The TV plays a defining role at the heart of modern homes. It’s where people come together, shaping the mood for movie nights, offering background comfort in quiet moments, and anchoring the room when friends gather. As the TV is always visible and always present, it is expected to do more than entertain. It needs to be immersive when the moment calls for it, and seamlessly present when not in use.

Four Everyday TV Moments in Southeast Asia and Oceania Households 

	1. Movie Night: When Performance Comes to life  When expectations rise, so must streaming quality. Picture clarity, color accuracy and immersion have become essential — and movie night is when those demands are at their highest. Cinematic color gradient and the texture of sound all depend on a TV that can faithfully reproduce what filmmakers intended.
Did you know? In Samsung’s 2025 Southeast Asia & Oceania (SEAO) TV Awareness Survey[1], 70% of respondents say high-quality content delivery is a top priority when choosing a new TV.
Designed for This Moment Powered by the Micro RGB AI Engine Pro[2], every frame on the Micro RGB TV is processed with vivid color and clarity. Meanwhile, Dolby Atmos® multidimensional sound brings films alive with depth, drama and emotion you can hear and feel.Beyond on-screen performance, Samsung’s Vision AI Companion[3] — a multi‑agent platform combining Large Language Model powered‑ intelligence with Bixby to support natural conversations enables viewers to enjoy smarter and more intuitive interactions, like asking questions and exploring content in real-time without interrupting their viewing experience.

	2. Tranquil Moments: When Presence Matters As homes become more multi‑functional, the TV is more than just a screen — it’s part of the space. How it looks when turned off, how it blends into the room’s aesthetic, and how it complements everyday living now matter just as much as its on‑screen performance.
Did you know? 75% of respondents who are aware of The Frame expressed a preference for its design.
Designed for This Moment The Frame Pro’s screen transforms into a canvas with Art Mode[4] — giving users the choice to select pieces from a curated selection of world-renowned artwork, with regularly refreshed collections from the Art Store[5] that bring new inspiration. Paired with a refined, modern frame design and glare-free screen, premium art can be enjoyed anytime from the comfort of home.

	3. Wind-Down Moments: When Responsiveness Matters Late in the evening, the mood shifts. Gaming becomes immersive as the room darkens and the screen takes over. In these moments, responsiveness matters most, and the best experience is when the tech can keep up with all the exciting action.
Did you know? 1 in 4 TV owners in SEAO pair their screen primarily with a gaming console — making responsiveness and picture precision key considerations at purchase1
Designed for This Moment Samsung OLED TVs excel in delivering an immersive viewing and gaming experience. With deep blacks, clean whites, and vibrant colors, every scene stays crisp and focused — even in darker, more intimate settings. Designed for next-level gaming performance, these TVs enhance your setup with features built for smooth and responsive gameplay. NVIDIA G-SYNC and AMD FreeSync Premium work together to keep motion clear and fluid, reducing screen tearing and ensuring smoother, more stable visuals. Gamers can also enjoy exceptionally fluid visuals and sharp clarity during fast-paced action, making every gaming session more immersive and responsive[6].

	4. Match Day and Hosting: When the Room Comes Alive   When friends come over, the TV often becomes the focal point of the home. Every extraordinary goal, every nail-bitingly close call, every tense replay can be felt together on the sofa. The TV doesn’t just show what’s happening; it sets the atmosphere for the whole experience.
Did you know?Nearly 70% of SEAO respondents say the most cinematic and immersive experience possible is an important factor in their next TV purchase1
Designed for This Moment This is where Mini LED makes a difference. With intelligent picture and sound tuning, the action feels immediate and alive — placing you right in the heart of the stadium while you lounge on your couch. AI Soccer Mode[7], available on the 100″ M90H, M80H, as well as other selected Samsung AI TVs like the QN80H, QN70H, and more, delivers a more exciting gameday experience with optimization of picture and sound to bring the atmosphere of the stadium into your living room.   Additionally, the AI Sound Controller[8] lets you personalize your listening experience – adjusting voice and background levels for whatever you’re watching, so you can choose to focus on the elements that matter most to you

What This Means for Choosing a TV Today

Choosing a TV today is no longer just about specifications or size. It’s about finding a screen that adapts to every moment, complements every space, and elevates your entertainment experiences. In 2026, Samsung’s line-up of AI Televisions will continue to deliver superior picture quality, together with smarter and more personal experiences.

For more information, visit: https://www.samsung.com/ph/

[1] Samsung 2025 SEAO TV Awareness Survey. N = 2,000 respondents across 8 Southeast Asia and Oceania markets. Fieldwork: November 2025.  

[2] Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.

[3] Feature available in certain regions and models. Availability, supported features, and user interface may vary by country, region, model and viewing conditions. Voice commands recognise English, French, Spanish, Portuguese, German, Italian, and Korean, but not all accents, dialects, and expressions are recognised. This feature provides AI-created content, with accuracy not guaranteed — please check results. Requires certain Bluetooth remote (sold separately on some models). In-box remote for some models does not support voice recognition. Requires either a Mobile Quick Remote or separately purchased Bluetooth remote. Feature accessible via the AI button, or the Home button (long press) on remote control without an AI button. Go to feature

[4] Samsung Account log-in and Wi-Fi connection are required. Includes free 30 refreshed artworks monthly through Art Store Streams and over 70 ambient content supported complimentary throughout the year. Paid subscription required to enjoy all the art from the Art Store.

[5] Samsung Account required for network-based smart services, including streaming apps and other smart features. Separate [connected] computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.

[6] NVIDIA G-SYNC compatibility requires connection to a compatible NVIDIA graphics card and may require enabling VRR settings in both the TV and GPU driver settings. Performance may vary depending on system configuration.

[7] Feature availability and performance may vary depending on the content viewed and the apps used. Features and availability may vary by model and region.

[8] Feature availability and performance may vary depending on the content viewed and the apps used. Features and availability may vary by model and region.

Almost six months in, and your best moves are still ahead. This June, elevate your daily routine with exclusive, limited-time offers on the advanced Galaxy S26, Galaxy S26+, Galaxy S26 Ultra, the versatile Galaxy Z Fold7 and Galaxy Z Flip7, and the dependable Galaxy S25, Galaxy S25+, Galaxy S25 Ultra before these exclusive deals slip away! 

If you’ve been waiting for a sign to finally upgrade, this is your moment—these exclusive trade-in deals and limited-time offers run only until June 30.

An Ultra Upgrade for Those Who Know Their Galaxy Best 

The latest Galaxy S26 Ultra takes everything you love to a more intuitive Galaxy AI.

The new Now Nudge intelligently anticipates your daily routine, serving up helpful, contextual reminders when they matter most. Taking this excitement further is the world’s first-ever Privacy Display dynamically shielding your screen from wandering eyes wherever you are. If you have trusted Galaxy to power you for years, the Galaxy S26 Ultra is the ultimate version of the experience you must get.

Where Style Flips and Productivity Unfolds

For anyone who values style and appreciates an elevated form factor, take the leap into the foldable future right now. Get up to ₱6,000 off the Galaxy Z Fold7 and Galaxy Z Flip7 when you purchase at any Samsung Authorized Store, or leverage the Trade-In Promo to get up to 46% off the powerhouse Galaxy Z Fold7 just by trading in your old device.

Unfold the sleek Galaxy Z Fold7 into an immersive 8-inch workspace. Optimized for seamless side-by-side multitasking, it lets you work efficiently on the go without sacrificing efficiency. Meanwhile, the pocket sized Galaxy Z Flip7 unfolds into a versatile FlexWindow that comes with a FlexCam, allowing you to capture stunning, hands-free content in creative angles.

A Smarter You Made Seamless

For those who rely on performance-driven devices, the Galaxy S25 Ultra, Galaxy S25, and Galaxy S25 FE continues to be an incredibly smart, value-packed choice. Trade in your current phone and enjoy up to 47% off your new Galaxy S25 series or secure a free double storage upgrade with additional discount worth up to ₱16,000 off, giving you all the space you need for the rest of the year.

The Galaxy S25 Ultra makes every task easy with a multimodal AI agent that adapts to your daily habits. When it’s time to play, the Snapdragon® 8 Elite platform and a 40% larger vapor chamber deliver hyper-realistic, lag-free gaming even under pressure. Ready for the Galaxy flagship experience? The Galaxy S25 FE blends premium performance with a balanced price. Immerse yourself in an ultra-smooth display, and capture life’s best moments in brilliant clarity—day or night—with an upgraded 12MP front camera and enhanced Nightography.

A New Reset Deserves a Galaxy Upgrade

Effortlessly sync your daily routine by maximizing mid-year rewards for a Galaxy Ecosystem with exclusive add-ons and flexible payment options. Enjoy up to 30% off when you pair your upgrade with a Galaxy Watch and Galaxy Buds, pocketing massive savings worth up to ₱12,000. Get an additional up to 11% off on your brand-new device alongside seamless 0% interest installment plans for up to 24 months using participating credit cards at select channels.

Your Final Sign to Upgrade is Here

Take the chance to elevate your lifestyle. Choose the peak performance of the latest Galaxy S26, Galaxy S26+, Galaxy S26 Ultra, the heightened productivity and style of the Galaxy Z Fold7 and Galaxy Z Flip7, or the proven value of the highly capable Galaxy S25 Galaxy S25, Galaxy S25+, Galaxy S25 Ultra. 

Head to your nearest authorized Samsung store today, or stay updated on the latest promos and deals by visiting the official Samsung website at news.samsung.com/ph before the June 30 deadline passes!

DTI Fair Trade Permit No. FTEB-252729 Series of 2026

DTI Fair Trade Permit No.FTEB-254449 Series of 2026

DTI Permit No. FTEB-252725 Series of 2026

MANILA, Philippines (June 9, 2026) – In today’s world, we have more ways than ever to access our favorite content. Everyday, we can watch a show during a commute or follow sports highlights on social media. But while portable devices undeniably offer convenience for on-the-go consumption, 20-year global No. 1 TV brand Samsung argues that televisions continue to own the depth of viewing experience.

“In recent years, we have seen a transformation in how people consume content with a rise in preference for convenient, short-form entertainment,” said Samsung Philippines Head of Audio and Video Chris Almazan. “But when we want to be fully immersed in our passions, whether it’s a favorite film, sport, or game, people naturally gravitate toward the biggest and most capable screen in the home — which remains to be the TV.”

With its latest lineup of Vision AI TVs, Samsung proves that some experiences are better with a bigger screen.

Scaling Your Passions Requires Bigger Screens

According to Samsung, televisions are among the most accessible ways for people to nurture their passions. “Display innovation has always been about helping consumers connect more deeply with the things they love,” argued Almazan. This is the guiding principle for the new Samsung Vision AI TVs. “Whether it’s watching a blockbuster film, cheering for their team, or diving into virtual realms, we wanted to make every experience more meaningful through monumental scale and innovative display technology,” he explained.

The new Micro RGB Vision AI TV introduces a breakthrough display architecture that produces richer colors with greater accuracy and breathtaking vibrance. This allows viewers to experience every frame exactly how they are intended, delivering remarkable cinematic depth and nuance like only televisions can. The Samsung TV Plus app enriches the viewing experience, offering instant access to hundreds of live channels and thousands of on-demand titles at no additional cost. “We want Samsung TVs to allow people to spend less time searching and more time exploring new interests without barriers,” shared Almazan.

Meanwhile, the Mini LED Vision AI TV immerses audiences deeper into their passions through AI-enhanced processing and precise light control. The Neo QLED Vision AI TVs support multitasking and connected living with premium visuals and intelligent features, making balancing everyday entertainment with everyday productivity more seamless. Viewers gain competitive gaming edge and more immersive entertainment with the Samsung OLED Vision AI TV’s ultra-fast responsiveness and exceptional audiovisual quality.

Almazan asserted, “When people are pursuing their passions, they want an experience that draws them in completely. That’s where television continues to excel as it gives people the space to engage with what they love on a scale that feels more impactful and memorable.”

Vision AI Companion Takes You Beyond Passive Viewing

Today’s consumers demand more out of their TVs. Aside from massive scale and advanced audio and display, Samsung finds that TVs have to adapt to the lifestyles of modern households. Through Vision AI Companion, Samsung transforms televisions into intuitive companions, capable of understanding user preferences, anticipating needs, and delivering more personalized experiences. Leveraging advanced natural language processing, users can converse with their TV to seek real-time recommendations or instantly pull up information they need.

“Samsung envisions the TV as a highly intelligent companion that actively enhances daily living,” noted Almazan. “By integrating Vision AI Companion to Samsung TVs, we want to eliminate friction from the viewing experience and empower your TVs to do more. With TVs that effortlessly adapt to user habits, they can maximize and personalize their entertainment experience in a way that only televisions can.”

Managing Your Home is Safer and More Efficient with SmartThings

Aside from seamless viewing experiences, Samsung also empowers homes with effortless connectivity through TVs, evolving the television into a central hub that assists users as they orchestrate the rhythm of their home. “The TV occupies a unique place within the home. It’s often the largest, most visible screen in the household and where families naturally gather. This makes it the ideal place to connect and manage the broader smart home experience,” said Almazan.

SmartThings integration allows Samsung TVs to connect devices through one intuitive interface. From managing and monitoring connected appliances to managing energy consumption, Samsung TVs put users in full control of their daily routines.

The Head of VD at Samsung further stated, “The goal is to have Samsung televisions actively support a smarter, more efficient household. When you can manage your smart devices through the TV, it becomes an irreplaceable tool for modern living.” By reducing complexity and bringing information together in one place, Samsung televisions help people spend more time enjoying what matters the most.

With more homes adapting smart, connected devices, robust security becomes even more important. Samsung recognizes that consumers expect their connected devices to perform seamlessly, while also protecting their personal data and information. “We built the Samsung Knox Security directly into the television experience. It operates to help safeguard personal data, protect connected devices, and defend against potential threats through continuous monitoring and software protection,” explained Almazan.

He added, “Samsung believes that consumers shouldn’t have to choose between convenience and security. With televisions becoming increasingly integrated into daily life, security must be embedded into the experience from the very beginning.”

By providing robust security alongside premium entertainment experiences, Samsung aims to ensure that the television remains the biggest and most trusted screen in the home.

The Best TVs are Built for the Long Run

In many households, televisions are among one of the longest-lasting technology investments people make. For Samsung, this longevity is supported by durable hardware and continuous software innovation.

Powered by One UI Tizen, the new Samsung Vision AI TVs guarantee up to 7 years of OS upgrades. “We want to ensure that Samsung televisions continue to deliver value by adapting and evolving for years to come,” said Almazan. Through this, new features and improvements can be introduced over time, helping users stay up to date without constantly upgrading devices.

“Consumers deserve technology that grows with them, adapts to their needs, and keeps pace with innovation,” he stated. This approach reflects Samsung’s commitment to pushing innovation designed for long-term value.

For all the technological advancements shaping today’s televisions, Samsung finds that the most important role of the TV remains unchanged.

“TVs continue to bring families and communities together, from watching movies and catching the most exciting live sporting events, to taking on new virtual worlds and discovering stories that inspire them,” Almazan shared. “In a world increasingly defined by individual screens and fragmented attention, televisions continue to create moments of shared experience.”

He added, “Technology will continue to evolve, but the human desire for meaningful experiences remains constant. Samsung’s goal is to create TVs that make those experiences richer, more immersive, and more memorable than ever. That’s why televisions continue to matter, and why we believe its best days are yet to come.”

To know more about Samsung’s latest Vision AI TVs, visit https://news.samsung.com/ph/.

▲ Securing computational design data through 4D scanner

Developing wearables with the optimal fit and comfort remains a difficult yet crucial challenge. Not only do these factors make the device feel more seamless to use, but they are directly tied to maximizing overall performance and sensor accuracy. However, the fact that each person’s anatomy is completely unique presents a major hurdle. But what if there was a way to meticulously engineer comfort, fit and sensing so precisely, it could deliver the optimal experience for nearly everyone?

Samsung’s solution is Computational Design. This multidimensional process harnesses AI and advanced computing to analyze hundreds of thousands of quantitative and qualitative data points to generate, test and refine product designs with greater precision. The result is a fundamental shift from subjective feedback to objective, data-driven engineering, creating superior products with the optimal fit for the widest range of users.

That description captures computational design in the abstract — like a dictionary definition. To understand how computational design is actually used to create superior wearables, Samsung Newsroom visited the Samsung Design Innovation Center (SDIC) in San Francisco, home to the Computational Design Lab.

▲ Federico Casalegno, EVP and Head of the Samsung Design Innovation Center

Spearheading the SDIC is Federico Casalegno, Executive Vice President and Head of the Samsung Design Innovation Center, who has spent the past two decades mastering the practice of computational design and leading the implementation of this core concept into Samsung’s product development. We sat down with Federico to discuss how SDIC employs computational design as a primary tool to create and optimize experiences for Samsung’s wearables, particularly the Galaxy Buds4 series.

Q. Tell us about SDIC’s role.

At SDIC, our mission is to deliver meaningful experiences by understanding people and their evolving lifestyles — always in the context of human-centered design. Ultimately, we want to delight customers and create products that help people live happier, healthier, more creative and more productive lives, while building a better future for all and preserving the environment. To achieve this, SDIC brings together the power of design and creativity with data-driven decision-making. Supported by AI, machine learning, robotics and advanced computing, our talented, multidisciplinary team of designers is constantly pushing the boundaries of what’s possible, delivering unparalleled user experiences and real, tangible benefits.

▲ At SDIC, design is combined with AI, data and computing to achieve maximum comfort for wearable devices.

Q. What exactly is computational design and what is the philosophy behind it?

While we live in a unique era of technological innovation, Samsung’s approach to design was always deeply human-centered as we believe that technology without humanity is merely perfection without purpose. Computational design is how we bring this philosophy to life — it is the process of harnessing the immense power of AI, data and computing to design products for people, rather than expecting people to adapt to our products. This approach helps us to create devices that are fundamentally functional, intuitive, comfortable and beautifully crafted. Today, this methodology is applied all across our wearable portfolio, including Galaxy Watch8 series and Galaxy Buds4 series.

▲ The computational design process involves various state-of-the-art testing equipment, including 4D scanning.

Q. How does computational design turn the ‘fit’ of a device into an objective, measurable metric?

For developing something as personal as a wearable that remains in contact with you for extended periods, fit is an essential element. It’s not just about comfort though; a secure fit is also needed for maximizing the precision of the device’s sensors. However, traditional design methods fail to measure wearability objectively, as they only rely on a small sample of people for product testing.

Computational design fundamentally changes this. By leveraging massive, digitalized datasets and advanced AI simulations, it transforms wearability into a quantifiable metric that allows Samsung to measure comfort and fit like never before. By being able to consider all the unique shapes and curves of the human ear or the wrist through computational design, our designers are equipped with trustworthy, objective insights that are difficult to attain through traditional methods.

▲ Optimal design parameters are derived through AI and physics-based simulations, which are then cross-verified with robot testing.

Q. Tell us in detail how the computational design process works in the lab and how it was implemented in the Galaxy Buds4 series.

Our computational design process relies on three elements: real people, digital twins and robots. We capture 3D and 4D scans of a diverse global audience, integrating precise anatomical data to create ‘digital twins.’ We then run AI and physics-based simulations, cross-validating the results with physical robot testing.

For the Galaxy Buds4 series, we applied this exact process to achieve perfect wearing comfort and premium sound. We analyzed hundreds of millions of global ear data points and ran more than 10,000 simulations to perfect the new blade design. This objective data led us to subtly reduce the size of the main head ¹ and refine the angle of rotation — minor adjustments that resulted in a dramatic, universally validated increase in stability and comfort.

Q. How does Samsung’s computational design ultimately benefit the users?

Samsung’s computational design process is powered by a unique proprietary dataset built exclusively from within Samsung and our team has developed several specialized AI programs based on this data. This combination gives us unique insights while we constantly innovate our design processes and methods. For Galaxy Buds and Watch specifically, this translates into improved wearing comfort, stability and sensor accuracy — key factors that elevate both the user experience and product performance.

▲ Samsung’s lineup of wearables, such as Galaxy Buds4 series, Galaxy Watch8 series and Galaxy Ring, all incorporate computational design in its development process.

Q. Looking ahead, how do you see Computational Design evolving over the next decade?

Computational design is now a foundational element of Samsung’s development process across all our wearable products. Our goal remains to maximize wearability, fit, comfort and sensor performance to ultimately serve the people using it.

Looking ahead, the true power of this process is its continuous evolution. As our dataset continues to grow, custom AI tools will drive more accurate simulations and deeper insights. These advancements will not only further improve product wearability, but also unlock exponential innovations down the line that lead to an entirely new category of wearables that can redefine the boundaries of user experience. Ultimately, this symbiotic partnership between computational design and AI frees our designers to be more creative, empowering us to deliver measurably superior products and experiences for the people who use them.

In 2026, the Galaxy S26 Series is here to help you do more and worry less with AI-powered productivity tools to support everyday workflows.

This exciting line-up of AI phones introduces advanced Galaxy AI features that can help smoothen your productivity journey – Now Nudge, Now Brief, Call Screening and Document Scan – are all designed to work seamlessly and effortlessly so you never miss a beat no matter how busy you get.

Always prepared for complete ease of mind

The Galaxy S26 Series provides you with timely reminders before you realize you need them. Feeling uneasy before the start of a new week is common, especially when important meetings await. More proactive and personalized than ever, Now Brief^[1], quietly supports users by surfacing timely reminders and key information—helping to ensure that nothing slips through the cracks.

Effortless schedule management with Your AI Companion

The Galaxy S26 Series finds for you the simplest way to stay organized. Heading to work, it’s common to be juggling emails, the day’s news and even that message from a close friend asking when you’re free to catch up.

Now Nudge^[2] effectively minimizes manual input on your end. Timely and relevant suggestions help you stay in the flow without being distracted. Received a message about your evening plans? This exciting AI-powered feature which can be turned on or off from Settings, reads the context of the conversation, checks your calendar for conflicts, and surfaces relevant suggestion, without you ever opening a separate app.

This seamless productivity carries on across tasks with the Galaxy S26 Series. If another friend asks for photos from a recent trip, the Galaxy S26 Series can quickly and automatically suggest photos from the Gallery, removing the need to search through albums or switch between apps.

Check out how to use this advanced Galaxy AI feature, Now Nudge, here.

Stay focused with intelligent call screening

The Galaxy S26 Series helps you screen out distractions with smarter safeguards. In fast‑paced workdays, unexpected calls can easily disrupt concentration, especially when you’re in important meetings.

The Galaxy S26 Series introduces intelligent, AI‑powered Call Screening^[3] for a safer way to handle calls instead of ignoring them. It helps you check unknown callers and summarizes intent, so you can decide if it is an important call to take.

Here’s how effortless Call Screening works on your Galaxy S26 Series:

The ultimate, distraction-free workday with easier document capture

The Galaxy S26 Series enables you to get things done easily and quickly. From receipts and forms to handwritten notes, paperwork can pile up quickly—especially during busy workdays.

The AI-powered Document Scan instantly delivers clean digital copies of your receipts, forms, and notes, easily removing distortions and distractions like creases or fingers in the shot. This smart feature can remove the hassle of tiresome admin tasks – with the ability to automatically organize multiple images into a single PDF file, ready for whatever submissions you need to make.

The camera app on the Galaxy S26 Series can also help you quickly scan text and QR codes, here’s how: https://news.samsung.com/us/everyday-moments-made-easier-galaxy-ai.

The Galaxy S26 Series represents the evolution of Galaxy AI in 2026. It is not simply a faster phone with upgraded specifications but a shift in what an AI phone is supposed to do: to be a steady companion that meets your needs – always helping you do more and worry less.

_{^[1] Now Brief feature requires Samsung Account login. Service availability may vary by country, language, device model, apps. Some features may require a network connection. The description of photos provided by moments may not align with the user’s intent. Notifications must be switched on to be used as the recalled data. Recalled data available from supported app notifications, Messages, Gmail and Samsung Wallet and data collected from Gmail is only applicable if the user consents to Personal Data Intelligence’s Gmail read permission. Recalled data for reservation details only available from reservation confirmation messages.}

_{^[2] Now Nudge feature requires a Samsung Account login. Available functions and features may vary by country, region, and language. Text message prompts currently available with Samsung Messages and certain third-party messaging apps including Google Messages and Google Chat. Based on availability at the time of product launch. May change without notice. Share photos in Now Nudge works by analyzing available image content. Accuracy of results is not guaranteed.}

_{^[3] Call Screening feature for Call Assist may vary by country, region and language. Feature needs to be manually activated.}

Samsung Electronics today announced a major update to the Samsung Health app, transforming the upcoming Galaxy Watch into a proactive, intelligent health partner. Starting June 8, Samsung will begin rolling out the app update to showcase the key health features included in the upcoming Galaxy Watch. The update¹ makes daily health management effortless by translating complex biometric data — from overnight sleep to daily activity — into simple, actionable guidance.

“Samsung Health is evolving to connect health data measured by Galaxy Watch with AI-based insights, enabling users to understand their physical and mental condition more easily and intuitively,” said Hon Pak, Senior Vice President and Head of the Digital Health Team for the Mobile eXperience (MX) Business at Samsung Electronics. “Samsung Electronics will continue to expand proactive and personalized health management experiences based on the connected Galaxy ecosystem and digital health innovations.”

This advancement is a key milestone in Samsung’s overarching vision for a truly AI-powered health platform designed to help users stay ahead of their health. The newly announced health features will first be available on the upcoming Galaxy Watch.

Features Transforming Galaxy Watch into an Intelligent Health Partner

The Samsung Health update comes with the following features:

• Vitals: A Better Understanding of the Body’s Signals — Previously, Samsung Health monitored specific health metrics to help measure users’ daily Energy Score. Now, Samsung Health is taking this a step further. When users wake up, the new Vitals feature analyzes five key overnight bio-signals — heart rate, heart rate variability, respiratory rate, skin temperature and blood oxygen — against their true resting baseline. It sends notifications only when it detects meaningful deviations, helping users determine if they need more rest or are fighting an illness, without causing alert fatigue.

• Heart Health Score: Improved Long-Term Wellness — Last year, Samsung introduced Vascular Load to help users monitor vascular stress and adopt a more holistic approach to health. Today, that vision evolves into the Heart Health Score. This single daily metric takes the insights previously found in Vascular Load — such as sleep, stress and activity — and combines them with body composition data. The result is a unified score that clearly identifies the habits impacting users’ long-term well-being, giving them immediate clarity on their heart health.

• Daily Cardio Load: Smarter Cardiovascular Training — When users are deciding how hard to push during aerobic exercise, Daily Cardio Load measures accumulated cardiovascular strain. By calculating daily load and maximum training capacity, it recommends optimal training targets and rest times to ensure users reach their goals without risking burnout or injury.

• Fitness Index: Seamless Progress Tracking — The Fitness Index ensures exercise routines are working by analyzing metrics like heart rate, VO₂ max (a key measure of aerobic fitness) and daily steps against users’ peers. By clearly identifying individual physical strengths and weaknesses, it delivers tailored content and personalized goals so users can make continuous, targeted improvements

New Samsung Health Design for a Simplified, Personal Experience

To make these proactive insights easy to find, Samsung Health introduces a streamlined layout organized into five core pillars: Sleep, Activity, Nutrition, Mindfulness and Vitals. Within the Home screen, users can now easily access their daily wellness tips alongside their AI-powered Energy Score. This centralized view removes guesswork from health management, allowing users to quickly understand how different aspects of their routine interconnect at a single glance.

Upgraded Capabilities for Proactive Wellness

Samsung Health is also significantly advancing the core features users already rely on, delivering deeper personalization with greater precision. As users navigate their day, Antioxidant Index now provides an even clearer roadmap of their nutritional intake. With new trend charts and daily history logs, it visually connects users’ dietary choices to physical responses over time. Behind the scenes, the AGEs index has been enhanced to quietly work in the background, capturing automatic overnight measurements to build a long-term picture of how lifestyle choices accumulate in users’ bodies. This helps users uncover health insights that truly matter for their well-being.

Comprehensive wellness extends to external environments, as well, with Samsung offering a brand-new Hearing Health feature that integrates seamlessly across the Galaxy ecosystem. By monitoring surrounding ambient noise through Galaxy Watch, it delivers personalized analytics to help protect the user’s ears — whether they are on a loud commute or dialing up the music during a workout.

Together, these advanced refinements and new ecosystem-connected features turn everyday data into simple, practical guidance, setting the perfect stage for the future of Samsung Health.

A Seamlessly Connected Health Ecosystem

Samsung’s expansive ecosystem unlocks the true power of these new features, seamlessly managing health across users’ Galaxy mobile phones and connected devices. This frictionless integration ensures that personalized insights are always accessible, providing a unified view of user well-being. These advancements offer a glimpse into the future of Samsung Health — a future that will be fully realized with the launch of Samsung’s next generation of Galaxy Watches, engineered to bring this proactive intelligence to life like never before.

1 New health features are for wellness only, not for the diagnosis or treatment of any medical condition. If concerned about health, be sure to see a medical professional. Available on Android phones (Android 10 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required. Certain features may require user activity and data accumulation over time to enable personalized results. Feature availability, supported devices and rollout timing may vary by market, model and other factors and are subject to change. ︎

Summer is getting an awesome upgrade as Samsung is officially leveling up with the Galaxy A-Team by introducing four trailblazers who embody the Gen Z spirit. Joining the group are versatile lead Ashtine Olviga, new Gen Z icon Caprice Cayetano, chart-topping musical artist Maki, and screen favorite Will Ashley.

More than just ambassadors, they represent the diverse facets of a generation that refuses to be put in a box. This new squad is here to show you how to step up your A-game with the Galaxy A57 5G | A37 5G and finally start living the dream life you have bookmarked.

Ashtine: The Multi-Hyphenate Muse

For Ashtine Olviga, life needs harmony between the spotlight and behind-the screen brilliance. Whether she is prepping for a new role on set or recording her latest track, the Galaxy A57 5G | A37 5G’s 50MP Wide Camera is there to document her journey as a rising singer-actress. But even a multi-hyphenate needs a reset; during her breaks, Ashtine relies on her device to play harder and smoother with its 120HZ refresh rate, diving into her favorite mobile games to recharge before the next take.

Ashtine says, “I love how my Galaxy A57 5G actually helps me in my work and more, like when I’m on break, I can use it to take good videos for my feed or play a quick round before stepping back in the shoot.” By stepping up her A-game, she shows that being intentionally awesome means having a phone that can transition seamlessly from a professional creative tool to a high-performance gaming powerhouse.

Caprice: The Spark of Spontaneity

As the recent big winner of a reality TV show, Caprice Cayetano represents the unfiltered energy of Gen Z. Now that she is always on the move, from winning reality TV to preparing for her new show  and endorsements, she uses the Galaxy A57 5G | A37 5G to explore more and capture spontaneous joy as it happens. Circle to Search with Google helps her search outfit ideas or finding the new song title she just listened to.

“I’m usually always on the go, para sa shoots man yan, content, or kahit everyday moments [be it on shoots, content, or everyday moments], so having a phone that can keep up really helps. With the Galaxy A57 5G | A37 5G, it’s easier for me to create and capture things anytime, lalo na [especially] during travel or spontaneous moments. It lets me stay creative while still enjoying what I’m doing,” Caprice shares. She embodies what it means to be intentionally awesome, and that is taking every opportunity to explore her world and sharing those authentic, unscripted moments with her community.

Maki: Stepping Up the Soundtrack of Life

For hitmaker Maki, inspiration does not wait for a studio session. Whether he is capturing a melody for a new hit or performing live for his world tour, he uses the Galaxy A57 5G | A37 5G to document his journey in high definition, especially with the improved Nightography.

Maki says, “I’m amazed it can still take good videos in low light, such as how recording studios are lit. And I still get to take sharp photos, even when moving around. It’s great for filming content and I love how it actually matches my aesthetic and style.” By stepping up his A-game, Maki shows that with the right tools, you can turn your creative passion into the soundtrack of a generation.

Will: Redefining the Gen Z Hustle

As a seasoned actor and the “Nation’s Son”, Will Ashley knows that a dream life requires a device that works as hard as he does. From long days on set to late-night events, he relies on the Galaxy A57 5G | A37 5G to explore more and play harder without missing a beat. Thanks to the improved performance and larger cooling chamber, gaming stays chill even for long hours.

For Will, being intentionally awesome means having a phone that’s fast, reliable, and has a solid camera that helps him stay in the flow and focus on what matters. As Will notes, “For me, stepping up isn’t always big—it’s in the small improvements. And if a device can make things smoother and help me express myself better, then that’s already a step forward.”

Get ready to be on top of your A-Game

With the latest Galaxy A57 5G | A37 5G, the tools to explore more, play harder, and be intentionally awesome are officially in your hands. From capturing viral hits to documenting raw, unfiltered moments, your ‘someday’ starts now.

Step up your A-Game like the #GalaxyATeam! The Galaxy A57 5G is available for as low as P28,990 while the Galaxy A37 5G can be yours for as low as P25,990. If you buy until June 30, 2026, you will get a free travel adapter (worth P1,190) and phone case (worth P990), alongside two-year Samsung Care+ warranty. You can also get the 256GB variant at an additional P1,500 off! That’s up to P5,170 worth of savings. Additionally, you can enjoy up to 40% off on select Galaxy wearables when you buy it with these phones.

Check them out in these links:

Galaxy A57 5G: http://smsng.co/GalaxyA57-PR 

Galaxy A37 5G: http://smsng.co/GalaxyA37-PR 

If you are looking for a more accessible option, there is also the Galaxy A07 5G, available for as low as P8,290.

For more information, visit samsung.com.ph or Samsung Philippines Newsroom. Stay tuned for more awesome adventures of #TeamGalaxy through Samsung Philippines’ social media pages.

Terms and conditions apply. DTI Fair Trade Permit No. FTEB-252295, 251225, and 251388 series of 2026

MANILA, Philippines (May 29, 2026) – There truly is no place like home, and what better companion to give you more out of every hour spent indoors than the newest Samsung Vision AI TVs. As the global No. 1 TV brand of the last 20 years, Samsung designed its latest TV lineup to understand what you love and elevate it. Powered by Vision AI Companion, the new TV range combines intelligent features, advanced display innovations, and an immersive experience to help you make the most of your downtime at home.

Watch Every Scene How They’re Meant to Be Seen

Nothing makes staying in feel more rewarding than finally diving into your favorite films and TV shows, and Samsung’s new Micro RGB Vision AI TV delivers a cinematic picture and room-filling audio needed to make every viewing moment more memorable than ever. Using micro-sized Red, Green, and Blue backlights, it renders brighter visuals with wider color expression and remarkably accurate hues without color bleeding. This makes dark scenes in suspense thrillers appear richer and more atmospheric, while sweeping landscapes and vibrant cityscapes feel more vivid and realistic.

This flawless visual performance is powered by the Micro RGB AI Engine Pro, which drives 4K upscaling, color enhancement, and sound optimization simultaneously to wrap you in a truly cinematic experience. The Micro RGB Precision Color 100 refines every shade, making the picture vivid without being oversaturated. Sunlight from the window or the light from the lamp in your room should never interrupt your viewing. Thanks to the TV’s Glare Free Display, distracting reflections will not pull you out of the story — no matter what time of day you’re watching.

No cinematic viewing is complete without immersive sound. The Micro RGB Vision AI TV comes with an AI Sound Controller Pro, which lets you independently adjust the volumes of voices, background music, and sound effects. With the Live Translation feature, the content you watch won’t be limited to one language. This instantly detects the language of the film or show you’re viewing, and generates real-time subtitles in your preferred language.

When you want to discover something new to watch, Samsung TV Plus is the perfect platform. It offers unlimited access to more than 750 live channels and thousands of on-demand movies and shows at no extra cost.

Level Up Your Virtual Gameplay

For most gamers, downtime at home is usually spent exploring new worlds, competing online, or finally diving into long-awaited titles. The Samsung OLED Vision AI TV. Its self-illuminating pixel technology produces perfect, infinite blacks and brilliant, pure whites to create incredible depth and realism across every environment. Built on the NQ4 AI Gen3 Processor, the TV is powered by 128 AI neural networks that sharpen, upscale, and optimize every frame in real time. Meanwhile, the OLED HDR+ technology analyzes each scene individually to reveal every detail of even the darkest corners of a virtual world.

The Samsung OLED Vision AI TV is engineered to give you the ultimate competitive edge. Motion Xcelerator 165Hz supports smooth, ultra-fast VRR gameplay. The Ultimate Gaming Pack, which includes G-Sync Compatibility and FreeSync Premium Pro, eliminates lag, tearing, and stutter so completely that the only thing you should worry about is your gaming performance. AI Gaming Optimizer automatically applies the ideal settings based on the genre of your chosen game, while Game Bar allows you to apply ultra-wide aspect ratios to expand your view.

Sound makes every gameplay more captivating. Dolby Atmos® surrounds you in multi-dimensional sound, while Object Tracking Lite delivers sound that follows the action on screen, putting you right in the center of every adventure.

Master Multi-Tasking and Seamless Productivity

Maximizing your time at home also means finding the perfect flow state, whether it involves managing a busy household, tackling a work-from-home day, or balancing your personal projects. Engineered to support your productivity at home, the Neo QLED Vision AI TV utilizes microscopic LEDs controlled with pinpoint accuracy through Quantum Mini LED backlighting to reproduce stronger contrast, cleaner highlights, and shadow detail across every kind of content. The NQ4 AI Gen2 Processor optimizes picture and sound quality in real time, adapting to whatever is on screen without any manual adjustment needed. Color Booster Pro enhances color expression intelligently to ensure that every content is displayed in full detail.

The Neo QLED Vision AI TV serves as a productivity powerhouse through seamless connectivity via the built-in SmartThings Hub. This links the TV to several compatible smart devices, allowing you to effortlessly monitor your appliances, manage energy consumption through AI Energy Mode, and check in on your home environment.Balancing your productivity and a connected home requires robust security that the Samsung Knox Security can readily enforce. This digital defense system fiercely protects your personal data, linked smart devices, and passwords to give you total peace of mind as you manage your household securely.

Once your busy workday winds down, the Neo QLED can transform into an art piece through the Art Store. This provides access to over 5,000 curated works from the world’s most celebrated museums, turning your TV into an elegant statement piece for your space.

Bring the Stadium Energy to Your Home

The Samsung Vision AI TVs make watching your favorite team’s match feel as riveting as seeing it live. The Mini LED Vision AI TV makes this possible through smarter processing and enhanced realism. Its NQ4 AI Gen2 Processor dynamically optimizes both picture and sound based on the action happening live, so you can follow rapid plays more clearly. Compared to regular LEDs, the Mini LED technology relies on smaller backlights to allow for incredibly precise control of light and shadow, resulting in richer picture quality with deeper contrast and finer details. The Pure Spectrum Color maintains pixel-level color precision across the entire screen, while the Mini LED HDR pulls out the brightest highlights.

Once you’re tuned in to a game, AI Football Mode automatically applies picture and sound settings designed specifically for football broadcasts. This allows commentary to sound sharper and crowd noise fuller, while quick motion remains smooth enough to track every pass and goal with ease.

Maximize Your TV Experience

When you invest in a Samsung Vision AI TV, you invest in your passions. Each TV runs on the intuitive One UI Tizen, and is supported by up to 7 years of OS upgrades. That means the television you bring home continues to improve and adapt to new technologies and features for years to come.

Get huge savings of up to PHP 86,999 along with exclusive offers on the new Samsung Vision AI TVs. Every Micro RGB, Neo QLED, and Samsung OLED Vision AI TV comes with a freebie bundle, which includes a monitor worth PHP 32,999 and a soundbar worth PHP 86,999. Plus, enjoy a free Installation and VIP Product Assistance service worth up to PHP 10,000.

Avail premium TV care when you add the Samsung Care+ Premium to your TV purchases on the Samsung Online Store or the Shop app. Maintain your TV’s reliable performance with extended warranty coverage of up to two years along with comprehensive expert services for as low as PHP 5,799/year*.

To know more about Samsung’s latest Vision AI TVs, visit https://news.samsung.com/ph/.

DTI Fair Trade Permit No. FTEB-251774 Series of 2026

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Now in its third year supporting the Galaxy Manila Marathon, Samsung continues to strengthen its commitment to a community driven not only by performance, but by progress, connection, and healthier everyday habits. Set to take place in celebration of Philippine Independence, the Galaxy Manila Marathon champions the Filipino spirit of resilience, grit, perseverance, and the freedom to move forward at one’s own pace. Building on this spirit of connection and everyday wellness, Samsung’s “Run with Galaxy” initiative showcases a seamlessly connected ecosystem designed to support every wellness experience. 

This year’s event also ushers in a landmark partnership with SM Supermalls and RUNRIO through the Galaxy Manila Marathon to key cities across the country, including Clark, Cebu, Iloilo, Davao, and Cagayan de Oro. Supported by the Department of Tourism (DOT), all routes under the series are certified by the World Athletics and Association of International Marathons and Distance Races (AIMS), and sanctioned by the Philippine Athletics Track and Field Association (PATAFA).

From training to recovery, stay in tune with the Galaxy Watch8 series

At the center of this ecosystem are the Galaxy Watch8, Galaxy Watch8 Classic, and Galaxy Watch Ultra, designed to deliver meaningful performance insights through Samsung Health. From pacing and endurance to recovery and overall wellness, runners are equipped with a clearer understanding of how they move and how to improve over time.

With Running Coach delivering personalized training plans and real-time guidance tailored to fitness level, and Energy Score offering a daily read on physical and mental readiness, each run becomes more intentional. Meanwhile, advanced sleep tools like Bedtime Guidance and Vascular Load also support recovery by optimizing rest and tracking overnight strain, so recovery is just as informed as training; because the best performance plans are not based on guesswork, they are built, one data point at a time.

Even Ugandan world champion and Team Galaxy athlete Jacob Kiplimo, who recently finished third at the London Marathon with an extraordinary time of 2:00:09, has spoken about the value of objective performance analysis in helping athletes understand their limits and refine future goals. That same mindset powers Samsung’s approach to connected fitness: technology that not only records performance, but helps shape it.

In sync with your stride, in frame from start to finish

Completing that experience is the Galaxy Buds4 series, designed to keep runners locked into every stride. With immersive Hi-Fi sounds, Adaptive Noise Cancellation, and real-time Ambient Sound control, it tunes out distraction when focus matters and lets the world back in when safety calls. Whether it is an easy recovery jog, an all-out tempo session, or voice-guided cues through Samsung Health, the Galaxy Buds4 series stay seamlessly in sync with every pace, turning each session into a fully immersive, uninterrupted flow.

And because every milestone deserves to be captured as vividly as it felt, the Galaxy S26 Ultra turns race-day moments into lasting highlights. Equipped with a pro-grade camera system, enhanced Nightography, advanced stabilization and Horizontal Lock, and AI-powered image processing, it captures everything from early-morning runs to finish-line victories in stunning detail. Whether it is motion shots on the move or post-run selfies, every frame comes out sharp, cinematic, and ready to share before the cooldown even begins.

Together, the Galaxy ecosystem transforms every run into a more connected and intelligent wellness journey. From training to recovery to race-day memories, every step is supported, understood, and elevated.

Take your place at the starting line and run every mile with intention on June 13, 2026! For more information on the Galaxy Manila Marathon, visit the Galaxy Manila Marathon official site and be part of the Run with Galaxy movement. The 21KM category is officially sold out, with over 9,000 runners securing their slots, making it one of the largest 21KM race categories in the Philippines. Meanwhile, registration for the 10KM and 5KM categories is still open, with slots filling fast. Secure your place now!

The 2026 Samsung Vision AI TVs are designed to elevate Filipinos’ passions at home with AI-powered features and cutting-edge display technology, including the world’s first Micro RGB TV, which delivers the most accurate color expression.

MANILA, Philippines (May 21, 2026) – Global No. 1 TV and soundbar brand Samsung continues to make home entertainment better in every way as it introduces its newest lineup of Vision AI TVs and sound devices. Among the lineup are the Micro RGB and Mini LED TVs, built to help more Filipinos experience their passions more fully right in the comfort of their home.

Starting May 25, you can save up to PHP 86,999 and avail exclusive offers on the new Samsung Vision AI TVs. Get a free monitor worth PHP 32,999 and a free soundbar worth PHP 86,999 with every Micro RGB, Neo QLED, and Samsung OLED Vision AI TV. Plus, enjoy a free Installation and VIP Product Assistance service worth up to PHP 10,000.

Grow Your Passions with Vision AI Companion

Vision AI Companion sets the new Samsung TVs apart. With advanced natural language understanding, it allows you to interact with your TV more conversationally. You can ask for real-time recommendations or pull up cast information while watching a TV series or a movie, or ask for the current stats of your favorite player in the middle of a live broadcast.

AI Football Mode makes football viewing even better by applying picture and sound settings, designed to make you feel like you’re in the pitch. This AI-driven optimization delivers richer colors, dynamic contrast, with crystal-clear audio — allowing you to track rapid passes and feel the roar of the stadium crowd right in your living room.

From left, Samsung Philippines Product Marketing Manager for Display Robert Centena; Business Director for Video and Display (VD) TS Lee; Head of VD Chris Almazan; Product Marketing Head for VD Mahir Al-Rubah; with Product Marketing Managers for TV Ron Matas and Andrea Borbe, unveil Samsung’s new range of Vision AI TVs headlined by the industry’s first Micro RGB TV.

The Micro RGB Vision AI TV Brings a New Dimension of Detail

Samsung’s newest Vision AI TVs are pushing display innovation further, proving that bigger moments start with something small. Leading the lineup is the industry’s first Micro RGB Vision AI TV, which introduces a breathtaking new world of ultra-wide colors. It uses microscopic backlights working together to produce a wider color range, brighter images and more accurate hues across the screen without color bleeding. This renders sweeping landscapes and moody cinematography with lifelike accuracy.

The Micro RGB Vision AI TV runs on Samsung’s most powerful processor, the Micro RGB AI Engine Pro. This enables 4K upscaling, color enhancement, and sound optimization all at once — pulling you deeper into every scene or every intense moment of a live match. To complement this, the Micro RGB Precision Color 100 refines every shade on screen, making colors appear more vivid and true-to-life. Glare from the sun or a lighting fixture has a way of breaking the spell when you’re watching, but with the TV’s Glare Free Display, distracting reflections are no longer a concern. This lets you get lost in your entertainment, day or night.

That same visual precision carries over into the gaming experience. The Micro RGB Vision AI TV becomes a premium battle station with smoother, blazing-fast gameplay even for VRR games up to 165Hz through the Motion Xcelerator technology. This ensures that high-speed esports tournaments and graphically demanding action games run with zero motion blur. Finding your next game is just as seamless with the Gaming Hub. It streamlines gameplay, bringing together your favorite titles from consoles, cloud services, and apps in one place, complete with tailored recommendations that suit your taste.

Great picture is only half the experience as the Micro RGB Vision AI TV also delivers a remarkable sound performance. The AI Sound Controller Pro allows viewers to take charge of their acoustic environment while watching, allowing them to adjust the volume of voices, background music, and sound effects to isolate even the subtlest audio.

Samsung OLED Vision AI TV Delivers Cinema-Grade Brilliance That Pulls You

The latest Samsung OLED Vision AI TV is designed to make entertainment feel more cinematic, immersive, and engaging from the comfort of your home. Built with self-illuminating pixel technology, the Samsung OLED display achieves perfect, infinite blacks and brilliant, pure whites. This results in a picture that feels less like a screen and more like a window right into the content you’re viewing. The TV holds VDE certification for Real Black Performance, Pantone validation for accuracy across over 2.100 colors and 110 skin tone shades.

This impressive picture quality is driven by the NQ4 AI Gen3 Processor, which uses 128 AI neural networks that work in real time to sharpen, upscale, and optimize every frame. Samsung OLED HDR+ further elevates the experience, analyzing each scene individually and boosting brightness precisely where it matters.

The TV’s brilliance extends to the gaming experience. The Motion Xcelerator 165Hz supports VRR gameplay at up to 4K 165Hz. It comes with a Gaming Pack, which eliminates lag, tearing, and stutter, to make every playthrough smooth and distraction-free.

Picture-Perfect Masterpiece with the Neo QLED Vision AI TV

The Samsung Neo QLED Vision AI TV is built on the idea that no matter what you’re watching, it should always look exceptional. To deliver on that, Samsung engineered the Neo QLED Vision AI TV with the Quantum Mini LED backlighting at its foundation. This utilizes thousands of microscopic LEDs organized into precise zones controlled with greater accuracy than standard LED panels. The outcome is a picture with stronger contrast, cleaner highlights, and shadow detail that holds up even in the darkest scenes. Whether you’re viewing a nature documentary, watching a film late at night, or catching up on live sports, the Neo QLED Vision AI TV renders it all with perfect clarity.

The Neo QLED Vision AI TV’s brilliance extends beyond picture quality. Its SmartThings connectivity delivers remarkable convenience, helping you control your smart home devices directly from the screen. Whether it’s monitoring or controlling your smart appliances, staying connected to your pets while you’re away, or managing your energy consumption with AI Energy Mode, this intelligent integration simplifies day-to-day life and keeps you entirely immersed in doing what you love.

The TV can also serve as an art piece for your living room. The built-in Art Store offers access to over 5,000 curated works from famous museums across the globe. When you switch off your TV, you can turn it into a rotating gallery of masterpieces to add elegance to your space. Meanwhile, Samsung Knox Security runs in the background to safeguard your connected devices. It protects your personal data, blocks suspicious apps, and keeps the TV’s software secure through continuous updates — giving you peace of mind, so you can focus solely on what you love.

Breathtaking Depth and Dynamics from the Mini LED Vision AI TV

Samsung’s new Mini LED TVs elevate the way you experience your passions at home through smarter processing and enhanced realism. Its NQ4 AI Gen2 Processor uses 20 AI neural networks to optimize picture and sound based on what you’re watching or playing.

Mini LED technology utilizes smaller backlights than regular LEDs, allowing for more precise control of light and shadow. It displays deeper contrast, finer details in dark scenes, and a clearer, more immersive picture overall. Pure Spectrum Color adds pixel-level color precision across an expanded hamit, keeping every hue balanced and natural. Mini LED HDR further enhances contrast, pulling out deeper blacks, brighter highlights, and sharper detail in action-packed shows or championship matches.

Gaming is taken to the next level through the TV’s Motion Xcelerator 144Hz feature, which delivers seamless visuals at incredibly fast speeds. This dynamic refresh technology provides ultra-smooth motion performance for VRR games up to 4K 144Hz, making fast-action on the pitch or in-game looks smooth and clear from every angle. The AI Gaming Optimizer keeps you focused on achieving victory without having to fumble through your display settings. Through real-time screen analysis, it instantly recognizes the specific genre of your game and automatically applies the optimal visual and performance settings.

The Odyssey OLED Gaming Monitor Unleashes Your Competitive Edge

Samsung has held the title of global No. 1 gaming monitor brand for seven consecutive years, a position built by consistently delivering a gaming experience at the highest level. The Samsung Odyssey OLED takes a leap for gaming monitors, pushing your competitive edge beyond limits. Built for gamers who refuse to compromise, this monitor is equipped with self-illuminating pixels that produce near-infinite contrast, rendering deep blacks and vivid colors. This allows you to fully immerse in dark gaming environments, revealing detail that would otherwise be lost on typical LED panels. At the same time, bright scenes remain saturated and controlled rather than washed out.

The Odyssey OLED G7 brings dual mode which delivers 330Hz at FHD and 160Hz at 4K resolution, with a response time as quick as 0.03ms to ensure a smooth, seamless display performance. It has a an ergonomic stand to help you achieve winning heights. You may choose to play in landscape or stream in portrait mode.

Display Performance Built for More

Samsung’s new TVs are designed for long-term use. Running on One UI Tizen, the TVs feature a seamless, intuitive interface that won’t get left behind with up to 7 years of OS upgrades. This ensures your TV continues to grow alongside your interests, adapting to new technologies and features as they emerge.

Samsung TV Plus helps you broaden your horizons. You can deepen your passions further with unlimited access to over 750 channels and thousands of on-demand content — from sports and news, to blockbusters and the hottest TV shows —- entirely for free.

Samsung’s latest range of Vision AI TVs and sound devices create moments that feel more immersive, connected, and meaningful. Pursue your passions more fully with the new Samsung Micro RGB and Micro LED TVs, coming this June. Go to samsung.com.ph to see what’s possible.

To know more about Samsung’s latest Vision AI TVs, visit https://news.samsung.com/ph/.

DTI Fair Trade Permit No. FTEB-251774 Series of 2026