MANILA, Philippines – Samsung recently unveiled a new era of creativity, connectivity, and self-expression across the Galaxy ecosystem at the Galaxy AI Festival at Bonifacio Global City, with immersive experience zones featuring the latest devices – the Galaxy Z Fold6 and the Galaxy Z Flip6 – and a night full of unforgettable performances from top artists. 

Eager to know what unfolded? Read on for all the details!

Exhilarating performances from exceptional artists of the new era

The Galaxy AI Festival took off with exciting performances from world class performers brought together by Samsung. Local artist Maki kicked off the night with hit song “Dilaw” followed by an electrifying performance by Nation’s Girl Group, BINI with a back-to-back play of their best hits and featuring the trendy summer hymn, “Pantropiko”. 

Then the vibe kept moving up with Juan Karlos and his playlist, which included hit song “Buwan,” while global P-pop group Hori7on took to the stage with their hits, “Lucky”, “Dash” and “Hit Me”. The amazing evening finished off with the much awaited Kpop idol, EXO member, singer, and actor, Xiumin, seized the stage, headlining the festival and took the audience’s breath away with performing fan favorites, “Serenity”, “Beyond”, “Brand New”, and more! 

#TeamGalaxy’s Janine Gutierrez also took the stage to share her love for the latest Galaxy devices and how Galaxy AI is helping her pursue her new passion.  

Experience a new frontier of Galaxy AI at the Galaxy Voyage Experience Space

During the festival, guests also entered a new era of productivity, creativity, creativity and self-expression using the latest Galaxy AI features at the Galaxy Voyage Experience Space set at the festival grounds, an immersive zone that allowed everyone to discover a new world of possibilities.

Productivity features were demonstrated to highlight how Galaxy AI can help you work more efficiently. Improved Circle To Search with Google can help with learning such as showing how to solve math problems – not only does it show you the answer, it also displays the solution to help you learn along the way. 

Transcript Assist uses AI technology to transcribe voice recordings into text with Galaxy AI, so you can also summarize and even translate voice recordings. A newly added Composer from Samsung Keyboard generates suggested text based on simple keywords for email and supported social media apps, even reflecting your tone by analyzing previous posts.

Meanwhile, creativity and connectivity features were showcased to exemplify that there’s so much more to life – the all-new Sketch to image allows you to create more sophisticated art pieces by generating image options when you simply sketch or draw on the photos in Gallery or Note screen. The Dual Screen Mode Interpreter  is an improved version of the interpreter which allows you to translate conversations back-to-back, hands-free and more naturally. 

The Galaxy Z Flip6 also features FlexCam Auto Zoom – just set down the device anywhere and it can do the angling for you – along with interactive and ambient FlexCam Wallpapers to showcase your style. 

Samsung also continued to innovate on the design of both devices, which now have an ergonomic squared-off symmetrical straight edge design and a matte finish. It’s the slimmest and lightest Galaxy Z series ever, optimized for portability. Both Fold and Flip are also equipped with Armor Aluminum and Corning® Gorilla® Glass Victus® 2, new vapor chambers and a better hinge, making it the most durable Galaxy Z series yet. 

Galaxy AI expands across the ecosystem

With the power of Galaxy AI, the Galaxy Buds3 series brings a new communication experience. Turn on Interpreter in Listening mode on Galaxy Z Fold6 or Flip6 with Galaxy Buds3 series to hear translations directly through your Galaxy Buds. 

Sound can also be intelligently optimized as microphones in the Buds3 series analyze both internal and external sound in real time to enhance sound and Active Noise Cancellation (ANC) quality through Adaptive EQ and Adaptive Adaptive Noise Control. To deliver a premium audio experience, Galaxy Buds3 Pro is equipped with enhanced 2-way speakers with planar tweeter for sophisticated, precise high range sound production, and Dual Amplifiers for a crystal-clear sound experience on the go. 

Meanwhile, Galaxy AI is also expanding to the Galaxy Watch7 and Galaxy Watch Ultra to enhance digital health, delivering personalized insights and tailored health experiences that enable a more comprehensive understanding of yourself through a holistic approach to everyday wellness. Galaxy Watch7 maximizes everyday wellness with personalized workouts along with intelligent and preventative health monitoring capabilities. Galaxy Watch Ultra – the newest addition to the Galaxy Watch lineup – is Samsung’s most capable smartwatch yet, designed for next level achievements.

Experience Galaxy AI for yourself and the chance to avail exclusive deals for every pre-order of the newest Samsung Galaxy Z Fold6, Galaxy Z Flip6, Galaxy Watch Ultra, Galaxy Watch7 series, and Galaxy Buds3 series. Visit and experience Galaxy AI at the Galaxy Voyage Experience Space until August 10, 2024 at One Bonifacio Park.

Keep updated with the latest Samsung news by visiting the Samsung Philippines website and following Samsung on Facebook, Instagram, and X (Twitter).

Blooms, unite! Get ready to blossom with #TeamGalaxy BINI and dive into the excitement about the latest Galaxy A series by joining them live on Samsung PH’s Facebook page on May 3 at 5:00 PM.

Tune in for the livestream to catch special performances from BINI and amazing giveaways you can get from Samsung. Purchase a Samsung Galaxy A55 5G or A35 5G during the stream and score freebies worth ₱8,070 including a Galaxy Buds FE, Travel Adapter, and Silicone Case!*

Capturing the hearts of Filipinos and making waves in the music landscape, BINI continues to conquer with the Galaxy A55 5G and A35 5G by their side – proving that they are definitely born to win. During the Awesome Summer Fanfest recently held at SM North Edsa, BINI shared their thoughts on these latest devices from Samsung. 

Here’s what the nation’s girl group love about their new Galaxy summer buddies:

Awesome camera features for Jhoanna, Stacey, and Gwen

BINI shared that ever since their training days, Samsung’s mobile phones have been their partner in creating content. Now, this bubbly team uses the Galaxy A55 5G and A35 5G to capture awesome moments that they share with Blooms.

Leading the pack is BINI Jhoanna, who loves how compact and convenient her Galaxy A55 5G is. “‘Pag meron kaming mga individual posting, kami din yung nagshoo-shoot, kami ang nag-eedit. So ang convenient lang na di na namin kailangan magdala ng bulky camera all the time dahil nandito na lahat,” (When we have individual postings, we’re the ones shooting, we’re the ones editing. So it’s so convenient that we don’t need to bring a bulky camera all the time because everything is here).

She also loves the Stable HDR videos she can take with her phone. “Aminin ko, kapag nagshi-shift ako nanginginig talaga yung video, pero dito guys, steady yung video with super HDR,” (I’ll admit, when I shift around, the video really trembles, but here guys, the video is steady with super HDR) Jhoana reveals.

Meanwhile, BINI Gwen and BINI Stacey enjoy the Dual Recording feature. BINI Gwen shared that it’s perfect to record her travels and show both her reactions and the view before her, making it ideal for concerts. “Sa concerts di ba uso yung mag-video ka tapos kita yung reactions” (In concerts, it’s common to film and capture the reactions, right?). BINI Stacey added, “Perfect siya for BINI-verse concert, kasi kung gusto niyong ma-capture yung point of view niyo and reactions niyo, go!” (It’s perfect for the BINI-verse concert because if you want to capture your point of view and reactions, go for it).

Awesome pocketable creative studio for Maloi and Sheena

These new gen icons like to make their photos stand out and match their awesome vibe. No stranger to editing tools, they love how Samsung already included them in the Galaxy A55 5G and A35 5G.

BINI’s selfie princess, Maloi, shares that one of her favorite One UI 6.1 features is the Photo Remaster. She gushed, “Maganda yung quality ng camera for photos, pero pag gusto mo ng mas perfect na picture, click niyo lang yung photo, then up, then remaster don, then the perfect photo will come out.” (The camera quality is great for photos, but if you want it to really pop, just press the photo, then up, then remaster there, and the perfect photo will come out.)

She also likes to jazz up her photos using Custom Stickers, saying, “Gusto ko yung stickers kasi you can customize them, whatever you like. So mas nagiging fun and creative yung mga photo.” (I like stickers because you can customize them, whatever you like. So the photos become more fun and creative.)

As an OG Samsung girly and Kpop fan, BINI Sheena likes to perfect her photos using the Object Eraser. “Usually pag nagse-selfie ako parating photo-bomber si Ate Jho [Jhoanna]. So I need to remove her cause I just want myself. So andon na, i-circle mo lang si ate Jho tapos mawawala na siya,” (Usually when I take selfies, Ate Jho [Jhoanna] always photobombs. So I need to remove her because I just want myself in the photo. So there it is, just circle Ate Jho and she’ll disappear) she joked.

Aesthetic and powerful, just like BINI Mikha, Colet, and Aiah

This Ppop sensation also loves to keep their style on fleek – that’s why they need phones that not only match their aesthetic but can also keep up with the demands of their fast-paced schedules.

BINI Mikha appreciates how the phone performs smoothly especially for her daily tasks. She also loves watching Netflix in her leisure time. “I love that it doesn’t lag—it’s just so frustrating when apps are slow to switch,” she shared while BINI Colet chimed in “‘At matagal siyang ma-lowbat!” (And it takes a long time for it to run out of battery!) 

They are also all about the cool and chic vibes of their phone colors. Mikha adores the look of the Awesome Ice Blue, saying, “I love it kasi it’s very sleek and it matches your outfit.” (I love it because it’s very sleek and it really matches your outfit.) Meanwhile, Colet finds her perfect match in Awesome Navy, sharing, “Gusto ko yung Navy Blue, parang personality ko din bagay sa kulay.” (I like the Navy Blue, it’s like my personality, suits the color.)

On the other hand, BINI Aiah sports the Awesome Lilac shade, noticing, “‘Pag mino-move mo siya parang nagre-reflect na may rainbows. So it’s so cute.” (When you move it, it reflects like there are rainbows. So it’s so cute.)

Awesome phones fit for Pantropiko

Breaking records left and right with their viral song ‘Pantropiko’, BINI deserves a phone that’s as fire as their creativity and meets their content creation standards, anywhere they go. Jhoanna is thrilled that she can create content near water worry-free, saying, “Kailangan talaga namin ng phones na hindi hassle – yung iiwan mo kasi bawal mabasa, so di kami maka-take ng photos near sa tubig. Ito[ng] Samsung Galaxy A55 kasi it’s splash resistant, so perfect.” (We really need phones that aren’t a hassle—the kind that you have to leave and are not allowed to get wet, so we can’t take photos near water. This Samsung Galaxy A55 is splash-resistant, so it’s perfect.)

If you’re thinking of the best way to enjoy your summer, take Aiah’s suggestion, “Buy Samsung [Galaxy A55 5G and Galaxy A35 5G], go to the beach, listen to Pantropiko, and record!” 

The Galaxy A55 5G is priced at ₱24,990 (8+256GB), while the Galaxy A35 5G costs ₱20,990 (8+256GB). A 128GB model is exclusively available from Globe Telecom and Smart Communications. You can also trade in your old phone for these ones and enjoy an extra P5,000 off or score 0% interest for up to 18 months with Home Credit or 0% for up to 12 months on your credit card.

Mark your calendars and hear more from BINI at the Samsung PH’s Facebook page for their livestream. See you there!

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-192001 Series of 2024

Guests enjoyed kilig-worthy moments with their idols as the Awesome Summer Fan Fest featured amazing performances from the latest members of Team Galaxy – BINI and Adie.

Samsung brought summer fun to the city at this free event where guests got to experience Samsung’s latest Galaxy A Series devices through exciting activities. They not only got to take home fun giveaways after completing their awesome passports, but they even got the chance to meet and greet the newest members of Team Galaxy!

Donny Pangilinan and Belle Mariano’s fans got the chance to see their favorite love team up close at the Awesome Fan Fest.

Awesome moments with Team Galaxy

Nation’s girl group BINI

Fans of this generation’s acoustic OPM heartthrob, Adie, the nation’s girl group, BINI and iconic Gen Z love team Donny Pangilinan and Belle Mariano certainly took home kilig-worthy memories as watched awesome performances and interviews with their idols who have joined Team Galaxy.

Acoustic OPM heart-throb Adie

Those who purchased a Samsung Galaxy A55 5G or A35 5G even got the chance to take a photo and interact with these awesome stars!

Exploring fun content creation at Awesome Creative Studio

Creating Awesome Content is so much easier at the Awesome Creative Studio.

Guests got to take home memorable snaps that they could easily customize at the Awesome Creative Studio, where they learned all about exclusive One UI customization tools that come with the Galaxy A55 5G and A35 5G. These features included enhancing portraits like a pro with the Photo Remaster feature, removing clutter and shadows via Object Eraser, and making content even more unique with Custom Stickers.

Experience Super-steady videos at Bridge to Awesome Zone

The Bridge to Awesome highlighted how guests can achieve steady videos with the Super HDR capability of the Samsung Galaxy A55 5G

Guests were invited to take a walk on the fun side at the Bridge to Awesome adventure zone. They could capture every exhilarating moment with the incredible stability of the Galaxy A55 5G and A35 5G, which has Stable HDR that ensured that their videos were super-steady – no shaky cam vids here!

With the Dual Recording feature, they could also simultaneously showcase their awesome reactions along with the action, while the Single Take feature allowed them to unleash their creative side by making it super easy to get up to 14 different types of photos and videos in just 3-10 seconds of filming.

Discover Awesome next-level security at the Knox Vault Quest

Guests were also able to learn more about the next-level mobile security included in the Galaxy A55 5G and A35 5G through Samsung Knox Vault at the Knox Vault Quest zone. Samsung Knox is a trusted multi-layered security technology that provides complete protection across the Galaxy ecosystem through secure hardware, real-time threat detection, and collaborative vulnerability defense.

At the booth, guests were able to test their mental and physical skills first by searching for a hidden key that revealed a locked device then entering the igloo to find a passcode to unlock the phone.

Make this summer a season of awesome

Keep the fun going all summer long as awesome freebies still await this April when you purchase the Galaxy A55 5G or Galaxy A35 5G from now until April 18, 2024*. Enjoy a FREE Buds FE worth ₱5,490 and a FREE Travel Adapter worth ₱1,190 with every purchase, plus up to additional ₱5,000 off when you trade-in your old phone.

Or take home awesome Samsung wearables and accessories at an amazing price with other bundle deals – get 30% off on the Galaxy Fit3, Galaxy Buds2 Pro and Galaxy Buds2, and 20% off on the Galaxy Watch6 Series, Watch5 Pro, and Buds FE. Buy the Galaxy A55 5G and A35 5G at Samsung.com or any authorized retail stores.

Learn more about the Samsung Galaxy A55 5G, Galaxy A35 5G and other Galaxy smartphones by visiting the Samsung Newsroom, Samsung Mobile Press and Samsung.com.

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-187533 Series of 2024 and DTI Fair Trade Permit No. FTEB-187534 Series of 2024.

Are you ready for a Galaxy of Awesome? Samsung is ready to bring the heat with the Awesome Summer Fanfest happening this April 13-14, 2024 at SM North EDSA Annex! 

Mark your calendars as Samsung brings summer fun to the city at this free event where you can try Samsung’s latest A-series phone through exciting activities. Splash into awesomeness as you explore the amazing features of the Galaxy A55 5G and A35 5G at the Awesome Adventure Zones. Snap Tiktok and IG-worthy pics and vids inside the colorful content areas, and bring home exciting giveaways. 

You also have the chance to get up-close with your favorite celebrities! Simply purchase a Galaxy A55 5G or Galaxy A35 5G until April 10, 2024 in any Samsung authorized stores and get a chance to win meet and greet tickets for your beloved #TeamGalaxy stars such as fan favorite love team Donny Pangilinan and Belle Mariano, the nation’s shining girl group, BINI and Gen Z OPM sensation Adie.

You won’t have to travel far to experience an awesome summer! Here are all the reasons for you to visit the Samsung Awesome Summer Fanfest: 

Awesome music and kilig-worthy moments

Prepare your hearts and dance moves at the Fanfest, for when you buy a Samsung Galaxy A55 5G or A35 5G until April 10, 2024, you get a chance to be meet this generation’s acoustic OPM heartthrob, Adie, or groove with the rising P-Pop girl group, BINI on April 13.

On April 14, be ready for all the awesome feels as the Galaxy A Series awesome ambassadors #TeamGalaxy Donny Pangilingan and Belle Mariano, or simply DonBelle graces the stage for some truly kilig-worthy performances. Bonus! If you buy your Galaxy A55 5G or A35 5G on the day of the event, you can get a guaranteed photo op with these awesome stars!

Record both ways worry-free at the Shoot n’ Splash Zone

Relive your childhood days at the Shoot n’ Splash zone! Grab a water gun and dive into the excitement of summer with the Galaxy A55 5G and A35 5G. Put these phones to the test and take your best shot as they can withstand water splashes thanks to their IP67 rating. This feature allows you to fully enjoy your summer trips without worries as these phones are built to hold out against occasional splashes and it is also dust resistant.

Capture your best angle at the Bridge to Awesome Zone

Cross-over to the thrilling world of adventure at the Bridge to Awesome adventure zone. Capture every exhilarating moment with the incredible stability of the Galaxy A55 5G and A35 5G, ensuring your videos are as steady as can be – even when you are not! 

That’s not all. With the Dual Recording feature, you can simultaneously showcase your awesome reactions and adventurous journey towards the other side with ease! And here’s the kicker – with the Single Take feature, you can unleash your creativity by capturing up to 14 different types of photos and videos in just 3-10 seconds so it’s easy-peasy to pick the finest snap.

Create superb personalized content at the Awesome Creative Studio

Make every snap your own kind of awesome at the Awesome Creative Studio where the exclusive One UI customization tools can make your photos stand-out like never before. Click-away with the Galaxy A55 5G and A35 5G in the booth and enhance your portraits like a pro with the Photo Remaster feature. Say goodbye to pesky shadows with the Object Eraser, ensuring your pics are flawless every time. And the fun doesn’t stop there – get crafty and personalize your content with Custom Stickers, adding that extra touch of pizzazz to your photos.

Complete the Knox Vault Quest and discover awesome next-level security

Discover next-level mobile security from the Galaxy A55 5G and A35 5G brought to you by Samsung Knox Vault at the Knox Vault Quest zone. Samsung Knox is a trusted multi-layered security technology that provides complete protection across the Galaxy ecosystem through secure hardware, real-time threat detection, and collaborative vulnerability defense. But here’s where the fun begins – at the booth, put your skills to the test as you search for the hidden key inside the ball sphere. Can you crack open the ‘Knox Vaults’ and reveal the secrets within?

Bring home the awesome summer vibes with you

But wait, the excitement doesn’t end there! Take the awesomeness home with you and make this summer unforgettable! Purchase your very own Galaxy A55 5G or Galaxy A35 5G on April 13-14 at SM North EDSA Annex and snag an Awesome Summer Kit along with an exclusive DonBelle Summer photo card set – all for FREE! It’s the perfect way to keep the fun going long after the adventure ends.

You can also get even more awesome freebies when you purchase the Galaxy A55 5G or Galaxy A35 5G from now until April 18, 2024*. Enjoy a FREE Buds FE worth ₱5,490 and a FREE Travel Adapter worth ₱1,190 with every purchase, plus up to additional ₱5,000 off when you trade-in your old phone. Or take home  awesome Samsung wearables and accessories at an amazing price with other bundle deals – get 30% off on the Galaxy Fit3, Galaxy Buds2 Pro and Galaxy Buds2, and 20% off on the Galaxy Watch6 Series, Watch5 Pro, and Buds FE. Buy the Galaxy A55 5G and A35 5G at Samsung.com or any authorized retail stores. 

Don’t miss out on the Awesome Summer Fanfest happening this April 13-14, 2024 at SM North EDSA Annex – for more details, follow us at @SamsungPH on Facebook.

Learn more about the Samsung Galaxy A55 5G, Galaxy A35 5G and other Galaxy smartphones by visiting the Samsung Newsroom, Samsung Mobile Press and Samsung.com.  

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-187533 Series of 2024 and DTI Fair Trade Permit No. FTEB-187534 Series of 2024.