Manila, Philippines – May 10, 2024 – Get ready for the return of the seventh edition of Samsung LazMall Super Brand Day on 10 May, one of Samsung Electronics Co., Ltd’s biggest sales held in partnership with Lazada, Southeast Asia’s pioneer eCommerce platform. Themed “It’s A Big Deal”, the campaign signals to consumers the unparalleled shopping experiences to come, complete with special, supersized deals and offers on Samsung’s next-generation innovations.

Consumers interested in elevating their lifestyles with the latest electronics and looking for the best time to buy can now take advantage of these bigger-than-ever deals available across Samsung’s wide range of products including Galaxy mobile devices such as the Galaxy S Series, Galaxy Z Series, Galaxy A Series, Galaxy Tablets and  Wearables and Samsung appliances.

For all interested in premium mobile AI experiences, seize the opportunity to cart out mobile devices such as the Galaxy S23 Series, Galaxy Z Flip5, Galaxy Z Fold5, and Galaxy Tab S9 Series, which now come with the latest Galaxy AI features to transform your everyday communications and productivity. Galaxy fans can also look forward to online-exclusive colors for Galaxy smartphones, as well as special offers on a whole range of products,  from best-selling Samsung TVs, Soundbars, and Gaming Monitor to Bespoke Refrigerators and Washer Dryers that have an Add Wash and AI Control,  available on the Samsung official LazMall Flagship Store.

For shoppers who love real-time deals, tune into Livestream sessions to win attractive giveaways on the Samsung LazLive account. To further engage shoppers, Samsung will be revealing a Super Big Discount code through an interactive artwork, which consumers can look out for on Samsung’s official social media channels. Shoppers are also invited to join the store membership on the Samsung official LazMall Flagship Store and earn members-only discounts and offers.

Shawn Kwon, Vice President and Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “We are committed to being consumer-focused and are constantly adapting to better meet the needs of evolving shopping behaviors and preferences. Today’s young and discerning Southeast Asian consumers crave true innovation and value. Hence, in close partnership with Lazada, this year’s LazMall Super Brand Day stands out as a truly special occasion, offering unparalleled deals and promotions that cannot be missed. The theme “It’s a Big Deal’ aims to excite consumers to maximize the best deals on Samsung’s latest cutting-edge innovations.”

Highlights of Samsung’s LazMall Super Brand Day in the Philippines include:

• Save up to 10% on the Galaxy S23 Series, Galaxy Z Flip5, or Galaxy Z Fold5.
• Enjoy the following offers with the Galaxy A Series: Up to 30% off on the Galaxy A15 and 15% off on the Galaxy A25 5G with a FREE Card Slot Case worth ₱990 for every purchase; 15% off the Galaxy A35 5G and a FREE Silicon Case worth ₱1390, a FREE Silicon case with every purchase of Galaxy A55 5G and 20% off the Galaxy A05 or the Galaxy A05s. Each purchase of a Galaxy A also comes with a free Travel Adapter.
• Save up to 50% off on the Galaxy wearables like the Galaxy Watch6 44mm, Watch6 Classic 43mm, Watch6 Classic 47mm, Galaxy Watch5 Pro 45mm, Galaxy Watch4 40mm, Galaxy Buds2, Galaxy Buds FE, and Galaxy Buds2 Pro.
• Get up to 25% off on the Galaxy Tab S8 Ultra 5G, Galaxy Tab S8 5G, and Galaxy Tab S7 FE WiFi and LTE
• Get up to 42% off on the Samsung Crystal UHD AU7002 4K Smart TV, 29% off for the C-Series Soundbar 2.0ch with built-in Subwoofer, and up to 37% off on Samsung Odyssey G5 27″ 2K QHD Gaming Monitor. Avail of free shipping plus additional discount vouchers when you buy select products at the Samsung Consumer Electronics store on Lazada.
• Revamp your kitchen with up to ₱10,392 off plus special vouchers & free shipping when you buy the Samsung Bespoke Top Mount Freezer Refrigerator with AI Energy in Clean White + Clean Pink, 10.8 cu.ft. Get up to 18% off and additional discounts, plus free shipping when you purchase the Samsung 35L Smart Oven with HotBlast Technology.
• Get up to ₱14,232 off plus special vouchers & free shipping when you purchase the Samsung Laundry Washer Dryer 8.5/6.0kg WD6500T.
• Save up to ₱7,545 off, get special vouchers, and enjoy free shipping on the Samsung Bespoke WindFree Air Conditioner Wall-mount Auto Cooling 1.0 HP and get up to 34% off plus special vouchers for Samsung Air Purifier Smart Wi-Fi Connectivity 90 sqm.
• Don’t miss out on the LazLive on 10 May and stand a chance to win a ₱500 off voucher.
• Enjoy the Galaxy Highest Spender Raffle – The top 3 highest spenders get a chance to win the Galaxy S22 Series (Galaxy S22 Ultra for the top spender, Galaxy S22+ for the second top spender, and Galaxy S22 for the third top spender).
• Special 5% off voucher – On top of Galaxy discounts, freebies, and voucher codes, shoppers can expect an additional 5% off voucher, claimable on the Samsung Flagship Store
• Samsung Super Brand Day Pop-up Booth at the LazadaPH office – drop by to get special Galaxy deals, exclusive for Lazada employees

Find out more about Samsung’s LazMall Super Brand Day at https://lazada.com.ph/shop/samsung-official-store. Download the Lazada App on the Google Play Store or App Store to visit the Samsung official LazMall Flagship Store today!

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Now that COVID-19 restrictions are easing up and wearing of face masks outdoors is already optional, a lot of people are starting to go out more often to make up for the time lost to the pandemic. Yet, the fact that COVID-19 is still here remains. It’s still important to stay cautious and be aware of the quality of air around. Keeping hands sanitized and social distancing can only do so much for people to stay safe. The next best protection? Keep air quality at home virus-free and clean with air purifiers.

Trillions of ultrafine pollutants build up in the air that everybody breathes, even indoors. They are everywhere every day. The dirt and dust in the room, pollen and allergens from plants, gases from cookstoves and heaters—these are invisible particles that decrease indoor air quality and can potentially harm one’s health.

That’s why it helps to have Samsung’s new AX32 Air Purifier, which keeps indoor air pure by removing ultrafine dust and reducing harmful bacteria and viruses with little to no effort. Young homeowners today invest in compact and stylish air purifiers such as this to have a functional home appliance that will fit their space and also increase productivity. After all, working from home and sprucing up a condo space feels way better when it’s guaranteed that there’s fresh, clean, and odor-free air around.

The Samsung AX32 Air Purifier has a multi-layered high-efficiency purification system for bigger spaces and can cover up to 41sqm area. It has a washable pre-filter that extracts larger house dust particles, an activated carbon deodorizer that removes harmful gases, and a dust collecting filter that captures up to 99.97% of ultrafine dust.

And these filters are easy to maintain. The washable pre-filter only needs periodic cleaning, and the deodorizer and dust-collecting filter are built-in so it’s easy to replace. Additionally, the unit is equipped with a filter alarm, with an alert icon that blinks when it’s time for a clean or change.

Doing air purity checks can also be instantly done with this home appliance. It has a 4-color indicator with a sensor which intuitively monitors and shows the level of air pollution at home, from low to high. It also has an Air Sensing Light, which immediately tells how clean the air is.

The new Samsung air purifier will also fit right at home with its compact and sleek design. It is available in the color sand beige, perfect for minimalist city dwellers and homeowners. Its cube-style shape also takes up less space and features smooth rounded corners, making it a practical choice for homes that sport modern interiors.

Lastly, this air purifier makes it possible to conveniently take care of one’s home anytime and anywhere because it is SmartThings-compatible. Just by connecting it to the SmartThings app, homeowners can remotely turn it on and off, check the air quality, and control other functions even before they get home. They can also set an operational timer in the app to save the air purifier’s energy consumption.

The new Samsung AX32 Air Purifier is now exclusively available online for only PHP 10,995. Visit samsung.com/ph/air-care/air-purifier/ to know more.

For more information, visit samsung.com/ph.