From right to left: Samsung top management Mr Michael Chan 陈家挥, Head of Perak Branch and Mr Jimmy Tan 陈志伟, Head of Consumer Electronics officiated the opening of the Brand Shop with Mr Toh Chong Huat 涂淙发, Managing Director of Simee Electrical and its representatives, Mr Lai Kok Weng 赖国榮, Partnership Director and Ms Sheila Chaw 周雪妮, Partnership Director

Ipoh, 16 January 2022 – Samsung Malaysia Electronics in collaboration with Simee Electrical Sdn Bhd opened their 83^rd Samsung Brand Shop in Ipoh, Perak yesterday.

The management team of Samsung was also present at the opening ceremony of the shop, which retails Samsung’s latest collection of innovative home goods that includes Air Conditioners, Refrigerators, Washing Machines, Smart Monitors, QLED & Lifestyle TVs, Soundbars and more. The opening signifies Samsung’s effort in expanding its reach to other regions in Malaysia with its innovative products and services.

“Samsung Brand Shop is part of our efforts to bring innovative Samsung digital appliances and home entertainment products [to our customers]. Here, customers can select from our range of QLED & Lifestyle TVs, Soundbars, Air Conditioners, Washing Machines, Refrigerators, Smart Monitors and other digital appliances to complete their home. The pandemic over the last two years has restructured and changed our habits and the way we live and work at home – so it is important to us that we continue to serve customers with quality products, services and top-notch retail experience that surpass their expectations,” said Mr Jimmy Tan (陈志伟), Head of Consumer Electronics, Samsung Malaysia Electronics.

Also present at the event was Mr Toh Chong Huat (涂淙发), Managing Director of Simee Electrical Sdn Bhd. “Samsung Malaysia Electronics has steadfastly supported us since 2008 and moving forward, we can continue to deliver ideal services and product information to our consumers. We hope we can continue to offer Ipoh residents Samsung’s innovative appliances and home entertainment products to enrich their lives” he shared.

Customers will also be entitled to one year of additional exclusive warranty from Samsung when they purchase selected products at any Samsung Brand Shop!

Visit the new Samsung Brand Shop at Grand Simee, Ipoh to check out Samsung’s latest home appliances.

From left to right:
1. Mr Jimmy Tan, Head of Consumer Electronics Business, Samsung Malaysia Electronics
2. Mr Jimmy Yeoh, Managing Director, Ban Hin Bee Sdn Bhd
3. Mr Yoonsoo Kim, President, Samsung Malaysia Electronics
4. YB Kumaresan A/L Aramugam, ADUN of Batu Uban
5. Mr Wilson Yeoh, General Manager, Ban Hin Bee Sdn Bhd
6. Mrs Yeoh, Executive Director, Ban Hin Bee Sdn Bhd

Penang, 13 July 2018 – Samsung Malaysia Electronics has collaborated with Ban Hin Bee Sdn Bhd to launch the 11^th Samsung Brand Shop in Bayan Baru, Penang today.

The management team of Samsung and Ban Hin Bee were present at the opening ceremony of the shop, which retails Samsung’s latest collection of home entertainment products, including 2018 QLED TV series, along with other preferred home appliances such as Digital Inverter refrigerators and QuickDrive washing machines. The opening represents Samsung’s continuous efforts in expanding its reach to other regions in Malaysia with its products and services.

“The opening of the Samsung Brand Shop, in partnership with Ban Hin Bee Sdn Bhd, is a strategic decision that enables Samsung to explore market opportunities in the region and also cater to the lifestyles of its residents. New housing developments are progressive in the area and with Samsung’s products, we aim to deliver the best brand performance and encourage local consumers to embrace the smart home living ecosystem,” said Yoonsoo Kim, President of Samsung Malaysia Electronics.

Also present at the event was Mr. Wilson Yeoh, Managing Director of Ban Hin Bee Sdn Bhd. “We have been a part of the Samsung family since 2009 through a steadfast partnership that is built upon a shared acumen of providing the best quality products and services to Malaysian consumers. With the opening of our first Samsung Brand Shop in Bayan Baru, we look forward to enriching and supporting the lifestyles of the local consumers with Samsung’s innovative appliances and home entertainment product offerings,” he expressed.

In celebration of its opening, Samsung and Ban Hin Bee are offering special promotions for all customers and household enthusiasts. For the movie buffs, customers can look to enhance their home cinematic experience with a free Samsung 5.1 Ch Panoramic Soundbar, upon purchase of a 65” QLED 2018 TV. Customers who enjoy the culinary arts can capitalise on free cooking tools (worth up to RM1,148) through the purchase of selected home appliances such as refrigerators, washing machines and vacuum cleaners.

Visit the new Samsung Brand Shop in Bayan Baru, Penang, today for more details on the opening promotions!

During today’s conference, Samsung outlined its unique ability to make seamlessly connected consumer experiences across Samsung devices, and also unveiled its new range of products, including the next-generation Family Hub refrigerator, revolutionary new washing machine technology QuickDrive, the all-new cordless vacuum cleaner, the POWERstick PRO, as well as its lifestyle and panoramic soundbars.

“At Samsung, we believe IoT should be as easy as flipping a switch. With the new products and features announced today, we’re making IoT easier and more seamless,” said Sangchul (Steve) Lee, President and CEO, Samsung Electronics, Southeast Asia and Oceania. “Importantly, we are focused on creating and delivering incredible technologies and solutions that make consumers lives easier and better.”

TV Experience Designed Around Users

Enhancing the TV experience for consumers, Samsung announced the introduction of the SmartThings app to its 2018 Smart TVs, thereby allowing the TV to become a dashboard for the user’s IOT ecosystem. Users will be able to manage connected devices from the largest screen in their home, as well as seamlessly sync multiple devices to easily share content and notifications.

Samsung also unveiled its new line-up of premium lifestyle soundbar products to enhance the TV experience. The wall-mountable NW700 Sound+ soundbar succeeds the award-winning MS650 Sound+ model and incorporates sound-enhancing features, such as distortion-cancelling, wide-range tweeters and multi-speaker control. Its slim and sleek external design is optimised for wall mounting underneath Samsung’s super-thin televisions, allowing users to achieve a harmonious interior.

The Soundbar N650 features the patented “Samsung Acoustic Beam” technology to deliver a panoramic sound experience, suited especially for movie lovers and gaming enthusiasts. The Soundbar N650 also includes “Game Mode”, allowing gamers to immerse themselves in the scene with a dedicated setting with optimised sounds specifically for gaming.

Home Appliances that Deliver Simplicity

Samsung’s commitment to making lives easier and simpler for consumers was also brought to life in its new line-up of home appliances.

The next-generation Family Hub refrigerator continues to pioneer and redefine the refrigerator category. A winner of the recent 2018 CES Best of Innovation award, Family Hub sets a new standard for connected living, and offers a wide range of smart features, such as syncing up food storage with meal preparation, keeping family members better connected and organised, and providing enhanced entertainment. This next-generation Family Hub is also more intuitive and intelligent with the addition of Bixby voice control and its integration with Samsung’s SmartThings IoT ecosystem.

Samsung also introduced its revolutionary new washing machine technology QuickDrive, which provides consumers the power to dramatically reduce the time it takes to do a load of laundry in half1. In addition to the QuickDrive technology, the WW7800M washing machine is also IoT-ready, boasting an AI-powered laundry assistant called Q-rator, which provides smart features that help manage laundry more conveniently.

Another innovative product for the home is the all-new cordless vacuum cleaner, the POWERstick PRO. Built for high performance, it boasts industry-leading suction power and an ergonomic design for user convenience.