Founded in Denmark in 2005, Steinway Lyngdorf brings together the heritage of Steinway & Sons, the world’s finest piano maker, with the uncompromising vision of audio innovator Peter Lyngdorf to create high-end sound systems. A world-renowned audio engineer, Lyngdorf is responsible for some of the biggest breakthroughs in sound technology. Not only did he create the first fully digital amplifier, the engineer also pioneered Digital Room Compensation technology.

Here’s the story of how Samsung collaborated with Steinway Lyngdorf to create a one-of-a-kind audiovisual system.

A Shared Passion for Innovation

When Samsung unveiled The Wall earlier this year, it marked a key milestone in the company’s development of top-end displays. While the Wall has superior color display with true black and HDR capabilities, and it is designed and manufactured through a host of cutting-edge technology innovations, one final piece of the puzzle was missing.

“The Wall requires an independent audio solution that can match the visual experience regardless of the acoustic setting,” says Alex Szabo (below) from Samsung Electronics’ Enterprise Product Marketing Group. “Being a great and prestigious audio brand, we thought Steinway Lyngdorf was the natural choice for collaboration may our clients require high end stereo of full surround solutions.”

Samsung and Steinway Lyngdorf both share the same desire to push the envelop in their respective fields, which meant that a common language was already in place for a dynamic partnership to flourish.

As Lyngdorf explains, “Our systems do not require extensive acoustical modifications to the space to allow for great sound. We wanted to use our scientific research to make a range of audio solutions to complement the great visual quality of The Wall.”

In Search of Perfection

After hours of testing and fine-tuning, both companies finally settled on the ultimate audio companion for The Wall – Steinway Lyngdorf’s Model B speakers.

“The Model B system is controlled by our P100 multichannel processor,” Lyngdorf says. “This means the speakers can handle all audio parameters to produce optimum sound.”

Equipped with Steinway Lyngdorf’s RoomPerfect system, the Model B speakers can be adjusted to maximize the acoustics of any room, regardless of its size or shape, and allows for artificial calibration as well.

“Our unique technologies in sound management not only provide realistic sounds even in the most challenging environments but also allows for flexibility in installation,” says Lyngdorf. “They can be virtually invisible or become a part of a room’s décor without compromising on sound quality.

Enhanced Sense of Immersion

Spending time with The Wall and Steinway Lyngdorf speakers (such as the Model B) in person is the only way to truly appreciate the monumental creation of Samsung’s collaboration with Steinway Lyngdorf. Surrounded by life-like images and sound, viewers will feel like they are in the heart of the action, enveloped in a dazzling audiovisual spectacle unlike any other.

“The result of the collaboration shows that exceptional sound and image together add up to far more than the sum of the parts,” says Lyngdorf.

The UHD 146” Wall Professional will be exhibited alongside a pair of matt black color (designed specifically for the collaboration) Model B speakers at Infocomm 2018 from 6 to 8 June. The audiovisual system is now available for pre-order.

“Through the launch of The Wall Professional, we are changing the way users interact and the way businesses display content by delivering a one-of-a-kind visual experience,” said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “This first-of-its-kind display is just one product in our broad InfoComm 2018 line-up aimed at providing a state-of-the-art, next-generation visual experience. We look forward to sharing our vision for what’s next with our customers, partners, and peers at the world’s largest event for AV(audio visual) professionals.”

The Wall Professional: The Future of Display Technology

A business-ready variation of one of CES 2018’s most talked-about consumer displays, The Wall Professional’s modular design is configurable and customizable. It provides perfect black and superior color purity in a bright environment, as well as in the dark. The stylish design of The Wall will modernize any corporate lobby, museum, gallery or luxury retail space. The Wall Professional is highly reliable and efficient. In any arrangement, the display’s HDR10+ technology and MicroLED pixel modules produce unparalleled peak brightness of 1600nit, excellent color presentation and brilliant imagery free of color filters or backlighting

Great Black – Black is the essence of detail. The Wall forms the essence of black. The fusion of an exceptionally black base with a specialized ultra-low reflection black technology delivers pure black levels for unparalleled contrast and immaculate detail.

Great Color – True detail comes from true colors. The Wall’s inherent color qualities, with two times superior color purity and a wider color gamut than conventional LEDs, produce vibrant-yet-natural colors for an awe-inspiring visual experience.

Great Refinement – Cutting-edge innovation is the fruition of refinement. The Wall’s industry-leading picture quality engine—advanced HDR picture refinement, HDR10+ and more—possesses an intuitive capability to render optimum peak brightness and an extremely accurate grayscale expression for true-to-life imagery.

MagicINFO 6: Simplifying Content Creation and Management

The MagicINFO 6 is Samsung’s latest content management platform that allows businesses in any environment to conveniently create, schedule and deploy content across their entire digital signage network. The platform is powered by the TIZEN 4.0 operating system which offers the seamless remote ability for both software and hardware and supports remote management, enabling content teams to update message designs and schedules from any location at any time. The MagicINFO 6 is the industry`s best platform to support the hardware device with health checks for error detection and troubleshooting. It is compatible with all of Samsung’s signage based on the TIZEN 4.0 OS including The Wall Professional, the new QMN and QBN Series Intelligent UHD displays, and the IF Series LED Signage.

Dual Sided Outdoor Signage: Double the Ads, Maximize the Revenue

InfoComm 2018 attendees will also be the first to see Samsung’s Dual Sided Outdoor Signage display (Model OH85N-D). Backed by the TIZEN 4.0 OS, and available in an 85-inch display, the Dual Sided Outdoor Signage will be available for spaces such as bus-stop shelters and street benches. With advertising content showcased on both sides of the display, the signage is expected to maximize advertising revenue for featured businesses.

Intelligent UHD Signage: A Powerful and Versatile Experience

Also based on the TIZEN 4.0 OS, Samsung’s new QMN Series (500nit brightness) and QBN Series (350nit brightness) Intelligent UHD displays achieve crisper and clearer content for users seeking a more powerful and versatile experience. The displays’ intelligent engine automatically upgrades FHD content from any source to sharper, clearer UHD quality, improving the viewing experience instantaneously and without extensive manual input. The global launch of the Intelligent UHD Signage, including North America, will be this June.

IF Series LED Signage: Superior Picture Quality

Samsung will also showcase its fine pixel pitch IF Series LED Signage (P1.2 model), which will be available in the United States in June this year. These cutting-edge displays combine Samsung’s leading video processing technologies with HDR picture refinement to add clarity and sophistication to featured content—all with a compact, easy-to-maintain design. This includes specialized scene-by-scene adaptation technology that optimizes gradation and brightness levels within each individual content frame, to produce the most detailed and realistic picture possible.

For more information about The Wall Professional, visit: https://displaysolutions.samsung.com/led-signage/thewall