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		<title>UL &#8211; Samsung Newsroom Malaysia</title>
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            <title>UL &#8211; Samsung Newsroom Malaysia</title>
            <link>https://news.samsung.com/my</link>
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        <currentYear>2021</currentYear>
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		<description>What's New on Samsung Newsroom</description>
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				<title>Samsung Electronics Expands Its ‘Green Chip’ Line-Up</title>
				<link>https://news.samsung.com/my/samsung-electronics-expands-its-green-chip-line-up?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Tue, 23 Nov 2021 11:16:58 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Semiconductors]]></category>
		<category><![CDATA[Carbon Footprint]]></category>
		<category><![CDATA[Carbon Trust]]></category>
		<category><![CDATA[CO2 Measured]]></category>
		<category><![CDATA[GDDR6]]></category>
		<category><![CDATA[Gen2 3W Amber]]></category>
		<category><![CDATA[Gen2 3W White]]></category>
		<category><![CDATA[Gen3 3W Amber]]></category>
		<category><![CDATA[GEN3 3W White]]></category>
		<category><![CDATA[Green Chips]]></category>
		<category><![CDATA[HBM2E]]></category>
		<category><![CDATA[ISO 14064-3]]></category>
		<category><![CDATA[LED packages]]></category>
		<category><![CDATA[microSD EVO Select]]></category>
		<category><![CDATA[Portable SSD]]></category>
		<category><![CDATA[Portable SSD T7]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[UFS 3.1]]></category>
		<category><![CDATA[UL]]></category>
		<category><![CDATA[UL Verification]]></category>
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									<description><![CDATA[Samsung Electronics, a world leader in advanced semiconductor technology, today announced that five of its memory products achieved global recognition for]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics, a world leader in advanced semiconductor technology, today announced that five of its memory products achieved global recognition for successfully reducing its carbon emission, while 20 additional memory products received carbon footprint certification. Samsung’s automotive LED packages also had their carbon footprint verification, a first in the industry for automotive LED packages, further expanding Samsung’s portfolio of eco-conscious ‘green chips’.</p>
<p>&nbsp;</p>
<p>“It is exciting to see our environmentally sustainable efforts receiving global acknowledgements,” said Seong-dai Jang, Senior Vice President and Head of DS Corporate Sustainability Management Office at Samsung Electronics. “We will continue our path towards a sustainable future with ‘greener’ chips enabled by Samsung’s cutting-edge technology.”</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><span style="color: #000080;"><strong>Five Memory Products Achieve the Carbon Trust ‘Reducing CO2’ Certification</strong></span></h3>
<p><img class="alignnone size-full wp-image-14657" src="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up_visual-1.jpg" alt="" width="1000" height="667" srcset="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up_visual-1.jpg 1000w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up_visual-1-844x563.jpg 844w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up_visual-1-768x512.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p><span>Five Samsung memory products – HBM2E (8GB), GDDR6 (8Gb), UFS 3.1 (512GB), Portable SSD T7 (1TB), microSD EVO Select (128GB) – recently earned ‘Reducing CO2’ labels from the Carbon Trust. The previous versions of the five products had received the ‘CO2 Measured’ certification from the Carbon Trust last year. The Carbon Trust recently also certified the product carbon footprints of 20 memory products</span><sup>1</sup><span> by giving them the ‘CO2 Measured’ product carbon footprint label.</span></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-14658" src="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-2.jpg" alt="" width="1000" height="667" srcset="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-2.jpg 1000w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-2-844x563.jpg 844w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-2-768x512.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p>The Carbon Trust is an independent and expert partner of organizations that advises businesses on their opportunities in a sustainable, low-carbon world. The Carbon Trust also certifies the environmental footprint of organizations, supply chains and products.</p>
<p>&nbsp;</p>
<p>The Reducing CO2 label certifies that a product’s carbon emission has decreased. Samsung was able to cut the carbon emission of the five memory products through enhanced production efficiency. This means that less electricity and raw materials were used per chip. For the Portable SSD T7 (1TB), Samsung used environmentally sustainable paper instead of plastic as packaging material to minimize the carbon footprint of the product.</p>
<p>&nbsp;</p>
<p>Samsung estimates that the volume of carbon emissions reduced from the five products, after their release until July 2021, amounts to approximately 680,000 metric tons of CO2, which is equivalent to 11.3 million urban tree seedlings grown for ten years or the greenhouse gas emitted from 149,000 cars driven for one year.</p>
<p>&nbsp;</p>
<p>Before a product can be certified for carbon reduction, its current carbon footprint must be validated in order to set the starting line for measuring carbon footprint changes. The CO2 Measured label verifies the current carbon emission of the product with a globally recognized specification (PAS 2050). Thus, the 20 Samsung memory products with the CO2 Measured label has now set the benchmark for future carbon reduction.</p>
<p>&nbsp;</p>
<p>“We have certified five of Samsung’s memory chip products with the CO2 Reducing label, and are pleased to bring on board 20 more products with the CO2 Measured label,” said Hugh Jones, Managing Director at the Carbon Trust Advisory. “We hope that Samsung’s efforts could spread out to the entire semiconductor industry, so that the industry can continue its journey towards a more sustainable future.”</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><span style="color: #000080;"><strong>Carbon Footprint of C-series 3W Automotive LEDs Verified by UL</strong></span></h3>
<p><img class="alignnone size-full wp-image-14659" src="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-3.jpg" alt="" width="1000" height="666" srcset="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-3.jpg 1000w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-3-845x563.jpg 845w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-3-768x511.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p><span>Four C-series 3W Automotive LED packages manufactured by Samsung – Gen3 (third generation) 3W White, Gen3 3W Amber, Gen2 (second generation) 3W White and Gen2 3W Amber – received verification of their carbon footprint to ISO 14064-3 by UL.</span></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-14660" src="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-4.jpg" alt="" width="1000" height="666" srcset="https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-4.jpg 1000w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-4-845x563.jpg 845w, https://img.global.news.samsung.com/my/wp-content/uploads/2021/11/Samsung-Electronics-Expands-Its-%E2%80%98Green-Chip%E2%80%99-Line-Up-4-768x511.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p>UL, the global safety science leader, provides testing, inspection and certification, advisory and risk management services, decision-making tools, training and business intelligence offerings to help customers based in more than 100 countries solve critical business challenges, achieve sustainability goals and prepare for future opportunities.</p>
<p>&nbsp;</p>
<p>Since Samsung’s C-series 3W Automotive LED packages are energy efficient products that draw less power but produces more light output, they reduce carbon emissions of cars by improving energy efficiency and ensure longer driving range for electric vehicles in a single charge.</p>
<p>&nbsp;</p>
<p>“UL congratulates Samsung for pursuing carbon footprint verification for their four C-series 3W Automotive LED packages, which will help automotive manufacturers select products with transparent, verified information about their environmental footprint,” said Doug Lockard, Vice President and General Manager of UL’s Retail and Consumer Products group. “By understanding the carbon impact of products, manufacturers like Samsung can work to reduce those impacts and improve the environmental performance of products over time.”</p>
<p>&nbsp;</p>
<div class="youtube_wrap" style="text-align: left;"><iframe src="https://www.youtube.com/embed/D4pVoIxozzk?rel=0" width="300" height="150" frameborder="0" allowfullscreen="allowfullscreen"><span style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" data-mce-type="bookmark" class="mce_SELRES_start"></span></iframe></div>
<p>&nbsp;</p>
<h6><sup>1</sup> SODIMM (8GB/16GB), LPDDR5 (8GB/12GB/16GB), RDIMM (16GB/32GB), 980 PRO SSD (250GB/500GB/1TB/2TB), HBM2E (16GB), GDDR6 (16Gb), UFS 3.1 (128GB/256GB), microSD EVO Select (64GB/256GB/512GB), Portable SSD T7 (500GB/2TB)</h6>
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				<title>Samsung Receives Zero Waste to Landfill Validations for All its Global Semiconductor Manufacturing Sites</title>
				<link>https://news.samsung.com/my/samsung-receives-zero-waste-to-landfill-validations-for-all-its-global-semiconductor-manufacturing-sites?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Fri, 12 Jun 2020 11:44:23 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Semiconductors]]></category>
		<category><![CDATA[UL]]></category>
		<category><![CDATA[Zero Waste to Landfill]]></category>
                <guid isPermaLink="false">https://bit.ly/3cWmZp2</guid>
									<description><![CDATA[Samsung Electronics, a world leader in advanced semiconductor technology, today announced that it has received UL’s Zero Waste to Landfill validation of Gold]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics, a world leader in advanced semiconductor technology, today announced that it has received UL’s Zero Waste to Landfill validation of Gold level and above for all of its global semiconductor operation sites. This signifies that Samsung’s semiconductor sites in South Korea, US and China meet the requirement of more than 95-percent waste diversion through methods that do not involve thermal processing. In particular, the Samsung DSR building in Hwaseong, Korea, home to most of its local semiconductor R&amp;D staff, is validated for Zero Waste to Landfill at the Platinum level for reaching 100-percent waste diversion.</p>
<p>&nbsp;</p>
<p>“The Zero Waste to Landfill Gold validation is testament to the care and effort by our employees around the world to protect the environment,” said Chanhoon Park, executive vice president of global infrastructure technology at Samsung Electronics. “Eco-friendly operations are now a must for any business and we will continue to ensure sustainable growth that is mindful of the environment that we live and operate in.”</p>
<p>&nbsp;</p>
<p>Starting with Samsung Austin Semiconductor’s (Austin, USA) validation in January, the five semiconductor manufacturing sites in Korea (Giheung, Hwaseong, Pyeongtaek, Onyang and Cheonan) and two in China (Xi’an and Suzhou) have all received validation for Zero Waste to Landfill Gold level and above for their waste diversion initiatives as of June, 2020. These programs were designed to minimize the environmental footprint by shifting waste management methods from thermal processing or landfill disposals to recycling and reuse, enabled by innovation in manufacturing techniques and continued investment on existing systems, as well as robust employee awareness and waste reduction campaigns.</p>
<p>&nbsp;</p>
<p>Reviewed and certified by a third-party industry testing and certification organization, UL, the achievement is a milestone that affirms Samsung’s commitment to environmental stewardship and sustainability. These efforts are visible not only with Samsung’s high-performance energy-efficient products but also throughout its semiconductor manufacturing operations spanning across its global network of more than 60,000 employees worldwide.</p>
<p>&nbsp;</p>
<p>“By pursuing zero waste to landfill validation, Samsung is demonstrating its commitment to reducing waste as a key sustainability initiative at the semiconductor sites,” said Alberto Uggetti, vice president and general manager, environment and sustainability division at UL. “The Zero Waste to Landfill achievements at its semiconductor sites reflect its dedication to the environmental leadership and UL is pleased to validate its efforts.”</p>
<p>&nbsp;</p>
<p><img class="aligncenter wp-image-10137 size-full" src="https://img.global.news.samsung.com/my/wp-content/uploads/2020/06/Samsung-Semiconductor-Site_Zero-Waste-to-Landfill_main_1-e1591932225140.jpg" alt="" width="705" height="470" /></p>
<p>&nbsp;</p>
<p><img class="aligncenter size-full wp-image-10139" src="https://img.global.news.samsung.com/my/wp-content/uploads/2020/06/Samsung-Semiconductor-Site_Zero-Waste-to-Landfill_main_2-1-e1591932252443.jpg" alt="" width="705" height="513" /></p>
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				<title>Samsung QLED TVs Receive Safety Verification from Leading Safety Certification Institutes</title>
				<link>https://news.samsung.com/my/samsung-qled-tvs-receive-safety-verification-from-leading-safety-certification-institutes?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 27 Apr 2020 13:02:38 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[2020 QLED TV]]></category>
		<category><![CDATA[UL]]></category>
		<category><![CDATA[VDE]]></category>
                <guid isPermaLink="false">https://bit.ly/3kSlE7F</guid>
									<description><![CDATA[Samsung Electronics today announced its QLED 8K and 4K TVs have received “no photobiological LED hazard” verifications from Underwriters Laboratories(UL), a]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics today announced its QLED 8K and 4K TVs have received “no photobiological LED hazard” verifications from Underwriters Laboratories(UL), a leading safety science company in the U.S., and “eye safety” certification from Verband Deutscher Elektrotechniker (VDE) in Germany. Samsung becomes the first in the TV industry to receive verifications proving that various types of lights emitted by its QLED TVs pose a no photobiological LED hazard, based on classifications under the IEC (International Electrotechnical Commission)’s standards for photobiological safety and eye.</p>
<p>&nbsp;</p>
<p>Both safety certification institutions, UL and VDE, tested the 65Q900T 8K model and 65Q90T 4K models – both of which emit the brightest light among Samsung’s 2020 QLED TV lineup – for their blue light, ultraviolet rays and infrared rays.</p>
<p>&nbsp;</p>
<p>“While Samsung QLED TVs emit high luminance and brightness, our TVs are designed to protect the eyesight without losing the truly immersive viewing experience,” said Yong Hoon Choi, Executive Vice President of the Visual Display Business at Samsung Electronics. “We are pleased to be recognized by UL and VDE for these efforts and will continue to make the safety of our customers a top priority as we develop our products.”</p>
<p>&nbsp;</p>
<p>For more information on Samsung’s QLED 8K and 4K TV lineup, please visit <a href="http://www.samsung.com/" target="_blank" rel="noopener">www.samsung.com</a>.</p>
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				<title>[Interview] Freeing the TV with the Innovative One Invisible Connection</title>
				<link>https://news.samsung.com/my/interview-freeing-the-tv-with-the-innovative-one-invisible-connection?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 20 Jun 2018 15:17:08 +0000</pubDate>
						<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[2018 QLED TV]]></category>
		<category><![CDATA[Invisible Connection]]></category>
		<category><![CDATA[One Invisible Connection]]></category>
		<category><![CDATA[QLED]]></category>
		<category><![CDATA[QLED TV]]></category>
		<category><![CDATA[UL]]></category>
                <guid isPermaLink="false">http://bit.ly/2tbhezQ</guid>
									<description><![CDATA[  For decades, the TV has been a static object, confined to sit on the outer edges of a room or inside a cupboard, never moving from a single space as we]]></description>
																<content:encoded><![CDATA[<p><img class="alignnone wp-image-101832" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/06/QLED_tv_1.gif" alt="" width="705" height="397" /></p>
<p>&nbsp;</p>
<p>For decades, the <a href="https://www.samsung.com/my/tvs/" target="_blank" rel="noopener">TV</a> has been a static object, confined to sit on the outer edges of a room or inside a cupboard, never moving from a single space as we attempt to hide away the cables that bring it to life. Yet Samsung Electronics believes that the TV should be an agile and dynamic device, with the flexibility to be positioned anywhere within in space and moved whenever desired. Combining cables into a single line, the One Invisible Connection was thus conceived to eliminate clutter and free the TV from its past.</p>
<p>&nbsp;</p>
<p>Recently the Newsroom sat down with the One Invisible Connection managers to take a closer look at the journey from product planning to development, as they created this innovative solution.</p>
<p>&nbsp;</p>
<figure id="attachment_101827" class="wp-caption alignnone"><img class="size-full wp-image-101827" src="https://img.global.news.samsung.com/my/wp-content/uploads/2018/06/Invisible-Connection_2_main.jpg" alt="" width="705" height="483" /><figcaption class="wp-caption-text">Samsung Electronics’ Visual Display Division, who planned and developed the One Invisible Connection. (From left) Junghwa Choi, Mingu Roh, Duhee Jang, and Seungbok Lee.</figcaption></figure>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><span style="color: #3366ff;"><strong>First-of-its-kind Flexibility</strong></span></h3>
<p>The first development in Samsung’s dramatic reduction of cable clutter was the One Connect Box, a hub for connecting various A/V components to the TV, introduced in 2013. Building on this work, in 2017, the company debuted the Invisible Connection, which combined all data and A/V lines into a forked cable. This year, it unveiled a first-of-its-kind innovation: a new One Invisible Connection that integrates everything – data and power – into a single cable.</p>
<p>&nbsp;</p>
<figure id="attachment_101828" class="wp-caption alignnone"><img class="size-full wp-image-101828" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/06/Invisible-Connection_3_main.jpg" alt="" width="705" height="473" /><figcaption class="wp-caption-text">“Invisible Connection” for 2017 <a href="https://www.samsung.com/my/tvs/qled-tv/highlights/" target="_blank" rel="noopener">QLED TV</a>s (left) and “One Invisible Connection” for 2018 QLED TVs (right) Last year, there was a separate power line, but it was completely integrated into one cable this year.</figcaption></figure>
<p>&nbsp;</p>
<p>The new One Invisible Connection is the culmination of the team’s combined efforts to overcome numerous obstacles. “Last year, we focused more on the appearance to create a design that seems invisible. But this year, while developing the newer version, we looked closely at real households to see how the cables were actually installed,” remarked Mingu Roh from the Product Strategy Team. “People would twist and mold the cables to hide a power line out of sight. So, we thought integrating the lines into one single cable would be fundamental to increasing the TV’s freedom.”</p>
<p>&nbsp;</p>
<p>The greatest technical hurdle was to allow a customer to freely change the location of their TV around a room, without being hindered by bulky power or data cables. Junghwa Choi from the R&amp;D Team explained, “We developed a solution which uses high-speed SerDes, optical communication, and error compensation technology to integrate the power and data lines into one thin cable.” Seungbok Lee from the R&amp;D Team added, “We decided on this route after careful deliberation.”</p>
<p>&nbsp;</p>
<p>The cable provided with the TV is 5 meters in length, but if needed, the line can be extended up to 15 meters, with the separate purchase of a longer One Visible Connection.</p>
<p>&nbsp;</p>
<p>This is how Samsung 2018 QLED TVs were freed from spatial restrictions. With the One Invisible Connection, users can easily move their TVs, avoiding the tiresome process of reorganizing tangled lines and unplugging the powerline from the outlet. No longer required to be positioned close to sockets or in front of a sofa in the living room, the TV can be enjoyed anywhere in the room.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><span style="color: #3366ff;"><strong>Safety First</strong></span></h3>
<p>The One Invisible Connection has piqued public curiosity and raised certain questions concerning safety for small children and animals. Keeping these considerations at the forefront of their minds, the R&amp;D Team undertook the sizable task of designing an ultra-thin cable that safely allows high-voltage transmission.</p>
<p>&nbsp;</p>
<p>Customer safety was the team’s top priority in any situation. Focusing on the management and reduction of various safety risks led them to develop a new piece of technology: an over-current protection circuit that shuts off power in the rare case of overheating. In risky situations, the One Invisible Connection immediately cuts off power. “If it is unplugged or disconnected, power is cut off within two seconds for safety purposes,“ said Duhee Jang from the R&amp;D Team.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-101829" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/06/Invisible-Connection_4_main.jpg" alt="" width="705" height="462" /></p>
<p>&nbsp;</p>
<p>Samsung was approved by Underwriters Laboratories (UL)*, guaranteeing the safety of the One Invisible Connection. Nevertheless, the certification process itself was challenging, as there were no pre-existing standards to measure the new development against. In fact, Samsung created a new standard.</p>
<p>&nbsp;</p>
<p>“We worked closely with UL from the beginning of the project to define customer needs and standards. Given the time constraint, the Planning and R&amp;D Teams had to work simultaneously and these profound efforts are why the successful development and optimization of the One Invisible Connection are particularly meaningful,” said Lee. “UL Marks are the most widely recognized safety certification marks in the world. We are proud of the fact that we were able to present these new standards,” he added.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><span style="color: #3366ff;"><strong>First Impressions</strong></span></h3>
<p><img class="alignnone size-full wp-image-101824" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/06/Invisible-Connection_6_main.jpg" alt="" width="705" height="461" /></p>
<p>&nbsp;</p>
<p>Resolving the shortcomings of traditional cables, the developers of the One Invisible Connection paid close attention to consumer preferences. On their home visits, they had also gained insights about consumer perception of cable thickness.</p>
<p>&nbsp;</p>
<p>Roh said, “There was feedback that thin cables seem vulnerable and unstable. People even asked me, ‘Is it OK to have a cable this thin?’ So the team began its research and verification process to find an optimal thickness that would also assure users.”</p>
<p>&nbsp;</p>
<p>As the product evolved into a hybrid cable containing both power and data lines, the team enhanced durability by swapping materials. “The major changes include switching the cable material from Kevlar to the more durable Teflon on the outside,” Choi elaborated. “It successfully integrates several important technologies.”</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-101825" src="https://img.global.news.samsung.com/global/wp-content/uploads/2018/06/Invisible-Connection_7_main.jpg" alt="" width="705" height="463" /></p>
<p>&nbsp;</p>
<p>In their desire to blend it seamlessly into the home, the team went beyond the traditional boundaries of the TV. Some may doubt the importance of a cable, but Samsung’s One Invisible Connection is at the forefront of the evolution of the TV from simple audio-visual medium to a lifestyle product.</p>
<p>&nbsp;</p>
<p>In consideration of the growing trend of consumers seeking greater convenience from their products, maximizing mobility is the future of TV design. The team hopes it will soon be the norm that people move their TVs anywhere around their homes.</p>
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<p><em>*UL is a global safety consulting and certification company, approved to perform safety testing by the U.S. federal agency Occupational Safety and Health Administration (OSHA).</em></p>
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				<title>Samsung Electronics’ 2018 Smart TVs Become First to be Industry-Certified for Enhanced Security</title>
				<link>https://news.samsung.com/my/samsung-electronics-2018-smart-tvs-become-first-to-be-industry-certified-for-enhanced-security?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 10 Jan 2018 17:49:39 +0000</pubDate>
						<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[CES 2018]]></category>
		<category><![CDATA[PCI DSS]]></category>
		<category><![CDATA[Samsung Knox]]></category>
		<category><![CDATA[Samsung Smart TV]]></category>
		<category><![CDATA[Smart TV Security Solution]]></category>
		<category><![CDATA[T-Commerce]]></category>
		<category><![CDATA[UL]]></category>
                <guid isPermaLink="false">http://bit.ly/2qR4GPg</guid>
									<description><![CDATA[Samsung Electronics today announced that its Smart TV security solution, inclusive of its Samsung Knox technology, has been recognized by global certification]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics today announced that its <a href="https://www.samsung.com/my/tvs/smart-tvs/" target="_blank" rel="noopener">Smart TV</a> security solution, inclusive of its Samsung Knox technology, has been recognized by global certification institutes. Samsung’s Smart TV is the first in the industry to receive the Common Criteria (CC) certification for three consecutive years, and its Checkout payment service is also certified by the Payment Card Industry Data Security Standard (PCI DSS).</p>
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<p>“At Samsung, security is our top priority in developing Smart TV technology,” said Jonghee Han, President of Visual Display Business at Samsung Electronics. “We are committed to providing one of the most reliable security solutions on the market for our Smart TV users.”</p>
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<p>Samsung Knox technology for <a href="http://www.samsung.com/my/tvs/" target="_blank" rel="noopener">TV</a> implements a hardware root of trust security architecture which incorporates security features across the TV platform stack. Integrated into all Smart TV lineups from this year, Samsung Knox’s technology ensures strengthened security optimized for the Smart TV user environment. This system detects and removes malicious applications which can steal important data from other applications. Based on this enhanced security, Samsung became the first in the industry to receive Common Criteria certification, an internationally recognized certification system for computer security that is conducted for government evaluations, for three consecutive years.</p>
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<p>Samsung Checkout payment service received PCI DSS certification by UL at CES 2018, another noteworthy feat for the TV industry. For T-Commerce, which allows consumers to purchase products and services directly from their TVs, Samsung has further strengthened the security of its Smart TV payment service. Checkout is a simple T-Commerce payment service that encrypts credit card information. PCI DSS is an international data security standard which has been adopted by American Express, Discover Financial Services, JCB International, MasterCard, and Visa Inc. for all organizations that process, store or transmit credit card information.</p>
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<p>In addition to Samsung’s own security software, Samsung and McAfee also have developed a new security application tailored for TVs called McAfee Security for TV, which has been in place since April 2017 and ships on all Samsung Smart TVs. This TV security application provides an additional twofold protection for Samsung Smart TVs. McAfee is one of the world’s leading independent cybersecurity companies, offering security services in 32 languages. Samsung Smart TVs were the first in the world to adopt this innovative security software, specifically for TVs.</p>
<p>&nbsp;</p>
<p>For more information on Samsung’s Smart TV lineup, Samsung Knox technology or Checkout, please visit <a href="http://www.samsung.com/my/" target="_blank" rel="noopener">www.samsung.com</a>.</p>
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