Over the Horizon 2022 – Samsung Newsroom Malaysia

Samsung Releases New ‘Over the Horizon 2022 produced by SUGA of BTS’

Wed, 24 Aug 2022 16:30:23 +0000

Over the Horizon today receives an all-new interpretation from SUGA of 21st century pop icons BTS, ‘Over the Horizon 2022 produced by SUGA of BTS’ available to hear on Samsung’s social channels. Following the great success of his first remix at last year’s Galaxy Unpacked, SUGA has put an upbeat, positive new spin on Samsung’s signature musical theme Over the Horizon again for 2022.

Since the launch of the Samsung Galaxy S2 in 2011, when Over the Horizon was debuted, Samsung has collaborated with several artists to reimagine the music theme and create a signature sound that would motivate people to push their limits. Globally known for his record producing ability, SUGA is the first artist to remix the sound twice, and produce a tune for the new editions of the Galaxy foldables.

SUGA’s goal when working on the 2022 Over the Horizon theme was to encourage people to look to a bright future and to think about what excitement is waiting ‘Over the Horizon’. Subsequently, the new remix is all about positivity and brightness, and was composed so that when people hear it, they feel hopeful and upbeat.

From its origins as a rock-themed ringtone, the updated versions have put new age, orchestral pop, fusion jazz, and even Nordic orchestra inspired spins on the original theme. Much like the Galaxy ecosystem, Over the Horizon is constantly being updated to reflect what is happening in the world, and the partnerships forged with artists invited to remix the theme reflect the spirit of openness and collaboration that underline the Galaxy philosophy.

As excitement builds for the launch of the new Galaxy foldables, Samsung is delighted to invite SUGA to return to the mixing desk for an all-new version and music video for ‘Over the Horizon 2022 produced by SUGA of BTS’.

In addition, ‘Over the Horizon 2022 Produced by SUGA of BTS’ will be available as a ringtone through an upcoming software update on Galaxy devices.^*

*Ringtone availability may vary by region and model.

For more information on Galaxy Z Flip4 and Galaxy Z Fold4, please visit:

Galaxy Z Flip4: https://www.samsung.com/my/smartphones/galaxy-z-flip4/

Galaxy Z Fold4: https://www.samsung.com/my/smartphones/galaxy-z-fold4/

Going Global With BTS: Samsung Launches Worldwide Music Video Takeover at Galaxy Unpacked 2022

Mon, 15 Aug 2022 16:30:22 +0000

Global pop music artist BTS is at the forefront of the music scene — and, through a global takeover at Galaxy Unpacked 2022, the group had the opportunity to sweep the world once again.

At this year’s Galaxy Unpacked, Samsung Electronics unveiled two never-before-seen digital films starring BTS at iconic public places across five major cities: Times Square in New York City and Piccadilly Circus in London (August 10 at 4 p.m. EST), COEX in Seoul and Shibuya in Tokyo (August 13 at 11 a.m. KST) and Kudamm in Berlin.

The first digital film, “Galaxy x BTS: Unfold your world with Z Flip4,” highlighted new experiences offered by the Galaxy Z Flip4. The video, featuring “Yet To Come (The Most Beautiful Moment)” by BTS, celebrated Samsung’s newest shade Bora Purple and showed a future full of potential and possibility. The second video was a brand-new digital film to “Over the Horizon 2022 by SUGA of BTS,” a reimagining of the iconic tune that SUGA participated in producing last year in honor of the ringtone’s 10th anniversary.

With its new larger-than-life campaign, Samsung is telling its users loud and clear — no matter how the future unfolds, by dreaming big, our best moments are still yet to come.

Samsung invites you to see and experience these music videos for yourself. At any of the five global landmarks, simply scan the billboard QR code, and your smartphone will automatically start playing music in sync with the big screen.

Relive the magic by checking out the photos from the global premiere below, and stay tuned to the Samsung YouTube channel for more BTS and Galaxy Unpacked content.

▲ During Galaxy Unpacked 2022, digital films featuring “Yet To Come (The Most Beautiful Moment)” by BTS and “Over the Horizon 2022 by SUGA of BTS” debuted at Times Square, New York

▲ By scanning the billboard QR code in Times Square, Galaxy users’ smartphones will automatically start playing BTS music in sync with the big screen

▲ The BTS Army eagerly took to Times Square, New York, during Galaxy Unpacked 2022, snapping pics and celebrating their favorite band’s collaboration with Samsung

▲ Samsung Newsroom broadcast an Instagram Live event at Times Square, New York, for Galaxy Unpacked 2022

▲ Large crowds gathered at Piccadilly Circus, London, and tuned in with their devices for the premiere of two brand-new digital films starring BTS during Galaxy Unpacked 2022

▲ RM of BTS appeared onscreen at Piccadilly Circus, London, holding the Galaxy Z Flip4 during Galaxy Unpacked 2022

For more information about Galaxy Z Flip4 and Galaxy Z Fold4, visit:

Galaxy Z Flip4: https://www.samsung.com/my/smartphones/galaxy-z-flip4/

Galaxy Z Fold4: https://www.samsung.com/my/smartphones/galaxy-z-fold4/

‘Over the Horizon’ 2022 Illustrates a Heartfelt Vision for the New World

Tue, 22 Feb 2022 15:32:57 +0000

For more than a decade, Samsung Electronics’ ringtone “Over the Horizon” has empowered users and musicians alike to put their own unique spin on the classic tune. With each new edition of the Galaxy S series comes an opportunity for contemporary artists to remix the song to reflect the current mood of an ever-changing world.

For the release of the Galaxy S22, Samsung has gone even further. For the first time, “Over the Horizon” is debuting alongside an animated film, blending the artistic expression of both a world-renowned musician and a visual artist to capture the feelings of today. The latest version, themed “New World,” breathes new life into a post-pandemic world reimagined through jazztronica music and heartfelt illustrations.

LA-based musician Kiefer Shackelford is a pianist and producer known for his cross-genre, hip-hop-influenced aesthetic and jazzy electronic sound.

“’Over the Horizon’ was a genuinely enjoyable experience for me,” said Shackelford. “A great roster of musicians has been a part of the Samsung Galaxy signature ringtone, which gave me the impression that Samsung is looking for some solid music, not just any other ringtone. You have a five to ten-second opportunity to bring a spark to everyone’s day, and I hope this hopeful, optimistic and wistful melody does the trick.”

Bringing Shackelford’s music to the screen are illustrations from fellow Grammy-nominated artist and producer Phil Beaudreau. His sketches draw viewers into a familiar world that has shaken off the dust of the pandemic. His warm, silhouetted characters evoke nostalgia for a time when we were free to interact and smile freely, as people dribble basketballs, run through parks and connect without fear. All of this plays out in front of an animated Shackelford and his piano, his jazzy chords bringing the whole scene to life.

The 2022 version of “Over the Horizon” envisions a world where we emerge from the pandemic better than we were before — remembering what we’ve learned, reaching out for new connections and ready to rebuild. Paired with the new Galaxy S22 devices, it’s a powerful message. While the Galaxy S22 gives you the power and freedom to shape your world, the latest take on “Over the Horizon” encourages us to make that world our best one yet.