To celebrate its eleventh Olympic Games and to honor its twenty-year long commitment to The Olympic Partner (TOP) program, Samsung Electronics – Worldwide Olympic Partner in the Wireless Communications Equipment and Computing Equipment category – proudly delivered unique mobile experiences through innovative technologies during the Olympic Winter Games PyeongChang 2018.  Together with the Olympic Movement, Samsung focused on spreading its shared values of achieving the extraordinary and inspiring others to ‘Do What You Can’t.’

Various VR experience zones powered by the PyeongChang 2018 Olympic Games Limited Edition featured the exhilaration of winter sports including Winter Ride, Skeleton and Snowboarding, making the Samsung Olympic Showcases a must for all Olympic Games fans. The ‘Mission to Space VR: A Moon for All Mankind’ allowed visitors to experience lunar gravity for the first time through a space mission made possible with innovative 4D VR technology.

“As the Olympic Winter Games PyeongChang 2018 come to an end, we’re proud to know that Samsung technology powered lifelong memories for Olympic athletes and fans worldwide,” said Younghee Lee, CMO and Executive Vice President, Samsung Electronics. “I’m thrilled that Samsung’s meaningful technological advancements enabled a more enjoyable, exciting and connected experience for all.”

The Olympic Winter Games PyeongChang 2018 allowed Samsung’s newest advancements to empower people through state-of-art technology. By the numbers, Samsung’s milestones included the following highlight

SPREADING THE OLYMPIC SPIRIT

• 4,000+ PyeongChang 2018 Olympic Games Limited Edition smartphones were presented to the International Olympic Committee (IOC) to support athletes
• 1,500 torchbearers spread the passion and hope during the PyeongChang 2018 Olympic Torch Relay
• 149,353 specially-designed Samsung PyeongChang 2018 pins were distributed to Samsung Olympic Showcase visitors
• 10 lucky pin-collectors won the PyeongChang 2018 Olympic Games Limited Edition and two grand prize winners won two tickets to the Olympic Games Tokyo 2020

CREATING MEANINGFUL CONNECTIONS THROUGH INNOVATIVE TECHNOLOGY

• 435,878 athletes and fans visited nine Samsung Olympic Showcases for interactive activities powered by 2,157 Samsung products
• 163,121 fans escaped the real-world to experience the exhilaration of eleven VR attractions such as going down the fresh mountain slopes while snowboarding, and careening down the skeleton – all VR was powered by the PyeongChang 2018 Olympic Games Limited Edition
• 150 calls were made by Olympians at the two Samsung Olympic Showcases @ the Olympic Villages – adding up to 700 minutes
• 1,282,904 downloads of PyeongChang 2018 Olympic Winter Games Official Mobile Application which was developed together with POCOG (The PyeongChang Organizing Committee for the 2018 Olympic and Paralympic Winter Games) featuring real-time updates, athlete information, medal standings and Olympic Winter Games records

Through its ongoing partnership with the IOC, Samsung strives to foster the best possible environment for athletes and fans to create, capture and share lifelong memories of their Olympic Games experiences. As part of this collaboration, the Olympic Winter Games PyeongChang 2018 provided Samsung with a platform to demonstrate a future full of possibilities by displaying its ever-evolving leadership in the mobile technology space.  Samsung is also an official sponsor of the Paralympic Winter Games PyeongChang 2018 taking place from March 9^th to 18^th, during which the brand will continue diverse activities including the S

The Samsung Olympic Showcase is specifically designed to help athletes and fans embrace the excitement of the Olympic Winter Games, enabling them to create, capture and share their own experiences while celebrating the Olympic Spirit.

Members of the South Korea Men’s National Ice Hockey team, Bryan Young, Mike Testwuide, Michael Swift, Matt Dalton, and Brock Radunske visit the Samsung Olympic Showcase in Gangneung Olympic Park in South Korea during the Olympic Winter Games PyeongChang 2018.

Team members from the South Korea Men’s National Ice Hockey team show off their skills with winter sports skills by participating in the Galaxy Fitness Alpine Skiing at the Samsung Olympic Showcase in Gangneung Olympic Park in South Korea.

Matt Dalton from the South Korea Men’s National Ice Hockey team feels the exhilaration of gliding down snowy mountains and precipitous cliffs through the Snowboarding VR experience at the Samsung Olympic Showcase in Gangneung Olympic Park in South Korea. The film is displayed through the Samsung Galaxy smartphone and compatible Gear VR.

Inside the Infinity Room at Samsung Olympic Showcase in Gangneung Olympic Park, Matt Dalton, Michael Swift, and Mike Testwuide from the South Korea Men’s National Ice Hockey team experience kaleidoscope like wondrous views controlled by PyeongChang 2018 Olympic Games Limited Edition.

Inside the Infinity Room at Samsung Olympic Showcase in Gangneung Olympic Park, Matt Dalton and Mike Testwuide from the South Korea Men’s National Ice Hockey team are all smiles at the kaleidoscope like wondrous views controlled by PyeongChang 2018 Olympic Games Limited Edition.

Snowboarder from Italy, Omar Visintin experiences simulated Olympic Snowboarding through 4D motion virtual reality at the Samsung Olympic Showcase in Gangneung Olympic Park in South Korea. The film is displayed through the Samsung Galaxy smartphone and compatible Gear VR.

Six-time Olympian from India, Shiva Keshavan poses for a photo with his PyeongChang 2018 Olympic Games Limited Edition at Samsung Olympic Showcase in Gangneung Olympic Park in South Korea. In collaboration with the International Olympic Committee (IOC), Samsung presented over 4,000 devices to all Olympians, allowing them to capture and share through Samsung mobile technology to enhance their Games-Times experiences.

A true example of “Do What You Can’t,” six-time Olympian from India, Shiva Keshavan stops to hold the Olympic torch as he learns about Samsung’s 20-year heritage as a Worldwide Partner in the Wireless Communications Equipment category while visiting the Samsung Olympic Showcase in Gangneung Olympic Park in South Korea during the Olympic Winter Games PyeongChang 2018.

In celebration of the Olympic Winter Games PyeongChang 2018, Samsung Electronics Co., Ltd., Worldwide Olympic Partner in the Wireless Communications Equipment and Computing Equipment category, today announced that the Official App of PyeongChang 2018 is available for download.

Samsung is once again powering the custom mobile application, as an effort to further enhance the Olympic Winter Games experience for all, ensuring smarter communications and smoother wireless operations during the Olympic Games. The Official App of PyeongChang 2018 was created in partnership with the International Olympic Committee (IOC) and the PyeongChang Organizing Committee for the 2018 Olympic & Paralympic Winter Games (POCOG). The all-in-one app will help fans better enjoy the Olympic Winter Games experience by offering real-time updates, athlete information, medal standings and Olympic and Paralympic records.

Evolving from the Wireless Olympic Works service which began in 2004, the Official App of PyeongChang 2018 offers differentiated content based on location, news updates, ticket and venue information as well as online cheering service to support athletes.

“As part of our commitment to creating an enjoyable Olympic Winter Games experience for athletes, fans, and consumers, we’re proud to create connections, and to help share the Olympic Spirit around the world,” said Younghee Lee, CMO and Executive Vice President, Samsung Electronics. “Through our innovative technology advancements, our goal is to contribute to a meaningful and unforgettable experience for all.”

In addition to providing the latest updates that users need to know about the Olympic Winter Games, the Official App of PyeongChang 2018 is also customizable, allowing users to stay up-to-date on specific events and results they care about the most, and to receive push-notification alerts based on their favorite countries, sports or athletes.

The Official App of PyeongChang 2018 is available in English, Korean, French, Japanese and Chinese, and can be downloaded for free on Google Apps, Google Play Store, and iOS App Store.

About Samsung’s Involvement in the Olympic Games
Samsung began its Olympic Games involvement as a local sponsor of Olympic Games Seoul 1988. Beginning with Olympic Winter Games Nagano 1998, the company extended its commitment to the Olympic Movement as the Worldwide Olympic Partner in the Wireless Communications Equipment category, providing its proprietary wireless communications platform and mobile devices. These innovative mobile technologies provide the Olympic Community, athletes and fans around the world with interactive communications and information services, and Samsung Pay. Samsung hosts various Olympic campaigns to share the excitement of the Olympic Games with people around the world and enable everyone to participate in the Games through its innovative mobile technology. Samsung’s commitment as a Worldwide Olympic Partner continues through PyeongChang