Prepare for Samsung’s massive sale on 24 May as Samsung Electronics Co., Ltd partners with Lazada, Southeast Asia’s pioneer eCommerce platform, for the sixth edition of Samsung’s LazMall Super Brand Day in Malaysia. Titled ‘Time to Stand Out’, this year’s campaign is set to return with outstanding deals and offers on Samsung’s latest innovations, and a more engaging shopping experience to encourage consumers across Southeast Asia to stand out and push the boundaries of what’s possible with their dream Samsung products.

Consumers looking to embrace connected lifestyles and simplify their lives with customized, automated routines will be excited by attractive deals which will be rolled out across a whole range of latest Samsung products. This includes newly-launched smartphones such as the Galaxy S series and Galaxy A series, to best-selling QLED and lifestyle TVs, smart monitors and home appliances. For those looking to lay their hands on the trendiest smartphones, be sure to check out the Samsung official LazMall Flagship Store for online-exclusive colors that will stand out in the crowd.

Samsung Malaysia is proud to introduce the new Galaxy M14 5G which will be available for purchase exclusively via Lazada on 24 May 2023. This latest online-exclusive 6.6-inch smartphone features a powerful 6,000 mAh fast-charge battery and an advanced multiple-camera experience that lets you power through your day. For a limited time only, Galaxy Fans can purchase Galaxy M14 5G for only RM849! This allows you to save RM250 from its Retail Recommended Price of RM1,099. Don’t forget to grasp this chance!

Shawn Kwon, Vice President and Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “We are always on the lookout for new ways to engage our customers and enhance their shopping experience. Even as economies open up and with brick-and-mortar shops aplenty, many consumers continue to shop online due to the convenience, range of products available and varied experiences provided. We are excited to partner with Lazada once again, to co-create more value and choices for consumers seeking smart electronic solutions on online platforms. This year’s LazMall Super Brand Day theme aims to spur consumers to ‘stand out’ through Samsung’s cutting-edge technology and devices, as they enjoy Samsung’s latest online offerings at the best deals.”

“We are delighted that Lazada’s partnership with Samsung has grown from strength-to-strength in the last six years. The sixth Samsung x LazMall Super Brand Day is testament to that – this time with a call-to-action for consumers in Southeast Asia to ‘stand out’ with Samsung’s suite of quality and innovative electronic products, enabled by Lazada’s engagement mechanics such as Daily Rewards, special bundles, Brand Membership Programme and more, for a fun and engaging online shopping experience,” added Pierre Beckers, Executive Vice President, Regional Strategic Accounts, Lazada Group.

Highlights of Samsung’s LazMall Super Brand Day exciting deals and promotions in Malaysia include:

Lazada
Product	RRP	Promo Price	Savings
27″ Odyssey – G3	RM1,669	RM699	58%
50″ UHD 4K AU7002	RM2,899	RM1,659	43%
43″ UHD 4K AU7002	RM2,299	RM1,349	41%
[Online Exclusive] Top Mount Freezer with Twin Cooling Plus, 580L	RM3,499	RM2,099	40%
[Online Exclusive] Front Load Washer Dryer with Hygiene Steam, 8.5KG Wash & 6KG Dry	RM2,849	RM1,699	40%
[Online Exclusive] 43” Neo QLED 4K QN90C	RM5,699	RM3,499	39%
[Online Exclusive] Solo Microwave Oven with Dual Dial, 23L	RM319	RM239	25%
[Lazada Exclusive only] New Launch – Galaxy M14 5G	RM1,099	RM 849	23%
Galaxy A73 5G	RM2,099	RM1,759	16%

• All day voucher: 10% off min. spend RM450 (capped at RM200) | RM499 min. spend RM6,000 (capped at RM499)
• Galaxy S23 Series Gift With Purchase (GWP) promotion – Receive a Galaxy Buds Live worth RM549 when you purchase Galaxy S23 Series
• Pay less and get upgraded model with savings up to RM4,500 with 2023 Neo QLED 8K TV Early Order promotion
• Get Free Bespoke Microwave Oven worth RM799 & Extra RM200 voucher off (voucher code: SAMBES200) with 2023 Bespoke Top Mount Freezer Early Order promotion
• Samsung x Estee lauder co-branding initiative for Galaxy S Series – First 20 buyers to purchase any Samsung Galaxy S series on SBD will receive Estee Lauder Advanced Night Repair Serum (75ml) worth RM640.
• Just like Where’s Wally, Samsung has created a gamification called “Where’s Samsung” which will be hosted on the main campaign page where customers can attempt to find Samsung products to unlock a special promo code to be used during the Samsung SBD only.
• PR readers can redeem an exclusive RM100 voucher with a minimum spend of RM500. Voucher codes valid on 24 May 2023 only. Voucher code : LZDSBDPR

Find out more about the Samsung’s LazMall Super Brand Day, please visit here. Download the Lazada app on the Google Play Store or App Store to visit the Samsung official LazMall Flagship Store today!

Participating stores on Samsung Super Brand Day:

[1] With minimum spend of RM11

With 12.12 All Day vouchers, get RM222 with a minimum spend of RM2,000, applicable at all Samsung stores. Collect these vouchers from Shopee Samsung Malaysia Official Store and Lazada Samsung Flagship Store.

Follow Samsung Brand Stores on both platforms to unlock giveaways with storewide vouchers and products worth up to RM2,917, including a RM100 storewide voucher, one Solo Microwave Oven with Dual Dial (RRP RM319) 23L, one Galaxy Bud2 Pro (RRP RM899) and one 25” Odyssey – G4 (RRP RM1,599). Not only that, be the first 10 buyers to rate and review your purchases on  12 December 2022 on both Samsung Brand Stores to receive an upsized voucher worth RM100 too!

	Shopee Samsung Malaysia Official
	Lazada Samsung Flagship Store

Enjoy these 12.12 Hot Deals on Shopee and Lazada:

Lazada
Product name	RRP	Promo price	Discount
Galaxy S22 Ultra	5,499	5,239	5%
Galaxy A23 5G	1,399	1,099	21%
Galaxy A53 5G	1,699	1,629	4%
55″ 4K UHD AU7000	3,499	1,949	44%
Front Load Washer with Hygiene Steam, 9.5KG	2,599	1,599	38%
Top Mount Freezer with Twin Cooling Plus, 580L	3,499	2,199	37%

Samsung members can look forward to getting a RM120 voucher with a minimum spend of RM500 for Shopee and Lazada, valid on 12 December 2022. Claim your unique voucher codes on the Samsung Members app from 9-12 Dec 2022 now[1].

Sign in to Lazada’s Samsung Brand Store for five days consecutively from 7-11 December 2022 and receive an additional RM99[2] off with a minimum spend of RM1,000.

Redeem an exclusive RM100 voucher[3] with a minimum spend of RM500. Voucher codes valid on 12 December 2022 only and applicable at all Samsung stores.

Shopee Samsung Malaysia Official Store		Voucher Code: SPP12PR *50 vouchers
Lazada Samsung Flagship Store		Voucher Code: LZD12PR *50 vouchers

In conjunction with the 12.12 Holiday Sale campaign, shop your Samsung wishlist and enjoy exclusive deals on Shopee Samsung Malaysia Official Store (only on 12 December 2022) and on Lazada Samsung Flagship Store (on 12-14 December 2022).

[1] Limited quantities only and while stocks last.

[2] Voucher valid from 12-31 December. Limited quantities only and while stocks last.

[3] Total of 50 voucher redemptions per platform on a first come first served basis.

There’s no better month than November. Some would even go as far as to call it the most magical, with good reason. Some would go beyond to celebrate occasion as single individuals to treat themselves to gifts as a form of self-love.

But perhaps the best time of all is indulgence, where gifts aren’t just bought for loved ones, they are bought for ourselves too. Check out some of Samsung’s ‘the best you can get’ deals this 11^th November:

• Exclusive 11.11 all day RM100 vouchers[1] up for grabs!
• Samsung Brand Store Rate & Review upsized vouchers[2]
• Samsung Members RM100 stackable vouchers[3] (with no minimum spend)
• Additional RM99[4] off Lazada Samsung Brand Store daily sign in

You can also instantly receive an exclusive voucher[5] worth RM110 on product with no min spend as our Samsung gifts to you.

	SPP110PR
	LZD110PR

Keen to see what other exciting Hot Deals will be available? Here’s more:

Not just that, you can also receive giveaways worth up to RM1,599[6] when you follow Shopee Samsung Brand Store and Lazada Samsung Brand Store.

From home solutions to smart TVs, home appliances and more, you don’t want to miss out on the latest original Samsung products and exclusive online offers from authorized sellers. So, don’t miss out on these limited time, first come first served deals!

Be a savvy shopper and start adding your wish lists to cart and set your alarms now! For more information on Samsung’s upcoming promotions, please visit:

	Shopee Samsung Malaysia Official
	Lazada Samsung Flagship Store

[1] With minimum spend of RM1,000. Applicable to all Samsung Stores. Collect vouchers from Shopee Samsung Malaysia Official Store & Lazada Samsung Flagship Store.

[2] First 10 buyers to rate & review their purchases on 11.11 to stand a chance to receive platform’s Upsized voucher worth RM100. Only applicable on both Shopee & Lazada Samsung Brand Stores.

[3] Applicable to Samsung members for Shopee & Lazada (voucher valid on 11.11 only). Claim your unique voucher codes on the Samsung members app! Limited quantities only.

[4] Receive an additional RM99 off min. spend RM1,000 with consecutive check-ins for 5 days from 5 – 10 November on Lazada Samsung Brand Store (voucher is valid from 11 – 30 November). Limited quantities only.

[5] Limited quantities only and applicable to all Shopee & Lazada Samsung Brand Stores.

[6] Giveaways consist of 1x RM100 storewide voucher, 1x Solo Microwave Oven with Dual Dial (RRP RM319), 23L, 1x Galaxy Bud2 Pro (RRP RM899) & 1x 25″ Odyssey – G4 (RRP RM1,599)

Missed out shopping during Samsung’s 9.9 sale? Fret not as we’re back with more this 10.10 with up to 40% OFF! Here are a couple of key highlights that you’ll want to take note of before you start adding to cart at Shopee Samsung Malaysia Official and Lazada Samsung Flagship Store.

• Exclusive 10.10 all day RM100 vouchers^[1] up for grabs!
• Samsung Brand Store Rate & Review upsized vouchers^[2]
• Samsung Members RM100 stackable vouchers^[3] (with no minimum spend)
• Additional RM99^[4] off Lazada Samsung Brand Store daily sign in

Remember to also save these voucher^[5] codes for another RM100 off:

SHP100PR

LZD100PR

There will also be limited time deals^[6] with special prices up for grabs happening only on 10.10 on both Shopee & Lazada.

LAZADA
No	Product name	RRP (RM)	Promo Price (RM)	Discount	Remarks
1	The Freestyle	4,999.00	3,799.00	24%	Free gift worth RM 1,497
2	Front Load Washer Dryer 8.5KG Wash & 6KG Dry	2,849.00	1,649.00	42%	Online exclusive model. Discounted price after voucher
3	55″ UHD 4K AU7002	3,399.00	2,199.00	35%
4	Top Mount Freezer with Twin Cooling Plus, 580L	3,499.00	2,389.00	32%	Online exclusive model. Discounted price after voucher
5	32″ Smart Monitor – M5 White	1,888.00	1,388.00	26%
6	S22 Ultra 5G	5,699.00	5,489.00	4%	Online exclusive colours. Discounted price after voucher

So, don’t miss out on these limited time, first come first served deals! Start adding your wish lists to cart and set your alarms now! For more information on Samsung’s upcoming promotions, please visit:

Samsung Malaysia Official

Samsung Flagship Store

^[1] With minimum spend of RM100. Applicable to all Samsung Stores. Collect vouchers from Shopee Samsung Malaysia Official Store & Lazada Samsung Flagship Store.

^[2] First 10 buyers to rate & review their purchases on 10.10 to stand a chance to receive platform’s Upsized voucher worth RM100. Only applicable on both Shopee & Lazada Samsung Brand Stores.

^[3] Applicable to Samsung members for Shopee & Lazada (voucher valid on 10.10 only). Claim your unique voucher codes on the Samsung members app! Limited quantities only.

^[4] Receive an additional RM99 off min. spend RM1,000 with a consecutive check-ins for 5 days from 5 October onwards on Lazada Samsung Brand Store (voucher is valid from 10.10 – 31 October). Limited quantities only.

^[5] Applicable to all Samsung stores. Limited quantities only. While stocks last. Terms and Conditions apply.

^[6] While stocks last. Terms and Conditions apply.

Samsung Electronics Co. Ltd and Lazada, Southeast Asia’s leading eCommerce platform, are partnering again for the fifth edition of Samsung Super Brand Day on 24 May. Teasing period starts 21^st – 23^rd May, so be sure to add to cart. Themed ‘Spark that Super Feeling’, the much-anticipated annual campaign is set to return with a bigger, bolder, and better online shopping experience to spark an instant connection and stronger engagements with consumers across Malaysia, Indonesia, Singapore, Thailand, Vietnam and the Philippines.

On Samsung Super Brand Day, online shoppers can enjoy irresistible deals on their favorite Samsung products across smartphones, tablets, wearables, TVs, smart monitors, as well as digital appliances – available exclusively on the Samsung Official Store on LazMall. This includes the new online exclusive Samsung Q63 QLED 4K Smart TV 2022 range, the Smart Monitor M8, and the smartphone focus model – the Samsung Galaxy M33 5G. Targeted at those seeking great performance and peak entertainment experiences at a good value, the Galaxy M33 5G comes packed with an expansive 6.6-inch Infinity-V Display with 120Hz refresh rate that is perfect for gaming, and a flagship-class 50MP quad-camera set to capture the best quality content.

Leading up to the event, Samsung is giving out an exclusive voucher code : SSPR10, with no minimum spend, just for you to checkout on Samsung Super Brand Day on 24 May. Stand a chance to win additional vouchers up to RM30, with no minimum spend, when you participate in the Samsung social game – AR filter on Instragram. Visit the main campaign page, to gain first-hand access to the best deals on Samsung’s Super Brand Day. In addition, Laz Talent – Dennis Gan will also be hosting a live session on TechMania LazLive, Lazada’s in-app livestream channel on 17 May from 9pm-10pm, to share more on the latest offers and products available to purchase during the sale.

“The rapidly growing digital economy in Southeast Asia has evolved consumer behaviors, lifestyles and needs. As digital channels are now a critical touchpoint for us to reach out to consumers and deliver our latest innovations, we are constantly pushing ourselves to improve the online shopping experience for our customers. We are delighted to continue our successful partnership with Lazada for the fifth year running, and look forward to working with them to explore more creative ways to engage with and excite our consumers as they cart out our products,” said Shawn Kwon, Regional Head of Online Business, Samsung Electronics, Southeast Asia and Oceania.

James Chang, Chief Business Officer, Lazada Group, said, “We are delighted to continue our strong and trusted partnership with Samsung, having been the first eCommerce platform to hold their Super Brand Days since 2018. Together, we have been bringing shoppers in the region easy access to quality products and an enjoyable shopping experience. LazMall’s badge of authenticity, easy returns and free shipping also empowers consumers to purchase with peace of mind, especially when 73% of consumers in the region today consider eCommerce to be integral to their everyday lives[1].

Highlights of Samsung x LazMall Super Brand Day in Malaysia include:

• Samsung Brand Store co-branding partnership with P&G – purchase an online excusive Washer Dryer / Washer (WD85T4046CE/FQ / WW95TA046AE/FQ) to receive 4x Dynamo Color Care detergent 2.6 kg or any Q63 QLED 4K Smart TV to receive 6x Febreze with Ambi Pur Fabric Refresher Antibac (370ml) only on 24 May
• Samsung Flagship Store co-branding partnership with Adidas – first 10 buyers to purchase a Samsung flagship mobile S series or Z series will receive RM500 Adidas storewide voucher or the first 10 buyers to purchase a M series mobile will receiveRM200 Adidas storewide voucher only on 24 May
• Samsung social game – to play the AR filter to stand a chance to win additional vouchers up to RM30 (with no minimum spend)
• [12AM-2AM Only] RM30 off with a min. spend of RM300 * Applicable to Samsung Flagship store, Samsung Authorized partners & Samsung Brand Store
• [12AM-2AM Only] RM100 off with a min. spend of RM1000 * Applicable to Samsung Flagship store, Samsung Authorized partners & Samsung Brand Store
• RM250 off with a min. spend of RM2000 *Applicable to Samsung Brand Store only
• RM 150 off with a min. spend of RM1000 *Applicable to Samsung Brand Store only

Can’t wait to get your hands on new Samsung products that have ‘sparked that super feeling’ for you? Mark your calendars for 24 May and download the Lazada app on the Google Play Store or Apple App Store today!

So, don’t miss out on these limited time, first come first served deals! Start adding your wish lists to cart and set your alarms now! For more information on Samsung’s Super Brand Day promotions, please visit:

• Samsung Super Brand Day
• Lazada Samsung Flagship Store
• Lazada Samsung Brand Store

[1] Lazada Consumer Study, March 2022. https://lazada-com.oss-ap-southeast-1.aliyuncs.com/160-press-release.pdf

Kuala Lumpur, 21st September 2021 – Samsung Electronics Co. Ltd and Lazada, Southeast Asia’s leading eCommerce platform, are partnering for the fourth edition of its popular LazMall Super Brand Day, a one-day only shopping event on 23 September. Themed ‘Get what your heart desires’, this year’s event taps into the growing trends of live shopping and gamification that excite consumers across Southeast Asia.

For one day only, consumers can cart out their most desired Samsung products with attractive savings on the Samsung Official Store and Samsung Authorized Partners’ stores on LazMall. To spice up their shopping experience, they can also participate in fun activities on Samsung social media channels. Shoppers will be rewarded with irresistible promotions on a wide range of Samsung smartphones, wearables, TVs and digital appliances, including the Lazada-exclusive smartphone model – the Samsung Galaxy M32.

Launched earlier this year, the latest addition to the Samsung Galaxy M series, M32, is designed for those seeking great value and all-day entertainment. Featuring an impressive 64MP quad-camera to capture everyday moments, a 6.4” FHD+ Super AMOLED display and a large 5,000mAh battery to power users through the day, the smartphone is packed with features that are catered to the lifestyle needs of young users, empowering them to take on their daily tasks and entertainment needs, even while on the go. Exclusive to this Samsung Super Brand Day, the Galaxy M32 will be available at RM849 (RRP: RM1,099) on LazMall.

“Innovation and customer experience are at the heart of everything we do at Samsung, and we are glad to build upon our strong partnership with Lazada to bring our leading-edge products closer to our Southeast Asian consumers. Beyond a discount-focused campaign, this year’s Super Brand Day on LazMall is our way of putting the best of Samsung’s innovations into the hands of consumers so they can get what their hearts most desire. As a leading brand in the region, we are staying atop of our customers’ changing lifestyle and needs to deliver an exciting and engaging way to shop our innovative solutions,” said Shawn Kwon, Regional Head of Online Business, Samsung Electronics, Southeast Asia and Oceania.

“Lazada is excited to continue bringing joy to consumers through the fourth edition of the Samsung Super Brand Day event. Samsung has indeed been a great collaborator with us, even winning the Best Brand Partnership Award at the recent LazMall Brands Future Forum, a testament of how they have consistently leveraged LazMall to continuously build meaningful connections with their customers with creative content, and deliver exclusive deals on their latest innovations and technology. We hope consumers will benefit from a seamless online shopping experience via these engaging activities and exclusive product drops as they add-to-cart and check out,” said James Chang, Head of Strategic Accounts and Retail, Lazada Group.

Highlights of Samsung Super Brand Day in Malaysia include:

• Exciting deals and promotions
• Flash Sale up to RM1,900 off from 12AM-2AM
• Flash Voucher RM20 off from 12AM-2AM
• Galaxy M02 at only RM299 (RRP:RM399)
• Galaxy A12 at only RM619 (RRP: RM799)
• Galaxy Z Flip at RM2399 (RRP: RM3999)
• 50″ AU7000 4K UHD Smart TV (2021) at RM 2459 (RRP: RM2999)
• 55″ AU7000 4K UHD Smart TV (2021) at RM 2869 (RRP: RM3499)
• 32″ Smart Monitor – M7 Black with free keyboard
• Up to RM200 off for Citibank credit card holders
• Samsung x LazMall Super Brand Day Social Contest

Keen to get your hands on your desired Samsung product? Mark your calendars for 23 September and download the Lazada app on the Google Play Store or Apple’s App Store today.

For more information, visit the Samsung Official Store on LazMall.

Kuala Lumpur, 18 August 2017 – For online shoppers wishing to make a difference and be involved in a philanthropic campaign, here is your chance as Samsung Malaysia Electronics is teaming up Lazada Malaysia to bring education and sports to underprivileged students around Malaysia. From 19^th to 23^rd August 2017, purchases of RM500 and above on Samsung products within the Samsung Official Store on Lazada will contribute to a pool where Samsung will donate Samsung Tab A tablets to 50 deserving “Tokoh Sukan 2017” winners from 50 selected under-served schools under the Pintar Foundation School programme.

Tokoh Sukan 2017, organised by schools in Malaysia under of the Ministry of Education, is an award to recognize students’ achievements in co-curricular activities, particularly in sports. Criterion of a Tokoh Sukan 2017 is based on the students’ highest achievements for the year – be it at school, district, state, national or international level. With the impending 29^th SEA Games (Kuala Lumpur 2017), Samsung is partnering with Lazada to launch Lazada’s Mega Sports Day Expo to encourage more students to become active in sports.

“Customers who purchase any Samsung products via Samsung’s official online store on Lazada Malaysia during this campaign will be glad to know that they will be helping an underprivileged child to be better-rounded in education and sports. Our goal is to ensure that every student, especially those in under-served communities, obtain the relevant support they deserve in education. We believe these tablets will positively impact the children’s learning especially in today’s digital age,” said Lee Sang Hoon, President of Samsung Malaysia Electronics.

In the spirit of the SEA Games and to build the nation’s drive for sports, Lazada will be donating sports equipments such as badminton sets, table tennis sets, footballs, volleyballs, netballs, hockey sticks and shin guards to the Tokoh Sukan 2017 winners as part of the Mega Sports Day Expo. Additionally, the official SEA Games merchandise store, FM Store will also be contributing SEA Games closing ceremony tickets to the winners.

“Pintar Foundation is doing a commendable job in providing educational support to the underserved communities as well as encouraging these children to be active in sports. Lazada Malaysia is very pleased to be able to contribute to such a meaningful programme and as such, we have structured a campaign specifically for this purpose. Our Mega Sports Day campaign will not only see us contributing sports equipment to the children but also encourage shoppers to be part of a charity programme. To reward our online shoppers, we will be giving away shopping vouchers worth RM15, 000 as our way of saying thank you,” said Hans Peter Ressel, CEO of Lazada.

“We are happy that prominent organisations such as Samsung Malaysia Electronics and Lazada Malaysia chose our Pintar Programme as their CSR platform to bring positive changes to the lives of children. This contribution is most valuable to the children – we have Samsung donating tablets to enhance classroom learning for the children and we have Lazada inspiring them on the field through their donation of sports equipment. We hope to see more students excelling in sports and becoming more digitally-savvy through this generous campaign,” said Karimah Tan Abdullah, Chief Executive Officer of Pintar Foundation.

Are you ready to make a difference this year through online shopping? Head over to Lazada.com and purchase Samsung products to be part of this programme.

For more information, please visit www.lazada.com.my/samsung-official-store