Summer is getting an awesome upgrade as Samsung is officially leveling up with the Galaxy A-Team by introducing four trailblazers who embody the Gen Z spirit. Joining the group are versatile lead Ashtine Olviga, new Gen Z icon Caprice Cayetano, chart-topping musical artist Maki, and screen favorite Will Ashley.

More than just ambassadors, they represent the diverse facets of a generation that refuses to be put in a box. This new squad is here to show you how to step up your A-game with the Galaxy A57 5G | A37 5G and finally start living the dream life you have bookmarked.

Ashtine: The Multi-Hyphenate Muse

For Ashtine Olviga, life needs harmony between the spotlight and behind-the screen brilliance. Whether she is prepping for a new role on set or recording her latest track, the Galaxy A57 5G | A37 5G’s 50MP Wide Camera is there to document her journey as a rising singer-actress. But even a multi-hyphenate needs a reset; during her breaks, Ashtine relies on her device to play harder and smoother with its 120HZ refresh rate, diving into her favorite mobile games to recharge before the next take.

Ashtine says, “I love how my Galaxy A57 5G actually helps me in my work and more, like when I’m on break, I can use it to take good videos for my feed or play a quick round before stepping back in the shoot.” By stepping up her A-game, she shows that being intentionally awesome means having a phone that can transition seamlessly from a professional creative tool to a high-performance gaming powerhouse.

Caprice: The Spark of Spontaneity

As the recent big winner of a reality TV show, Caprice Cayetano represents the unfiltered energy of Gen Z. Now that she is always on the move, from winning reality TV to preparing for her new show  and endorsements, she uses the Galaxy A57 5G | A37 5G to explore more and capture spontaneous joy as it happens. Circle to Search with Google helps her search outfit ideas or finding the new song title she just listened to.

“I’m usually always on the go, para sa shoots man yan, content, or kahit everyday moments [be it on shoots, content, or everyday moments], so having a phone that can keep up really helps. With the Galaxy A57 5G | A37 5G, it’s easier for me to create and capture things anytime, lalo na [especially] during travel or spontaneous moments. It lets me stay creative while still enjoying what I’m doing,” Caprice shares. She embodies what it means to be intentionally awesome, and that is taking every opportunity to explore her world and sharing those authentic, unscripted moments with her community.

Maki: Stepping Up the Soundtrack of Life

For hitmaker Maki, inspiration does not wait for a studio session. Whether he is capturing a melody for a new hit or performing live for his world tour, he uses the Galaxy A57 5G | A37 5G to document his journey in high definition, especially with the improved Nightography.

Maki says, “I’m amazed it can still take good videos in low light, such as how recording studios are lit. And I still get to take sharp photos, even when moving around. It’s great for filming content and I love how it actually matches my aesthetic and style.” By stepping up his A-game, Maki shows that with the right tools, you can turn your creative passion into the soundtrack of a generation.

Will: Redefining the Gen Z Hustle

As a seasoned actor and the “Nation’s Son”, Will Ashley knows that a dream life requires a device that works as hard as he does. From long days on set to late-night events, he relies on the Galaxy A57 5G | A37 5G to explore more and play harder without missing a beat. Thanks to the improved performance and larger cooling chamber, gaming stays chill even for long hours.

For Will, being intentionally awesome means having a phone that’s fast, reliable, and has a solid camera that helps him stay in the flow and focus on what matters. As Will notes, “For me, stepping up isn’t always big—it’s in the small improvements. And if a device can make things smoother and help me express myself better, then that’s already a step forward.”

Get ready to be on top of your A-Game

With the latest Galaxy A57 5G | A37 5G, the tools to explore more, play harder, and be intentionally awesome are officially in your hands. From capturing viral hits to documenting raw, unfiltered moments, your ‘someday’ starts now.

Step up your A-Game like the #GalaxyATeam! The Galaxy A57 5G is available for as low as P28,990 while the Galaxy A37 5G can be yours for as low as P25,990. If you buy until June 30, 2026, you will get a free travel adapter (worth P1,190) and phone case (worth P990), alongside two-year Samsung Care+ warranty. You can also get the 256GB variant at an additional P1,500 off! That’s up to P5,170 worth of savings. Additionally, you can enjoy up to 40% off on select Galaxy wearables when you buy it with these phones.

Check them out in these links:

Galaxy A57 5G: http://smsng.co/GalaxyA57-PR 

Galaxy A37 5G: http://smsng.co/GalaxyA37-PR 

If you are looking for a more accessible option, there is also the Galaxy A07 5G, available for as low as P8,290.

For more information, visit samsung.com.ph or Samsung Philippines Newsroom. Stay tuned for more awesome adventures of #TeamGalaxy through Samsung Philippines’ social media pages.

Terms and conditions apply. DTI Fair Trade Permit No. FTEB-252295, 251225, and 251388 series of 2026

MANILA, Philippines (May xx, 2026) – There truly is no place like home, and what better companion to give you more out of every hour spent indoors than the newest Samsung Vision AI TVs. As the global No. 1 TV brand of the last 20 years, Samsung designed its latest TV lineup to understand what you love and elevate it. Powered by Vision AI Companion, the new TV range combines intelligent features, advanced display innovations, and an immersive experience to help you make the most of your downtime at home.

Watch Every Scene How They’re Meant to Be Seen

Nothing makes staying in feel more rewarding than finally diving into your favorite films and TV shows, and Samsung’s new Micro RGB Vision AI TV delivers a cinematic picture and room-filling audio needed to make every viewing moment more memorable than ever. Using micro-sized Red, Green, and Blue backlights, it renders brighter visuals with wider color expression and remarkably accurate hues without color bleeding. This makes dark scenes in suspense thrillers appear richer and more atmospheric, while sweeping landscapes and vibrant cityscapes feel more vivid and realistic.

This flawless visual performance is powered by the Micro RGB AI Engine Pro, which drives 4K upscaling, color enhancement, and sound optimization simultaneously to wrap you in a truly cinematic experience. The Micro RGB Precision Color 100 refines every shade, making the picture vivid without being oversaturated. Sunlight from the window or the light from the lamp in your room should never interrupt your viewing. Thanks to the TV’s Glare Free Display, distracting reflections will not pull you out of the story — no matter what time of day you’re watching.

No cinematic viewing is complete without immersive sound. The Micro RGB Vision AI TV comes with an AI Sound Controller Pro, which lets you independently adjust the volumes of voices, background music, and sound effects. With the Live Translation feature, the content you watch won’t be limited to one language. This instantly detects the language of the film or show you’re viewing, and generates real-time subtitles in your preferred language.

When you want to discover something new to watch, Samsung TV Plus is the perfect platform. It offers unlimited access to more than 750 live channels and thousands of on-demand movies and shows at no extra cost.

Level Up Your Virtual Gameplay

For most gamers, downtime at home is usually spent exploring new worlds, competing online, or finally diving into long-awaited titles. The Samsung OLED Vision AI TV. Its self-illuminating pixel technology produces perfect, infinite blacks and brilliant, pure whites to create incredible depth and realism across every environment. Built on the NQ4 AI Gen3 Processor, the TV is powered by 128 AI neural networks that sharpen, upscale, and optimize every frame in real time. Meanwhile, the OLED HDR+ technology analyzes each scene individually to reveal every detail of even the darkest corners of a virtual world.

The Samsung OLED Vision AI TV is engineered to give you the ultimate competitive edge. Motion Xcelerator 165Hz supports smooth, ultra-fast VRR gameplay. The Ultimate Gaming Pack, which includes G-Sync Compatibility and FreeSync Premium Pro, eliminates lag, tearing, and stutter so completely that the only thing you should worry about is your gaming performance. AI Gaming Optimizer automatically applies the ideal settings based on the genre of your chosen game, while Game Bar allows you to apply ultra-wide aspect ratios to expand your view.

Sound makes every gameplay more captivating. Dolby Atmos® surrounds you in multi-dimensional sound, while Object Tracking Lite delivers sound that follows the action on screen, putting you right in the center of every adventure.

Master Multi-Tasking and Seamless Productivity

Maximizing your time at home also means finding the perfect flow state, whether it involves managing a busy household, tackling a work-from-home day, or balancing your personal projects. Engineered to support your productivity at home, the Neo QLED Vision AI TV utilizes microscopic LEDs controlled with pinpoint accuracy through Quantum Mini LED backlighting to reproduce stronger contrast, cleaner highlights, and shadow detail across every kind of content. The NQ4 AI Gen2 Processor optimizes picture and sound quality in real time, adapting to whatever is on screen without any manual adjustment needed. Color Booster Pro enhances color expression intelligently to ensure that every content is displayed in full detail.

The Neo QLED Vision AI TV serves as a productivity powerhouse through seamless connectivity via the built-in SmartThings Hub. This links the TV to several compatible smart devices, allowing you to effortlessly monitor your appliances, manage energy consumption through AI Energy Mode, and check in on your home environment.Balancing your productivity and a connected home requires robust security that the Samsung Knox Security can readily enforce. This digital defense system fiercely protects your personal data, linked smart devices, and passwords to give you total peace of mind as you manage your household securely.

Once your busy workday winds down, the Neo QLED can transform into an art piece through the Art Store. This provides access to over 5,000 curated works from the world’s most celebrated museums, turning your TV into an elegant statement piece for your space.

Bring the Stadium Energy to Your Home

The Samsung Vision AI TVs make watching your favorite team’s match feel as riveting as seeing it live. The Mini LED Vision AI TV makes this possible through smarter processing and enhanced realism. Its NQ4 AI Gen2 Processor dynamically optimizes both picture and sound based on the action happening live, so you can follow rapid plays more clearly. Compared to regular LEDs, the Mini LED technology relies on smaller backlights to allow for incredibly precise control of light and shadow, resulting in richer picture quality with deeper contrast and finer details. The Pure Spectrum Color maintains pixel-level color precision across the entire screen, while the Mini LED HDR pulls out the brightest highlights.

Once you’re tuned in to a game, AI Football Mode automatically applies picture and sound settings designed specifically for football broadcasts. This allows commentary to sound sharper and crowd noise fuller, while quick motion remains smooth enough to track every pass and goal with ease.

Maximize Your TV Experience

When you invest in a Samsung Vision AI TV, you invest in your passions. Each TV runs on the intuitive One UI Tizen, and is supported by up to 7 years of OS upgrades. That means the television you bring home continues to improve and adapt to new technologies and features for years to come.

Get huge savings of up to PHP 86,999 along with exclusive offers on the new Samsung Vision AI TVs. Every Micro RGB, Neo QLED, and Samsung OLED Vision AI TV comes with a freebie bundle, which includes a monitor worth PHP 32,999 and a soundbar worth PHP 86,999. Plus, enjoy a free Installation and VIP Product Assistance service worth up to PHP 10,000.

Avail premium TV care when you add the Samsung Care+ Premium to your TV purchases on the Samsung Online Store or the Shop app. Maintain your TV’s reliable performance with extended warranty coverage of up to two years along with comprehensive expert services for as low as PHP 5,799/year*.

To know more about Samsung’s latest Vision AI TVs, visit https://news.samsung.com/ph/.

DTI Fair Trade Permit No. FTEB-251774 Series of 2026

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Now in its third year supporting the Galaxy Manila Marathon, Samsung continues to strengthen its commitment to a community driven not only by performance, but by progress, connection, and healthier everyday habits. Set to take place in celebration of Philippine Independence, the Galaxy Manila Marathon champions the Filipino spirit of resilience, grit, perseverance, and the freedom to move forward at one’s own pace. Building on this spirit of connection and everyday wellness, Samsung’s “Run with Galaxy” initiative showcases a seamlessly connected ecosystem designed to support every wellness experience. 

This year’s event also ushers in a landmark partnership with SM Supermalls and RUNRIO through the Galaxy Manila Marathon to key cities across the country, including Clark, Cebu, Iloilo, Davao, and Cagayan de Oro. Supported by the Department of Tourism (DOT), all routes under the series are certified by the World Athletics and Association of International Marathons and Distance Races (AIMS), and sanctioned by the Philippine Athletics Track and Field Association (PATAFA).

From training to recovery, stay in tune with the Galaxy Watch8 series

At the center of this ecosystem are the Galaxy Watch8, Galaxy Watch8 Classic, and Galaxy Watch Ultra, designed to deliver meaningful performance insights through Samsung Health. From pacing and endurance to recovery and overall wellness, runners are equipped with a clearer understanding of how they move and how to improve over time.

With Running Coach delivering personalized training plans and real-time guidance tailored to fitness level, and Energy Score offering a daily read on physical and mental readiness, each run becomes more intentional. Meanwhile, advanced sleep tools like Bedtime Guidance and Vascular Load also support recovery by optimizing rest and tracking overnight strain, so recovery is just as informed as training; because the best performance plans are not based on guesswork, they are built, one data point at a time.

Even Ugandan world champion and Team Galaxy athlete Jacob Kiplimo, who recently finished third at the London Marathon with an extraordinary time of 2:00:09, has spoken about the value of objective performance analysis in helping athletes understand their limits and refine future goals. That same mindset powers Samsung’s approach to connected fitness: technology that not only records performance, but helps shape it.

In sync with your stride, in frame from start to finish

Completing that experience is the Galaxy Buds4 series, designed to keep runners locked into every stride. With immersive Hi-Fi sounds, Adaptive Noise Cancellation, and real-time Ambient Sound control, it tunes out distraction when focus matters and lets the world back in when safety calls. Whether it is an easy recovery jog, an all-out tempo session, or voice-guided cues through Samsung Health, the Galaxy Buds4 series stay seamlessly in sync with every pace, turning each session into a fully immersive, uninterrupted flow.

And because every milestone deserves to be captured as vividly as it felt, the Galaxy S26 Ultra turns race-day moments into lasting highlights. Equipped with a pro-grade camera system, enhanced Nightography, advanced stabilization and Horizontal Lock, and AI-powered image processing, it captures everything from early-morning runs to finish-line victories in stunning detail. Whether it is motion shots on the move or post-run selfies, every frame comes out sharp, cinematic, and ready to share before the cooldown even begins.

Together, the Galaxy ecosystem transforms every run into a more connected and intelligent wellness journey. From training to recovery to race-day memories, every step is supported, understood, and elevated.

Take your place at the starting line and run every mile with intention on June 13, 2026! For more information on the Galaxy Manila Marathon, visit the Galaxy Manila Marathon official site and be part of the Run with Galaxy movement. The 21KM category is officially sold out, with over 9,000 runners securing their slots, making it one of the largest 21KM race categories in the Philippines. Meanwhile, registration for the 10KM and 5KM categories is still open, with slots filling fast. Secure your place now!

The 2026 Samsung Vision AI TVs are designed to elevate Filipinos’ passions at home with AI-powered features and cutting-edge display technology, including the world’s first Micro RGB TV, which delivers the most accurate color expression.

MANILA, Philippines (May 21, 2026) – Global No. 1 TV and soundbar brand Samsung continues to make home entertainment better in every way as it introduces its newest lineup of Vision AI TVs and sound devices. Among the lineup are the Micro RGB and Mini LED TVs, built to help more Filipinos experience their passions more fully right in the comfort of their home.

Starting May 25, you can save up to PHP 86,999 and avail exclusive offers on the new Samsung Vision AI TVs. Get a free monitor worth PHP 32,999 and a free soundbar worth PHP 86,999 with every Micro RGB, Neo QLED, and Samsung OLED Vision AI TV. Plus, enjoy a free Installation and VIP Product Assistance service worth up to PHP 10,000.

Grow Your Passions with Vision AI Companion

Vision AI Companion sets the new Samsung TVs apart. With advanced natural language understanding, it allows you to interact with your TV more conversationally. You can ask for real-time recommendations or pull up cast information while watching a TV series or a movie, or ask for the current stats of your favorite player in the middle of a live broadcast.

AI Football Mode makes football viewing even better by applying picture and sound settings, designed to make you feel like you’re in the pitch. This AI-driven optimization delivers richer colors, dynamic contrast, with crystal-clear audio — allowing you to track rapid passes and feel the roar of the stadium crowd right in your living room.

From left, Samsung Philippines Product Marketing Manager for Display Robert Centena; Business Director for Video and Display (VD) TS Lee; Head of VD Chris Almazan; Product Marketing Head for VD Mahir Al-Rubah; with Product Marketing Managers for TV Ron Matas and Andrea Borbe, unveil Samsung’s new range of Vision AI TVs headlined by the industry’s first Micro RGB TV.

The Micro RGB Vision AI TV Brings a New Dimension of Detail

Samsung’s newest Vision AI TVs are pushing display innovation further, proving that bigger moments start with something small. Leading the lineup is the industry’s first Micro RGB Vision AI TV, which introduces a breathtaking new world of ultra-wide colors. It uses microscopic backlights working together to produce a wider color range, brighter images and more accurate hues across the screen without color bleeding. This renders sweeping landscapes and moody cinematography with lifelike accuracy.

The Micro RGB Vision AI TV runs on Samsung’s most powerful processor, the Micro RGB AI Engine Pro. This enables 4K upscaling, color enhancement, and sound optimization all at once — pulling you deeper into every scene or every intense moment of a live match. To complement this, the Micro RGB Precision Color 100 refines every shade on screen, making colors appear more vivid and true-to-life. Glare from the sun or a lighting fixture has a way of breaking the spell when you’re watching, but with the TV’s Glare Free Display, distracting reflections are no longer a concern. This lets you get lost in your entertainment, day or night.

That same visual precision carries over into the gaming experience. The Micro RGB Vision AI TV becomes a premium battle station with smoother, blazing-fast gameplay even for VRR games up to 165Hz through the Motion Xcelerator technology. This ensures that high-speed esports tournaments and graphically demanding action games run with zero motion blur. Finding your next game is just as seamless with the Gaming Hub. It streamlines gameplay, bringing together your favorite titles from consoles, cloud services, and apps in one place, complete with tailored recommendations that suit your taste.

Great picture is only half the experience as the Micro RGB Vision AI TV also delivers a remarkable sound performance. The AI Sound Controller Pro allows viewers to take charge of their acoustic environment while watching, allowing them to adjust the volume of voices, background music, and sound effects to isolate even the subtlest audio.

Samsung OLED Vision AI TV Delivers Cinema-Grade Brilliance That Pulls You

The latest Samsung OLED Vision AI TV is designed to make entertainment feel more cinematic, immersive, and engaging from the comfort of your home. Built with self-illuminating pixel technology, the Samsung OLED display achieves perfect, infinite blacks and brilliant, pure whites. This results in a picture that feels less like a screen and more like a window right into the content you’re viewing. The TV holds VDE certification for Real Black Performance, Pantone validation for accuracy across over 2.100 colors and 110 skin tone shades.

This impressive picture quality is driven by the NQ4 AI Gen3 Processor, which uses 128 AI neural networks that work in real time to sharpen, upscale, and optimize every frame. Samsung OLED HDR+ further elevates the experience, analyzing each scene individually and boosting brightness precisely where it matters.

The TV’s brilliance extends to the gaming experience. The Motion Xcelerator 165Hz supports VRR gameplay at up to 4K 165Hz. It comes with a Gaming Pack, which eliminates lag, tearing, and stutter, to make every playthrough smooth and distraction-free.

Picture-Perfect Masterpiece with the Neo QLED Vision AI TV

The Samsung Neo QLED Vision AI TV is built on the idea that no matter what you’re watching, it should always look exceptional. To deliver on that, Samsung engineered the Neo QLED Vision AI TV with the Quantum Mini LED backlighting at its foundation. This utilizes thousands of microscopic LEDs organized into precise zones controlled with greater accuracy than standard LED panels. The outcome is a picture with stronger contrast, cleaner highlights, and shadow detail that holds up even in the darkest scenes. Whether you’re viewing a nature documentary, watching a film late at night, or catching up on live sports, the Neo QLED Vision AI TV renders it all with perfect clarity.

The Neo QLED Vision AI TV’s brilliance extends beyond picture quality. Its SmartThings connectivity delivers remarkable convenience, helping you control your smart home devices directly from the screen. Whether it’s monitoring or controlling your smart appliances, staying connected to your pets while you’re away, or managing your energy consumption with AI Energy Mode, this intelligent integration simplifies day-to-day life and keeps you entirely immersed in doing what you love.

The TV can also serve as an art piece for your living room. The built-in Art Store offers access to over 5,000 curated works from famous museums across the globe. When you switch off your TV, you can turn it into a rotating gallery of masterpieces to add elegance to your space. Meanwhile, Samsung Knox Security runs in the background to safeguard your connected devices. It protects your personal data, blocks suspicious apps, and keeps the TV’s software secure through continuous updates — giving you peace of mind, so you can focus solely on what you love.

Breathtaking Depth and Dynamics from the Mini LED Vision AI TV

Samsung’s new Mini LED TVs elevate the way you experience your passions at home through smarter processing and enhanced realism. Its NQ4 AI Gen2 Processor uses 20 AI neural networks to optimize picture and sound based on what you’re watching or playing.

Mini LED technology utilizes smaller backlights than regular LEDs, allowing for more precise control of light and shadow. It displays deeper contrast, finer details in dark scenes, and a clearer, more immersive picture overall. Pure Spectrum Color adds pixel-level color precision across an expanded hamit, keeping every hue balanced and natural. Mini LED HDR further enhances contrast, pulling out deeper blacks, brighter highlights, and sharper detail in action-packed shows or championship matches.

Gaming is taken to the next level through the TV’s Motion Xcelerator 144Hz feature, which delivers seamless visuals at incredibly fast speeds. This dynamic refresh technology provides ultra-smooth motion performance for VRR games up to 4K 144Hz, making fast-action on the pitch or in-game looks smooth and clear from every angle. The AI Gaming Optimizer keeps you focused on achieving victory without having to fumble through your display settings. Through real-time screen analysis, it instantly recognizes the specific genre of your game and automatically applies the optimal visual and performance settings.

The Odyssey OLED Gaming Monitor Unleashes Your Competitive Edge

Samsung has held the title of global No. 1 gaming monitor brand for seven consecutive years, a position built by consistently delivering a gaming experience at the highest level. The Samsung Odyssey OLED takes a leap for gaming monitors, pushing your competitive edge beyond limits. Built for gamers who refuse to compromise, this monitor is equipped with self-illuminating pixels that produce near-infinite contrast, rendering deep blacks and vivid colors. This allows you to fully immerse in dark gaming environments, revealing detail that would otherwise be lost on typical LED panels. At the same time, bright scenes remain saturated and controlled rather than washed out.

The Odyssey OLED G7 brings dual mode which delivers 330Hz at FHD and 160Hz at 4K resolution, with a response time as quick as 0.03ms to ensure a smooth, seamless display performance. It has a an ergonomic stand to help you achieve winning heights. You may choose to play in landscape or stream in portrait mode.

Display Performance Built for More

Samsung’s new TVs are designed for long-term use. Running on One UI Tizen, the TVs feature a seamless, intuitive interface that won’t get left behind with up to 7 years of OS upgrades. This ensures your TV continues to grow alongside your interests, adapting to new technologies and features as they emerge.

Samsung TV Plus helps you broaden your horizons. You can deepen your passions further with unlimited access to over 750 channels and thousands of on-demand content — from sports and news, to blockbusters and the hottest TV shows —- entirely for free.

Samsung’s latest range of Vision AI TVs and sound devices create moments that feel more immersive, connected, and meaningful. Pursue your passions more fully with the new Samsung Micro RGB and Micro LED TVs, coming this June. Go to samsung.com.ph to see what’s possible.

To know more about Samsung’s latest Vision AI TVs, visit https://news.samsung.com/ph/.

DTI Fair Trade Permit No. FTEB-251774 Series of 2026

PHILIPPINES – May 19, 2026 – Mark your calendars for the highly anticipated Samsung LazMall Super Brand Day on May 21. Returning for its ninth edition, the annual online sales event will present Samsung’s latest innovations at unbeatable prices for one day only. This year’s theme, “Dream Deals”, spotlights exceptional value across Samsung’s ecosystem of mobile devices, home appliances, TVs and displays – bringing premium innovations to consumers across Southeast Asia.

Held in partnership with Lazada, the leading eCommerce platform in Southeast Asia, the Samsung x Lazada Super Brand Day invites shoppers across the region to enjoy exclusive promotions and limited-time offers on some of Samsung’s most sought-after products.

The Super Brand Day will include Samsung’s most intuitive Galaxy AI phone yet, the Galaxy S26 series, designed to elevate everyday mobile use with its powerful performance, industry-leading camera systems, and advanced AI features. For an enhanced audio experience, the Galaxy Buds4 series complements the device with seamless connectivity.

Shoppers looking to upgrade their viewing experiences at home can explore Samsung’s premium display innovations, including the Mini LED M70H AI Smart TV lineup, which delivers exceptional color, clarity and intelligent picture processing capabilities. For all your productivity, entertainment and gaming needs, check out Samsung’s latest range of immersive displays, such as OLED, QLED, and Crystal UHD TVs, as well as Odyssey QLED Gaming Monitors. 

Homeowners can also look forward to doing less and living more with Samsung’s range of AI-powered digital appliances, which offer smarter and more intuitive living, with the Bespoke AI Refrigerators, AI Ecobubble Washer-Dryers, and Windfree Air Conditioners designed to simplify everyday routines at home.

Chang Soo Park, Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “We are thrilled to partner with Lazada once again to bring Samsung’s latest innovations closer to consumers across Southeast Asia. Whether upgrading everyday essentials or enhancing a home setup, this year’s ‘Dream Deals’ event makes our premium innovations more accessible than ever with offers that are not to be missed.”

Highlights of Samsung Super Brand Day in PH include:

• Up to 50% OFF on select Galaxy devices
• Up to 40% OFF on select TVs, Sound devices, and Monitors
• Up to 45% OFF on select Digital appliances

For more information, visit http://spr.ly/Samsung-LZD-SBD. Shoppers can also download the Lazada app on the Google Play Store or App Store to visit the Samsung official LazMall Flagship Store today.

May is that in-between moment where summer lingers but back-to-school knocks; it marks the beginning of the countdown to June and the shift from slow summer days back into productivity mode. As families, students, and young professionals start gearing up for the new academic season, Samsung makes upgrading easier from the start with flexible 0% installment offers for up to 24 to 36 months across the latest Galaxy Tab A and Tab S series, plus trade-in deals that help make every upgrade more worthwhile, making it easier to get set for the new school year.

Built for note-taking, multi-tasking, and everything in between, they are ready to make the return to school a return to momentum. Because a new school year is not just about going back, it is about leveling up. And with exclusive Samsung Back-to-School offers running until June 30, 2026, now is the perfect time to get ahead before the rush begins.

A Fun and Smarter Way to Learn with Galaxy Tab A series

For parents preparing their kids for a new school year, finding the right balance between learning, play, and safety matters most. And now, getting there feels more seamless than ever. The Galaxy Tab A11, Galaxy A11+, and Galaxy A11+ Kids Edition are exclusively available for as low as ₱307.92/month for 24 months at 0% interest via credit card installment, plus trade-in savings and a Book Cover for only ₱600 SRP, making it easier for parents to start the school year right.

For worry-free use, the Galaxy Tab A11+ Kids Edition offers a safe, curated space built just for children, complete with a protective Kids Cover, Touch Pen, and Tethering String for added security. The Galaxy Tab A11 series is designed to support that balance, making everyday learning more engaging for kids, while giving parents peace of mind. 

With Google Gemini Live, the Galaxy Tab A11 series makes learning feel more interactive and intuitive. Just long-press the side button to share their screen or camera view for real-time assistance through natural, free-flowing conversations. Powered by up to 4GB of memory and 64GB of storage, it is perfect for parents, too! It handles your work emails and even personal schedules. The long-lasting 7,040mAh battery keeps up with the day’s hustle, while 25W Super Fast Charging gets you back in action in no time.

Power Up Anywhere with the Galaxy Tab S10 Lite and Galaxy Tab S10 FE

From lecture halls to first jobs, the Galaxy Tab S10 Lite is built for goal-getters. It’s made even more within reach with flexible 0% installment plans for as low as ₱524.72 monthly for 36 months via credit card, plus trade-in deals that help you get more value from every upgrade. For those who like everything, everywhere, all at once, the Galaxy Tab S10 FE and FE+ are available starting at ₱699.72 monthly for 36 months under flexible 0% installment options, making powerful multitasking feel more accessible for everyday productivity. You can also complete your setup with a Keyboard add-on for just ₱2,000 to turn your tablet into a more seamless workspace.

The Galaxy Tab S10 Lite’s vibrant display with Vision Booster keeps things clear indoors or outdoors, while the in-box S Pen makes it easy to capture ideas the moment they strike. With Samsung Notes features like Handwriting Help, staying organized feels less like work and more like flow. For the Galaxy Tab S10 FE and FE+, multitasking feels effortless. Run notes, edits, and creative apps side by side with Multi Active Window, whether you are sketching on Clip Studio Paint or editing on LumaFusion, your workflow stays smooth, not scattered.

Be Limitless with the Galaxy Tab S11 Series

For those always between pitches, projects, and passion work, the Galaxy Tab S11 series moves with a lifestyle built on momentum, now within easier reach through flexible 0% installment plans for as low as ₱1,394.17 monthly over 36 months, supported by trade-in savings that make upgrading feel more considered. Sleek, ultra-thin, and built for movement, it slips easily from cafe brainstorming sessions to late-night edits without missing a beat. 

Bundled with a free keyboard, it transforms into a desktop-like workstation, while upgraded Samsung DeX Extended Mode enables dual-screen multitasking that keeps your ideas and execution flowing side by side. Powered by One UI 8 with Galaxy AI, it works like a creative co-pilot, helping translate, organize ideas, refine visuals, and stay in flow with ease. Backed by a powerful 3nm processor, it delivers the speed and efficiency built for modern productivity. 

The Galaxy Tab S series gives you the academic and professional edge with a Book Cover Keyboard Slim (AI Hotkey), an in-box S-Pen, bundled with a one-year Microsoft 365 subscription to keep you ahead of the curve until June 30, 2026.

Even better, the savings stack up. For the Galaxy Tab S11 and Galaxy Tab S10 FE series, enjoy nationwide offers at Samsung Authorized Stores: up to 11% off with EastWest, 10% off via UnionBank or PNB, plus exclusive discounts from HSBC, Chinabank, and BPI. You can also get a free first-month installment for PNB cardholders at select locations. It is not just about gearing up for a busy season. It is about owning it with smarter tech and smarter deals.

Unbox a Smarter Season Ahead with Galaxy Tab A to S

Own your fresh start ahead, because this season is built for better beginnings. From family-ready Galaxy Tab A11, A11+, and A11+ Kids Edition to the productivity-packed Galaxy Tab S10 Lite and Galaxy Tab S10 FE series, and the powerhouse Galaxy Tab S11 and Galaxy Tab S11 Ultra, there is a Galaxy Tab for every kind of learner, creator, and goal-setter.

Don’t miss these exclusive deals and make the busy year ahead your most productive yet.

DTI Fair Trade Permit No. FTEB-253386, 251565, 254449 Series of 2026

The full experience of One UI 9 will be introduced with upcoming Galaxy flagship devices later this year, which will include advanced AI features that will make mobile interaction easy and effortless.

What’s New in One UI 9 Beta

One UI 9 beta introduces several updates across key areas of the mobile experience.

Samsung Notes¹ gains creative new tools, including decorative tapes and a wider variety of pen line styles. Meanwhile, the Contacts app now offers direct access to Creative Studio² for creating personalized profile cards without the need to switch between apps.

The updated Quick Panel³ gives users greater control over its layout. Brightness, sound and media player are each independently adjustable, with more size options to suit individual preferences.

Accessibility is significantly improved by an adjustable Mouse Key speed that enables smoother cursor control and a combined TalkBack package that brings together features previously offered separately by Google and Samsung. The new Text Spotlight feature — which displays selected text larger or more clearly in a floating window — has also been added to make reading easier.

One UI 9 also introduces enhanced protection against suspicious apps and potential threats: when new high-risk apps are detected, it now warns users, blocks execution and installation, and recommends deletion through security policy updates.⁴

Availability

The One UI 9 beta program will be available to Galaxy S26 series users in select markets, including Germany, India, Korea, Poland, the U.K. and the U.S starting this week. Galaxy S26 series users can apply to join the beta program via the Samsung Members app.

1. Service availability may vary by region/country, OS/One UI version, device model and phone carrier. ︎
2. Requires Creative Studio app installation. Creative Studio feature requires a network connection and Samsung Account login. Service availability may vary by country, language or device model. The accuracy and reliability of the generated output is not guaranteed. Sticker can only be shared with other Galaxy devices. ︎
3. Certain settings might be grayed out or will not appear if the feature is turned off. ︎
4. Samsung’s security policy updates are designed to improve device security through service operation policy changes and may include updates to list of potential high-risk apps according to Samsung’s internal assessment.  ︎

Vasovagal syncope occurs when a person’s heart rate and blood pressure drop abruptly due to factors like excessive stress, leading to a temporary loss of consciousness. While the fainting spell itself is typically not life-threatening, sudden falls can cause severe secondary injuries like fractures or concussions, making early prediction critically important for prevention.

“Up to 40% of people experience vasovagal syncope over their lifetime, with one-third experiencing recurrent episodes,” said Professor Junhwan Cho of the Department of Cardiology at Chung-Ang University Gwangmyeong Hospital. “An early warning could give patients advance time to get into a safe position or call for help, which would dramatically reduce the incidence of secondary injuries.”

The joint research team, led by Professor Cho, conducted evaluations on 132 patients with suspected VVS symptoms during induced fainting tests. Using a Galaxy Watch equipped with a photoplethysmography (PPG) sensor, the team analyzed the watch’s heart rate variability (HRV) data with an AI algorithm. The model successfully predicted impending fainting episodes up to five minutes in advance with 84.6 percent accuracy, at a clinically meaningful sensitivity of 90 percent and a specificity of 64 percent.

“This study is an example of how wearable technology can help shift healthcare from being designed for ‘post-care’ to a model of ‘preventive care,’” said Jongmin Choi, Head of Health R&D Group, Mobile eXperience (MX) Business, Samsung Electronics. “We are committed to driving technological innovation that empowers our users to lead healthier everyday lives.”

The research findings were published in Volume 7, Issue 4 of “European Heart Journal – Digital Health,” a leading medical journal and they represent the world’s first study to successfully demonstrate the potential for a commercial smartwatch to provide early prediction of syncope.

Samsung plans to further advance the health monitoring capabilities of its wearable portfolio and expand collaboration with leading medical institutions. Through these efforts, the company aims to lead the digital health industry and accelerate the implementation of personalized, preventive health solutions.

For more information on the latest Galaxy Watches, visit

Galaxy Watch8: https://www.samsung.com/ph/watches/galaxy-watch/galaxy-watch8-40mm-silver-bluetooth-sm-l320nzsaasa/buy/

Galaxy Watch8 Classic:

https://www.samsung.com/ph/watches/galaxy-watch/galaxy-watch8-classic-46mm-black-bluetooth-sm-l500nzkaasa/buy/

For more info, visit Samsung Philippines Newsroom or Samsung.com.

MANILA, Philippines (May 8, 2026) – Sometimes, the best experiences are found right at home, in front of your TV. Global No. 1 TV brand Samsung transforms simple moments into extraordinary ones with vibrant, immersive visuals from its QLED Smart TVs, bringing a billion shades of lifelike color.

Samsung QLED TVs are powered by Quantum Dot technology, made up of nanometer-sized semiconductors that produce the most detailed and accurate color expression. These real quantum dot materials bring the screen to life, creating the most accurate depiction of any content. Turning light into colors that remain accurate across a wide range of brightness levels, combined with 4K Upscaling, the QLED viewing experience transports you to a vibrant world from home.

With 100% color volume, Samsung QLED TVs deliver the most immersive, real-life-like experience. Watching a basketball game feels like you’re sitting right by the courtside, while catching an episode of your favorite series brings you right into the scene as if you were actually there.

To enjoy an even better viewing experience, you can choose from endless entertainment choices on the Samsung TV Plus, a free built-in app that offers thousands of TV shows and movies.

More than stunning picture quality, the Samsung QLED TV offers peace of mind in more ways than one. ensuring a safer and more sustainable choice for their homes for years to come. Unlike conventional quantum dots, which often contain cadmium, known to be environmentally hazardous, Samsung’s QLED TVs are built with indium-based quantum dots, setting a new standard for eco-friendly technology.

When you add the Samsung Care+ Premium to your  TV purchase, you can count on lasting peace of mind for the years to come. Samsung Care+ Premium is available exclusively on the Samsung Online Store or the Shop app. For only PHP 5,799/year*, you can avail of extended warranty coverage for your TV, plus certified expert services.

Until May 30, 2026, Samsung is giving away a free B400 Soundbar with every TV purchase for the ultimate audio and viewing experience at home,  available exclusively on the Samsung Online Store or the Shop app.

To know more about Samsung Vision AI TVs and sound devices, visit https://news.samsung.com/ph/.

* Including a 1-year standard warranty from purchase

We’ve all been there—waiting for the perfect moment to launch a new project, embark on a dream trip, or finally commit to that side hustle. Consider this the sign you’ve been waiting for.

Samsung offers exclusive deals across its flagship lineup including the Galaxy S25 and S26 Series, Galaxy Z Fold7 and Galaxy Z Flip7, specifically engineered to power your prime era – a more inspired version of yourself, using intuitive Galaxy AI as the spark that pushes you to be more.

Life doesn’t get less busy, but you can get better at handling it. This year, the ‘Leveled Up You’ is about finding a better rhythm. Instead of feeling buried under a mounting to-do list, you’re using the right devices to stay a step ahead and keep your career goals in check while still leaving space for the travel and little things that actually get you excited.

Upgrade the Way You Handle the Hustle

For the students and professionals rewriting the rules of productivity, the Galaxy S26 Series—including the Galaxy S26, Galaxy S26+, and Galaxy S26 Ultra—and the Galaxy S25 Series—featuring the Galaxy S25, Galaxy S25+, Galaxy S25 Ultra, and the versatile Galaxy S25 FE—is the gateway to getting things done, faster. Imagine sitting in during a lecture or a marathon meeting and never worrying about the clutter of information.

With Note Assist, Galaxy AI neatly tidies up your handwritten notes and generates simple summaries, while Transcript Assist works behind the scenes converting audio into perfectly structured text. When inspiration strikes, you can engage in a natural dialogue with Gemini Live to brainstorm your next project, while Now Nudge anticipates your schedule before you even check the clock. Even the simplest curiosity is satisfied instantly with Circle to Search, allowing you to identify anything on your screen without ever breaking your flow.

Living Your Best Life, Powered by Galaxy AI

The journey doesn’t stop at the office door. For the creators and explorers, the Galaxy Z Fold7 and Galaxy Z Flip7 shows what it means to document a life well-lived. The Galaxy Z Fold7 transforms from a sleek, pocketable device into an expansive tablet-sized canvas, allowing you to master the art of multitasking, like editing a travel vlog while simultaneously checking flight updates. Meanwhile, the Galaxy Z Flip7 offers a very compact, hands-free phone that features a large, functional cover screen that lets you capture the moment even without unfolding.

The “Levelled-Up You” doesn’t just take photos; you capture cinematic stories. With Nightography Video, the darkness of a dimly lit dinner becomes a vivid memory. If a shot isn’t quite perfect, Photo Assist allows you to edit reality itself, moving subjects or filling backgrounds with a single tap. On the expansive screen of the Fold, you master the art of multi-tasking, editing a travel vlog while simultaneously checking flight updates and chatting with friends. All the while, the advanced industry first Privacy Display in the Galaxy S26 Ultra ensures that your creative process and personal data remain for your eyes only.

With a Galaxy device in your hand, the goals that once felt miles away suddenly feel like they are right in front of you. You’ve been waiting for a sign to change the way you work, play, and create. This is it. The era of the “Levelled-Up You” has officially begun, and your new favorite device is ready to lead the way.

The Sign You Needed? Just Right Here.

Upgrading your lifestyle has never been easier! Catch this exclusive lineup of promotions across all flagship devices, from the cutting-edge Galaxy S25 and S26 series to the stylish and compact Galaxy Z Series. These exclusive deals are the final piece of the puzzle, ensuring that the most powerful tools on the planet are within your grasp.

For those looking to trade in the old for the new, the S25 Family Trade-In offers up to 47% off, while the Galaxy S25 FE comes with a massive free double storage upgrade and additional discounts worth up to ₱16,000 off. Fans of the foldable revolution can secure up to ₱6,000 off the Galaxy Z Fold7 or Z Flip7 at Samsung Authorized Stores, or opt for the Family Trade-In to enjoy up to 46% off the Galaxy Z Fold7. To make the upgrade even more seamless, credit card holders can enjoy up to 12% off with 0% installment plans for up to 24 months through participating channels until June 30, 2026.

For more information, visit samsung.com.ph or Samsung Philippines Newsroom.