From AI-powered productivity and enhanced durability, to massive immersive displays and more, the latest additions to the Galaxy A Series deliver experiences that are A.W.E.S.O.M.E. in every way.

In this piece, we explore how the devices help students, professionals, and creatives stay connected, capture memories, and power through the day. Whether it’s multi-tasking with Gemini Live on the Galaxy A17 or enjoying the Galaxy A07’s long battery life by binge-watching videos, get more out of every day with the new Galaxy A Series.

Samsung Electronics today unveiled the latest Galaxy A Series—introducing the all-new Galaxy A17 5G/LTE and Galaxy A07 LTE. Designed to empower users in every moment, these new devices combine essential AI-powered features for productivity and entertainment, strengthened security and privacy upgrades, as well as a sleek, modern design — delivering must-have experiences at accessible price points that help you get more out of every day.

Seamless, integral AI experiences

The new Galaxy A17 offers some fan-favorite features from the Galaxy S Series, furthering Samsung’s vision of democratizing the latest AI experiences to more users. This includes the seamless integration of Gemini activation through pressing and holding the side button, as well as Gemini Live, a completely voice-activated hands-free experience. Both these features allow users to cue seamless interactions across Samsung, Google or third-party apps like Spotify.

Circle to Search with Google is also available on the Galaxy A17 – supporting new ways to access information in the moment – whether it is simply circling on screen, or instantly searching for music playing in one’s surroundings, or through speakers on their device.

Awesome entertainment for all

For low light adventures, the new Galaxy A17 brings together enhanced optical image stabilization that enables shake-free videos and brighter images than its predecessor[1], along with a triple camera system that includes a 5MP Ultrawide, 50MP Wide, and 2MP sensor to capture the details of your core memories in every setting.

Users can look forward to smooth and immersive viewing experiences with the new Galaxy A additions. The Galaxy A17 comes with a 6.7-inch large Super AMOLED display, while both models feature an enhanced 90Hz refresh rate and an upgraded application processor (AP)[2] to deliver fast and smooth Galaxy experiences across gaming, video streaming and other multitasking needs.

With the Galaxy A17 and Galaxy A07’s long lasting battery[3] and 25W Fast Charging, users can stay connected throughout the day, enjoying seamless and uninterrupted usage with minimal downtime.

Future-ready reliability

The Galaxy A17 and Galaxy A07 will receive six generations of Android OS upgrades along with six years of security updates, to deliver mobile experiences that are both up-to-date and secure.

Users can also take advantage of Samsung’s best-in-class security and privacy innovations. The Samsung Knox Vault protects personal information in a separate tamper-resistant hardware, for better peace of mind as users go about their digital lives.

In addition, the Galaxy A17 5G, Galaxy A17 LTE and Galaxy A07 LTE are equipped with Theft Protection which allows remote locking of the home screen as well as force biometric authentication to restrict further unauthorized access. Auto Blocker is also available on all the A Series additions, helping owners protect their device and data by preventing the installation of applications from unauthorized sources and blocking malicious activity.

Durable and sleek design

Designed to last, the rear bodies of the Galaxy A17 and Galaxy A07 are assembled with Glass Fiber Reinforced Polymer (GFRP) which provides a stronger and lighter back cover. In particular, the front cover glass of the Galaxy A17 uses Corning® Gorilla® Glass Victus®+ which provides added durability, and both the Galaxy A17 and A07 come equipped with IP54 dust and water resistance.

With its unique sleek designs, the Galaxy A series additions feature lighter and slimmer bodies than their predecessors. The Galaxy A17 is just 7.5mm thick[4] and its 5G and LTE variants weigh 192 grams and 190 grams respectively. Meanwhile, the 7.6mm[5] thick Galaxy A07 weighs only 184 grams. Affordable, durable, and trendy, the Galaxy A17 and Galaxy A07 offer a diverse range of awesome experiences for everyday tasks.

Pricing and availability

The new Galaxy A17 5G and Galaxy A07 LTE will be available from 5^th September 2025 in different attractive color variants including Black, Gray, and Blue for the A17 5G , while the A07 LTE will be available in Light Violet, Green, and Black. The Galaxy A17 LTE will be available starting 26 September 2025.

To celebrate the launch in Malaysia, Samsung is offering exclusive promotions for purchases made from 5 – 30 September 2025 across Samsung Online Store, Samsung Experience Stores, authorized retailers and participating e-commerce platforms:

Samsung Galaxy A17 5G Launch Promotion[6]

Samsung Galaxy A17 5G & A07 LTE Free 1-Year Extended Warranty

Customers who purchase the Galaxy A07 LTE or Galaxy A17 (5G/LTE) during the promotion period will be entitled to a complimentary one-year extended warranty. To enjoy this benefit, customers are required to complete their warranty registration within 30 days of purchase.[7]

Samsung Galaxy A17 5G & A07 LTE Free 25W Travel Adapter[8]

Samsung Galaxy A17 5G & A07 LTE MBO Galaxy Buds Core Promotion[9]

Customers who purchase the Galaxy A07 LTE or Galaxy A17 (5G/LTE) during the promotion period will be entitled to purchase one unit of Galaxy Buds Core at a discounted price in a single transaction/receipt.

Samsung Galaxy A17 5G 30% Off Branded Mobile Accessories Promotion[10]

Both A17 and A07 will be available for purchase from September 5, 2025.

• To purchase A17, visit https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a17-5g-blue-256gb-sm-a176bzbkxme
•  To purchase A07, visit https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a07-green-256gb-sm-a075fzgixme

[1] Compared to the Galaxy A16.

[2] Comparing the Galaxy A17 5G to the Galaxy A16 5G, and Galaxy A07 LTE to the Galaxy A06 LTE respectively.

[3] 2 Day battery certification, ready around end August

[4] Thinner compared to the Galaxy A16 (7.9mm)

[5] Thinner compared to the Galaxy A06 (8.0mm)

[6] Eligible for customer who purchased any Samsung Galaxy A17 5G (“Participating Model”) from the Participating Stores during the Promotion Period. This promotion is limited to total 5,000 units only, on a first come first served basis, and while stocks last.

[7] The free 1 year extended warranty shall mean an additional of one (1) year manufacturing warranty from the Standard Warranty period as detailed in https://www.samsung.com/my/support/warranty/.

[8] The Launch Gift is limited to total 1,500 units for each Participating Model, and available for collection or delivery, together with the purchased Participating Model on a first come first served basis, and while stocks last.

[9] This promotion is limited to total 500 units for Online Purchase and 2,500 units for In-Store nationwide, on a first come first served basis, and while stocks last. This promotion is stackable with all other promotions under this Samsung Galaxy A07/A17 5G Launch Promotion.

[10] This promotion is limited to total 500 units for Online Purchase and 2,500 units for In-Store nationwide, on a first come first served basis, and while stocks last. This promotion is stackable with all other promotions under this Samsung Galaxy A07/A17 5G Launch Promotion.

Ready to spill the tea with your smartphone? Swing by Samsung AI TalkSpot at The Starhill, Bukit Bintang from 21 to 27 May 2025 and experience the magic of #TalkNotType with Gemini Live—your new AI-powered conversation buddy on the Samsung Galaxy S25 series.

Say hello to Gemini Live, the powerful AI tool seamlessly embedded in the Samsung Galaxy S25 Series. Designed to work effortlessly across Samsung’s native apps, Gemini Live lets you get more done—faster and smarter.

With just one voice command, you can multitask like a pro:

• Search for info and instantly share it with a friend
• Summarize a lengthy video and save the key points to Samsung Notes
• Simplify dense lecture notes and turn them into study-ready insights

Whether you’re working, learning, or just keeping life organized, Gemini Live is your always-on assistant—fully integrated, effortlessly intuitive, and ready to help whenever you need it.

At AI TalkSpot, dive into a world of curiosity and creativity. Into art, food, travel or fitness? Gemini Live helps you:

• Brainstorm creative ideas
• Solve an everyday problem
• Get meal prep suggestions
• Plan a getaway
• Share your thoughts

Feeling nosy? Great! No question is too weird. From the oddly specific to the surprisingly useful, Gemini Live is your go-to guide to chat, learn, and get stuff done.

Don’t just type—talk. Come explore, discover and have a few laughs along the way. All powered by AI. All hands-free. All vibes.

For a limited time period, users who purchase the Galaxy S25 Series can get 6 months access to Gemini Advanced for free! So don’t miss out and get your ultimate pass to Google’s next-gen AI which includes everything in Gemini and more!

For more information on the Google One AI Premium trial plan, please visit: https://one.google.com/offer/terms-and-conditions/samsung-s25-6month-trial?g1_landing_page=0&otzr=1

For more information on the Samsung Galaxy S25 Series, visit https://www.samsung.com/my/smartphones/galaxy-s25-ultra/.

To keep up with updates on Samsung and Gemini Live, visit https://news.samsung.com/my/.

From 21 to 27 May (open from 10A.M. to 10P.M.), explore 8 themed experiential stations at the Samsung AI TalkSpot, and experience how Gemini and Galaxy AI can assist in various real-world scenarios.

Test Gemini’s contextual understanding of visuals by asking it to help locate items at the “Locker Search” station.

“The Marketplace” simulates a grocery shopping experience to let visitors test Gemini’s ability to provide dietary insights and suggestions based on user input.

Experience the power of Gemini and Galaxy AI as you learn about upcoming concerts and have it saved directly into your calendar at the “Concert Booth”.

Ever wondered about the context behind photos? Test Gemini’s ability to interpret context at “The Exhibit”.

Planning to travel? Let Gemini showcase its ability to help you plan out itineraries based on different locations you’re thinking of visiting at “Travel Hub”.

Gemini is more than just a personal assistant, it can help with fashion advice as well. Test its tailor-made outfit recommendations with the clothing on display at the “Style Lab”.

Showcase your creativity with the help of AI to personalise your own design and get it printed on a tote bag at the “Creators Lab”.

Get your own cup of juice at the “Juice Lab”, after consulting with Gemini for a combination that fits both your taste buds and health needs.

Through AI-powered assistance, Galaxy users can more naturally engage in conversational interactions that make everyday tasks easier. Just press and hold the side button to show Gemini Live[1] what you see while simultaneously interacting with it in a live conversation.

Imagine picking out an outfit or reorganizing a closet. Gemini Live can now make those everyday decisions easier. By simply pointing the camera, users can get suggestions on how to categorize items and optimize space, or share their screen while browsing online retailers to receive personalized style advice. With the ability to see what the user sees and respond in real time, Galaxy S25 series feels like a trusted friend who’s always ready to help.

“Together with Google, we are marking a bold step toward the future of mobile AI, delivering smarter interactions that are deeply in sync with how we live, work and communicate,” said Jay Kim, Executive Vice President and Head of Customer Experience Office, Mobile eXperience Business at Samsung Electronics. “With this new visual capability, Galaxy S25 series brings next-generation AI experiences to life, setting new standards for how users engage with the world through their devices.”

On April 7, Gemini Live with camera and screen sharing capabilities will start rolling out to all Galaxy S25 series users at no additional cost. For more information about Galaxy S25 series, please visit: Samsung Newsroom, Samsungmobilepress.com and Samsung.com.

To buy the Samsung Galaxy S25 Series: https://www.samsung.com/my/smartphones/galaxy-s25-ultra/buy/

[1] Check responses for accuracy. Compatible with certain features and accounts. Internet connection required. Available in select countries and to users 18+.