and up to 4GB of internal storage, you can enjoy a seamless and fully standalone music listening experience.

The Gear Fit2 Pro will be available in Malaysia end of September onwards, while both the Gear Sport and Gear IconX will reach local shores in November. Get a first look at Samsung’s new Gear wearables in the official trailer available at https://www.youtube.com/watch?v=onVzSjdVh3A.

For more product information, please visit www.samsungmobilepress.com or news.samsung.com/galaxy.

[1]Gear Sport and Gear Fit2 Pro have ISO 22810:2010 certification for 5 ATM rating of 50 meters (165 feet) under specific conditions. This means that both devices are safe to wear while walking in the rain or showering, and may be used for shallow-water activities like swimming in a pool or ocean. However, the Gear Sport and Gear Fit2 Pro should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth.

[2]Availability of apps may vary by country and region.

[3]Under Armour’s MapMyRun, Endomondo and Under Armour Record for Gear devices are not supported in Bahrain and Saudi Arabia. Under Armour’s MyFitness Pal for Gear devices is not supported in Bahrain, Saudi Arabia and Kuwait.

[4]NFC support only. Service availability may vary by country.

[5]The Gear IconX is compatible with devices running Android 4.4 and above.

[6]Limited to Samsung devices with Bixby voice capabilities including Galaxy Note8, Galaxy S8 and Galaxy S8+

[7]The Gear IconX voice guide supports nine languages including U.S. English, Chinese Mandarin, Spanish, German, French, Korean, Italian, Russian and Japanese.