Valentine’s Day is defined by the small, intentional details that turn a simple date into a lifelong memory. This year, Samsung invites you to discover how  the Galaxy devices act as the ultimate lifestyle partners. By letting Galaxy AI take the lead on planning and perfecting the details, the powerful Galaxy Z Series alongside the Galaxy S25 Series and Galaxy S25 FE ensure that the only thing a couple needs to focus on is their connection. 

Planning the Perfect Date with Galaxy AI

The perfect celebration starts with a surprise, and Galaxy AI handles the logistics so you can focus on each other. A simple Circle to Search with Google gesture instantly identifies boutique florists or hidden-gem bistros, while Gemini Live acts as a digital concierge to curate a bespoke itinerary tailored to your partner’s favorites. By streamlining every detail, Galaxy AI ensures the only thing left to do is chill and savor the moment.

Unfolded and Uninterrupted

For those who value style and presence, the Galaxy Z Series offers a unique way to stay connected while remaining fully in the moment. The Galaxy Z Flip7, with its upgraded 4.1-inch Flex Window, lets you manage reservations or glance at messages without the distraction of unfolding. Complementing this, the Galaxy Z Fold7 provides an expansive canvas for handling logistics or viewing shared memories in immersive detail—the ultimate lifestyle companion for those who want to see and do more together.

Samsung has also integrated advanced AI tools to ensure every “we” moment looks professional-grade. The Galaxy S25 Ultra’s 200MP camera and AI ProVisual Engine master Nightography, capturing breathtaking detail even in soft, candlelit settings. Should an unwanted element clutter a shot, Generative Edit allows for the seamless removal of distractions with a tap, while Audio Eraser ensures videos focus purely on your conversation by filtering out ambient noise.

Galaxy AI Connects Love Beyond Borders

Whether navigating a long-distance surprise or traveling on a romantic getaway trip, the dual-screen Interpreter mode on the Galaxy Z Fold7 and real-time Live Translate ensure the language of love remains universal. These features facilitate natural, flowing conversations in real-time, allowing every heartfelt sentiment to be understood exactly as intended, regardless of the distance or language spoken.

To make these premium lifestyle experiences more accessible, Samsung is introducing the “Perfect Pair” Valentine’s offers, valid through February 28, 2026, which allow users to give the latest innovation through flexible payment terms of up to 36 months. During this period, the Galaxy S25 Ultra is available for as low as Php 2,455.28 per month, while the Galaxy S25+ and Galaxy S25 start at Php 1,966.39 and Php 1,502.50 per month, respectively. 

For those seeking the chic versatility of the foldables, the Galaxy Z Fold7 is offered at Php 2,988.61 per month, with the Galaxy Z Flip7 available at Php 1,858.06 and the Galaxy Z Flip7 FE at Php 1,535.83 per month. 

Rounding out the collection, the Galaxy S25 FE provides a sophisticated entry into the ecosystem for as low as Php 871.94 per month. With these promos, you can orchestrate the perfect itinerary to capture every glance in high definition, Galaxy turns the vision of a perfect Valentine’s into a seamless reality.

For more information on how to make this Valentine’s the most memorable one yet with the latest Galaxy S and Z Series, visit any authorized Samsung Store nationwide or the official Samsung Philippines website. 

DTI Permit Nos. FTEB-246048, 245565

2025 has proven that we have become natural storytellers of our own journeys. There is a unique mix of emotions while revisiting the things you did throughout the year, and it is from there that sparks excitement to start anew.

This 2026, Samsung invites you to manifest your goals into reality with the Galaxy Z Series, powered by Galaxy AI, as your partner while on-the-move in creating the life you’ve always imagined.

From capturing your travels and quiet aesthetic moments, these Galaxy devices are built with the strength to withstand the demands of everyday life. Find out how they keep up with your world through a powerful, premium fusion of design and durability.

Unfold Your Vision

Your most ambitious goals deserve a screen that is built to last as long as your vision. The Galaxy Z Fold7 is engineered to be your most reliable creative companion with its New Armor FlexHinge and a Titanium plate layer that significantly boosts toughness. The internal Ultra-Thin Glass is now 50% thicker for a smoother, stronger feel, while the cover display is shielded by Gorilla Glass Ceramic 2. Wrapped in a reinforced Armor Aluminum frame, it is a powerhouse built for your biggest goals while elevating every aesthetic moment. 

Flip Through Every Plot Twist

For the moments that require you to be quick on your feet, the Galaxy Z Flip7 offers premium protection in the palm of your hand. Both the cover and back are armored with Corning® Gorilla® Glass Victus® 2, ensuring your aesthetic stays scratch-free from day one. The restructured Armor FlexHinge is even thinner than before, utilizing high-strength materials for a smoother fold and long-lasting durability. Supported by a robust Armor Aluminum Frame, the Flip7 provides the tough exterior you need to live your fantasy without worry.

Nothing will hold you back with the Galaxy Z Flip7 FE. Compact yet powerful, it features a 6.7-inch immersive display designed to help you stream, create, and connect as you own the beginning of the year. With Galaxy AI guiding every interaction, it helps you flip into your most productive self, turning every new memory into a standout that is built to withstand any challenge. It is ready to explore, conquer, and grow with you.

Curate with the Strength of Galaxy AI

From turning rough drafts into illustrations with Sketch-to-Image to cleaning up your soundtracks with Audio Eraser, Galaxy AI features ensure every moment in your archive is a masterpiece. Don’t just live your 2026 fantasy—preserve it with the unrivaled durability and style of the Galaxy Z and Galaxy S Series. Your journey deserves a partner as unbreakable as your spirit.

Turn your dreams into reality this year with these limited-time offers to help you own the future of Galaxy with ease. Until February 28, enjoy 0% interest for up to 36 months via bank and credit card partners. You can own the Galaxy S25 FE and Galaxy Z Series starting at just ₱866.39/month with extended 0% terms. Home Credit users can also avail of flexible 0% installments for up to 24 months for the Galaxy S25 FE.

Level up your old device! From January 1 to February 28, trade in your old device to purchase a new Galaxy S25 FE, Galaxy Z Fold7, or Galaxy Z Flip7 and receive your device’s appraised value as an instant discount. This offer can be combined with Token and Instant Discount promotions, ensuring you get the absolute best value for your 2026 upgrade.

The Ultimate Ecosystem Flex For those upgrading via carrier, purchase a Galaxy Z Fold7 (256GB) or Galaxy Z Flip7 (256GB) from Globe or Smart between January 1 and January 31 to receive a ₱8,000 Samsung.com eVoucher. Use your voucher on Samsung.com or the Samsung Shop App to discount flagship smartphones, Galaxy S tablets, or the latest wearables and hearables. Vouchers are valid until March 31, 2026, and can be used alongside existing bundle offers and cashback for maximum impact.

DTI Permit Nos. FTEB -245565, 245575, 245573, and 243999

It is time to make 2026 yours and step into the New You. Leave behind the endless scrolls, information overload, and distractions that weighed you down, Galaxy devices powered by Galaxy AI help you reclaim focus, creativity, and time. AI curates the content that matters most, boosts your productivity, and frees up space for what truly counts—your goals, passions, wellness, and loved ones.

Discover how Galaxy devices powered by Galaxy AI personalize your 2026, helping you step purposefully into the new you and be mindful in 2026.

Unfold Your Potential. Flip Into the New You with Galaxy Z Series

Own 2026 with style, creativity, and confidence. With Galaxy AI at its core, every fold and flip helps you start to live your most empowered year yet.

The Galaxy Z Fold7, Samsung’s lightest and thinnest Galaxy Fold yet, features a large main display that makes multitasking effortless, letting you run apps side by side like a portable workstation. The Galaxy Z Flip7, with its long-lasting 4,300mAh battery, keeps you moving all day, thoughtfully supported by personalized information from the Now Brief app, which shares essential updates such as weather and health, and the innovative Now Bar, which keeps you informed about the apps and tools you use most. Together, they let you take on every challenge with confidence, style, and flexibility.

Powered by Galaxy AI, both devices feature multimodal AI that understands what you see, say, and do. Seamlessly type or speak contextual questions to get instant answers, or use screen or camera sharing on Gemini Live to show what is in front of you and get insights in real time—a faster, smarter way to learn, create, and explore more opportunities this year.

Compact yet powerful, the Galaxy Z Flip7 FE features a 6.7-inch immersive display for streaming, creating, and connecting. With Galaxy AI guiding every interaction, it helps you flip into your most productive, creative, and confident self in 2026, turning every moment into a chance to grow, achieve, and shine.

Elevate Every Day with the Galaxy S Series

Turn every moment into an opportunity to create, connect, and shine. With Galaxy AI at its core, the Galaxy S Series elevates how you create, communicate, and get things done, helping you start the year smarter, faster, and more inspired in your “New Year, New Me” journey.

Make every bit of 2026 glow with the Galaxy S25 Ultra. Featuring a 200 MP camera powered by Galaxy AI’s ProVisual Engine, it captures every detail, vibrant color, and rich texture, giving you a sharp and vivid glimpse of the new you. Along the way, discover more with Circle to Search with Google: just draw a circle around any object or text and get instant results in a floating view. 

More than just a powerful processor and optimized battery, the Galaxy S25 and S25 Plus help you capture vibrant photos and videos with enhanced Nightography, leveraging an advanced Spatio-Temporal Filter that analyzes pixel data across multiple frames. It separates the subject from the background, perfect for your new adventures and experiences.

There is no obstacle to improving your creativity with the Galaxy S25 FE. Featuring a refined Galaxy AI model and advanced prompt processing like Generative Edit, it allows you to remove unwanted objects and related elements, adjust angles, and naturally fill in backgrounds, resulting in polished, professional-quality photos. Just like you, it is ready to explore, conquer, and grow this year, turning every memory into a standout.

Blast Off into 2026: Elevate Your Galaxy Experience

2026 is your year to claim, create, and elevate. With Samsung Galaxy AI powering the Z and S Series, every device is your partner in making smarter choices because with Galaxy, the new you begins now.

Celebrate the new year with up to P10,000 in savings with the Galaxy Z Fold7 and Galaxy Flip7, and P4,000 off the Galaxy Flip7 FE until February 28, 2026.  Be in style and power with the Galaxy S25 series and enjoy up to P3,000 off until February 28, 2026 and with flexible payment options for up to 36 months, starting at P866/month for Galaxy S25 FE.

You can also get up to 30% off Galaxy Watch and Buds worth up to P12,000, perfect for staying connected, active, and fully immersed in your Galaxy-powered year and have additional discounts with trade-in until January 31, 2026.

DTI Permit Nos. FTEB -245565, 245575, 245573, and 243999

Manila, Philippines – November 21, 2025 – This holiday season, Samsung is bringing joy straight from our Galaxy to yours with the Samsung x Lazada Super Brand Day 2025! From November 24, at 8pm, to November 25, elevate your tech the Galaxy way with up to 55% off select Galaxy devices, plus exclusive freebies that make gifting or treating yourself truly stellar. From cutting-edge Galaxy Z Fold7, Galaxy S25 Series, Galaxy A56 5G, Galaxy A36 5G, Galaxy A26 5G, and Galaxy tablets like the new Galaxy Tab S10 FE, Galaxy Tab S1- FE+, and Galaxy Tab S10+ to smart Galaxy Watch8 Classic and Galaxy Watch8, and Galaxy Buds3 Series, there is something for everyone this festive season at Samsung’s official LazMall Flagship Store.

Redefine Sleek, Smart, and Spectacular with Galaxy S and Z Series!

Whether you are treating yourself after a long year or surprising someone who deserves something extraordinary, the thinnest and lightest  Galaxy Z Fold7 is the kind of gift that makes jaws drop. Its seamless shift from a 6.5-inch  Dynamic AMOLED 2x cover display to a wider, immersive screen with a new 21:9 aspect ratio lets you effortlessly switch between gift lists, video calls, party invites, or a year-end streaming marathon. With Vision Booster and up to 2,600 nits of peak brightness, the holidays have never looked brighter.

Capture every spark of the season with the Galaxy S25 series, crafted for those who love documenting life in stunning detail. Its new 50MP ultrawide camera sensor (up from 12MP previously) combined with Galaxy AI-powered image processing ProScaler ensures that holiday lights shine brighter and spontaneous trips look cinematic. Powered by the Snapdragon 8 Elite, the new Galaxy Z Fold7 and Galaxy S25 series are the ultimate upgrades for life in the holiday fast lane.

And because the holidays are all about giving a little extra, take up to 20% off the Galaxy S25 Ultra, or seize a Galaxy S25 Standing Grip Case along with up to 25% off the Galaxy S25 and Galaxy S25+. You can also save 22% off the Galaxy S25 FE and snag a free 10,000mAh Battery Pack. 

Sprinkle some awesomeness with the Galaxy A Series!

Celebrate the holidays in style with the Galaxy A56 5G and Galaxy A36 5G, designed to make life smoother, smarter, and more fun. From Gemini Live for natural voice chats to AI select for instant actions and Best Face for group shots, these devices put everyday awesomeness at your fingertips. Object Eraser ensures your holiday photos are spotless, whether you are capturing festive night outs or planning your year-end adventures.

For those who love to stand out, the Galaxy A26 5G proves that style and smarts shine brightest together. Its glossy glass back, on-trend colors: Mint, Peach Pink, and Black, and IP67 Rating make it both a fashion accessory and a reliable companion for holiday surprises. Other latest A series lineups like the Galaxy A07 also offer smooth power and all-day battery life for students and young professionals, while the Galaxy A17 LTE | 5G upgrades the experience with a 6.7-inch Super AMOLED display, a 50MP triple camera with OIS, and a 5,000mAh battery with 25W Fast Charging–a thoughtful upgrade for anyone’s lifestyle this season.

And the perks do not stop there! Enjoy 25% off and a free Standing Grip Case with a Galaxy A56 5G or Galaxy A36 5G, and a free Galaxy SmartTag2 with a Galaxy A26 5G, perfect for fit checks or staying on top of your holiday to-do list.

Tune into the Holidays with Smart, Accessible Galaxy Tab, Watch, and Buds

Whether you are learning, creating, staying active, or simply enjoying music and calls, Samsung has Galaxy devices that seamlessly fit into your lifestyle. Make this season unforgettable with the Galaxy Tab S10+ and Galaxy Tab S10 FE series. The Galaxy Tab S10+ impresses with its expansive 12.4-inch display gives you the freedom to bring ideas to life, while the Dynamic AMOLED 2X screen with stunning clarity and super-fast charging, while the Galaxy Tab S10 FE and Tab S10 FE+ let you plan, create, and organize seamlessly with Multi Active Windows at a more accessible price. These Galaxy Tabs let you create whenever inspiration strikes, making it an exceptional gift for the creators in your life.

The Galaxy Watch8 Series keeps you connected, stylish, and on top of your day with health and fitness tracking, customizable watch faces, long-lasting battery life, and smart notifications. Meanwhile, the Galaxy Buds3 Pro delivers immersive, Galaxy AI-tuned sound with Adaptive EQ and Advanced ANC, while Siren Detect and Voice Detect keep you aware and connected. For more accessible choices, the Galaxy Buds3 FE and Galaxy Buds Core likewise deliver immersive sound powered by Galaxy AI and crystal-clear calls, elevating everyday moments. Sleek, stylish, and built for every festive moment, these Galaxy essentials make gifting pure joy.

Grab these unbeatable entertainment and fitness deals with up to 11% off the Galaxy Tab S10+, plus a free Book Cover Keyboard Slim with the Galaxy Tab S10 FE and Tab S10 FE+. Stay active in style with up to 30% off the Galaxy Watch8 and Galaxy Watch8 Classic, including a free Sport Band for the Galaxy Watch8 and a Fabric Band for the Galaxy Watch8 Classic. Elevate your audio experience with up to 50% off the Galaxy Buds3 Series and 30% off the Galaxy Buds3 FE and Galaxy Buds Core.

Blast off into Samsung x Lazada’s Super Brand Day Sale at Samsung’s official LazMall Flagship Store! Discover deals that are truly out of this world, from our Galaxy to yours. Enjoy the unbeatable deals and exclusive perks. Don’t miss these stellar holiday offers, available until November 24 to 25 only!

For more info, visit Samsung.com.

Terms and conditions apply. DTI Fair Trade Permit No. FTEB-240170 Series of 2025

Samsung is unwrapping the holidays early in a spectacular style with the Samsung Festival, its first-ever TikTok Shop Super Brand Sale this November, giving everyone exciting Galaxy offers. For the whole month of November, fans can enjoy up to 50% off select Galaxy favorites — from the Galaxy Z Fold7, Galaxy Z Flip7, Galaxy Z Flip7 FE to the Galaxy S25, Galaxy S25 Ultra, Galaxy A17 LTE | 5G, Galaxy A07 LTE, and top-tier Galaxy wearables like the Galaxy Watch8 Series, Galaxy Buds3 FE, and Galaxy Buds Core, making it the perfect moment to complete your Galaxy ecosystem before the year ends.

Unfold the Ultimate Holiday experience the Galaxy way

The holidays are all about connection, celebrating life’s moments, staying productive, and sharing joy. Whether you are wrapping up work for the year, streaming your favorite shows or snapping photos, Samsung’s latest Galaxy smartphones are built to keep up with every moment, stylish, powerful and intelligent in every way

The Galaxy Z Fold7 is your ultimate productivity powerhouse, featuring a dazzling 7.6-inch Dynamic AMOLED 2X display, S Pen support, and a durable, water-resistant design for work or play. The Galaxy Z Flip7 folds into a stylish, pocket-sized device with a 6.7-inch Dynamic AMOLED 2X main display and a 4.1-inch cover screen for quick access to notifications and apps. For those seeking a foldable flair without compromise, the Galaxy Z Flip7 FE delivers style, accessibility, and all the fun of the season.

If you are chasing picture-perfect moments? The Galaxy S25 Ultra reigns supreme with Galaxy AI-powered 50MP ultrawide camera, upgraded from the previous 12MP. All four devices feature One UI 8 and intelligent Galaxy AI tools like Gemini Live, Now Brief, and Circle to Search with Google, making it easier to create and stay inspired this time of year.

For those who love a balanced performance and versatility, the Galaxy A Series makes life awesome. The Galaxy A07 offers smooth performance and all-day battery life, perfect for students and first-jobbers on the go. The Galaxy A17 LTE | 5G steps it up with a 6.7-inch Super AMOLED display, a 50MP triple camera with OIS, and a 5,000mAh battery with 25W Fast Charging to keep you powered through the holiday. Meanwhile, the Galaxy A56 5G, Galaxy A36, and Galaxy A26 deliver 120Hz refresh rates, lightning-fast 5G and Awesome Intelligence like Circle to Search with Google, Object Eraser, and Custom Filters, making your every snapshot shine bright this season of cheers. 

This holiday, celebrate with Galaxy deals! Get up to 24% off the Galaxy Z Flip7 FE, 15% off the Galaxy Z Flip7, and up to 12% off the Galaxy Z Fold7. Snap joyous moments with the Galaxy S25+ at 25% off, the Galaxy S25 and S25 FE at 22% off, and the Galaxy S25 Ultra at 20% off. The Galaxy A Series makes the festal Awesome with up to 25% off on the Galaxy A26, Galaxy A36 5G, and Galaxy A56 5G, and up to 5% off on the Galaxy A07 and Galaxy A17 LTE | 5G.

From Heartbeats to Holiday Hits – Galaxy Watch and Buds got you!

Keep your festive season on track with the Galaxy Watch8 Series. From advanced health and fitness tracking to customizable watch faces, it also has long-lasting battery life and seamless notifications. And with Galaxy Buds3 FE and Galaxy Buds Core, you can enjoy immersive sound, crystal-clear calls. 

Treat yourself or your loved ones with Galaxy wearable deals of up to 50% off the Galaxy Buds3 Pro, 40% off the Galaxy Watch Ultra LTE, and 30% off the Galaxy Watch8 44mm and Classic 46mm, perfect for gifting or upgrading your own Samsung ecosystem. Make this jolly celebration effortless, stylish, and full of holiday cheer with Galaxy.

Your Festive Playground for Fun and Creativity – Galaxy Tab Series

Whether you are playing holiday games, creating digital gifts, or capturing family memories, the Tab S10 FE and S10 FE+ let you sketch, edit, and plan festive projects seamlessly with Multi Active Windows. Clip Studio Paint and LumaFusion bring professional tools to your fingertips, while the S Pen ensures precise, natural drawing. Powered by the Exynos 1580 processor, editing is smooth and lag-free, and Quick Share makes sending holiday creations to loved ones effortless.

For parents, cool aunts and uncles, and those looking to delight the little ones, the Galaxy Tab A9 Series offers a child-friendly experience full of fun and educational activities. With Samsung Kids, you can create a secure child profile and let kids explore, learn, and play safely, turning holiday downtime into moments of creativity, joy, and discovery.

Unbeatable deals on Galaxy Tabs! Enjoy up to 40% off on the Galaxy Tab A9 series, and up to 11% off on the Galaxy Tab S10 FE series, the great choices for creativity, entertainment, and learning this holiday season.

Don’t miss out the chance to unwrap the Galaxy experience, explore Samsung’s Galaxy lineup and holiday offers at Samsung Philippines’ Flagship TikTok Shop to make your season of giving truly unforgettable.

Terms and conditions apply. DTI Fair Trade Permit No. FTEB-240170 Series of 2025

In today’s fast-paced, always-on culture, professionals need the tools that not only keep up with their demanding schedules but also support a healthier way of integrating work into your life. The Galaxy Z Fold7, powered by Galaxy AI, meets these evolving needs by enhancing productivity and managing work efficiently when you are on the go.

Intelligent Multitasking

The Galaxy Z Fold7 is Samsung’s lightest and thinnest fold yet at just 215 grams and is 8.9 mm thick when folded and 4.2 mm thick when unfolded. But this device is packed with features that lets you work anytime and anywhere. With its large screen, you can utilize different applications at the same time and have them displayed beside one another, as you would with a computer display. 

With Galaxy AI Optimized for Large Screens, the Galaxy Z Fold7 further boosts productivity by leveraging key features like AI Results View and Drag & Drop. AI Results View shows results in a separate window, so your original content stays visible. You can also be more efficient with Drag & Drop, moving AI-generated content—such as images and text—between apps using Multi Window, which enables smooth transitions from one app to another.

Smart Tools for Daily Workflow

Note-taking is now smart and easy. The Note Assist feature utilizes Galaxy AI to organize your handwritten notes. It will even make a simple summary that you can go through so you can easily remember the highlights.

When you are in meetings, Transcript Assist is an absolute revelation. It transcribes voice recordings into text, makes a summary of the entire conversation and can even translate the dialogue transcript into another language with AI technology.

You can enhance your messaging with a tool like Writing Assist, which allows you to adjust the conversational tone of your text. It also provides real-time translation, which helps you communicate effectively and ensures that every conversation is a meaningful one.

All-Day Performance

Out and about? The Galaxy Z Fold7 is equipped with a Qualcomm Snapdragon 8 Elite processor that can handle whatever the day throws your way, all without slowing down. It makes multitasking all while running advanced apps, fast and smooth. You can do your daily work with no problems.

The device has also been equipped with 4400 mAh smart battery and mDNIe technology which manages power by optimizing brightness, sharpness, and contrast for a natural viewing experience. It memorizes your routines and optimizes power consumption to stay with you through the longest and busiest days.

The Circle to Search with Google feature is fast and easy to access. Thanks to this feature, you can learn more about any object or text in your photos, in a webpage, or in a document, by simply drawing a circle around it. Voila, search results appear without the need to type your query. 

Gemini Live also offers a new level of productivity for professionals with its multimodal AI. This feature understands what you see, say, and do, allowing you to ask questions and get instant answers without switching between apps. With screen or camera sharing, you can simply show Gemini what you’re working on, ask questions for immediate insights. This transforms the way professionals can collaborate, research, and problem-solve in real time.

Available in four colors, Blue Shadow, Jetblack, and Silver Shadow, as well as the online exclusive Mint, the Galaxy Z Fold7 is more than a smartphone, it is an intelligent and intuitive companion that continually transforms mobile productivity, designed for ambitious professionals with all-day efficiency, refined style, and a competitive advantage.

Enjoy expanded access to Google AI Pro and 2TB of cloud storage, free for six months with your Galaxy Z Fold7. Plus, get up to ₱5,000 off when you pay via one-time payment using a credit/debit card, online bank transfer, or e-wallet until September 30, 2025.

Revolutionize your workflow and learn more about the new Galaxy Z Fold7 by visiting https://www.samsung.com/ph/smartphones/galaxy-z-fold7/buy/.

Terms and conditions apply.

*Per DTI Fair Trade Permit No. FTEB-235744 Series of 2025.

**Offers vary per participating credit card and stores

Your Photos, Your Way

Elevate your photo and video editing game using Photo Assist and your once rough concept can be polished and transformed into a stunning visual through the Sketch-to-Image feature that intelligently interprets your doodles and drafts, turning them into refined, high-quality illustrations.

Anybody who is passionate about taking photos knows the frustration of an almost-perfect shot. 

Maybe there’s an unwanted object in the background, or perhaps someone walked through your carefully composed frame. Generative Edit solves that problem. Just select a photo from your gallery, enable editing mode, tap the blue AI icon and encircle the object you want to adjust. 

With a simple tap and hold, you can delete it using Object Eraser, resize it, or move it to a better position.

The latest Galaxy Z series also has the new Suggest Erases feature, an AI-powered tool that provides proactive suggestions as it automatically detects passersby with the tap of a button.

And just by dragging the slider below the photo, you can even adjust the angle of your shot using and intelligently fill in the missing pixels, maintaining realism and depth with AI-powered precision by dragging the slider below the photo. 

Portrait Studio on the other hand can transform everyday moments into eye-catching shots using a variety of artistic styles such as comic, 3D cartoon, watercolor, or sketch.

Smart Tools for Seamless Video Creation

For some aspiring creators, video editing can be intimidating. But with Galaxy AI, you can create a compelling video in just a few taps. The Instant Slowmo feature helps create cinematic drama by generating additional frames based on motion, allowing you to slow down action-packed moments seamlessly. 

To use it, select a video from your Gallery, press and hold the part you want in slow motion, then tap the edit “pencil” tool to finalize and save. Alternatively, you can also tap the edit tool, select the speed icon, adjust the slider to choose the section and speed, then save or save a copy.

Whether it’s chatter in a café or wind noise from an outdoor shoot, Audio Eraser is your best friend for cleaning up your soundtracks and removing unwanted background noise from your videos. It is now more intelligent on the latest Galaxy Z series, isolating and eliminating these sounds while preserving the clarity of voices or music.

Galaxy AI houses intelligent tools that not only spark creativity but also boost productivity through Ambient AI, which anticipates, understands, and adapts to user’s behavior and evolving needs – a breakthrough that makes the Galaxy Z Fold7, Z Flip7, and Z Flip7 FE the most powerful foldables yet.

Every artist, content creator, and storyteller begins with imagination and with Galaxy AI, visions can be transformed into reality. Create what you imagine with the Galaxy Z Fold7 or Galaxy Z Flip7 FE—now with 6 months of Google AI Pro and 2TB of cloud storage included. 

Unfold creative freedom and learn more about the new Galaxy devices by visiting:

Galaxy Z Fold7: https://www.samsung.com/ph/smartphones/galaxy-z-fold7/buy/

Galaxy Z Flip7: https://www.samsung.com/ph/smartphones/galaxy-z-flip7/buy/

Galaxy Z Flip7 FE: https://www.samsung.com/ph/smartphones/galaxy-z-flip7-fe/buy/

For more than a decade, a bar phone was the epitome of smartphones, providing us with a gateway to embrace digital lives. Over time, these devices have significantly grown and evolved, embodying considerable changes in both form and function.

Today, we stand at an inflection point. At Samsung, we are not just witnessing the next evolution of mobile; we are leading it, driven by a fundamental belief that technology should adapt to the nuances of how we live, work, and play, no matter how big or small.

Our latest foldable devices mark the unfolding of a new era, with devices like the new Galaxy Z Fold7 and Flip7 as the definitive next steps in mobile computing. Defined by youthful dynamism, a mobile-first economy, and burgeoning creator culture, Southeast Asia and Oceania (SEAO) is the perfect incubator for technology that breaks from convention. More importantly, we see tremendous opportunity in this region to empower a fundamental and lasting shift in user behavior, driven by a form factor that mirrors the different ebbs and flows of modern life.

A new form factor for new behaviours

Our journey began back in 1996, when we declared the “Year of Design Revolution.” This laid the foundation for the human-centered design ethos that continues to evolve to this day: That technology must not only help us do more, but inspire us to be more. This philosophy of putting users at the center of design underpins Samsung’s product portfolio; including the foldable category, and we are witnessing a transformation firsthand across SEAO, where two distinct new behaviors have emerged.

First, devices like the Galaxy Z Flip Series have become a vibrant statement of personal style and a catalyst for creative expression. In the hands of a new generation of creators from Southeast Asia and Oceania, it is a useful compact companion that supports their creative social commitments. We see users across the region using Flex Mode to prop the device up, freeing their hands to interact with their audience. They are filming vlogs and unique social content, while engaging with their communities with a form factor that empowers them with more flexibility and freedom. In the new Galaxy Z Flip7, an expansive 4.1-inch edge-to-edge FlexWindow enhances convenience and comfort when typing messages and the Now Brief feature is now also newly available on the FlexWindow to easily provide personalized updates like event reminders, music recommendations, and fitness summaries.

Meanwhile, the Galaxy Z Fold Series is redefining productivity for a mobile-first generation of professionals and entrepreneurs. In a region known for its hustle, the Galaxy Z Fold transforms from a phone into an expansive workspace, taking users from convenience to genuine competitive advantage in an instant. This is made possible by our relentless engineering breakthroughs, from our industry-leading durable hinge design, to the continuous refinement of our vibrant, immersive foldable displays. The new Galaxy Z Fold7 is the thinnest and lightest addition to the series. With a 200 MP high-resolution camera, best-in-class processor, and Galaxy AI optimized for its flexible format and expansive screen, the device unlocks new levels of efficiency and delivers premium performance and experiences.

An intelligent canvas for a connected future

We introduced Galaxy AI in the Galaxy S24 series, defining a new era of mobile AI innovation. Since then, we have continued to develop its capabilities, and have seen more than 70% of Galaxy S25 series users leverage a suite of Samsung and Google AI tools. We are driving the future of personalized, multimodal AI and the unique architecture of a foldable is the perfect vehicle for this. With the latest One UI 8 update, our software now integrates a large-screen optimized interface with multimodal capabilities, offering experiences we couldn’t have imagined up until just a few years ago.

The Galaxy Z Fold Series come with capabilities that understand the context displayed onscreen, so you can get things done with maximized efficiency and productivity. For example, with screen sharing or camera sharing on Gemini Live, users can simply show Gemini what they are looking at and ask questions to get instant insights. Meanwhile, the combination of advanced hardware with an AI-powered ProVisual Engine offers Galaxy Z Fold7 users pro-grade camera experiences in a foldable.

As we continue to drive AI innovation, our vision is for ambient intelligence to seamlessly be integrated into daily life such that it becomes second nature. We want to build a future where your devices become much smarter and can anticipate, perceive and work in the background to help make life more effortless.

Our unwavering confidence in the unfolding future

Our journey with foldable innovation has taken us from bold concept to a thriving, mainstream category in the premium segment, and our confidence in its future has never been stronger, because we see its impact every day in the hands of our users, as well as through engagement with our passionate community on platforms like Samsung Members, where we co-create the future of the mobile experience.

For Samsung, the foldable form factor is another testament to our unwavering commitment to innovation that enriches lives. We are proud to be leading this charge, and excited to see how consumers in SEAO continue to use this technology to shape their own futures. The next chapter of mobile is not just coming; it is unfolding before our very eyes.

For the first time in the series, the device offers a 200 MP ultra-high-resolution main camera and the powerful Snapdragon 8 Elite for Galaxy processor.

Also equipped with a ProVisual Engine boasting more than 160 AI-powered imaging technologies, the Galaxy Z Fold7 seamlessly merges flagship camera performance and intelligent processing in a versatile foldable design.

From filming vivid night videos to capturing more of the world with its ultra-wide lens, here’s how the thinnest and lightest Z Fold yet is built to keep up with your creative vision.

200MP Sensor: Next-Level Clarity in Every Frame

▲ The upgraded camera system takes your photography to the next level.

At the heart of the Galaxy Z Fold7’s camera system lies its 200 MP wide-angle camera, the same found in the Galaxy S25 Ultra and the highest-ever resolution sensor in the Z Fold series. With it, you can now capture every nuance of a scene, from the rich textures and colors of clothes in your holiday photos to the delicate contours of the vast landscape behind you. Here are some of the key benefits of the Galaxy Z Fold7’s wide-angle camera:

• Captures shots that are 44% brighter and four times more detailed than those taken with the Galaxy Z Fold6, ensuring every image is vivid, textured and ready to share.
• Maintains image quality at 2x optical-grade zoom, delivering sharp, clear results even when digitally zooming in — so you can reframe or crop images without sacrificing detail.
• A shutter speed that is up to seven times faster, enabling you to take crisp, detailed photos of important moments.

The 200 MP sensor ensures you can capture every detail

Looking to highlight the intricate details of your latest artwork or piece of jewelry? The enhanced 12MP ultra-wide lens on the Galaxy Z Fold7 now supports auto focus, enabling macro photography, so you can take close-ups with exceptional sharpness and depth. To maintain precise focus at close range, the device leverages Dual Camera Depth Calibration — a system that intelligently gauges subject distance and seamlessly switches between the wide and ultra-wide cameras when needed. This allows you to achieve consistent sharpness without manually changing cameras. The addition of autofocus to the ultra-wide camera further enhances accuracy, making it easier than ever to shoot detailed close-ups with clarity.

Fit the Whole Crew in Wide-Angle Selfies

▲ The 100-degree front camera on the main display allows you to take large group selfies with ease.

Getting everyone in the frame no longer means stretching your arm to the limit or asking the group to back up. The enhanced 100-degree front camera in main display captures more of the scene so you can easily fit everyone in the shot. Features and upgrades include:

• Front camera photos that are 25% wider and 2.5 times clearer compared to those taken with the Galaxy Z Fold6.
• When faces are near the edges, the camera uses Wide Distortion Correction, which automatically adjusts proportions and reduces distortion when faces are near the edges of frames, allowing everyone to look more natural in wide shots.
• More natural skin texture on photo subjects, thanks to AI-driven adjustments optimized for the selfie experience.
• Enhanced HDR processing for portraits that prioritizes the subject for more true-to-life rendering.
• AI-powered filters trained on over 5,000 real analog film images, letting you fine-tune your photos based on contrast, saturation and color temperature to achieve a look that blends natural aesthetics with artistic expression.

Light Up Night Shoots With the ProVisual Engine

The Galaxy Z Fold7 shines brightest after dark, thanks to its AI-powered ProVisual Engine that processes images faster[1] and optimizes every scene.

The energy of an evening concert or a night out with friends can be recorded in stunning clarity. By analyzing movement and light in real time, the Galaxy Z Fold7 reduces noise effectively and delivers crystal-clear results — even in challenging low-light conditions:

• Enhanced Nightography leverages an advanced Spatio-Temporal Filter that analyzes pixel data both across multiple frames and within individual frames. When analyzing across multiple frames, it separates the subject from the background to reduce background noise. Footage quality is further refined as noise is removed based on continuous pixel patterns within individual frames. The result is sharper, clearer night footage with natural light and fine detail.

Videos get a further boost from the introduction of advanced 10-bit HDR video recording:

• Overall color expression is enhanced with four times richer contrast and a wider dynamic range compared to standard 8-bit recordings.
• The Galaxy Z Fold7 supports Hybrid Log Gamma (HLG[2]), ensuring broad compatibility with regular displays and TVs.

LOG video recording is supported as well — particularly useful for creators who want more flexibility during post-production. Videos can be edited with greater ease, thanks to:

• The 10-bit High Efficiency Video Coding (HEVC[3]) codec for advanced compression and editing freedom.
• The ability to fine-tune color grading using Samsung Look-Up Table (LUT[4]), right from the device.

A Portable Editing Studio Right in Your Hands

With the Galaxy Z Fold7, there’s no need to get back to your desk before editing content. The device itself is your own portable creative studio, with its large display allowing you to edit like a pro — anytime, anywhere with precision like never before:

• Generative Edit, enhanced with a refined AI model and more advanced prompt processing, now delivers 18 times reduced mis-generation rate and cuts texture distortion to one-fourth — both compared to the previous Galaxy Z Fold6. The upgrade allows you to effortlessly remove unwanted objects — along with related elements such as shadows or reflections — adjust angles, and naturally fill in backgrounds, resulting in polished, professional-quality photos.
• Through Galaxy AI’s scene-understanding capabilities, Suggest Erases proactively suggests edits like removing passersby or other distractions in photos for flawless clean shots.

• Side-by-Side Editing lets you compare original and edited versions of your photos in real time for quick editing on the go.

• Improved with advanced AI prompt engineering, Portrait Studio helps pet lovers and portrait enthusiasts alike refine images to capture vibrant expressions and striking profiles.

Unfold Your Creativity

The Galaxy Z Fold7’s next-generation camera and editing tools make creating high-quality content simpler, faster and more intuitive than ever before. More than just a foldable, the Galaxy Z Fold7 takes your craft to new heights as your personal creative assistant.

Availability

Galaxy Z Fold7, Galaxy Z Flip7, Galaxy Watch8, and Galaxy Watch8 Classic are available for purchase at Samsung.com and in stores in the Philippines starting 1 August 2025. For greater peace of mind, Samsung Care+ offers comprehensive coverage for accidental damage, repairs and replacements.[5]

To get Samsung’s latest devices, please visit the following sites:

Samsung Galaxy Z Fold7: https://www.samsung.com/ph/smartphones/galaxy-z-fold7/buy/;

Samsung Galaxy Z Flip7: https://www.samsung.com/ph/smartphones/galaxy-z-flip7/buy/;

Samsung Galaxy Z Flip7 FE: https://www.samsung.com/ph/smartphones/galaxy-z-flip7-fe/buy/

[1] The Galaxy Z Fold7 processes images 27% faster than the Galaxy Z Fold6.

[2] Hybrid Log-Gamma is an HDR standard that provides backwards compatibility with non-HDR monitors such as SDR, while also achieving a wider color range for HDR monitors.

[3] High Efficiency Video Coding (HEVC) is a video compression standard designed to offer improved video quality and a higher average bitrate reduction than its predecessor, Advanced Video Coding (AVC).

[4] Samsung Look-Up Table (LUT) is a pre-defined set of color adjustment values that can be applied to footage during post-production to achieve the desired visual style and color representation.  

[5] Availability may vary depending on market, country or carrier.

Samsung Electronics Philippines Corporation executives at the “Ultra Unfolds” launch of Samsung’s latest Z series and Watch 8 series. From Left to Right: Michelle Tee, Ecosystem Product Marketing Manager; Mark Que, Flagship Product Marketing Manager; Yna Quimson, Head of Corporate Marketing; Jun Guevarra, Head of Mobile Experience; Daniel Choi, Mobile Experience Business Director; Joseph Aruta, Head of Product Marketing for Mobile Experience; MJ Marfori, Category Head for Flagship Mobile Experience; and Isabelle Kim, Flagship Product Marketing Manager.

Hosted by Renee Dominique and Gino Quillamor, Samsung unveiled its latest Galaxy innovations in a spectacular showcase designed to deliver extraordinary experiences to its invited guests. The unveiling also announced the #UnfoldYourUltra campaign, introducing fresh face Aiyana Perlas, who shared her remarkable journey within a dynamic dual-screen world.

The opening program came to life with electrifying music from DJ Luanne setting the tone for an immersive evening. The celebration continued with captivating performances from the award-winning Filipino dance crew UPeepz, beloved singer-songwriter Zack Tabudlo, and the powerhouse girl group G22—hailed as the “P-pop’s Female Alphas.” Together, they brought Samsung’s ultra experience to life in unforgettable style.

Samsung’s thinnest and lightest fold yet, the Galaxy Z Fold7 with the pocketable and powerful Galaxy Z Flip7 available in different colors – Blue Shadow, Jetblack, and Coralred.

Your Ultra Sleek and Ultra Powerful Tool

MJ Marfori, Category Head for Flagship Mobile Experience at Samsung Philippines, highlights the Ultra Sleek design and form factor of the latest Galaxy Z Fold7 and Galaxy Z Flip7.

Guests were able to experience the thinnest and lightest fold with Galaxy Z Fold7 showcasing improved weight and thinness. It now delivers a seamless on-the-go experience when it is folded at just 8.9 mm thick when folded and 4.2 mm thick when unfolded – a perfect match for those who want the everyday portability and intuitive feel of a traditional smartphone with the added screen size.

This experience zone also showcased the lightest flip and latest colors of the new Galaxy Z Flip7 — Blue Shadow, Jetblack, and Coralred – that redefines the flip phone experience with its newest end-to-end FlexWindow, now measuring 4.1-inch, letting you do more without opening the phone. This Galaxy innovation is small enough to fit in your pocket but powerful enough to deliver the handiest assistance.

Unfolding Productivity with Ultra AI

Flagship Product Marketing Manager Isabelle Kim highlights the innovative Galaxy AI tools featured in the latest Galaxy Z series, designed to enhance everyday lifestyles.

As part of interactive activities, guests were also able to experience the latest smart productivity and editing tools of Galaxy AI, featuring Gemini Live and the Now Bar on the FlexWindow.

Gemini Live allows users to be productive with the assistance of Gemini conveniently allowing users to experience intrinsic, adaptive, and effortlessly efficient utilization of AI with its new update that understands what users say through speech or see through share screen or the camera, making it possible to seamlessly type or speak contextual questions without having to toggle from one app to another.

The Now Bar on the Flex Window provides even more personalized daily updates that includes traffic, reminders, calendar events and fitness summaries as well as personalized music and video recommendations based on user’s subscription and interests.

Ultra in every shot with Ultra Camera

Flagship Product Marketing Manager Mark Que showcases the Ultra Camera capabilities of the latest Galaxy Z series – the Galaxy Z Fold7’s 200MP camera and the Galaxy Z Flip7’s 50MP selfie camera.

Guests were also able to experience the ultra 200MP camera of Galaxy Z Fold7. This brings the best camera experience in a Galaxy foldable device yet that ensures stunning results in every click. AI-enhanced imaging optimizes lighting, detail and realism automatically that makes photos and videos stay at their highest quality. Moreover, the Galaxy Z Flip7 offers a dual rear camera system that offers a 50MP Wide and 12MP Ultra-Wide lens that delivers a flagship-level clarity in any lighting, perfect for taking crisp hands-free selfies at any angle with the advanced ProVisual Engine.

Health AI, Your Revolutionary Health Assistant

Ecosystem Product Marketing Manager Michelle Tee shares the innovative features of the new Galaxy Watch8 series.

At the launch, the Health AI experience zone unveiled the new Galaxy Watch8 series—Samsung’s thinnest and most comfortable smartwatches yet. The Galaxy Watch8 and Watch8 Classic blend iconic design with advanced health tracking and personalized AI features. Tailored for diverse lifestyles, they offer tools like Running Coach, which assesses fitness levels and provides real-time, customized training, and Vascular Load, which monitors stress on the vascular system for smarter wellness support

Thinking of getting your own foldable? Join Samsung’s Unfold Your Ultra Challenge for a chance to win a Galaxy Z series device! Just film a video showing your casual look, do the folding gesture to transition, then reveal your “Ultra” self by expanding your arms and zooming out. Submit your entry by August 12, 2025, for a shot at exciting prizes: two Galaxy Watch8 winners (3rd place), two Galaxy Z Flip7 winners (2nd place), and one grand prize winner of the Galaxy Z Fold7. Visit http://spr.ly/UnfoldYourUltraPH for full mechanics and to join.

Until July 31, you can pre-order the latest Galaxy Z Fold7 and Galaxy Z Flip7, and Galaxy Z Flip7 FE and enjoy up to 50% off with a trade-in device. Get a free storage upgrade – from 256GB to 512GB – worth up to P8,000 for the Galaxy Z Fold7 and Galaxy Z Flip7 and P4,000 for the Galaxy Z Flip FE – or pair your Galaxy foldable device with the latest Watch8 and unlock up to 30% off.

On top of these exciting promos, you may also avail of exclusive 0% installment offers up to 36 months from select banks and credit cards! Visit https://www.samsung.com/ph/offer/offline/2025/galaxy-z-series-flexi-payments/ for the full list of offers per bank or visit a Samsung Experience Store near you.

For more information on the latest Galaxy devices, visit https://www.samsung.com/ph/ or https://www.facebook.com/SamsungPH.