MANILA, Philippines (September 7, 2026) – From sorting clothes by color and fabric type and figuring out the amount of detergent to use for each cycle, to drying each load, laundry days can take up a considerable amount of time and energy. Samsung is making the load feel lighter with its range of Bespoke AI washing machines and dryers.

Powered by Samsung’s Digital Inverter Technology, these laundry appliances are built to deliver efficient and reliable performance, while helping households use less energy and enjoy long-lasting durability.

Bigger Loads, Lighter Laundry Days

Washing bigger loads becomes more effortless with the Samsung Bespoke AI 19kg Ecobubble Top Load Washer. The machine is designed to take on massive loads of laundry and uses AI-powered technology to make washing more efficient, convenient, yet still gentle on any kind of fabric.

Instead of having to figure out every setting for every load, the washer does it all for you. Through AI Wash, the machine senses the weight and softness of the fabrics in each load and adjusts the process for a more thorough, yet gentle, wash cycle. The machine uses Ecobubble, turning detergent into bubbles that penetrate fabrics more quickly for more efficient washing.  On Super Speed, you can cut down your washing time and finish a wash cycle in just 31 minutes. The machine shoots powerful jets of water and accelerates the spin speed, ensuring your load gets powerfully cleaned while reducing water consumption. 

For families more mindful of energy consumption, AI Energy Mode helps you reduce the washer’s energy use by up to 20%. This means you can give your laundry the powerful wash it needs, without having to worry about added costs.

One Less Step with an All-in-One Partner

For households that want to simplify laundry even further, the Bespoke AI All-in-One Combo Washer and Dryer makes wash days more convenient by bringing washing and drying together in one appliance. With its 25kg washing and 15kg drying capacity, the machine can handle plenty of clothes in a single load, even larger items like beddings and linens. 

Caring for different kinds of laundry is easier to figure out with AI Wash & Dry as it optimizes your wash settings, water and detergent level, to suit your load. Whether it’s your family’s everyday clothes or a load of your household linens, the machine intelligently adapts, so you won’t have to figure out every setting yourself. To make the laundry process even more intuitive, the Flex Auto Dispense System automatically dispenses the appropriate amount of detergent and softener. Plus, the machine uses Samsung’s advanced Heatpump Drying technology to recycle and reheat hot air while removing moisture from your laundry, reducing drying time and energy use. 

The machine comes with a 7-inch AI Home LCD display, which serves as an intuitive control center during laundry days that suggests cycles based on your usage habits and seasonal needs. 

With SmartThings connectivity, the washing machine becomes a convenient hub for connected devices. Wash days are even easier to manage through the app, allowing you to monitor and manage laundry from your smartphone even while you’re busy with work, preparing dinner, or running errands. The app also lets you check the status and remaining time of a cycle and be notified once it’s finished, so you won’t have to constantly go and check the machine yourself. You can also set Delay Start on the app, to make sure your wash cycles fit your daily routines. 

Take the Weight Out of Wash Day with Samsung Bespoke AI

Make every part of your laundry day routine lighter with exclusive offers on Samsung Bespoke AI washers and dryers. Save up to PHP 20,000 when you shop the Samsung washing machine for your household on the Samsung Online Store. This exclusive offer is available until September 30, 2026 only.

To know more, visit samsung.com/ph  or any authorized dealer nationwide.

DTI Fair Trade Permit No. FTEB-261556 Series of 2026

MANILA, Philippines – Holiday preparations at home are officially in full swing, and with it come piles of laundry and mountains of grocery items. As homes gear up for the holidays, Samsung helps every Filipino family navigate the festive frenzy more efficiently with big, exclusive deals on its premium appliances.

From ensuring clothes stay fresh despite the unpredictable weather, to preparing and storing ingredients for Noche Buena dishes, Samsung’s line of intelligent washing machines and refrigerators makes the holiday preps more enjoyable and stress-free.

Keep Clothes Clean, Dry, and Ready to Wear

The holidays are a season of endless gatherings, which also come with endless piles of clothes to launder, too. Samsung’s premium laundry and garment-care innovations make sure your clothes are clean, cared for, and ready to use this holiday.

For heavy-duty laundry loads that need immediate washing and drying, the Bespoke AI All-in-One Combo Washer and Dryer is a laundry powerhouse that delivers all-in-one convenience. With AI Wash & Dry, it gets loads of clothes and linens up to 25kg ready for any kind of holiday use in about 98 minutes. Meanwhile, 20kg Bespoke AI Top Load Washing Machine delivers intelligent cleaning tailored to each load. Ecobubble enhances the machine’s stain removal performance, while Vibration Reduction Technology makes every cycle quiet, so you can easily start a load even in the midst of a celebration without disrupting the festive mood.

Ideal for cozier households, the 12kg Front Load Washing Machine with AI Control delivers superior cleaning power without taking up too much space. It removes deep-seated dirt while remaining gentle on fabrics, while its Hygiene Steam feature provides added protection against allergens and bacteria in humid weather. This pairs perfectly with the 10kg Front Load Dryer with AI Control, which makes drying effortless—rain or shine. Its Triple A energy efficiency and AI Dry technology ensure holiday outfits and festive linens dry thoroughly without overheating or damage, so you can keep guest rooms stocked with fresh towels and blankets, free from mildewy smells, and ready to welcome family and friends staying over during the holidays.

On days with back-to-back celebrations and your holiday party outfits need a quick refresh, the AirDresser removes odors, germs, and wrinkles, making your clothes look good as new and ready to wear for your next festive gathering.

Prepare Holiday Feasts with Ingredients Kept Fresh

This time is one of the busiest for every Filipino kitchen, from Noche Buena to nonstop gatherings. Samsung’s premium kitchen appliances make the perfect companions for managing the endless food preparation the season brings.

The Bespoke AI Side-by-Side Refrigerator Family Hub is the ultimate holiday helper every kitchen needs. Aside from its all-around cooling performance that keeps all your food fresh for as long as possible, its Family Hub display makes meal planning easy with recipe recommendations, lets you play festive tunes, and even shows what’s inside the fridge, so you can make sure you have every ingredient you need for the holiday feast you’re preparing. The Bespoke AI Side-by-Side Refrigerator AI Home offers a sleek alternative while still providing smart kitchen convenience through its AI Home screen, which keeps you connected to your smart home devices. Its precise cooling system keeps cold cuts, fresh produce, desserts, and meats at ideal temperatures to maintain freshness during an entire season of celebrations.

For the ultimate centerpiece in your smart kitchen, the Bespoke AI Side-by-Side Refrigerator Water Dispenser combines minimalist style with heavy-duty cooling. SpaceMax technology makes the fridge’s walls thinner, offering more usable storage space so you can stock up on food items early and avoid the holiday crowds. On the other hand, the Bespoke AI Side-by-Side Refrigerator AI Energy Mode is the best option for families who seek powerful cooling performance while minimizing energy consumption with AI Energy Mode. Its fast-cooling and large capacity keep large amounts of food stored and cooled, ready for your holiday potluck celebrations.

Another must-have for holiday meal prep is the Samsung Smart Oven, designed to save you time in the kitchen. This sleek countertop microwave oven combines multiple cooking functions, so you can prepare a variety of dishes efficiently without needing multiple devices that clutter your kitchen.

Upgrade Your Home for the Holidays and Enjoy Big Savings

Samsung makes it easy to breeze through the hectic holiday rush with exclusive deals on its Bespoke AI laundry appliances and refrigerators. Get big savings with up to 34% off on premium appliances limited-time offers until December 31, 2025.

Save up to 30% off on expert care and protection for your appliances when you add the Samsung Care+ Premium to your purchases on the Shop app or the Samsung Online Store. Keep your household investments protected with extended warranty coverage of up to 5 years* along with professional services, for as low as PHP 2,199. This offer is available until December 31, 2025 only.

For more information on Bespoke AI and Samsung Care+ Premium, visit https://news.samsung.com/ph/.

* Including a 1-year warranty from purchase

Samsung Philippines at the Bespoke AI Exclusive Unveiling at Westin Manila, which showcased how the Bespoke AI appliances simplify tasks at home through AI-powered solutions.

MANILA, Philippines — August 4, 2025 — Samsung showcased the high performance and intuitive features of its latest Bespoke AI appliances at its launch last August 2, 2025, at Westin Plaza, driving the AI home revolution in the Philippines. 

With a strong commitment to simplifying life at home, Samsung’s Bespoke AI lineup, composed of AI-powered refrigerators and washing machines, is designed to meet user needs across every room, bringing together convenience, performance, and energy efficiency into a seamless smart ecosystem.

Samsung’s line of Bespoke AI appliances are powered by artificial intelligence, delivering high performance while also ensuring energy efficiency.

Comfort and Convenience in Every Room

The 20.9 cu.ft. Bespoke AI Refrigerator SBS Family Hub Black DOI goes beyond food storage. It features a Family Hub where users can share photos, stream music, and check what’s inside using View Inside cameras. The voice control powered by Bixby also adds another layer of convenience. Whether adjusting settings or asking questions, Bixby now understands multiple commands in one sentence for faster, hands-free control. And of course, its sleek design and Auto Open Door feature make this fridge functional and in style. 

In the laundry area, the 25/15 kg Bespoke AI All-in-One Front-load Washer-Dryer Combo eliminates the hassle of switching loads between machines. The AI Wash & Dry feature automatically detects fabric type and soil level to choose the optimal wash and dry cycle, ensuring that clothes are cared for with minimal effort.

Bringing cool comfort to living spaces, the WindFree AR9500T Air Conditioner delivers a refreshing breeze without the discomfort of direct cold air. Unlike traditional air conditioners that blow strong, chilly drafts, WindFree uses thousands of micro holes to gently spread air throughout the room, keeping it cool and quiet without sudden blasts.

Even the kitchen gets an upgrade with the new Smart Oven that lets you do it all. The Smart Oven not only makes everyday cooking easier but also enables you to prepare a variety of dishes with different cooking options to choose from, and mobile control through SmartThings.

The Samsung Cassette 360 Air Conditioner evenly circulates every corner of the room, while also softly dispersing cool air without the cold draft thanks to WindFree technology.

High Performance for Busy Lifestyles

Samsung’s Bespoke AI appliances are built to keep up with life’s demands. The 19 kg Top-load Washer with AI Wash uses AI-powered sensing, Ecobubble technology, and Super Speed cycles to deliver deep, efficient cleaning in less time without compromising care for fabrics. Whether it’s heavy bedding or delicate garments, every wash is optimized for the best results.

Energy Efficiency You Can Count On

With sustainability as a priority, AI Energy Mode intelligently reduces energy consumption by adjusting cycles without compromising performance. Paired with SmartThings Energy, users can track and control energy use in real-time, schedule cycles during off-peak hours, and make eco-friendly choices with ease.

Don’t Miss Exclusive Deals on Bespoke AI

Now is the perfect time to experience the future of home living. Order Samsung’s Bespoke AI appliances today to enjoy exclusive discounts and limited-time bundles at Samsung.com/ph and authorized Samsung dealers nationwide. Transform your home with solutions designed to be as smart as they are powerful. 

Learn more at https://news.samsung.com/ph/.