Laundry is set to become an intuitive, more seamless routine in your home with Samsung’s new line of washing machines. Designed to be a reliable investment for your home, these washing machines use advanced technology to lighten your load and give you peace of mind.

Samsung’s washing machines come with innovative features to automate your laundry routine and ensure a thorough, deep clean each cycle. These eliminate guesswork while minimizing waste, resulting in a more efficient laundry experience at home. 

Effortless Laundry with Powerful, All-in-One Combo

Laundry becomes easier and more efficient with Samsung’s Bespoke AI Washer Dryer Combo 10kg + 6kg, the perfect all-in-one solution for all your laundry needs. The washer dryer combo intelligently optimizes water and detergent levels for your specific load, ensuring your clothes are thoroughly washed with AI Wash. Its AI Ecobubble creates foam that quickly penetrates the fabric, powerfully cleaning your laundry even at lower temperatures. On Super Speed, your wash cycle ends in as quickly as 39 minutes.

Samsung’s AI washer dryer combo saves you time with its Flex Auto Dispense System, which dispenses the exact amount of detergent and softener you need for each wash. With AI Control, the machine offers personalized washing by remembering your habits, suggesting cycles, and displaying timely information about your laundry load. Hygiene Steam and Air Wash removes up to 99.9% of bacteria, keeping your clothes hygienically fresh constantly.

Beyond efficient washing, the machine also reduces environmental waste. It features a Less Microfiber Cycle, which works to make clothes shed less microplastics released into the drain water. This gives you a washing machine that is as tough on stains as it is kind to the environment. Plus, AI Energy Mode lets you effortlessly monitor and reduce your machine’s energy use, no matter how often you need to do the laundry. SmartThings integration makes managing your laundry easier than ever. You can seamlessly connect the washing machine to the app, and start monitoring your cycles and troubleshoot issues with ease. You can even check your energy usage in real-time, helping you optimize your experience from your smartphone. 

Heavy-Duty Performance for Fast, Efficient Wash

For households that require a washing machine with a higher capacity, Samsung’s 12kg Topload Washer delivers powerful and efficient cleaning, suitable for your needs.  It speeds up your laundry time with Super Speed, which finishes a wash in just 31 minutes, while also reducing your water usage by 20% using powerful water jets and faster spin speed. The Deep Softener feature adjusts the rinse settings of the machine to enhance the effect of your fabric softener, keeping your clothes smelling fresh and fragrant for a long time.

Meanwhile, the Topload Washer powers through a wash cycle in just 29 minutes. Both machines use Ecobubble to penetrate fabrics effectively, giving you a powerful and efficient wash while reducing your energy consumption. The Intensive Wash feature on both washing machines gives heavily soiled clothes the deep clean they need, deeply penetrating fabrics to remove stubborn stains. 

With Magic Filter, these topload machines keep unsightly speckles off your clothes and prevent your drainage from getting clogged. The machines come with a front and back mesh to effectively filter lint, fluff, and particles that come out of your laundry. Besides keeping your clothes looking pristine, the Magic Filter is easy to empty out, saving you time on clean up and maintenance.

To further keep your wash day free from disruptions, the topload washers use an advanced Adaptive Pressure technology to address unpredictable water flow. It instantly detects low water pressure and optimizes your wash cycle to keep running seamlessly and efficiently, thoroughly cleaning clothes regardless of external conditions while reducing water waste and preventing interrupted cycles.

Reliable Durability for Your Peace of Mind

Samsung washing machines are built to deliver a lasting performance. Its digital inverters are covered by extended protection, giving you true peace of mind knowing you can rely on your washing machines for years. 

This reliability is reinforced by Samsung Care+ Premium, which offers up to five years of warranty coverage and a range of certified expert services to ensure your household investments stay in top shape and your routines run smoothly.

Make Wash Days Easier with Samsung Washing Machines

Your wash days will be lighter with Samsung’s new topload and frontload washing machines. Pre-order yours today until March 31, 2026, and save up to 25% on the washing machine of your choice, plus bring home freebies, including a Solo Microwave** worth PHP 5,995 and a Samsung Care+ 1-year warranty worth PHP 5,995  on the Shop app or the Samsung Online Store.

For more information on Samsung’s latest line of washing machines, visit https://news.samsung.com/ph/. 

* Including a 1-year warranty from purchase

**Applicable to select models only

Today’s women often have to balance their ambitious career goals with the daily task of caring for their families and their home. Supporting women as they continue to break boundaries, Samsung eases the load of taking care of the household with smart, reliable companions built to simplify routines and keep homes running smoothly day after day.

Samsung home appliances are built with AI-powered features that reduce physical effort and mental load that come with everyday household chores. This frees up valuable time and mental space, giving women greater freedom, comfort, and peace of mind at home. With SmartThings connectivity, these digital appliances automate tasks and let homeowners manage their homes more efficiently, allowing women to spend less time worrying about running the household and more time focusing on the things that truly matter.

Simpler, Smarter Kitchen Experience

Most daily routines involve planning and preparing meals in the kitchen. Samsung’s line of smart kitchen appliances helps simplify these moments, so you can spend less time planning and preparing meals and more time doing things you’re passionate about. 

Besides keeping your food items fresh, the Bespoke AI Side-by-Side Refrigerator Family Hub 20.9 cu.ft helps to ease your daily meal preparation with its built-in Family Hub display, which features a Daily Board and Planner to help you plan meals ahead or keep track of the ingredients in your refrigerator. When you need ideas for a quick yet healthy meal, you can play a cooking video you found online or access recipe recommendations based on already available ingredients in the refrigerator via the Family Hub screen. 

Cooking takes less time with the Samsung Smart Oven, designed to bring flexibility and convenience to the kitchen. Aside from looking stylish on the countertop, the 4-in-1 smart oven comes with multiple cooking functions, so you can grill, roast, reheat, or air fry your meals on only one device. The smart oven’s interior is made with ceramic enamel, which resists stains and bacteria and allows spills and grease to be wiped away easily. This not only keeps your smart oven looking pristine despite heavy use, it also gets you in and out of the kitchen quickly.

Fast and Effortless Laundry Days

For most women, their wardrobe is essential to help them feel more comfortable and confident daily. Samsung’s garment care and laundry innovations help women keep their clothes pristine without taking up too much time and effort. 

The Bespoke AI Front Load Washer and Dryer reduces the mental and physical load that every laundry day brings, handling the entire cycle from start to finish. The machine’s AI Wash feature takes the guesswork out of the washing process. It detects the fabric type and soil level of your clothes and adjusts your wash settings accordingly, delivering a thorough, yet gentle clean every time. 

On Super Speed, a full wash and dry cycle can be completed in as fast as 98 minutes. No matter how many clothes end up in the wash — from work outfits and school uniforms, to activewear after a hectic day — you can feel at ease knowing that your clothes will always be ready when you need them with your Samsung washer and dryer.

Seamless Home Management in Minutes

Samsung home appliances are designed to make life simpler, not more complicated. This includes setting up your home appliances on the SmartThings app. To save you even more time on managing your household devices, you can connect your appliances to the SmartThings app in three easy steps. 

First, download and open the app on your smartphone. Sign in to your Samsung account, and tap the “Add” icon or the plus sign on your dashboard and select the device you want to add. You can either search for your appliance’s category or scan the QR code on your Samsung device. Once your appliance is detected, simply follow the instructions on the screen to complete the pairing. To tailor your experience and make it more intuitive, you can rename your Samsung appliances and assign them to specific rooms through the app. 

This seamless setup ensures your home is ready to support your daily needs, leaving you with more time to spend on what matters.

Build the Home You Deserve with Samsung

Samsung home appliances are purposefully designed to help you balance your many roles with style and confidence. Create a home that fulfills your needs with Samsung home appliances and get up to 26% off on smart home appliances today. Promo runs until March 31, 2026.

Protect your premium household investments with Samsung Care+ Premium, available as an add-on purchase exclusively on the Shop app or the Samsung Online Store. Avail extended warranty coverage of up to 5 years* and certified expert services for home appliances, for as low as PHP 2,199.

For more information on Samsung digital appliances and Samsung Care+ Premium, visit https://news.samsung.com/ph/. 

* Including a 1-year warranty from purchase

Samsung continues to strengthen its partnership with Globe AT HOME to help make the switch to more intelligent, more connected living easier for Filipino households. Following its previous collaboration to elevate home entertainment with Samsung TVs, the renewed alliance underscores a shared commitment to practical, real-life innovation. As more homes embrace an intelligent lifestyle, Samsung and Globe AT HOME bring connectivity and reliable technology that support the daily needs of every household, allowing families to do more and worry less every day.

As part of this partnership, every purchase of participating Samsung home appliances will come with a  Globe GFiber Prepaid surprise. This offer is available exclusively at authorized Samsung dealers.

As a trusted home appliance brand, Samsung designs household innovations that bring intelligence and enhance convenience into everyday routines. In the kitchen, the Bespoke AI Side-by-Side Refrigerator Family Hub transforms the food-preparation experience by keeping groceries and other food items fresh with All-Around Cooling. It also doubles as an entertainment hub with its built-in Family Hub screen, allowing users to stream content or monitor their connected digital home appliances. 

Meanwhile, the Bespoke AI All-in-One Combo Washer and Dryer also brings intelligent efficiency to the laundry room. It takes the guesswork out of washing dirty laundry by optimizing wash settings based on the load’s weight, material, and soil level. SmartThings enhances the experience by offering personalized tips to make laundry days more efficient or by notifying users when wash cycles are complete. 

Stable, reliable connectivity is the backbone of every intelligent home experience. With GFiber Prepaid, consumers enjoy a reloadable, unlimited internet connection of up to 300 Mbps without lockups. Designed for every modern lifestyle, GFiber Prepaid offers the flexibility of pay-per-use options with dependable performance to keep homes connected on their own terms. With Samsung and GFiber Prepaid delivering both convenience and peace of mind, together it makes an ideal choice for homes that value seamless connectivity without complexity.

Globe GFiber Prepaid helps Filipinos homes to unlock the full potential of Samsung’s connected home ecosystem. It allows devices to communicate and automate routines, enabling swift responses to every household’s unique needs. From optimizing energy use to managing daily routines, Samsung home appliances with a GFiber Prepaid connection elevate convenience, making life easier in every home.

Enjoy More Intelligent Experiences and Stronger Connections at Home

Elevate your daily experiences with Samsung and GFiber. Save up to 30% off on select Samsung home appliances and get a GFiber Prepaid surprise. Don’t miss these exclusive offers, available at Samsung Authorized dealers.

For more information on Samsung home appliances, visit https://news.samsung.com/ph/. 

DTI Fair Trade Permit No. FTEB-244469 Series of 2025

Under the theme “Your Companion to AI Living,” Samsung outlined its vision for bringing joy, convenience and care to people’s daily lives — unveiling new products and technologies designed to support that goal. The company also emphasized its commitment to democratizing AI by integrating the technology across its product lineup and services.

Watch how Samsung is embedding AI into everyday life.

Samsung Electronics today announced that it will boldly break away from the conventional exhibition framework and present a new exhibition paradigm with The First Look at CES 2026, the world’s largest consumer electronics show, to be held in Las Vegas, Nevada on Jan. 6–9.

For The First Look, the company is shifting from operating a public booth within the Las Vegas Convention Center (LVCC) to establishing a standalone exhibition hall at The Wynn Las Vegas. There, Samsung will curate an experience that adopts techniques used in art galleries and museums to unveil its new products and technologies.

To this end, the company has built its exhibition space, the Samsung Exhibition Zone, on an industry-leading scale, enabling all activities — product exhibitions, presentations, events, technology forums and consultations with key clients and partners — to be conducted organically in a single integrated location. The Exhibition Zone reflects Samsung’s strong commitment to transforming the exhibition paradigm beyond a simple change of venue, toward an approach centered around the customer experience.

Beyond Simple Lineups: Experiencing the Essence of AI in a Well-Curated Space

At CES 2026, Samsung will present its unified AI approach for its Device eXperience (DX) Division and articulate the company’s overall business direction. It is because of this ambitious vision that the company has chosen to establish an industry-leading, large-scale premium standalone exhibition space at The Wynn. There, Samsung will have no limitations when showcasing its industry-leading innovations and will be able to fully convey its overall AI strategy and vision — and the real-life value it can bring to consumers.

The First Look event has been designed to demonstrate how Samsung’s technology transforms lives, moving beyond only showcasing new product features. To realize a fully immersive environment, the exhibition will provide minimized congestion and enhanced programming for a deeper, more meaningful visitor experience.

A Grand Showcase of Samsung AI at the Industry’s Largest Space

Through carefully curated storytelling, Samsung’s Exhibition Zone has been designed to allow visitors to intuitively engage with Samsung’s AI innovation, current key technologies and future direction. Under the theme of “Your Companion to AI Living,” the exhibition showcases how Samsung has extensively applied AI technologies not only across all its product categories — including mobile, home appliances and displays — but also the functions and services that connect them. Visitors will be able to experience these differentiated AI capabilities, which offer seamless, always-on connectivity anytime and anywhere. This hyper-connected ecosystem, where software and AI work together to overcome the normal limits of hardware, is something that only Samsung can deliver.

New Tech Forums Spotlight Recent Industry Trends and Technologies

At CES 2026, Samsung will also host a series of Tech Forum panel discussions dedicated to exploring the latest industry trends and future technologies. The panels will be held over two days on Jan. 5–6 (local time), and will consist of four sessions centered on AI, home appliances, services and design.

Each session will feature both Samsung experts and participants from partner companies, academia, media and the analyst community, who will engage in in-depth discussions on industry trends — as well as new technologies and the future of the industry.

To learn more about The First Look, visit Samsung Newsroom’s CES 2026 landing page.

Samsung AI appliances are approaching another turning point, delivering differentiated experiences that more deeply understand users’ daily lives and significantly enhance the value of everyday living. The next phase will be unveiled at CES 2026, the world’s largest consumer electronics and IT exhibition. Stay tuned for what’s next.

Samsung Electronics Co., Ltd. today announced that it will unveil its latest kitchen appliances lineup at CES 2026, including the latest iterations of its Bespoke AI refrigerator, over-the-range (OTR) microwave, and slide-in range¹ at CES 2026. Alongside refreshed designs across the lineup, the company will highlight meaningful improvements to vision-based AI functionality enhanced with Google Gemini and Google Cloud, showing how these innovations simplify everyday tasks and elevate the overall kitchen experience.

“In pioneering the application of vision-based AI technology, Samsung has led innovation in the kitchen appliance market,” said Jeong Seung Moon, Executive Vice President and Head of R&D Team for Digital Appliances (DA) Business at Samsung Electronics. “Samsung will reach a new level of innovation through this collaboration with Google Cloud and will utilize these ongoing initiatives to continue to deliver better consumer experiences in the upcoming year.”

Introducing Samsung’s Latest AI Vision–Equipped Refrigerator

At CES, Samsung will present a new Bespoke AI Refrigerator Family Hub, equipped with the upgraded AI Vision. The feature’s key upgrade is its functions built with Google Gemini, which marks the first time that it is being integrated into a refrigerator.

Previously, it could recognize up to 37 types of fresh food and 50 types of pre-registered processed food on-device.² The latest version ready to be unveiled at CES is built to unlock its existing limitations to recognize more food items, offering a comprehensive and flexible experience.

It is planned to even recognize processed foods without separate registration, automatically registering their names to increase convenience. Additionally, Samsung aims to make it detect user-labeled items, foods stored in personal containers can be added to the food list.

With ingredients being identified more accurately, managing the food list becomes clearer and easier than before, broadening people’s food-related experiences. At CES, Samsung plans to showcase the enhanced capabilities and new use cases of AI Vision, demonstrating the future of a truly personalized AI kitchen.

Enhanced Wine Management With the New Samsung Bespoke AI Wine Cellar

Samsung will exhibit the new Bespoke AI Wine Cellar, designed to incorporate an AI Vision built with Google Gemini similar to that of the Bespoke AI Refrigerator.³

When users store or remove wine bottles from the wine cellar, a camera positioned at the top of the unit will recognize the labels and tracks bottles, updating the SmartThings AI Wine Manager⁴ accordingly. The system will also be able to distinguish the specific shelf and compartment where each bottle is placed, allowing users to easily check locations without searching manually. Through the AI Wine Manager, users will be able to look up wine information more conveniently and receive suggestions on pairings based on the type of wine in their inventory, making wine curation more intuitive and personalized.

Unified Kitchen Aesthetic With an Upgraded Stainless Look

Samsung is also introducing a lineup of French Door refrigerators, slide-in ranges and new OTR microwave models, offering consumers an updated aesthetic and a cohesive stainless-look option for creating a unified kitchen design.

The new Bespoke AI 3-Door French Door refrigerator features a zero clearance fit, which can be installed with side gaps of approximately 4mm.⁵ Additionally, its door depth has been reduced by 50mm compared to the conventional 3-Door model,⁶ enabling full access to drawers and food items with the doors wide open.⁷ The AutoView — a transparent door — allows users to easily check items stored in the fridge.

The upgraded slide-in range features a completely refreshed design with a stainless-look finish across the control panel, knobs and door. It adopts a new bar handle style, along with a Precision Knob that provides enhanced safety.

Samsung will unveil two different types of OTR microwaves: the Air-Fry OTR and the DualVent OTR. The most significant change comes from the revised hood structure of the DualVent model. Typically, the depth of a cooktop on the range extends farther than that of an OTR, making it difficult for the hood to capture smoke from the front burners. Samsung’s new dual vent system addresses this by adding a front ventilation wing in addition to the bottom ventilation, significantly improving the capture rate compared to the previous model.

Visitors at Samsung’s booth at CES 2026 will be the first to see these new innovations. Learn more about Samsung’s CES activities here.

[1] This article contains products and features currently in development. The plans, timelines and specifications described are forward-looking and subject to change without notice. Their future availability is not guaranteed. ︎
[2] As of April 2025, AI Vision can recognize 37 food items like fresh fruits and vegetables. If the food is not recognizable, it may be listed as an unknown item. AI Vision cannot identify or list any food items in the fridge door bins or freezer. It recognizes food items based on deep learning models, which may be updated periodically to improve accuracy. AI Vision also recognizes packaged food items that have been saved by the user, and up to 50 items can be saved with designated names. Packaged items are limited to those that keep a certain packaged form. ︎
[3] The recognition functionality is only available for shelves with withdrawal capability. For wine input and output, the label must be exposed to the top camera for proper recognition. Additionally, the multi-pantry drawer provides food storage functionality and information about the food items stored in these drawers is provided as a separate image.  ︎
[4] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. Both devices must be signed in with the same Samsung account.  ︎
[5] Minimum required installation space for a custom built-in setup: [Width] 916 mm or more (Ensure a minimum gap of 4 mm on the left/right sides), [Height] 1798 mm or more (Ensure a minimum gap of 20 mm at the top). ︎
[6] Compared to our conventional model without zero clearance fit feature (RF32CG5400**) ︎
[7] The refrigerator door can be open up to 108°, but it depends on the installation environment. ︎

MANILA, Philippines – Family life is the heart of every Filipino household: from busy mornings preparing for the day ahead, weekend gatherings with the entire family, to quiet evenings when everyone winds down after a long day. As daily routines grow more demanding, Samsung Bespoke AI appliances empower Filipino homes with technology that cares for the family’s everyday life.

By engineering its appliances to deliver intelligent, efficient, and reliable performance, Samsung brings meaningful value to Filipino families by giving them greater comfort and care, plus the peace of mind in knowing that their household will run smoothly each day.

Better Care in Every Home

Whether it’s a multi-generational residence or modern condo living in the city, Samsung ensures your home runs smoothly in the background so your family can live fully in the foreground, doing what they love most. Starting the day with preparing breakfast or packing baon for school and work is calmer with Samsung home appliances.

The Bespoke AI Family Hub Side-by-Side Refrigerator keeps food organized and fresh with powerful cooling, while the Family Hub screen makes planning meals and tracking ingredients effortless. You can view fridge contents through your smartphone, so you know what you need to shop for at the grocery store. The Samsung Smart Oven is the perfect addition to any home kitchen, making cooking faster without needing multiple appliances.

On laundry days, the Bespoke AI Front Load Washer and Dryer works to ease one of the most time-consuming household chores. Make every load feel lighter than ever. On AI Wash, it automatically senses fabric type, soil level, and load size, to set your cycle to the optimal wash settings. This means you spend less time doing the laundry and more time enjoying moments with your loved ones. When it’s time to rest for the evening, your room becomes truly relaxing with the WindFree Air Conditioner with SmartThings, which keeps the space cool and comfortable without harsh drafts.

More than delivering convenience, Samsung becomes part of the alaga or care you give your family—in preparing family dinners after a long day, storing the groceries you shopped for over the weekend, and keeping the home safe and comfortable for lolo, lola, and the children in the family.

Connected Living for the Whole Family

SmartThings ties all these intelligent appliances into one seamless, intuitive ecosystem to enhance daily convenience. Through the app, you are in control of your home. Whether it’s turning on the air conditioner before you come home or getting notified once the laundry cycle is finished, SmartThings makes smart living feel natural and effortless.

Furthermore, Samsung’s connected innovations create a home that responds to your family’s needs throughout the day.

Durability Built for Everyday Living

Filipino families value durability in their household appliances. Samsung’s Bespoke AI delivers on that front with durability that withstands real, everyday use and peak performance that lasts for years. Each appliance is crafted to ensure that families can rely on it day in and day out.

Samsung’s digital inverter technology optimizes and maintains the appliances’ performance while minimizing energy consumption. This ensures that every refrigerator, air conditioner, or washing machine continues to perform at their best through every stage of family life.

Reliable Performance and Lasting Support You Can Count On

Beyond premium hardware engineering, Samsung sets itself apart with an industry-leading commitment to offer long-term support for every consumer. With up to 7 years of software updates, digital appliances remain optimized, secure, and continuously improving over time.

Thanks to Home Appliance Remote Management (HRM), families gain a modern home care assistant. It performs proactive diagnostics to identify potential issues early and enables remote troubleshooting. This reduces the mental load of modern homeownership by consistently monitoring and maintaining home appliances to avoid disruptions to daily routines.

Samsung Care+ Premium reinforces the quality of your household investments, giving Filipino families an extra layer of confidence and true peace of mind. This proactive care service offers extended protection with up to five years of warranty coverage* as well as certified professional installation and maintenance services, to make sure that every home appliance stays in top shape and to keep everyday living running smoothly.

Smarter Homes and Stronger Connections with Samsung Home Appliances

Through appliances that offer intelligent efficiency and reliability, Samsung helps build homes that work smarter, so families can live better. More than simplifying routines, Samsung delivers lasting comfort, thoughtful care, and everyday convenience that transform the home into a space where togetherness naturally thrives.

As Samsung home appliances run in the background, Filipino families gain more time to focus on cherishing the shared moments that make a house truly feel like home.

Bring home stronger connections with Samsung and Globe GFiber. Unlock exclusive GFiber Prepaid premiums worth up to PHP 1,555, redeemable upon installation, when you purchase select Samsung Home Appliances from any of the participating Samsung stores. Scan the QR code on Samsung tent cards and fill out the form to check your area’s Globe GFiber serviceability. This offer is available until February 15, 2026 only.

Discover more reasons why Samsung home appliances make the best addition to your homes, visit https://www.samsung.com/ph/home-appliances/why-samsung/.

For more information about Samsung Bespoke AI digital appliances, visit https://news.samsung.com/ph/.

MANILA, Philippines – Holiday preparations at home are officially in full swing, and with it come piles of laundry and mountains of grocery items. As homes gear up for the holidays, Samsung helps every Filipino family navigate the festive frenzy more efficiently with big, exclusive deals on its premium appliances.

From ensuring clothes stay fresh despite the unpredictable weather, to preparing and storing ingredients for Noche Buena dishes, Samsung’s line of intelligent washing machines and refrigerators makes the holiday preps more enjoyable and stress-free.

Keep Clothes Clean, Dry, and Ready to Wear

The holidays are a season of endless gatherings, which also come with endless piles of clothes to launder, too. Samsung’s premium laundry and garment-care innovations make sure your clothes are clean, cared for, and ready to use this holiday.

For heavy-duty laundry loads that need immediate washing and drying, the Bespoke AI All-in-One Combo Washer and Dryer is a laundry powerhouse that delivers all-in-one convenience. With AI Wash & Dry, it gets loads of clothes and linens up to 25kg ready for any kind of holiday use in about 98 minutes. Meanwhile, 20kg Bespoke AI Top Load Washing Machine delivers intelligent cleaning tailored to each load. Ecobubble enhances the machine’s stain removal performance, while Vibration Reduction Technology makes every cycle quiet, so you can easily start a load even in the midst of a celebration without disrupting the festive mood.

Ideal for cozier households, the 12kg Front Load Washing Machine with AI Control delivers superior cleaning power without taking up too much space. It removes deep-seated dirt while remaining gentle on fabrics, while its Hygiene Steam feature provides added protection against allergens and bacteria in humid weather. This pairs perfectly with the 10kg Front Load Dryer with AI Control, which makes drying effortless—rain or shine. Its Triple A energy efficiency and AI Dry technology ensure holiday outfits and festive linens dry thoroughly without overheating or damage, so you can keep guest rooms stocked with fresh towels and blankets, free from mildewy smells, and ready to welcome family and friends staying over during the holidays.

On days with back-to-back celebrations and your holiday party outfits need a quick refresh, the AirDresser removes odors, germs, and wrinkles, making your clothes look good as new and ready to wear for your next festive gathering.

Prepare Holiday Feasts with Ingredients Kept Fresh

This time is one of the busiest for every Filipino kitchen, from Noche Buena to nonstop gatherings. Samsung’s premium kitchen appliances make the perfect companions for managing the endless food preparation the season brings.

The Bespoke AI Side-by-Side Refrigerator Family Hub is the ultimate holiday helper every kitchen needs. Aside from its all-around cooling performance that keeps all your food fresh for as long as possible, its Family Hub display makes meal planning easy with recipe recommendations, lets you play festive tunes, and even shows what’s inside the fridge, so you can make sure you have every ingredient you need for the holiday feast you’re preparing. The Bespoke AI Side-by-Side Refrigerator AI Home offers a sleek alternative while still providing smart kitchen convenience through its AI Home screen, which keeps you connected to your smart home devices. Its precise cooling system keeps cold cuts, fresh produce, desserts, and meats at ideal temperatures to maintain freshness during an entire season of celebrations.

For the ultimate centerpiece in your smart kitchen, the Bespoke AI Side-by-Side Refrigerator Water Dispenser combines minimalist style with heavy-duty cooling. SpaceMax technology makes the fridge’s walls thinner, offering more usable storage space so you can stock up on food items early and avoid the holiday crowds. On the other hand, the Bespoke AI Side-by-Side Refrigerator AI Energy Mode is the best option for families who seek powerful cooling performance while minimizing energy consumption with AI Energy Mode. Its fast-cooling and large capacity keep large amounts of food stored and cooled, ready for your holiday potluck celebrations.

Another must-have for holiday meal prep is the Samsung Smart Oven, designed to save you time in the kitchen. This sleek countertop microwave oven combines multiple cooking functions, so you can prepare a variety of dishes efficiently without needing multiple devices that clutter your kitchen.

Upgrade Your Home for the Holidays and Enjoy Big Savings

Samsung makes it easy to breeze through the hectic holiday rush with exclusive deals on its Bespoke AI laundry appliances and refrigerators. Get big savings with up to 34% off on premium appliances limited-time offers until December 31, 2025.

Save up to 30% off on expert care and protection for your appliances when you add the Samsung Care+ Premium to your purchases on the Shop app or the Samsung Online Store. Keep your household investments protected with extended warranty coverage of up to 5 years* along with professional services, for as low as PHP 2,199. This offer is available until December 31, 2025 only.

For more information on Bespoke AI and Samsung Care+ Premium, visit https://news.samsung.com/ph/.

* Including a 1-year warranty from purchase

A well-cared-for home is one of the best gifts anyone can give their family — including caring for the smart appliances that shape the rhythm of our daily lives. With Samsung Care+ Premium available as a Samsung.com exclusive add-on to your TV and appliance purchases, you can give your premium TVs and appliances the expert care they deserve to keep them running at their best.

Offering professional preventive maintenance services along with above-standard warranty coverage, Samsung Care+ Premium ensures your premium household investments stay in top condition for years. By caring for your appliances, you can keep your home running uninterruptedly every day.

Certified, consistent care to keep homes running smoothly

Samsung TVs and appliances are built to deliver performance that you can rely on for years. Availing Samsung Care+ Premium for your digital appliances takes that longevity even further with expert services that help them run better, last longer, and stay efficient day in and day out.

Remote diagnostics keeps you proactive, allowing you to address issues before they disrupt your routine. This ensures your Neo QLED 8K Vision AI TV displays its breathtaking visuals in 8K clarity for even longer, so you can keep enjoying your family movie marathons or gaming sessions without worrying about interruptions.

Professional maintenance services help keep laundry days feeling lighter and easier by ensuring the Bespoke AI Front Load Washer and Dryer Combo delivers intelligent efficiency for years to come. Regularly scheduled check-ups maintain the overall cooling performance of the Bespoke AI Family Hub Side-by-Side Refrigerator, helping keep your food fresher for longer. This also helps ensure your Samsung Smart Oven performs reliably, so cooking for the family will always feel as enjoyable as ever.

With Samsung Care+ Premium, your TVs and appliances receive professional care from the very start. Expert installation services make sure appliances like the WindFree Air Conditioner with SmartThings are optimized for peak performance from day one. Meanwhile, scheduled cleaning services help the air conditioner consistently deliver efficient cooling, keeping your home comfortable at all times.

Through expert services, Samsung Care+ Premium ensures that every smart feature you invested in continues to deliver comfort, reliability, and convenience year after year.

Longer protection coverage for lasting peace of mind

Samsung Care+ Premium provides professional care and protection for your smart home appliances, as your trust in your TVs and appliances will always remain. Every TV and digital appliance is supported with expert care and protection to maintain peak performance over time.

Beyond expert servicing, Samsung Care+ Premium keeps your appliances protected for the long haul with up to 5 years extended warranty coverage* for your premium TVs and appliances. This saves you from repair costs and lets you enjoy moments at home with the knowledge that your premium investments will continue to deliver efficiency, reliability, and convenience for years.

Be in charge of your home with Samsung Care+ Premium

Give yourself and your loved ones true peace of mind with Samsung Care+ Premium, available as an add-on to your TV and appliance purchases on the Samsung Online Store or the Shop app for as low as PHP 2,199. Get the Samsung Care+ Premium today and enjoy expert services and extended warranty coverage of up to 5 years* for your premium household investments at up to 30% off, until December 31, 2025, only.

Taking charge of your appliance care becomes even more rewarding. Earn Samsung Rewards points and redeem exclusive perks or benefits when you invest in premium care for your digital appliances.

* Including a 1-year standard warranty from purchase