Samsung debuted QLED TVs, a Quantum Dot Technology which fundamentally changed TV visuals and design, in 2017, ushering in a new era in television with breakthroughs ahead of their time. There has been no turning back since then!

At the heart of Samsung screens are customer-centric innovation, which powers Samsung screens, including the Neo QLED 8K, to deliver immaculate, and true-to-life picture quality. Every year, Samsung Smart TVs improve to provide clients with unrivalled picture quality and immersion. It makes use of quantum dots, which are inorganic, long-lasting, stable, and have superb colour and brightness, allowing you to have a cinematic experience.

Neo QLED TVs are elegantly designed to fit into any environment or lifestyle. As a result, these televisions are the epitome of pure luxury, boosting the aesthetics and chicness factor of your home décor. Here are some of the best features you can look forward to in the newly improved Neo QLED:

Quantum Matrix Technology

The new Neo QLED 8K will feature state-of-the-art Quantum Matrix Technology. With this technology, users will be able to control the brightness level of each LEDs further, analysing every detail and optimizing the shapes of lights while improving the luminance from 12 to 14-bits. This creates a picture that looks like it is taking place before your very eyes. In addition, the Quantum Matrix Technology also uses various AI algorithms to further boost picture quality on the Samsung Neo QLED TV allowing its picture quality to be crystal-clear.

Shape Adaptive Light Technology

The new Neo QLED 8K also comes with AI image analysis. These features allow users to adjust the width of every single mini LED backlight, depending on the brightness of each image area. AI is used to analyse lines, shapes and surfaces. This information is then used to control the shape of light from the LEDs, adjusting it in real-time and enhancing the brightness of the visuals and accuracy of all the shapes in an image.

Real Depth Enhancer

Samsung is also introducing AI Object Depth Enhancer to its Neo QLED TVs. This is built on Samsung’s Neo Quantum Processor and allows it to mimic the human eye’s focus by improving contrast between foreground and background image. This newly added state-of-the-art technology will further enhance all visuals on the Neo QLED TV, creating a three-dimensional effect.

Eye Comfort Mode

Suppose you like to watch your movies in your bedroom and watch it before sleeping at night. In that case, the Eye Comfort Mode on the new Neo QLED 8K TV will automatically adjust screen brightness based on the illumination of the surrounding environment. The screen will reduce the amount of light and change it to warmer tones, based on sunset and sunrise time from the internet connection at your home, as well as a built-in light sensor, allowing it to adjust the blue light automatically.

Intelligent Smart Calibration

Beginning in 2022, the Samsung Neo QLED TV will allow users to calibrate their screen from the menu bar or through the SmartThings app on their smartphones. Users can correct colour patterns to either Basic or Professional mode through a simple step-by-step process with the Smart Calibration feature within the Smart Things app. The Basic Mode, offers a quick calibration within 15 seconds while the professional mode will optimize the picture on par with professional calibrators in less than 8 minutes.

Object Tracking Sound (OTS) With Human Tracking Sound

The upgraded version of the OTS with Human Tracking Sound will give users another level towards realism by adapting sounds to where people are on-screen. This world-class innovation will further enhance the overall viewing experience in any space. With the OTS with Human Tracking Sounds, voice tracks are analysed along with the character’s location on-screen, accurately emulating the location of the sound. Samsung’s 2022 Neo QLED is also the first to offer True Atmos for enhanced three-dimensional sound experience.

If the new improvements to Samsung’s Neo QLED 8K impresses you, there is no better time to bring one home than now. The Retail Recommended Price for 2022 Neo QLED 8K TV are:

Head on to https://www.samsung.com/my/tvs/all-tvs/?neo-qled-tv to discover more about the Samsung Neo QLED TV and stay updated on our latest deals!

Samsung Newsroom sat down with engineer Uihyun Kim and product planner Joonho Jeong to ask them eight questions about Samsung’s latest 8K TV, which pushes the boundaries of what is possible with a television. Read on to learn what they had to say.

Want a TV that brings out the best experience that is impossible to replicate?  Check out Samsung’s 2022 TV product lineup at https://www.samsung.com/my/tvs/

MICRO LED: The Pinnacle of Display Technology

As Samsung’s state-of-the-art display, MICRO LED offers a best-in-class picture quality thanks to 25 million micrometer-sized LEDs that individually produce light and color, creating an incredibly immersive experience through impressive depth, vibrant colors and a heightened level of clarity and contrast. At CES 2022, Samsung will unveil the MICRO LED in three different sizes – 110”, 101” and 89”.

In addition to the hardware innovations, the 2022 MICRO LED supports 20-bit greyscale depth. This means MICRO LED models can express every detail in a scene, offering the finest control with over 1 million steps of brightness and color levels, delivering a true HDR experience. It also expresses 100% of DCI and Adobe RGB color gamut, resulting in stunning, lifelike colors. Together with immersive design made possible by its 99.99% screen-to-body ratio, MICRO LED delivers revolutionary performance.

Finally, MICRO LED comes packed with enhanced usability and customization features.

• Art Mode allows consumers to turn any room into an art gallery as they can select and display their favorite artwork or digital photography. The 2022 MICRO LED also comes with two exclusive media pieces from noted artist and designer Refik Anadol.
• Multi View lets users view content from four different sources simultaneously – from any or all of the four HDMI ports – in pristine 4K resolution at up to 120fps.
• Dolby Atmos delivers a premier immersive audio experience with top, side and bottom channel speakers for breathtaking, multi-dimensional sound.

Evolution of Neo QLED With Neo Quantum Processor and Dynamic Sound Experience

Thanks to the Neo Quantum Processor and the advancements in picture technology and sound it delivers, 2022 Neo QLED will provide some of the most pristine images and immersive soundscapes possible. In fact, this year’s Neo Quantum Processor introduces advanced contrast mapping with BLU (back-light unit), increasing the brightness level from 12 to 14-bit gradation for greater control of the light source – the Quantum Mini LEDs. This allows the TV to control its lighting across 16,384 steps, quadrupled from the previous 4,096 steps.

The new Shape Adaptive Light technology leverages the Neo Quantum Processor to analyze lines, shapes and surfaces to control the shape of light from the Quantum Mini LEDs, enhancing the brightness and accuracy of all shapes on the screen. The result is outstanding image quality that puts full HDR content on display. Samsung’s 2022 Neo QLED also features Real Depth Enhancer, a multi-intelligence picture quality algorithm. This technological advancement creates a greater sense of realism by determining and processing an object on the screen against its background to create a sense of depth.

Additionally, Samsung’s 2022 Neo QLED features EyeComfort mode, which automatically adjusts the screen’s brightness and tone based on a built-in light sensor and sunset/sunrise information. As the ambient light changes, the screen will gradually reduce the amount of light and offer warmer tones, adjusting the blue light levels accordingly. This allows for a more comfortable viewing experience at night by reducing the blue light which may affect one’s sleep quality.

Neo QLED’s sound features are getting a major upgrade as well. Building on OTS (Object Tracking Sound), which directs the sound to move across the room along with the object on-screen, the 2022 products will feature OTS Pro, which incorporates powerful up-firing speakers to create overhead surround sound. 2022 Neo QLED also delivers a truly remarkable Dolby Atmos experience thanks to the addition of Samsung’s new top channel speakers. With multi-channel speakers placed throughout the TV, Neo QLED delivers a dynamic sound experience that tracks the actions from all corners.

Award-Winning Lifestyle TVs With Seamless Integration of Design and Technology

Samsung’s 2022 Lifestyle screens seamlessly blend design and technology for a unique and personalized experience. A new Matte Display with anti-glare, anti-reflection and anti-fingerprint properties has been applied to The Frame, The Sero and The Serif, providing one of the most pleasant and comfortable viewing experiences. As a result, the new Matte Display on Samsung’s 2022 Lifestyle screens received three verifications from UL (Underwriter Laboratories) for being ‘Reflection Glare Free’, ‘Discomfort Glare Free’ and ‘Disability Glare Free’.

• The Frame now offers the most realistic art viewing experience outside of a museum thanks to the anti-glare, low-reflection panel technology featuring an embossed, Matte Display. It also avoids fingerprints and smudges, allowing users to enjoy their favorite artwork in perfect condition. The Frame comes in sizes ranging from 32” to 85”.
• The Serif also comes with a matte finish body to blend seamlessly with the Matte Display, elevating the iconic design to give the most premium look and feel. With the addition of a 65” size option, The Serif is now offered in sizes ranging from 43” to 65”.
• The Sero offers an optimized watching experience with its new Matte Display in both vertical and horizontal modes. The new vertical Multi View function takes multitasking to the next level, allowing users to simultaneously view different content on the top and bottom of the screen, or search information online while watching something.

The New Smart Hub and Apps for the Ultimate User Experience

Samsung’s 2022 Smart TVs come with a new Smart Hub that puts content curation and discovery front and center with their viewing preferences. The new Smart Hub will guide users to their favorite content or help them discover something new all while spending less time searching. The Smart Hub’s sidebar also allows for a seamless transition between categories – Media, Game (Gaming Hub) and Ambient – letting users focus on various in-home activities.

• Gaming Hub: The Samsung Gaming Hub will empower players to discover and jump into the games they love faster through game streaming services. Players will have access to an extensive library of games through Samsung’s partnerships with industry leaders – NVIDIA GeForce Now, Stadia and Utomik – and that’s just the beginning.
• Watch Together: The new app allows users to video chat with friends and family while watching their favorite shows and movies, guaranteed to bring everyone closer together.
• NFT Platform: This application features an intuitive, integrated platform for discovering, purchasing and trading digital artwork through MICRO LED, Neo QLED and The Frame.
• Smart Calibration: This feature allows users to fine tune the settings for optimal picture quality. Basic mode features a quick and easy way of calibrating the screens within 30 seconds, while Professional mode optimizes the screens for pristine picture quality in about 10 minutes.

Expanded Accessory Options Personalized to Users’ Needs and Tastes

The 2022 models also come with expanded accessories to personalize the user experience. The Auto Rotating Wall Mount and Stand inherits the vertical viewing experience from The Sero, allowing users to enjoy mobile viewing by automatically rotating their screens.[1]

To complement the accessory, the 2022 products will support a vertical interface, including the Smart Hub, and offer a vertical Multi View feature. It will offer apps such as YouTube and TikTok as well as mirroring and casting in vertical mode. Lastly, lifestyle features such as Ambient Mode+ and Art Mode are also available in vertical mode. The new rotation key on the remote control lets users easily rotate the screen with a click of a button.

Additionally, with expanded bezel options for The Frame and full motion slim-fit wall mounts for all TVs,[2] there are endless possibilities of personalization with Samsung’s 2022 displays.

Breaking Sonic Barriers With the Latest Soundbar and Features

The 2022 soundbar lineup gets technology upgrades to provide even more immersive, three-dimensional audio experience. Q Symphony, the signature surround-sound experience which allows Samsung’s Neo QLEDs and soundbars to work together, has been improved with added synchrony. This enables the soundbar and TV speakers to work together with all the speakers on the TVs, including the top channel speakers, providing for an expansive, powerful soundscape.

Samsung’s 2022 soundbars also come with Wireless Dolby Atmos connectivity,[3] a wireless Smart TV-to-soundbar connection in which both the screen and soundbar speakers deliver an incredible audio experience with no distracting cables.

Additionally, the new HW-S800B Ultra Slim Soundbar resets the standard in the slim soundbar category, delivering a powerful bass in compact form by integrating passive radiator technology with its subwoofer. With true top-firing speaker channels, the new ultra-slim soundbar packs powerful sound at just 1.6” in depth.

“The role of the screen has changed dramatically in recent years with advancements in technology and how entertainment is distributed. With our new lineup of products, we are providing customers an entirely immersive video and audio experience that is customizable to their needs,” said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung. “Whether you are a movie buff, TV lover, gamer or even an art enthusiast, Samsung has leading-edge offerings that can enhance any room.”

For more information, including images or videos on the products Samsung is announcing at CES 2022, please visit news.samsung.com/global/ces-2022.

^* All functionality, features, specifications, and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation. Availability of the above-mentioned products, services, and features may vary by region.

[1] Compatible with 2022 The Frame and Neo QLED 4K/8K models up to 65”

[2] Applies to all 2022 TV models 43”-85”, except Q80A and AU7000

[3] Compatible with 2022 Samsung QLED