The World’s First 49” 32:9 Ultra-Wide Gaming Monitor CHG90

Kuala Lumpur, 14 December 2017 – Gamers rejoice! Samsung Malaysia Electronics is proud to introduce the future of gaming with the unveiling of its new CHG90 ultra-wide gaming monitor, which features the powerful High Dynamic Range (HDR) picture enhancement technology typically reserved for televisions. When combined with the CHG90’s ultra-wide, curved design and new QLED “Quantum Dot” composition, this HDR integration produces a realistic, detailed picture that showcases games exactly as developers intended, and dramatically improves gameplay with crisper colours and sharper contrast.

“Malaysians have a deep passion for gaming and as such, they want to feel completely immersed in their favourite games. Samsung wants to help deliver the ultimate gaming experience, and now with our new gaming monitor providing the most stunning visual and realistic content; we are able to turn that feeling into a reality. The CHG90 ultra-wide gaming monitor is a gateway to the future of gaming for casual, enthusiastic and competitive gamers alike, and we look forward to build upon these game-changing technologies to further meet the needs of gamers, developers and partners in the coming years,” said Jimmy Tan, Head of Consumers Electronics, Samsung Malaysia Electronics.

A More Vivid and Detailed Gaming Environment

The QLED quantum dot technology delivers a new metal core and supports both approximately 125 percent of sRGB colour spectrum and 95 percent of the Digital Cinema Initiatives (DCI-P3) motion picture standard to deliver an exceptionally wide colour range. This creates vivid looking characters and provides a realistic life-view on the games natural surroundings, adding a sense of thrill to gaming.

Samsung’s CHG90 sets the new visual standard for gaming displays by projecting a 32:9 aspect ratio and 3,840 x 1,080 double full HD (DFHD) resolutions across a 49-inch screen. The CHG90 extends the playing field for gamers, with its broad design surpassing industry standards while simultaneously representing the widest monitor in the company’s gaming portfolio. Now gamers can spot their enemies with ease and seize the opportunity by striking first!

The monitor delivers stunning 1,800R curvature and an ultra-wide 178-degree viewing angle, maintaining content visibility from any location within a given space. As a result, gamers no longer have to worry about the logistics, expenses and central bezel interference that occur when combining multiple smaller monitors together for an expanded view.

Ideal for first-person shooting, racing, flight simulation and action-heavy games, the CHG90 aligns an accelerated refresh rate (144Hz) and 1ms motion picture response time (MPRT) with advanced, four-channel scanning technology to deter motion blur and produce a more consistent picture across the entire screen, bringing out the best in gaming content. This allows for better responsiveness to games, making it run faster and smoother, adding the element of excitement for gamers.

Designed for Next Level Work and Play

The CHG90 arrives as the best Samsung gaming monitor to feature AMD’s Radeon FreeSync technology, bringing gaming to the next level. Radeon FreeSync supports a wide colour gamut to showcase HDR content with twice the perceivable brightness and colour than that offered by the sRGB standard. As a result, users can enjoy a smooth, low-latency plug-and-play HDR gaming experience without having to frequently readjust software or monitor settings.

The CHG90’s spacious design and powerful performance make it equally suitable for work and play. The intuitive Easy Setting Box screen-division software is especially useful for multitasking, allowing users to, with a simple click; divide their screen into multiple windows of varying sizes by utilizing customizable window configurations.

The monitor’s low-reflection coating adds comfort to extended gaming and browsing sessions by minimizing strain on users’ eyes. The monitor’s low-reflection coating adds comfort to extended gaming and browsing sessions by minimizing strain on users’ eyes.

Those who use dual-monitor setups will often connect different devices to each screen to manage them side by side. The CHG90’s Picture-by-Picture (PBP) function supports the simultaneous connection of two external inputs, essentially allowing the monitor to serve as two separate screens for different devices, providing the ultimate multitasking flexibility and efficiency.

The new CHG90 ultra-wide gaming monitor will be available from 15^th December onwards at a retail price of RM 6,499. For more information, please visit http://www.samsung.com/my/monitors/.

Kuala Lumpur, 5 September 2017 – Samsung Electronics today used its presence at IFA 2017 in Berlin to showcase its latest consumer products and innovative technology that are helping make the impossible tomorrow’s ‘new normal’. During its press conference, held at Tempodrom in Berlin, Samsung highlighted its focus on the craftsmanship and connectivity of its products, along with partnerships that are enabling its technology to rapidly set new standards.

“Samsung’s innovation is inspired by consumers and designed to make an immediate difference,” said David Lowes, Chief Marketing Officer for Samsung Electronics Europe. “This innovation is based on craftsmanship, clever connectivity and championing the impossible. As technology increasingly plays a role in every part of our lives, we’re creating products and services that adapt to consumers and set the tone for what becomes their ‘new normal’.”

New Lifestyle Standards in Visual Display

Samsung continued to revolutionize the visual display industry at IFA 2017, with the release of a new 43-inch version of The Frame that was first unveiled earlier this year. Previously available in 55- and 65-inch sizes, the design-led TV experience is the ideal fit for the living room or other sized rooms in the home.

Samsung has partnered with leading galleries and museums such as the LUMAS, Saatchi Art, and Sedition to further enhance The Frame as an art-centric device within the home. Samsung also announced a new partnership with the Prado museum, as well as plans to acquire approximately 1,000 prominent art pieces that can be enjoyed in The Frame’s Art Store in near future. Users will be able to choose from an expanded selection of art, making the most of their TV even when it isn’t in operation.

In addition to the Art Store, the Samsung Collection of specially curated art pieces and the My Collection feature, which allows consumers to project their own personal images onto the screen, gives consumers even more options to visually customize their space, wherever they choose to place The Frame within the home.

Along with The Frame, Samsung presented plans to expand the QLED TV line-up to Europe, as it continues to grow its leadership within the premium TV market. The Q8F model, a flat version of the curved Q8C model, will be launched in Europe in 55 and 65-inch sizes. This model will be a part of the largest TV line up in Europe, which consists of 14 full QLED TVs, in curved and flat models, ranging from 49-inch to an ultra-large 88-inch.To further amplify its premium line of QLED TVs, Samsung has also entered into a partnership with Panasonic and 20^th Century Fox to proliferate HDR 10+ technology. In the months to come, Samsung will continue to expand partnerships to include Hollywood studios, content providers, and game developers.

Samsung also introduced the world’s largest QLED gaming monitor – the CHG90, which measures 49-inches, with a 178-degree ultra-wide viewing angle. The CHG90 offers a full and immersive view of gaming action, expanding the visual capabilities of a gaming monitor without sacrificing speed.

The Craftsmanship for Meaningful Innovation in Appliances

Samsung’s new home appliances introduced at IFA 2017 are designed with a single aim in mind: to make a meaningful difference in people’s lives with brilliant innovations they come to rely on.

For example, the need to design around real-life problems was displayed with the launch of Samsung’s new washing machine with QuickDrive technology. Samsung’s QuickDrive technology cuts washing time by half and energy use by 20 percent*, offering consumers the time-saving solution, without compromising washing performance. Its unique Q-Drum^TM consists of a large main drum and a plate in the back that rotates independently. Unlike conventional washers that move clothes repeatedly up and down over the course of the cycle, the QuickDrive moves clothes from top to bottom in the drum but with an added dimension. The plate in the back of the drum introduces a back and forth movement, making a dynamic action powered by double forces that quickly and gently remove dirt to deliver an intense and complete wash cycle.

Samsung introduced the innovative concept called AddWash^TM at IFA in 2015, which allows users to add clothes to a washing machine during an active cycle. QuickDrive takes innovation one step further by offering a new level of convenience and performance. This is the type of technology that Samsung says will eventually become the “new normal” – technology we soon will be unable to live without.

In line with the key theme of Craftsmanship, Samsung also revealed the POWERstick PRO^TM cordless vacuum cleaner. Providing the ultimate cleaning solution, the POWERstick PRO^TM guarantees powerful cleaning performance, easy maintenance and a long-lasting battery. It features an industry-leading 150 watts of suction power and 40-minutes of battery time—twice as long as traditional batteries—with a battery lifespan of five years. It also boasts Flex Handle that folds up to 50 degrees, letting users clean hard-to-reach spaces, such as the below furniture, with less effort.

Samsung will also expand the voice capability of its Family Hub refrigerator to countries in Europe on a phased basis this year, starting with British English, German, French, and Italian. Family Hub will also be integrated with Samsung Connect, letting users control a wide variety of IoT-ready smart appliances regardless of their operating system.

Cleverly Connected for Life on the Move

The new normal for wearable technology isn’t just an activity tracker that counts your steps – it’s about enhanced connectivity to deliver an entire wellness manager and make our lives healthier. At IFA 2017, Samsung unveiled three new wearable devices.

The versatile smartwatch, the Gear Sport, takes on board the functionality that users want from a fitness gadget today. It is packed with features for people who see no boundary between their life and their wellness. It includes built-in GPS, run-pacing features and nutrition tracking.

With a focus on connectivity, the ever-growing connected ecosystem also brings about the need for more control. The Gear Sport can control the Samsung IoT-enabled devices, act as a remote control for a PowerPoint presentation or Samsung Gear VR, and pay for goods via Samsung Pay (NFC Only).

Samsung also launched the Gear Fit2 Pro – an advanced GPS fitness band. It features a beautifully curved 1.5” Super AMOLED display and is able to track various activities – whether on land or in the pool. For the new swimming capabilities, Samsung partnered with swimming expert Speedo to create Speedo On, the first Speedo wearable app that accurately tracks pool exercises. Everything from measuring the number of strokes or lap times, to tracking which stroke the user is doing is all possible on the 5ATM certified** Gear Sport and Gear Fit2 Pro with the Speedo app.

Daily activity can be supplemented with updated Under Armour and Spotify partnerships. Both devices provide access to Under Armour’s fitness apps including Under Armour Record, MyFitnessPal®, MapMyRun® and Endomondo for activity, nutrition, sleep and fitness tracking functions – these apps provide users with a holistic picture of their health and fitness. The Gear IconX (2018) cord-free earbuds complete the line-up of wearable devices launched by Samsung at IFA 2017.

Leading the Standardization of IoT Technologies; Convergence with HARMAN

Samsung has been leading the standardization of global IoT technologies as a diamond member of the Open Connectivity Foundation (OCF). Samsung is the first in the industry to receive the OCF certification for its smart TVs, Family Hub refrigerators and air conditioners, and intends to expand the certification to all of its home appliances throughout the year.

The OCF certification will allow for open compatibility between the different products of member companies. In addition to Samsung, more than 390 companies have joined the OCF, with 20 billion IoT products to be synchronized with the OCF standard in three years.

Samsung’s ongoing partnership with HARMAN is also fortifying its big picture for the new normal. Following six months of partnership, Samsung is now the global leader in connected car technology, with more than 50 million cars on the road worldwide powered by HARMAN and Samsung technology.

The partnership is focused on creating audio and visual experiences that just a short while ago, would have been considered impossible. For example, Samsung’s new HDR LED screen for cinemas, measuring more than 10 meters or 34 feet across, delivers unrivalled picture quality and is brought to life by the audio technology of HARMAN Professional Solutions, together with Samsung AudioLab. The powerful combination of Samsung and HARMAN aims to reinvent both mobility and entertainment, taking the new and making it normal.

*Tested on WW8800M compared with Samsung WW8500K. Saves 50% time on Cotton (40℃, half load) and eCotton cycle with washing performance within ±2%. Saves 20% energy on Cotton (40℃, half load) and Super Speed cycle (40℃, 5kg load), based on Intertek data.

**Gear Sport and Gear Fit2 Pro have ISO 22810:2010 certification for 5 ATM rating of 50 meters (165 feet) under specific conditions. This means that both devices are safe to wear while walking in the rain or showering, and may be used for shallow-water activities like swimming in a pool or ocean. However, the Gear Sport and Gear Fit2 Pro should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth.