Kuala Lumpur, 30 September 2016 – It was a memorable experience for the community in Kg Tual, Pos Sinderut, Kuala Lipis, Pahang – receiving solar panels and other domestic items as part of Samsung Malaysia Electronics’ second ‘Nanum Village’ initiative. The brand’s Corporate Citizenship effort is aimed to improve the livelihood of the underserved by providing services and utilities that can ease their daily routines.

“’Nanum’ means sharing in Korean. We at Samsung believe in our responsibility of sharing and sustaining social development and supporting communities around the world. With the tagline “Hope for Tomorrow” at the heart of the Samsung Nanum Village II 2016 initiative, we sincerely hope that our efforts will make a change in the lives of the locals of Kg Tual in the long run. We will also continue with such initiatives to promote sustainable social development and support communities around Malaysia,” said Mr. Lee Sang Hoon, President of Samsung Malaysia Electronics.

The Samsung Nanum Village II initiative was a joint effort with the Public Sector, Ministry of Higher Education via Universiti Teknikal Malaysia Melaka (UTeM) and solar panel manufacturer Hanwha Q-Cells. The 24 solar panels were contributed to Pusat Didikan Komuniti (PDK) of Kg Tual to generate 10kWh of electricity and help the community improve their socio-economic status by upgrading their electricity supply. Additionally, Samsung donated stationary sets and Samsung tablets equipped with English learning content for their classroom as part of the company’s effort in increasing literacy rate among the locals.

A total of 51 Samsung employees and their partners, led by Dato’ Roh Jae Yeol, Director of Corporate Affairs, volunteered to visit the village to share their love and care to the community. Among the fun activities done with the locals as part of the one-day program included tree planting, simple English classes, sand art activity, telematch games, signage installation and a tooth brushing activity with the children for health awareness.

Other items donated included lights and fans which were installed in the community centre, sports equipment, and food and body care products to each family, estimated to be 100 families.

The Samsung Nanum Village program was initiated at Kg Tual last year as part of the brand’s local Corporate Citizenship effort.